苹果公司介绍ppt 英文_图文.ppt
合集下载
苹果公司介绍 英文PPT幻灯片
15
Sales Strategy
Apple Inc. has become well known for its advertisements, which are designed to reflect a plan of marketing their products to creative individuals.
三个苹果改变了世界 第一个诱惑了夏娃 第二个砸醒了牛顿 第三个掌握在乔布斯手中
Steve Jobs 1955-2011
Name：Steve Jobs Nationality： American. Born：February 24, 1955, in San Francisco, California. Education：Attended Reed College in 1972.
Apple
Switch 丨 environmental 丨Innovation
WANGFEI ZHANGYI
FUWEITING ZHANGYUEYI
1
COMPANY PROFILE
Apple Inc. is an American multinational corporation that designs
3
Apple's retail and online stores are very unique
They play more the role of education and support notsales. They are very simple, even a little too far simpler to at least the most clear sign of providing information. They give people the impression that a lot of people there to help you.
Sales Strategy
Apple Inc. has become well known for its advertisements, which are designed to reflect a plan of marketing their products to creative individuals.
三个苹果改变了世界 第一个诱惑了夏娃 第二个砸醒了牛顿 第三个掌握在乔布斯手中
Steve Jobs 1955-2011
Name：Steve Jobs Nationality： American. Born：February 24, 1955, in San Francisco, California. Education：Attended Reed College in 1972.
Apple
Switch 丨 environmental 丨Innovation
WANGFEI ZHANGYI
FUWEITING ZHANGYUEYI
1
COMPANY PROFILE
Apple Inc. is an American multinational corporation that designs
3
Apple's retail and online stores are very unique
They play more the role of education and support notsales. They are very simple, even a little too far simpler to at least the most clear sign of providing information. They give people the impression that a lot of people there to help you.
Apple公司英文简介PPT课件
computer software, and personal computers.
•
The company‘s best-known hardware(计算机硬件) products
include the Macintosh line of computers, the iPod, the iPhone and
the iPad.
•
Apple software includes the Mac OS X operating system; the
iTunes; the Safari internet browser; and iOS, a mobile operating system. As of August 2010, the company operates 301 retail stores in ten countries,4 and an online store where hardware and software
products are sold.
•
At the time of May 2010, Apple is one of the largest companies
in the world and the most valuable technology company in the world, having surpassed(超过) Microsoft
.
2
A brief history of Apple Inc.
.
3
• 1976-1980:The early years
• Apple was established(确定的) on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne, to sell the Apple I personal computer. They were hand-built by Wozniak1516 and first shown to the public at the Homebrew Computer Club. The Apple I computer was sold as a motherboard(母版) (with CPU, RAM, and basic textual-video chips)—less than what is today considered a complete personal computer. The Apple I computer went on sale in July 1976 and was market-priced at $666.66 ($2,572 in 2011 dollars, adjusted(调整) for inflation(膨胀).)
苹果公司简介02687-PPT文档资料
Products: 硬件产品：电子产品 个 hardware ,electronic 人数码 其它 products, digital ,other. Software 软件产品：Mac OS X操 products: Mac OS X 作系统 iLife数字媒体编 operating system ,iLife 辑管理套件 iWork办公套 digital ,media editing suite, 件 其他软件 专业软件 iWork office suite ,software ,professio nal software.
2019/3/19
The Apple Inc.
1
Brief Introduction
Chinese company name: Apple Incorporated English company name: Apple, Inc. Established: April 1, 1976 Headquarters Location: Cupertino, California Apple Computer: the world's top computer 中文公司名：苹果股份有限公司 英文公司名：Apple, Inc. 成立时间：1976年4月1日 总部地点：加利福尼亚的库比提诺 苹果电脑：为世界顶级的电脑
2019/3/19 The Apple Inc.
•
11 94 95
50
25
• Company Background: Apple Computer Inc. was founded in 1976, is headquartered in California Qiupodinuo City, in the heart of Silicon Valley. Apple specializes in the development, manufacture, sales of personal computers, servers, peripherals, computer software, online services and personal digital accessories. 2019 was the year the world's third largest PC supplier, was ranked 'the world's hundred largest information technology company' first top 11, 'the world's 50 largest software companies' 25th. 94, 95 years in the global multi-media market share topped the list.
2019/3/19
The Apple Inc.
1
Brief Introduction
Chinese company name: Apple Incorporated English company name: Apple, Inc. Established: April 1, 1976 Headquarters Location: Cupertino, California Apple Computer: the world's top computer 中文公司名：苹果股份有限公司 英文公司名：Apple, Inc. 成立时间：1976年4月1日 总部地点：加利福尼亚的库比提诺 苹果电脑：为世界顶级的电脑
2019/3/19 The Apple Inc.
•
11 94 95
50
25
• Company Background: Apple Computer Inc. was founded in 1976, is headquartered in California Qiupodinuo City, in the heart of Silicon Valley. Apple specializes in the development, manufacture, sales of personal computers, servers, peripherals, computer software, online services and personal digital accessories. 2019 was the year the world's third largest PC supplier, was ranked 'the world's hundred largest information technology company' first top 11, 'the world's 50 largest software companies' 25th. 94, 95 years in the global multi-media market share topped the list.
苹果公司介绍ppt课件
iPod nano ( 2005 ) iPod touch ( 2007 )
iPad (
Hale Waihona Puke iPhone ( 2007 ) ▪ iPhone 3G ( 2008 ) ▪ iPhone 3GS ( 2009 ) ▪ iPhone 4 ( 2010 )
iPhone 4s ( 2011 )
苹果公司外部环境分析
1．供应商：
给苹果供货的老供应商包括PortalPlayer和欧胜电子，好几代 iPod都采用了它们的芯片。而在2006年4月，三星电子接替 PortalPlayer为苹果公司的iPod播放器提供解码芯片。
苹果电脑的硬盘有两个来源：东芝和日立环球存储技术公司。据 iSuppli的消息来源，苹果电脑公司的显示屏只有一个货源。相 比之下，苹果电脑的nano显示屏有三家供应商，这些显示屏存 在一些广为人知的质量问题。而由于要整合到iMac里的面板需 要较高的技术规格，也较难找到替代品。这种货源单一的情况， 加上LED背光器件的供应可能受到限制，将会导致交货的延迟 。从上可看出供应商的议价力还是较强的。
一般宏观环境分析
美国政府一向重视对高科 技产业的投资，支持高科 技企业的发展
5．竞争者： 在PC市场上，苹果公司的市场份额只有2.6%，而2004年的台
式机市场中，戴尔、惠普和并购了IBM个人PC业务的新联想市 占率分别为17.3%、15.3%及6.9%。由于苹果公司一直坚持 使用自己专有的处理器和操作系统Macintosh，从而限制了在 个人PC市场上的发展，但也正是由于其“完美”的技术设计，使 得苹果在因特尔和微软强力联盟下，仍然有着一定的生存空间。
据IDC市场调研报告，全球压缩音乐(即MP3)播放器市场正蓬勃 发展，并将以20%的年增长速度在2008年达到将近500亿美 元的市场规模。市场竞争日益激烈，特别是在闪存式音乐播放器 市场。该市场对投入的资本要求较少，容易获得技术和专业诀窍 ，存在公开的分销售渠道，潜在的进入者竞争力强。
苹果公司品牌介绍英文ppt
History
1986–1993: Rise and fall
In 1994, Apple allied with IBM and Motorola.The goal was to create a new computing platform, which would use their hardware coupled with Apple's software. In 1996,Apple brought Steve Jobs back as an advisor.
Apple
Three Apples changed the world. The first one seduced Eve.
The second one awakened Newton.
The third one was in the hands of Steve Jobs.
Company Introduction
Apple was established on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne to sell the Apple I personal computer kit.
1981–1985: Lisa and Macintosh
History
The success of the PowerBook and other products brought increasing revenue. Apple introduced the Centris line,the result was disastrous as consumers did not understand the difference between models.
苹果公司介绍ppt APPLE
Substitute For replacement, Apple had to face the impact of this, as the most advanced technology (such as chips, hardware, software and so on) the researchers and developers, Apple has a great advantage. But if the alternatives can offer higher than the value of existing products, this will pose a threat to the existing products, based on this, the Apple Corp should strengthen the market research and investment. Such as hardware, such as Lenovo, Dell computer company will develop to the direction of thin and light, like Lenovo pad; software, Microsoft has been the Apple Corp's biggest competitors, such as the operating system; in the mobile phone industry, the rise of Nokia occupy a large market share, its sales increased year by year. 替代品
Products
IPOD iPhone
苹果公司品牌介绍英文ppt
•Company name: • •Company type: •Date established: •Employees: • Apple Inc. (now) Apple Computer Inc. (until 2007.1.9) Public limited company April 1,1976 60,400 employees 2,900 full-time temporary employees
History
Apple was established on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne to sell the Apple I personal computer kit. In 1980, Apple went public.
1986–1993: Rise and fall
History
In 1994, Apple allied with IBM and Motorola.The goal was to create a new computing platform, which would use their hardware coupled with Apple's software. In 1996,Apple brought Steve Jobs back as an advisor.
2007–2011: iPhone, iPod Touch and iPad
History
In 2011, Jobs announced that he would take another medical leave of absence to allow him to focus on his health. on October 5, 2011, Apple announced that Jobs had died, marking the end of an era for Apple Inc.
History
Apple was established on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne to sell the Apple I personal computer kit. In 1980, Apple went public.
1986–1993: Rise and fall
History
In 1994, Apple allied with IBM and Motorola.The goal was to create a new computing platform, which would use their hardware coupled with Apple's software. In 1996,Apple brought Steve Jobs back as an advisor.
2007–2011: iPhone, iPod Touch and iPad
History
In 2011, Jobs announced that he would take another medical leave of absence to allow him to focus on his health. on October 5, 2011, Apple announced that Jobs had died, marking the end of an era for Apple Inc.
苹果公司(Apple)PPT模板
Diagram
01.Title
• Add your text in here • Add your text in here • Add your text in here
ThemeGallery is a Design Digital Content & Contents mall developed by Guild Design Inc.
Positioning
Products
Marketing Plan
Targeting
ThemeGallery is a Design Digital Content & Contents mall
developed by Guild Design Inc.
Description of the contents
02.Title
• Add your text in here • Add your text in here • Add your text in here
Your text in here
Bar Chart
Title in here
Contents01 Contents02
18.5% 17.5%
contents
Title in here
Description of the
contents
Text in here
ThemeGallery is a Design Digital
Content & Contents mall developed by Guild Design Inc.
57%
Description of the contents
Diagram
苹果公司介绍 英文PPT幻灯片
5
HISTORY
1986–1997: Mac Iphone Ipod and Ipad
1
2
3
4
1998: Apple
introduced a new all-in-one computer : the iMac.1988:第一台电
脑IMAC
2001:The first
official Apple Retail
Apple
Switch 丨 environmental 丨Innovation
WANGFEI ZHANGYI
FUWEITING ZHANGYUEYI
1
COMPANY PROFILE
Apple Inc. is an American multinational corporation that designs
三个苹果改变了世界 第一个诱惑了夏娃 第二个砸醒了牛顿 第三个掌握在乔布斯手中
Steve Jobs 1955-2011
Name：Steve Jobs Nationality： American. Born：February 24, 1955, in San Francisco, California. Education：Attended Reed College in 1972.
April 1, 1976 : Apple was established by Steve Jobs, Steve Wozniak and Ronald Wayne, to sell the Apple I personal computer kit.
April 16, 1977: The Apple II was introduced.
May 1980: The company introduced the Apple III in and attempted to compete with IBM and Microsoft in the business and corporate computing market.
HISTORY
1986–1997: Mac Iphone Ipod and Ipad
1
2
3
4
1998: Apple
introduced a new all-in-one computer : the iMac.1988:第一台电
脑IMAC
2001:The first
official Apple Retail
Apple
Switch 丨 environmental 丨Innovation
WANGFEI ZHANGYI
FUWEITING ZHANGYUEYI
1
COMPANY PROFILE
Apple Inc. is an American multinational corporation that designs
三个苹果改变了世界 第一个诱惑了夏娃 第二个砸醒了牛顿 第三个掌握在乔布斯手中
Steve Jobs 1955-2011
Name：Steve Jobs Nationality： American. Born：February 24, 1955, in San Francisco, California. Education：Attended Reed College in 1972.
April 1, 1976 : Apple was established by Steve Jobs, Steve Wozniak and Ronald Wayne, to sell the Apple I personal computer kit.
April 16, 1977: The Apple II was introduced.
May 1980: The company introduced the Apple III in and attempted to compete with IBM and Microsoft in the business and corporate computing market.
苹果公司品牌介绍英文ppt课件
•
2,900 full-time
temporary employees
4
headquarters
Apple Inc.'s world corporate headquarters are located in California. This Apple campus has six buildings and was built in 1993 .
1981–1985: Lisa and Macintosh
History6
The success of the PowerBook and other products brought increasing revenue. Apple introduced the Centris line,the result was disastrous as consumers did not underst1a9n8d6–th1e99d3i:fference betweenRimsoedealnsd. fall
In 2011, Jobs announced that he would take another medical leave of absence to allow him to focus on his health. on October 5, 2011, Apple announced that Jobs had died, marking the e2n0d11o–f parneseernat:for ApPpolset–InSct.eve Jobs era
1976–1980: The early years
5
History
in 1982 Steve Jobs was pushed from the Lisa team due to infighting. In 1984, Apple next launched the Macintosh. Jobs resigned from Apple and founded NeXT Inc. in 1985.
相关主题