《商务英语说课》课件
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Business English Lecture
目录
contents
Overview of Business EnglishBusiness English Speaking SkillsAnalysis of Business English Lecture CasesBusiness English Lecture Skills and Strategies
Summary
Summary
Speech Language Standards
Detailed description
This case emphasizes the language norms used in business English srofessional, clear, and persuasive expressions, as well as how to convey information and value through language.
目录
contents
Practice and Improvement of Business English Lecture
01
Overview of Business English
Business English, abbreviated as BE, is a specialized purpose English (ESP) primarily used for communication in business settings and within multinational corporations.
Possible Arguments
Flexibility and Openness to Compile
Organized Presentation
A well organized presentation with a clear structure and outline helps the audience follow the speaker's ideas easily It also ensures that the presentation's main points are not forgotten or overbooked
Human resource management
BE plays an important role in human resource management work such as recruitment, training, and performance evaluation.
Financial management
Detailed description
Summary
Cultural Differences in Negotiation
Detailed description
This case emphasizes negotiation differences in different cultural backgrounds, such as Western culture emphasizing individualism and direct communication, while Eastern culture emphasizes collectivism and relationship building. Understanding and respecting these differences can help improve negotiation effectiveness.
03
Analysis of Business English Lecture Cases
Summary
Negotiation Skills and Strategies
Detailed description
This case focuses on explaining the skills and strategies in business English negotiation, including how to establish trust, how to communicate effectively, how to handle conflicts, and how to reach a win-win agreement.
Understanding that negotiation requirements give and take, being flexible and open to compile helpers achieve multiple beneficial outcomes
Listening Skills
Definition
Accurate, formal, efficient, practical, emphasizing communication skills and understanding of business culture.
Features
Business negotiation
Clear and Concise Delivery
Speaking clearly and concisely, without using too many filler words or statements, helps convey a professional image and guarantees information is correct
Characteristics of Negotiation Language
Summary
This case analyzes the language characteristics used in business English negotiations, such as politeness, professionalism, clear and concise expression, as well as how to demonstrate confidence and authority through language.
Constructing logical and convincing arguments in support of one's position during negotiation is essential This helps supervise the other party to agree to one's terms and conditions
To speak business English effectively, one must be fluent in the language, including vocabulary, grammar, and promotion
Understanding of Business Terminology
A basic understanding of common business terms and their meanings is essential for effective communication
Awareness of Cultural Differences
Understanding and observing cultural differences is critical in business communication, as it helps avoid misunderstandings and conflicts
Engaging Delivery
Engaging the audience through passive delivery, confirmed body language, and eye contact helps maintain their interest and guarantees they are more like to remember the information presented
BE is used for financial reporting, auditing, and financial communication with multinational corporations.
02
Business English Speaking Skills
Fluency in English
Successful negotiation requirements effective listening Listening attentively to the other party's concerns and demands helps build a mutual understanding and pays the way for successful negotiation outcomes
Prop promotion
Prop promotion is essential for effective communication It helps listeners understand words better and guarantees that information is not misinterpreted
Using Policy and Professional Language
Using policy and professional language during business communication helps establish trust and respect with listeners It also helps maintain a positive business environment
VS
Speech Skills and Style
Detailed description
This case explores the skills and styles in business English speech, such as how to design speech structure, how to use visual aids, how to conduct effective presentations, and how to attract the attention of the audience.
Speaker Image Shaping
Summary
This case explores the shaping of the speaker's image in business English speeches, such as clothing, body language, facial expressions, and the use of voice, all of which can affect the audience's trust and acceptance of the speaker.
Visual Aids
Using visual aids, such as slides or handouts, can enhance the impact of one's presentation They help communicate ideas more effectively and make information easier to understand and remember
BE plays a crucial role in business negotiations, helping businesses reach business agreements and contracts.
Marketing
BE is used for product promotion, market research, and customer relationship management.
目录
contents
Overview of Business EnglishBusiness English Speaking SkillsAnalysis of Business English Lecture CasesBusiness English Lecture Skills and Strategies
Summary
Summary
Speech Language Standards
Detailed description
This case emphasizes the language norms used in business English srofessional, clear, and persuasive expressions, as well as how to convey information and value through language.
目录
contents
Practice and Improvement of Business English Lecture
01
Overview of Business English
Business English, abbreviated as BE, is a specialized purpose English (ESP) primarily used for communication in business settings and within multinational corporations.
Possible Arguments
Flexibility and Openness to Compile
Organized Presentation
A well organized presentation with a clear structure and outline helps the audience follow the speaker's ideas easily It also ensures that the presentation's main points are not forgotten or overbooked
Human resource management
BE plays an important role in human resource management work such as recruitment, training, and performance evaluation.
Financial management
Detailed description
Summary
Cultural Differences in Negotiation
Detailed description
This case emphasizes negotiation differences in different cultural backgrounds, such as Western culture emphasizing individualism and direct communication, while Eastern culture emphasizes collectivism and relationship building. Understanding and respecting these differences can help improve negotiation effectiveness.
03
Analysis of Business English Lecture Cases
Summary
Negotiation Skills and Strategies
Detailed description
This case focuses on explaining the skills and strategies in business English negotiation, including how to establish trust, how to communicate effectively, how to handle conflicts, and how to reach a win-win agreement.
Understanding that negotiation requirements give and take, being flexible and open to compile helpers achieve multiple beneficial outcomes
Listening Skills
Definition
Accurate, formal, efficient, practical, emphasizing communication skills and understanding of business culture.
Features
Business negotiation
Clear and Concise Delivery
Speaking clearly and concisely, without using too many filler words or statements, helps convey a professional image and guarantees information is correct
Characteristics of Negotiation Language
Summary
This case analyzes the language characteristics used in business English negotiations, such as politeness, professionalism, clear and concise expression, as well as how to demonstrate confidence and authority through language.
Constructing logical and convincing arguments in support of one's position during negotiation is essential This helps supervise the other party to agree to one's terms and conditions
To speak business English effectively, one must be fluent in the language, including vocabulary, grammar, and promotion
Understanding of Business Terminology
A basic understanding of common business terms and their meanings is essential for effective communication
Awareness of Cultural Differences
Understanding and observing cultural differences is critical in business communication, as it helps avoid misunderstandings and conflicts
Engaging Delivery
Engaging the audience through passive delivery, confirmed body language, and eye contact helps maintain their interest and guarantees they are more like to remember the information presented
BE is used for financial reporting, auditing, and financial communication with multinational corporations.
02
Business English Speaking Skills
Fluency in English
Successful negotiation requirements effective listening Listening attentively to the other party's concerns and demands helps build a mutual understanding and pays the way for successful negotiation outcomes
Prop promotion
Prop promotion is essential for effective communication It helps listeners understand words better and guarantees that information is not misinterpreted
Using Policy and Professional Language
Using policy and professional language during business communication helps establish trust and respect with listeners It also helps maintain a positive business environment
VS
Speech Skills and Style
Detailed description
This case explores the skills and styles in business English speech, such as how to design speech structure, how to use visual aids, how to conduct effective presentations, and how to attract the attention of the audience.
Speaker Image Shaping
Summary
This case explores the shaping of the speaker's image in business English speeches, such as clothing, body language, facial expressions, and the use of voice, all of which can affect the audience's trust and acceptance of the speaker.
Visual Aids
Using visual aids, such as slides or handouts, can enhance the impact of one's presentation They help communicate ideas more effectively and make information easier to understand and remember
BE plays a crucial role in business negotiations, helping businesses reach business agreements and contracts.
Marketing
BE is used for product promotion, market research, and customer relationship management.