Intercultural Communication Unit 1(2011)

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Course Overview
• • • Basic requirements for teaching: The integration of theory learning and case study is adopted in the classroom teaching. The teaching process is mainly focused on theocratic practicability, case discussion and etc. By taking this course, firstly students gain the knowledge of the basic theories of intercultural communication, then the student ‗s awareness of intercultural communication is trained, and students are required to integrate the theories with practice. By making comparison and contrast between Chinese culture and foreign ones, students may have a better understanding of foreign cultures and at the same time have a deep reflection of their own culture, which result in a further understanding of their native culture. Finally it helps to improve the student intercultural skills and the ability of inclusiveness and understanding of other cultures.
Study of Intercultural Communication
Wenying Wu
Course Overview
• • • • • • • Course Name： Study of Intercultural Communication Course managed by: The College of Foreign Languages Teaching hours： 48 Credit： 3 Course designed for： Graduate Students Previous courses required: <A Survey of UK and USA> <Linguistics> <Advanced English Translation> Lecturer： WenyingWu
Marshall McLuhan
Born
July 21, 1911(1911-07-21) Edmonton, Alberta, Canada
December 31, 1980(1980Died 12-31) (aged 69) Toronto, Ontario, Canada Media theory, Toronto School School of communication theory Main interests Media mass media sensorium New Criticism The medium is the Notable ideas message, Global village, Figure and ground media, , Hot and cool media
பைடு நூலகம்
– Intercultural communication: Interethnic communication, interracial communication, intracultural communication, international intercultural communication. – 跨文化交际是指不同文化背景下的人们(信息发出者和信息接受者)之 间的交际.从心理学的角度讲,信息的编、译码是由来自不同文化背景 的人所进行的交际就是跨文化交际.
Group Discussion
• The backgrounds of the emerging of the Study of Intercultural Communication
Necessity of Intercultural Communication
• a, history of intercultural communication • (hostile, alien) • b, conception of a Global village (Marshall Mcluhan) /maps/northamerica/canada/ • (a traditional village vs a Global village)
• A Culture------B Culture • A Culture----B culture, C culture
Intercultural communication & Cross-cultural communication
• Intercultural communication
The Study of Intercultural Communication Wenying Wu
Unit 1 A Global Village
1) What is Intercultural Communication?
Do I do intercultural communication?
History and Development of the Study of International Communication
After the 2nd World war, 《Ugly America》， 1946 establishment of Foreign Service Institute.( Professional training for diplomats American Scholar Edward Hall a founding father /webimage/countrys/namerica/us.htm The silent language 1959 /us.htm
Course Overview
• • • • • • • • • Course Assessment： Classroom Discussion：10% Assignment： 30% Term Paper： 60% (not less than 4000 words) Teaching Hours Allocation: Teaching hours: 36hrs Individual research and presentations: 12hrs
• Interactional data: obtained when people from two (or more) different cultural groups interact with each other.
• Cross-culture communication
• Comparative Data: obtained independently from different cultural groups
A Global Village
• 1,How does the world become a whole village? • Modern transportation means • Modern communication means • Growing population • 2, What happens in a Global village? • Intercultural contacts
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Course Overview
• • • • • • • • • • • • • • • • Teaching Materials： Larry A. Samovar，Richard E. Porter & Lisa A. Stefani，Communication Between Cultures， Handouts References： Linda Beamer & Iris Varner，Intercultural Communication in the Global Workplace Helen Spencer_Oatey ,Culturally Speaking：Managing Rapport through Talk across Cultures 上海： 上海外语教育出版社 2007 窦卫霖，Intercultural Business Communication 北京 高等教育出版社 2005 陈雪飞，跨文化交流论，北京：时事出版社，2010 贾玉新，跨文化交际学，上海外语教育出版社，1997 Linell Davis Doing Culture (中西文化之鉴） 北京 外语教学与研究出版社， 2001
Edward T. Hall (1914-2009)
• Anthropologist Edward T. Hall received his Ph.D. from Columbia University in 1942 and did fieldwork on intercultural relations with the Navajo, Hopi, Spanish-Americans, and the Trukese. During the crucial years of the foreign aid program in the 1950s he was Director of the State Department‘s Point IV Training Program. From 1959 to 1963 he directed a communications research project at the Washington School of Psychiatry where he studied nonverbal communication. He taught at the University of Denver,. Bennington College, the Harvard Business School, the Illinois Institute of Technology, and Northwestern University Dr. Hall was a Fellow of the American Anthropological Association and the Society for Applied Anthropology, and a member of the Building Research Advisory Board of the National Academy of Sciences. Best known for his work in intercultural relations and communication, he consulted with businesses and government agencies.
Course Overview
• Purposes and requirements of the course
• The course of ―Study of Intercultural Communication‖ is designed to be one of the elective courses for graduate students （undergraduate international students) whose fields are either in Foreign Languages or Business English and etc. Purposes of the course: Theories in the field of Intercultural Communication are adopted to discuss and analyze cases regarding intercultural communication in order to help students to understand the theories and its application better, to improve the student abilities of analyzing and solving problems and upgrade their communicative skills in the context of intercultural communication. Meanwhile，the students could have a better understanding of their own native cultures.