新编剑桥商务英语初级9.1
《新编剑桥商务英语(初级)》(第三版)教案
《新编剑桥商务英语（初级）》（第三版）教案教材：《新编剑桥商务英语(初级)》（第三版）Rolf Cook and Mara Pedretti with Helen Stephenson编著, 经济科学出版社， 2008年10月《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计第一次课设计梗概（2课时）（1）告知学生本课程的总体安排、教材的处理，上课的方式、明确学习目标。
两个目标：通过听、说、读、写及分组讨论，案例表演和课堂演示,培养学生在商务情景下的工作习惯和交流意识；尽量通过BEC初级考试。
两个要求：为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力，告诉学生现在用人单位对员工的要求，第一要有一定的专业素质，二是情商要高,即懂得如何交流,如何为人处事。
教学方式：在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。
将学生分为六组，每组四人，一个组即为一个公司，每个组员都有一个职位，第一周确定每个组员的职位。
第三、四周确定公司的名称、职能和业务范畴，并在全班演示。
（2）考核方式平时表现：两个方面，一是整组的表现,即各个公司在各种课堂活动上的表现；二是个人的主动表现和提问表现.只要平时刻苦努力,积极主动。
期末卷面：一整套BEC初级的模拟题。
口试：口试的形式仿照BEC初级口试形式并加上案例表演。
（3）进入正题本次课的项目主要是介绍公司的职务分类,职能范畴，撰写个人简介及设计名片。
●Reading: Read and get to know the format of BEC preliminary exam.●Reading and Discussion: Read the materials about Training andWorkshops in order to know the job title and responsibilities.●Listen: Listen and grasp the job title.●Grammar: Ss should grasp the present simple and adverbs and expressionsof frequency by self-study, group work and game.●Speaking: Discuss Work-life balance in groups and report it out.●V ocabulary: Remember all the new words in this module and finish theexercises in the book.●Homework: 1. Review all the important points in these two modules.2. Design your business cards.详案Module 11.1 & 1.3 World of Work & BEC Preliminary ExamI.Aims and Objectives:At the end of this session, the students should be able to:a.Know the general information about Cambridge BEC Preliminary, the usefulstudy strategies for this course and the content of Pass Cambridge BEC Preliminary.b.Talk about jobs, design the business cards and grasp the present simple andadverbs and expressions of frequency.II.Session Outline1.Greetings2.Duties:1) Warmer (books closed): T asks Ss the definition of BEC and the format of the exam.2) Reading 1:a. T leads Ss read the instructions of BEC preliminary exam (P14-15) and finish the exercises after it.b. Check the Ss’ answers and let them repeat the format of the BEC preliminary with book closed.3) Reading 2 and Discussion:a. Let Ss discuss in groups about J&C Training.b. Finish the three exercises after it (P6).c. Check the answers and review the important points.4) Listening:a. Go over the listening material and listen to it.b. Discuss the answers in groups.5) Grammar:a. Ss read the instructions of the present simple and adverbs and expressions offrequency.b. Finish the exercises.c. Report to the whole class.d. Play a game with the grammar points.6) Speaking: use the topic in the book, divide students into several groups todiscuss them and report to the whole class.(maybe next class)7) V ocabularies: cross culture; intensive; profile; consultancy; consultant; accredit;motivation; entertaining; be responsible for; CFO; PA; rep; bonus;4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Discussion: “work-life balance”4) Design a business card.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头例二、教学设计详案Module 11.2 Personal and professional detailsI. Aims and Objectives:At the end of this session, the students should be able to:a.Know some business words.b.Know how to greet people.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) V ocabulary:a. T leads Ss finish the exercise about meeting people.b. Check the Ss’ answers and let them practice how to meet people.3) Writinga. Divide Ss into small group and ask information of each other.b. Let Ss report their partners’ information.c. Write personal profiles.4) V ocabularya. Finish the exercise.b. Discuss the answers in groups.5) Readinga. Ss read the profiles of the four persons in groups.b. Decide who is the employee of the Year Award.c. Report to the whole class by debating.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Finish a personal profile.4) Prepare a debate.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 22.1 & 2.3 Work in progress & Writing test formatI. Aims and Objectives:At the end of this session, the students should be able to:a. Talk about temporary jobs.b. use the present continuous.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the important points in the last module.2) Listening:a. T leads Ss read the questions first.b. Listen to finish the exercise.c. Check the answers.3) Grammar;a. Let Ss study the grammar rules.b. Finish the exercises.c. Check the answers and review the important points.4) Reading:a. Read and finish the exercises.b. Check the answers.5) Speaking:a. Divide the Ss into groups to talk about temporary jobs.b. Let Ss report their opinions out.6) V ocabulary: Finish the exercise and grape the vocabularies.7) V ocabularies: update sb. on; ahead of schedule; behind schedule; temp; help out; administration; take off; plant; venue;4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Discussion: temporary job《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 22.2 Making arrangementsI. Aims and Objectives:At the end of this session, the students should be able to:a. arrange and confirm a meeting.b. write an e-mail.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Listening:a. Read the questions first and listen to it.b. Check the Ss’ answers.3) Writinga. Discuss with partners the arrangements of meetings.b. Write an e-mail about confirming a meeting.4) Grammara. Finish the exercise.b. Discuss the answers in groups.5) Writinga. Ss read the invitation first and then write a reply.b. Discuss in small groups about their written work.c. Report to the whole class.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Finish a e-mail.4) Prepare a debate.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 33.1 Company biographyI. Aims and Objectives:At the end of this session, the students should be able to:a. present your company.b. write company profileII. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Reading:a. Read the passage and finish the exercise.b. Check the Ss’ answers.3) Grammara. Discuss the usage of the past simple in groups.b. Finish the exercises on the past simple.c. Make more sentences4) Readinga. Discuss the three companies’ main products in groupsb. Fill in the blanketsc. Check and discuss the answers.d. Finish the questions and listen to check the answers.5) Speakinga. Discuss and finish the exercise 6.b. Discuss the important points in the company profile.c. Finish company files.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Better the company profiles.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 33.2 Company performance & 3.3 Listening testI. Aims and Objectives:At the end of this session, the students should be able to:a. write press releases.b. understand the company structure.c. read the graphs.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) V ocabularya. Remember the words of describing the activities of your companies.b. Read the press releases.3) Writinga. Read and discuss the company press release.b. Write your own company’s press release.c. Exchange the press releases and check them.4) Listeninga. Listen to finish the exercises.b. Discuss in groups.c. Check and discuss the answers.5) V ocabularya. Remember the key words of describing the graphs.b. Discuss and finish the exercises.c. Check the answers in group competition.6) Readinga. Read the passage and finish the exercises.b. Check the answers.7) Listening Testa. Know the format of the listening test.b. Finish the listening test4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 44.1 International business & 4.2 Business communicationsI. Aims and Objectives:At the end of this session, the students should be able to:a. deal with complaints.b. use modal verbs.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and fill into the blankets.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises.c. Check the answers.4) Readinga. Read the passage and finish the two exercises after it.b. Check and discuss the answers.5) Writinga. Read the letter of complaint.b. Write the reply to the complaint.c. Exchange the letters and discuss them.6) Grammara. Discuss the grammar points in groups.b. Finish the exercises.c. Check the answers.7) Workbooka. Finish the exercises in the workbook of module 4.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 55.1 Career choices & 5.2 Achievements and plansI. Aims and Objectives:At the end of this session, the students should be able to:a.talk about career choices and plansb. use the present perfect and going to.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and translate the sentences.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises.c. Check the answers.4) Readinga. Read the passage and finish the two exercises after it.b. Check and discuss the answers.5) Writinga. Finish Elena’s email to the printers and exchange letters to check.b. Write the e-mail of progress report.c. Exchange the letters and discuss them.6) Grammara. Discuss the grammar points in groups.b. Finish the exercises.c. Check the answers.7) Workbooka. Finish the exercises in the workbook of module 5.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 55.3 Reading Test: Parts One to ThreeI. Aims and Objectives:At the end of this session, the students should be able to:a. use the reading skillsb. read the chartII. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Reading part one.a. Read and finish the exercises.b. Check the answers.3) Reading part twoa. Read and finish the exercises.b. Check the answers.4) Readinga. Read the chart and finish the two exercises after it.b. Check and discuss the answers.5) Reading part threea. Read the chart and the description of it.b. Match the chart with the exercise.c. Discuss in groups and check your answer.6) Workbooka. Finish the exercises in the workbook of module 5b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the reading test format and the reading skills.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 66.1 Business travel& 6.2 Travel arrangementsI. Aims and Objectives:At the end of this session, the students should be able to:a. talk about hotel amenities and travel arrangements.b. use the reported speech.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and translate the sentences.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises in the textbook and PPT.c. Check the answers.4) Speakinga. Get familiar with the hotel amenities. .b. Discuss in groups which are the most important ones.c. Report the answers.5) Readinga. Read the passage about a hotel’s introduction.b. Find out the amenities in this hotel.6) V ocabulariesa. Find out the difficult words in the passage.b. Translate the sentences in the ppt.c. Check the answers and remember the new words.7) Workbooka. Finish the exercises in the workbook of module 6.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 66.2 Travel arrangements & 6.3 Writing Test: Part OneI. Aims and Objectives:At the end of this session, the students should be able to:a. use the writing skillsb. write letters about travel arrangements.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Writinga. Read and find out the five mistakes.b. Check the answers.c. Remember the functional sentences and translate a letter.d. Write a reply to this letter.3) Writinga. Read and write a letter about changes to flight details.b. Check the answers.4) Writing part onea. Read the email and the message to decide which is more formal and find the requests in themb. Check and discuss the answers.5) Writing: email, memo and message.a. Read the email, memo and message to decide which one is formal, neutral and informal.b. Discuss in groups and check your answer.6) Workbooka. Finish the exercises in the workbook of module 6.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the reading test format and the reading skills.2) Finish the exercises in the workbook.。
新编剑桥商务英语(高级)第三版9.1.doc
9.1 InnovationVOCABULARY Describing products1Do you agree with this quotation?‘When the product is right, you don’t have to be a great marker.’Lee Iacocca, former CEO of Chryslerexperience for each one.Deleting ‘spam’ from your email inbox is a time-consuming process.Market research49.1 Listen to this example of a telemarketing call. What is the marketertrying to find out?5Work with a partner and act out similar conversations. Use the list below6Look at these expressions used to describe a new product. Put the correct preposition in each gap.0 It is designed to withstand high 5 It will appeal _______students. temperatures. 6 It complies _________industry1 It retails ________$20. standards.2It consists _______two main parts. 7 It is sold mainly________ hardware3 It comes ________two different sizes stores.4 It is aimed ________the youth market. 8 It runs______ mains electricity.7 Think of a product and use four or five of the expressions in the exercise 6 to describe it. See if your partner can guess what the product is from these statements.They retail at about $40. They come in a range of sizes and colours. They are aimed at the youth market mainly, although some older people wear them too. They are sold in sports. They are designed to be light and comfortable.(Answer :training shoes)LISTENING A product presentation89.2 You work for Greenscope, a company that makes gardening products. You will hear one of your colleagues, a product manager, presenting a product he thinks will revolutionise your business. The first time you listen, complete the notes.1 Name of product:______________________2 Function:__________________________3 Target market:_________________________4 Retail price:_______________________9 9.2 Listen again and answer the questions below.1 What kind of products would he prefer to sell?A Luxury products.B Basic products.C Products which fulfil a real need.2 How did the inventor get the idea?A He kept over-watering his plants.B He had no-one to care for his plants when he was away.C His apartment wasn’t a good place for growing plants.3 How have the R&D department improved the original idea?A It has a bigger capacity.B It can be programmer to water plants more precisely.C It comes with detailed plant care instructions.4 Which market will Plant-carer be targeted at ?A The general public.B Amateur gardeners.C Professional gardeners.5 What does he think is the significance of this product to the company?A It will be as successful as the iPod was.B It will help them through a period of change.C It will give the company a big boost.READING 1 Which of these statements about innovation do you agree with?1 ‘Innovation comes from the producer –not from the customer’.W. Edwards Deming, business advisor and author2 ‘Unless we’re in touch with our customers, our model of the word c an diverge from reality. There’s no substitute for innovation, of course, but innovation is no substitute for being in touch, either’.Steve Ballmer, CEO Microsoft2 Take five minutes to read the article on innovation, on page 89, taken from a business newspaper. Is the author saying companies should spend less on research and development(R&D)?Exam SuccessRead the statements quickly first before reading the article. It will increase your curiosity about the content of the article.3 Study the article again and answer these questions.●Which paragraph (A, B, C, D or E )does each statement(1-8)refer to ?●Next to each statement mark one letter(A,B,C,D or E).●You will need to use some of these letters more than once.1 You have to be sure your innovation will last and can go on differentiating your offer.2 You can innovate with services and business processes as well as with products.3 Managers are wrong to see innovation as the answer to business growth.4 Innovations are only successful if consumers like them.5 Companies who start to innovate must be brave enough to go all the way.6 You ca n’t measure the success of a company’s innovations by its R&D expenditure.7 Companies innovate because they want to do something different from their competitors.8 There is no fixed amount you should spend on innovation in order to be competitive.4 Find these phrasal verbs in the text. Then match each with a definition(A-E).1 to come up with A to finish the job2 to keep up with B to think of3 to see something through C to adopt /to begin to use4 to take something up D to stay at the same level as5 to stand up to E to be able to resist5 Work with a partner and answer these questions.1 Have you ever come up with an idea for a new product or service?2 Do you keep up with developments in computing and telecommunicationstechnology?3 Is there a project you have undertaken that you a )have and b) haven’t seen through to the end?4 Do you sometimes find it difficult to stand up to people when they pressure on you?5 Have you taken up any new hobbies or interests in the last three years?Don’t waste your money on innovation○A G eneral Motors has invested more money in research an development (R&D) projects in the last 25years than any other big corporation. But at the same time, its market share has declined. The fact is that there is no correlation between the amount of revenue spent on R&D and the innovative success of an organization. Managers who think that innovation is a passport to greater marker share and profitability are fooling themselves. A recent survey by the respected consulting firm, Booz Allen, found that among the world’s top 1,000 corporate R&D spenders there was ‘no discernible statistical relationship between R&D spending levels and nearly all measures of business success including sales growth, gross profit, operating profit, enterprise profit, market capitalization or total shareholder return.’○B But this should not come as any surprise. The level of R&D spending- whether in euros, dollars or a percentage of sales- is not a measure of effectiveness or productivity. The ability to come up with new ideas ,to be creative or to innovate is not a question of budgetary investment. The real driver of innovation is growing marker competition, not growing R&D spending. The definition of a successful innovation policy is when companies are able to make a cost-effective investment to differentiate themselves from their competitors. If that comes about by a 1% investment of revenue in R&D, then good luck to the company. If it takes 10% to keep up with or stay ahead of the competition, that is fine, too.○C This doesn’t necessarily mean product innovation. The Dell Computers model is a good example. Dell spend very little on product innovation- they leave that to others in the industry. In this respect they seem to e more a follower than a leader. Their principal innovation, and now their core competence, is in supply chain management. By producing locally and by selling direct to the consumer online and by telephone, they have been able to manage their costs in a way that means the model works anywhere in the world, from the UK to China.○D But creating an innovative produce o r model is not sufficient. It’s sustaining that difference that is really the key to successful innovation. Few companies, in fact, are able to make that step. Once they have innovated to find a competitive advantage, all too often they lack the courage to see them through. To be a successful innovator youdon’t need to be rich, but you do need to be incredibly bold. Any film producer knows this: a low-budget independent film, well marketed and well timed has every chance of being as successful as a $100m Hollywood blockbuster.○E After all, there are no prizes for the number of patents granted. Counties and companied who measure their success on how much money they ‘invest in the future ’are missing the point. Your innovation is only a goo d one if customers respond to it and take it up. The real measure respond to it and take it up. The real measure of productivity is how many new customers you gain and how many profitable existing ones you are able to retain. Apple ’s iPod is ,on the face of it, a fantastic innovation, a product of a company that spends less than the industry average on R&D. but in the end its success will be measured by how well its stands up to its many competitors and whether Apple are able to purchase and download music and other media content. LISTENING Idioms19.3 You will hear an extract from an internal meeting between two managersat a software developer. They are discussing a job they have been offered.Are they going to accept the job?29.3 The speakers uses a lot of idiomatic phrases. Listen again and completethe phrases below.1 The only ______________ block is the price.2 You’re assuming that we’ve got to start from______________.3 There’s no need to reinvent the _______________.4 You imagine it’s all goi ng to be _____________sailing.5 The costs have _______________out of control.6 Of course there would be __________________problems.7 I’m sure we can find some middle______________ with them.8 If it all goes pear-____________,don’t say I didn’t warm you.3Work with a partner. How would you express each idea in your language? Is there similar idiom or one that is very different?GRAMMAR would4Look at these pairs of sentences. How are the sentences with would different?1 I want a diet coke. A I would like a diet coke, please.2 That’s out of the question. B That would be very difficult for us.3 I can’t agree before speaking to my C I would need to speak to my managerboss. before agreeing anything.4 Can you give us a discount? D Would you be prepared to offer us adiscount?5 Please do what you can to help. E I would appreciate any help you can offer. 5Transform these sentences using would and the words given in brackets to make them sound more diplomatic.0 A written contract means there will be no misunderstanding.(prevent)A written contract would prevent any misunderstanding.1 We can move a little on price if you increase the order. ( prepared)2 Can you deliver 1,000 units to us as soon as possible? ( able)3 We can’t accept the terms you propose. ( have difficulty)4 Consider it from our point of view. ( ask you)5 Manufacturing only 100 doesn’t make any sense. (viable)6 I don’t want to give you an answer now. (like t o think)7 What is in the deal for our company? ( benefit)WRITING A letter in response to a request6You are the manager of an office cleaning company. You have received this request from a client. What does he want?15 October SPATCOLDear Sir/MadamAs Property Manager at Spatcol, I am responsible for the maintenance, cleaning and servicing of all our offices in the UK. We have recently moved our headquarters out of central London to a business park near Uxbridge.We are looking for a firm to manage the following services for our new facility:●cleaning and plant care;●s ecurity and car parking attendants;●b asic maintenance of electrical installations (lighting, lifts, etc);●upkeep of the surrounding gardens and green areas.I am attaching full specifications of our offices. Please submit your proposal to me, David Ferguson, Head of Property Services Division, at the above address by 12 November.Yours faithfullyDavid FergusonDavid Ferguson7 You ask your assistant manager to writer a reply. When you check it, you find is too direct and not polite enough . Change it so that it sounds more diplomatic and encouraging to the customer.Learning TipWhen writing, don’t make claims you cannot justify. So if, for example, you claim to offer the highest quality services, then give examples and references to support this. TOP OFFICE CLEANINGDear Mr FergusonThanks for your letter asking us to quote for the contract for office cleaning, maintenance and security at Spatcol.I don’t kn ow how you got our name, but we are really only an office cleaning company. We do a bit of garden maintenance, but the other jobs you mention are not our field. If you like we could just take on the office cleaning and garden maintenance work and leave the other jobs to another company. I don’t see any problem with that. If that’s not what you had in mind, then I suppose you’d be better off with a company that can do it all.Sorry not to be of more help this time, but do think of us again for cleaning work if you have another building and are looking for cleaners. We do a good job and have a lot of satisfied customers.Best wishesPaul GunsonPaul Gunson。
新编剑桥商务英语(初级)词汇(第三版)
新编剑桥商务英语（初级）词汇（第三版）以下是为大家整理的新编剑桥商务英语（初级）词汇（第三版）的相关范文，本文关键词为新编,剑桥,商务英语,初级,词汇,第三,新编,剑桥,商务英语，您可以从右上方搜索框检索更多相关文章，如果您觉得有用，请继续关注我们并推荐给您的好友，您可以在教育文库中查看更多范文。
新编剑桥商务英语（初级）词汇（第三版）1.1worldofwork工作领域businessn.工商企业；商行；商业techniquen.技巧，技能cross-culturaladj.跨文化的presentationn.口头报告，陈述，叙述publicspeaking演说，演讲consultantn.顾问consultancyn.咨询公司runvt.开办（课程/讲习班）one-to-one一对一的accreditedadj.公认的motivationaladj.激发积极性的，clientn.客户entertainingadj.有趣的，使人愉快的，professionaladj.专业的，职业的involvevt.包含、需要、使成为必要部分responsibilityn.责任，所负责的事情beresponsibleforsb./sth.对某人/某事负责titlen.头衔，职称samplen.样品试用产品accountn.账目，账户correspondencen.（来往的）信件badgen.徽章identifyvt.发现，确定workshopn.研讨会，讲习班cateringservice餐饮服务mDmanagingdirector的缩写，总经理，执行董事gadgetn.小巧的器械，小玩意儿interioradj.车内产品，内部装饰memon.备忘录，便条，便笺electricalappliances电器，（家用）电器shipvt.运送powerpoint电子版幻灯片bonusn.奖金cataloguen.产品目录positiveadj.积极乐观的presencen.仪态，风度，风采diaryn.记事簿Athensn.雅典（希腊首都）Doyoulikeyourjob?Doyouoftentravelabroad?howareyou?…nottoobad,thanks.Iworkforacompanythat…Iworkas…whatdoesyourjobinvolve?myjobinvolvesdoing…whatdoyoudo?Idealwith whoisyourmD?Iambasedin….1.2personalandprofessionaldetails个人和职业详细情况divisionn.分理处，部门profilen.传略；人物简介；概况questionnairen.问卷，调查表interviewn.采访；面试musicalinstrument乐器destinationn.目的地follow-upquestions后续问题，补充问题swapvt.交换electronicsn.电子学；电子器件variedadj.多变化的，各不相同的confectionaryadj.糖果的，有关甜食制造的allocatevt.分配，分派candidaten.候选人criterionn.标准，准则pl.（复数）criteriaInc.adj.Incorporated的缩写，股份有限的supervisevt.主管，监管，管理coordinatevt.使协调scubadiving水肺潜水marathonn.马拉松赛跑financeassistant财务助理auditvt.审计master’sdegree硕士学位judon.柔道chronicFatiguesyndrome慢性疲劳综合症ambitiousadj.雄心勃勃的journalismn.新闻学，新闻业breedvt.饲养terriern.小猎狗chewinggum口香糖galleryn.画廊，美术馆formatn.形式，格式sARs--severeAcuteRespiratorysyndrome严重急性呼吸道综合征,俗称非典型肺炎,简称非典efficiencyn.效率profitn.利润mentorn.良师益友makecontributionto为……做贡献personalproblem个人（私人）问题setanexampleto树立榜样bebasedin在……总部raisemoney募捐master’sdegreeinbusinessadministration:mbA工商硕士chronicFatiguesyndrome慢性疲劳综合症beinchargeof负责best-selling 畅销thinkofanewidea想出新点子2.1workinprogress工程进展beinprogress在进行中，在运行中projectn.项目，工程gardenvi.&vt.种植或修整花园，从事园艺工作updatevt.更新constructionn.建筑，建筑物Apartfrom除了……之外minoradj.较小的，次要的proceedvi.进行，继续下去panoraman.全景，全景画managementteam管理团队takeshape成形aheadofschedule提前于预订计划financialreport财务报告tempn.临时雇员helpout帮助（某人）解决困难giveapresentationof对……做陈述launchvt.开始，开办，推出；发射photocopyvt.&n.影印，复印branchn.分部，分店，分公司projectormanager项目经理subcontractorn.转包商periodoftransition过渡期permanentjob永久性工作temporaryemploymentagency临时就业中介机构tryout测试，试用takematernityleave休产假optionn.选择，可选择的办法careerfield职业领域existingskills现有的技能supervisorn.主管，监督人temoraryjob 临时工作askforapayrise要求涨工资meetone’starget完成指标，完成定额sackvt.解雇administrationwork行政管理工作brazil巴西Lisbon里斯本（葡萄牙首都）belem贝伦（巴西东北部港口城市）Fortaleza福塔雷萨（巴西东北部港口城市）Valencia巴伦西亚（西班牙港口城市）montpellier蒙彼利埃（法国南部城市）2.2makingarrangements日程安排makearrangements做安排，做准备plantn.工厂，车间vt.种植taketimeoff抽出时间，休假，休息financedirector财务经理confirmvt.确认，确定receptionn.接待，接待处tradefair交易会，展销会presentvt.介绍，引见；出席potentialclient潜在客户qualityinspector质检人员jobapplicant求职者festivaln.节日self-employedadj.个体的，自己经营的acceptaninvitation接受邀请specialreception特别招待会anniversaryn.周年纪念日venuen.会场，会议地点attendancen.出席，出席人数prague布拉格（捷克斯洛伐克首都）morpeth莫派斯（位于英国诺森伯兰郡）helsinki赫尔辛基（芬兰首都）buenosAires布宜诺斯艾利斯（阿根廷首都）Toronto多伦多（加拿大主要城市）sydney悉尼（澳大利亚东南部港口城市，新南威尔士州首府）3.1companybiography公司简介biographyn.形成、成长和衰亡的记载；传记fastfoodrestaurant快餐店transformvt.转换、改变、改造globalbusiness跨国企业originaladj.最初的，原始的，起源的franchisen.&vt.特许经销权，给……以特许featuren.&vt.是……的特色，以……为特色Frenchfries炸薯条softdrinkn.软饮料；汽水milkshaken.奶昔purchasevt.买，购买multimixern.多用混合器（机）exclusivedistributor独家批发商（代理商）openvi.&vt.开设，开办，开张expandvi.&vt.扩大，扩张corporationn.公司cosmeticn.化妆品inspirevt.激发，启示，使生灵感philosophyn.哲学revolutionaryadj.革命的rawmaterial原材料suppliern.供应者，厂商ethicaladj.伦理的；道德的travelagency 旅行社contractn.&vt.订合同，合同、契约takedeliveryof收货，提取货物mergevi.&vt.合并fleet舰队budgetairline低价航空公司gopublic上市，公开发售股票businesspartner生意伙伴，商业伙伴entrepreneurialadj.企业家的freelancern.自由职业者；自由撰稿人millinonaire网络百万富翁celebrityn.名人entrepreneurn.企业家Kuwaitcity科威特城（科威特首都）sanbernardino圣贝纳迪诺（美国加利福尼亚州东南部的一个县）Illinois伊利诺斯州（美国中北部州）3.2companyperformance公司业绩performancen.业绩，成绩；性能distributevt.配送，分发，分送recordprofit历史最高利润vegetariann.素食者，素食的最后，小编希望文章对您有所帮助，如果有不周到的地方请多谅解，更多相关的文章正在创作中，希望您定期关注。
新编剑桥商务英语unit_9
句子翻译：A-G A. where the odour of waffle-cones were released into the air to encourage visitors to an out-of-theway ice cream shop 在那里，锥形华夫卷筒的香气弥漫在空气中， 使游客的脚步不由自主的走向一家地点偏僻的 冰激凌店 B. that his grandmother used to make C. which typically includes more than six smells
Module 9
Contents 9.1 branding 9.2 getting through
9.1 Branding
1 2 Reading: What’s that smell? Speaking: Discussing branding Grammar: Relative clauses Reading: Chinese luxury obsession
Synonyms for the word smell Aroma香味，香气，强烈的弥漫的香味 Odour气味，香味或臭味 Scent较弱的香味 Fragrance香味，芬芳，尤指花香，比scent 更 清新甜美
Speaking: Discussing branding
1. Try to complete the sentences below about what you have read. Tell your partner what you think.
Reading: Email marketing
Writing: Correcting and rewriting
Listening 9.2 Key words Customer care Statement Repayment 偿还 Account number Bear with Go through Call back
新编剑桥商务英语初级第三版答案
新编剑桥商务英语初级第三版答案【篇一：新编剑桥商务英语(初级)学生用书_答案_module_1.1-5.3】ing and workshopsp6what does your job involve? p7the present simplep8module 1.2personal and professional details meetingpeoplep10job and work p12module 1.3bec preliminary exam p14p15 reading test【篇二：新编剑桥商务英语(初级)(第三版) 词汇整理浓缩版】txt>（第三版）1.1 world of work 工作领域business n. 工商企业；商行；商业 technique n. 技巧，技能cross-cultural adj. 跨文化的 presentation n. 口头报告，陈述，叙述public speaking 演说，演讲 consultant n. 顾问 consultancy n. 咨询公司 run vt. 开办（课程/ 讲习班） one-to -one 一对一的accredited adj. 公认的motivational adj. 激发积极性的， client n. 客户entertaining adj. 有趣的，使人愉快的，professional adj. 专业的，职业的 involve vt. 包含、需要、使成为必要部分responsibility n. 责任，所负责的事情 be responsible for sb./ sth. 对某人/某事负责title n. 头衔，职称 sample n. 样品试用产品 account n. 账目，账户correspondence n.（来往的）信件 badge n.徽章identify vt. 发现，确定 workshop n. 研讨会，讲习班 catering service 餐饮服务md managing director 的缩写，总经理，执行董事gadget n. 小巧的器械，小玩意儿 interior adj. 车内产品，内部装饰memo n. 备忘录，便条，便笺 electrical appliances 电器，（家用）电器ship vt. 运送power point 电子版幻灯片 bonus n. 奖金 catalogue n. 产品目录positive adj. 积极乐观的 presence n. 仪态，风度，风采 diary n.记事簿athens n. 雅典（希腊首都） do you like your job? do you oftentravel abroad ? how are you? …not too bad, thanks. i work fora company that… i work as…what does your job involve ? my job involves doing… what do you do ? i deal withwho is your md? i am based i n …．1.2 personal and professional details个人和职业详细情况 division n. 分理处，部门 profile n. 传略；人物简介；概况 questionnaire n. 问卷，调查表 interview n. 采访；面试 musical instrument 乐器 destination n. 目的地follow-up questions 后续问题，补充问题 swap vt. 交换electronics n. 电子学；电子器件 varied adj. 多变化的，各不相同的 confectionary adj. 糖果的，有关甜食制造的allocate vt. 分配，分派 candidate n. 候选人criterion n. 标准，准则 pl.（复数）criteriainc. adj. incorporated 的缩写，股份有限的supervise vt. 主管，监管，管理 coordinate vt. 使协调 scuba diving 水肺潜水 marathon n. 马拉松赛跑 finance assistant 财务助理 audit vt. 审计master’s degree 硕士学位 judo n.柔道chronic fatigue syndrome 慢性疲劳综合症ambitious adj. 雄心勃勃的 journalism n. 新闻学，新闻业1 / 4breed vt. 饲养 terrier n. 小猎狗 chewing gum 口香糖 gallery n.画廊，美术馆 format n. 形式，格式sars--severe acute respiratory syndrome 严重急性呼吸道综合征,俗称非典型肺炎,简称非典 efficiency n. 效率 profit n. 利润 mentor n. 良师益友make contribution to 为……做贡献 personal problem 个人（私人）问题 set an example to 树立榜样 be based in 在……总部raise money 募捐master’s degree in business administration: mba工商硕士chronic fatigue syndrome 慢性疲劳综合症be in charge of 负责 best-selling 畅销think of a new idea 想出新点子2.1 work in progress 工程进展be in progress 在进行中，在运行中project n. 项目，工程 garden vi. vt.种植或修整花园，从事园艺工作update vt.更新 construction n. 建筑，建筑物 apart from 除了……之外 minor adj.较小的，次要的 proceed vi. 进行，继续下去 panorama n. 全景，全景画 management team 管理团队 take shape 成形ahead of schedule 提前于预订计划 financial report 财务报告temp n. 临时雇员help out 帮助（某人）解决困难 give a presentation of 对……做陈述 launch vt. 开始，开办，推出；发射 photocopy vt. n. 影印，复印 branch n. 分部，分店，分公司 projector manager 项目经理subcontractor n. 转包商 period of transition 过渡期 permanentjob 永久性工作 temporary employment agency 临时就业中介机构 try out 测试，试用 take maternity leave 休产假 option n. 选择，可选择的办法 career field 职业领域 existing skills 现有的技能supervisor n. 主管，监督人 temorary job 临时工作 ask for a payrise 要求涨工资meet one’s target 完成指标，完成定额sack vt. 解雇administration work 行政管理工作 brazil 巴西lisbon 里斯本（葡萄牙首都）belem 贝伦（巴西东北部港口城市）fortaleza 福塔雷萨（巴西东北部港口城市）valencia 巴伦西亚（西班牙港口城市）montpellier 蒙彼利埃（法国南部城市）2.2 making arrangements 日程安排make arrangements 做安排，做准备 plant n. 工厂，车间 vt. 种植take time off 抽出时间，休假，休息 finance director 财务经理confirm vt. 确认，确定 reception n. 接待，接待处 trade fair 交易会，展销会 present vt. 介绍，引见；出席 potential client 潜在客户 quality inspector 质检人员 job applicant 求职者 festival n. 节日self-employed adj. 个体的，自己经营的accept an invitation 接受邀请 special reception 特别招待会anniversary n. 周年纪念日 venue n. 会场，会议地点 attendancen. 出席，出席人数prague 布拉格（捷克斯洛伐克首都） morpeth 莫派斯（位于英国诺森伯兰郡）helsinki 赫尔辛基（芬兰首都） buenos aires 布宜诺斯艾利斯（阿根廷首都）toronto 多伦多（加拿大主要城市） sydney 悉尼（澳大利亚东南部港口城市，新南威尔士州首府）3.1 company biography 公司简介biography n. 形成、成长和衰亡的记载；传记fast food restaurant 快餐店 transform vt. 转换、改变、改造global business 跨国企业original adj. 最初的，原始的，起源的franchise n. vt. 特许经销权，给……以特许feature n. vt. 是……的特色，以……为特色 french fries 炸薯条softdrink n. 软饮料；汽水 milkshake n. 奶昔 purchase vt. 买，购买multimixer n. 多用混合器（机） exclusive distributor 独家批发商（代理商）open vi. vt. 开设，开办，开张 expand vi. vt. 扩大，扩张corporation n. 公司 cosmetic n. 化妆品inspire vt. 激发，启示，使生灵感 philosophy n. 哲学revolutionary adj. 革命的 raw material 原材料 supplier n. 供应者，厂商 ethical adj. 伦理的；道德的 travel agency 旅行社contract n. vt. 订合同，合同、契约 take delivery of 收货，提取货物 merge vi. vt. 合并 fleet 舰队budget airline 低价航空公司 go public 上市，公开发售股票business partner 生意伙伴，商业伙伴2 / 4entrepreneurial adj. 企业家的 freelancer n. 自由职业者；自由撰稿人kuwait city 科威特城（科威特首都） san bernardino 圣贝纳迪诺（美国加利福尼亚州东南部的一个县） illinois 伊利诺斯州（美国中北部州）3.2 company performance 公司业绩performance n. 业绩，成绩；性能 distribute vt. 配送，分发，分送 record profit 历史最高利润 vegetarian n. 素食者，素食的organic adj. 使用有机肥料的 ingredient n. 配料，成分 nutritious adj. 有营养的improve one’s image 改善形象 banquet n. 宴会manufacturer n. 制造业者，厂商 guarantee vt. n. 保证，担保，担保人symbol n. 象征，符号，记号 innovative adj. 创新的，革新的sport utility vehicle 运动型多用途车 component n. 成分 optical instrument 光学仪器 validation n. （可靠性）检测 certify vt. 证明，保证 application n. 应用，运用assurance n. 保证，担保，确信，断言founder n. 创始人，奠基人 turnover n. 营业额 dramatically adv. 戏剧地 advertise vt. 做广告，登广告 annual report 年终报告，年终终结 share price 股票价格proactive adj. 积极的，主动的 dedicated adj. 专注的，献身的unique adj. 唯一的，独特的 access n. 接近（进入）的机会，接近（进入）的权利；入口 consolidate vt. 巩固 brochure n. 小册子in this respect 在这个方面，在这个细节maximum n. 最大量，最大限度，极大4.1 international business 国际商务import n. vi. vt. 进口 export n. vi. vt. 出口 competitor n. 竞争对手 wholesaler n. 批发商 warehouse n. 仓库 audio product 音响产品 ban n. vt. 禁令fashion industry crisis 服装行业危机 commissioner n. 委员spokeswoman n. 女发言人 huge losses 巨大损失 resign n. vi. vt. 辞职 garment n. 服装（成衣） clothing blockade 服装封锁 in favour of 支持、赞成disastrous adj. 损失惨重的，灾难的import control 进口控制import quotas 进口配额compromise n. 妥协，折中，让步 stock exchange 证券交易所appeal to sb. 对……有吸引力 available adj. 有空的，能得到的dossier n. 档案，卷宗 flat adj. 没电的，平面的 embarrassing adj. 令人尴尬的 in-house magazine 内部杂志 participant n. 参加者stressful adj. 有压力的，紧迫的 moderator n. 会议主持人 press the mute button 按下静音键 reflect on 有损声誉，招来非议teleconference n. 远程电话会议 producer n. 生产商 wholesaler n. 批发商customer n. 顾客 retailer n. 零售商warehouse n. 仓库 consumer n. 消费者competitor n. 竞争对手 customs n. 海关port n. 港口clothing n. 服装4.2 business communications 商务沟通printer cartridges 打印墨盒 description n. 种类；性质；描述pass the message on to 把留言给…… complaint n. 投诉 cancel vt. 取消plasma screen tv 等离子电视 freight forwarder 货运商distributor n. 发行人，销售商 container n. 集装箱production manager 生产经理，厂长 madrid 马德里（西班牙首都）5.1 career choices 职业选择stock broker 股票经纪人london stock exchange 伦敦证券交易所bank account 银行帐户 bankrupt adj. 破产的 a modest life 简朴的生活 accommodation n. 住处，膳宿 get started 开始source of income 收入来源 olive n. 橄榄 farm products 农产品 business contact 生意场的熟人/关系 deal in 经营 make enquiries 询问 record shop 音像店 human resource 人力资源 hr manager 人力资源经理 photography exhibition 摄影展accountancy job 会计工作 passion n. 热情，激情 competitive adj 竞争的 give up sth. all together 完全放弃……professional photographer 职业摄影师portrait n. 肖像，人像studio n. 照相馆，画室，摄影室，演播室3 / 4birmingham 伯明翰（英格兰中部城市）luxembourg 卢森堡（西欧国家） resign from the job 辞职farmhouse n. 农舍bed and breakfast accommodation 只提供床铺与早餐的住宿reorganise vt. 重新组织，重新安排 source of income 收入来源as though 仿佛，好像 the best of luck 好运5.2 achievements and plans 业绩和计划design office 设计室 book cover 书的封面printer n. 印刷商，印刷工；打印机 quotation n. 报价 in full colour 用彩色 in black and white 用黑白 a full progress report详细的进展报告refer to 参考，查阅，查看 book fair 书展，书市 a series of 一系列italian 意大利人，意大利语；意大利的coincidence n. 巧合，巧事 move n. 行动，步骤；措施；方法; vi. 移动consolidate one’s strong position 巩固某人的强势地位 removal company 搬运公司 stationery n. 文具，信纸 keep sb. up-to-date使某人信息灵通 utility n. 公用事业，公用事业设备 bank loan 银行贷款 paperwork 日常文书工作 loan application 贷款申请 additive n. 添加剂4 / 4take on 雇佣meet demand 满足需求 health club 健身俱乐部6.2 travel arrangements 旅行安排ticket, crew, security/ safety inspectionbe in business 做生意 poland 波兰（中欧国家） hungary 匈牙利（中欧国家） spain 西班牙（欧洲南部国家） portugal 葡萄牙（欧洲西南部国家） slovakia 斯洛伐克（中欧国家） bratislava 布拉迪斯拉发（捷克斯洛伐克中南部城市）5.3 reading test: parts one to threeposter n. 海报，招贴 office equipment 办公设备prefabricated hut 预制营房，活动房 pharmaceutical company制药公司 previous adj. 以前的，在先的 disastrous fall 损失惨重的一跌 reach the highest level 达到最高水平 rise/ increase/improve /ascend/ go up/ move up/ mount up 上升 soar 飙升fall/ drop/ decrease/ decline/ descend/ go down下降stay stable/ steady/ the same 保持平稳level off 持平 recover 反弹peak up 达到顶峰，最高点 dramatically 喜剧地，引人注目地considerably 相当大地 obviously 明显地 gradually 渐渐地sharply 急剧地，明显地 slightly 轻微地 a little bit 一点儿6.1 business travel 商务旅行 aircraft, check-in, delay, journey,land, luggage, passenger, passport, pilot, take off, travel, trip,air traffic controller, baggage handler,check-in baggage, carry-on bag, boarding pass, board, business/ economy/ first class,flight attendant/ stewardship/air-hostess/ stewardess, identitycard, return/ singlemanchester 曼彻斯特（英格兰西北部港口城市）glasgow 格拉斯哥（英国城市） bristol 布里斯托尔（英国西部的港口）london heathrow airport 伦敦希思罗机场paris charles de gaulle airport 巴黎戴高乐机场lyon 里昂（法国城市）【篇三：新编剑桥商务英语(中级)学生用书答案】ading (5)1,open your mind 2 plan for disaster 3 get organized 4 setyour limits 5 put pen to paper 6 don’t feel guilty 7 two become onep9 grammar (5)1 need2 communicate3 have escaped4 have been working 5have been 6 am working 7 answer p9 (speaking)writing 第六题work in pairs.中有可能选择其中一个话题进行作文。
《新编剑桥商务英语(初级)》(第三版)教案.doc
《新编剑桥商务英语（初级）》（第三版）教案教材：《新编剑桥商务英语(初级)》（第三版）Rolf Cook and Mara Pedretti with Helen Stephenson编著, 经济科学出版社， 2008年10月《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计第一次课设计梗概（2课时）（1）告知学生本课程的总体安排、教材的处理，上课的方式、明确学习目标。
两个目标：通过听、说、读、写及分组讨论，案例表演和课堂演示,培养学生在商务情景下的工作习惯和交流意识；尽量通过BEC初级考试。
两个要求：为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力，告诉学生现在用人单位对员工的要求，第一要有一定的专业素质，二是情商要高,即懂得如何交流,如何为人处事。
教学方式：在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。
将学生分为六组，每组四人，一个组即为一个公司，每个组员都有一个职位，第一周确定每个组员的职位。
第三、四周确定公司的名称、职能和业务范畴，并在全班演示。
（2）考核方式平时表现：两个方面，一是整组的表现,即各个公司在各种课堂活动上的表现；二是个人的主动表现和提问表现.只要平时刻苦努力,积极主动。
期末卷面：一整套BEC初级的模拟题。
口试：口试的形式仿照BEC初级口试形式并加上案例表演。
（3）进入正题本次课的项目主要是介绍公司的职务分类,职能范畴，撰写个人简介及设计名片。
●Reading: Read and get to know the format of BEC preliminary exam.●Reading and Discussion: Read the materials about Training andWorkshops in order to know the job title and responsibilities.●Listen: Listen and grasp the job title.●Grammar: Ss should grasp the present simple and adverbs and expressionsof frequency by self-study, group work and game.●Speaking: Discuss Work-life balance in groups and report it out.●V ocabulary: Remember all the new words in this module and finish theexercises in the book.●Homework: 1. Review all the important points in these two modules.2. Design your business cards.详案Module 11.1 & 1.3 World of Work & BEC Preliminary ExamI.Aims and Objectives:At the end of this session, the students should be able to:a.Know the general information about Cambridge BEC Preliminary, the usefulstudy strategies for this course and the content of Pass Cambridge BEC Preliminary.b.Talk about jobs, design the business cards and grasp the present simple andadverbs and expressions of frequency.II.Session Outline1.Greetings2.Duties:1) Warmer (books closed): T asks Ss the definition of BEC and the format of the exam.2) Reading 1:a. T leads Ss read the instructions of BEC preliminary exam (P14-15) and finish the exercises after it.b. Check the Ss’ answers and let them repeat the format of the BEC preliminary with book closed.3) Reading 2 and Discussion:a. Let Ss discuss in groups about J&C Training.b. Finish the three exercises after it (P6).c. Check the answers and review the important points.4) Listening:a. Go over the listening material and listen to it.b. Discuss the answers in groups.5) Grammar:a. Ss read the instructions of the present simple and adverbs and expressions offrequency.b. Finish the exercises.c. Report to the whole class.d. Play a game with the grammar points.6) Speaking: use the topic in the book, divide students into several groups todiscuss them and report to the whole class.(maybe next class)7) V ocabularies: cross culture; intensive; profile; consultancy; consultant; accredit;motivation; entertaining; be responsible for; CFO; PA; rep; bonus;4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Discussion: “work-life balance”4) Design a business card.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头例二、教学设计详案Module 11.2 Personal and professional detailsI. Aims and Objectives:At the end of this session, the students should be able to:a.Know some business words.b.Know how to greet people.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) V ocabulary:a. T leads Ss finish the exercise about meeting people.b. Check the Ss’ answers and let them practice how to meet people.3) Writinga. Divide Ss into small group and ask information of each other.b. Let Ss report their partners’ information.c. Write personal profiles.4) V ocabularya. Finish the exercise.b. Discuss the answers in groups.5) Readinga. Ss read the profiles of the four persons in groups.b. Decide who is the employee of the Year Award.c. Report to the whole class by debating.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Finish a personal profile.4) Prepare a debate.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 22.1 & 2.3 Work in progress & Writing test formatI. Aims and Objectives:At the end of this session, the students should be able to:a. Talk about temporary jobs.b. use the present continuous.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the important points in the last module.2) Listening:a. T leads Ss read the questions first.b. Listen to finish the exercise.c. Check the answers.3) Grammar;a. Let Ss study the grammar rules.b. Finish the exercises.c. Check the answers and review the important points.4) Reading:a. Read and finish the exercises.b. Check the answers.5) Speaking:a. Divide the Ss into groups to talk about temporary jobs.b. Let Ss report their opinions out.6) V ocabulary: Finish the exercise and grape the vocabularies.7) V ocabularies: update sb. on; ahead of schedule; behind schedule; temp; help out; administration; take off; plant; venue;4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Discussion: temporary job《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 22.2 Making arrangementsI. Aims and Objectives:At the end of this session, the students should be able to:a. arrange and confirm a meeting.b. write an e-mail.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Listening:a. Read the questions first and listen to it.b. Check the Ss’ answers.3) Writinga. Discuss with partners the arrangements of meetings.b. Write an e-mail about confirming a meeting.4) Grammara. Finish the exercise.b. Discuss the answers in groups.5) Writinga. Ss read the invitation first and then write a reply.b. Discuss in small groups about their written work.c. Report to the whole class.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Finish a e-mail.4) Prepare a debate.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 33.1 Company biographyI. Aims and Objectives:At the end of this session, the students should be able to:a. present your company.b. write company profileII. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Reading:a. Read the passage and finish the exercise.b. Check the Ss’ answers.3) Grammara. Discuss the usage of the past simple in groups.b. Finish the exercises on the past simple.c. Make more sentences4) Readinga. Discuss the three companies’ main products in groupsb. Fill in the blanketsc. Check and discuss the answers.d. Finish the questions and listen to check the answers.5) Speakinga. Discuss and finish the exercise 6.b. Discuss the important points in the company profile.c. Finish company files.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.3) Better the company profiles.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 33.2 Company performance & 3.3 Listening testI. Aims and Objectives:At the end of this session, the students should be able to:a. write press releases.b. understand the company structure.c. read the graphs.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) V ocabularya. Remember the words of describing the activities of your companies.b. Read the press releases.3) Writinga. Read and discuss the company press release.b. Write your own company’s press release.c. Exchange the press releases and check them.4) Listeninga. Listen to finish the exercises.b. Discuss in groups.c. Check and discuss the answers.5) V ocabularya. Remember the key words of describing the graphs.b. Discuss and finish the exercises.c. Check the answers in group competition.6) Readinga. Read the passage and finish the exercises.b. Check the answers.7) Listening Testa. Know the format of the listening test.b. Finish the listening test4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 44.1 International business & 4.2 Business communicationsI. Aims and Objectives:At the end of this session, the students should be able to:a. deal with complaints.b. use modal verbs.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and fill into the blankets.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises.c. Check the answers.4) Readinga. Read the passage and finish the two exercises after it.b. Check and discuss the answers.5) Writinga. Read the letter of complaint.b. Write the reply to the complaint.c. Exchange the letters and discuss them.6) Grammara. Discuss the grammar points in groups.b. Finish the exercises.c. Check the answers.7) Workbooka. Finish the exercises in the workbook of module 4.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 55.1 Career choices & 5.2 Achievements and plansI. Aims and Objectives:At the end of this session, the students should be able to:a.talk about career choices and plansb. use the present perfect and going to.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and translate the sentences.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises.c. Check the answers.4) Readinga. Read the passage and finish the two exercises after it.b. Check and discuss the answers.5) Writinga. Finish Elena’s email to the printers and exchange letters to check.b. Write the e-mail of progress report.c. Exchange the letters and discuss them.6) Grammara. Discuss the grammar points in groups.b. Finish the exercises.c. Check the answers.7) Workbooka. Finish the exercises in the workbook of module 5.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 55.3 Reading Test: Parts One to ThreeI. Aims and Objectives:At the end of this session, the students should be able to:a. use the reading skillsb. read the chartII. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Reading part one.a. Read and finish the exercises.b. Check the answers.3) Reading part twoa. Read and finish the exercises.b. Check the answers.4) Readinga. Read the chart and finish the two exercises after it.b. Check and discuss the answers.5) Reading part threea. Read the chart and the description of it.b. Match the chart with the exercise.c. Discuss in groups and check your answer.6) Workbooka. Finish the exercises in the workbook of module 5b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the reading test format and the reading skills.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 66.1 Business travel& 6.2 Travel arrangementsI. Aims and Objectives:At the end of this session, the students should be able to:a. talk about hotel amenities and travel arrangements.b. use the reported speech.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Readinga. Remember the vocabularies and translate the sentences.b. Read the passage and finish the exercises.c. Check the answers.3) Grammara. Discuss the grammar points in groupsb. Finish the exercises in the textbook and PPT.c. Check the answers.4) Speakinga. Get familiar with the hotel amenities. .b. Discuss in groups which are the most important ones.c. Report the answers.5) Readinga. Read the passage about a hotel’s introduction.b. Find out the amenities in this hotel.6) V ocabulariesa. Find out the difficult words in the passage.b. Translate the sentences in the ppt.c. Check the answers and remember the new words.7) Workbooka. Finish the exercises in the workbook of module 6.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the main vocabularies and phrases and grammar points.2) Finish the exercises in the workbook.《新编剑桥商务英语(初级)》课程单元教学设计一、教案头二、教学设计详案Module 66.2 Travel arrangements & 6.3 Writing Test: Part OneI. Aims and Objectives:At the end of this session, the students should be able to:a. use the writing skillsb. write letters about travel arrangements.II. Session Outline1. Greetings2. Duties:1) Warmer (books closed): T asks Ss the questions about the last class.2) Writinga. Read and find out the five mistakes.b. Check the answers.c. Remember the functional sentences and translate a letter.d. Write a reply to this letter.3) Writinga. Read and write a letter about changes to flight details.b. Check the answers.4) Writing part onea. Read the email and the message to decide which is more formal and find the requests in themb. Check and discuss the answers.5) Writing: email, memo and message.a. Read the email, memo and message to decide which one is formal, neutral and informal.b. Discuss in groups and check your answer.6) Workbooka. Finish the exercises in the workbook of module 6.b. Check the answers.4. Self-study: let students finish the exercises in the book and check the answers.5. Homework1) Grasp the reading test format and the reading skills.2) Finish the exercises in the workbook.。
[英语学习]BEC商务英语Module 9
![[英语学习]BEC商务英语Module 9](https://img.taocdn.com/s3/m/742cebc0852458fb760b5683.png)
The Future
新编剑桥商务英语初级（第三版）
Module Nine
BUSINESS TOPIC
Overview
9.1 Business topic: The future
Reading: Press release Grammar: The future & The first conditional Reading: Strategies for the future Listening: A strategy meeting
Grammar: the future 1
the expressions of future
1. will for predictions表预测 Filling your tank with hydrogen will soon be the norm.
2. will for offers表提议 I will ask him to call you.
词语准备
Words & expressions
Prototype 原型，样本
Solar panel太阳能电池板
Norm 标准
Joint venture 合资企业
Exhaust emission 废气排放 Withdraw 撤离，退出
Hybrid 杂交，混血儿
Stabilize使稳定
1 crisPislapylanthe2reecffoecrdtivinegly ag3asinitutaotiodno Ex. 4.
4 team 5 spokesperson 6 audiences
Vocabulary: Collocations with meeting
新编剑桥商务英语(高级)第三版9.1
9.1 InnovationVOCABULARY Describing products1Do you agree with this quotation?‘When the product is right, you don’t have to be a great marker.’Lee Iacocca, former CEO of Chryslerexperience for each one.Deleting ‘spam’ from your email inbox is a time-consuming process.Market research49.1 Listen to this example of a telemarketing call. What is the marketertrying to find out?5Work with a partner and act out similar conversations. Use the list below6Look at these expressions used to describe a new product. Put the correct preposition in each gap.0 It is designed to withstand high 5 It will appeal _______students. temperatures. 6 It complies _________industry1 It retails ________$20. standards.2It consists _______two main parts. 7 It is sold mainly________ hardware3 It comes ________two different sizes stores.4 It is aimed ________the youth market. 8 It runs______ mains electricity.7 Think of a product and use four or five of the expressions in the exercise 6 to describe it. See if your partner can guess what the product is from these statements.They retail at about $40. They come in a range of sizes and colours. They are aimed at the youth market mainly, although some older people wear them too. They are sold in sports. They are designed to be light and comfortable.(Answer :training shoes)LISTENING A product presentation89.2 You work for Greenscope, a company that makes gardening products. You will hear one of your colleagues, a product manager, presenting a product he thinks will revolutionise your business. The first time you listen, complete the notes.1 Name of product:______________________2 Function:__________________________3 Target market:_________________________4 Retail price:_______________________9 9.2 Listen again and answer the questions below.1 What kind of products would he prefer to sell?A Luxury products.B Basic products.C Products which fulfil a real need.2 How did the inventor get the idea?A He kept over-watering his plants.B He had no-one to care for his plants when he was away.C His apartment wasn’t a good place for growing plants.3 How have the R&D department improved the original idea?A It has a bigger capacity.B It can be programmer to water plants more precisely.C It comes with detailed plant care instructions.4 Which market will Plant-carer be targeted at ?A The general public.B Amateur gardeners.C Professional gardeners.5 What does he think is the significance of this product to the company?A It will be as successful as the iPod was.B It will help them through a period of change.C It will give the company a big boost.READING 1 Which of these statements about innovation do you agree with?1 ‘Innovation comes from the producer –not from the customer’.W. Edwards Deming, business advisor and author2 ‘Unless we’re in touch with our customers, our model of the word c an diverge from reality. There’s no substitute for innovation, of course, but innovation is no substitute for being in touch, either’.Steve Ballmer, CEO Microsoft2 Take five minutes to read the article on innovation, on page 89, taken from a business newspaper. Is the author saying companies should spend less on research and development(R&D)?Exam SuccessRead the statements quickly first before reading the article. It will increase your curiosity about the content of the article.3 Study the article again and answer these questions.●Which paragraph (A, B, C, D or E )does each statement(1-8)refer to ?●Next to each statement mark one letter(A,B,C,D or E).●You will need to use some of these letters more than once.1 You have to be sure your innovation will last and can go on differentiating your offer.2 You can innovate with services and business processes as well as with products.3 Managers are wrong to see innovation as the answer to business growth.4 Innovations are only successful if consumers like them.5 Companies who start to innovate must be brave enough to go all the way.6 You ca n’t measure the success of a company’s innovations by its R&D expenditure.7 Companies innovate because they want to do something different from their competitors.8 There is no fixed amount you should spend on innovation in order to be competitive.4 Find these phrasal verbs in the text. Then match each with a definition(A-E).1 to come up with A to finish the job2 to keep up with B to think of3 to see something through C to adopt /to begin to use4 to take something up D to stay at the same level as5 to stand up to E to be able to resist5 Work with a partner and answer these questions.1 Have you ever come up with an idea for a new product or service?2 Do you keep up with developments in computing and telecommunicationstechnology?3 Is there a project you have undertaken that you a )have and b) haven’t seen through to the end?4 Do you sometimes find it difficult to stand up to people when they pressure on you?5 Have you taken up any new hobbies or interests in the last three years?Don’t waste your money on innovation○A G eneral Motors has invested more money in research an development (R&D) projects in the last 25years than any other big corporation. But at the same time, its market share has declined. The fact is that there is no correlation between the amount of revenue spent on R&D and the innovative success of an organization. Managers who think that innovation is a passport to greater marker share and profitability are fooling themselves. A recent survey by the respected consulting firm, Booz Allen, found that among the world’s top 1,000 corporate R&D spenders there was ‘no discernible statistical relationship between R&D spending levels and nearly all measures of business success including sales growth, gross profit, operating profit, enterprise profit, market capitalization or total shareholder return.’○B But this should not come as any surprise. The level of R&D spending- whether in euros, dollars or a percentage of sales- is not a measure of effectiveness or productivity. The ability to come up with new ideas ,to be creative or to innovate is not a question of budgetary investment. The real driver of innovation is growing marker competition, not growing R&D spending. The definition of a successful innovation policy is when companies are able to make a cost-effective investment to differentiate themselves from their competitors. If that comes about by a 1% investment of revenue in R&D, then good luck to the company. If it takes 10% to keep up with or stay ahead of the competition, that is fine, too.○C This doesn’t necessarily mean product innovation. The Dell Computers model is a good example. Dell spend very little on product innovation- they leave that to others in the industry. In this respect they seem to e more a follower than a leader. Their principal innovation, and now their core competence, is in supply chain management. By producing locally and by selling direct to the consumer online and by telephone, they have been able to manage their costs in a way that means the model works anywhere in the world, from the UK to China.○D But creating an innovative produce o r model is not sufficient. It’s sustaining that difference that is really the key to successful innovation. Few companies, in fact, are able to make that step. Once they have innovated to find a competitive advantage, all too often they lack the courage to see them through. To be a successful innovator youdon’t need to be rich, but you do need to be incredibly bold. Any film producer knows this: a low-budget independent film, well marketed and well timed has every chance of being as successful as a $100m Hollywood blockbuster.○E After all, there are no prizes for the number of patents granted. Counties and companied who measure their success on how much money they ‘invest in the future ’are missing the point. Your innovation is only a goo d one if customers respond to it and take it up. The real measure respond to it and take it up. The real measure of productivity is how many new customers you gain and how many profitable existing ones you are able to retain. Apple ’s iPod is ,on the face of it, a fantastic innovation, a product of a company that spends less than the industry average on R&D. but in the end its success will be measured by how well its stands up to its many competitors and whether Apple are able to purchase and download music and other media content. LISTENING Idioms19.3 You will hear an extract from an internal meeting between two managersat a software developer. They are discussing a job they have been offered.Are they going to accept the job?29.3 The speakers uses a lot of idiomatic phrases. Listen again and completethe phrases below.1 The only ______________ block is the price.2 You’re assuming that we’ve got to start from______________.3 There’s no need to reinvent the _______________.4 You imagine it’s all goi ng to be _____________sailing.5 The costs have _______________out of control.6 Of course there would be __________________problems.7 I’m sure we can find some middle______________ with them.8 If it all goes pear-____________,don’t say I didn’t warm you.3Work with a partner. How would you express each idea in your language? Is there similar idiom or one that is very different?GRAMMAR would4Look at these pairs of sentences. How are the sentences with would different?1 I want a diet coke. A I would like a diet coke, please.2 That’s out of the question. B That would be very difficult for us.3 I can’t agree before speaking to my C I would need to speak to my managerboss. before agreeing anything.4 Can you give us a discount? D Would you be prepared to offer us adiscount?5 Please do what you can to help. E I would appreciate any help you can offer. 5Transform these sentences using would and the words given in brackets to make them sound more diplomatic.0 A written contract means there will be no misunderstanding.(prevent)A written contract would prevent any misunderstanding.1 We can move a little on price if you increase the order. ( prepared)2 Can you deliver 1,000 units to us as soon as possible? ( able)3 We can’t accept the terms you propose. ( have difficulty)4 Consider it from our point of view. ( ask you)5 Manufacturing only 100 doesn’t make any sense. (viable)6 I don’t want to give you an answer now. (like t o think)7 What is in the deal for our company? ( benefit)WRITING A letter in response to a request6You are the manager of an office cleaning company. You have received this request from a client. What does he want?15 October SPATCOLDear Sir/MadamAs Property Manager at Spatcol, I am responsible for the maintenance, cleaning and servicing of all our offices in the UK. We have recently moved our headquarters out of central London to a business park near Uxbridge.We are looking for a firm to manage the following services for our new facility:●cleaning and plant care;●s ecurity and car parking attendants;●b asic maintenance of electrical installations (lighting, lifts, etc);●upkeep of the surrounding gardens and green areas.I am attaching full specifications of our offices. Please submit your proposal to me, David Ferguson, Head of Property Services Division, at the above address by 12 November.Yours faithfullyDavid FergusonDavid Ferguson7 You ask your assistant manager to writer a reply. When you check it, you find is too direct and not polite enough . Change it so that it sounds more diplomatic and encouraging to the customer.Learning TipWhen writing, don’t make claims you cannot justify. So if, for example, you claim to offer the highest quality services, then give examples and references to support this. TOP OFFICE CLEANINGDear Mr FergusonThanks for your letter asking us to quote for the contract for office cleaning, maintenance and security at Spatcol.I don’t kn ow how you got our name, but we are really only an office cleaning company. We do a bit of garden maintenance, but the other jobs you mention are not our field. If you like we could just take on the office cleaning and garden maintenance work and leave the other jobs to another company. I don’t see any problem with that. If that’s not what you had in mind, then I suppose you’d be better off with a company that can do it all.Sorry not to be of more help this time, but do think of us again for cleaning work if you have another building and are looking for cleaners. We do a good job and have a lot of satisfied customers.Best wishesPaul GunsonPaul Gunson。
新编剑桥商务英语unit 9
Module 9
9.1 Branding
1 Reading: What’s that smell? 2 Speaking: Discussing branding 3 Grammar: Relative clauses 4 Reading: Chinese luxury obsession
Reading: What’s that smell?
Fragrance is as much a marketing tool these days as a logo, a slogan or a jingle. Sony puts its customers ‘in the mood’ for buying in its stores with the smell of vanilla and mandarin. At some Doubletree Hotels guests (2)_____. And Proctor and Gamble has experimented with ScentAir scents to attract shoppers to displays in stores, says Van Epps. ‘What’s better than having a brand people want to use because of fragrance?’
剑桥商务英语教程Unit9VisitsandTravel
1
AIMS
Book a hotel room Welcome visitors and make small talk Describe business events Write a letter requesting information Past time Past simple 一般过去时 Adjectives
They spent a lot of money equipping the school with new computers.
equip somebody for something 使具有…配备 ;具有…能力
training that will equip you for the job
12
Efficient if someone or something is efficient,
they work well without wasting time, money, or energy有效率的；有能力的 ￚopposite inefficient a very efficient secretary an efficient use of land
2
Objectives Focus Warming up 9.1 Finding out about hotels 9.2 Talking to a visitor 9.3 Attending business events Sum-up Assignment
3
Objectives
accommodation facilities; shopping facilities 2. Is there a shopping centre in the hotel? A gym; tennis court ; a sauna center photocopiers
新编剑桥商务英语(初级)-(2)优选全文
2
Listening
30
minutes structure
90 minutes (R60+W30)
ቤተ መጻሕፍቲ ባይዱ
Reading: 7 parts
Writing: 2 parts
40 minutes
4 parts
3
speaking
12
30
minutes
3 parts
考核方法
出勤10%
作业10%
成绩70% 课堂表现10%
教材简单介绍
注重培养听、说、读、写的全面训练 提供商务环境有关的语言场景 包含大量针对考试内容的练习 介绍重要的应试技巧 有助于提高学生的应试能力，帮助学生获
取BEC证书。
BEC Preliminary Exam
paper skills
marks
1
Reading &writing 30+30
Employee of the Year Award
The employee should: make a significant contribution to company efficiency, profit, product development or staff development. deal with professional or personal problems successfully be a mentor or set a positive example to others. represent the company values of healthy living
Team building
Health and safety in the workplace
剑桥商务初级MODULE1
• （第三版）
BEC SUCCESS WITH
MODULE
1 2 3 4 5 6 7 8 9 10 11 12
BUSINESS TOPIC 1.1 World of work
2.1 Work in progress 3.1 Company biography 4.1 International business
2 Our university department needs some IT training. Can you help? ( No )
3 I want to give a speech at my brother’s wedding. ( Yes )
4 I’d like some help with writing a novel. ( No )
2 3 Personal assistant (PA) __E________
4 Quality manager __B__________
3 5 sales representative (rep) ___A________
Responsibilities
A visits customers, leaves samples and supports the customer services department. B is responsible for testing new products and deal with customers’ complaints. C interviews clients and gives them advice. D is responsible for the company’s accounts, and controls money coming in and going out. E organises meetings and deals with correspondence.
新剑桥商务英语初级课后练习题含答案
新剑桥商务英语初级课后练习题含答案1. Multiple-Choice QuestionsQuestion 1A: Can you pass me the salt, please?B: ______a. No, I can’tb. Here you arec. Yes, go aheadAnswer: b. Here you areQuestion 2A: I think this project is too difficult to do alone. B: Yes, I agree. How about ______ a team?a. formb. formingc. to formAnswer: a. formQuestion 3A: Can I help you with anything?B: Yes, ______a. I’m just lookingb. No, thanksc. I’m fine, thanksAnswer: a. I’m just lookingQuestion 4A: Excuse me, can you tell me where the restroom is?B: Yes, it’s ______a. over thereb. on the leftc. next to the elevatorAnswer: a. over thereQuestion 5A: I’m sorry, but I don’t understand. Can you please expln that agn?B: ______a. Sure, let me expln that agn.b. No, it’s too complicated.c. I don’t have time to expln it agn.Answer: a. Sure, let me expln that agn.2. Fill in the BlanksQuestion 1It’s important to ______ a good first impression in business.#### Answer: makeQuestion 2I’m sorry, but I don’t ______ what you’re saying.#### Answer: understandCan you ______ me the latest sales report?#### Answer: sendQuestion 4We need to ______ the benefits of this new product to potential customers.#### Answer: explnQuestion 5I’m afrd I can’t ______ the meeting tomorrow. I have a doctor’s appointment.#### Answer: attend3. Reading ComprehensionQuestion 1What is the mn idea of the article?#### Answer: How to improve your business English speaking skills.Question 2What are some examples of ways to practice your business English skills outside of work?#### Answer: Joining a conversation group, reading business articles, watching business videos.What are some tips for improving your spoken English in general?#### Answer: Listen and repeat, focus on pronunciation, speak with native speakers.Question 4What are some suggestions for improving your written English?#### Answer: Reading and writing on a dly basis, getting feedback from a tutor or editor, studying grammar and sentence structure.Question 5Why is it important to focus on both spoken and written Englishskills in a business context?#### Answer: Both skills are necessary for effective communication in a professional setting, and can impact your career advancement opportunities.4. Short WritingQuestionWrite a short paragraph (50-100 words) about your experience using English in a professional setting. What challenges have you faced, and what strategies have you used to overcome them?Answer:In my current job, I frequently interact with colleagues and clients who speak English as their primary language. Initially, I found it challenging to understand their accents and idiomatic expressions. Toovercome this, I made a conscious effort to improve my listening skills by watching English TV shows and listening to English podcasts in my spare time. I also practiced speaking more confidently in English, even if I made mistakes. Over time, I have become more comfortable communicating in English and have seen an improvement in my professional relationships.。
新编剑桥商务英语(初级)第三版
新编剑桥商务英语(初级)第三版新编剑桥商务英语Success with BECBEC-The New Business English Certificates Course 2022年.09新编剑桥商务英语(初级)教学大纲课程编号Course Number: 课程名称Course Name:商务英语课程教材Textbook:新编剑桥商务英语(第三版)经济科学出版社学时学分Studying Hour Credit: 48/3 新编剑桥商务英语(初级)教学大纲一、课程描述Course Description: 《商务英语》是为MBA学员开设的一门英语必修课程，旨在把国际商务活动和系统的英语语言知识以及技能培养密切结合在一起，培养适应经济全球化的高级工商管理人才。
本课程的设置是为了让学员通过学习商务英语能够适应并胜任与外贸、合资及外资相关的工作,从而提高他们的英语听、说、读、写、译的实际运用能力与跨文化交际能力。
新编剑桥商务英语(初级)教学大纲二、课程教学基本目标Course Objective: 1. 能听懂一般商务活动中的电话、产品展示、谈判、会议发言等，能基本把握言语者的态度和意图。
2. 能用基本正确的英语进行一般商务活动，如社交活动、展示产品和业务谈判，筹备商务会议，或作会议发言。
3. 能为读懂主要英语报刊、杂志有关商务活动的一般性报道和评论文章打好基础。
4. 能草拟或翻译一般性商务材料，包括公函、公务报告、简历和填写表格等。
新编剑桥商务英语(初级)教学大纲通过学习该课程，使学员能够了解、熟悉并掌握一些与商务有关的英语词汇、专业术语、表达方式以及一些商贸相关知识，能够运用所学的英语技能在商务环境中进行有效的交际与沟通，并知道怎样用英语处理商务中的一些事物和问题。
新编剑桥商务英语(初级)教学大纲三、教学内容__SM Business topic 1.1 World of work P6 Reading: training and workshops Listening: What does your job involve? Grammar: The present simple Adverbs and expressions of fequency Speaking: Work-life balance Business skills 1.2 Personal and professional details P10 Vocabulary: Meeting people Writing: Personal and professional profiles Vocabulary: job and work Reading: Employee of the Year Award Exam spotlight 1.3 BEC Preliminary Exam Format; Reading Test Format P141新编剑桥商务英语(初级)教学大纲M 2 Business topic 2.1 Work in progress P16 Listening: New projects Grammar: The present continuous Reading: Temping is learning Speaking: Temporary jobs Vocabulary: Hiring and firing Business skills Exam spotlight 2.2 Making 2.3 Writing arrangements P20 Test Format Listening: Arranging P24 ameeting‘ Writin g: Confirming a meeting Grammar: Prepositions of time: at, in, on Writing: Accepting an invitation新编剑桥商务英语(初级)教学大纲M 3 Business topic 3.1 Companybiography P26 Reading: The man behind McDonald S Grammar: The past simple Reading: Company profiles Speaking: Presenting yourcompany Business skills 3.2 Company performance P30 Vocabulary: What companies do Writing: Press release Listening: Company structure Vocabulary: Production, sales and share prices Reading: An agency built on proactive processes Exam spotlight 3.3 Listening Test Format; Listening Test: Part One P34新编剑桥商务英语(初级)教学大纲M Business topic Business skills Exam spotlight44.1 International business P36 Reading: Fashion industry crisis after EU import ban Listening: Views on import controls Speaking: Imported goods Grammar: Modal verbs: can/could/should Reading: business 2 business: global communication4.2 Business communications P40 Speaking: On the phone Writing: Dealing with complaints Grammar: will for offers and promises Listening: Telephone messages4.3 Speaking Test Format; Speaking Test: Part One P44新编剑桥商务英语(初级)教学大纲M 5 Business topic 5.1 Career choices P46 Reading: Escaping the rat race Vocabulary: Money expressions Grammar: The present perfect Listening: Career changes Business skills 5.2 Achievements and plans P50 Reading: In-company communication Writing: Progress reports Reading: Talking about results Grammar: going to Listening: Negotiating a bank loan Exam spotlight 5.3 Reading Test:Parts One to Three P54新编剑桥商务英语(初级)教学大纲M 6 Business topic 6.1 Business travel P56 Listening: Flight problems Grammar: Reported speech Reading: No card, no ticket Business skills 6.2 Travel arrangements P60 Vocabulary: Hotel amenities Writing: Booking enquiries Listening: At the hotel Listening: Arranging business travel Speaking: Making a booking Writing: Changes to flight details Exam spotlight 6.3 Writing Test: Part One P64 新编剑桥商务英语(初级)教学大纲四、教学安排Course Arrangements: 本学期计划学习6个单元，每个单元包括3个部分，共48个学时。