商务英语The Impact of Technology

shopping
book
e-
cash ticket zine
signature
tailer
Online shopping
Starting up
Discuss these questions. 1. What goods or services have you bought over the Net? What would you prefer not to buy over the Net?
3. Who are its two types of users?
Difficult Words & Expressions:
freelance
post
pre-screen
have been around
pre-screen
and reliable
platform
ratings
v. check to make sure that they are competent
Listening 1
B
Listen to the second extract and complete the stages in the process.
Difficult Words & Expressions: make bids transfer commission CV USP account manager sign off
• The client posts a project. • Suppliers visit the site and make bids. The client evaluates the bids (with the help of one • account manager). • The client assigns the project to a supplier. • The client transfers the fee to a holding account.
Listening 1
A
Listen to the first extract and answer these questions.
2. Complete what Roger says at the start of his presentation. I’m going to This morning, ________________ talk to you about begin by giving you Smarterwork. I’m going to _______________________ I’ll go on to tell an overview of Smarterwork, then _______________ you about our two types of users and finally _____________ I’ll explain how it all works. Feel free to ask any questions you like as we go along.
Listening 1
A
Listen to the first extract and answer these questions.
1. What service does Smarterwork offer?
2. What do these figures refer to? a) 14 b) 60,000 c) 90
Listening 1
A
Listen to the first extract and answer these questions.
3. Who are its two types of users?
Clients, typically small businesses,
and suppliers, service providers who have been pre-screened.
• The client and the supplier then develop the project.
It’s convenient. No need for salespeople. No pressure to buy. An infinite variety of products available. Consumers are able to compare product prices and features.
Unit 4
E-Commerce
What does it mean?
E-commerce – electronic commerce E-business – electronic business Doing business on the Internet.
Warmer
Do you know other words beginning with e-? mail
holding account
CV -- curriculum vitae
USP -- unique selling proposition
Listening 1
B
Listen to the second extract and complete the stages in the process.
Listening 1
A
Listen to the first extract and answer these questions.
1. Which of the following does Roger do at the start of his presentation? a) √ introduce himself b) √ greet the audience c) tell a story d) √ ask a question
Enjoyment of retail shopping is lost. Consumers are concerned about privacy and security issues. It requires access to the Internet and computer. Consumers are reluctant to buy certain products online: the likelihood of purchasing online decreases with increase in product risk. Too many choices.
Listening 1
A
Listen to the first extract and answer these questions.
1. What service does Smarterwork offer?
It connects small business customers with providers of particular services.
• The client and the supplier develop the project.
• The task gets completed and the client signs off the work. • The money is paid to the supplier. • Smarterwork takes a commission.
Vocabulary Net search enginessearch hits on-line key word surfers
directories browse locate
Listening 1
A
Roger Marris, Head of Business Development at Smarterwork- an Internet company- is giving a presentation to some potential customers. In these two extracts he describes the company and the services it offers.
2. What do these figures refer to?
a) 14 b) 60,000 c) 90
a) The number of months Smarterwork has been around b) The number of registered users of its site c) The number of employees that it has
Net
on-line search search engine site surfers traffic
互联网
在线的，网上的 搜索 搜索引擎 网址，网站 网上冲浪者；网迷 流量；客流，货流
Vocabulary
B
Topsite is a service that helps companies improve their e-commerce business. Use the words above to complete this promotional page from its website.
Vocabulary
A
We often use the words below to talk about e-commerce. Check that you understand their meaning.
浏览 名录；网址簿 点击（数） 关键词 定位，找到
browse directories hits key word locate