BEC中级真题3答案和听力原文
BEC中级第三辑阅读真题解析(完美打印版)
第三辑真题解析T1P1这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题,四个专家给出了自己的建议。
这套题目的答案稍微有些隐晦。
第一题,说在开发新产品前咨询客户的意见对于Flacks来讲是很明智的。
答案是B段的最后一句:thorough market research will help to ensure any new ideas are well received.彻底的市场调查能够确保新的思想很好的被接受。
Market research,市场调查,在很大程度上就是咨询客户的意见(consult customers),any new ideas可以对应于developing a new product,能够well received,那么对于公司来讲当然就是advisable了。
选B。
第二题,说为专业市场生产产品可以增加利润。
答案是D段的这么一句:the company should consider exploiting niche markets to improve its margins这题关键是要理解一个市场的含义:niche market。
看英英解释:a small area of trade within the economy, often involving specialized products。
improve its margins 也就是increase profits,选D。
第三题,说Flacks可能需要改变它的一个设备的功能。
这里答案不是太明显,是C段的这么一句:They should also consider refocusing production by using their UK factory for high-specification products。
他们也需要考虑通过利用英国工厂生产高规格产品来调整生产焦点。
也就是说,英国工厂原来不是生产高规格产品的,即题目说的改变它的一个设备的功能。
【BEC中级真题听力】第三辑Test1
【BEC中级真题听力】第三辑Test1bec的真题对我们的备考特殊有参考价值,为了方便大家,下面我给大家带来【BEC中级真题听力】第三辑Test 1,望宠爱!【BEC中级真题听力】第三辑Test 1 - Part 1 Conversation 1 Hints:Sarah WilliamsMarkProductionHolly9:30英式拼写对话人之间以换行区分Sarah Williams speaking. Hello. Its Mark here, from Production. Holly should be taking some visitors around today, but shes off sick, so I was wondering. If Id do it? Exactly. No problem. Who are the visitors, sales directors again? Not this time. Its the plant managers. Theres about ten, from France, Germany, all around Europe really. And the programme? I thought you could meet them at 9:30 by the packing area. I would suggest meeting at reception, but itll be busy then. Do you want me to show them around the warehouse first? I think theyve been there before. Perhaps you could take them around the shop floor instead? Good idea. What about after coffee? The delivery yard maybe? Theres a lot going on there and visitors usually find it interesting. Im not sure theyd like a presentation, especially not before lunch. I agree. Thanks again.【BEC中级真题听力】第三辑Test 1 - Part 1 Conversation 2Hints:ARZ RecruitmentFraser-HillQuality Control Design Sectionoh等语气词不写英式拼写对话人之间以换行区分Hello. ARZ Recruitment. Hello. Im calling from Fraser-Hill. I spoke to you earlier about a vacancy we want to fill. Yes, for the mechanical engineer? Electrical actually. Yes, sorry. I was looking at the wrong file and you were going to check some of the details. Thats right. I think I told you the post was in Quality Control, but apparently its in the Design Section. Someones just handed in their notice there. OK, and is the salary still the same, between 21,300 and 24,800? Thats right, depending on previous experience. Yes, OK, Ive got that, and are there any particular requirements? When we talked earlier I think you mentioned language ability. Thats right. Were export-oriented and all our major clients are overseas, so that would be an asset. And we must have someone with a diploma, not just a certificate. Thats the main thing. OK, that shouldnt be a problem, but Ill get back to you if it is.【BEC中级真题听力】第三辑Test 1 - Part 2 Section 1Hints:em英式拼写写数字编号,编号之后空格写说话内容13 No matter what kind of business situation Im in, its always important to know exactly who the individual is Im communicating with. The worst mistake you can make is to fail to find out what drives them, money, status or whatever. Once youve worked that out, youll be able to ensure you communicate whats in it for them personally. This should essentially govern the way you respond to people, enabling you to stay in control of the situation and achieve the desired outcome. 14 Ive learnt some valuable management lessons over the years, not least in how to avoid the failure of a project. No matter what your position is, you always have to be prepared for opposition. And its important to anticipate this by getting as many colleagues as possible on your side, so that if, in discussions, someone objects to your plans, you, and a number of others, are able to give an immediate response in order to silence your opponent. 15 When I first started running my own business I made some dreadful mistakes in the way Ihandled staff. The worst thing you can do is stick to one strategy and apply it to every situation. Sometimes you just need to show em whos boss. Other times some gentle persuasion is more effective, in my opinion, anyway. Im sure I was often criticised for my management style, not that I let it bother me, though. 16 Ive found if you want to stay in charge of a situation, the worst mistake you can make is not keeping people up to speed with what youre doing at every single stage of the process. Of course, that doesnt mean you need to be seeking universal agreement or approval for your actions and opinions. Some people will always be critical. But at least adopting this approach will encourage an atmosphere in which everyone feels included. 17 There are always going to be things in a company people dont like, and if youve created an atmosphere in which theyre encouraged to contribute ideas freely, you have to learn to deal with complaints. Revealing that you are, for example, upset by their comments is a crucial error. You will have shown a weakness in your character that others may try to exploit, and may lead to a general lack of support for you.教师辅导:如何攻克BEC〔商务英语〕听力难关据ESOL发布的BEC成果〔报告〕显示:中国考生的通过率明显低于其他非英语国家考生通过率。
BEC中级真题第三辑阅读及答案解析版
B 1 It would be advisable for Flacks to consult customers before developing a new product.D 2 Producing goods for specialist markets might increase Flacks' profits.C 3 Flacks may need to change the function of one of its facilities.A 4 Flacks should utilise its current expertise to enter a different market.B 5 Flacks may need to consider closing its current production facility.C 6 Flacks should develop the connections it has established with leading retailers.A 7 Expanding the product range would not be a problem for the workforce.Flacks is a UK-based company that produces fashion accessories for women. How can it continue to grow its business?A Susan FalmerFaced with a shrinking market, cheap imports and competitive pricing, Flacks will have to work hard to increase its margins. They need to move into a more promising market, one where demand is growing and where the company can exploit existing skills and contacts. They could think about brand extension - this would not be a giant leap and the sales force would take it in its stride. Also, they wouldn't need to re-equip their factory and could use non-UK sourcing if facilities here are in short supply.B Mesut GuzelThey have the fundamentals of a survival strategy in a market where outsourced manufacture and brand differentiation hold the key to success. I think they should initially locate some of their production in another country, where manufacturing quality tends to be better and it is easier to meet changing customer demands. But they should also regularly monitor production in Britain and think about outsourcing all this work abroad at some point if they need it done faster. The company should continue to work on innovative products, and thorough market research will help to ensure any new ideas are well received.C Gary WilmotIn order to beat their rivals in a highly competitive market, Flacks should ensure their products are attractive and build on their relationships with the big stores rather than trying to go it alone and market directly. They should also consider refocusing production by using their UK factory for high-specification products. They could eventually build more production overseas in a cycle of continuous development.D Michal KaminskiThe demand for fashion accessories is relatively flat and the company should consider exploiting niche markets to improve its margins. But even within these, Flacks must distinguish its goods from those of its rivals in terms of quality, performance and design. Innovative sales, marketing and PR are vital to exploit these niche products. One competitive advantage that Flacks does have is production times. Many retail chains now have two-tier supply chains and Flacks could focus on top-up orders. They might also investigate other sales channels such as mail order.这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题,四个专家给出了自己的建议。
BEC第三辑test3真题(试题仅阅读部分)及参考答案
这是我根据文库里的一份资料单独整理出来的BEC第三辑TEST3,可能又不完整及缺漏之处,望大家能够理解。
谢谢! PART 11 This businessman has successfully targeted a different group of consumers.2 With careful forward planning, this businessman is helping the company survive a difficult period.3 The company is now more open to change because of this businessman's way of thinking.4 This businessman has made and implemented certain decisions despite opposition to them.5 This businessman has achieved some success by misleading people about his intentions.6 The abilities of this businessman were previously doubted by the company that employs him.7 This businessman is admired for his ability to manage a number of business interests.'Businessman of the Year' AwardA :James King: Chief Executive of Fentons FinanceKing was nominated for the quality of his leadership, with the judges claiming that the Fentons Finance boss is almost revered by his team. He is credited with reinventing Fentons Finance - revitalising its culture of inflexibility, removing outdated pre-merger barriers and playing a brilliant tactical game. He led everyone to believe he was opposed to large mergers and then jumped on the Westcombe Bank opportunity at just the right moment. History will be the judge, but for now the markets consider King to be a star.B Keith Nash: Chief Executive of Hamley's SupermarketsNash took over as CEO when Hamley's systems and distribution were out of date and the brand badly needed freshening up. He began refocusing the brand at the higher quality end of the food market and launched several own-brand initiatives for the health conscious. As a result, the share price has gone up nearly 80 per cent. This should be extremely satisfying for Nash, who had left the retailer in 1986, disappointed after failing to secure the top job.C Jorge Marquez: Chairman of the Kenwick GroupMarquez was a popular choice for his achievements at Kenwick. The judges say he has been courageous in pushing through the appointment of controversial or inexperienced chief executives to companies within the group, and then sponsoring them as they transformed their businesses. He operates as a 'virtual' chairman, without a permanent office in any one company. He phones his CEOs regularly, and several of them have acknowledged the vital contribution he makes to their effectiveness. Everyone is impressed at how he also finds the time to be chairman of two other large companies.D Richard Jenkins: Finance Director of Centron AdvertisingLabouring in the shadow of a high-profile boss can sometimes draw attention away from the finance director, and the judges considered it was high time Jenkins got that attention. The CEO may be the public face of Centron, but Jenkins is the one who makes it run smoothly. Behind the scenes, he is constantly demonstrating that budgets and forecasts are what is needed to make a company successful, particularly now that the advertising market has been hit by recession. It is largely thanks to him that Centron is in much better shape than its rivals.Part 2(这个可能分段有错误)Setting up an appraisal schemeAppraisals can be a wonderful opportunity for your staff to focus on their jobs and make plans to develop their unused potential. (0) ..........So, if you have decided that an appraisal scheme should be set up in your company, you need to establish some formal procedures and make some decisions before you begin. Even if your company already has a scheme, you need to consider what you want to achieve and how you are going to do this.First of all, you need to decide on your key objectives and the real purpose of your scheme.(8).............A scheme should never be introduced at a time of redundancies, or simply for profit or competitive edge, because this will create fear and alienate staff. The next step is to decide how the scheme can most successfully be managed. It is essential that all senior staff are committed to the process and willing to make a positive contribution.The person given responsibility for designing the scheme and the appraisal forms needs to have knowledge of all roles within the organisation. He or she must also be aware of employees' potential needs. (9).............It should be someone who is trusted and whom staff will turn to if they are concerned about their appointed appraiser or the appraisal interview. The design of the scheme should indicate who will be appraising whom. This needs great tact and sensitivity. First, remember that no manager can effectively appraise more than seven or eight people. It is equally important to remember that, if significant numbers of staff are appraised by someone they dislike, or by a person whose values they do not share, the success of your scheme may be threatened.(10) ............. So bear this in mind from the beginning and, if necessary, establish an appeals procedure.Having decided on your policy and who will appraise which members of staff, you need to communicate this in the simplest possible way. Avoid lengthy documents - few people will read them. (11).............Most organisations choose a person's line manager to be the appraiser. This can be seen as an opportunity or a threat, so be ready to consider alternatives if necessary.Once you have established the appraisal process, make sure that appraisal interviews take place at a convenient time, and ideally on neutral ground. It should be borne in mind that some appraisals may involve the disclosure of confidential information. (12) .............These will show the decisions that were taken during the interview and will also indicate any new performance targets that have been agreed.A It is important to select a manager who can deal effectively with any suspicions staff may have about appraisals.B Such a measure can also reduce insecurity and unite staff in recognising the positive elements of appraisal.C Having even one staff member in such a position may affect how others respond to the process.D Ideally, this should be to provide a supportive framework that aids staff development.E Simply make sure that staff know who will appraise them and why, and what form the interview will take.F It is therefore important to decide who will have access to written records of the appraisal.G They can also be a means of getting the best out of staff, both as individuals, and as team members.PART 3(这个可能分段也有错误)SHEER GENIUS - OR A W ASTE OF TIME?Encourage your original thinkers and live with their strange habits, says Alan Worthin. If one of your research staff announced that he had worked out a way to propel a vehicle on a cushion of air, would you tell him to concentrate on something practical, or suggest taking it further? If a member of your development team asked if she could come in late because she had her best ideas at 3 am would you insist that she is in the office at 9 am like everyone else?Current business wisdom is that companies need creative, innovative people to beat competitors. The reality is that companies have always needed new ideas to survive and progress, but in the past they weren't particularly good at encouraging the people who produced them.Original thinkers don't always fit easily into the framework of an organisation. However, the advice from managing director, John Serrano is, 'Get rid of the dull people and encourage the unusual ones'. Essentially, he believes that companies need to learn how to manage their original thinkers in order to ensure that the business profits from their contribution. He also says, 'Original thinkers often find it difficult to drive change within the organisation, so they resign, feeling angry and disappointed. It is essential to avoid this.''You can't recognise original thinkers by the way they look,' says Ian Freeman. An apparently ordinary exterior can conceal a very creative thinker.' His consultancy, IBT Personnel, has devised a structured way to identify original thinkers. 'We define employees as champions, free-wheelers, bystanders and weak links, and most original thinkers come into the category of free-wheelers. They may miss deadlines if they become involved in something more interesting. They are passionate and highly motivated but have li ttle or no understanding of business directions and systems.'Headhunter George Solomon also thinks original thinkers have their disadvantages. 'They may have a bad influence within an organisation, especially given the current management trend for working in teams. The original thinkers themselves may be unaware of any problem, but having them around can be disruptive to colleagues. who have to be allowed to point out when they are being driven crazy by the original thinkers' behaviour.' Yet, in his opinion, the 'dream team' in any creative organisation consists of a balanced mixture of original thinkers and more practical, .realistic people.So, having identified your original thinkers, how do you handle them? One well-known computer games company has a very inventive approach. 'We encourage our games designers by creating an informal working environment,' says director Lorna Marsh. 'A company cannot punish risk-takers if it wants to encourage creativity. Management has to provide support, coaching and advice - and take the risk that new ideas may not work. Our people have flexible working hours and often make no clear distinction between their jobs and their home lives.'Original thinkers may fit into the culture of 21st century organisations, but more traditionalorganisations may have to change their approach. Business psychologist Jean Row believes that the first step is to check that original thinkers are worth the effort. 'Are the benefits they bring worth the confusion they cause? If so, give them what they want, allow plenty of space, but set clear limits. Give them extremely demanding targets. If they fail to meet them, then the game is up.But if they succeed, your organisation stands only to gain.'13 It is important for a company to encourage original thinkers because_____A this allows it to promote innovative products.B this enables it to stay ahead of its rivals.C they are very flexible about their working hours.D their talents are ideally suited to the market.14 John Serrano thinks that original thinkers should be_____A helped to develop better people management skills.B asked to manage change within the organisation.C supported so they can perform well for the company.D encouraged to follow company procedures.15 What does Ian Freeman say about original thinkers?A They are unenthusiastic and poorly motivated.B Their work standards are impossibly high.C Their abilities are hard to recognise.D They lack awareness of commercial processes.16 What problems can be observed when there are original thinkers in the workforce?A They may have a negative effect on other workers.B They dislike the concept of teamwork.C They rush tasks through to completion.D They cannot work with less creative colleagues.17 In what way is the games company's approach to original thinkers special?A It allows them to work from home whenever they wish.B It uses different forms of disciplinary action for them.C It promotes a relaxed atmosphere in the workplace.D It encourages them to reduce the risks that they take.18 A traditional organisation wishing to employ original thinkers needs to _____A provide them with projects they are interested in.B assess whether their contribution makes up for any problems.C have a flexible approach if goals are not always achieved.D be prepared to handle any negative feedback from colleagues.PART 4Who Benefits Most from Company Training?According to recent research, the better educated and the higher up the socio.economic scale you are, the more likely you are to be offered workplace training. And, incidentally, the more likely you are to then turn (19) the offer, pleading family and personal commitments or (20) of work. Less qualified staff, on the other hand, are offered fewer training opportunities, but are more eager to (21) them up. In fact, people with few or no educational qualifications are three times morelikely to accept training when it is offered.In the majority of companies, more (22) are allocated to management training than to other areas. Employers (23) their better qualified staff as more important to the business, so they pay them accordingly and invest more in them in (24) of training. This is (25) by the fact that organisations are dependent on properly (26) managers making the right decisions. But this (27) may mean that companies are (28) other parts of the workforce down.The researchers found a growing demand for training among the lower-skilled.Unfortunately this demand is not being (29)by employers, even though there are strong indications that companies would benefit from doing so. They also discovered that, despite the substantial (30) between the training provided for managers and that offered to other staff, there was still widespread endorsement of training.For the purposes of the research, training was defined as any (31) of planned instruction or tuition provided by an employer with the aim of helping employees do their work better. It therefore included a wide variety of approaches. On-the-job and classroom training (32) to be used equally by employers. But learning on the job, which involved observing a certain procedure and then practising it, was easily the most popular method for all categories of employee. While many felt that learning from colleagues was best,very few (33) the internet as an effective way to train.19 A back B over C down D off20 A force B pressure C strain D load21 A pick B keep C take D put22 A means B reserves C finances D resources23 A imagine B regard C suppose D know24 A requirements B specifications C states D terms25 A allowed B approved C justified D accepted26 A understanding B intelligent C informed D knowledgeable27 A stress B emphasis C weight D strength28 A letting B cutting C breaking D setting29 A reached B achieved C gained D met30 A space B gap C hole D room31 A frame B structure C form D order32 A showed B appeared C demonstrated D presented33 A rated B thought C marked D believedPART 5 没有找到答案PART 1 答案《‘Businessman of the Year' Award》年度企业家奖。
bec中级第三辑真题答案解析
bec中级第三辑真题答案解析BEC中级第三辑真题答案解析BEC(Business English Certificate)是由剑桥考试委员会(Cambridge Assessment)举办的专业商务英语考试。
考生通过参加BEC考试,可以展示自己在商务英语方面的能力和应用能力。
而第三辑真题是BEC中级考试中的一部分,对于考生来说是一次重要的挑战。
本文将对BEC中级第三辑真题进行解析,帮助考生更好地理解和准备这一考试。
第一部分:阅读BEC中级第三辑的第一部分是阅读,包括多个篇章和相关的问题。
这些文章涵盖了商务领域的各个方面,从市场营销到人力资源管理等。
考生需要在规定的时间内阅读这些文章,并回答相关的问题。
在这一部分,考生不仅需要理解文章的主要内容,还需要注意文章中的细节和关键信息。
解析:在面对阅读材料时,考生需要采用正确的阅读策略。
首先,快速浏览文章,抓住主题,了解文章的结构和重点。
然后,通过细读每一段来深入理解文章的内容。
在回答问题时,要注意问题的要求,寻找对应的信息并加以分析。
更重要的是,要将题目与文章进行对照,确保答案的准确性。
第二部分:写作BEC中级第三辑的第二部分是写作,考生需要根据所给的任务,写一篇商务文书或报告。
在写作过程中,考生需要展示与商务英语相关的词汇、语法和写作技巧。
同时,要注意文中逻辑性和连贯性。
解析:在写作过程中,要仔细阅读和理解题目。
确定写作任务后,考生要进行必要的准备工作,包括列提纲和构思内容。
在写作过程中,要注意使用恰当的商务词汇和句型,确保表达的准确性和流畅性。
此外,文中的段落要有清晰的结构,思路要条理清晰并紧密连接,以使整篇文章呈现出逻辑性和连贯性。
第三部分:听力BEC中级第三辑的第三部分是听力,考生需要在录音的播放过程中听取相关信息,并回答问题。
这一部分也是商务英语应用的关键之一,考生需要能够听懂商务会话和讨论。
解析:在听力过程中,考生需要培养良好的听力技巧。
首先,要注意听懂录音的主题和目的,并在听取过程中留意关键词和句子。
BEC中级真题集第3辑
第3辑阅读【TEXT 1】『part 1』1 It would be advisable for Flacks to consult customers before developing a new product.2 Producing goods for specialist markets might increase Flacks' profits.3 Flacks may need to change the function of one of its facilities.4 Flacks should utilise its current expertise to enter a different market.5 Flacks may need to consider closing its current production facility.6 Flacks should develop the connections it has established with leading retailers.7 Expanding the product range would not be a problem for the workforce.Flacks is a UK-based company that produces fashion accessories for women. How can it continue to grow its business?A Susan FalmerFaced with a shrinking market, cheap imports and competitive pricing, Flacks will have to work hard to increase its margins. They need to move into a more promising market, one where demand is growing and where the company can exploit existing skills and contacts. They could think about brand extension - this would not be a giant leap and the sales force would take it in its stride. Also, they wouldn't need to re-equip their factory and could use non-UK sourcing if facilities here are in short supply.B Mesut GuzelThey have the fundamentals of a survival strategy in a market where outsourced manufacture and brand differentiation hold the key to success. I think they should initially locate some of their production in another country, where manufacturing quality tends to be better and it is easier to meet changing customer demands. But they should also regularly monitor production in Britain and think about outsourcing all this work abroad at some point if they need it done faster. The company should continue to work on innovative products, and thorough market research will help to ensure any new ideas are well received.C Gary WilmotIn order to beat their rivals in a highly competitive market, Flacks should ensure their products are attractive and build on their relationships with the big stores rather than trying to go it alone and market directly. They should also consider refocusing production by using their UK factory for high-specification products. They could eventually build more production overseas in a cycle of continuous development.D Michal KaminskiThe demand for fashion accessories is relatively flat and the company should consider exploiting niche markets to improve its margins. But even within these, Flacks must distinguish its goods from those of its rivals in terms of quality, performance and design. Innovative sales, marketing and PR are vital to exploit these niche products. One competitive advantage that Flacks does have is production times. Many retail chains now have two-tier supply chains and Flacks could focus on top-up orders. They might also investigate other sales channels such as mail order.Evaluating the performance of the boardFew employees escape the annual or twice-yearly performance review. (0) .....G......The answer is not a great number. And the smaller the company, the fewer checks there are on how well the directors are doing. Some of the largest companies formally assess the performance of their board, but very few new or growing companies have managed to get round to establishing any such procedure.Many business experts believe, however, that it is important for all companies to review the performance of the board. (8) .............Another reason is that the board itself needs information on how well it is doing, just as much as other employees do. For the chief executive, appraisal of some sort is absolutely essential for his or her own sake and for the good of the company. Indeed, many of those who have reached this level remark on how lonely the job of chief executive is and how few opportunities they get to discuss issues relating to it.There is some evidence to show that once smaller companies put a board appraisal process in place, they find this process relatively easy to operate. (9) .............Their counterparts in larger organisations, however, are often afraid that appraisals could be a challenge to their status.So, how should companies assess their board? (10) .............At a very basic level,this could simply mean getting all the directors to write down what they have achieved and how they can improve on it. At the other end of the scale is the full '360-degree' appraisal. Here, each director is appraised in a systematic manner by a combination of the chairman and fellow directors.In the largest companies there are many methods for assessing the board. A number of such companies have self-assessment schemes. The chairman may meet each board member individually to ask how things are going, in a fairly informal way. The whole board might also meet to talk about its progress in open session. (11).............These might ask for people's opinions on the board's main tasks or on how well the committees are working.Research indicates there has been some improvement in the way the appraisal of board members is conducted. (12) .............The chairman will have been involved directly or indirectly in the appraisal of all members of the board. Whose job is it, then, to appraise the chairman?A It is often the case that the directors of such companies are even happy to receive criticism, as this can prevent them from making basic mistakes.B The rest of the workforce sees it as unfair if the directors are the only members of the company to escape appraisal.C These are encouraging as they put a limit on the power of the chairman to assess fellow directors.D Alternatively, questionnaires might be distributed to directors, forming the basis for future discussion.E One issue remains, however, when all the others have been dealt with.F It is generally agreed that it is the chairman's responsibility to ensure the regular appraisal of each member of the board.G However, one wonders how many companies have in place a formal appraisal process for their board of directors.BRITISH COMPANIES CROSS THE ATLANTICNext month a large group of British business people are going to America on a venture which may generate export earnings for their companies' shareholders in years to come. A long list of sponsors will support the initiative, which will involve a £3-million media campaign and a fortnight of events and exhibitions. The ultimate goal is to persuade more Americans that British companies have something to interest them.While there have been plenty of trade initiatives in the past, the difference this time round is that considerable thinking and planning have gone into trying to work out just what it is that Americans look for in British products. Instead of exclusively promoting the major corporations, this time there is more emphasis on supporting the smaller, more unusual, niche businesses. Fresh in the memories of all those concerned is the knowledge that America has been the end of many a large and apparently successful business. For Carringtons, a retail group much respected by European customers and investors, America turned out to be a commercial disaster and the belief that they could even show some of the great American stores a retailing trick or two was hopelessly over-optimistic.Polly Brown, another very British brand that rode high for years on good profits and huge city confidence, also found that conquering America, in commercial and retailing terms, was not as easy as it had imagined. When it positioned itself in the US as a niche, luxury brand, selling shirts that were priced at $40 in the UK for $125 in the States, the strategy seemed to work. But once its management decided it should take on the middle market, this success rapidly drained away. It was a disastrous mistake and the high cost of the failed American expansion plans played a large role in its declining fortunes in the mid-nineties.Sarah Scott, managing director of Smythson, the upmarket stationer, has had to think long and hard about what it takes to succeed in America and she takes it very seriously indeed. 'Many British firms are quite patronising about the US,' she says. They think that we're so much more sophisticated than the Americans. They obviously haven't noticed Ralph Lauren, an American who has been much more skilled at tapping into an idealised Englishness than any English company. Also, many companies don't bother to study the market properly and think that because something's successful in the UK, it's bound to be successful over there. You have to look at what you can bring them that they haven't already got. On the whole, American companies are brilliant at the mass, middle market and people who've tried to take them on at this level have found it very difficult.'This time round it is just possible that changing tastes are running in Britain's favour. The enthusiasm for massive, centralised retail chains has decreased. People want things with some sort of individuality; they are fed up with the banal, middle-of-the-road taste that America does so well.They are now looking for the small, the precious, the 'real thing', and this is precisely what many of the companies participating in the initiative do best.13. The main reason that the British business people are going to America is toA encourage American consumers to buy their products.B analyse how American companies attract media coverage.C look for financial backing from American investors and banks.D investigate how British and American companies could form partnerships.14. In the writer's opinion, the proposed venture will be different to previous ones becauseA fewer British business leaders will be making the trip.B less well-known companies will be better represented.C the larger companies have decided they will not be participating.D it involves research into how British companies market themselves.15. The writer states that Carringtons was wrong toA be cautious about trading in America.B borrow money from its European investors.C assume it was superior to American rivals.D ignore the advice of its American managers.16 .According to the writer, Polly Brown's mistake occurred when itA continued to trade despite making a loss.B attempted to attract a different type of customer.C tried to break into too many markets at the same time.D expected American consumers to pay British prices for goods.17. Sarah Scott states that British companies hoping to succeed in America shouldA focus on a gap in the market.B be less concerned with their image.C concentrate on selling products in the mid-price range.D carry out research into the pricing policies of American companies.18 .The writer suggests that success in America depends uponA adopting a more American approach to marketing.B persuading the mid-range consumer to pay for quality.C copying the strategies of American companies.D building a reputation as a supplier of unique goods.Promise of Jobs with Telephone Banking CentreAn £80-million telephone banking centre is to open in Scotland, with the creation of about 500 new jobs. Grand Union Group, which owns the Dundee and Western Bank, said today it hopes to have the (19) fully operational by next August. It will be based at the new Caledonian Industrial Estate currently being built near Edinburgh.The centre is being (20) through a joint partnership (21) global telecommunications firm Concept and customer care specialists Businesslink.Sara Grimaldi, chief executive of the Dundee and Western Bank, said, 'I'm delighted we will be working in (22) with Concept and Businesslink and I'm confident we will (23) from their considerable experience. The new centre will make (24) use of innovative business procedures which will (25) to an improved service and experience for our valued customers.' Callum Martin, president of global accounts for Grand Union Group, added that he was very pleased his company will play a key role in such an important development employing state-of- the-art technology. The local council said new jobs were (26) of the efforts made to (27) investment to the region. Council leader Hugh MacArthur said, 'It's good news for Grand Union, but it will also (28) us to promote Edinburgh to companies considering a (29) to Scotland. The council will continue to work hard to ensure that today's (30) is just the latest (31) in our attempt to create high quality jobs in the area.'Scotland has become a European leader in terms of telephone banking centres and has (32) itself an excellent reputation. The call centre sector as a whole employs more than 28,000 people at more than 170 sites in Scotland. Taking this into (33) , it seems likely that this new centre will be another success story.19.A facility B plant C function D situation20.A assisted B invested C funded D paid21.A consisting B engaging C containing D involving22.A venture B teamwork C enterprise D collaboration23.A benefit B improve C grow D advance24.A inclusive B uniform C extensive D universal25.A help B contribute C provide D combine26.A facts B reasons C data D evidence27.A acquire B gain C attract D win28.A necessitate B ease C support D enable29.A reorganisation B reassignment C relocation D replacement30.A announcement B publication C notice D acknowledgement31.A method B step C point D action32.A achieved B taken C drawn D earned33.A mind B regard C account D noteConsumer Behaviour0 The consumer is the focus of all retail business and it is important to appreciate how(correct) 00 consumers are influenced in their buying decisions. Most of consumers, before making a (of)34 purchase, gather information and evaluate with the alternatives, but the extent to which35 they look for information depends on the type of purchase. For example, in the case of36 routine grocery purchases most consumers respond to automatically. However, for37 purchases where the risk of making the wrong decision is greater, like buying a new38 car, so the search for information is more important. The decision to purchase is never a39 single decision but a number of these separate decisions, and at any time during this40 process, consumers can change their minds about and choose an alternative route. For41 example, although a consumer may have decided whereto buy a product only to realise42 at the last moment that this is, in fact, having the wrong choice. The price in the store may43 be too high or the staff unhelpful. On the other hand, a lack of queues, favourable credit44 facilities and efficient staff all lead to a too positive impression, so retailers should45 remember how difficulties in these areas that can affect a sale or even lose a customer permanently.【TEXT 2】『part 1』1 In order to complete a task well, it may not be necessary to deal with every detail.2 If you have too much to do, you may need to turn down work in the future.3 Any planning activity needs to take place on a regular basis.4 You should avoid giving additional time to a particular task.5 It is possible that some routine tasks do not need to be carried out.6 If you are overloaded with work, it is important to identify the cause.7 People at all levels perform time-wasting activities.Successful Time ManagementAThe secret of avoiding work pressure is thinking ahead. Every day you need to review your progress towards objectives and decide how you can best use the time available to make further progress. You may find this is best done at the start of your working day but some people prefer to have a planning session just before they finish. Whichever you select - and you may need to experiment to find what suits you best-find some way of fitting the activity into your schedule. Never say, 'I don't have time to plan today'.BManagers at all levels occasionally find they have taken on more than they can cope with. This is not a crime, but you must examine the reasons for such a situation and then plan a course of action.Until the problem is resolved, most of your time and energy will go into worrying about the situation and you will feel unmotivated. Think too about how to prevent it happening again. This may require you to be firm and avoid agreeing to more than is realistic.CIf a review of your working practices shows that you are too much of a perfectionist, do something about this. Modern definitions of quality refer to Witness for purpose'. If you bear this in mind, you may find it easier to persuade yourself to settle for an acceptable level of quality rather than perfection. When thinking about objectives and planning how to achieve them, consider how thoroughly you need to do something in order to meet your requirements. Unless you have spare time, do not spend extra hours on an activity in an effort to cover absolutely everything.DIf your review of a period of time shows that you are spending time on things that are not really necessary or important, then think hard about whether you can afford this time. Many people file unnecessary papers and attend endless, unproductive meetings. Even top managers can be guilty of misdirecting their efforts by supervising subordinates too closely or failing to delegate. If you question the necessity of certain work, you may find it easier to avoid these misdirected efforts and this will better inform your planning in the future.Staff appraisalsGood preparation for staff appraisals can pay dividends in terms of staff loyalty and satisfaction.Many managers, particularly those running smaller companies, feel they are too busy to give their employees appraisals, and many staff clearly dread them. (0) ........... They provide the opportunity for the manager to have one-to-one discussions with an employee and find out about any concerns, as well as identifying training needs and discovering career aspirations. They can make a staff member feel valued and so build loyalty.The annual appraisal can either be a rewarding or painful experience. According to research carried out among 500 employees, the standard office appraisal is far from perfect.(8).............The possible outcome for the company is even worse; up to a quarter of employees will look for a new job within two weeks of a bad appraisal and 40% within a month.The quality of the appraisal lies with how the boss decides to carry it out. When it is done well, employees are able to use the feedback they receive to improve their performance. (9).............So how should a constructive appraisal be carried out? According to Andrew Gillingham, a consultant trainer, appraisals can be manager-led, with the appraiser preparing a document and sharing it with the employee. Establishing training needs and motivating the employee towards bigger and better things are part of this process. (10) ............. In both cases, Gillingham believes that the effectiveness of the appraisal discussion can determine the performance of the company. Gillingham believes that anyone who thinks it's just the employee who doesn't like the appraisal experience has got it wrong. Too many managers regard appraisals as a waste oftime.(11) ..............................Managing people is a difficult matter, and without the necessary training, many managers try to avoid the uncomfortable issues that often need to be discussed at appraisals.Gillingham believes that calling the process an appraisal may be unhelpful.(12) ..........................In either case, it is important to ensure that the meeting is successful and results in better quality management. Gillingham firmly believes that the main thing is to emphasise an open communications ethos in the workplace that gives staff a chance to talk about issues and feel valued.A . Alternatively, managers may want the employees themselves to evaluate their work performance.B. In larger companies, the people likeiy to do something with this information will be found in the HR department.C. Problems such as rushing through the appraisal and being appraised by a manager who doesn't understand the employee's role were common concerns.D. Arguably, 'performance review' is more appropriate since it helps create correct expectations from the meeting and indicates what will happen.E. This is mainly because they have not been shown how to carry out appraisals properly.F. But all too often, the format of the appraisal doesn't allow this.G. But this can be avoided and, given a more positive attitude from participants, appraisals can prove enormously useful for all involved.Problems in the IT industryIn the information technology industry, it is widely acknowledged that how well IT departments of the future can fulfil their business goals will depend not on the regular updating of technology, which is essential for them to do, but on how well they can hold on to the people skilled at manipulating the newest technology. This is becoming more difficult. Best estimates of the current shortfall in IT staff in the UK are between 30,000 and 50,000, and growing.And there is no end to the problem in sight. A severe industry-wide lack of investment in training means the long-term skills base is both ageing and shrinking. Employers are chasing experienced staff in ever-decreasing circles, and, according to a recent government report, 250,000 new IT jobs will be created over the next decade.Most employers are confining themselves to dealing with the immediate problems. There is little evidence, for example, that they are stepping up their intake of raw recruits for in-house training, or retraining existing staff from other functions. This is the course of action recommended by the Computer Software Services Association, but research shows its members are adopting theshort-term measure of bringing in more and more consultants on a contract basis. However, this approach is becoming less and less acceptable as the general shortage of skills, coupled with high demand, sends contractor rates soaring. An experienced contract programmer, for example, can now earn at least double the current permanent salary.With IT professionals increasingly attracted to the financial rewards and flexibility of consultancy work, average staff turnover rates are estimated to be around 15%. While many companies in the financial services sector are managing to contain their losses by offering skilled IT staff 'golden handcuffs' - deferred loyalty bonuses that tie them in until a certain date - other organisations, like local governments, are unable to match the competitive salaries and perks on offer in the private sector and contractor market, and are suffering turnover rates of up to 60% a year.But while loyalty bonuses have grabbed the headlines, there are other means of holding on to staff. Some companies are doing additional IT pay reviews in the year and paying market premiums. But such measures can create serious employee relations problems among those excluded, both within and outside IT departments. Many industry experts advise employers to link bonuses to performance wherever possible. However, employers are realising that bonuses will only succeed if they are accompanied by other incentives such as attractive career prospects, training, and challenging work that meets the individual's long-term ambitions.This means managers need to allocate assignments more strategically and think about advancing their staff as well as their business. Some employers advocate giving key employees projects that would normally be handled by people with slightly more experience or capability. For many employers, however, the urgency of the problem demands a more immediate solution, such as recruiting skilled workers from overseas. But even this is not easy, with strict quotas on the number of work permits issued. In addition, opposition to the recruitment of IT people from other countries is growing, as many professionals believe it will lead to even less investment in training and thus a long-term weakening of the UK skills base.13 According to the first paragraph, the success of IT departments will depend onA their success at retaining their skilled staff.B the extent to which they invest in new technology.C their attempts to recruit staff with the necessary skills.D the ability of employees to keep up with the latest developments.14 A problem referred to in the second paragraph is thatA the government needs to create thousands of new IT posts.B the pool of skilled IT people will get even smaller in the future.C company budgets for IT training have been decreasing steadily.D older IT professionals have not had adequate training.15 What possible solution to the long-term problems in the IT industry is referred to in the third paragraph?A ensure that permanent staff earn the same as contract staffB expand company training programmes for new and old employeesC conduct more research into the reasons for staff leavingD offer top rates to attract the best specialist consultants16 In some businesses in the financial services sector, the IT staffing problem has led toA cash promises for skilled staff after a specified period of time.B more employees seeking alternative employment in the public sector.C the loss of customers to rival organisations.D more flexible conditions of work for their staff.17 Employers accept that IT professionals are more likely to stay in their present post if theyA are set more realistic performance targets.B have a good working relationship with staff in other departments.C are provided with good opportunities for professional development.D receive a remuneration package at top market rates.18 According to the final paragraph, the UK skills base will be weakened byA changes to managers' strategic thinking.B insufficient responsibility being given to IT staff.C the employment of IT staff with too little experience.D the hiring of IT personnel from abroad.Chairman's ReportI am pleased to report that, although we had been expecting poor results for this half year because of slow growth in the world economy, the company has performed very satisfactorily. Operating profits for this first half are in fact very much (19) with those for the corresponding (20) last year. Profits reached £l 15 million before tax, compared with £l 16.3 million last year. Much of our success in the last six months can be (21) to the fact that all our major construction projects remained on schedule. Particularly pleasing was the early (22)of a major building contract in Canada.The company has made good progress with the initiatives announced at the Annual General Meeting. The majority of shareholders (23) the Board's decision to sell the company's loss-making engineering (24). It was the Board's belief that the company would (25) most benefit by (26) its resources on the expansion of its construction activities. Negotiations with a potential buyer began in February and are now at a critical (27) However, we feel that we are not as yet in a(28) to comment on what the outcome is likely to be.In June, we made a successful (29) for the Renishaw Construction Company of Hong Kong SAR, in order to give us greater (30) to markets in South East Asia. We still have sufficient resources to pursue our growth (31) and are at present (32) several other business opportunities which, like Renishaw Construction, would (33) new markets to us.19 A in order B on track C in line D on target20 A session B term C season D period21 A attributed B referred C assigned D designated22 A termination B ending C completion D finalising23 A confirmed B maintained C agreed D supported24 A portion B component C sector D division25 A have B gain C find D earn26 A focusing B directing C pointing D strengthening27 A height B step C edge D stage28 A condition B point C position D capacity29 A request B price C demand D bid30 A access B approach C admission D entrance31 A strategy B process C promotion D system32 A inquiring B deliberating C exploring D searching33 A send B open C provide D give。
BEC中级第三辑真题解析
第三辑真题解析T1P1这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题,四个专家给出了自己的建议。
这套题目的答案稍微有些隐晦。
第一题,说在开发新产品前咨询客户的意见对于Flacks来讲是很明智的。
答案是B段的最后一句:thorough market research will help to ensure any new ideas are well received.彻底的市场调查能够确保新的思想很好的被接受。
Market research,市场调查,在很大程度上就是咨询客户的意见(consult customers),any new ideas可以对应于developing a new product,能够well received,那么对于公司来讲当然就是advisable了。
选B。
第二题,说为专业市场生产产品可以增加利润。
答案是D段的这么一句:the company should consider exploiting niche markets to improve its margins这题关键是要理解一个市场的含义:niche market。
看英英解释:a small area of trade within the economy, often involving specialized products。
improve its margins也就是increase profits,选D。
第三题,说Flacks可能需要改变它的一个设备的功能。
这里答案不是太明显,是C段的这么一句:They should also consider refocusing production by using their UK factory for high-specification products。
他们也需要考虑通过利用英国工厂生产高规格产品来调整生产焦点。
也就是说,英国工厂原来不是生产高规格产品的,即题目说的改变它的一个设备的功能。
BEC真题第三辑真题解析
真题解析---第三辑第一套 part1这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题,四个专家给出了自己的建议。
这套题目的答案稍微有些隐晦。
第一题,说在开发新产品前咨询客户的意见对于Flacks来讲是很明智的。
答案是B段的最后一句:thorough market research will help to ensure any new ideas are well received.彻底的市场调查能够确保新的思想很好的被接受。
Market research,市场调查,在很大程度上就是咨询客户的意见(consult customers),any new ideas可以对应于developing a new product,能够well received,那么对于公司来讲当然就是advisable了。
选B。
第二题,说为专业市场生产产品可以增加利润。
答案是D段的这么一句:the company should consider exploiting niche markets to improve its margins这题关键是要理解一个市场的含义:niche market。
看英英解释:a small area of trade within the economy, often involving specialized products。
improve its margins也就是increase profits,选D。
第三题,说Flacks可能需要改变它的一个设备的功能。
这里答案不是太明显,是C段的这么一句:They should also consider refocusing production by using their UK factory for high-specification products。
他们也需要考虑通过利用英国工厂生产高规格产品来调整生产焦点。
也就是说,英国工厂原来不是生产高规格产品的,即题目说的改变它的一个设备的功能。
bec中级第三辑真题详解test3
Part one:《‘Businessman of the Year' Award》年度企业家奖。
分别介绍了这个奖项的四个候选人的英雄事迹。
第一题,这个企业家成功的定位了不同的消费群体。
答案在B段:He began refocusing the brand at the higher quality end of the food market and launched several own-brand initiatives for the health conscious。
他开始将品牌定位在高质量的食品市场并且发起了几项注重健康的自主品牌的运动。
Health conscious是指注重健康的。
一个是高质量的食品市场,一个是注重健康的,联合起来,就是瞄准了不同的消费市场,即不同的消费群体。
第二题,通过小心的前进计划,这个企业家帮助公司度过了一个困难时期。
答案是D段的这么一句:budgets and forecasts are what is needed to make a company successful, particularly now that the advertising market has been hit by recession.。
预算和预告正是使得公司可以成功的,尤其当现在整个广告市场被衰退袭击的时候。
Budgets and forecast就是题干中说的careful forward planning,successful对应于survive,a different period对应于the market has been hit by recession。
第三题,因为这个企业家的思维方式,公司对待变化更加开明了。
答案是A段的这么一句:He is credited with reinventing Fentons Finance - revitalising its culture of inflexibility。
【BEC中级真题听力】第三辑Test2-Test3
【BEC中级真题听力】第三辑Test2-Test3大家都知道bec中级考试难度不算低,所以我们要好好复习,为了方便大家备考,下面小编给大家带来【BEC中级真题听力】第三辑Test 2 - Test3,一起来学习吧。
【BEC中级真题听力】第三辑Test 2 - Part 1 Conversation 2Hints:Finance Weekly'Sector Brieling''Best Performing Companies'Investment News'Stock Market Trends'Money Markets'Interest-rate Forecasts''Economic Development'Pacific RimCorporate Register英式拼写对话人之间以换行区分Please state your enquiry, giving the name of the publication, the date of issue and the title or a description of the reprint you require. I need two articles from Finance Weekly, both in the February the 13th issue. The title of one is 'Sector Brieling', on the second page. And the other is 'Best Performing Companies'. Next, I want something from Investment News, published on the 21st of January. It's an article called 'Stock Market Trends'. The third publication is Money Markets, and I want a piece called 'Interest-rate Forecasts', from the issue dated the fifth of February. Money Markets also ran a piece called 'Economic Development'.I don't know the exact date, but it was included in an issue aboutthe Pacific Rim countries. And one other thing I need is the Corporate Register. The new edition should be out by now. If it is, please put it in with the rest, otherwise send it on later. Thank you.【BEC中级真题听力】第三辑Test 2 - Part 1 Conversation 1Hints:Parkinson Machine ToolsMary ParsonsMurdoch LimitedSandy EllisAssemblyMachine Services Section除Mmm 以外的其他em等语气词不写Customer Services Manager英式拼写对话人之间以换行区分Parkinson Machine Tools. Can I help you? This is Mary Parsons of Murdoch Limited. Can I speak to Sandy Ellis? Which department, please? I'm not sure. Perhaps Assembly. No. here he is, Machine Services Section. I'm sorry, he's on voice mail. Would you like to call back later? I usually deal with him, but can I leave a message with you? Certainly. Your company has installed computerised cutting tools and packing machines in our despatch department. The last one, a packing machine, was installed in July, and it's recently developed a fault. Mmm. The measurements and materials for the boxes are all right, but there's some sort of problem with the box assembly mechanism. The boxes are weak, and goods get damaged. Right, I'll leave a message for Sandy, and I'll ask the Customer Services Manager if he has time to call in and look at the situation before he goeshome this evening. We'll get an engineer out to you first thing tomorrow morning. Thanks, bye.【BEC中级真题听力】第三辑Test 3 - Part 1 Conversation 2Hints:AlisonHead OfficeStratford Electronicsoh等语气词不写英式拼写对话人之间以换行区分Hello. This is Alison in Head Office. Hello. The CEO has asked met to contact you about the memo you sent everyone yesterday where you asked for comments on the bid you've just put together for Stratford Electronics. Right. Well he's very happy with it on the whole, but does think the introduction is rather lengthy and includes more statistics that are necessary. No problem, I can shorten it easily. And most of the contents of the actual bid are fine, but you do refer to the annual report which won't be out until May. Right. I'll get rid of that, yes. And I was thinking there's enough with the section on the existing contracts we have, so I could take out the stuff on the new contracts, the ones we're about to start. In fact, he specifically said that he thought mentioning them was a very good selling point. OK. And he'd like you to have something in your concluding remarks about the growth in overseas sales, not just the stuff on domestic markets. Yes, I was wondering about that. And that's all really. Easy to adjust I think. OK, well thank the CEO for looking at it. It's very helpful.【BEC中级真题听力】第三辑Test 3 - Part 2 Section 1-2Hints:Ty-Ban英式拼写写数字编号,编号之后空格写说话内容15 Business consultancy is one of the most competitive areas in the service sector. Huge fees are charged to the customers, but the customers have huge expectations in return. This has led to a growing feeling of disillusionment 'What do these people do that we couldn't do for ourselves?' Well, here we have a uniquely creative consultancy company that produces revolutionary ideas for projecting a corporate image to the outside world. Their methods are starting, but they certainly get results. 16 Some of us can remember the days when a visit to the supermarket was no fun. If you needed information, there was never an assistant in sight. And when you did find one, they knew less than you. Well, that time is long past, and the seminar I watched recently at our award-winning supermarket was a revelation. It endeavoured to keep sales assistants up-to-date with information about food technology, how to access product information on the store intranet, and so on. And that's what gave this supermarket its edge. 17 Has this happened to you? You're paid small fortune to have a kitchen installed. The fitters have gone, you switch on the dishwasher, and the next thing you know, the kitchen's flooded. Our award-winning company has a 24-hour phone service, seven days a week, with a reply guaranteed by real people within three minutes. And if it's an emergency with one of their appliances, an engineer is out to you on the same day. Service like this is rare these days.【BEC中级真题听力】第三辑Test 3 - Part 3Hints:Ricky BlandBurger HouseOh等语气词不写英式拼写对话人之间以换行区分My guest today is Ricky Bland, whose critical report on how service companies approach training has just been published. Hello, Ricky. Hello. Yes I looked at the provision of training by employers in this country, and found that most have a winner-takes-all approach to training. Despite low levels of basic skills, companies spend most of their training budgets on their most qualified employees, particularly managers. This simply doesn't result in the quality we need. But does this really matter? Yes, because even through there have been enormous efforts to make training available to everyone, the under-development of the workforce in this country is a major factor in our poor productivity. It's also true that the time people spend being trained is below the average of the world's industrialized economies. Training is particularly bad in the fast-food industry, isn't it? Well, the industry certainly has the image of offering low-paid, low-prestige jobs with no future prospects. And there are jobs that don't demand a great deal of skill, for instance using the latest technology for cooking. But in fact, that image isn't entirely accurate. Not only are pay and conditions improving, but some fast-food chains are better than many other service sector employers at combining commercial success with the development of its workforce. Can you give us an example? Well, the Burger House chain gives its staff the chance to take courses in all sorts of things, not just those needed for cooking or serving. When the annual training programme is circulated, staff plan with their managers which courses to attend. They encouragepeople to spend as much time being trained as they think they can benefit from. In the long term, the company gains financially, because it creates a source of potential managers. But still, working in a fast-food establishment is much worse than in an expensive restaurant, isn't it? In both cases, the work can resemble a production line, with the pressure limiting the chances of job satisfaction. But expensive restaurants depend on the reputation of one or two individuals. The rest have little chance to move from low to high-skilled work. In some fast-food chains, almost half the managers have worked their way up from the kitchens. And while the type of service varies, I've seen good and bad quality in expensive restaurants and fast-food places, and that depends on training. Where will the pressure for improved training come from? In fact, it's internal. Although customers are affected by the end result of training, they also tend to be sensitive to prices. So, in fact, it's mostly people who have already worked their way up to managerial levels who want to help others in the same way. Another advantage of course, is that training attracts job applicants, which makes recruitment easier. What recommendations did you make in your report? My main one is that the government should support training by letting companies claim tax relief. Many companies already get this for certain types of training, but the proposal would particularly help unskilled workers aiming at intermediate qualifications. The government should also work with the sector skills council to improve training and working conditions in those industries where it's necessary. Do you think the government will act on your proposals? Well, I want to reintroduce the idea of people getting grants, so that they can choose training for themselves, but there were problems with this a few years ago,so the political will probably isn't there to try it again. I'm confident we'll see a review of all the vocational qualifications, though, which would remove some of the inconsistencies that are there now. And to be honest, my idea for all workers to spend a minimum time on training is unlikely to be introduced just yet. Ricky Bland, thank you. Thank you.workforce in this country is a major factor in our poor productivity. It's also true that the time people spend being trained is below the average of the world's industrialized economies. Training is particularly bad in the fast-food industry, isn't it? Well, the industry certainly has the image of offering low-paid, low-prestige jobs with no future prospects. And there are jobs that don't demand a great deal of skill, for instance using the latest technology for cooking. But in fact, that image isn't entirely accurate. Not only are pay and conditions improving, but some fast-food chains are better than many other service sector employers at combining commercial success with the development of its workforce. Can you give us an example? Well, the Burger House chain gives its staff the chance to take courses in all sorts of things, not just those needed for cooking or serving. When the annual training programme is circulated, staff plan with their managers which courses to attend. They encourage people to spend as much time being trained as they think they can benefit from. In the long term, the company gains financially, because it creates a source of potential managers. But still, working in a fast-food establishment is much worse than in an expensive restaurant, isn't it? In both cases, the work can resemble a production line, with the pressure limiting thechances of job satisfaction. But expensive restaurants depend on the reputation of one or two individuals. The rest have little chance to move from low to high-skilled work. In some fast-food chains, almost half the managers have worked their way up from the kitchens. And while the type of service varies, I've seen good and bad quality in expensive restaurants and fast-food places, and that depends on training. Where will the pressure for improved training come from? In fact, it's internal. Although customers are affected by the end result of training, they also tend to be sensitive to prices. So, in fact, it's mostly people who have already worked their way up to managerial levels who want to help others in the same way. Another advantage of course, is that training attracts job applicants, which makes recruitment easier. What recommendations did you make in your report? My main one is that the government should support training by letting companies claim tax relief. Many companies already get this for certain types of training, but the proposal would particularly help unskilled workers aiming at intermediate qualifications. The government should also work with the sector skills council to improve training and working conditions in those industries where it's necessary. Do you think the government will act on your proposals? Well, I want to reintroduce the idea of people getting grants, so that they can choose training for themselves, but there were problems with this a few years ago, so the political will probably isn't there to try it again. I'm confident we'll see a review of all the vocational qualifications, though, which would remove some of the inconsistencies that are there now. And to be honest, my idea for all workers to spend a minimum time on training is unlikely to be introduced just yet. Ricky Bland, thank you. Thank you.【BEC中级真题听力】第三辑Test 2 - Test3。
bec中级听力真题(汇总5篇)
bec中级听力真题(汇总5篇)1.bec中级听力真题第1篇Hints:Healthway plc,Chief Executive, Lynne Trencher,Robert Henlow,well-lovedtown-centrehigh-marginout-of-townChief Executive, Charles Hamilton,downside: veryITover-optimisticdid: helarge-store英式拼写对话人之间以换行区分Next week, Healthway plc, the health and beauty chain, gets a new Chief Here's our reporter, Lynne Trencher, to tell us why many people regard the job as one of the most difficult in Hello, No, it isn't an enviable Robert Henlow, Healthway's new CEO, is taking control of a company which may have been a well-loved and trusted retail brand for many years, but its core business is mature, and successive managements simply haven't come up with a winning formula to deliver dynamic sales And the shareholders see Henlow as Healthway's last The company faces stiff competition, doesn't it? That's In fact, most town-centre health and beauty chains are feeling the pinch, with few planning to Unlike food,it's a high-margin business, which gives supermarkets, particularly those on out-of-town sites, scope to sell similar products for considerably Even the development of online shopping hasn't yet outweighed the convenience of out-of-town Robert Henlow is coming from a company with a very different sort of culture from Healthway, isn't he? Yes, he's moving from a firm that's very open, with plenty of staff coming in from other companies, or indeed Healthway, on the other hand,has a culture where people join the group and either leave quickly, or not until they It's famous for breeding its own managers, and outsiders have traditionally not been Healthway's financial strategy has been criticised in recent years, I Under the last Chief Executive, Charles Hamilton, Healthway concentrated on the bottom line, with the aim of supporting the share Even the one acquisition that the company made had that same But this strategy had its downside: very few improvements were made within the business, so their IT, for instance, is now severalyears out of Wasn't it Charles Hamilton who started Healthway's beauty treatment centres? Yes, almost his first major action as Chief Executive was to set up a separate chain of stores that, in addition to selling health and beauty products, provided massage and other This ranalongside the existing But even at the outset, few investors were takenin by his over-optimistic forecasts, and the doubters were proved Just before he left the company, he closed the centres and admitted his Hamilton also made drastic staffing changes, didn't he? He certainly did: he slimmed down the head office, he undertook a complete overhaul of the top management team and tidied up the company's international Of course, there was a danger that in changes on that scale, mistakes would be made and the company would lose individuals, or even whole departments, thatit He managed to avoid that, but he was quite unable to communicate the reasons behind the changes, so he created an enormous amount of ill Has Robert Henlow announced any plans yet? When he starts work next Monday, he'll find a report from consultants, advising the disposal of several underperforming stores that are too small ever to do However, they do think the current total should be maintained, which would be achieved by ploughing money into more profitable large-store Even though this means adding to the payroll, the consultants say the increased profitability will make it So, all in all, it's quite a challenge for Robert It certainly is, not least because he's never run a quoted company of this size before, and he's one of the youngest chief executives of a business like He's taking a huge step from his previous position, though at least the health and beauty sector isn't entirely new to He's not going tofind it at all easy to tackle all Healthway's Lynne, thank2.bec中级听力真题第2篇Hints:MDstate-of- the-artMinistry of IndustryWorld Bank英式拼写最后一句到then截止,后面不写As you know, the main supplier of our components announced suddenly last month that they were closing down shortly, leaving us in a verydifficult I shortlisted four potential replacement suppliers, and have visited them I'll report on each, though I've only found one companythat meets our needs Initially, I was optimistic about the first company I I was given an enthusiastic welcome and generous hospitality by the MD, but when he took me on a tour of the factory, I began to have a few doubts about his commercial The factory is enormous, a convertedaircraft shed, I think, almost too big to be There is certainly enough machinery to produce the quantities we need, and that, of course, is However, I had one main The company has recently invested heavily in state-of- the-art production equipment and in a comprehensive training programme for machine But I was surprised to see that half the factory wasn't in use because several important customers had cancelled I was reassured that orders are dispatched quickly, and delivery times are impressive, and distribution isn't a problem, but I'd need to inspect their products more closely to see if the quality's what we The second company looked promising too, because they are based in the region that produces the natural resources to make our Everything needed for their activities is available on their They have a good working relationship with the local mine owners, who are known to have good safety During my visit, the company went into great detail about the quality inspections carried out on the material before it leaves the This company seemed to have no problems with transport, until I looked more The factory is in a very mountainous region, about 600 kilometres from the capital Passenger flights are fairly frequent, taking under two hours, but the journey by road can take The roads are really The whole infrastructure needs massive There is a seaport just over the border with the neighbouring country, which would certainly cut down on distance, but, as far as Ican see, it might also bring other Now we simply can't risk depending on such fragile The third company I looked at, on the other hand, is on the coast, with good access to the main Transport and shipping of goods are well organised and, in fact, they own a haulage company as one of their The production unit is new, built and equipped with the help of investment from the Ministry of What's more, company workers areinvolved in decision-making, and industrial relations are Perfect so Unfortunately, though, their finished products are not of the quality weThe specifications are right for our components, so no modifications in design would be But when I did a quick inspection, I found a higher percentage of faults than we'd be prepared to If we chose them, we'd certainly have to negotiate longer warranties than those they'reoffering at The final company I visited seems to have everything, It's ten years old, well established, located between the capital and a major The company has grown rapidly and has just modernised its factory,thanks to a loan from the World Bank, which has enabled it to installthe most up-to-date equipment available on the The production unit is now fully automated, and efficiency is the company's great This company has a well-deserved reputation for the quality of its finished Giventheir high standard, it's not surprising that the costs are considerable, and they're asking higher prices than the other companies I But I'm confident we'll be able to negotiate on The key point in their favour,in my opinion, is their ability to meet deadlines for the duration of a long-term It's easy to meet one deadline, of course, the difficult thing is to do it all the To sum up, th3.bec中级听力真题第3篇Hints:Ah, Gareth,Trident Applianceshands-offlong-termdoing: justengineers: what'sParts Services Departmentcall-outsChief Executiveold-fashionedthem; the layout —— ~~~~(>_<)~~~~ 我没听到the的说╮(╯▽╰)╭叹气、哼哼等没有hints的语气词不用写的说英式拼写对话人之间以换行区分Ah, Gareth, do sit Thank Now, presumably you've considered this case study about Trident Appliances? Well, let's start with the present Trident manufactures photocopiers, which they sell in bulk to retailers and large Now, why do you think they're having trouble selling them?It's strange, because there's a big demand for photocopiers, andTrident's are competitively But the specifications just don't compare with what's expected these It's a shame, because they've got plenty of technical expertise in their engineering support Now, the company is owned by a large How do they see Trident? Well, the group is largely in the mining sector, and Trident doesn't fit in with that, so you'd expect the parent company to want to sell Or alternatively to be active, say by helping it to expand its But really it seems quite content to take a hands-off approach, as long as Trident is generating some There'sclearly poor morale among the Why do you think that is? Well, weak line managers are often a reason, but I can't find any evidence for that And even the recent changes, like the cut in bonuses, have been acceptedfairly I think it reflects people's uncertainty about their long-term prospects with the What would you say about the sales staff? There's alot about them in the case They're doing the best they can in theThere's a system for helping them to develop their selling skills, and that's The way customers are allocated to each salesperson could be improved maybe, to reduce unnecessary But they're getting contradictory signals about what they're supposed to be doing: just responding to enquiries, or going out looking for new And what about the service engineers: what's the main weakness in that department? They seem tomiss a lot of When they visit a customer to install or repair a photocopier, it's their chance to look at all the equipment there and suggest how Trident could supply the company's needs Then there's their problem with spares, the Parts Services Department keeps stocks low, for financial reasons, but that means the engineers often can't get theparts they need for call-outs, and the customer has to Now, what about communications within the company? I'm sure you'll agree they're not as good as they could Why do you think that is? Well, I was a bit surprised, because, in fact, middle managers hold regular meetings with their But that's because they're given information by the top management about policy issues and plans, for instance, which they have to pass But I have to say that some of them don't seem to think their staff can have anything to say that's worth And, of course, this creates ill Now, ifyou think about the Chief Executive's problems for a moment, what do you think he needs to tackle first? There are so many problems! Something needs to be done about the workforce, because some departments employ staff without the necessary In the long term, of course, they need to develop the photocopiers But the priority must be to reverse the fall in revenue, even if it means cutting prices, in order to increase the sales Unless they do that, they'll go out of business very And what abouttheir advertising? Well, they're using modern media, like the Internet, and targeting their advertising more than they used to, for instance by moving from magazine ads to direct mailshots to But these have an old-fashioned feel to them; the layout and graphics don't seem to have changed for 20 Now, let's go on【BEC中级真题听力】第四辑Test 3 - Test4相关4.bec中级听力真题第4篇Hints:Janet EdwardsNick BrownNewcastleclue - we're'Innovations'.'Better Sales Techniques',forward-lookingtoo - Daniel'unusual'?英式拼写对话人之间以换行区分New Vision, Conference Department, Janet Edwards This is Nick Brown from Business I hear you're running a rather special conference in You mean our event on the tenth of October? Can you tell me something about it, so I can mention it in our paper? The name should give you a clue -we're calling it 'Innovations'. Not the usual 'Better Sales Techniques', That sounds very I assume it's about new developments in technology? We thought there were too many seminars on We're focusing on human resources New ways of approaching it, I Interesting! So, who have you got to lead it? Well, this is a little different, too - Daniel Is he the man from Cambridge Business School who's just written that book on incentive schemes? I believe teamwork is actually his So, for example, the way people Any other special features? We're planning some practical and very unusual workshops about I think that'll cause a few How'unusual'? Come and see for I'll send you a complimentary Thank I5.bec中级听力真题第5篇Some people tell you that what a dissatisfied customer really wantsis to have the opportunity to spend his money You may have to resort tothis, a refund or perhaps some form of However, this may lose a customer and will certainly lose that particular Try a bit of Remind your customer why he chose your product in the first place, give him a new one and save him the trouble of making further 19 It's often the case that a complaint about faulty equipment really means the customer is doing something Of course, considerable tact is called for when this Don't make them feel What they need is some guidance, and this should be provided without further Make sure any damage done has been put right, and then set up the familiarisation Problem solved, customer happy, equipment saved from any more 20 When a customer complains, it's important to be sympathetic, but business-like as Do apologise, of course, and then, taking a personal interest in the way the equipment will be used, suggest a newer, more recent model rather than simply replacing the original This is often a good solution, because it not only deals with the complaint, but also the client feels they've got away with a bit extra to make up for the 21 I don't think all complaints can be dealt with in the same Basically, you've got to solve the immediate problem to try to keep the customer's Sometimes guaranteeing your product for a longer period can be a good way to do Fix what's wrong as quickly as possible and show you're prepared to do so a second time if Point out that the customer won't have any worries, at least not until they need an 22 It's a good idea to let the customer know why there's been a It shows you are prepared to be honest, and you might win a bit of They realise that things don't always go right for the supplier But the most satisfactory thing to do is to offer a Then, of course, they are more likely to deal with you again when they need a。
BEC中级第三辑阅读真题解析
BEC中级真题解析第三套详解T1P1这篇文章是关于一个女性时尚饰品公司——Flacks的发展战略问题,四个专家给出了自己的建议。
这套题目的答案稍微有些隐晦。
第一题,说在开发新产品前咨询客户的意见对于Flacks来讲是很明智的。
答案是B段的最后一句:thorough market research will help to ensure any new ideas are well received.彻底的市场调查能够确保新的思想很好的被接受。
Market research,市场调查,在很大程度上就是咨询客户的意见(consult customers),any new ideas可以对应于developing a new product,能够well received,那么对于公司来讲当然就是advisable了。
选B。
第二题,说为专业市场生产产品可以增加利润。
答案是D段的这么一句:the company should consider exploiting niche markets to improve its margins这题关键是要理解一个市场的含义:niche market。
看英英解释:a small area of trade within the economy, often involving specialized products。
improve its margins 也就是increase profits,选D。
第三题,说Flacks可能需要改变它的一个设备的功能。
这里答案不是太明显,是C段的这么一句:They should also consider refocusing production by using their UK factory for high-specification products。
他们也需要考虑通过利用英国工厂生产高规格产品来调整生产焦点。
也就是说,英国工厂原来不是生产高规格产品的,即题目说的改变它的一个设备的功能。
商务英语中级第三版答案
商务英语中级第三版答案商务英语中级第三版答案【篇⼀:剑桥bec真题中级第三辑⼝语解析(part 3discussion)】staff magazineyour company is planning to introduce an internal magazineto keep staff informed of company developments. you have been asked to help plan the staff magazine discuss the situation together, and decide:what type of information to include in the magazine which type of staff should contribute to the magazine how often the magazine should be published 【题⽬分析】企业内刊你所在的公司⽬前正计划发⾏企业内部期刊以帮助员⼯随时了解公司的发展状况。
要求你帮助策划企业内刊的设计。
你们⼀起讨论这个话题,并决定:杂志包括哪些内容 ? 杂志所定位的员⼯类型 ? 杂志的发⾏周期【词汇、短语】特写 feature 视觉的 visual 熟悉的,了解的up-to-speed 上交 submit 使适应,定位 orient 承诺,奉献commitment 【句型点击】 ? 正⾯评价观点 good idea!i really appreciate what you’ve said you’ve made a very good point. that’s interesting!【参考范例】a: i think the staff magazine should be published four times a year and contains news and features about events in the companyand the achievements of staff.b: i don’t think so. a monthly publication of news , analysis, opinions, interviews, competitions and feedback would be better, which can cover a wide range of topics, of interest to staff.c: i prefer the monthly. the magazine is an easy and convenient way of keeping up-to-speed with everything that’s going on in the company. in addition, staff magazine is designed to create a corporate culture that can connect all people in. so, the more, the better.a: ok, maybe you are right. staff magazine should involve everyone and everything in the company. a rich, prompt and diversecoverage satisfies all needs and expectations. by the way, what could be the target audience of the magazine?b: since every issue is designed to give staff a better understanding of our business, to share knowledge and experiences, to provide interest and entertainment and to show readers why the company is a good place to work, the magazine should be oriented to all the staff members.c: you can target the staff magazine to different groups, for individual department may want their version of the magazine. moreover, staff should be encouraged to become involved in producing the magazine and building a sense of community and engagement.a: an employee magazine, um, sounds nice. and printed staff magazines can be out of date before staff even read them; so what about e-magazine, which allows content to be alive and up to date?b: good idea! then staff can get information across in an engaging and visual way. down-loading and uploading old and new issues are really easy through the internet and intranet. anyone can easily submit their article or update in the relevant section of the staff magazine.c: so many ways to improve the magazine and the staff magazine is such a great commitment to help staff to communicatebetter, and be better informed. even the clients can get useful information and grasp business opportunities from the staff magazine.第三辑test 2video conferencingthe company you work for is concerned about the amount of time staff spend traveling to meetings in other branches of the company, and is looking at alternatives.you have been asked to make recommendations about introducing video conferencing. discuss the situation together and decide:what the company needs to know about the meetings that take place at present. what are the advantage and disadvantage of video conferencing might bewhat kinds of practical preparations would be needed before introducing the system 【题⽬分析】电视会议你所在的公司⽬前很关注员⼯出差到其他分公司开会的⽤时问题,正在寻找可替代的开会⽅式。
[精品文档]BEC中级第三辑阅读真题解析(完美打印版)
2P1T
1P1T
析解题真辑三第
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BEC商务英语(中级)听力综合模拟试卷3(题后含答案及解析)
BEC商务英语(中级)听力综合模拟试卷3(题后含答案及解析) 题型有:1. PART ONEPART ONE听力原文:Look at the notes below.You will hear a man calling for information about the financial situation of a company.You have 15 seconds to read through the notes.[Pause]Now listen, and fill in the spaces.Man: Good Morning, may I speak to Miss Wigmore? Woman: Yes, this is Lily Wigmore speaking.Man: This is George Thomas, from City Bank. Mark & Mary Co. in London wishes to obtain a generous amount of loan from us. You are cited as reference. Could you supply us with all the information with respect to the financial standing and the modes of business of the company, located on 112 King’s Road, London.Woman: I’d like to be helpful, but I am not the person in charge.Man: Well, would you mind telling me who is in charge? You know, we assure you that the information you kindly give us will be treated as strictly confidential, and without any responsibility on your part.Woman: Let me see, oh, maybe you could contact Miss Fennell, whose telephone number is 010322711. Man: Miss Fennell, F-E-double N-E-double L, is that right? Woman: Exactly. Man: Thank you for your assistance, and would be pleased to reciprocate your service any time.Look at the notes below. You will hear a man calling for information about the financial situation of a company. Request for InformationTo: Miss WigmoreReason for call: Request for information of Mark & Mary Co. which plans to get a【L1】______.Information to enquire: The【L2】______and the business modes.The person in charge will be: 【L3】______.Her telephone number: 【L4】______.1.【L1】正确答案:loan 涉及知识点:填空题2.【L2】正确答案:financial standing 涉及知识点:填空题3.【L3】正确答案:Miss Fennell 涉及知识点:填空题4.【L4】正确答案:1.03227e+007 涉及知识点:填空题听力原文:Look at the notes below.You will hear a man talking to the receptionist at the front desk of a hotel.You have 15 seconds to read through the notes: [Pause]Now listen, and fill in the spaces.Woman: Good evening ,sir. Can I help you? Man: Good evening. I’d like to check in, please.Woman: Do you have a reservation? Man: Yes. The name is White Woods. I booked a French-style suite in your hotel last week.Woman: Let me check the computer. Yes, here is it, White Woods. You booked a room for Tuesday morning, and you will be leaving for Friday night. Is that all right?Man: Yes. And I’d like to confirm the room charge per night.Woman: The price is $27 for each night plus tax and service charge. You can pay by credit card or in cash.Man: OK.Woman: Well. Every room in this hotel has a private bath and twin beds. It also has a view. I’m sure you’ll like it... This is your key. It’s on the eighth floor, Room 26. The elevator is over there.Look at the notes below. You will hear a man talking to the receptionist at the front desk of a hotel.RegistrationName: White Woods Sex: MaleMr. Woods made a registration of a【L5】______room last week.He plans to stay in the hotel for【L6】______days.The price includes tax and【L7】______.The room equiped with a【L8】______and twin beds.5.【L5】正确答案:French-style 涉及知识点:填空题6.【L6】正确答案:four 涉及知识点:填空题7.【L7】正确答案:service charge 涉及知识点:填空题8.【L8】正确答案:private bath 涉及知识点:填空题听力原文:Look at the note below.You will hear a conversation concerning business negotiation.You have 15 seconds to read through the notes.[Pause]Now listen, and fill in the spaces.Woman: Hello. May I speak to Mr. Ira Black, head of the Export Section, please? Man: This is Ira Black.Woman: Hello, this is Mambos from Ardent Technologies. The quality of your samples is excellent. Please let us know your lowest price that you can offer. If your price is favourable, I will place the order right away.Man: You know, the price of the raw materials has been raised, so I’mafraid that we have to adjust the price of our products accordingly. As a token of our cooperation, we agree to give you one percent discount.Woman: 1%? That’s too low. Could you see your way to increase it to 2%? You know for the products like yours we usually get 2% or 3% discount from European suppliers.Man: It seems this is the only proposal for me to accept. Let me think it over and I’ll come again tomorrow to discuss it in detail. Woman: All right.Look at the note below. You will hear a conversation concerning business negotiation.MessageTo: Ira BlackFrom: Mambos, Ardent TechnologiesSubject: Placing an orderSamples’【L9】______is very good.Price of the product is adjusted due to the price rise of the【L10】______.The supplier agrees to offer【L11】______discount.The Buyer hopes to get a【L12】______discount.9.【L9】正确答案:quality 涉及知识点:填空题10.【L10】正确答案:raw materials 涉及知识点:填空题11.【L11】正确答案:0.01 涉及知识点:填空题12.【L12】正确答案:0.02 涉及知识点:填空题听力原文:Look at the notes below.You will hear a woman making complaints about the products she received.You have 15 seconds to read through the notes.[Pause]Now listen, and fill in the spaces.Man: Parkinson Machine Tools. Can I help you? Woman: This is Mary Parsons of Murdoch Limited. I’m calling to talk about the products you sent us last week.Man: Yes, go ahead.Woman: First, the goods we have received are not as good as the samples you sent us earlier.Man: Really? Our products have been boasting about high quality. How on earth does that happen?Woman: Besides, most of the goods are of a smaller size than we had prescribed in the contract. Man: We always do a good job, but sometimes...Woman: The last thing I need to mention is that we also find some defective items among your products.You should give us a good explanation and compensate us for the loss due to the discrepancy. Man: OK, I will investigate this matter as soon as possible. If we indeed make such mistakes as you have mentioned, we will figure out a way to compensate you. I promise I will check up all these problems, and give you a reply very soon. Woman: Thank you. Man: My pleasure.Look at the notes below. You will hear a woman making complaints about the products she received.MessageSubject: Complaints about the ProductsThe products differ from the【L1】______.The products are in a【L2】______.Some of the products are【L3】______.Thus, the loss has been caused because of【L4】______.13.【L1】正确答案:samples 涉及知识点:填空题14.【L2】正确答案:smaller size 涉及知识点:填空题15.【L3】正确答案:defective 涉及知识点:填空题16.【L4】正确答案:the discrepancy 涉及知识点:填空题听力原文:Look at the notes below.You will hear a telephone conversation in which someone is booking a flight.You have 15 seconds to read through the notes.[Pause]Now listen, and fill in the spaces.Woman: Hello! Dolores speaking.Man: Ah, yes, hello. This is Tim. I’d like to enquire about flights to Hong Kong from Kennedy Airport in New York, please. I’m off to a conference at the end of the month —from Thursday 22nd to Tuesday 27th. Could you tell me about the flight availability and the prices?Woman: Certainly. Do you want to go economy, business or first class? Man: Well, I’d like to go first class, but unfortunately I’ll have to go economy —company rules, you see.Woman: Yes, I understand. How many of you will be travelling? Man: Ah, just me.Woman: Okay, so that’s one seat ... economy ... New York, Kennedy to Hong Kong Airport.Man: And how much will that be?Woman: Let me see ... to qualify for the discount rate, you need to stay over a Saturday, which you are doing ... Yes, that’ll be $830.Man: Right, and does that include airport tax? Woman: No, tax is another $70 on top of that. Man: Okay. Can I book that, then? Woman: Certainly.Look at the notes below. You will hear a telephone conversation in which someone is booking a flight. MessageCaller’s name: TimSubject: Booking a Flight TicketFlight Destination: 【L1】______.Flight Type:Tim will go 【L2】______according to company rules.Number of the Ticket: 【L3】______.Price: He should pay【L4】______for the ticket and airport tax in total.正确答案:Hong Kong 涉及知识点:填空题18.【L2】正确答案:economy 涉及知识点:填空题19.【L3】正确答案:one 涉及知识点:填空题20.【L4】正确答案:$900/900 dollars 涉及知识点:填空题听力原文:Look at the notes below.You will hear a complaint from a woman about the TVs she boughtYou have 15 seconds to read through the notes.[Pause]Now listen, and fill in the spaces.Man: Hello. This is Guangzhou Appliance Corporation. May I help you? Woman: Yes, I’d like to talk to Mr. Smith, the sales director of your corporation. Man: This is Smith speaking.Woman: This is Liu Li. I’m calling to inform you that we’ve received the TV sets, but we’ve found the quality of these TV sets is below standard.Man: I am sorry to hear that. Our products are always of high quality, you know. We will investigate into the matter as soon as possible. Then, we may consider taking some measures to make up for the inconvenience. That’s reasonable, isn’t it?Woman: Yes, it makes sense. But, you see, the customers are dissatisfied about qualities of these TV sets. Could you give us a reply as early as possible?Man: No problem. I’ll send a delegate to your company immediately. Woman: Thank you, bye.Look at the notes below. You will hear a complaint from a woman about the TVs she bought. MessageFrom: Liu LiFor: Mr. Smith,【L9】______of Guangzhou Appliance CorporationThe Reason for the Call: Quality of the goods is 【L10】______.Response: The company will make an【L11】______into the issue and promise todispatch a【L12】______right away.21.【L9】正确答案:sales director 涉及知识点:填空题22.【L10】正确答案:below standard 涉及知识点:填空题正确答案:investigate 涉及知识点:填空题24.【L12】正确答案:delegate 涉及知识点:填空题。
BEC中级真题3答案和听力原文
BEC中级真题3答案和听力原文真题3阅读和写作答案VANTAGE3KEY TO READING & WRITINGTEST 1ReadingPart 11 B2 D3 C4 A5 B6 C7 APart 28 B 9 A 10F 11 D 12 EPart 313 A 14 B 15 C 16 B 17 A 18 DPart 419 A 20 C 21 D 22 D 23 A24 C 25 B 26 D 27 C 28 D29 C 30 A 31 B 32 D 33 CPart 534 WITH 35 CORRECT 36 TO 37 CORRECT 38 SO 39 THESE40 ABOUT 41 ALTHOUGH 42 HA VING 43 CORRECT 44 TOO 45 THAT WritingPart 1From: Petar KoevT o: All StaffDate: 27 March 2004Subject: Computer SystemI want to inform you that the computer system will be closed next Wednesday at 12 o'clock. The system will be down for at least two hours, please make sure that you have saved all your work. The whole system will ran on a new server which is faster. Thank vou.Band 5All the content points are clearly addressed, and the language is well controlled and concise, making use of a range of suitable expressions.Part 2Report on: More staff in our departmentDate: 27.03.2004IntroductionThis report aims to explain why our departmentneeds more staff.FindingsThe latest statistic comparing the number of staffin our department and the average number ofunits ordered points out the main reason for morestaff. While the number of ordered units grow upfrom only 200000 to 400000 within 2 years thenumber of staff grew only by 5 people. The StaffNewsletter of February 2004 is about the big neworder from an international company. But becauseof the increase of annual holiday to 5 weeks peryear there will be not enough staff for all thework. Another reason for more staff is that wewill have fewer delays.ConclusionThere are many reasons which explain theimportance of more staff. It is especially importantfor reducing the number of delays in delivery andto optimise the workflow.RecommendationsMore staff does not only mean more costs, it alsomeans satisfied customers.Band 4All the content points have been addressed with reasonable attempts at development. The report is generally well organised and it is cohesive and concise. Overall, the language used is accurate and includes a good range of grammar and vocabulary.Test 2ReadingPart 11 C2 B3 A4 C5 D6 B7 DPart 28 C 9 F 10 A 11 E 12 DPart 313 A 14 B 15 B 16 A 17 C 18 DPart 419 C 20 D 21 A 22 C 23 D24 D 25 B 26 A 27 D 28 C29 D 30 A 31 A 32 C 33 BPart 534UP35ADVERTISING36CORRECT37BEING38THE39SOMETHING40OUT41CORRECT42CLOSEL Y43MAKING44PUT45CORRECTWritingPart 1Dear team members.I am writing to inform you that we are told to make an advertising campaign for the new products - video players. Taking the cost of the advertisement into account.I have chosen to advertise them on radio. I believe it would have a great success. Yours sincerelv.Band 3All the content points have been addressed relatively clearly, and an attempt has been made to expand upon the prompts and avoid lifting language from the question paper. Some language errors occur, but these are relatively minor and do not obscure the messagPart 2Report on staff recruitmentAs our company are developing several new products, the department of R&D urgently need new staff to help design and monitor our products. Thus we need to recruit 35 new staff, including electrical engineers, software engineers, network engineers and product developers. All of them should have at least 2 years' experience in relevant field. More specific requirement will finally be decided in a few days. As to recruitment methods, the disadvantage of relying on recruitment agency is that we need more time and procedure than we can afford. So I suggest we turn to a more direct way of Newspaper advertisement, which has been used many times and proved effective.Compare the two newspaper, Echo and Chronicle, we prefer the former because though it charges £500 more than the latter, the general readers are 400,000 more, most of whom are highly-educated. We're sure to get reply soon after we launch the recruitment campaign.Band 5All the content points are clearly covered and the report is easy to read, making use of a good range of expression, including linking devices and phrases. The use of language is ambitious for the level, and although there are some errors, these tend to be relatively minor and do not detract from the clear communication of the message.Test 3 ReadingPart 11 B2 D3 A4 C5 A6 B7 CPart 28 D 9 A 10 C 11 E 12 FPart 313 B 14 C 15 D 16 A 17 C 18 BPart 419 C 20 B 21 C 22 D 23 B24 D 25 C 26 C 27 B 28 A29 D 30 B 31 C 32 B 33 APartB34 SOME 35 CORRECT 36 BY 37 IF 38 CORRECT 39 GIVEN40 CORRECT 41 FAR 42 SUCH 43 THAN 44 UP 45 EITHER WritingPart 1Please note that we will hold a sales meeting on 30 November to assess the achievement for out target this month. Please prepare your comments and feedbacks about it. Let me know in advance if you cannot attend the meeting. Thank you.Band 4All the content points are clearly addressed, and the email is concise and clear, showing evidence of a good range of vocabulary. There are some errors, but these do not impede communication or detract from the overall positive effect on the reader.Part 2IntroductionThis report aims to show weather our staff members aresatisfied with their working conditions or not.The recent meeting shows clearly that our staffis quite satisfied with the working conditions.Especially, a lot of them have praised ourpension scheme and our childcare vouchers.Nevertheless, some complained aboutunflexible working hours, as they have to takecare of their children at home.Apart from this, the poor condition of someoffice areas was mentioned. A lot of them aredissatisfied with the dirt on the floors and theold-fashioned computer systems.Finally, I would suggest to increase the numberof days off, as most members feel quiteexausted after 6 months without holiday.ConclusionIn my opinion, we should try to improve working conditions for this will lead to more productivity in the end.Band 5All the content points have been addressed and the target reader would be fully informed. The report is effectively organised, making use of headings and discourse markers. The range of vocabulary and grammar is good, and where errors occur they are minor. The register and format are consistently appropriate.Test 4ReadingPart 11 B2 A3 D4 B5 C6 B7 DPart 28 B 9 A 10 F 11 E 12 CPart 313 C 14 A 15 D 16 D 17 B 18 BPart 419 C 20 C 21 D 22 C 23 B24 A 25 A 26 D 27 C 28 A29 B 30 C 31 B 32 A 33 BPart 534 WHEN 35 SUCH 36 IF 37 TRY 38 BEEN39 FOR 40 WITH 41 CORRECT 42 ARE 43 TO44 CORRECT 45 EVERYWritingPart 1As you know, we always have increasing number of orders before Christmas. I need to hire 3 people for two weeks for packaging. I don't require any specific skills. I need them by the end of the next week at latest.Regards.Anja VinogradovaBand 5All the content points are covered and there is evidence of a wide range of vocabulary and good language control. The email is clear and concise and the register is appropriate.Part 2Dear SirsWith reference to your letter dated 18 October 2004 concerning rental for a new factory unit suitable.I am writing to inform you that our company, Arvon Industrial Park will meet your need. Firstly, our park is located immediately to the high way. The transportations here are very convenient. There is also a railway station around. Secondly, our industrial park offers 24-hours security services and auto fire-resistant system. Thirdly, we have enough parking places for staff parking, which can accommodate 300 cars. Furthermore, our electricity facilities were improved last year. Now we can offer whole day electricity supply. Finally I would like to tell you that if you have long-term rental with us, we will provide you with 10 percent discount for the first two years' rental.I do hope we can be your supplier in the future, please contact us at our earliest convenience.Y ours faithfullvBand 4The letter addresses all the content points and these are expanded upon appropriately. The register and format are consistently appropriate and the content is well organised. Good language control is demonstrated, and a wide range of vocabulary and grammar structures is used以上作文仅仅是考生的范文摘录,谨作参考,其中有诸多语病,不可模仿!。
【BEC中级真题听力】第三辑Test4
【BEC中级真题听力】第三辑Test4bec的真题对我们的备考非常有参考价值,为了方便大家,下面小编给大家带来【BEC中级真题听力】第三辑T est 4,望喜欢!【BEC中级真题听力】第三辑Test 4 - Part 1 Conversation 1 Hints:Sara英式拼写对话人之间以换行区分Sara, can you bring me up to speed with the production situation? We've had a few problems, haven't we? Yes, we had technical problems on the assembly line and, on top of that, prices of the plastic components have rocketed, and because of that we're about to increase the prices of our goods which won't please our customers. Surely everyone's affected, not just us? Yes, but we should have made agreements with our suppliers to sell only to us, like many of our competitors do. We missed out there. Why was that? I suggested it at the monthly team meeting, but they thought there was no rush. I tried bringing it up at the focus meeting, but we didn't get round to it. Well, it's time we did. What else? We had to recall all products made last month because of defective casings. This was because we simply didn't have enough skilled operators, although the earlier problems with missing machine parts had already been resolved. So we're back on track now. I'm glad to hear it. Thanks.【BEC中级真题听力】第三辑Test 4 - Part 1 Conversation 2 Hints:Legal departmentSimon SmithEmma PayntonProduction SupervisorService Engineers除Aha.外,其他 Um, oh等感叹词不写英式拼写对话人之间以换行区分最后一句以all结尾,后面不写Legal department, Simon Smith's office. Hello, is Simon available? He's in a meeting. Can I take a message? Please. It's Emma Paynton, Production Supervisor. Simon usually does the contracts for our Service Engineers. We've decided to take on some training staff, and I'd like to check details before I finalise their contracts. Aha. Last time Simon okayed some contracts, he recommended including a trial period of three months. The employee hadn't been qualified for long. I'd like to do the same this time. My question is, is three months the maximum time allowed? Right, got that. My other question's about fees. I'm going to pay by the hour, and also give annual bonuses. I know they won't get sick pay, but could Simon advise on whether we're obliged to offer holiday pay, and whether that can be calculated into the hourly rate. Fine. One other matter. If I fax him another contract, could he look through it? We're changing to another distributor, who's sent us the draft document, and the warehouse manager wants someone to go over it for him. OK, I've got all.【BEC中级真题听力】第三辑Test 4 - Part 2 Section 1Hints:Finance Department英式拼写写数字编号,编号之后空格写说话内容13 I thought management showed a complete misunderstanding of the issue. We don't need a whole new setof managers that would just increase the salary bill and double the administration. What's needed is new blood coming into the company people who can start off at ground level, working their way up in the company and learning as they go along, as it were. Otherwise we'll really be in danger of cutting ourselves off from our roots. 14 I think the accountants have got mistaken priorities. We are increasingly involved in the type of work where we need the fullest protection. I'm not saying that we should be asking to be compensated for every little thing. It's just that we should know that we're properly covered if something happens. In this day and age, it's not too much to ask. It wouldn't cost that much more and it would be worth it in the long run. 15 It seems curious that the set of products we researched and developed earlier this year isn't included. Management made a big fuss about the launch, a big party, with a lot of press interest, and then it turns out the designer didn't think our photographs were good enough to include, so the whole section stayed exactly the same as it has done for years. It's not going to create the impression we want, frankly. 16 I think it's very worrying that we have spent such an amount on research, and we come up with a world-class product, and then things start going wrong. We've had quite a few customer complaints already about things like the quality of the maintenance we offer. And management is doing nothing about it. They point to all the other improvements and neglect what I regard as the most important part of our work. 17 I was speaking to someone down in the Finance Department last week and they were talking about holiday allowance and flexible working, and I couldn't believe how different their allocations were. For the last five years, management have been saying how they were working for equality between departments, but I thinka great deal more needs to be done. I think it's really bad for inter-departmental relations.攻克BEC中级听力的做题技巧第一项:单词填空应对技巧:1.播放录音前的一般会有几分钟的时间。
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真题3阅读和写作答案VANTAGE3KEY TO READING & WRITINGTEST 1ReadingPart 11 B2 D3 C4 A5 B6 C7 APart 28 B 9 A 10F 11 D 12 EPart 313 A 14 B 15 C 16 B 17 A 18 DPart 419 A 20 C 21 D 22 D 23 A24 C 25 B 26 D 27 C 28 D29 C 30 A 31 B 32 D 33 CPart 534 WITH 35 CORRECT 36 TO 37 CORRECT 38 SO 39 THESE40 ABOUT 41 ALTHOUGH 42 HA VING 43 CORRECT 44 TOO 45 THAT WritingPart 1From: Petar KoevT o: All StaffDate: 27 March 2004Subject: Computer SystemI want to inform you that the computer system will be closed next Wednesday at 12 o'clock. The system will be down for at least two hours, please make sure that you have saved all your work. The whole system will ran on a new server which is faster. Thank vou.Band 5All the content points are clearly addressed, and the language is well controlled and concise, making use of a range of suitable expressions.Part 2Report on: More staff in our departmentDate: 27.03.2004IntroductionThis report aims to explain why our departmentneeds more staff.FindingsThe latest statistic comparing the number of staffin our department and the average number ofunits ordered points out the main reason for morestaff. While the number of ordered units grow upfrom only 200000 to 400000 within 2 years thenumber of staff grew only by 5 people. The StaffNewsletter of February 2004 is about the big neworder from an international company. But becauseof the increase of annual holiday to 5 weeks peryear there will be not enough staff for all thework. Another reason for more staff is that wewill have fewer delays.ConclusionThere are many reasons which explain theimportance of more staff. It is especially importantfor reducing the number of delays in delivery andto optimise the workflow.RecommendationsMore staff does not only mean more costs, it alsomeans satisfied customers.Band 4All the content points have been addressed with reasonable attempts at development. The report is generally well organised and it is cohesive and concise. Overall, the language used is accurate and includes a good range of grammar and vocabulary.Test 2ReadingPart 11 C2 B3 A4 C5 D6 B7 DPart 28 C 9 F 10 A 11 E 12 DPart 313 A 14 B 15 B 16 A 17 C 18 DPart 419 C 20 D 21 A 22 C 23 D24 D 25 B 26 A 27 D 28 C29 D 30 A 31 A 32 C 33 BPart 534UP35ADVERTISING36CORRECT37BEING38THE39SOMETHING40OUT41CORRECT42CLOSEL Y43MAKING44PUT45CORRECTWritingPart 1Dear team members.I am writing to inform you that we are told to make an advertising campaign for the new products - video players. Taking the cost of the advertisement into account.I have chosen to advertise them on radio. I believe it would have a great success. Yours sincerelv.Band 3All the content points have been addressed relatively clearly, and an attempt has been made to expand upon the prompts and avoid lifting language from the question paper. Some language errors occur, but these are relatively minor and do not obscure the messagPart 2Report on staff recruitmentAs our company are developing several new products, the department of R&D urgently need new staff to help design and monitor our products. Thus we need to recruit 35 new staff, including electrical engineers, software engineers, network engineers and product developers. All of them should have at least 2 years' experience in relevant field. More specific requirement will finally be decided in a few days. As to recruitment methods, the disadvantage of relying on recruitment agency is that we need more time and procedure than we can afford. So I suggest we turn to a more direct way of Newspaper advertisement, which has been used many times and proved effective.Compare the two newspaper, Echo and Chronicle, we prefer the former because though it charges £500 more than the latter, the general readers are 400,000 more, most of whom are highly-educated. We're sure to get reply soon after we launch the recruitment campaign.Band 5All the content points are clearly covered and the report is easy to read, making use of a good range of expression, including linking devices and phrases. The use of language is ambitious for the level, and although there are some errors, these tend to be relatively minor and do not detract from the clear communication of the message.Test 3 ReadingPart 11 B2 D3 A4 C5 A6 B7 CPart 28 D 9 A 10 C 11 E 12 FPart 313 B 14 C 15 D 16 A 17 C 18 BPart 419 C 20 B 21 C 22 D 23 B24 D 25 C 26 C 27 B 28 A29 D 30 B 31 C 32 B 33 APartB34 SOME 35 CORRECT 36 BY 37 IF 38 CORRECT 39 GIVEN40 CORRECT 41 FAR 42 SUCH 43 THAN 44 UP 45 EITHER WritingPart 1Please note that we will hold a sales meeting on 30 November to assess the achievement for out target this month. Please prepare your comments and feedbacks about it. Let me know in advance if you cannot attend the meeting. Thank you.Band 4All the content points are clearly addressed, and the email is concise and clear, showing evidence of a good range of vocabulary. There are some errors, but these do not impede communication or detract from the overall positive effect on the reader.Part 2IntroductionThis report aims to show weather our staff members are satisfied with their working conditions or not.•The recent meeting shows clearly that our staffis quite satisfied with the working conditions.Especially, a lot of them have praised ourpension scheme and our childcare vouchers.•Nevertheless, some complained aboutunflexible working hours, as they have to takecare of their children at home.•Apart from this, the poor condition of someoffice areas was mentioned. A lot of them aredissatisfied with the dirt on the floors and theold-fashioned computer systems.•Finally, I would suggest to increase the numberof days off, as most members feel quiteexausted after 6 months without holiday.ConclusionIn my opinion, we should try to improve working conditions for this will lead to more productivity in the end.Band 5All the content points have been addressed and the target reader would be fully informed. The report is effectively organised, making use of headings and discourse markers. The range of vocabulary and grammar is good, and where errors occur they are minor. The register and format are consistently appropriate.Test 4ReadingPart 11 B2 A3 D4 B5 C6 B7 DPart 28 B 9 A 10 F 11 E 12 CPart 313 C 14 A 15 D 16 D 17 B 18 BPart 419 C 20 C 21 D 22 C 23 B24 A 25 A 26 D 27 C 28 A29 B 30 C 31 B 32 A 33 BPart 534 WHEN 35 SUCH 36 IF 37 TRY 38 BEEN39 FOR 40 WITH 41 CORRECT 42 ARE 43 TO44 CORRECT 45 EVERYWritingPart 1As you know, we always have increasing number of orders before Christmas. I need to hire 3 people for two weeks for packaging. I don't require any specific skills. I need them by the end of the next week at latest.Regards.Anja VinogradovaBand 5All the content points are covered and there is evidence of a wide range of vocabulary and good language control. The email is clear and concise and the register is appropriate.Part 2Dear SirsWith reference to your letter dated 18 October 2004 concerning rental for a new factory unit suitable.I am writing to inform you that our company, Arvon Industrial Park will meet your need. Firstly, our park is located immediately to the high way. The transportations here are very convenient. There is also a railway station around. Secondly, our industrial park offers 24-hours security services and auto fire-resistant system. Thirdly, we have enough parking places for staff parking, which can accommodate 300 cars. Furthermore, our electricity facilities were improved last year. Now we can offer whole day electricity supply. Finally I would like to tell you that if you have long-term rental with us, we will provide you with 10 percent discount for the first two years' rental.I do hope we can be your supplier in the future, please contact us at our earliest convenience.Y ours faithfullvBand 4The letter addresses all the content points and these are expanded upon appropriately. The register and format are consistently appropriate and the content is well organised. Good language control is demonstrated, and a wide range of vocabulary and grammar structures is used以上作文仅仅是考生的范文摘录,谨作参考,其中有诸多语病,不可模仿!。