商务英语present and future changes in working life
剑桥商务英语 2.2 Presenting your company
• an organisation formed by a group of companies – corporation 集团公司,法人团体
• a separate part of a large company – division 部门分支
• a company’s total profits – turnover பைடு நூலகம்业额,销售量
14. Finally,
F. Ending the presentation
15. So that brings me to the end of my presentation. 16. Thanks for listening. 17. Are there any questions?
2.2 Business Skills: Presenting your company Speaking: Pausing, intonation and stress
Good morning / and thanks for coming. / Today / I'd like to tell you about / the world's / largest / document / management / company.
to be continued…
/With a turnover of nearly sixteen billion dollars / the Xerox Corporation develops / and markets / innovative technologies/ with products and solutions / that customers depend upon to get the best results / for their business. In my brief presentation / we’ll begin by looking at / some of the key figures / behind the company’s success / and how the company is structured. / Then / I'll give an overview of Xerox around the world /and finally / I'd like to talk about some of the trends / affecting our market / and its future growth. / If you have any questions, / I'll be happy to answer them at the end.
电大商务英语下课后题
商务下1课后题1.1. How are business communicators affected by the emergenceof global competition, flattened management hierarchies, and expanded team-based management?(Obj.1)Successful communication in new markets requires developing new skills such as culture knowledge and sensitivity, flexibility, patience, and tolerance. Because these are skills and traits that most of us need to polish, you will receive special communication training to help you deal with intercultural business transactions.Everyone has become a writer and a communicator. Secretaries no longer “clean up” their bosses’ writing.Now organized into work teams, they are responsible for everything from potato processing to equipment maintenance. They even interview new hires and make quality control decisions.2. How are business communicators affected by the emergence ofinnovative communication technologies, new work environments, and an increasingly diverse workforce? (Obj.1)Because technology is completely revolutionizing the way we communicate, recruiters are also looking for people with good computer skills. No self-respecting businessperson today would make a presentation without using sophisticated presentation software.As a result of global competition and restructur ing, it’s no surprise that we are also seeing dramatic changes in work environments.You can also expect to see hoards of new faces. You can count on interesting with many coworkers who differ from you in race, ethnicity, gender, age, and many other ways.3. What are knowledge workers? Why they are hired? (Obj.1)Knowledge workers, get paid for their education and their ability to learn. Knowledge workers engage in mind work. They deal with symbols: words, figures, and data.As a boss, they want to hire a good worker so that he can be useful for their business. So knowledge workers are the best for them.4. Define communication and explain its most critical factor.(Obj.2)Communication is the transmission of information and meaning from one individual or group to another.The process of communication is successful only when the receiver understands an idea as the sender intended it.5. Describe the five steps in the process of communication. (Obj.2) 1. Sender has idea◊ 2. sender encodes idea in message ◊ 3. message travels over channel ◊ 4. receiver decodes message ◊ 5. feedback travels to sender6. List four barriers to interpersonal communication. Beprepared to discuss each. (Obj.3)Four barriers: bypassing, frame of reference, lack of language skill, distractions.7. Name five specific ways in which you can personally reducebarriers in your communication. (Obj.3)(1) arrange ideas logically(2) use words precisely(3) recognizing that the entire process is sensitive and susceptible to breakdown(4) overcoming interpersonal barriers often involves questioning yourpreconceptions(5) effective communicators create an environment for useful feedback8. What are the three functions organizational communication? (Obj.4)(1) to inform (2) to persuade (3) to promote goodwill9. What are the advantages of oral, face-to-face communication? (Obj.4)Oral communication has many advantages. For one thing, it minimizes misunderstandings because communicators can immediately ask questions to clarify uncertainties. For anther, it enables communicators to see each other’s facial expressions and hear voice inflections, further improving the process. Oral communication is also an efficient way to develop consensus when many people must be consulted. Finally, most of us enjoy face-to-face interpersonal communication because it’s easy, feels warm and natural, and promotes friendships.10. What are the advantages of written communication? (Obj.4)It provides a permanent record, a necessity in these times of increasing litigation and extensive government regulation. Writing documents are also convenient. They can be reviewed if necessary.2.21. What is the difference between cognitive and affective conflict? (obj. 1)Cognitive conflict centers on issues and is considered healthy and functional. Affective conflict aims mot at issues but at feelings personalities.2. What is groupthink? (obj. 1)Groupthink is to describe faulty decision-making processes by team members who are overly eager to agree with one another.3. Why can diverse teams be more effective than homogeneous teams? (obj.2)Because diverse teams often produce more creative solutions with broader applications than homogeneous teams.4. Why are team decisions based on consensus better than decisions reachedby majority rule? (obj. 2)An effective team begins with a purpose. Working from a general purpose to specific goals typically requires a huge investment of time and effort.5. In times of teams crisis, is it better to have shared leadership or one leader?(obj.2)Effective teams often have no formal leader. Instead, leadership rotates to those with the appropriate expertise as the team evolves and moves from one phase to another. Many teams operate under a democratic approach. This approach can achieve buy-in to team decisions, boost morale, and create fewer hurt feelings and less resentment. But in times of crisis, a strong team member may need to step up as leader.6. What is the best way to set team deadlines when time is short to complete aproject? (obj. 3)Develop a work plan . Assign jobs. Set deadlines. If time is short, work backward from the due date.7. In completing a team- written report, should all team members worktogether to write the report? Why or why not? (obj. 3)Assign one person to coordinate all the parts and make the style consistent. Compose the first draft of a written report or presentation. Assign the individuals member team members to write the segments, and then the same word processing and / or presentation graphics program to facilitate combining files.8. Workers spend what percentage of their communication time listening?What percentage do executives spend? (obj. 4)More workers spend 30 to 45 percent of their communication time listening, while executives spend 60 to 70 percent of their communication time listening9. Define lag time. (obj. 4)Lag time means while most speakers talk at about 150 words per minute, listeners can process oral communication at over 400 words per minute. Lag time causes daydreaming , which in turn reduces listening efficiency.10. Describe the four elements in the listening process. (obj. 4)(1) Perception (2) Interpretation (3) Evaluation (4) Action3.31. Why is it increasingly important for businesspeople to developmulticultural communication skills?(obj. 1)Because National and even local businesses find that their markets frequently extend across border. Some of the most significant obstacles involve misunderstandings and contrary view resulting from multicultural differences. Learning more about the powerful effect that culture has on behavior will help to reduce friction and misunderstanding in your dealings with people from other cultures.2. How is culture like a computer? (obj.2)Culture is a system for creating, sending, storing, and processing information. Sounds rather like the standard definition for a computer.3. What is culture and how is culture learned? (obj. 2)Culture may be defined as the complex system of values, traits, morals, and customs shared by a society.Culture is shaped by attitudes learned in childhood and later internalized in adulthood. Rules, values, and attitudes of a culture are not inherent.4. Describe five major dimensions of culture. (obj. 2)Context, individualism, formality, communication style, and time orientation.5. Briefly, contrast high-and low-context cultures. (obj. 2)People in low-and high-context cultures tend to communicate differently with words. On the other hand, place more emphasis on the surrounding context than on the words describing a negotiation.6. What is ethnocentrism? (obj. 3)Ethnocentrism is a feeling that the culture you belong to is superior to all others and holds all truths.7. What is a stereotype? Give original examples. (obj. 3)Stereotype is an oversimplified behavioral pattern applied uncritically to groups.Original examples: The Swiss are hard-working, efficient, and neat; Germans are formal, reserved, and blunt; Americans are loud, friendly, and impatient. As an American probably we don’t feel they friendly and impatient. And we will resent being lumped into this category.8. Describe the six stages of multicultural transformation.(obj. 3)(1) Denial (2) Defense (3) Minimization (4) Acceptance (5) Adaptation (6) Integration.9. Name three processes that are effective in achieving competence in dealingwith nonverbal messages in other cultures. (obj. 4)Descriptiveness nonjudmentalism supportiveness10. Describe five specific ways in which you can improve oral communicationwith a foreigner. (obj. 4)Learn foreign phrasesUse simple EnglishSpeak slowly and enunciate clearlyObserve eye messagesEncourage accurate feedback.Check frequently for comprehensionAccept blame.Listen without interruptingRemember to smileFollow up in writing.4.41. Name three ways in which business writing differs from other writing.(obj. 1)Business writing has different goals and they must to bePurposefulEconomical.Reader oriented.2. Describe the components in each stage of the 3-X-3 writing process. (obj.1)(1) Prewriting including Analyze Anticipate Adapt(2) Writing including Research Organize Compose(3) Revising including Revise Proofread Evaluate3. List five factors to consider when selecting a communication channel. (obj.3)Importance of the messageAmount and speed of feedback requiredNecessity of a permanent recordCost of the channelDegree of formality desired4. Why should you “profile” your audience before composing a message? (obj.4)By profiling your audience before you write, you can identify the appropriate tone, language, and channel.5. What is empathy, and how does it apply to business writing? (obj. 5)Adapting the massage to the receiver’s needs means putting yourself in that person’s shoes, It’s call empathy.Empathic senders think about how a receiver will decode a message. They try to give something to the r eceiver, solve the receiver’s problems, save the receiver money, or just understand the feelings and position of that person.6. Discuss the effects of first- and second-person pronouns. (obj. 5)In concentrating on receiver benefits, skilled communicators naturally develop the “You” view. Emphasize second-person pronouns instead of first – person pronouns. Try to use the empathy in dex.7. What is gender-biased language? Give examples. (obj. 5)Adopt male gender words which also can adopt for man and woman.Doctor / female doctor8. Name replacements for the following gender-biased terms: waitress,stewardess, foreman. (obj. 5)Waitress – serverStewardess – cabin attendantForeman – lead worker9. When should a writer include racial or ethnic identification, such as EllenLee, an Asian, …? (obj. 5)Need to indicate racial or ethnic identification only if the context demands it. 10. Revise the following expression: He is crippled by muscular dystrophy. (obj.5)He has muscular dystrophy.。
商务英语bec图表描述作文范文
商务英语bec图表描述作文范文全文共3篇示例，供读者参考篇1Title: A Comprehensive Guide to Writing BEC Chart Description Essays in Business EnglishIntroductionBusiness English is an essential part of any profession, and being able to effectively describe data in charts, graphs, and tables is crucial in the business world. In this guide, we will provide you with tips and examples on how to write BEC chart description essays effectively.Understanding the BasicsBefore you start writing your chart description essay, it is important to understand the basics. Make sure you are familiar with the types of charts commonly used in business settings, such as bar charts, line graphs, pie charts, and tables. Also, be sure to recognize the key components of a chart, including titles, labels, and legends.Structuring Your EssayWhen writing a BEC chart description essay, it is important to follow a clear and logical structure. Start by introducing the chart and providing some context. Next, describe the main trends or key findings in the data. Finally, conclude by summarizing the key points and implications of the chart.Language and PresentationWhen writing your essay, use clear and concise language. Avoid using jargon or technical terms that may be unfamiliar to your audience. Be sure to use appropriate grammar and punctuation. Additionally, consider using visuals such as bullet points or numbered lists to make your essay easier to read.Example BEC Chart Description EssayNow, let's look at an example of a BEC chart description essay:Title: Sales Performance in Q1 2021IntroductionThe chart below displays the sales performance of our company in the first quarter of 2021. The data represents the total sales revenue generated by each department over athree-month period.Main TrendsOverall, the chart shows a positive trend in sales performance across all departments. The sales revenue increased steadily throughout the quarter, with a significant peak in March. The Marketing department had the highest sales revenue, followed by Sales and Finance.ImplicationsThe strong sales performance in Q1 2021 is a clear indication of the effectiveness of our marketing strategies and the dedication of our sales team. Moving forward, we should continue to focus on these areas to drive further growth and success for our company.ConclusionIn conclusion, the sales performance in Q1 2021 demonstrates the resilience and dedication of our team in driving revenue growth. By leveraging our strengths in marketing and sales, we can continue to achieve success in the future.ConclusionIn conclusion, writing BEC chart description essays is an important skill for professionals in the business world. Byfollowing these tips and examples, you can effectively describe data in charts and graphs, and communicate key findings to your audience. Practice writing chart description essays regularly to improve your skills and enhance your business English communication abilities.篇2Business English BEC Chart Description EssayIntroductionIn today's globalized business world, effective communication is crucial for success. With the rise of international trade and multinational companies, the ability to present and interpret data using charts and graphs is a valuable skill in the workplace. In this essay, we will examine the importance of chart description in business English, specifically focusing on the Business English Certificate (BEC) exam.The BEC exam is designed to assess candidates' ability to communicate in English in a business context. One of the key components of the exam is the Writing section, where candidates are required to interpret and describe data presented in charts, graphs, and tables. By mastering the skill of chartdescription, candidates can demonstrate their proficiency in both English language and business communication.Types of Charts in BECIn the BEC exam, candidates may encounter a variety of charts, including bar charts, line graphs, pie charts, and tables. Each type of chart serves a different purpose and requires a different approach to description.- Bar Charts: Bar charts are used to compare data across categories or time periods. When describing a bar chart, it is important to highlight the key trends, similarities, and differences in the data.- Line Graphs: Line graphs are used to show trends over time. When describing a line graph, candidates should focus on the overall trend, peaks, and troughs, and any significant changes in the data.- Pie Charts: Pie charts are used to show the distribution of a whole into its parts. When describing a pie chart, candidates should focus on the percentages of each category and any patterns or trends in the data.- Tables: Tables are used to present data in a structured format. When describing a table, candidates should summarizethe key information and identify any relationships or patterns in the data.Tips for Describing Charts in BECTo excel in the chart description task in the BEC exam, candidates should follow these tips:- Analyze the data: Before describing a chart, candidates should take a few moments to analyze the data and identify the key trends, similarities, and differences.- Use appropriate language: When describing a chart, candidates should use a mix of descriptive language (e.g., increase, decrease, rise, fall) and numerical data (e.g., percentages, figures) to convey the information accurately.- Structure your description: A well-structured description should include an introduction of the chart, a summary of the key trends, and a conclusion highlighting the main points.- Practice regularly: To improve their chart description skills, candidates should practice regularly by describing different types of charts and graphs.Sample BEC Chart DescriptionTo illustrate the importance of chart description in business English, let's consider a sample bar chart presenting the sales performance of a company over the past year:The bar chart above shows the monthly sales performance of XYZ Company from January to December 2021. Overall, sales steadily increased from January to July, with a peak in March, before declining in the second half of the year.In January, sales were at $100,000, and they gradually increased to $150,000 in March, marking the highest point in the year. However, sales saw a slight dip in April, before picking up again in May and June.From July onwards, sales began to decline, reaching a low point of $80,000 in December. The biggest drop in sales was observed in November, followed by a slight recovery in December.In conclusion, the bar chart highlights the seasonal variation in sales performance, with peaks in the first half of the year and dips in the second half. This analysis can help XYZ Company identify trends and make strategic decisions to improve their sales performance in the future.ConclusionIn conclusion, chart description is a valuable skill in business English that can help candidates communicate effectively in a business context. By mastering the art of interpreting and describing data in charts and graphs, candidates can demonstrate their proficiency in both English language and business communication. Through regular practice and following the tips outlined in this essay, candidates can improve their chart description skills and excel in the BEC exam.篇3Title: Analysis of BEC ChartIntroductionBusiness English Certificate (BEC) exams require candidates to interpret and analyze business-related charts, graphs, and other data. In this essay, we will examine a sample BEC chart and provide a detailed description of its content.Description of the ChartThe chart below represents the annual revenue growth of a company over a five-year period.Year Revenue Growth (%) 2016 8% 2017 10% 2018 12% 2019 15% 2020 20%Analysis of the DataFrom the chart, we can observe a consistent increase in the company's revenue growth each year. In 2016, the revenue growth was at 8%, which then increased to 10% in 2017, 12% in 2018, 15% in 2019, and finally peaked at 20% in 2020. This indicates a positive trend of growth and success for the company.The significant jump in revenue growth from 2019 to 2020, from 15% to 20%, suggests that the company implemented successful strategies or introduced new products/services that led to a boost in revenue. This could have involved expanding into new markets, improving customer retention, or streamlining business processes.Implications for the CompanyThe chart's data highlights the company's strong performance and potential for further growth. With a consistent increase in revenue growth over the years, the company is likely to attract investors, expand its market reach, and enhance its competitive position in the industry.The company's success in achieving a 20% revenue growth in 2020 could lead to opportunities for further expansion andinnovation. It could consider investing in research and development, launching new products, or entering new markets to capitalize on its growth momentum.ConclusionIn conclusion, the BEC chart provides valuable insights into a company's revenue growth over a five-year period. By analyzing the data, we can identify trends, patterns, and opportunities for the company to capitalize on its success and achieve continued growth in the future. This exercise demonstrates the importance of data analysis and interpretation in making informed business decisions.。
BEC 剑桥商务英语中级(第三版)讲义MODULE 1
MODULE 1T ask 1: Speaking T est-Part oneI. Members of Speaking Test•Examiner 1--- Interlocutorasking questions and giving directions•Examiner 2--- Assessorassessing your spoken English•Candidate 1:making a speech or answering questionsof Examiner 1 or Candidate 2•Candidate 2:making a speech or answering questions of Examiner 1 or Candidate 1II. Format of Speaking Test-Part one•Format: interview--- Conversation between the examiner and two candidates•Input: Examiner asks questions•Time: 3 minutes•Interaction focus: the examiner encourages the candidates to give information about themselves and to express personal opinionsIII. Criteria of grading in Part one•Manner•Pronunciation•Intonation•Stress & Rhythm•V ocabulary & GrammarNote:Make 1st impressionAdapt to examiner’s toneBody languageIV. Sentence DevelopmentCriteria:1.Brief but not simple2.To the point3.Suitable wordingExample1) I like reading a lot.I like reading. My favori te book is “Gone with the wind” because I love the main character.I have a wide range of hobbies among which I love reading the most. My favorite book is “Gone with the wind” by Margaret Mitchell, because I greatly admire the main character--- Scarlett, who was brave to love and hate.2) I also enjoy travelling very much.I love travelling very much because I see travelling as a good opportunity to meet new people, new food and new culture, which by all means broadens my view.I spend most of my long holidays travelling to different places, because it offers me great opportunities to meet new people, taste new foods, learn new cultures, thus adding my life experiences. Lijiang, Jiuzaigou, and Xinjiang are the most impressive places for me so far, so I highly recommend them.3）What kind of person do you think you are?What are your strengths and weaknesses?inactive, quiet, introvert , extrovert, trustworthy, thoughtful, helpful, gentle, slow, honest, hardworking, active, efficient, kind, generous, talkative, easygoing,, open, optimistic, pessimistic, easy to get along with, ready to help others, brave, devoting, passionate, bright, smart, cute, popular among friends, sweet, warm-hearted, sympathetic, willing to share, not self-centered, considerate, a social person,4）Where are you from?Can you say something about your hometown?location, province, urban area, suburb, rural area, isolated places, small villages/towns/ downtown areas/ countryside, city, beautiful scenery, quiet, fresh air, green everywhere, friendly people, kind and helpful, skyscrapers, tall buildings, shopping malls, department stores, business district, entertainment, parks, transportation system, public facilities, convenient, noisy, busy, indifferent, modern, cold, alienated, climate, humid, dry, windy, freezing, extremely hot,5）What’s your hobby?What do you like to do in your spare time?spare time, music, Pop/classical, sports, ball games, pc games, body exercises, movies (detective/horror/romantic /comedy /tragedy), books (science fiction / novel / essay / poems / poetry /fashion magazine / comic strips/ cartoons / autobiography), shopping, food, cooking, painting, singing, dancing, playing cards/poker/chessV. Personal questionsWell, my name is ☺, but you can call me ☻, which is my English name.I’m from the city of … in GD Province, which is in the south of China.Actually, my hometown is famous for …, do you know that place?Well, I’m a student studying International Business in … , which is one of the bestpolytechnic college in GD Province.Generally speaking, I like my major a lot, but most specifically, my studies are full ofchallenging because there’re much business-related knowledge for me to learn.Frankly speaking, I’m not sure. But I used to dream to be a HR manager, because Isuppose managing people is the most exciting and creative job.Definitely, English is the international language and as my major is InternationalBusiness, I’ll run the career by communicating with business partners all over theworld.I have been learning English for more than 10 years since I was in primary school.VI. Business topics1. Business in your hometown or country-- what kind of business / industry is popular in your hometown?-- what is the current situation of the industry?a. IT industries / garment industry / sportswear industry, some of the brands are famous nationwide.b. Catering is popular in my hometown. Many people are in the catering business.2.the importance of English in business-- Do you think English will continue to be important for business in the future? Why?a. English is a common language used in international business communicationb. With globalization, English helps to obtain business opportunities, succeed in negotiationand entertain visitors.3. The effect of technology on business-- Which technology has had the biggest effect on business in recent years?-- What effect will technology have on business development?IT/ E-commerce / business onlinea. to help the transfer of business informationb. to change the way business is conductedc. IT is now widely used in business activities. The Internet is making it possible to do businessonline which is more speedy and cost-effective.4. Present and future changes in working life-- In what ways do you think working life will change in the next decade?a. the present changes as follows: use of IT, office environment, welfare, etc.b. the future changes as follows: more people working from home, three or four working days, etc.5. Training and development in the workplace-- If you had a choice of work training, what would it be? Why?-- How do training help development of employees?a. a benefit to the staffb. Training upgrades business knowledge and working abilities.c. Training get staff well-informed and enhance their professional skills.6. ways of selling products or services-- How many ways are there to promote products or services?-- How effect is selling over the website?a. site promotion (department store / franchise houseb. direct mail, door-to-door sellingc. cold callingd. advertisement on TV, in newspaper or magazinee. Using you website as a marketing tool. Sell items directly on the site or use the site to educate customers about your product or service.T ask 2: Business T opic-Ways of working Task 1): Vocabulary—different ways of workingIII.DiscussionPut students into pairs or small groups to discuss how they work most effectively. Put the list of question on the board to help them discuss the points more easily.How do you study English most effectively?By working …--- at the same time everyday / at different times of the day?--- early in the morning / late at night?--- on your own / with others?--- at home / at your place of study (library or classroom)?Reference expressionsroutine type of person 按部就班的人have flexible management of time and work 灵活安排自己的时间和工作get support from each other互相支持co-operate with each other 相互合作share ideas 交流想法learn from other people’s strong points 学他人所长working in a team needs to have good interpersonal skills and is not necessarily efficient在团队工作需要有很好的人际交往技能，不一定效率就高can be more concentrated and thus more efficient in an office在办公室更容易集中精力因此也更有效率have more flexibility 享有更多的灵活度a dependent type of persona and never make decisions myself 性格依赖，不喜欢自己拿主意an independent type of person and would like to make decisions myself 性格独立，喜欢自己做决定don’t want to work under someone 不想在别人手下工作Example statement:For me, I like to work flexible hours on my own. By working like this, I can work most effectively. When I need to teach my students, I will go to the classroom. So I am used to flexible hours rather than working nine to five. Also, I’d like to work on my own. It is because this can allow me to be innovative in my language teaching career.IV.MatchingStudents match the terms to the definition. Ask them if any of them are familiar with these way of working:Would it be possible to telework in your job？How would you feel about job-sharing?Have you ever suggested to your boss the idea of flexitime?V.Further analysisTask 2)：Reading---how to job-shareI．ScanningAsk students to read the whole text before they put the headings with the correct paragraphs. Tell them that they won’t need to understand every word to complete this reading task. II．DiscussionTopic：How easy would it b for you to job-share? Would your employer or boss think it was a good idea?Reference expressionsYesHave more time with childrenWith less work stressCan have more free timeCan have someone to share credit and blameTwo people doing one job means twice as much experience, skills, brainpower and energy.NoDifficult to find someone you likeNeed to coordinate with the other personTend to work late at nightNeed careful planning to play to each other’s different strengthsThey may not get what they expect of the job-sharer in terms of hours, availability and result. III．ExtensionExtension 1:Roles: Student A is the employee and student B is the employerSituation: Student A wants to start job-sharing with another colleague. He must try to convince their employer that it is a good idea and mention the advantages. Student B should be skeptical and mention disadvantages.Time: 3 minutesExtension 2:Roles: Student A is the examiner and student B is the examineeSituation: Student A asks some questions and Student B tries to answer them.Aim: students should introduced to the idea that they will have to be able to talk on many different areas of business in the exam.Time: 3 minutesTask 3)：Listening---working from homeI.II.Q&AQ1. What does she way is important when working from home?---A: have a time table and stick to it.Q2. What does she think are some of the advantages and disadvantages of this way of working?---A: advantage- you spend more time with the children-more flexibility-the company saves money on office space-no commutingdisadvantage – sometimes you work in the evening-you miss people and office news & gossipQ3. How long has she been with her current employer? How long has she been home-working?---A: She’s been with her current employer since she left school, but she’s been home-working for 5 years.Q4. Is she doing anything different from normal this week?---A: She’s going to the office everyday to meet visitors.Task 4)：Grammar---present tensesII.TimelinePresent ContinuousPast ContinuousT ask 3: Speaking T est-Part twoI.Format of Speaking test-part two•Format: mini-presentation' by each candidate on a business theme.-- giving information and expressing opinions•Input: Written prompt•Time: about 6 minutes (1m preparation)•Interaction focus: the candidates are given prompts which generate a short talk on a business-related topicII.Criteria of grading in Part two•V ocabulary•Grammar•Ideas organizationNote:Choose 1 topic as quickly as possibleList key words of the topicMake notes while your partner speakingBody languageIII.Tips1.选择主题I choose topic …2.开篇点题As regards to… There are 3 points I want to sayAs to …I thing we need to consider 3 aspectsConcerning … This topic, … There are 4 things to consider.In regard to …I have the following points.In relation to … From my point of view, I have the following consideration.Regarding to … As far as I am concerned, my points are as follows:With regard to … concerned,With respect to …3.论点组织First … second … thirdFirstly … secondly … thirdly … lastly …One … another … the third one … and the last …To begin with … in addition / … another important consideration … finallyFirst of all … in the second place … last not but least …To begin with … moreover … finally …4.论点扩展举例：for example, for instance, take … for example, such as …解释：that is, that means, it means that …对比：in comparison with, compared to …5.结束演讲Well, that’s all my points.Right, it look as though I’ve covered the main areas / main points.I think that just covers everything.Before I close, let me summarize the main points.So, to sum up …IV.Reference presentationA.What’s important when job sharing?I choose topic A --- What is important when job sharing. As to this topic, as far as I amconcerned, there are 3 things to consider.Finding someone you like is the most important when you start a job-share. As job sharing is a way for two people to both fill one job, finding someone you like is very important for the success of the scheme. You may find one from your current workplace, or you may find one from outside through all kinds of contacts.Organizing and planning how you share the work is also important. If it’s shared responsibility, there is no division of duties but the two people have to split the hours clearly to ensure that the work flows continuously. If it’s divided responsibility, each partner has to be clear about his own case --- load or project to focus on during his working hours. If it’s unrelated responsibility, the partners and to learn what their separate tasks are in the same department, and each has to do his own share well.Communication is another important factor to consider when you arrange the job-share,especially for shared responsibility. Partners have to communicate well so that jobs are done smoothly. Using email, voicemail messages, daily logs and notes are some techniques that help facilitate communication.B. What is important when working from home 、Setting up an office space in the house is important when working from home. This will give you a feel of being in the office and concentrate more on work. In this way, it will be easy for you to differentiate between work time and private time and you will not be easily distracted.It ’s also important to plan your working hours and your breaks. Make it like in the office and set a timetable. But do not overwork yourself to make up for not being in the office every day. Make sure you have a break after you work for a few hours.In addition, to make working from home really successful, you should make surethough you are in the office. This may help a lot toThis exercise gives students the opportunity to bring together many of the ideas and vocabulary looked at in the module so far. Refer students to the previous reading and listening from this module to help them prepare ideas. Then students give their presentation to each other. NOTE: 1. choose one topic from 3 2. 1 minute preparation 3. 1 minute presentation4. ask 1 or 2 questions to your partnerB: What is important when…?Working from home• Set up an office space in the house.• Plan your working hours and your breaks. • •。
高级商务英语
改写句子1.“This is the first line business in97years of our history to be run outside the U.S，”——In the 97 years of the company’s history, never had a particular kind of product or merchandise been managed outside the U.S.2.But the assault on its services business led by a trio of Indian outsourcing upstarts threatenedto do serious damage to what Mr.Palmisano expected to be one of his main sources of growth.——posed a big threat to the field that might be the main sources of growth for the company as expected by Mr. Palmisano.4.A 2007 study of China‘s top 200 publicly traded companies found that the best businesses in China are not yet on a par with the world’s foremost ones.——that it is still difficult even for the leading companies in China to compete with those global giants.5. American multinationals now have a “ferocious interest in attracting non-Americans to the board”, but as yet even Europeans are a rarity, let alone directors from emerging markets.——but they can find only a few qualified executives from the European countries, not to mention those from emerging markets.6.Little more than a decade earlier, both Mr. Jobs’ career and Apple, the company he had co-founded, were widely considered washed up, their relevance to the future of technology written off both in Silicon Valley and on Wall Street.——More than ten years ago, it was highly speculated that both Mr. Job‘s career and Apple, the company he had co-founded would fail in the competition7. Mr Gates himself championed a tablet computer nearly a decade ago, though the stylus needed to write on its screen and the PC-like interface generated little demand.——however it was not well-received by the market due to its need of a stylus to write on its screen and the PC-like interface.8. A spirituality guided by his training in Zen Buddhism has played a central part in his life, even prompting him to eschew formal medical treatment for a period during his battle with pancreatic cancer.——and with such spiritual belief he even avoided using medical treatment for a period while struggling against pancreatic cancer.9. Compromise seems too strong a word, but the greater sense of expediency reflects Apple’s new place in the world.——but now as a world leader in this business, Apple has become more pragmatic.10. After antitrust authorities took an interest this year, Mr. Jobs backed off a requirement that forced developers to use Apple’s software tools to create apps, barring rival Adobe’s technology – though the reversal also seemed calculated to appease developers who might otherwise turn more attention to creating apps for phones running Google’s software.——nevertheless this change of strategy seemed to be designed intentionally to please software developers11. To limit litigation risk it is therefore critical for the client to perceive counsel as being not merely a tool to get things done, but as an objective and dispassionate advocate for reason and prudence.——an impersonal and impartial supporter for sound sense and good discretion.12. To the extent that the counsel can prevail upon the client to take the long view of its business associations, there isa greater prospect that risks will be more easily identified and provided for.——the counsel can persuade the client；risks can be easily ascertained and prepared for.13. For the most part, however, I would say that most contingency-fee-based lawyers are more discriminating than is popularly believed and are more likely to take on a client only when the prospects of victory are significant.——more biased than is generally perceived to be and are more likely to work for a client only when there is a fairly good chance of victory.14. What the corporate client often fails to appreciate is the lesson that just because a party may have a weak or non-existent case does not necessarily preclude it from commencing an action.——even if a party probably has a feeble or untrue case, it is possible for it to begin a legal action.15. The purpose of this kind of litigation is not necessarily to win on the merits but to create costs that will be so burdensome that a favorable settlement can be extracted.——is not just about winning based on the facts presented in evidence but about creating heavy burden of high costs which compels a favorable settlement.16.Your BMW dealer will be happy to oblige with as many changes as you care to make, until a cutoff point: six days before your particular car goes into production.——Your BMW dealer will be happy to do a favor by making as many changes as you like until the point of termination17.This ability to cater to fickle tastes is just one manifestation of an extraordinary flexibility that BMW has injected intoa company that sold nearly 1.4 million cars last year, bringing in $65 billion in revenues.——The ability to satisfy capricious customer tastes is just one indicator of a remarkable adaptability that BMW has instilled into a company19.Its most striking feature is a conveyor belt that meanders inside the building just below roof level, carrying a steady stream of cars from the body shop to the paint shop.——Its most impressive characteristic is a conveyor belt that winds its way inside the building；carrying a continual succession of cars20. BMW’s main weakness is that life is getting ever narrower in the premium segment, and it needs volume growth.——its life is getting harder, marked by a limited prospect for future development in the market segment of prestige brands and luxury products and its calls for rapid growth in sales volume.21. For all that to happen, Sirtris, like most biotic startups, must wend through a minefield that will take many years to traverse.——Sirtris must spend many years to overcome the difficulties of this area that may obstruct its progress.22. Three years ago one such paradox strolled into the Harvard lab that put resveratrol on the map and set in motion events that may in time radically transform the way we age…——one such conflict happens in the Harvard lab, through which some people started to develop the application of resveratrol, and began to initiate some activities23.In fact, just about the only time anyone can recall the boss giving his blackberry a breather was during a few startling minutes last November.——the only time that employees can remember when Westphal didn’t use his mobile phone to send messages to talk 24. At first glance, Westphal’s frenetic personal resembles attention deficit disorder. But in his case it’s probably better described as bandwidth-coming-out-of-the-ears syndrome.——it‘s probably better to describe him as a person who has a wide variety of interests and can do many different things at the same time.25. When a TV news team showed up one day, he put on a white lab coat and safety glasses before going on camera—a nerdy affectation that caused much mirth at Sirtris.——a kind of dressing that science geeks love and that caused much sensation among Sirtris‘s employees.26.In reality, a company’s culture is defined by what the top executives actually do. Employees model – that is, they emulate their boss’ behavior. （decide; imitate）——In fact, it is what the management actually does that decides a company’s culture because staff would imitate and follow their leaders’ behavior.29. Renowned for effectively focusing the organization on just five key objectives each quarter—and being relentless about achieving them, Wiles encouraged employees to do everything possible to carry out their goals. （persistent; accomplish）——Wiles was famous for his effective concentration of the company business on five key objectives each quarter and for his persistent pursuit of the five goals. He encouraged staff to try every means to accomplish their goals.30. Without trust in the leader, the instinct for survival takes over and the cost to the organization in misexecution, chaos, and rebuilding is huge.（disorder）——If employees do not trust their leaders, they would prioritize their individual interest. As a result, there’ll be huge cost in poor operation, company disorder, and in restructuring.翻译1.This ambitious strategy was a response to fierce competition from the emerging markets.这一雄心勃勃的策略是对来自新兴市场的激烈竞争做出的回应。
商务英语专业大学生职业生涯规划书
商务英语专业大学生职业生涯规划书As a college student majoring in Business English, I have gradually realized the importance of career planning in shaping my future after graduation. With the rapid changes in the job market, it is crucial for me to make a clear and comprehensive career plan that can guide me towards fulfilling my long-term goals. Therefore, this paper will outline my career plan, including my career goal, job target, and strategies to achieve them.Career goalMy career goal is to become a successful international business manager who possesses strong language skills, cross-cultural competence, and leadership abilities. As a Business English major, my proficiency in English language and knowledge of international business culture will put me in an advantageous position for pursuing an international career. I hope to work in an international company where I can utilize my language and intercultural communication skills to facilitate business transactions. My ultimate goal is to become a leader in the company, responsible for leading and managing a team of professionals.Job targetMy immediate job target after graduation is to work as a sales assistant in a multinational corporation, preferably in an English-speaking country. This job will allow me to use my language skills and knowledge of international business culture to assist the sales team in building relationships with clients, negotiating deals, and closing sales. In the long run, I hope to be promoted to a higherposition, such as sales manager or business development manager, where I can lead a team of sales professionals and be responsible for the overall sales strategy.Strategies to achieve career goalsTo achieve my career goals, I will need to develop a set of strategies that can help me grow and progress in my career. These strategies include ongoing education, internships, networking, and continuous self-improvement.Ongoing educationTo keep up with the ever-changing business landscape and to develop my skills and knowledge in the field, I plan to pursue further education in business management. After completing my undergraduate degree, I will enroll in a Master of Business Administration (MBA) program. This degree will give me the necessary skills and knowledge to advance my career in the business field.InternshipsI understand that practical experience is as important as academic knowledge, especially in the business field. Therefore, I plan to complete several internships during my undergraduate studies and after graduation. These internships will provide me with practical experience in the business world, allowing me to learn about real-world situations and how to handle them. I will also gain practical skills and knowledge of the industry, and build relationships withprofessionals in the field.NetworkingNetworking is crucial in the business field. I plan to build a robust network of professionals through alumni associations, industry events, and social media. These contacts will provide me with critical advice, insights, and opportunities in the business world.Continuous self-improvementI understand that growth and development are ongoing processes. Therefore, I will always strive to improve my skills and knowledge.I will read business-related books and attend professional development seminars. I will also seek feedback from my employers, peers, and mentors to identify areas for improvement. ConclusionIn conclusion, my career plan as a Business English major is to become a successful international business manager. My immediate job target is to work as a sales assistant in an English-speaking country. To achieve my career goals, I will pursue further education, complete internships, build a network of contacts, and continuously improve my skills and knowledge. By implementing these strategies, I am confident that I will achieve success in my career.。
商务英语重点总结
Dear Mr. Hynes: RE: Replacement of item 00-A104 With regard to your letter dated 12th June, I am writing to confirm that we can offer you a replacement item and this will be sent out today. I would like to apologize for the delay with this. Unfortunately, this was due to recent changes to our network. On behalf of Lar Bonner I would like to thank you for your custom. We look forward to working with you again in the future. Yours sincerely Evelyn Boer Customer Services Tel: 0207 865 849
Discussion
SOut
Business company
peaking
Wholly owned foreign enterprise (WOFE) An enterprise which is invested, founded, operated by a company/businessmen from another country Subsidiary/branch/division/sales office A firm owned by a parent company
To: From: Date: Subject: Body
商务英语阅读(第二版)-王关富-Unit7-Can-Detroit-Be-Retooled-before-it's-too-late-课后答案
Unit 7Can Detroit Be Retooled — Before It's Too Late? Exercises1. Answer the questions on the text:1) what is the problem the would-be car buyers may face according to RodBuscher, CEO of Summit Automotive Partners in Denver?The would-be buyers lack either the income or the access to credit that would allow them to drive a new car off the lot.2) Why is GM said to have a stark and steep job to do when the President’sauto task force presented the to-do list?According to the list GM has to shrink labor costs, including retiree health-care expenses; slash debt; kill or sell low-performing brands; and reduce the number of models for sale and the number of dealers selling them. Should all the parties concerned fail to accomplish that by the deadline of June 1, GM may go into bankcruptcy.3) How can U.S. automakers take advantage of the coming car boom?Companies that can meet consumers' needs for fuel-efficient yet stylish cars —and that have flexible manufacturing plants to turn out the hot products on demand —are likely to find huge opportunities for growth in the coming car boom.4) What does the White House’s auto-task-force working group plan to do withChrysler?It plans to close the deal on Chrysler's sale to Fiat. Ron Bloom, one head of the group, has taken the lead in trying to negotiate the sale of 20% (at least initially) of Chrysler to Fiat.5) What is VEBA approach to solve GM’s problem of retiree health andpension benefits?In a VEBA, the union agrees to accept a cash payment to fund a new health-care system that trustees administer, thus taking future liabilities off the company's books.6) Why does the UAW feel particularly aggrieved about the task force'sapproach?Because it has agreed to an unending series of givebacks over the past 20 years.Even before this latest crisis, the UAW’s agreement to the 2007 contract would have put Detroit's labor cost per car within a couple of hundred dollars of Toyota's and the other foreign automakers’.7) Why are analysts so optimistic about the future car sales?Because Americans have been putting off buying cars for nearly two years and showroom traffic is increasing ,which means pent-up demand is building.The prospect of car sales is sure to be great when credit starts to loosen as historyindicates.8) What are the elements that make analysts believe North American demandfor cars will approach 16 million units within five years from the year 2009?The elements include the replacement demand, scrappage rates, demographic changes and an economic recovery.9) What are the competitive GM brands mentened in the passage?They are award-winning Chevy Malibu and the 2009 Buick LaCrosse, which recently topped all midsize competitors in dependability ratings.10) What competition will the US car industry face in the near future?The US car industry will have to win millions of buyers’ recognition for theirbrands, and try to play better in the competition with companies in Asia, such as China's Chery Automobile and India's Tata Motors, as well as the established players like Volkswagen and Hyundai-Kia.2. Fill in each blank of the following sentences with one of the phrases in the listgiven below:1) With his expanding wireless broadband plan, Obama wants to usher everyAmerican into the 'Digital Age'.2) School activities start winding down about two weeks before the end ofsemester.3) The man said he couldn't come up with an appropriate answer just at the time.4) Everybody is sure that the ceaseless dripping of water will in the end hollow outa stone.5) The progressive movement, which had already brought important changes infederal policies, stood on the verge of culmination and fulfillment6) The state has suffered so much loss. The smugglers should never be allowed toget off easy.7) After production expansion, this company now can turn out a million televisionsets a month.8) The preeminent writer's personal appearance picked up the sales of the bookconsiderably9) The newly announced credit policy may help many family-owned businesses getthrough the tough times at present..10) The government has imposed drastic economic controls to choke off inflation.11) To execute full-cost accounting, companies must account for the true cost of theirproducts.12) Economists are not so optimistic because there is no sign that the recession hasbottomed out.3. Match the terms in column A with the explanations in column B:A B1) bondholder a) A measure of a company's financial health,whichequals cash receipts minus cash payments over agiven period of time. 62) creditor b) A financial asset whose value has fallensignificantly and which fails generate cashflowand is worth much less than expected. 73) dealership c) An entity (person or institution) that extendscredit by giving another entity permission toborrow money if it is paid back at a later date. 2 4) health-care expenses d) A unit specially organized to work on a singledefined task 105) manufacturing capacity e) A business company that is owned or controlledby another larger company 96) net cash flow f) A person owning a bond or bonds issued by agovernment or a public company 17) bad asset g) Money used for the preservation of mental andphysical health by preventing or treating illnessthrough services offered by the healthprofession 48) hot products h) Volume of products or services that can begenerated by a production plant or enterprise ina given period by using current resources. 59) subsidiary# i) A business established or operated under anauthorization to sell or distribute a company’sgoods or service in a particular area 310) task force j) Products that are extremely populous amongconsumers and normally sell like hot cakes inthe market. 84.Translate the following into Chinese:凭借这股势头，现代集团正加快从生产线上推出新车型的速度。
商务英语模拟题库卷2
商务英语模拟题库卷2I Translation.30%1. Curriculum Vitae ----------------- 16 求职信--------------------2. traffic jam ------------------ 17 收据--------------------3. sales executive ------------------- 18 折扣--------------------4. be responsible for -------------------- 19商务中心--------------------5. product promotion -------------------- 20 加班--------------------6. to apply for a job ------------------ 21白领---------------------7. annual report -------------------- 22 业绩--------------------8. cancel a meeting -------------------- 23海报--------------------9. blue collar -------------------- 24 工厂价交货--------------------10.holding company -------------------- 25 职业中介--------------------11.clerical job -------------------- 26 海关--------------------12.spare parts -------------------- 27碎纸机--------------------13.subsidiary -------------------- 28收入--------------------14.PLC -------------------- 29品牌--------------------15.fax machine -------------------- 30约会-------------------- II. Reading (20%)Question 1-20Look at question 1-20. In each question, which sentence is correct?For each question, mark one letter( A, B or C) on your answer sheet.A.an overcoatB. a uniform.C. a suit.2.A.be late for the meeting tomorrow.B.Take part in the meetingtomorrow.C.Not be at the meeting tomorrow.3.A.7 JulyB.8 JulyC.9 July4.A.improved.B.Remained steady.C.Decreased.5.A.a delivery date.rmation.C.An order.6.B.The conference will not take place.C.The conference will take place at a later date.7.A.before half past ten.B.at ten thirtyC.earlier than half past eleven.8.A.full details of what is in their session.B. a brief report about their sessionC. a proposal for their session.9.A.Wagner suite.B.Schumann suite.C.Bach Suite.10.A.doesn’t give presentations to large groups any more.B.often gave presentations to large groups in the past.C.often gives presentations to large groups.11.A.The goods are delayedB.The goods are lost.C.The goods are damaged.12.A.B.They will move to a new factory on 3 November.C.They will open the factory again on 3 November.13.A.He used to work for Townley Vehicles.B.He is applying for a job as a sales manager.C.He was employed by Weston Motors in the past.14.C.Contact us with your requirements when you open a new office.15.A.lower than expected.B.The same as expected.C.Higher than expected.16．The supervisorA.needs to know if there is no ink the photocopier.B.Should repair the photocopier if it prints badly.C.will tell you how to load the photocopier with ink.17.A.speak to reception after delivering goods.B.Unload vehicles at Reception.C.Call in at Reception before unloading.18.B.John will be late for his meeting on Tuesday.C.John hopes to see Jane on Tuesday.19.A.B.Staff must keep Personnel informed if they move house.C.Staff must inform Personnel of any company which changes address.20.A.Please ring Insurance direct Direct Back about the form before 28 September.B.Send bank the insurance form that you phoned about before 28 September.C.Insurance Direct have acknowledged receipt of your form dated 28 September.IV. Questions 1-5(10%)Look at the list below. It shows the contents page from a directory of suppliers.For question 1-5, decide which section (A—H) of the directory each person on theopposite page should consult.For each question, mark the correct letter (A—H) on your Answer Sheet.2.The company specializes in video-conferencing facilities.A.it is better value than other management books.B.it does not need to be read right through.C.it is about well-known people.2.The reviewer cannot accept Stuart’s opinions because StuartA.makes unreasonable complaints about the interviewees.B.writes too positively about the interviewees.C.has different attitudes toward different interviews.3.Reading the book make the reviewer think thatA.there are certain qualities which all Chief Executives need.B.it is different to discover how people really run a company.C.running a company is earlier than many people think.4.Which parts of the book did the reviewer most enjoy reading?A.How the interviewees became Chief Executives.B.What sort of people the interviewees are.C.The advice given by the interviewees.5.The reviewer recommends the book for people whoA.intend to set up in business.B.want to become senior managers.C.are outside the field of business.VI Writing (25%)1. A new designer, Mary Watts, has just joined your company.Write a memo to all staff:Telling them who the new employee isSaying what her responsibilities will beExplaining where her office is located.Write 30-40 words. (10%)_____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ _____________________________________________________________________ 2.Read this part of a letter your boss has received from Mrs. Astbury, a conferenceorganizer. Your boss has asked you to reply to the letter, accepting the invitation.Write your letter to Mrs. Astbury:Accepting the invitationSaying what the subject of your boss’s talk will beSaying why this subject is of interest to your boss at the momentRequesting a hotel room.Write 60-80 words.(15%)________________________________________________________________________________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________Answer SheetI.Translation (30%)1__________________________________16______________________________ 2__________________________________17______________________________ 3__________________________________18______________________________ 4__________________________________19______________________________ 5__________________________________20______________________________ 6__________________________________21______________________________ 7__________________________________22______________________________ 8__________________________________23______________________________ 9__________________________________24______________________________ 10_________________________________25______________________________ 11_________________________________26______________________________ 12_________________________________27______________________________ 13_________________________________28______________________________ 14_________________________________29______________________________ 15_________________________________30______________________________ II Multiple choice (20%)1__________2____________3____________4_____________5____________6__________7____________8____________9______________10__________11_________12___________13___________14_____________15__________16_________17___________18___________19_____________20__________ III. Questions 1-5(5%)1__________2____________3____________4_____________5____________IV Cloze (10%)1__________2____________3____________4_____________5____________ 6__________7____________8____________9______________10__________ V. Reading Comprehension.(10%)1__________2____________3____________4_____________5____________2。
商务英语文本范文
商务英语文本范文1Business English texts play a crucial role in the professional world. Let's take a look at the common formats and norms of some typical ones. For instance, in a business email, the subject line should be concise and specific, like "Urgent: Meeting Rescheduling Request". The salutation should be polite and appropriate, such as "Dear Mr. Smith" or "Dear Ms. Johnson". The body of the email must be clear and to the point. It could start with a brief introduction and then explain the main purpose. For example, "I am writing to inform you that..." The conclusion should be polite and express gratitude or expectations. Something like "Thank you for your attention. Looking forward to your reply soon."When it comes to a business report, the table of contents helps readers navigate easily. The abstract provides a summary of the key points. The main body presents detailed information and analysis. And the conclusion summarizes the main findings and offers recommendations. For example, in the conclusion, one might say, "Based on the above analysis, it is recommended that we take the following actions..."Oh, how important it is to follow these formats and norms correctly in business communication! Can you imagine the chaos if we ignored them? So, always pay attention and master these rules to ensure effective andprofessional communication!2In the world of business, the language we use is crucial! It's not just about communicating; it's about making precise, impactful, and strategic statements. Take, for instance, the realm of business negotiations. Phrases like "win-win situation", "best offer", and "bottom line" are frequently employed. When you say, "We're aiming for a win-win situation in this deal", it implies a mutual benefit and a cooperative spirit. Or when you state, "This is our best offer, take it or leave it", it shows a certain determination and confidence.In marketing, terms such as "brand awareness", "target audience", and "market penetration" are indispensable. "We need to increase our brand awareness to attract more of the target audience" clearly conveys the marketing objective. And in human resource management, "performance appraisal", "employee engagement", and "talent acquisition" are common. Saying, "The performance appraisal system needs to be revamped for better employee engagement" highlights the importance of these aspects.The use of these specific vocabularies and phrases in different business scenarios gives clarity, precision, and professionalism to our communication. Isn't it amazing how a few words can shape and drive business decisions? So, let's master this language and excel in the business world!Business English texts play a crucial role in the world of commerce. They are characterized by a distinct language style that is严谨, objective, and polite. For instance, when making a request in a business text, one might say, "We would highly appreciate it if you could kindly provide the necessary information by the end of this week." This statement is polite and direct.Now, consider a situation where a refusal is needed. It could be expressed as, "Unfortunately, due to the current circumstances and limited resources, we are unable to fulfill your request at this time. However, we will keep your inquiry on record and notify you if there are any changes in the future." Such a response is both clear and respectful.When it comes to giving suggestions, a common way is, "It might be beneficial for us to explore alternative solutions such as implementing a new marketing strategy or expanding our product range. What do you think about these proposals?" This shows a collaborative and consultative approach.In conclusion, the language style of business English texts is essential for effective communication and building successful business relationships. Don't you agree?Business English texts play a crucial role in the world of commerce. They are the means by which companies communicate their ideas, plans, and proposals. Let's take a look at some excellent examples to understand how to convey business information clearly and effectively.In a well-structured business English text, the key points are always highlighted. For instance, important dates, figures, or key terms are often presented in bold or italic to draw attention. The paragraphs are organized logically, with each one focusing on a specific aspect of the topic. This helps the reader follow the flow of information smoothly.When it comes to using charts and graphs, they can be extremely powerful tools! They present complex data in a visually appealing and easy-to-understand way. For example, a sales report might include a bar chart to show the monthly sales trends. Isn't that much more intuitive than just listing numbers?However, it's not just about presenting information. The language used must be precise and professional. Avoid ambiguous words and phrases. Use active voice to make the text more direct and engaging.In conclusion, a successful business English text combines clear organization, visual aids, and precise language. This enables businesses to communicate effectively and achieve their goals. How important and amazing is that?In today's globalized business world, the significance of business English texts in cross-cultural communication simply cannot be overstated! How crucial is it? Well, imagine you're dealing with a business partner from Japan and using direct, assertive language that might be well-received in the West. But in Japanese culture, where politeness and indirectness are highly valued, this approach could lead to misunderstandings and even potential breakdowns in communication.When communicating with partners from countries like Germany, precision and clarity are paramount. Long, convoluted sentences might confuse them, as they prefer straightforward and concise messaging. However, in countries like France, a more elaborate and artistic style of expression might be appreciated.For instance, when writing to a potential client in China, it's essential to incorporate elements of respect and formality. Using honorifics and expressing gratitude in a traditional way can go a long way in establishing a positive rapport.So, it's crystal clear that understanding and adapting the content and expression of business English texts based on cultural differences is not just important – it's absolutely essential for successful cross-cultural business interactions! How can we afford to overlook such a vital aspect in our globalized marketplace?。
商务英语词汇
Useful Words and Expressions
pre-work尚未工作的；
in-work在职的
business degree商业学位；
catering餐饮（服务），餐饮业
professional skills职业技能，
13. qualification n.资格；
14. temp n.临时员工；
15. incumbent programme在职员工培训课程 ；
16. promote from within提拔内部员工；
17. take on接受，招聘
18. intake n.从外部吸纳招收的员工；
19. head office n.总部，总公司
shift work 轮班工作，倒班制
Temping当临时工，任临时演员
Consultancy咨询公司，顾问公司； specialist advice专业咨询
flexitime弹性工作（上班）时间； hotdesking办公桌轮用
office gossip 办公室小道消息
credit 赞扬，功劳
managing director总裁，总经理
READING ：Life’s all about making connections
Tip
本道练习与BEC V阅读考试的第四部分词汇填空题类似，真实考试文中共有16个空格，其中含一范例。要求考生选择合适的单词填入空格。这一题型主要测试考生对词汇的综合运用能力，主要是对同义词、近义词、惯用法、介词、搭配等的运用能力。考生须根据上下文，考虑语法及搭配，在理解文章的基础上选择适当的单词填空。
bec商务英语试题及答案
bec商务英语试题及答案BEC商务英语试题及答案一、听力理解部分（共20分）1. What is the main topic of the meeting?A. Product developmentB. Marketing strategyC. Financial reportD. Staff trainingAnswer: B2. What is the reason for the delay in the project?A. Lack of resourcesB. Technical difficultiesC. Poor communicationD. Unforeseen circumstancesAnswer: D3. What is the woman's role in the company?A. Sales managerB. HR managerC. Finance directorD. Operations managerAnswer: A4. What is the man's opinion about the new marketing campaign?A. He thinks it's too expensive.B. He thinks it's too risky.C. He thinks it's too conservative.D. He thinks it's too innovative.Answer: C5. What is the woman's suggestion for improving customer satisfaction?A. Reducing pricesB. Offering discountsC. Enhancing product qualityD. Improving customer serviceAnswer: D二、阅读理解部分（共30分）Passage 16. According to the article, which of the following is a key factor in business success?A. LocationB. CapitalC. ManagementD. Market demandAnswer: C7. What is the author's view on the importance of a business plan?A. It is essential for every business.B. It is only necessary for large businesses.C. It is not important for small businesses.D. It is only necessary for new businesses.Answer: A8. What does the author suggest as a way to reduce business risks?A. Diversifying productsB. Expanding marketsC. Investing in technologyD. Collaborating with partnersAnswer: DPassage 29. What is the main purpose of the seminar?A. To promote a new productB. To discuss industry trendsC. To provide training on leadershipD. To introduce a new management systemAnswer: B10. Who is the target audience for the seminar?A. Business ownersB. ManagersC. EmployeesD. StudentsAnswer: A11. What is the registration fee for the seminar?A. $100B. $150C. $200D. $250Answer: B12. What is included in the seminar package?A. Lunch and refreshmentsB. AccommodationC. TransportationD. All of the aboveAnswer: A三、语法与词汇部分（共20分）13. The company has announced that it will ________ a new product next month.A. launchB. landC. dropD. releaseAnswer: A14. Despite the economic downturn, our sales ________ by 15% this year.A. have increasedB. have decreasedC. have remainedD. have fluctuatedAnswer: A15. The manager asked her team to ________ the project report before the meeting.A. finalizeB. summarizeC. reviewD. reviseAnswer: A16. The new policy will come into ________ on January 1st.A. effectB. useC. practiceD. operationAnswer: A17. The company's profits have ________ significantly due to the successful marketing campaign.A. soaredB. plummetedC. stabilizedD. fluctuatedAnswer: A四、写作部分（共30分）Task 1: Write an email to a potential client introducing your company and its services. (10 points)Dear [Client's Name],Subject: Introduction to [Your Company Name] and Our ServicesI hope this email finds you well. My name is [Your Name] and I am the [Your Position] at [Your Company Name]. I am writing to introduce our company and the services we offer, which I believe could be of great benefit to your business.[Your Company Name] is a leading provider of [industry or service type], with a strong focus on [specific area or service]. We have been in operation for [number of years] and have built a reputation for [key strengths, such as quality, innovation, customer service, etc.]. Our team consists of [number of employees] dedicated professionals who are experts in their respective fields.We offer a range of services, including [list key services], and we pride ourselves on our ability to tailor our solutions to meet the unique needs of each client. Some of our recent successes include [briefly mention any notable projects or clients].I would be delighted to discuss how [Your Company Name] can assist your company in achieving its goals. Please let me know if you would be interested in setting up a meeting or a call to explore our services further.Thank you for considering [Your Company Name]. I look forward to the opportunity to work with you.Best regards,[Your Name][Your Contact Information]Task 2: Write a report on the recent company retreat and its impact on team morale and productivity. (20 points)[Your Company Name][Date]Report on Recent Company RetreatIntroduction:The purpose of this report is to provide an overview of the recent company retreat and to analyze its impact on team morale and productivity. The retreat was held on [date] at [location] and was attended by [number of participants].Objectives of the Retreat:The main objectives of the retreat were to [list objectives, such as team building, strategy planning, etc.]. The retreat was designed to [describe how the retreat was structured to meet these objectives].Activities and Events:During the retreat, a variety of activities and events were organized to [describe activities and their purposes]. These included [list specific activities], which aimed to [explain how these activities contributed to the objectives].Feedback and Evaluation:Feedback from participants was overwhelmingly positive, with many expressing that the retreat was a valuable experience. [Include any specific quotes or feedback]. A post-retreat survey was conducted to measure the impact on team morale and productivity. The results showed that [describe the results, including any improvements or changes observed].Conclusion:The retreat was a success in achieving its objectives and had a positive impact on team morale and productivity. It is recommended that similar retreats be organized in the future to continue fostering a positive work environment and enhancing team collaboration.[Your Name][Your Position]请注意，以上试题及答案仅供参考，实际BEC考试内容和格式可能有所不同。
新视野商务英语1-5
Skills Focus
5
Key vocabulary
company literature detail structure marketing presentation
annual report
information
events
founder
key dates
management
shareholders
We choose a relative pronoun depending on whether the noun is a person or a thing Person : who; that Things: that; which Place: where Time: when More examples: 1. I don’t like door –to door salespeople that put under pressure and try to sell you things you don’t want. 2. I like shopping malls where all my favorite shops are in one place.
I haven’t seen him for several years.
We use the present perfect + for to show the duration of an action, and the present perfect + since to show when an action began.
5. slash: to cut 6. anecdotal: based on personal experience 7. bring around: to persuade sb. To agree with sth. 8. trait: a quality in someone’s character
商务英语写作Chapter 12-Report
Chapter 12
Introduction
Findings Conclusions
A statement of the problem discussed in the report
A statement of what you found out A statement of what your findings mean
Recommendations A statement of what you think should be done as a result of your conclusions
6
Practical Business English Writing
商务英语写作实训
Steps of writing a report
--- conclusion drawn from the above
--- suggestion
12
Practical Business English Writing
商务英语写作实训
Sample Study 3 --- preprinted report
Chapter 12
13
Practical Business English Writing
Length Format Formality Function
Content Time Organization
5
long report; short report letter report; memo report; preprinted report; formal report; informal report Information report; analytical report; feasibility report; accident report; trip report; to-file report; investigation report preliminary report; progress report; periodic report; final report; daily/monthly/ yearly report
BEC商务英语Module-2
❖ Valencia [və'lenʃiə] 巴伦西亚（西班牙港口城市） 6 ❖ Montpellier [muŋpe'ljei] 蒙彼利埃（法国南部城市）
MODULE 2
2.1
LISTENING
BUSSINESS TOPIC
Work in progress
New projects
1 2.1 Listen to the telephone conversation between Vicky
From: Steve Lenzer To: Louise Bernard Subject: Update from Brazil. Date: 22 May Hi Louise, We’re very lucky to have this construction contract in Brazil. It’s a pity that I’m only here for a week, but that’s business. Anyway, let me update you on my visit here. The construction of the Belem Panorama is going well and guests will love it! Apart from some minor problems, everything is proceeding according to plan. They’re now building the swimming pool on the 12th floor. The local staff are working very well with our management team. I’m working in Fortaleza today and tomorrow. The new shopping center is quickly taking shape: there are no problems and I think we’re ahead of schedule. They’re doing a great job here too. I’m flying back to Britain at the weekend, so I’ll see you in the office on Monday. Best wishes, Steve
商务英语综合教程1unit2参考答案
商务英语综合教程1unit2参考答案商务英语综合教程1 Unit 2参考答案Part 1: Vocabulary and Grammar1. Vocabulary- Innovation: The process of creating new ideas, devices, or methods.- Collaboration: Working together with others to achieve a common goal.- Competition: The activity or condition of striving to gain or win something by defeating or establishingsuperiority over others.- Negotiation: The process of discussion between parties for the purpose of reaching an agreement.2. Grammar- Present Perfect Tense: Used to describe an action that has been completed at some point in the past but is connected to the present. For example, "We have completed the project." - Past Perfect Tense: Used to describe an action that was completed before another action in the past. For example, "By the time she arrived, they had already left."Part 2: Reading Comprehension1. Questions- Question 1: What is the main topic of the readingpassage?- Answer: The main topic is the importance of innovation in business.- Question 2: Why is collaboration often necessary in business?- Answer: Collaboration is necessary because it allows for the sharing of ideas and resources, leading to more effective and creative solutions.2. Answers to the Reading Passage- The passage discusses the role of innovation in driving business success. It highlights how companies need to stay ahead of the competition by continuously improving and creating new products or services. The text also emphasizes the importance of collaboration and negotiation in the business world.Part 3: Listening Comprehension1. Questions- Question 1: What is the speaker's opinion on the future of the retail industry?- Answer: The speaker believes that the retail industry will continue to evolve, with a focus on customer experience and technology integration.- Question 2: How does the speaker suggest businesses can stay competitive?- Answer: The speaker suggests that businesses should invest in innovation and adapt to changing market trends to stay competitive.2. Transcript Summary- The listening material includes an interview with a business expert discussing the trends in the retail industry. The expert talks about the impact of e-commerce and the importance of creating a seamless shopping experience for customers.Part 4: Writing1. Task: Write a short essay on the role of technology in modern business.- Answer: In the modern business landscape, technology plays a pivotal role in enhancing productivity, facilitating communication, and enabling data-driven decision-making. It allows businesses to reach a global audience, automate processes, and stay agile in a rapidly changing market.Part 5: Speaking1. Role-Play Scenario: You are a manager in a company that is considering adopting a new software system. Discuss the potential benefits and drawbacks with your team.- Answer: As a manager, I would initiate a discussion by highlighting the potential benefits such as increased efficiency and better data management. However, I would also address potential drawbacks like the initial cost and the learning curve for employees.Part 6: Case Study1. Situation: A company is facing stiff competition and needsto innovate to stay relevant.- Answer: The company could consider investing in research and development, exploring new markets, or partnering with other businesses to create innovative products or services.2. Recommendations:- Diversify the product line.- Invest in marketing to increase brand awareness.- Foster a culture of innovation within the company.Part 7: Business Etiquette1. Tips for Successful Networking:- Be punctual and professional.- Prepare an elevator pitch to introduce yourself.- Engage in active listening and show genuine interest in others.Part 8: Cultural Notes1. Understanding Business Culture in Different Countries:- It is crucial to be aware of cultural differences in business practices, such as communication styles, negotiation tactics, and the importance of relationships.Part 9: Review and Self-Assessment1. Review:- Reflect on the key concepts covered in this unit, including vocabulary, grammar, and business practices.2. Self-Assessment:- Assess your understanding of the material by completing practice exercises and quizzes.Conclusion:This unit of the Business English Comprehensive Course has covered a range of topics from vocabulary and grammar to practical skills such as reading, writing, listening, and speaking. It also included a case study, business etiquette, and cultural notes to provide a well-rounded understanding of the business world. By reviewing and self-assessing, learners can ensure they have a solid grasp of the material and are prepared for further studies or real-world business scenarios.。