诚实考试吾心不虚,公平竞争方显实力,
旅游接待业课程期末考试试卷-参考答案-何建民
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
《旅游接待业》课程期末考试试题参考答案课程代码 课程序号2019—2020学年第 一学期姓名 学号 班级一、 概念题(每小题4分，共计28分) 1、 旅游接待业市场结构的定义与类型 （1）旅游接待业市场结构是指旅游接待业企业市场关系的特点和表 现方式,它是反映旅游接待业市场的竞争和垄断关系的概念。
（2）依据竞争和垄断的不同程度，至少可以分为以下四种基本类型： 完全竞争的市场结构，完全垄断的市场结构，垄断竞争的市场结构，寡 头垄断的市场结构。
2、旅游接待业结构的合理化 它是指要做到在合理使用资源、使旅游者满意与旅游接待业企业获 得合理效益及旅游业可持续发展的前提下，旅游接待业市场的供给结构 与旅游接待业市场的有效需求结构平衡，即旅游接待业供给体系（综合 接待能力及其每一构成部分——旅游信息、旅游交通、旅游景区点、旅 游住宿、旅游文化娱乐活动、旅游购物等分支行业）既不存在着不能满 足有效需求的瓶颈缺口，也不存在着亏损性的供给过剩现象。
3、旅游接待业结构的高级化 它是指在与自然和社会环境保持和谐关系与可持续发展前提下，旅游接待业结构朝着满足旅游者的旅游需求升级需要、增加旅游产品和服务附加值、提高旅游资源的利用效率和旅游企业效益方向发展。
4、旅游接待业结构的融合化发展 它是指旅游接待业与其他产业或旅游接待业内不同行业相互渗透、相互交……………………………………………………………装订线…………………………………………………叉，最终融合为一体，逐步形成新业态、新产业或新产业链的动态发展过程。
其结果是既满足了游客市场的有效需求，也节约了相关企业与机构的投入成本，还获得了“1+1﹥2”的协同效应。
5、旅游接待业的公共服务体系它是指以县级以上政府为主导、以社会团体（如旅游行业组织）和私人机构（履行辅助人）等为补充的供给主体，在财政资源及社会合作资源可行范围内，以为旅游者与旅游企业及相关组织提供旅游公益性服务为目的的有关服务内容、服务形式、服务机制、服务政策等的制度安排，以弥补市场机制配置资源的不足。
大学英语（四）模拟题3
⼤学英语（四）模拟题3诚实考试吾⼼不虚，公平竞争⽅显实⼒，考试失败尚有机会，考试舞弊前功尽弃。
上海财经⼤学成⼈⾼等教育考试卷课程名称：⼤学英语（四）模拟试题3 姓名学号专业班级⼀. Choose the right word to complete each of the following sentences (每⼩题1分，共计20分): 1. He has been given the______ over the department. A. opportunity B. authority C. dilemma D. charge 2. Malicious gossip (恶意的闲话) may do a lot of harm to quite ______ people. A. innocent B. detached C. eloquent D. credible 3. When he was questioned about the missing ring, he firmly ______ that he had even seen it. A. refused B. asserted C. denied D. debated 4. Tom had been completely exhausted but felt greatly ______ after a meal and a rest. A. renewed B. refrained C. resumed D. refreshed 5. At last people are beginning to realize the necessity of ______ Nature. A. exchanging B. favouring C. adjusting D. preserving 6. The peasants made ______ about the ill-treatment by their landlords. A. complaints B. grumbles C. efforts D. attempts 7. The terrified sheep were ______ of the presence of the wolf. A. ignorant B. conscious C. incredible D. careless 8. The Society is ______ half a million pounds in aid of the flood victims. A. demanding for B. running for C. appealing for D. speaking for 9. There will be a performance of “Twelfth Night ” ______ this evening provided it doesn ’t rain. A. in the open B. in season C. in all D. in the way 10. The head of the delegation is in the lecture hall ______ a large audience. A. attracting B. addressing C. beckoning D. absorbing 11. To ______ the overall expenditure, every dollar should be spent carefully. A. cut out B. bring down C. put down D. slow down 12. It was really a miracle that he ______ a heart surgery. A. worked through B. passed through C. went through D. pulled through 13. It ’s a long trip and we ’ll have to ______ early tomorrow morning. A. take off B. go off C. start off D. put off 14. We found that piles of books ______ most of the space of his bedroom.A. took upB. deprived ofC. cut offD. took on15. Some players ’ deliberate violence during the football game ______ of the whole match.……………………………………………………………装订线…………………………………………………A. tore upB. grew outC. took controlD. made a mess16. ______ his arrival at the little town, Albert was invited to a party in his honour.A. WithB. ForC. UponD. By17. _______ that there is oil underground in this area, ______ not much.A. True; andB. It ’s true; butC. Although; butD. True; but18. We had been living in the centre of London for five years ______ my father decided to move to the suburbs.A. beforeB. whileC. after D, so that19. Because Jane is grown up, ______ she can stay out so late.A. but it isn ’t thatB. but it cannot follow thatC. it is not followed thatD. it doesn ’t follow that20. A research paper should be written in a formal style ______ in a personal one.A. better thanB. other thanC. rather thanD. less than⼆． Choose the word or phrase which is closest in meaning to the underlinedpart in each of the sentences (每⼩题1分，共计10分):1. Beth could identify her coat because it has large red buttons.A. recognizeB. proveC. defineD. claim2. William once proclaimed that music was his life. Everything he has in life he owes to his music.A. decidedB. declaredC. concludedD. mentioned3. I hope I can retain the memory of our trip to Sahara Desert.A. keepB. reserveC. lastD. value4. How are her chances of passing the exam?A. conditionsB. possibilitiesC. successesD. opportunities5. Both the advantages and the disadvantages of using foreign faculty in teaching positions have to be weighed.A. analyzedB. consideredC. demonstratedD. discussed6. Each leader had a solemn look as he signed the peace treaty.A. graveB. suspiciousC. earnestD. honest7. The new technique enables us to deep-freeze our produce when it is abundant.A. plentifulB. richC. ripeD. stable8. His original plan was to become a scientist but he didn ’t succeed.A. ordinaryB. primitiveC. traditionalD. earliest9. They debated for hours but could not agree on an answer.A. arguedB. examinedC. consultedD. fought10. The tank emitted an unpleasant odor.A. gave offB. injectedC. broke downD. retained三． Reading Comprehension(每⼩题1.5分，共计30分) :Read the following passages and then choose the right answer to each of thequestions given:Passage OneIs it possible to persuade mankind to live without war? War is an ancient institution which has existed for at least six thousand years .It was always had and usually foolish, but in the past thehuman race managed to live with it. Modern ingenuity has changed this. Either Man will abolish war, or war will abolish Man . For the present, it is nuclear weapons that cause the most serious danger, but bacteriological or chemical weapons may, before long, offer an even greater threat. If we succeed in abolishing nuclear weapons, our work will not be done .It will never be done until we have succeeded in abolishing war .To do this, we need to persuade mankind to look upon international questions in a new way, not as contest of force, in which the victory goes to the side which is most skilful in killing people, but by arbitration in accordance with agreed principles of law .It is not easy to change very old mental habits, but this is what must be attempted.There are those who say that the adoption of this or that ideology would prevent war .I believe this to be a big error .All ideologies are based upon dogmatic statements which are ,at best doubtful ,and at worst ,totally false .Their adherents believe in them so fanatically that they are willing to go to war in support of them .The movement of world opinion during the past few years has been very largely such as we can welcome .It has become a commonplace that nuclear war must be avoided .Of course very difficult problems remain in the world ,but the spirit in which they are being approached is a better one than it was some years ago. It has begun to be thought, even by the powerful men who decide whether we shall live or die, that negotiations should reach agreements even if both sides do not find these agreements wholly satisfactory .It has begun to be understood that the important conflict nowadays is not between different countries, but between Man and the atom bomb .1. What change does the author refer to in the sentence “Modern ingenuity has changed this”inparagraph 1?A. The fact that war has always been badB. The fact that man has managed to live with war so farC. The fact that war will abolish manD. The fact that war has existed for thousands of years .2. What does “our work” mean in the sentence “If we succeeded in abolishing nuclear weapons ,our work will not be done . ”in paragraph 1?A. Abolishing warB. Prohibiting new weaponsC. Reaching agreementsD. Making arbitration3. What is the author’s opinion of ideologies?A. He is an adherent of some modern ideologies.B. He does not believe ideologies can prevent war.C. He thinks that some ideologies might have effect.D. He has no doubt about the truth of ideologies.4. Which of following is a proper way to stop war?A. To destroy nuclear weaponsB. To let powerful men control the worldC. To improve modern weaponsD. To solve disputes through negotiation5. Which is the most severe threat to human beings?A. The conflicts among nationsB. The use of atomic bombC. The adoption of ideologiesD. The unsatisfactory agreementsPassage TwoA plan is needed for the World Trade Center site but not a big plan. There are times forbuilding Central Park, and there are times for remedial gardening. Lower Manhattan should not be remade according to some new grand vision. A framework needs to be put in place and some principles agreed on, and city life will take its course. “There is no rush” is a phrase often heard in discussion of the site. Actually, there is a rush, because there’s a reason why most cities struck by disaster-natural or man-made-generally end up rebuilding more or less what was there before. The reason is not a lack of imagination or will. Rather, while the planners and architects are thoughtfully discussing the options, decisions are being made on ground. There is infrastructure to be repaired, fire hydrants to be reconnected, materials to be transported, neighborhood to be knitted back together. And in the absence of a new plan, the old street pattern emerges by default .And soon it’s too late: the blank slate is no longer blank. Yes, the World Trade Center site offers a rare opportunity, as many have been pointed out, but the window of opportunity will not stay open long. There is no immediate pressure to build a lot of office space, since it’s as yet unclear how strong the demand will be and how the current upswing will affect New York. But other things can not wait. Subway tunnels will be rebuilt, stations will be reopened. Damaged infrastructure will be repaired. The destroyed electrical substation will have to be put back into operation. But doesn’t planning take time? Not as much as many people believe. Urban buildings are remarkably durable. We got it right at a long time ago which is why an old city, like London, Rome and Istanbul, often remains a delight.There appears to be agreement among most architects and planners about what should be done on the World Trade Center site. To begin with, New York should not simply replace the destroyed towers with new ones, even if they are lower. The 16-acre site is a so-called super block, the result of a misbegotten theory of 1960’s city planning that replacing streets and sidewalks with windswept plazas was a sign of progress. We have since learned rather, relearned that urban life thrives on streets and sidewalks. So we should put them back. Not that we need to recreate the pre-trade-center street grid in its entirety, but a north-south street would be useful, and so would at least one cross-town road. Fulton Street, for example, could be extended to Battery Park City. There is also an opportunity here to unravel some of the knotted transit issues that bedevil this part of Manhattan.6. From the passage, we can infer that the word “vision” in paragraph 1 means__________A. a beautiful siteB. the ability to seeC. conceptD. foresight7. What’s the most important reason for making the reconstructing decision?A. The old infrastructure.B. The connection with the neighborhoodC. The practical situationD. The effect of current economic upward trend8. Which of the following best reflects the main idea of paragraph 2?A. The blank slate is no longer blankB. The rare opportunity we haveC. The principle of good city buildingD. We must work out the proper plan to remark WTC.9. According to the passage, why is it useful to build a north-south road?A. Because there was a north-south road in Washington D.C..B. Because a north-south road can solve some traffic knots.C. Because it’s the result of the theory of 1960’s city planning.D. Because people need a north-south road to enjoy the beauty of Washington D.C..10. Which one can be the best title for the passage ?A. A Big Plan for the Rebuilding of WTC.B. No idea for the Rebuilding of WTC.C. What Should Be Done on the WTC Site.D. The New WTC Site Has Been Chosen.Passage ThreeRead the following passage and then answer the questions given:Last Thursday an ld gentleman came to our class to talk about the evils of smoking. We saw him take his gold wrist-watch off and lay it on the table. Slater and I can’t remember what he said about smoking because we had other things to think about. He finished when the bell rang for play-time, and the headmaster told us to go out. Slater happened to slip by the table…In the playground Slater showed me the watch. He put it on his wrist, and it looked lovely. I was wishing that I had been the one to slip by the table. The headmaster came out then with the old fellow. They walked about, looking around and talking all the time. After a bit the bell rang, and we got into our lines, ready to go in.The headmaster said, “I’ve got a little job for you boys. Our lecturer has just lost his watch in the playground. It’s happened before, he says—it just slips off his wrist. So look around for it, will you? See if you’re clever enough to find it. I’ve no doubt the boy who does so will get a useful reward.”We all walked about the playground, looking for the watch. And I wasn’t a bit surprised when Slater bent down as if he was picking something up. Then he hurried past me towards the old man. And the next minute there was Slater, all smiles, handing over the watch to the old fellow and hanging about for the reward. But the lecturer didn’t seem at all pleased. In fact he looked quite to put a knife in Slater’s heart until the headmaster burst out laughing. Then they both laughed. Slater told me afterwards that the old man hadn’t even said “Thank you for the watch.”The thing that puzzled us most of all was that Slater didn’t get any reward.11. What might the two boys be doing during the lecture?12. Why did the story-teller wish that he had been the one to slip by the table?13. When Slater “bent down”, what was he trying to do?14. What was the purpose of the promised reward?15. What do you think made the headmaster burst out laughing?Passage FourRead the following passage and then fill in the blanks to finish each of the sentences: Time and how we experience it have always puzzled us. Physicists have created fascinating theories, but their time is measured by a pendulum and is not psychological time, which leaps with little regard to the clock or calendar. As someone who understood the distinction observed, “When you sit with a nice girl for two hours, it seems like a minute, but when you sit on a hot stove, a minute seems like two hours.They also note that the more time is structured with schedules and appointments, the more rapidly it seems to pass. For example, a day at the office flies compared with a day at the beach. Since most of us spend fewer days at the beach and more at the office as we age, an increase in structured time could well be to blame for why time seems to speed up as we grow older.Expectation and familiarity also make time seem to fly more rapidly. Almost all of us have had the experience of dr iving somewhere we’ve never been before. S urrounded by unfamiliar scenery, with no real notion of when we’ll arrive, we experience the trip as lasting a long time. But the return trip, although exactly as long, seems to take far less time. The novelty of the outward journey has become routine. Thus taking a different route on occasions can often help slow the clock.When days become as identical as beads on a string, they blend together, and even months become a single day. To counter this, try to find ways to interrupt the structure of your day--to stoptime, so to speak.Learning something new is another way to slow the passage of time. One of the reason the days of our youth seem so full and long is that these are the days of learning and discovery.16. The passage is meant to explain why time flies and how to ____________.17. According to the passage, when people live an identical and routine life, time seems to__________.18. The quotation in the first paragraph is used to indicate __________ between physical time andpsychological time .19. The learning of something __________ does not make time seem to flow more rapidly .20. Near the end of the fourth paragraph, the word “novelty ” could be best replaced by ________.四．Identify the underlined part which is not correct in each of the followingsentences (每⼩题1分，共计10分):1. The two brothers have not met their parents since more than a year.A B C D2. Susan is always absent-minded while operating the machine: she ’ll have to pay it.A B C D3. Tim ’s letter shows that he loves his new job and takes pride with himself and his work.A B C D4. They were well aware of that they had to spare no efforts to keep the boat going, or it would be frozen in.A B C D5. It is still unknown why Joe withdrew the competition at the last minute. He could have won the first place.A B C D6. It was very late to save the drowning boy as he had gone down for the third time.A B C D7. I can ’t help to think it would be fun to play such an exciting game with them.A B C D8. John said his mother would buy him a five-speeds rating bicycle for his sixteenth birthday.A B C D9. By reading the directions carefully, some mistakes in the examination could have been avoided.A B C D 10. Of the two lectures, the first was by far the best, partly because the person who delivered it had such a pleasant A B C D voice.五．Complete each of the following sentences with the proper word derived fromthe one given in the brackets (每⼩题1分，共计10分):1. As neither ______ nor labor would give in the union organized a strike. (manage)2. I give the TV set a thorough ______ before I bought it. (inspect)3. Hans went to his dentist for ______ because of a bad toothache. (consult)4. Playing a game of chess with me every evening is one of my father ’s favourite ______. (relax)5. Some chemical substances are ______ to light. (sense)6. It is ______ that such a great talent died so young. (regret)7. Shelley is an ______ woman writer. (imagine)8. I am a ______ man and I ’d like to give you some advice.(practice) 9. The enemy soldier was caught ______.(live) 10. This is my advice; don ’t be too ______ with strangers.(confide)六. Use the verb in brackets to form an appropriate phrasal verb and complete the sentences with it (每⼩题1分，共计10分):1. Do you think her beauty could ______ her stupidity? (make)2. He stopped reading and ______ the book. (put)3. The enemy ______ as our army advanced. (fall)4. The man sent to prison but the boy ______ with a warning. (get)5. He has _____ a place for himself in the world of politics. (cut)6. I doubt if she ’ll ______ the winter. (live)7. Her late arrival ______ our plans. (mess)8. They will ______ the station at seven sharp. (pull)9. Don ’t ______ yourself ______ his future. (concern)10. I managed to ______ his insult. (pass)七．Read the following passage and choose the best answer for each blank(每⼩题0.5分，共计10分):In social life, time plays a very important part. In the United States, guests tend to feel they are not ____1_____ regarded if the invitation to a dinner party is extended only three or four days_____2___ the party date, _____3____ this is not true in all countries. In other areas of the world, it may be considered foolish to make an appointment too far in ___4____ because plans which are made for a date more than a week away tend to be ____5_____.The ___6__of time differ in different parts of the world ____7___, misunderstandings arises between people from cultures that_____8_____ time differently. Promptness is much ___9___ in American life, for example, if people are not prompt, they may be regarded as impolite or not fully_____10______. In the U.S. no one would think of _____11_____ a business associate waiting for an hour, it would be too impolite. When ____12_______ meet, a person who is five minutes late is____13_____ to make a short apology. If he is less than five minutes late, he will say a few words of ____14____, though perhaps he will not ____15_____ the sentence. To Americans, forty minutes of waiting is the ___16______ of the “insult period”. No matter ___17___ is said in apology, there is little that can remove the ___18___ done by an hour’s wait._____19_____ in some other countries, a forty minute waiting period was not unusual. Instead of being the very end of the ____20_____ waiting scale, if was just the beginning.1. A) chiefly B) greatly C) largely D) highly2. A) in B ) after C) at D) before3. A) Then B) But C) So D) Also4. A) advance B) ahead C) front D) time5. A) forgotten B) neglected C) mistaken D) overlooked6. A) means B) meanings C) significance D) senses7. A) Even B) Moreover C) Thus D) Ever8. A) treat B) deal C) consider D) cope9. A) treasured B) valued C) expended D) priced10. A) acceptable B) responsible C) reasonable D) accountable11. A) retaining B) preventing C) getting D) keeping \12. A) equivalents B) same C) parallels D) equals13. A) expected B) wanted C) asked D) hoped14. A) description B) explanation C) exposition D) excuse15. A) achieve B) fulfill C) complete D) accomplish16. A) period B) limit C) term D) beginning17. A) how B) who C) what D) which18. A) destruction B) violation C) damage D) breakage19. A) So B) If C) Yet D) Even20. A) allowable B) conceivable C) agreeable D) receivable。
上海财经大学计量经济学试卷
诚实考试吾心不虚 , 公平竞争方显实力, 考试失败尚有机会 , 考试舞弊前功尽弃。
上海财经大学《计量经济学 》课程考试卷（A ）闭卷课程代码 课程序号2008—2009 学年第 1 学期姓名 学号 班级一、单选题(每小题2分, 共计40分)1.如果模型中变量在10%的显著性水平下是显著的, 则（ D ）A. 该变量在5%的显著性水平下是也显著的B. 该变量在1%和5%的显著性水平下都是显著的C. 如果P 值为12%, 则该变量在15%的显著性水平下也是显著的 D 、 如果P 值为2%, 则该变量在5%的显著性水平下也是显著的 2.高斯－马尔可夫是( D )A.摇滚乐.B.足球运动.C.鲜美的菜.D.估计理论中的著名定理, 来自于著名的统计学家: Johan.Car.Friedric.Gauss 和Andre.Andreevic.Markov 。
3.以下关于工具变量的说法不正确的是（ B ）。
A.与随机干扰项不相关B. 与所替代的随机解释变量不相关C.与所替代的随机解释变量高度相关D.与模型中其他解释变量不相关4.在含有截距项的多元回归中, 校正的判定系数 与判定系数R2的关系有: （ B ） A.R2＜ B.R2＞ C.R2＝ D.R2与 的关系不能确定5.根据样本资料估计得出人均消费支出Y 对人均收入X 的回归模型为lnYi=2.00+0.75lnXi+ei, 这表明人均收入每增加1%, 人均消费支出将大约增加（ B ）A.0.2..B.0.75..C.2..D.7.5%6.在存在异方差的情况下, 普通最小二乘法（OLS ）估计量是（ B ） A.有偏的, 非有效的 B.无偏的, 非有效的 C.有偏的, 有效的 D.无偏的, 有效的7.已知模型的普通最小二乘法估计残差的一阶自相关系数为0, 则DW 统计量的近似值为（ C ）A.0B.1C.2D.48.在多元回归模型中, 若某个解释变量对其余解释变量回归后的判定系数接近1, 则表明原模型中存在（C）A.异方差性B.自相关C.多重共线性D.拟合优度低9.设某商品需求模型为: Yi＝β0＋β1Xi＋Ui, 其中Y是商品的需求量, X是商品的价格, 为了考虑全年12个月份季节变动的影响, 假设模型中引入了12个虚拟变量, 则会产生的问题是（D）A.异方差性B.自相关C.不完全的多重共线性D.完全的多重共线性10.下列表述不正确的是（D）A.尽管存在不完全的多重共线性, 普通最小二乘估计量仍然是最优线性无偏估计量B.双对数模型的R2可以与对数－线性模型的R2相比较, 但不能与线性－对数模型的R2相比较。
诚信考试动员国旗下讲话稿范文
诚信考试动员国旗下讲话稿范文尊敬的老师、亲爱的同学们：大家好！今天我站在这里，非常荣幸地发表一篇题为《诚信考试，展示风采》的讲话。
我代表学校向全体同学提出倡议，呼吁大家在考试中始终保持诚信，树立正确的考试观念，展示真实的自我，共同营造一个公平公正的学习环境。
诚信是一种道德，一种价值观，也是一种个人修养。
它意味着对自己负责，对他人负责，对社会负责。
在考试中，诚信更是我们展现风采的一面镜子。
只有通过诚实守信、不作弊、不抄袭、不舞弊的方式，我们才能真正展示出自己的才华和努力。
诚信考试不仅是我们立身处世、成才成人不可缺少的品质，更是我们向外界展示我们学校、我们班级的形象和风采的重要途径。
首先，我们要牢固树立正确的考试观念。
考试是检验学习成果的一种方式，是获取知识、提高能力的一个阶段性过程。
从这个角度来看，考试只是生活中的一部分，不应该被过分看重，更不能以考试来衡量学生的全部价值。
我们要正确认识考试，不因一次考试成败而自卑或骄傲，要心态平和地看待考试，从中总结经验，努力提高自己。
其次，我们要自觉遵守考试纪律。
考试纪律的重要性不言而喻。
只有遵守考试纪律，才能营造一个公平、公正的考试环境，保证每个人都有平等的机会，竞争的公平性才能得以实现。
我们要自觉遵守考试纪律，不得抄袭、不得作弊、不得替考、不得传递与考试相关的信息等。
只有通过自己的努力和智慧，才能取得真实的成绩，才能有所成长。
此外，我们还要正确对待考试成绩的意义。
考试成绩的高低只是一个评价学习水平的指标，而并不代表一个人的全部能力和潜力。
无论成绩好坏，我们都不能骄傲自满或丧失自信。
相信自己的潜力，相信付出就会有回报，相信只要努力，我们都能取得进步。
重要的是我们要积极面对挑战，用正确的态度和方法去学习与应对，不畏艰难，不放弃努力。
最后，我们要相互帮助，共同营造一个诚信的学习环境。
学习是一种互相合作、互相学习和互相帮助的过程。
我们要守望相助，不允许欺凌与打击，要互相鼓励与支持，要互相帮助与分享。
公共关系复习题
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
上海理工大学继续教育学院 2008 年(秋)季学期 公共关系 课程复习卷 课程代码 学时数 任课教师 魏 婧 教学站 群 星 职 校 课程性质：必修 考试形式： 闭卷 考试时间 120 分钟 ……………………………………………………………………………………………………… 专业班级 学号 姓名一、判断说明题(判断下列各题正误，每小题1分，共25分) 1 宣传是一种单向的心理诱导、行为影响和舆论控制方式。
（ ） 2 公共关系广告就是商业广告。
（ ） 3 公共关系最基本的、核心的概念是双向传播与沟通。
（ ） 4 公共关系的主要传播手段是大众传播媒介。
（ ） 5 公共关系就是组织与公众之间的关系。
（ ） 6 公共关系的工作主要是接待工作和陪组织的重要顾客吃饭。
（ ） 7 公共关系危机产生的标志是媒体的争相报道。
（ ） 8 公共关系就是救火队，只需要在组织出现危机的时候才需要这种管理职能。
（ ） 9 组织的员工是组织的内部公众,他们是组织重要的一类公众。
（ ） 10 公共关系就是无目的地向社会大众传播自己的有关信息的过程。
（ ） 11现代公共关系之父是美国记者艾维·李，他的主张是凡宣传皆好事。
（ ） 12 公共关系的根本职责是传播推广。
（ ） 13公共关系传播推广职责的首要任务是告知公众。
（ ） 14“酒香不怕巷子深”，在现代公共关系学看来仍然是非常正确的。
（ ） 15处理危机事件的公关宗旨是真实传播，挽回影响。
（ ） 16公共关系需要广告作为工具。
（ ） 17从严格意义上说，公共关系产生于现代工业社会，它是现代大工业生产发展的必然产物。
（ ）18巴纳姆是第一位公共关系理论家。
（ ） 19 现代第一本公共关系著作是《公共关系学原理》。
（ ） 20 艾维·李的公关信条是“投公众所好”。
跨校辅修管理会计期末试卷
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《管理会计》课程考试卷（A ）闭卷 课程代码 120009 课程序号 0645 2013——2014学年第一学期 跨校辅修 姓名 学号 学籍所在学校一、单选题 (每小题1分，共计10分)1．在其他条件不变的情况下，销售量增加使（ ）。
A ．安全边际减少 B ．盈亏临界点增加 C ．贡献毛益率增加 D ．利润增加 2．在成本控制中，企业应遵循的原则是（ ）。
A ．目标一致原则 B.例外管理原则 C ．自主原则 D.重要性原则 3．在一般情况下，当某存货的采购批量越小时，则（ ）。
A ．全年采购次数越少，订货成本越小，储存成本越小 B. 全年采购次数越多，订货成本越小，储存成本越多 C. 全年采购次数越少，订货成本越小，储存成本越多 D. 全年采购次数越多，订货成本越多，储存成本越少4．变动成本法下的利润低于完全成本法下的利润的真正原因是（ ）。
A ．期初存货中的固定制造费用大于期末存货中的固定制造费用 B. 期初存货中的固定制造费用等于期末存货中的固定制造费用 C. 期初存货中的固定制造费用小于期末存货中的固定制造费用 D. 以上各项均不对 5．某企业生产乙产品1 200件，单价20元，单位变动成本为单价的60%，固定成本6 000元，则，乙产品的安全边际率为（ ）。
A ．62.5% B. 60% C. 40% D. 37.5% 6．在生产能量的相关范围内，每增加或减少一单位产量而引起的成本的变动额是（ ）。
A. 单位成本 B. 差别成本 C. 机会成本 D. 边际成本 ……………………………………………………………装订线…………………………………………………7．保本点的计算是建立在（）的基础上。
A. 变动成本法B. 完全成本法C. 高低点法D. 回归直线法8．在管理决策中，（）通常不予考虑。
A. 付现成本B. 沉没成本C. 机会成本D. 边际成本9．直接材料预算、直接人工预算和变动制造费用预算的编制基础是（）。
诚实考试吾心不虚,公平竞争方显实力,
诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《 市场营销学 》课程考试卷（A ）闭卷 课程代码 课程序号 0404200 7——2008 学年第二 学期Part One ： please choose the best one answer for each questions (2*15=30)1. Good marketing is no accident, but a result of careful planning and ________. a. execution b. selling c. strategies d. tactics e. research2. The most formal definition of marketing is ________. a. meeting needs profitablyb. identifying and meeting human and social needsc. the 4Ps (Product, Price, Place, Promotion)d. an organizational function and a set of processes for creating, communicating, and delivering, value to customers, and for managing customer relationships in ways that benefit the organization and its stake holders.e. improving the quality of life for consumers3. Companies selling mass consumer goods and services such as soft drinks, cosmetics, air travel, and athletic shoes and equipment spend a great deal of time trying to establish a superior brand image in markets called ________. a. business markets b. global markets c. consumer marketsd. nonprofit and governmental marketse. service markets4. Marketers often use the term ________ to cover various groupings of customers.……………………………………………………………装订线…………………………………………………a.peopleb.buying powerc.demographic segmentd.social class positione.market5.________ are adept at building customer relationships, not just products; theyare skilled in market engineering, not just product engineering.a.Profit-centered companiesb.Customer-centered companiesc.Production-centered companiesd.Sales-centered companiese.Promotion-centered companies6.In response to giant retailers and category killers, entrepreneurial retailers are buildingentertainment into stores with coffee bars, lectures, demonstrations, and performances.They are marketing a(n) ________ rather than a product assortment.a.experienceb.customer valuec.customer delightd.total service solutione.intangible benefit(s)7.The ________ concept holds that consumers and businesses, if left alone, willordinarily not buy enough of th e organization’s products.a.productionb.sellingc.marketingd.producte.holistic marketing8.________ can be seen as the development, design, and implementation ofmarketing programs, processes, and activities that recognizes the breadth and interdependencies of their effects.a.Niche marketingb.Holistic marketingc.Relationship marketingd.Supply-chain marketinge.Demand-centered marketing9. The buying process starts when the buyer recognizes a _________.a. productb. an advertisement for the productc. a salesperson from a previous visitd. problem or neede. an internal cue10.The four Ps represent the sellers’ view of the marketing tools available forinfluencing buyers. From a buyer’s point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers’ four Ps correspond to the customers’ four Cs. The four Cs are ________.a)customer focus, cost, convenience, and communicationb)customer solution, customer cost, convenience, and communicationc)convenience, control, competition, and costd)competition, cost, convenience, and communicatione)category control, cost, concept development, and competition11.During market segmentation analysis, the marketer identifies which segmentspresent the greatest opportunity. These segments are called ________.a)target marketsb)primary marketsc)tertiary marketsd)demographic marketse)focused markets12. As a brand manager you have decided to use the full market coverage approachin marketing to your customers. Within the full market coverage approach, you have selected a(n) ________ strategy whereby your firm will operate in several market segments and design different products for each segment.a.undifferentiatedb.differentiatedc.concentratedd.introvertede.parallel13.________ reflects the perceived tangible and intangible benefits and costs tocustomers.a.Loyaltyb.Satisfactionc.Valued.Expectationsparison shopping14. After visiting a local car dealer and having your car serviced, a day later youreceive a phone call from a research firm asking you to comment on your service experience. This is part of the manufacturer’s quality control over its dealers and the firm’s audit of the service performance by collecting _________.a. satisfying customer complaintsb. dealer performancec. customer performanced. “voice of the customer measurements”e. “competitive data”15. When V olvo runs advertisements suggesting that it is the safest car money can buy, it is engaging in which of the following forms of marketing programming?a. Technologicalb. Servicec. Market segmentationd. Public relationse. PositioningPart Two ：False/ Truth (2*15=30)1. Internal marketing is an appropriate practice to be used in holistic marketing2. Most marketers satisfy everyone in a market —that’s how they stay in business..3. Sales promotion consists of a collection of incentive tools, mostly short term, designed to stimulate quicker or greater purchase of particular products or services by consumers or the trade.4. A good pricing strategy to use in the introduction stage of the product life cycle is to charge cost-plus.5. A good advertising strategy to use in the maturity stage of the product life cycle would be to stress brand differences and benefits.6. Co-branding is when two or more well-known existing brands are combined into a joint product and/or marketed together in some fashion.7. Advertising, sales promotion, and direct marketing are all part of what is called the offering mix..8. If demand changes considerably with a small change in price, we say that the demand is elastic.9. C hannel conflict is generated whe n one channel member’s actions prevent the channel from achieving its goal.10. A vertical marketing system comprises the producer, wholesaler(s), and retailer(s) acting in their own interests.11. McDonald’s has decided to engage in cause marketing. An appropriate action would beto sponsor an endangered species at a national or city zoo.12. Personal communication channels derive their effectiveness through装订线…………………………………………………individualized presentation and feedback.13. Relationship marketing has the aim of building mutually satisfying long-term relationships with key parties.14. The selling concept holds that consumers will favor those products that offer the mostquality, performance, or innovative features.15. The societal marketing concept holds that the organiz ation’s task is to determine theneeds, wants, and interests of target markets and to deliver the desired satisfactions more effectively and efficiently than competitors in a way that preserves or enhances the consumer’s and the society’s well -being.Part Three ： Short-Answer(5*2=10)1. Distinguish between the concepts of customer delivery value and customer lifetime value.2. . Explain the concept of a hybrid channel distribution system.Part Four ：Application (10*3=30)1. A leading manufacturer of watches maintains a set of very exclusive networks of retailers (exclusive distribution) that are authorized to sell its watches. This exclusivity ensures that the company can control the service level, distribution, and outputs offered by the retail stores doing business with them. Recently, however, there has been pressure on the company (by Wall Street investors) to expand its products to more and more retailers (intensive distribution) in order to increase sales. What are some of the dangers that the company might encounter when moving from one form of distribution to another?2. Marketing has often been defined in terms of satisfying customers’ needs and wants. Critics maintain that marketing does much more than satisfying customer s’ needs and wants and, in fact, create needs and wants that did not exist before. According to these critics, marketers encourage consumers to spend more money than they should on goods and services they really do not need. What is your opinion of this on-going debate? Take a stance and defend your position using examples of companies that you perceive to have created or satisfied customer needs.3. Assume that you are the marketing manager for a large appliance manufacturer. You have had five quarters of rapid sales growth and would like to prolong the eventual downturn that always follows periods of high growth for as long as possible. Please list at least six strategies for sustaining rapid market growth can be used to achieve your objective (sustaining rapid growth in a market)诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《国际金融》课程考试卷
For personal use only in study and research; not for commercialuseFor personal use only in study and research; not for commercialuse诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《 国际金融 》课程考试卷（A ）课程代码 课程序号200 ——200 学年第 学期姓名 学号 班级注：1. 本试卷中的汇率，如果没有其它说明，即为直接标价法下的汇率。
2．本卷1-3页为答题纸，所有答案必须写在答题纸上……………………………………………………………装订线…………………………………………………四、计算题（选做1题，每题10分，共10分）五、简答题（选做4题，每题10分，共40分）……………………………………………………………装订线…………………………………………………一、用所给的词语填空，每格一分，一个词语只能用一次（共20 分）要素经常国际货币媒介货币价格一价定律无抛补欧洲货币特里芬费雪通货膨胀率基本汇率货币清洁浮动固定汇率间接滞胀实际汇率超调铸币1．汇率是一国货币用另一国货币表示的_______。
2．把标准单位的本国货币表示成若干单位的外国货币的汇率表示法，被称为______标价法。
3．最先通过系统研究指出布雷顿森林体系存在致命缺陷的学者是______ _。
4．___________是一种在发行该种货币以外国家的国际交易中被广泛用作度量标准的货币。
5．在国际收支平衡表中，对外要素报酬被归入________项目。
6．_________是短期价格刚性与利率平价条件共同作用的结果7．购买力平价理论的基础之一是____________, 它认为在自由竞争并且没有贸易障碍的情况下，一种商品在世界各地的售价是一样的。
8．相对购买力平价认为，双边汇率的变化率等于两个国家的_______之差。
《旅游接待业》课程期末考试试卷及参考答案
诚实考试吾心不虚，公平竞争方显实力，考试失败尚有机会，考试舞弊前功尽弃。
《旅游接待业》课程期末考试试卷课程代码______课程序号_______ 2018—2019学年第一学期姓名学号班级一、概念题(每小题4分，共计28分)1、旅游接待业市场结构的定义与类型2、旅游接待业结构的合理化3、旅游接待业结构的高级化4、旅游接待业结构的融合化发展5、旅游接待业的公共服务体系6、旅游接待业高质量发展体系7、旅游接待业安全质量二、分析说明题(每小题10分，共计40分)8、请说明旅游接待业企业的合作与竞争策略9、请说明旅游市场治理的长效机制10、请说明处于旅游接待业不同层级岗位上的人才的素质要求，对具有成长潜力的人才的素质要求11、全面提升我国旅游接待业安全质量控制管理系统三、设计与说明题(每小题8分，共计32分)12、请说明供给侧结构性改革的基本理论，并说明我国旅游接待业供给侧结构改革的目标13、请设计与说明我国旅游接待业公共服务体系优化的方向14、请说明旅游接待业规划编制的思路与内容15、请设计说明旅游接待业高质量发展目标及绩效指标体系《旅游接待业》课程期末考试试题参考答案一、概念题(每小题4分，共计28分)1、旅游接待业市场结构的定义与类型（1）旅游接待业市场结构是指旅游接待业企业市场关系的特点和表现方式,它是反映旅游接待业市场的竞争和垄断关系的概念。
（2）依据竞争和垄断的不同程度，至少可以分为以下四种基本类型：完全竞争的市场结构，完全垄断的市场结构，垄断竞争的市场结构，寡头垄断的市场结构。
2、旅游接待业结构的合理化它是指要做到在合理使用资源、使旅游者满意与旅游接待业企业获得合理效益及旅游业可持续发展的前提下，旅游接待业市场的供给结构与旅游接待业市场的有效需求结构平衡，即旅游接待业供给体系（综合接待能力及其每一构成部分——旅游信息、旅游交通、旅游景区点、旅游住宿、旅游文化娱乐活动、旅游购物等分支行业）既不存在着不能满足有效需求的瓶颈缺口，也不存在着亏损性的供给过剩现象。
新版诚实考试吾心不虚,公平竞争方显实力,课件.doc
诚实考试吾心不虚，公平竞争方显实力，考试失败尚有机会，考试舞弊前功尽弃。
西方经济学试卷（7）参考答案一、单项选择题（每题2分，共50分。
）1、垄断者实施一级价格歧视能够：A.将全部的生产者剩余转化为消费者剩余B.将全部的消费者剩余转化为利润C.不能改变消费者剩余D.不能改变生产者剩余B2、夜班工人比白班工人的工资水平高的原因是A.超级明星现象B.补偿性工资差异C.雇主的歧视D.学历的差异B3、价格控制A、总是产生公平的结果B、总是产生有效率的结果C、可能产生不公平的结果D、产生政府收入C4、一个价格上限只有何时才有约束力A、等于均衡价格B、高于均衡价格C、低于均衡价格D、价格上限在自由市场中没有约束力C5、弹性的概念被用来A、分析经济扩张的能力B、决定经济中政府干预的水平C、更准确的分析供给和需求D、计算消费信贷购买C6、无弹性的需求意味着A、消费者对价格变化几乎无反应B、消费者对价格变化有实质的反应C、消费者对收入变化有直接的反应D、需求量的变化等于价格的变化A7、奢侈品的需求弹性可能是A、大于1B、小于1C、等于1D、等于0A8、需求是单位弹性的，如果弹性A、小于1B、大于1C、等于1D、等于0C9、下面哪一个有最大的收入弹性A、奢侈品B、必需品C、替代品D、互补品A10、G大学考虑增加学费以加强收入。
如果G大学觉得提高学费可以增加收入，他们是A、一定忽略了需求定律B、假设大学教育的需求是有弹性的C、假设大学教育的需求是无弹性的D、假设大学教育的供给是有弹性的C11、在自由市场中，谁决定了产品出售的价格和数量B、需求者C、政府D、供给者和需求者一起D12、一般来说，弹性是A、市场上，购买者和销售者之间发生的摩擦。
B、普遍流行于市场上的政府的干预程度的衡量。
C、市场竞争程度的衡量。
D、购买者和销售者对于市场条件变化的反应的程度的衡量。
D13、经济学最基本的工具是A、需求和供给B、价格和数量C、货币政策和财政政策D、需求和供给的弹性A14、以法律规定商品可以出售的最高的价格是A、价格下限B、稳定价格C、平价D、价格上限D15、有关蜡烛的税收负担下面哪一个是正确的A、购买者承担了所有的税负B、销售者承担了所有的税负C、购买者和销售者分担了税负D、政府承担了所有的税负C16、对蓝莓的销售者纳税A、增加成本，降低利润，使供给曲线左移B、增加成本，降低利润，使供给曲线右移C、降低成本，增加利润，使供给曲线左移D、增加成本，降低利润，将导致沿着供给曲线A17、假定你生产首饰盒。
诚实考试吾心不虚公平竞争方显实力-上海财经大学经济学院
诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《 西方经济学 》课程考试卷（A ）闭卷课程代码 课程序号2014——2015 学年第1学期姓名 学号 班级请仔细阅读以下内容，并签名承诺。
一旦您签名，将作为诚信承诺的依据，若您在考试过程中出现舞弊行为，将按照学校有关规定严肃处理；若您拒绝进行诚信承诺，将取消考试资格。
考试结束后，考卷必须与答题纸同时上交。
未上交考卷，或没有诚信签字的考卷将计以零分。
诚信承诺书我谨以至诚承诺，在此次考试过程中，我绝无任何舞弊行为，也绝不帮助他人舞弊。
学生签名：……………………………………………………………装订线…………………………………………………年月日一、判断题（15分，每题1分，正确填√，错误填×）1、根据费雪效应，通货膨胀率上升只影响实际利率不影响名义利率。
（）2、如果总收益是1000元，显性成本是500元，而隐性成本是300元，那么会计利润等于200元。
（）3、降低再贴现率和在公开市场上出售国债都可以增加货币供给量。
（）4、许多穷人因为“看病贵”而得不到充足的医疗服务；一个旨在降低医疗价格的价格上限政策一定能够解决这个问题。
（）5、假设人民预期通货膨胀等于3%，但实际上物价上升了5%。
这种未预期到的高通货膨胀率减轻了政府的债务。
（）6、所售产品有无相近替代品这一点区分了垄断竞争企业和垄断企业。
（）7、预期通货膨胀率的增加将短期曲线右移，并且对长曲线没有影响。
（）8、假设央行在实际自然失业率为5%的时候认为自然失业率应该是6%，并根据这一信念决定其货币供给决策，那么央行会实施紧缩性货币政策。
（）9、由于高铁竞争而被解雇的短途客运司机经历的更可能是短期失业，因为公交、出租车等很多企业都需要司机。
（）10、假设某国有50000张1元的纸币，居民们持有等量的现金和活期存款，且银行保持20%准备金，那么货币量是250000元。
诚信考试公平竞争
诚信考试公平竞争尊敬的老师，亲爱的同学们：大家好！今天，我在国旗下讲话的题目是《诚信考试，公平竞争》。
同学们，经过数月的刻苦学习和积累，我们迎来了又一次期末考试。
这是一个收获喜悦的时刻，也是一个接受挑战的时刻。
期末考试即是对我们知识积累与创新能力的检测，也是对我们求学与做人态度的考验，更是对我校优良作风的检验。
一分耕耘，一分收获。
面对考试，已学过的知识或许已经忘却，但我们的诚信却永远不可以丢。
诚信是中华民族的传统美德，立身之本，是我们做人应具有的基本品质，是衡量个人素质的一项重要标准。
不讲诚信、考试作弊不仅是对自己能力的否定和蔑视，更是对学校优良学风的亵渎。
考试，是为了检测我们所学功课的掌握程度；其次，测试我们学习的技巧和记忆力；再者，也是评价老师的教学质量的一种方式；更正要的是，测试我们是否诚信。
目前，考试作为一种较好的、相对公平的测试评价形式，一直被广泛用于各级教学，而成绩只是一个检测报告，好则代表自己的学习方法和态度正确，应该继续保持，差也不应该丧失信心，而应该对自己这段时间的学习深深的反思。
学习在于点滴积累，亲手采的蜜最甜，亲手酿的酒最香，让我们诚信考试、公平竞争，向我们的老师、父母汇报我们的真实成绩。
在这里，我还想给大家提几点建议，希望能对大家有所帮助。
1、认真学习，与汗水相伴。
全神贯注的投入到复习当中，让所有的知识在脑海里根深蒂固，流下的汗水将换来考试后甜美的笑容。
2、合理安排学习时间，与时间赛跑。
抓紧每一分钟，集中精力，合理地利用有限的时间，才会使复习进度加快。
3、利用方法提高效率。
我们要科学的制定复习计划，怎样复习最有效，怎样复习最省时，让复习效率大幅提高，使复习事半功倍。
4、科学应考。
考试中沉着冷静，仔细认真，运用科学的方法对待每一场考试，努力考出自己的最好水平。
同学们，初中是我们中学阶段最重要的一个时期，努力学习打好基础，才会有以后更大的成就。
学习的热情如同一团熊熊烈火，温暖了深冬。
诚实考试吾心不虚 ,公平竞争方显实力,
诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学国际文化交流学院 语言生《高级商务汉语课》期中考试卷样张学年第 学期姓名 学号 班级题号 一二三四五六七八九总分得分第一部分 听力（20％）一、每一题你将听到简短的对话或讲话，请你选出最恰当的答案。
（2*5=10分）1． 女的想干什么？ （ ）A ． 做公务员B ． 开个网店C ． 结婚D ． 考研究生2． “联想”模式的核心是什么？ （ ）A ． 人才培养B ． 科技创新C ． 员工培训D ． 借船出海3． 这段话在谈论什么问题？（ ）A. 手机行业特点B. 企业失败原因C. 市场变化迅速D. 市场竞争激烈4. 企业培训需求的产生来源不包括以下哪个？ （ ） A ． 工作要求的变化B ． 市场需求的变化C ． 企业人员的变化D ． 绩效的变化得分……………………………………………………………装订线…………………………………………………二.你将听到一段短文，请你选出最恰当的答案。
（1*5=5分）6. 对于马云创业初期的描述，下面哪种说法不正确？ （ ）A. 第一次创业很顺利，获得了成功。
B. 为了创业，他曾放弃了学位。
C. 第一创业后，很快成熟起来了。
D.他没有任何商业经验，也不愿意说自己是商人。
7. 马云认为在团队创业过程中，什么是最重要的？ （ ） A. 团结一致 B. 优势互补 C.宽容大度D.共同奋斗8. 在三次创业经历过程中，哪一项不是马云获得的收获？ （ ）A. 团队成功带来的成就感B. 每次创业都有盈利C. 更加清楚地认识自己D.认识到自己是一个焦虑的人9. 三次创业过程中，马云都拿到了投资，他认为主要的技巧是什么？ （ ）A. 个人的魅力B. 漂亮的商业计划书C.运气D.很不错的团队5. 现在新马泰旅游要多少钱？ （ ）A. 2800元B. 7000元C. 4500元D.4200元得分10. 下面哪一项不是马云对创业的看法？ （ ）A. 创业失败了，不要责怪什么，分析一下原因。
金融计量学》习题及习题答案
诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《 Financial Econometrics 》课程考试卷一课程代码 课程序号姓名 学号 班级Part 1 Term Explanation （20 marks ）1．White Noise 2．RandomWalk3．Akaike Information Criterion 4．Jarque-Bera Statistic 5．Chow TestImportant Point ：1．White Noise ：White Noise is the special case of stationary stochastic process. We call a stochastic process purely random or white noise if it has zero mean, constant variance and is serially uncorrelated. 2．RandomWalk: Random walk means that the stochastic process is nonstationary and value of this period is highly related to the past values. For example, the stock price today may equal the yesterday ’s price plus a random shock. Random walk without drift can be expressed as t t t u y y +=-13．Akaike Information Criterion: AIC provide a way to select the better regression model among several models by comparing their forecast performance. The lower the AIC, the better the forecast performance will be. AIC will also be used to determine the lag length in ARDL approach.4．Jarque-Bera Statistic: The Jarque-Bera test is the test of normality. We first calculate the skewness and the kurtosis, and it is also based on the residual of the regression.The Jarque-Bera Statistic=)24)3(6(22-+K S n , where S is the skewness and K is the kurtosis,n is sample size, and for normal distribution, S=0, K=3, if JB statistic is not significantly different from zero, p value is quite low, we reject the null hypothesis that the residual is normally distributed.5．Chow Test: The test of structural change of the regression. The estimate of the parameter of the regression may not retain the same through the entire time period; we use the Chow test to test whether the relationship is stable and find the break point. It develop the F statistics=)/(/)(k N RSS mRSS RSS ur ur r --, the null hypothesis is the regression is stable.Part 2 Explain main purpose(s) of constructing following two models and making comments on the empirical results. (25marks)1.Gregory Chow (1966)where M = natural logarithm of total money stock Yp = natural logarithm of permanent income Y = natural logarithm of current income R = natural logarithm of rate of interest2.Taylor and Newhouse (1969)本题答题要点：1。
CET1(模拟卷1)
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学成人高等教育考试卷（模拟卷1）闭卷 课程名称：大学英语（一） 学年第 学期 姓名 学号 专业 班级I. Choose the one that best complete the sentence: (15%) 1. You ____ about your friends never coming to see you, but when they do come, you give them such a hard time it ’s hardly surprising they stay away. A. complain B. waken C. disturb D. publish 2. The teacher singled her out for praise because she made ____ progress in a short time. A. nervous B. astonishing C. critical D. anxious 3. Educators report that the generation growing up with television can ____ write an English sentence, even at the college level. A. necessarily B. undoubtedly C. previously D. barely4. The city government is going to take measures to ____ the price.A. bring downB. turn downC. put downD. set down5. I can ’t talk with you now, but I’ll _____ you this evening by phone.A. talkB. chatterC. communicateD. contact6. On a ____ day, our professor works in the lab from 9 a.m. to 11 a.m.A. followingB. previousC. nextD. typical7. He was so ____ to hear of his mother ’s illness that he could no longer concentrate on his studies.A. getB. botherC. disturbedD. trouble8. The famous scientist is trying to explain his new _____.A. astonishmentB. agreementC. enjoymentD. findings9. I caught a _____ her among the crow just before she disappeared from sight.A. glimpse ofB. look atC. glance atD. watch out10. The “unsinkable ” passenger liner Titanic sank on her maiden (处女) ____ when she struck an iceberg in the Atlantic.A. tripB. voyageC. tourD. journey11. We had decided that our last day would be spent ____ one of the many activities which the hotel offered to arrange.A. consolidatingB. proceedingC. samplingD. selecting12. It was 8 sharp when the train ____ London.A. laid outB. entered intoC. came downD. pulled into……………………………………………………………装订 线…………………………………………………13. She is leaving her husband because she cannot ____ his hot temper any longer.A. put up withB. controlC. deal withD. suffer from14. National Day is _____, we ’ll arrange an English evening to celebrate it.A. coming throughB. running upC. fitting inD. round the corner15. The bad weather has ____ our building program by three weeks.A. pulled outB. set backC. approved ofD. fitted inII. Choose the one that is closest in meaning to the underlined word: (10%)16. You walked so fast that I couldn ’t keep up with you.A. keep my promiseB. put up with youC. look after youD. remain the same speed as you17. Wash your hand before you handle my books, please.A. readB. getC. learnD. touch18. The teacher glanced at his watch and said it was time for class.A. checked upB. glared atC. looked atD. watched19. The flames billowed over the prairie (大草原).A. ran away fromB. not easily bentC. rose or rolled like wavesD. allowed to go down20. The book that my father bought for me is very dull.A. excellentB. uninterestingC. importantD. creative21. She was wearing a plain white dress.A. clearB. simpleC. obviousD. not beautiful22. It was proposed that this matter be considered at the meeting.A. suggestedB. plannedC. protestedD. suspected23. He indicated that I should leave.A. predicatedB. showed meC. signed to meD. suggested24. His surprising recovery from a major operation delighted all of us.A. innocentB. funnyC. importantD. possible25. Ted and I decided to board a train for Geneva.A. get alongB. keep upC. get onD. go onIII. In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a word bank abovethe passage. You may not use any of the words in the bank more than once.(10%)Learning 26 help make the difficult task of study English easier. For instance, it is beneficial to treat new words in different ways according to how 27 they occur in everyday use: active words you must practice 28 ; useful words you must 29 ; words that seldom occur in everyday situations require just a nodding acquaintance. It also pays to 30 idiomatic ways of saying things in English. As idiomatic usage often causes difficulties for Chinese students you must pay close attention to the way native speakers 31 .Language learning is, in fact, an active 32 , Students who make a conscious effort to practiceEnglish, who seek out 33 to use what they have learned, are more successful than those who 34 the teacher to do the whole job. Undoubtedly, it is all important to 35 through speaking and writing what you have absorbed from reading and listening.IV . Reading Comprehension (20%) Passage 1 In the eighteenth century young ladies in Italy were taught reading, writing, music and arithmetic. But their knowledge of history and geography was very poor. Once the French ambassador in Rome was giving a ball to which many important people were invited. The Italian Minister of Foreign Affairs came very late. A young lady, who was well acquainted with him, saw him enter the ball-room and asked why he was so late. “You see,” said the Minister, “there has been a little accident at the King ’s palace.” The curious young lady asked the Minister to tell her what had happened at the King ’s palace. “Oh, nothing important,” answered the Minister. “The ambassador of Brazil, who was to be presented to the King, forgot to take his credentials with him and was obliged to go back to his hotel to bring them. If he had left them in Brazil we should have had to wait at least six months for them.” “Is Brazil so far from Rome?” asked the lady, who knew very little geography. “It is in the New World,” said the Minister. “In the New World?” repeated the lady in great astonishment. “Yes, in the New World,” answered the Minister in a sarcastic tone, “which was discovered by Christopher Columbus.” When the young lady heard this, she rushed into the middle of the ball-room and shouted as loud as she could: “Ladies and gentlemen, have you heard the latest news? A new world has just been discovered by a certain Christopher Columbus.” 36. The Italian foreign minister came to the hall very late because ____. A. he had had something to do at home B. he was delayed by a little accident C. someone was hurt in the King ’s palace C. he was reluctant to come to the ball 37. In this passage, the word “credentials ” (Para. 5) means ____. A letter of introduction B. papers showing one has a right to exercise official power C. an official invitation D. secret documents 38. Where did the ambassador leave his credentials? A. In the hotel. B. In his office. C. In Brazil. D. In Rome. 39. The reason why the young lady shouted her announcement was that ____. A. she wanted to broadcast the surprising news B. she was the hostess of the ball C. she was well acquainted with the Minister D. she had never heard about Columbus 40. Her announcement showed she was ____. A. ignorant B. clever C. thoughtless D. knowledgeable Passage 2 The Romans built great “aqueducts ” to carry fresh water from the mountains to the cities. Many ……………………………………………………………装订线……………………………………………………….………of these aqueducts are still standing today. The Romans also built great pipes under the ground to carry away the sewage. In Rome, one of these sewage pipes (sewers) is still used today; it is 2,000 years old. The Roman Emperors even set up a government health service. They built the first great public hospitals in Europe, and they paid doctors to look after poor people.Then the Roman Empire fell to pieces, these civilized methods of treatment disappeared from most of Europe, for more than a thousand years. People went back to the old ways. They lived in dirty conditions which helped to cause diseases; and they asked God to cure the diseases. They shut up mentally sick people in prisons. Or they burnt them alive because they were supposed to have magic powers.But the work of the Greek and Roman doctors was no lost. Over a thousand years ago, the Arabs moved into many of the Mediterranean countries. They took big parts of the old Roman lands. They translated the Greek and Roman medical books into Arabic. Arab doctors themselves made many new discoveries.When civilization at last came back Europe, men once again translated the Greek and Roman works on medicine into Latin. Slowly ---- very slowly ---- European doctors discovered again the things that the Greeks and Romans had known so long ago. Slowly, they began to make new discoveries. They found out more about the way the body works ---- the way our blood goes round our bodies, the way our nerves send messages from our brains to our muscles, the way these muscles move our bodies.41. The word “aqueduct” (Para. 1) probably means ____.A. something which was built long agoB. something invented by a Roman EmperorC. a big pipe under the groundD. something built to supply clean water for the citizens42. Which of the following is NOT true?A. A government health service was set up in ancient Rome.B. The first public hospital in Europe was built in Rome.C. In ancient Rome doctors were paid by the government.D. Those who were mentally sick were all burnt alive in the Roman Empire.43. In this article, “civili zed methods of treatment” (Para. 2) refers to ____.A. advanced forms of health careB. the way they burnt the bodies of the deadC. imprisonment of the mentally sickD. what was called magic powers44. From this article we’ve learned that the Arabs ____.A. made more discoveries than RomansB. helped to preserve the Roman medical worksC. discovered more about the way the human body worksD. occupied big parts of the old Roman lands 2,000 years ago45. This article is mainly about ____.A. the contributions made by the Romans and Arabs to the promotion of public healthB. how the Arabs invaded the Roman EmpireC. the rise and fall of the Roman EmpireD. how Arabian doctors helped to translate the medical booksPassage 3Excited by the successful landing of the rover (天体登陆车) on Mars, scientists from NASA (美国国家航空航天局) have spent the last few days studying data from the robot and working ongetting it ready to roll. Spirit made a dangerous, but safe landing on Mars on what scientists believe is the rocky bed of an ancient lake that once may have contained life. Just three hours later, the six-wheeled rover began sending black-and-white photos of its surroundings back 170 million kilometers to Earth. The rover sent back a few color photos on Monday. The scientists were overjoyed by the success. Two of every three past landings on Mars have failed. “It ’s a big step forward for all humanity. Now we have another rover on another planet, exploring a new world. What more could you ask for?” said Charles Elachi, director of NASA ’s Jet Propulsion Laboratory (喷气推进器实验室) The first images (图像) from Spirit show a flat, wind-damaged surface dotted with small rocks. The scene made scientists eager to send the rover around the planet in search of evidence (证据) that the landing site was once covered with water. The US$820 million project also includes a twin golf-cart-sized rover called Opportunity, set to land on Mars ’ other side. The dozens of initial, low-resolution (低分辨率) photos show Spirit landed upright, level and facing south on a flat stretch of the hole that the scientists believe once contained a lake. It will be about a week before the six-wheeled robot is ready to roll off its lander and move around Mars. Spirit ’s successful landing has ended the trend of failed missions (任务) to Mars. NASA ’s last attempt to land on Mars, in 1999, ended in failure. Its last successful landing was in 1997, when Pathfinder carried the tiny Sojourner rover to the surface of Mars. 46. What are the names of the rovers mentioned in this passage? A. Spirit, Opportunity, NASA. B. Spirit, Pathfinder, Sojourner. C. Spirit, Opportunity, Pathfinder. D. Spirit, Opportunity, Sojourner. 47. What can we infer from Charles Elachi ’s words “What more could you ask for?” in Paragraph 5? A. The scientists want to know what they can get from the rover. B. The scientists don ’t know what is waiting for the rover. C. The scientists are very satisfied with the successful landing. D. The scientists intend to send more rovers to Mars. 48. The images from Spirit ____. A. prove that the landing site was once covered with water B. show that some parts of the surface of Mars are wind-damaged C. are evidence that the rocky bed of an ancient lake contains life D. show there was once a lake on the surface of Mars 49. After landing successfully on Mars, Spirit ____. A. began to roll off its lander and move around Mars B. was busy moving around the landing area C. began sending very clear pictures of its surroundings immediately D. will be ready to move around Mars in about one week ’s time 50. According to the passage, which of the following is not true? A. The successful landing of Spirit ended the trend of failed missions. B. Scientists were convinced by the pictures sent back by Spirit that the landing site was rocky and wind-damaged. C. After its landing, Spirit sent back black-and-white photos as well as color ones. D. The landing site of Opportunity is not far away from Spirit. Passage 4Like every language, American English is full of special expressions, phrases that come from ……………………………………………………………装订线……………………………………………………….………the day-to-day life of the people and develop in their own way. Our expression today is “to face the music”.When someone says, “Well, I guess I’ll have to face the music,” it does not mean he’s planning to go to concert. It is something far less pleasant, like being called in by your boss to explain why you did this and that, and why you didn’t do this or that. Sour music indeed, but it has to be faced. At sometime or another, every one of us has had to face the music, especially as children. We can all remember father’s angry voice, “I want to talk to you.” It is only that we did not obey him. What an unpleasant business it was!The phrase “to face the music” is familiar to every American, young and old. It is more than 150 years old. And where did this expression come from? One of the explanations comes from the American novelist, James Fenimore Cooper. He said, in 1851, that the expression was first used by actors while waiting in the wings to go on the stage. When they got their cue (提示) to go on, they often said, “Well, it’s time to face the music.”And that is exactly what they did ---- facing the orchestra (交响乐队) which was just below them. An actor might be frightened or nervous as he moved on to the stage in front of an audience that might be friendly or perhaps hostile (敌对的), especially if he forgot his lines. But he had to go out. If he did not, there would be no play. So the expression “to face the music”comes to mean, “having to go through something, no matter how unpleasant the experience might be, because you know you have no other choice.”Complete the following sentences with the information given in the passage.51. The expression “to face the music” is so old that it is familiar to ____.52. In American English, as well as in ____, there are a lot of special expressions which come fromthe day-to-day life of the people and develop in their own way.53. Actors might be frightened or nervous as they go on to the stage if they cannot remember ____.54. The phrase “to face the music” came up ____ ago.55. If you fail to finish you task, the boss will ____ you ____ to give an explanation.V Cloze (10%)We were young; we were smart; we were looking forward to the world of work. And 56 we graduated from Oxford University in the early 1970s, my wife and I thought we’d 57 it all. We’d both have successful, satisfying careers (事业). We’d have 58 time to travel the world and have fun. We’d 59 in our kids’ upbringing and 60 the housework. We believed that the world of staying-at-home moms and job-trapped (为工作所困不能脱身的) dads had 61 sometime around 1969.We were 62 , of course. In her 30s, my wife gave 63 her job as a government official to have children. Trying to balance (平衡) work and family, she took part-time jobs that 64 some cases were enjoyable 65 that never gave her the advancement that you get 66 you’re in full-time employment.Meanwhile ---- first for fun, 67 because the extra income helped ---- I allowed work to take over my life, spending nights and weekends 68 on books or TV films. I’ve 69 nothing close to the time I wanted to 70 my two daughters. True, there should be some rules against well-paid people complaining about their lot in life, but the three-way balance among work, family and the non-job, non-kid things that 71 much spice (情趣) to life ---- whatever happened 72 my tennis game or the trips to foreign lands? ---- is nothing 73 what my wife and I imagined it would be. It’s not just women who are 74 that modern life has not fulfilled their various needs.75 are millions of men who wanted their marriage to be a true partnership of equals. 56. A. when B. while C. as D. since 57. A. do B. have C. take D. make 58. A. plenty B. little C. enough D. few 59. A. put B. share C. work D. help 60. A. divide B. separate C. break D. do 61. A. stopped B. ended C. closed D. completed 62. A. right B. wrong C. sure D. confused 63. A. in B. away C. up D. back 64. A. on B. for C. at D. in 65. A. but B. or C. and D. however 66. A. though B. if C. as D. unless 67. A. latter B. later C. secondly D. again 68. A. turning B. relying C. working D. looking 69. A. done B. taken C. left D. spent 70. A. for B. with C. at D. on 71. A. add B. increase C. commit D. take 72. A. at B. to C. for D. on 73. A. as B. to C. like D. for 74. A. embarrassed B. wakened C. disappointed D. disturbed 75. A. So B. As C. Also D. NorVI. Translation from Chinese into English (15%) 76. 老两口为他们的孙子感到骄傲，因为他在第28届奥运会上获得了两枚金牌。
旅游接待业课程期中考试试卷-参考答案-何建民-2019-7-25
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
《旅游接待业》课程期中考试试题参考答案课程代码 课程序号2019—2020学年第 一学期姓名 学号 班级一、 概念题(每小题4分，共计28分)1、 旅游接待业 旅游接待业包括：（1）为旅游者提供直接服务的企业或其他组织；（2）为旅游者直接服务的企业或其他组织的投资、采购提供服务的企 业或其他组织。
2、旅游接待业发展的模式它是指依据旅游接待业的发展理念所选择的旅游发展方式，一种固 定的旅游发展的组织管理方式或资源配置方式，具有全局性的指导意 义。
3、 全域旅游发展的理念与模式它是指在一定区域内，以旅游业为优势产业，通过对区域内经济社会资源尤其是旅游资源、相关产业、生态环境、公共服务、体制机制、 政策法规、文明素质等进行全方位、系统化的优化提升，实现区域资源 有机整合、产业融合发展、社会共建共享，以旅游业带动和促进经济社 会协调发展的一种新的区域协调发展理念和模式。
4、 旅游接待业的统计体系 ……………………………………………………………装订 线…………………………………………………它是指由实际开展统计工作的指标体系、统计制度、统计行为、统计方法、统计组织体系、统计技术手段、统计法制保障、统计人员素质与服务水平等构成的统计工作与服务体系。
5、旅游服务贸易的统计指标体系它是全面说明实现旅游服务贸易发展目标现象数量关系的具有内在联系的一系列指标所构成的整体，它完整地反映旅游服务贸易发展目标实现的现象和过程，反映旅游服务贸易发展目标实现现象的因果联系、依存关系和平衡关系。
6、旅游接待业的企业组织（1）以资金来源或所有权的不同对旅游接待业企业进行分类，其主要类型有：①个人业主制旅游企业；②合伙制旅游企业；③旅游上市公司；④旅游投资信托公司；⑤私有共有的度假公寓组织；⑥分时度假旅馆组织。
（2）以联系形式分类的旅游接待业企业组织包括：①单体旅游企业组织；②连锁旅游企业组织；③联营旅游企业组织；④战略联盟与战略联盟网络的旅游企业组织。
《诚信考试》讲话稿
《诚信考试》讲话稿大家好！今天，我站在这里，想和大家探讨一下关于诚信考试的话题。
随着考试的临近，我们即将迎来一场重要的考试。
考试不仅是对我们学习成果的检验，更是对我们诚信品质的考验。
因此，我们必须牢记诚信原则，以良好的心态和实际行动迎接考试。
首先，我们要认识到诚信考试的重要性。
诚信是做人之本，也是考试的基本要求。
在考试中，只有真实地展现自己的知识和能力，才能获得公正的评价。
如果我们在考试中作弊，不仅会失去诚信，还会影响自己的声誉和前途。
因此，我们必须树立正确的考试观念，认真对待每一次考试。
其次，我们要了解诚信考试的具体表现。
在考试中，我们应该遵守考场规则，不抄袭、不作弊，保持考场安静。
同时，我们还要认真答题，不交头接耳、不偷看他人试卷。
只有通过自己的努力取得好成绩，才是真正的成功。
此外，我们还要注意保持卷面整洁、字迹清楚，给阅卷老师留下良好的印象。
接下来，我想和大家分享一些关于诚信考试的注意事项。
首先，我们要合理安排时间，确保按时完成答题。
考试是有时间限制的，我们不能因为时间不够而慌乱作答。
其次，我们要调整好心态，不要因为紧张而影响自己的发挥。
最后，我们要注意饮食和休息，保持良好的身体状态和精神状态。
最后，我想强调的是诚信是一种品质，更是一种责任。
作为学生，我们应该时刻牢记自己的责任和使命，以诚信的态度对待每一次考试。
只有这样，我们才能真正展现自己的实力和能力，为自己和学校赢得荣誉和信任。
在结束这次演讲之前，我想再次提醒大家：诚信考试，从我做起。
让我们共同努力，为营造一个公正、公平、诚信的考试环境贡献自己的力量！谢谢大家！。
《市场调研》模拟试卷一
诚实考试吾心不虚 ，公平竞争方显实力，考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《市场调研》课程考试卷课程代码 课程序号201 ——201 学年第 学期姓名 学号 班级1、消除营销主体对市场、营销环境以及企业本身状况的不确定性，体现了市场调研与预测的（ ） A 、认识功能 B 、信息功能 C 、沟通功能 D 、反馈和调节功能 2、市场调研与预测的目的在于（ ） A 为企业提供决策的依据B 了解竞争者的营销战略C 了解和掌握各种市场及其影响因素的状况与发展趋势D 有效的处理企业与市场的关系3、市场信息的内容是（ ）A 、市场体系及其各种影响因素B 、市场体系及其影响因素的存在方式和运动状态C 、反映市场的经济现象及活动的资料和数据D 、有价值的情报、资料和消息4、以下属于市场调研与预测问题的是（ ）A.是否应该市场细分？B.是否增加促销预算？C.怎样挽回已经失去的市场份额D.什么信息是需要的？ 5、样本设计的核心是（ ）A.确定市场调研与预测的方法B.确定信息收集的途径C.确定市场调研与预测的对象D.确定样本规模6、测定预测误差的方法中，较为准确的是（ ）……………………………………………………………装订 线…………………………………………………A、平均误差法B、平均绝对误差法C、均方误差法D、均方误差方根法7、（）同时对具有两种或两种以上控制特征的每一个样本数目都作出具体的规定。
A.判断抽样B.独立控制配额抽样C.分层抽样D.非独立控制配额抽样8、非随机抽样是按一定的主观标准抽选样本，有其优缺点，下列说法中错误的是（）A、非随机抽样可以充分利用已知资料B、可以缩小抽样范围C、可以判断其误差D、总体中每一个体不具有被平等抽取的机会9、小王在对香槟酒的消费情况进行一次调研。
她界定了三个不同层次的收入阶段，然后规定调研人员对每个收入阶层中特定数量的人群进行访谈。
这种抽样方法属于（）A．分群抽样 B. 配额抽样 C. 任意抽样 D. 随机抽样10、关于抽样误差的说法，正确的是（）A．抽样误差是随机抽样调查中偶然发生的代表性误差B．抽样误差的大小同样本单位数呈正比关系C．简单随机抽样比分层、分群抽样误差大D．重复抽样比不重复抽样误差小11、随机抽样是从总体中按照随机原则抽取一部分单位进行的调查，下列说法中正确的是（）A、它的调查范围和工作量比较大B、不需要具有一定专业技术的专业人员进行抽样和资料分析C、能够计算调查结果的可靠程度D、受人为干扰很强12、“xx啤酒制作精细，泡沫丰富，味道纯正，您是否喜欢？”犯了（）方面的错误。
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诚实考试吾心不虚 ，公平竞争方显实力， 考试失败尚有机会 ，考试舞弊前功尽弃。
上海财经大学《 西方经济学 》课程试卷（10）闭卷
姓名 学号 班级
请仔细阅读以下内容，并签名承诺。
一旦您签名，将作为诚信承诺的依据，若您在考试过程中出现舞弊行为，将按照学校有关规定严肃处理；若您拒绝进行诚信承诺，将取消考试资格。
考试结束后，考卷必须与答题纸同时上交。
未上交考卷，或没有诚信签字的考卷将计以零分。
诚信承诺书
我谨以至诚承诺，在此次考试过程中，我绝无任何舞弊行为，也绝不帮助他人舞弊。
学生签名：
年 月 日
一、判断题（16分，每题1分，正确填√，错误填×）
1、对某一商品征收消费税时，消费者剩余的减少要大于生产者剩余的减少。
（ ）
2、搭便车是指某些人得到了好处而不需要支付费用。
（ ）
3、如果总收益是1000元，显性成本是500元，而隐性成本是300元，那么会计利润等于200元。
（ ）
4、降低再贴现率和在公开市场上出售国债都可以增加货币供给量。
（ ）
5、假设人民预期通货膨胀等于3%，但实际上物价上升了5%。
这种未预期
……………………………………………………………
装
订
线
到的高通货膨胀率减轻了政府的债务。
（）6、当农产品的需求缺乏弹性时，粮食丰收，粮价下降，农民收入会减少。
（）
7、CPI包括进口牛肉价格上升但GDP平减指数不包括。
（）
8、根据费雪效应，通货膨胀率上升只影响实际利率不影响名义利率。
（）
9、吉芬商品是一种需求量与价格同方向变动的特殊商品。
（）
10、如果通货膨胀比预期的低，则债权人将从中受益。
（）
11、在国际贸易中，如果韩国生产每一种东西的生产率都翻了一番，这肯定会改变它原来专业化的形式。
（）
12、效率是经济决策者唯一的目标。
（）
13、当一个国家允许贸易并且是一种物品的进口者，那么赢家的好处大于输家的损失。
（）14、假设某国有50000张1元的纸币，居民们持有等量的现金和活期存款，且银行保持20%准备金，那么货币量是250000元。
（）
15、当产权没有很好的建立起来时，市场在配置资源时可能会无效率。
（）
16、消费者需求曲线上的价格是消费者愿意支付的最高价格。
（）
二、单项选择题（34分，每题2分）
1、如果市场上对丝绸的需求增加，那么在丝绸市场上（）
A丝绸价格下降，生产者剩余增加
B丝绸价格上升，消费者剩余减少
C丝绸价格上升，生产者剩余增加
D丝绸价格下降，总剩余增加
2、在美国南部某城市，本地学校毕业的、成绩相同的本地学生毕业工资高于外地学生。
造成这一差异的原因有三，1是方言能力，2是企业主管的偏好，3是企业所面临的顾客的偏好。
其中（）不属于歧视性工资差异。
A 仅1
B 仅3
C 1和3
D 1、2和3
3、货币政策的三种主要工具是（）
A政府支出，赋税，法定准备金 B货币供给，政府购买，赋税
C公开市场活动，法定准备金，贴现率 D法定货币，商品货币，存款货币
4、以下哪种情况不会导致生产可能性曲线外移？（）
A在海外工作的优秀人才纷纷回国
B地方政府开始重视大学生就业问题，降低了各省的失业率
C袁隆平研制出产量更高的杂交水稻
D台湾和平回归
5、当经济经历以下哪一种情况时就发生了滞胀（）
A物价下降和产量减少 B物价下降和产量增加
C物价上升和产量增加 D物价上升和产量减少
6、根据利率效应,总需求向右下方倾斜使因为（）
A低物价增加了货币持有量的价值和消费支出
B低物价减少了货币持有量的价值和消费支出
C低物价减少了货币持有量,增加了贷款,利率下降,而且投资增加
D低物价增加了货币持有量,减少了贷款,利率上升,而且投资减少
7、基于货币数量论方程式，如果M = 100, V = 6, 并且 Y = 300,那么P =（）
A 1
B 2
C 3
D 上面都不对
8、已知银行的法定准备金率为20%，如果中央银行增发货币200亿，则货币供应量将增加（）
A 100亿
B 200亿
C 900亿
D 1000亿
9、完全替代品的无差异曲线是（）
A直线 B凹向原点 C凸向原点 D直角
10、一个国家的生活水平的衡量指标是（）
A实际人均GDP B实际GDP C名义人均GDP D名义GDP
11、通货膨胀可以用以下哪个来衡量（）
A GDP平减指数 B消费物价指数 C生产物价指数 D都可以
12、工资高于竞争均衡工资引起那一类失业（）
A结构性失业 B周期性失业 C摩擦性失业 D以上都不是
13、如果中央银行想要增加货币供给，将如何操作（）
A 购买债券并降低贴现率 B卖出债券并降低贴现率
C 购买债券并增加贴现率 D卖出债券并增加贴现率
14、工资率的上升有收入效应和替代效应，两者的作用方向相反。
如果工资率一直增长到使收入效应起主要作用，则劳动的供给曲线将（）
A 向上倾斜
B 向下倾斜
C 垂直
D 向后弯曲
15、同私人商品不一样的是，公共品的特点是：（）
A没有机会成本
B既没有正的外部性，也没有负的外部性
C即便是没付钱的人都可享受它的好处
D具有竞争性和排斥性
16、经济利润（）
A 永远不会超过会计利润
B 经常会等于会计利润
C 至少和会计利润一样大
D 在衡量盈利性时，比会计利润更不完全
17、如果边际成本低于平均总成本，那么平均总成本（）
A 固定不变
B 下降
C 上升
D 可能上升也可能下降，要看固定成本的大小
三、综合题（共50分，每题10分）
1、假设政府减税500亿美元，边际消费倾向（MPC）是0.75。
（本题10分）
（1）减税对总需求的影响是多少？
（2）假如政府直接增加500亿美元的支出，对总需求的影响有多少？与减税500亿美元相比有何不同？为什么？
（3）如果存在挤出效应，而政府希望总需求能增加1500亿美元，哪种办法（减税500亿美元或者直接增加500亿美元政府支出）没有希望达到目标？为什么？
2、假设工人的劳动供给曲线为L
S =10w，其中L
S
表示工人的数量，w代表
工资率。
劳动力的需求的L
D
=80-10w。
（本题10分）
（1）自由市场时劳动力市场均衡的工资率和均衡就业量是多少？如果政府设定的最低工资为5元/小时，那么现在有多少人找不到工作？
（2）如果政府不采用最低工资的形式，而是支付给雇员1元/小时的补贴，此时的整体就业水平如何？均衡工资是多少？
3、某岛国有2000张1元的纸币。
（本题10分）
……………………………………………………………装订线…………………………………………………
（1）如果人们把所有货币作为通货持有，那么货币量有多少？
（2）如果人们把所有货币作为活期存款持有，并且银行保持百分之百准备金，那么货币量是多少？
（3）如果人们持有等量的通货和活期存款，银行保持百分之百的准备金，那么货币量是多少？
（4）如果人们把所持有货币作为活期存款持有，银行保持10%的准备金率，那么货币量多少？
（5）如果人们持有等量的通货和活期存款，银行保持10%的准备金率，那么货币量是多少？
4、假设某个小国只生产三种产品：面包、鸡蛋和白菜，它们在2008年、2009年、2010年的产量和价格如下表所示：（本题10分）
（1）2008年的名义GDP；2009年的名义GDP；2010年的名义GDP。
（2）以2008年为基期，求2008年、2009年和2010年的实际GDP，并分别计算2009年和2010年的GDP平减指数。
并以此为基础计算2010年GDP的实际增长率。
设2008年的GDP平减指数为100。
（3）以2008年为基期，求2008年、2009年和2010年的CPI。
并以此为基础计算2010年的通货膨胀率。
设2008年的CPI为100。
5、如下图，AB之间表示的是该市场的税收。
回答下列问题。
（本题10分）（1）税收前该市场的均衡价格和数量是多少？
（2）税收是多少？
（3）消费者和生产者分别承担多少税收？
（4）税收实施后，消费者支付和生产者所得的价格分别是多少？
（5）计算无谓损失。
正能量的人，会对生活乐观，他们知道生活本来就悲喜交加，所以已经学会坦然面对。
当快乐来临时，会尽情享受；当烦扰来袭时，就理性解决。
他们相信改变的力量。
确实无法改变时，就坦然接受。