市场营销专升本英语考试真题

市场营销专升本英语考试真题
一、单选题
1. During the heavy storm last week, we had to take ____B____ under a fl yover.
A. shade
B. shelter
C. shadow
D. shield
2. The three men were assigned jobs according to their ___C____ abilities.
A. Respectful
B. respectable
C. respective
D. respecting
3. Scientists have discovered that many animals seem to be highly ____D ___ to various signals associated with earthquakes.
A. sensible
B. sensual
C. sentimental
D. sensitive
4. The lost car was found ____D____ in the woods of the expressway.
A. vanished
B. scattered
C. rejected
D. abandoned
5. Our guests will be guided to safety ____B____ fire.
A. as a result of
B. in case of
C. in the sense of
D. for the sake of
6. If you want to ring her, you’ll have to ____D_____ her number in the te lephone book.
A. look at
B. look to
C. look through
D. look up
7. Under the financial crisis, more social problems in the world are certai n to _____B_____.
A. raise
B. arise
C. be raised
D. be arisen
8. After his retirement, he lives partly on his ____D____ and partly on the i nterest on his post office savings account.
A. wages
B. salary
C. earnings
D. pension
9. During the ______A_____, the audience strolled and chatted in the lobb y.
A. interval
B. pause
C. interruption
D. gap
10. Membership in the United Nations is open to all peace states whic
h accept the ____B____ of the Charter.
A. debt
B. obligation
C. credit
D. reliance
11. Table tennis used to be the most popular _____A_____ in China. But n ow basketball seems to be more attractive.
A. game
B. match
C. play
D. race
12. As her husband is on a business trip and her son is at school, she fee ls rather ______A_____.
A. lonely
B. alone
C. singular
D. single
13. We need to _____C_____ our camping things before we go away.
A. choose from
B. tell from
C. sort out
D. set out
14. He _____A_____ very quickly from his illness.
A. recovered
B. discovered
C. uncovered
D. covered
15. If the police had acted with more ______B______, the disaster could ha ve been prevented.
A. solution
B. determination
C. decision
D. hesitation
16. He does not ____A____ as a teacher of English, for his pronunciation i s far from perfect.
A. qualify
B. equal
C. match
D. deserve
17. His _____D_____ reply to the question showed that he had understoo
d it very well.
A. proud
B. important
C. tense
D. quick
18. When he tried to make a ____A______, he found that the hotel was full y booked.
A. reservation
B. demand
C. claim
D. policy
19. I expect that she will be able to ____D_____ our particular needs.
A. supply
B. reach
C. provide
D. meet
20. During July and August there was no rain for weeks ____A______.
A. on end
B. in the end
C. at last
D. at length
21. _______D_____ for their support, he would have gone penniless.
A. If it is not
B. If it is
C. Were it
D. Were it not
22. There _____B_____ in his room.
A. are too many furniture
B. is too much furniture
C. are too much furniture
D. is too many furniture
23. I miss the hillside _____A______ we found a lot of wild flowers.
A. on which
B. by which
C. in which
D. for which
24. No sooner had we reached the top of the hill _____C_____ we all sat d own to rest.
A. when
B. then
C. than
D. until
25. By the time Neil Armstrong and Edwin Aldrin walked on the moon i
n 1969, there ____B____ many space explorations.
A. will have been
B. had been
C. have been
D. must be
26. I regret ____D______ hard at school, or I would have passed the exam.
A. to have not worked
B. having not worked
C. not to have worked
D. not having worked
27. When the man with glasses came into the hotel, I noticed a __A__ lo ok come over the manager's face.
A. surprised
B. surprising
C. surprise
D. surprisingly
28. ______B____ get a better score, he has been making great efforts in hi s lessons.
A. So as to
B. In order to
C. So that
D. In order that
29. As far as I know, the production of this factory has doubled this yea r, and the quality of its products has been improved ____D______.
A. since then
B. by then
C. until now
D. as well
30. All ____A______ is an English-Chinese dictionary.
A. that you need
B. what you need
C. which you need
D. thing s you need
31. ____C_____ its good performance, the machine is too expensive.
A. Besides
B. Except for
C. In spite of
D. Apart from
32. He looks sleepy. He must ____D_____ to bed very late last night.
A. be gone
B. be going
C. go
D. have gone
33. Mrs. White became a teacher in 1990. She ____D_____ for twenty year
s by next summer.
A. will teach
B. would have taught
C. has been teaching
D. wil l have taught
34. She is _____A_____ a driver as any one else.
A. as good as
B. as a good
C. so good a
D. so a good
35. You may write an e-mail to me or just phone me. ____B______ will do.
A. Each
B. Either
C. Neither
D. None
36. Few people knew his reason for quitting his job was ____D_____ he w anted to go abroad.
A. whether
B. where
C. why
D. that
37. The teacher asked me _____B_____ us to finish writing the compositio n.
A. how long would it take
B. how long it would take
C. how soon would it take
D. how soon it would take
38. It was the third time the villagers ____B_____ interviewed by the radi o station.
A. have been
B. had been
C. were
D. are
39. She came into the room quietly _____A_____ wake her friends.
A. so as not to
B. so as to not
C. not so as to
D. so she does no t
40. I arrived late; I ____D______ the traffic to be so heavy this morning.
A. wasn’t expecting
B. would not expect
C. haven’t expected
D. had not expected
二、选词填空
1、 An office tower on Miller Street in Manchester is completely covere
d in solar panels.They ar
e used to create some o
f the energy used by th
e insurance company inside.When the tower was first(1)__competed __ i n 1962 ,it was covered with thin square stones . These small square ston es became a problem for the building and continued to fall of
f the fac e for 40 years until a major renovation was(2)_undertaken __.Durin
g thi s renovation the building’s owners,CIS,(3)_consulted __the solar panel c ompany.They agreed to cover the entire building in solar panels.In 2004, the completed CIS tower became Europe’s largest(4)__collection ___of v ertical solar panels.A vertical solar project on suc
h a large(5)__ scale___h as never been repeated since.
Covering a skyscraper with solar panels had never been done before,an d the CIS tower was chosen as one of the”10 best green energy project s”.For a long time after this renovation project,it was the tallest buildin g in the United Kingdom,but it was(6)__eventually ___overtaken by the T ower.
Green buildings like this aren’t(7)__ necessarily___cost-efficient for the i nvestor,but it does produce much less pollution than caused by energy (8)__production ___through fossil fuels.As solar panels get(9)__cheaper _ _,the world is likely to see more skyscrapers covered in solar panels,colle
cting energy much like trees do.Imagine a world where building the tall est skyscraper wasn’t a race of(10)__height ___,but rather one to collec t the most solar energy.
A) cheaper
B) cleaner
C) collection
D) competed
E) constructed
F) consulted
G) dimension
H) discovered
I) eventually
J) height
K) necessarily
L) production
M) range
N) scale
O) undertaken
2.Technological changes brought dramatic new options to Americans liv ing in the 1990s,During this decade new forms of entertainment,comme rce,research,and communication became commonplace in the U.S.The d riving force behind much of this change was a(n)(1)__ innovation__popul
arly known as the Internet.
The Internet was developed during the 1970s by the Department of Defense.In the case of an attack,military advisers suggested the(2)___a dvantage ___of being able to operate one computer from another termi nal.In the early days,the Internet was used mainly by scientists to comm unicate with other scientists .The Internet(3)_ remained__under governm ent control until 1984.
One early problem faced by Internet users was speed.Phone lines c ould only transmit information at a (4)__ limited___rate.The developmen t of cables allowed for billions of bits of information to be received ever y panies like Intel developed faster microprocessors,so pers onal computers could process the(5)_incoming __signals at a more rapi d rate.
In the early 1990s,the Word Wide Web was developed,in large part,f or(6)_commercial __purposes.Corporations created home pages where c ould place text and graphics to sell products.Soon airline tickets, hotel(7) __reservations ___,and even cars and homes could be purchased online. Universities(8)_ _posted__research data on the Internet,so students coul d find (9)__valuable __information without leaving their dormitories. Co mpanies soon discovered that word could be done at home and(10)__ s ubmitted___online,so a whole new class of telecommuters began to ear n a living from home offices unshaven and wearing pajamas(睡衣）.
A) advantage
B) commercial
C) conservation
D) equipped
E) incoming
F) innovation
G) limited
H) local
I) maintained
J) occupations
K) posted
L) remained
M) reservations
N) submitted
O) valuable
三、阅读理解
1、 A letter written by Charles Darwin in 1875 has been returned to the S mithsonian Institution Archives(档案馆) by the FBI after being stolen twic e。

"We realized in the mid-1970s that it was missing, " says Effie, hea d of the Smithsonian Institution Archives. "It was noted as missing and li kely taken by an intern (实习生), from what the FBI is telling us. Word go
t out that it was missing when someone asked to see the letter for resea rch purposes. "and the intern put the letter back. “The intern likely too k the letter again once nobody was watching it.”
Decades passed. Finally, the FBI received a tip that the stolen docu ment was located very close to Washington, D. C. Their art crime team r ecovered the letter but were unable to press charges because the time o f limitations had ended. The FBI worked closely with the archives to dete rmine that the letter was both authentic and definitely Smithsonian’s pr operty.
The letter was written by Darwin to thank an American geologist, D r. Ferdinand Hayden or sending him copies of his research into the geol ogy of the region that would become Yellowstone National Park.
The letter is in fairly good condition, in spite of being out of the car e of trained museum staff for so long. "It was luckily in good shape, "say s. "and we just have to do some minor things in order to be able to unf old it. It has some glue on it that has colored it slightly, but nothing tha t will prevent us from using it. After it is repaired, we will take digital ph otos of it and that will be available online. One of our goals is to get ite ms of high research value or interest to the public online.
It would now be difficult for an intern, visitor or a thief to steal a do cument like this. ""Archiving practices have changed greatly since the 19 70s, "says, "and we keep our high value documents in a safe that i don'
t even have access to.”
1. What happened to Darwin’s letter in the 1970s?（）
A)It was recovered by the FBI.
B)It was stolen more than once.
C)It was put in the archives for research purposes.
D)It was purchased by the Smithsonian Archives.
2. What did the FBI do after the recovery of the letter? （）
A)They proved its authenticity.
B)They kept it in a special safe.
C)They arrested the suspect immediately.
D )They pressed criminal charges in vain.
3. What is Darwin's letter about? （）
A)The evolution of Yellowstone National Park.
B)His cooperation with an American geologist.
C)Some geological evidence supporting his theory.
D)His acknowledgement of help from a professional.
4. What will the Smithsonian Institution Archives do with the letter accor ding to? （）
A)Reserve it for research purposes only.
B)Turn it into an object of high interest.
C)Keep it a permanent secret.
D)Make it available online.
5. What has the past half century witnessed according to? （）
A)Growing interest in rare art objects
B)Radical changes in archiving practices.
C)Recovery of various missing documents.
D)Increases in the value of museum exhibits
2、 You probably know about the Titanic, but it was actually just one of t hree state-of-the-art(最先进的)ocean ships back in the day. The Olympi c class ships were built by the Wolff ship makers in Northern Ireland fo r the White Star Line company. The Olympic class included the Olympi c, the Britannic and the Titanic. What you may not know is that the Titan ic wasn’t even the flagship of this class .All in all, the Olympic class ship s were marvels of sea engineering, but they seemed cursed to suffer dis astrous fates.
The Olympic launched first in 1910. followed by the Titanic in 191
1. and lastly the Britannic in 1914. The ships had nine decks, and Whit
e Star Line decided to focus on making them the most luxurious ships o n the water.
Stretching 269. 13 meters, the Olympic class ships were wonders o f naval technology, and everyone thought that they would continue to b e so for quite some time. However, all suffered terrible accidents on th e open seas. The Olympic got wrecked before the Titanic did, but it wa s the only one to survive and maintain a successful career of 24 years. T
he Titanic was the first to sink after famously hitting a huge iceberg in 1 912. Following this disaster. (he Britannic hit a naval mine in 1916 and su bsequently sank as well.
Each ship was coal-powered by several boilers constantly kept runni ng by exhausted crews below deck. Most recognizable of the ship desig ns are the ships smoke stacks, but the fourth stack was actually just artis tic in nature and served no functional purpose. While two of these ship s sank, they were all designed with double hulls (船体) believed to mak e them"unsinkable", perhaps a mistaken idea that led to the Titanic’s a nd the Britannic's tragic end.
The Olympic suffered two crashes with other ships and went on to s erve as a hospital ship and troop transport in World War I. Eventually, sh e was taken out of service in 1935, ending the era of the luxurious Olym pic class ocean liners.
1. What does the passage say about the three Olympic class ships? （）
A)They performed on the sea
B)They could all break the ice in their way
C)They all experienced terrible misfortunes
D)They were models of modern engineering
2. What did White Star Line have in mind when it purchased the three s hips? （）
A)Their capacity of sailing across all waters
B)The utmost comfort passengers could enjoy
C)Their ability to survive disasters of any kind
D)The long voyages they were able to undertake
3. What is said about the fourth stack of the ships? （）
A)It was a mere piece of decoration.
B)It was the work of a famous artist.
C)It was designed to let out extra smoke.
D)It was easily identifiable from afar.
4. What might have led to the tragic end of the titanic and the Britanni c? （）
A)Their unscientific designs.
B)Their captains' misjudgment.
C)The assumption that they were built with the latest technology.
D)The belief that they could never sink with a double-layer body.
5. What happened to the ship Olympic in the end? （）
A)She was used to carry troops.
B)She was sunk in World War I.
C)She was converted into a hospital ship.
D)She was retired after her naval service.
3、 For thousands of years, people have known that the best way to und erstand a concept is to explain it to someone else. While we teach, we le arn ,"said Roman philosopher Seneca. Now scientists are bringing this a
ncient wisdom up-to-date. They’re documenting why teaching is suc h a fruitful way to learn, and designing innovative ways for young peopl e to engage in instruction.
Researchers have found that students who sign up to tutor others w ork harder to understand the material, recall it more accurately and appl y it more effectively. Student teachers score higher on tests than pupil s who re learning only for their own sake. But how can children, still lear ning themselves teach others? One answer: They can tutor younger kid s. Some studies have found that first-born children are more intelligent t han their later-born siblings (兄弟姐妹) .This suggests their higher resul t from the time they spend teaching their siblings. Now educators are e xperimenting with ways to apply this model to academic subjects. The y engage college undergraduates to teach computer science to high sch ool students, who in turn instruct middle school students on the topic. But the most cutting-edge tool under development is the"teachable age nt"-a computerized character who learns, tries, makes mistakes and ask s questions just like a real-world pupil. Computer scientists have create d an animated (动画的) figure called Betty's Brain, who has been"taught" about environmental science by hundreds of middle school students. St udent teachers are motivated to help Betty master certain materials. Wh ile preparing to teach. they organize their knowledge and improve thei r own understanding. And as they explain the information to it, they ide
ntify problems in their own thinking.
Feedback from the teachable agents further enhances the tutors 'le arning. The agents' questions compel student tutors to think and explai n the materials in different ways, and watching the agent solve problem s allows them to see their knowledge put into action.
Above all, it's the emotions one experiences in teaching that facilitat e learning. Student tutors feel upset when their teachable agents fail, bu t happy when these virtual pupils succeed as they derive pride and satis faction from someone accomplishment.
1. What are researchers rediscovering through their studies? （）
A)Seneca's thinking is still applicable today
B)Better learners will become better teachers
C)Human intelligence tends to grow with age
D)Philosophical thinking improves instruction
2. What do we learn about Betty’ s Brain? （）
A)It is a character in a popular animation
B)It is a teaching tool under development
C)It is a cutting-edge app in digital games
D)It is a tutor for computer science students
3. How does teaching others benefit student tutors? （）
A)It makes them aware of what they are strong at
B)It motivates them to try novel ways of teaching
C)It helps them learn their academic subjects better
D)It enables them to better understand their teachers
4. What do students do to teach their teachable agents？（）
A)They motivate them to think independently
B)They ask them to design their own questions
C)They encourage them to give prompt feedback
D)They use various ways to explain the materials
5. What is the key factor that eases student tutors' learning? （）
A)Their sense of responsibility
B)Their emotional involvement
C)The learning strategy acquired
D)The teaching experience gained
4、 Nobody really knows how big Lagos is. What's indisputable is that i t s growing very quickly.
Between now and 2050, the urban population of Africa could tripl e. Yet cities in sub-Saharan Africa are not getting richer the way cities i n the rest of the world have Most urban Africans live in slums(贫民窟); m igrants are often not much better off than they were in the countryside. Why?
The immediate problem is poverty. Most of Africa is at a lower leve l of income than other regions of the world did. That means there s littl e money around for investment that would make cities liveable and mor
e productive. Without upgrades and new capacity, bridges, roads and p ower systems are unable to cope with expanding populations. With th e exception o
f South Africa, the only light rail metro system in sub-Saha ran Africa, Ethiopia. Traffic jam leads to expense and unpredictability, thi ngs that keep investors away.
In other parts of the world, increasing agricultural productivity an d went together More productive farmers meant there was a surplus tha t could feed cities in turn, that created a pool of labour for factories. Bu t African cities are different. They are too often built around consumin g natural ernment is concentrated in capitals, so is the mo ney. Most urban Africans work for a small minority of the rich, who ten d to be involved in either businesses politics. Since African agriculture i s still broadly unproductive, food is imported, consuming a portion of re venue.
So what can be done? Through African countries are poor, not all Af rican cities are In Lagos,foreign oil workers can pay as much as $65, 00 0 per year in rent for a modest apartment in a safe part of town. If that i ncome were better taxed, it might provide the revenue for better infrast ructure. If city leaders were more accountable to their residents, they mi ght favour projects designed to help them more. Yet even as new road s are built, new people arrive. When a city s population grows by 5% a y ear iris.
1. What do we learn from the passage about cities in Africa? （）
A)They have more slums than other cities in the world.
B)They are growing fast without becoming richer.
C)They are as many cities elsewhere.
D) They attract migrants who want to be better off.
2. What does the author imply about in other parts of the world? （）
A)It benefited from the contribution of immigrants.
B)It started when people's income was relatively high.
C)It benefited from the accelerated rise in productivity.
D)It started with the improvement of peopled livelihood.
3. Why is sub-Saharan Africa unappealing to investors? （）
A)It lacks adequate transport facilities.
B) The living expenses there are too high.
C)It is on the whole too densely populated.
D) The local governments are corrupted.
4. In what way does the author say African cities are different? （）
A) They have attracted huge numbers of farm
B)They still rely heavily on agricultural productivity
C)They have developed at the expense of nature.
D) They depend far more on foreign investment.
5. What might be a solution to the problems facing African cities？（）
A)Lowering of apartment rent.
B)Better education for residents.
C)More rational overall planning.
D)A more responsible government.
四、英译汉
In the past, traveling by plane was unimaginable for most Chinese p eople. Nowadays, with the economic development and the improved liv ing standards, more Chinese people, including many farmers and migra nt workers, can afford to travel by air. They can fly to all major cities, an d many cities are also planning to build airports. Aviation services are co nstantly improved and special fares are often available. In recent years, t here have been an increasing number of people choosing to travel by ai r during holidays
过去，乘飞机出现对大多数中国人来说是难以想象的。

如今，随着经济的发展和生活水平的提高，越来越多的中国人员都能乘飞机出行。

他们可以乘飞机到达所有大城市，还有很多城市也在筹建机场。

航空服务不断改进，而且经常会有廉价机票。

近年来，节假日期间选择乘飞机外出旅游的人数在不断增加。

In recent years, more and more cities in China have begun to build s ubways in a bid to reduce traffic congestion and air pollution. A growin g number of people choose subway as the main means of transportatio n to go to work or school every day to enjoy its advantages of safety, sp eed and comfort. Nowadays, taking the subway is becoming increasingl y convenient in China, for passengers in some cities can simply use thei
r cards or mobile phones to take the subway and many local elderly citiz ens can also take it for free
近年来，中国有越来越多的城市开始建设地铁。

发展地铁有助于减少城市的交通拥堵和空气污染。

地铁具有安全、快捷和舒适的优点。

越来越多的人选择地铁作为每天上班或上学的主要交通工具。

如今，在中国乘坐地铁正变得越来越方便，在有些城市里，乘客只需用卡或手机就可以乘坐地铁。

许多当地老年市民还可以免费乘坐地铁。