Mercedes-benz发展史
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1926
After World War I recession, sales of luxury goods in trouble
一战后的经济危机时期,奢侈品销售陷入困境。
In June 1926, the two established auto makers Daimler and Benz merged establishment of DaimlerBenz company, common in automotive manufacturing forward hand in hand on the road.
1909
Daimler-MotorenGesellschaft 1909
பைடு நூலகம்
Benz & Cie. 1909
Daimler-MotorenGesellschaft 1916
Daimler-Benz AG 1926
Mercedes-Benz 1989
戴姆勒-奔驰汽车公司 (Daimler-Benz AG)
C级
C-Class has the two product lines AVANTGARDE and ELEGANCE, which makes a variety of modern philosophy to meet the needs of various target groups
Slide 14
E级
E-Class is Mercedes - Benz's flagship product, adhering to the brand's excellent value
E级车是梅赛德斯-奔驰的主打产品,秉承了这个品牌的优良价值
E-Class cars and commercial vehicles is always a classic choice, in the same car is considered the safest and most comfortable
Today
百年历史
Today, in China there are 114 authorized sales and service centers. 如今,中国境内共有114个授权销售和服务中心。
Today
华北地区 合计 网点* 42
Nanjing Changzhou Wuxi Suzhou Ningbo Yiwu Wenzhou
S级车被认为是最顶级的豪华车
It is the perfect combination of taste and luxury of making
它是品味和奢华的完美结合之作
Ergonomics, comfort and safety are a classic
人体工学、舒适性与安全性皆堪称经典
Interior materials are high-end, the control system is the crystallization of Innovation and Technology
E级车永远是商务用车的经典选择,在同类型车中被认为是最安全和最 舒适的
Mercedes-Benz Cars, Date
Slide 15
C-Class C gravity, wave as you C级轿车
S-Class
C引力,风潮随你
Mercedes-Benz Cars, Date
Slide 16
华东地区
Quanzhou
网点* 42
华南地区 合计 * 网点包括汽车3S店,展示厅和服务中心。
网点* 30
Jiangmen Zhongshan
合计
Dongguan Shenzhen
Today, the three-pointed star has become a symbol of the world's most famous brands
“we do not need to invent a good story - we write history since 1886.” “我们不需要去编造一个动听的故事-自从1886年我们就书写了历史” The first car, The first bus, The first heavy truck, the first diesel engine, the first vehicle with ABS and ESP system installed vehicle In the past 120 years, we continue to create history of the automobile manufacturing industry.
如今,梅赛德斯-奔驰已经驰名世界,代表着汽 车业的传统、创新、奢华与未来。
Automotive Safety Pioneer汽车安全先锋
1959
Mercedes - Benz is the pioneer in the field of automotive safety.梅赛德斯-奔驰是汽车安全领域的先锋。 As early as 1939, Mercedes - Benz car already started to pay attention of security.早在1939年,梅赛德斯-奔驰即已开始
今天,三叉星徽已成为世界最驰名品牌的象征。
梅赛德斯-奔驰汽车品牌
Mercedes-Benz Cars, Date
Slide 10
梅赛德斯-奔驰
S级
E级
C级
M级
R级
SLK级
SL级
CLS级
CLK级
GL级
A级
B级
CL级
GLK级
…….
Mercedes-Benz Cars, Date
11
Slide 11
S级轿车S-Class than ever, because all previous 前所未有,因为之前所有
第一辆汽车, 第一辆巴士, 第一辆重型卡车, 第一台柴油发动机, 第一部安装了ABS和ESP系统的机动车…… 在过去的120年间,我们在不断创造汽车制造业的历史……
1880
戈特利布•戴姆勒(Gottlieb Daimler)和卡尔•本茨(Carl Benz)
十九世纪八十年代,德国人戈特利布•戴姆勒和卡尔•本茨各自独立发明了第一 辆汽车。1880s, the Germans Gottlieb Daimler and Karl Benz independently invented the first car. 卡尔•本茨于1883年创建了奔驰公司(Benz & Cie.) Karl Benz in the 1883 created the Mercedes-Benz Company 戈特利布•戴姆勒于1890年创建了戴姆勒汽车公司(DMG) Gottlieb Daimler in 1890 created the Daimler Motor Company 两人根据自己的灵感发明了先进的机动化的交通工具,使之能够随时随地任意 驰骋。 They according to their inspiration for the invention of advanced motorized means of transport, so that it can free rein any ride. 两位发明家分别以各自的名字为商标,称为“奔驰”和“戴姆勒”,作为发动 机和汽车的品质保证。 The two inventors were in their own name as a trademark, known as the "Mercedes Benz" and "Daimler" as the engine and vehicle quality assurance. Carl Benz
关注研究汽车安全性。
Since 1959, car crash test started.自1959年起,汽车开始进
行碰撞试验。
Mercedes - Benz in China 梅赛德斯-奔驰在中国
From Carl Benz in 1886 invented the first car, till the Mercedes-Benz company in China was founded, after a century of history in the middle.自卡尔•本茨于1886年发明 第一辆汽车,到在中国成立梅赛德 斯-奔驰公司,中间历经了百年历 史。 In 1986, Mercedes-Benz (China) Motors Limited was established in Hong Kong 1986年,梅赛德斯奔驰(中国)汽车销售有限公司在 香港成立。 As China's business expanded, Mercedes-Benz (China) in 2006, its headquarters moved to Beijing.随着中国业务的扩大,梅 赛德斯-奔驰(中国)于2006年将 总部迁至北京。
内饰皆是高档材料,控制系统也是创新科技的结晶
Mercedes-Benz Cars, Date
Slide 13
E-Class long-standing tradition and wonderful design "timeless beauty" E级轿车
悠久传统与精彩设计 “美丽永恒”
Mercedes-Benz Cars, Date
Mercedes-Benz Cars, Date
Slide 12
S级
Mercedes - Benz flagship S-Class cars are very popular in China
梅赛德斯-奔驰的旗舰车系S级车在中国很受欢迎
S-Class is considered to be the top luxury car
1926年6月,戴姆勒和奔驰这两个老牌汽车制造 商合并成立戴姆勒-奔驰汽车公司,共同在汽车 制造道路上携手前行。
The trademark has become a car guarantee of quality and safety
这个商标现已成为汽车品质与安全的保证。
Today, Mercedes - Benz has been renowned in the world, represents the automotive industry, tradition, innovation, luxury and future
Gottlieb Daimler
1900
第一辆梅赛德斯 汽车进入中国The
first Mercedes cars come into China
慈禧太后(1835-1908)非常热衷新技术。 1900年左右,德国赠送给她一辆梅赛德斯 汽车(奔驰Velo)。Empress Dowager Cixi (1835-1908) is very enthusiastic about new technology. Around 1900, Germany presented to her a Mercedes car (Mercedes-Benz Velo). 这辆汽车至今仍保存完好,并陈列于北京 颐和园。The car is still well preserved and on display in the Beijing Summer Palace
The source of three-pointed star
三叉星徽的来源
In June 1909, the Daimler motor company three-pointed star emblem was formally registered as trademarks. 1909年6月,戴姆勒汽车公司将三叉星徽 作为商标正式注册。 Three-pointed star symbol of the Daimler Motor Company to achieve the water, land and air mobility of the full realization of the ambition 三叉星徽象征了戴姆勒汽车公司要实现水、 陆、空全面实现机动化的雄心壮志。 Over time, three-pointed star logo has undergone a constant additions and modifications. 随着时间发展,三叉星徽经历了不断的添 加和修改。