2023-第十九届中国(深圳)国际文化产业博览会策划方案

| 冠名2023年首届原创电竞电音节品牌赛事， 带动整体宣传
| 强强联合，品牌共赢
| 1周活动周期，通过网络传播、赛事直播等多渠道宣传
// 合作效果预估
活动内容
活动相关
目录
CONCENTS
活动概述
氛围包装
01
02
03
04
ANNUAL METTING
PART 01
活动概述
Activity overview
在游戏中，有着丰富多彩的各个角色，现场提供变装体验区《英雄更衣室》来宾可在现场进行道具及服装试穿，进行角色变装。
安琪拉厨房
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安琪拉是王者荣耀大峡谷中著名的魔法师，同时安琪拉也是一位美食爱好者，安琪拉最厉害的就是做的一手好披萨了，于是安琪拉干脆在市集中找了一个店面开启了披萨店；现场设置一名店长COS安琪拉的限定皮肤---魔法小厨娘！以及一名专业的帮厨；
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打卡点推荐
现场布置打卡点，以蓝色紫色为色彩主调，以像素为元素，进行整体合影区的造型布置，营造活动氛围。
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展位造型二-桁架帐篷+背景
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美食街区摊位-布置参考
现场布置未来彩票点，快来刮区你的幸运大奖励吧。
打卡点推荐
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第十九届中国（深圳）国际文化产业博览会
2023
策划方案
China (Shenzhen) International Cultural Industry Fair
CHINA CULTURE
（分会场）
元宇宙(Metaverse)是利用科技手段进行链接与创造的与现实世界映射和交互的虚拟世界，具备新型社会体系的数字生活空间。元宇宙是人们利用脑机接口、VR等技术进入沉浸式体验数据世界，切换另一种身份，体验另外一种生活。
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ANNUAL METTING
PART 02
氛围包装
入口门头
整体采用高度科技文明、视觉美学的赛博朋克风格进行展现，其中色彩以黑、紫、蓝、绿、通过标志性的霓虹灯表现。 门头风格充分将活动所想表达的文化、科技、时尚、传承糅合为一体进行输出
展位造型-欧式帐篷+方通
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活动目的
国际化、综合性文化产业盛会最优秀文化产品集中展示与交易平台以产业为载体，以文化为内容时代文化“走出去”为目标的文化产业链平台
关键词
非遗
元宇宙
电竞
融合
超前思维
Z世代
沉浸式
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展位造型-欧式帐篷+方通
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展位造型二-桁架帐篷+背景
展位造型三-三角帐篷+背景
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拍照打卡点推荐
以极具未来城市感的背景，放置现场，供现场来宾拍照合影留念。
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展位造型三-三角帐篷+背景
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向往自由的心理共赴一场科技、潮流、平行空间的一场盛会。接收虚拟来电，让一切融汇为一体，共赴一场元宇宙电竞展馆！
电竞电音项目：创新举办深圳首届原创电竞电音主题声音未来，电子乐模块、合成器的体验空间，首届电子音乐全民大赛，知名制作人关于电竞音乐之火，户外互动公开课，电竞原创音乐的评选及展演，首发。专业技术支持：知名制作人关于电竞音乐之火的论坛专业人员支持：电子音乐LIVE SET/DJSET
造型门
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英雄更衣室
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展位造型三-三角帐篷+背景
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文博会黄金期间，预打造深圳首届原创电竞电音节，引爆电竞流量，输出光端原创电音作品
原创电竞电音节，填补深圳大规模电竞场馆的空白输出“环球电竞电音主场馆”的独家厂牌
项目以电竞电音元素为主线，拟打造电竞基地，包含电竞比赛馆、高端电竞馆以及电竞教育、产业孵化器等，并配合电音时尚潮流加入，把电竞电音完美结合融入。
鲁班造物间
安排鲁班造物间，将中国传统非遗工艺，文创展品进行展出，体验，弘扬中国非遗文化。
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活动概述
活动地点：一元创谷文博会（分会场）活动时间：2023年6月7日-11日活动调性：电竞、元宇宙、科技感、赛博朋克风、非遗、创意、创新设计
活动时间：2023.6.10-6.11（文博会期间2天）活动地点：一元创谷露天广场活动对象：周边人流，意向客群，游戏爱好者活动形式：电竞佳丽友谊赛+电竞电音节+原创音乐赛
展位造型二-桁架帐篷+背景
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展位造型-欧式帐篷+方通
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整体风格很赛博、朋克，整个活动现场都充满了用光和颜色营造的未来科技风
电竞舞台效果
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造型门
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