(完整版)商务英语专业任务书毕业设计论文
商务英语专业毕业设计英文范文
商务英语专业毕业设计英文范文Title: A Study on the Impact of Business English Major on Students' Employment Prospects1. IntroductionThe business English major is becoming increasingly popular in universities and colleges around the world. This major is designed to provide students with the language skills, cultural understanding, and business knowledge necessary to succeed in today's global marketplace. As a result, many students are choosing to pursue a degree in business English with the hopes of improving their employment prospects upon graduation. This study aims to explore the impact of the business English major on students' employment prospects and to provide insight into the potential benefits and challenges of pursuing this course of study.2. MethodologyTo conduct this study, a survey will be distributed to current students enrolled in business English programs at a variety of universities and colleges. The survey will gather data on students' career goals, job search experiences, and perceived advantages and disadvantages of majoring in business English. Additionally, interviews will be conducted with recent graduates who majored in business English to gather more in-depth information about their post-graduation experiences and to explore how their major has influenced their career paths.3. ResultsThe results of the survey and interviews will be analyzed to identify common themes and patterns related to the impact of the business English major on students' employment prospects. This analysis will consider factors such as the perceived value of the major in the job market, the types of jobs and industries that students are able to enter, and theadvantages and challenges of pursuing a career with a business English degree.4. DiscussionThe findings of this study will shed light on the potential benefits and limitations of majoring in business English. It will also offer insights into how the skills and knowledge gained through a business English major can be leveraged in the job market. Additionally, this study will explore ways in which universities and colleges can better support business English students in their career development and job search efforts.5. ConclusionIn conclusion, this study will provide valuable information about the impact of majoring in business English on students' employment prospects. By understanding the experiences of current students and recent graduates, we can gain a better understanding of the value of the businessEnglish major and its potential to prepare students for success in the global marketplace.。
商务英语专业毕业生毕业设计方案(5篇范文)
商务英语专业毕业生毕业设计方案(5篇范文)第一篇:商务英语专业毕业生毕业设计方案商务英语专业毕业设计方案一、毕业项目设计目标为进一步巩固学生所学的国际贸易知识,提高学生听、说、读、写、译的英语综合应用能力,并能有效地将商务理论知识进行综合运用(如国际市场营销、国际金融、涉外管理、电子商务等),较全面培养学生地商务活动能力、信息搜集整合能力、团队合作精神、计算机文档处理能力和快速学习知识的能力等商务英语专业人才培养目标所需的核心职业能力。
二、毕业项目设计性质与任务1、两个学生(分别扮演进口商和出口商)为一组,模拟实际贸易业务,完成一系列外贸函件的写作(英文800—1000字)。
外贸函件的写作要能体现一个相对完整的进出口商贸易往来的过程,如包括:寻找客户建立联系、询价、报价、还价、合同的签订、履行等等。
2、社会实践报告,主要是实习生针对实习岗位里某一现象所作的社会实践调查报告(3000-4000字)。
要求有具体实习时间、实习单位、实习岗位、公司简介、工作基本流程介绍、应用到学校所学知识情况、理论联系实际情况、得到的体会和收获、学到的技能、融入社会之初的不适及现在的状况、与学校的比较和努力方向等。
以上两种方式任选一种。
三、毕业设计基本要求1.参与项目必须真实,学生熟悉项目设计实施过程,参与项目设计的学生必须进行答辩,回答老师提出的问题。
2.社会实践报告以论文形式提交,学生根据自己岗位对存在的问题进行分析,提出相关对策建议。
要求从岗位实际经验出发,结合自己的专业知识提出有针对性的问题并能进行分析,思路清晰,文章严谨。
3.格式统一。
四、毕业项目设计阶段步骤1.提交项目构架与调查报告题目:3月20日前2.提交毕业设计初稿: 5月15日前(电子文档交于指导老师。
)3.提交毕业设计正稿:6月10日前(一式两份,上交一份,自备一份)4.组织毕业项目设计答辩:时间待定五、毕业设计内容格式1.报告题目字数不宜超过20字,必要时可用副标题。
商务英语专业类毕业论文范文
商务英语专业类毕业论文范文随着经济一体化的趋势越来越明显,商务活动愈加频繁,随着国际贸易进一步发展,国际商务往来日益密切。
商务英语专业应运而生。
下文是店铺为大家搜集整理的关于商务英语专业类毕业论文范文的内容,欢迎大家阅读参考!商务英语专业类毕业论文范文篇1商务英语对国际商务谈判的影响摘要:近年来,经济一体化进程逐渐加快,国际商务活动越发频繁,商务谈判逐渐增多。
商务英语作为主要的国际商务谈判语言交流手段,其地位不言而喻,直接关系到商务谈判的成败。
为了充分发挥商务英语在商务谈判中的作用,掌握国际商务谈判及商务英语的含义,应对商务英语在国际商务谈判中的应用做深入研究。
关键词:商务谈判;语用策略;预期目标随着国际贸易发展进程的逐渐加快,经济组织和企业之间的交流合作越发频繁,贸易往来不断增加。
为了最大限度地实现谈判双方利益共赢,掌握商务谈判技巧,我们就商务英语谈判策略和技巧等加以分析论述,希望通过谈判的方式更好地实现谈判目标。
1商务英语及国际商务谈判的含义常言说得好,商场如战场,随着全球经济化发展进程的加快,经济交流合作也越加频繁。
作为当前国际应用最广泛的通用语言,商务英语谈判已经成为国际商务谈判的重要手段,商务英语顾名思义就是在商务活动当中所使用的英语,而其又涉及语言运用、文化背景、国际惯例及交际技巧等多方面内容。
商务英语内涵极为丰富,如果能够在国际商务谈判中充分发挥商务英语作用,就可以利用英语加强相互之间的交流,减少沟通上的障碍,加强相互之间的理解。
国际商务谈判并非浅显的一言一行,而是一项复杂的交流沟通过程,如何在谈判过程中取得优势,得到满意的谈判结果,这是每个企业都将要面临的全新课题。
商务谈判的成败直接影响社会效益和经济效益,谈判人员除要掌握商务业务、法律法规和谈判原则外,还应掌握必备的谈判技巧和语用策略,谈判人员还应了解世界各国文化,这样才能达到知己知彼的目的,更好地达到预期谈判目标。
1.1商务英语的内涵商务英语是指交易双方在商务活动中使用的交流语言,它是英语在商务活动中逐渐适用而产生的一种社会功能变体,其针对性较强。
商务英语专业毕业论文范文精选
商务英语专业毕业论文范文精选随着全球经济一体化的发展,商务英语在当今社会日益重要,因此各高校都纷纷开设商务英语专业。
下面是店铺为大家整理的商务英语专业毕业论文,供大家参考。
商务英语专业毕业论文篇一:《商务英语写作能力培养思考》[摘要]商务英语写作能力是对外贸易活动中一项非常重要的能力,走访企业和问卷调查表明用人单位对商务英语专业毕业生的写作能力满意度并不高。
从校企合作模式角度来探讨如何更好地培养商务英语专业人才,以期为高校商务英语专业人才培养提供一定的借鉴意义。
[关键词]商务英语写作能力;人才培养模式;问卷调查及走访随着中国与世界各国的经济贸易往来日趋频繁,企业需要大量既掌握国际贸易商务知识与技能,又具有扎实的语言基本功和跨文化交际与沟通能力的复合型英语人才。
商务英语写作能力则成为国际贸易企业相互沟通、促进业务开展、顺利达成交易、建立友好合作关系等贸易活动的重要桥梁。
作为国际电子商务有效沟通的重要途径之一,商务英语写作能力在国际贸易中起着非常重要作用。
明确、清晰、积极、有人情味、有说服力电子商务邮件和沟通是有效的润滑剂,能够帮助克服文化障碍,是英语核心能力之一。
因此,商务英语写作能力对外贸从业人员尤为重要。
笔者以南京市100家中对外贸易企业作为研究对象,通过问卷调查和企业走访,发现目前的用人单位对新进人才的商务英语写作能力满意度并不高,本研究试图从校企合作视角探讨商务英语写作能力培养的有效模式。
一、现状及其问题商务英语写作能力包括一般贸易信函、贸易流程信函、商务社交信函、公司内部信函、及求职任职信函。
[1]89参考目前的本科及高职院校的商务英语专业人才培养方案以及一些学者的研究[2]34-41[3]30-34,问卷精选了与目前高校开设的商务英语课程内容相关度极高的8种商务写作知识与技能,下表是用人单位对这8种商务英语写作知识与技能满意度的评价。
表1企业对毕业生“商务写作知识与技能”的满意度(单位%)表1表明用人单位对商务英语专业从业人员的商务英语写作知识与能力的总体满意度不高,除了收发英文电子邮件以外,其他7种技能满意率都较低。
商务英语专业的毕业设计范文
商务英语专业的毕业设计范文In the realm of global business, the significance of effective intercultural communication cannot be overstated. Business English, as a specialized field, plays a pivotal role in bridging cultural divides and facilitating successful cross-border transactions. This paper delvesinto the nuances of intercultural communication in business English, with a focus on its application in cross-border negotiations.Firstly, it is essential to recognize that business communication is not merely about exchanging information but also about understanding and respecting cultural differences. In cross-border negotiations, parties often hail from diverse cultural backgrounds, each with its unique norms, values, and communication styles. These differences can either enhance or hinder the negotiation process, depending on how well the parties are able to adapt and respond to them.For instance, some cultures may prefer direct and assertive communication, while others may favor a more indirect and subtle approach. Understanding thesedifferences and adapting one's communication style accordingly is crucial for building trust and fostering a positive negotiation atmosphere.Moreover, the use of language in business English is highly specialized and often laden with cultural implications. Words and phrases that are commonplace in one culture may carry entirely different meanings in another. Therefore, it is imperative for business professionals to be aware of these nuances and to choose their words carefully to avoid misunderstandings or offense.To illustrate the importance of intercultural communication in business English, this paper presents a case study of a cross-border negotiation between a US-based company and a Chinese firm. The negotiation centered around a potential joint venture in the technology sector. Both parties had their own set of cultural norms and expectations, which significantly influenced the negotiation process.For example, the US company tended to be more direct and assertive in their approach, emphasizing efficiency and results. In contrast, the Chinese firm exhibited a morecautious and consensus-oriented style, valuingrelationship-building and long-term partnerships. These differences in communication styles initially caused some friction, but as the negotiation progressed, both parties learned to adapt and compromise.The US company recognized the importance of showing respect and patience, while the Chinese firm appreciated the Americans' focus on efficiency and results. Through a series of culturally sensitive exchanges, the two sides were able to bridge their differences and reach a mutually beneficial agreement.This case study highlights the crucial role of intercultural communication in business English,particularly in cross-border negotiations. It demonstrates that success in such negotiations often hinges on theability to understand and adapt to cultural differences, rather than simply relying on technical expertise or negotiation skills.In conclusion, business English professionals must possess a deep understanding of intercultural communication to excel in the global business environment. They must beable to navigate cultural nuances, adapt their communication styles, and use language effectively to build trust, foster understanding, and achieve successful outcomes in cross-border transactions.**商务英语中跨文化交流的重要性:以跨国谈判为例** 在全球商业领域,有效的跨文化交流的重要性不言而喻。
大学商务英语毕业论文
大学商务英语毕业论文商务英语是以国际间的商务往来为基础的语言交流,商务英语包括的范围比较广。
下文是店铺为大家整理的关于大学商务英语毕业论文的范文,欢迎大家阅读参考!大学商务英语毕业论文篇1浅论商务英语翻译的技巧商务英语所涉及的范围比较广泛,涉及各行各业,这也就决定了从事商务英语翻译的人不仅仅需要有扎实的英语基本功,还有对其他方面的英语进行了解,这样一来才能使交易双方能够更好地沟通,完成交易。
现如今,整个世界融为了一个整体,各个国家之间的贸易往来逐渐丰富,目前在国际间最通用的就是英语。
商务英语要求翻译者更加的精确、对等,因为商务英语中会涉及到很多文件、条款等信息,所以必须要精确。
只有这样才能达到双方活动的顺利进行。
尤其在我国,中西方文化差异较大,更应该注意这方面的问题。
一字之差就容易铸成大错。
所以,做好商务英语的翻译工作尤为重要。
本文针对这一问题展开讨论,分析了商务英语的翻译技巧。
1. 商务英语及商务英语翻译的概括商务英语涉及范围很广,包括的种类也十分多。
大部分跟国际商务活动有关的例如:国际贸易、会计、金融等方面所用到的英语都属于商务英语的范围。
它涉及的领域主要包括对外贸易、招商引资、国际旅游、海外投资以及国际运输等方面。
除了领域广泛之外,它还包括许多专业的英语例如:广告英语、法律英语、应用文英语、包装英语等。
因此,伴随着国际贸易的范围不断的扩大,越来越多的人,开始加入到翻译的这一事业之中。
对商务英语的翻译,在很长时间以来备受关注,商务英语翻译工作也是一项十分复杂的工作,由于其用途的广泛性和特殊要性,就决定了商务英语的翻译工作不能仅仅局限于传统的翻译中务词汇和具有较好的商务语法基础,这些是一个翻译者应该具备的原则和技巧,不能仅仅依靠“信、达、雅”的翻译要求来完成商务英语的翻译工作,必须依照商务文件的愿意,把它翻译的既能清楚的表达意义,又能够符合商务双方的语言习惯。
在翻译的过程中一定要从实际情况出发,做到具体问题具体分析。
商务英语专业毕业论文(最新5篇)-最新
商务英语专业毕业论文(最新5篇)商务英语专业要求学生受到英语听、说、读、写、译等方面的良好训练,掌握英语语言和文学、政治、经济、管理、社会文化等方面的基本理论和基本知识,并通过英语专业全国四级和八级考试。
下面是精心为大家整理的5篇《商务英语专业毕业论文》,希望能够给您提供一些帮助。
商务英语教育改进措施篇一1、改进教学内容。
在语言经济学视角下,加强对课程设置的改革,可以提升商务英语的教育质量,并且可以提升商务英语的语言价值。
在目前的商务英语教学中,主要以基础、知识和能力为主要教学目标,难以满足社会的发展形式,同时不利于学生在社会的发展。
另外,商务英语的教学目标主要是便于学生和供应商的谈判,然而在实际教学中,学生通过实践课程难以有效的提升自身的专业素养。
因此,我国商务英语教育应该适当的改革教育内容,以期可以更好的促进学生的发展。
首先,商务英语的教学应该以基础知识为主要目标,要使学生具备扎实的基本功底。
其次,我国商务英语院校要提升学生的听说和翻译技能,使其可以更好的同外国客户进行交谈,从而可以提升学生的业务能力。
最后,我国商务英语教学中,应该设立一部分实践性内容,以期可以帮助学生掌握最新的岗位工作流程,进而可以为社会提供更多的实用型人才。
2、以社会需求为教育导向。
在商务英语的教学中,主要是以基础教学和交流为主,学生难以掌握企业的最新发展形式,不利于企业更好的融入社会的发展。
针对这种现象,我国商务英语院校应该积极的制定相应的措施,以期可以提升学生的适应能力。
首先,我国商务英语院校应该积极的在教学过程中添加应用实例,例如企业的最新发展动态和客户的最新谈判技巧等,只有在课程教育中添加实践性内容,才可以更好的提升学生的素质。
其次,我国商务英语院校应该加强对学生的实践技能训练,学校可以根据自身的经济条件,建立适当的实训基地,以期可以增加学生的课后实践,从而可以更好的使学生将理论与实践相结合。
最后,我国商务英语院校可以加强和社会企业的合作,将学生输送到企业中进行实习,这种方式不但可以提升学生的实践性能力,还可以提升学校的教学质量。
商务英语专业类毕业论文范文
商务英语专业类毕业论文范文一、跨文化交际视角下的商务英语沟通策略研究摘要:随着全球化的深入发展,跨文化交际在商务活动中变得越来越重要。
本文以跨文化交际理论为基础,探讨了商务英语沟通策略在跨文化商务环境中的应用。
通过对相关文献的综述和实际案例的分析,本文提出了跨文化商务沟通的策略,包括文化意识培养、语言能力提升、非语言沟通技巧等。
研究发现,有效的跨文化商务沟通能够促进商务合作的顺利进行,提升企业的国际竞争力。
关键词:跨文化交际;商务英语;沟通策略;全球化;商务合作二、商务英语翻译中的文化因素及其应对策略研究摘要:商务英语翻译是跨文化商务活动中的重要环节。
本文以文化因素对商务英语翻译的影响为切入点,探讨了商务英语翻译中的文化差异及其应对策略。
通过对实际翻译案例的分析,本文提出了在商务英语翻译中处理文化因素的策略,包括文化背景了解、语言转换技巧、文化适应能力等。
研究发现,有效的文化因素处理能够提高商务英语翻译的准确性和可接受度,促进跨文化商务交流的顺利进行。
关键词:商务英语翻译;文化因素;应对策略;跨文化商务交流三、商务英语口语教学中的情境模拟与角色扮演研究摘要:商务英语口语教学是培养商务英语专业学生实践能力的重要途径。
本文以情境模拟和角色扮演为教学方法,探讨了商务英语口语教学的有效性。
通过对教学实验和数据分析,本文发现情境模拟和角色扮演能够激发学生的学习兴趣,提高口语表达的流利度和准确性。
同时,本文还提出了在商务英语口语教学中应用情境模拟和角色扮演的具体方法和注意事项。
关键词:商务英语口语教学;情境模拟;角色扮演;实践能力;教学方法四、商务英语专业课程设置与就业需求对接研究摘要:商务英语专业的课程设置需要与就业需求相匹配,以提升学生的就业竞争力。
本文以我国某高校商务英语专业为例,通过调查分析企业对商务英语专业毕业生的需求,提出了优化课程设置的建议。
研究发现,企业对商务英语专业毕业生的语言能力、跨文化交际能力、商务知识等方面有较高要求。
商务英语类毕业论文
商务英语类毕业论文范文一:商务英语阅读教学论文1建构主义理论(1)学习者建构他们自己的学习;(2)新的学习依赖于学生已有的理解;(3)社会互动起着至关重要的作用;(4)需要真实的学习任务确保有意义的学习。
课堂变成的一个小型社会,学习者们联合起来参与活动,讨论和反馈。
教师的作用是促进和指导,而不是命令。
自主学习,社会关系的互惠互利和教师授权是建构主义课堂的特色。
学习者能够深入理解教学,理解知识建构的本质,以及建构复杂认知地图把知识体系与他们的理解认知连接起来。
认知建构主义主张使用三种方法来提高改善学习者的自主学习:首先,直接传授。
直接传授给学习者有关学习和学习策略的知识,帮助学习者建构他们自己的学习理论,补充改进他们不完善不正确的自主学习理论。
第二,使用同侪指导和学习。
和同学讨论能够帮助学习者建构他们自己的自主学习理论。
第三,倡导合作学习。
在合作学习的过程中,学习者能够交流学习经验,丰富自己的自主学习理论。
2商务英语阅读教学存在的一些问题2.1高职学生英语基础薄弱随着最近几年我国高职院校的不断扩招,而生源数量在逐年下降。
因此,大多数高职院校的录取分数呈现出一种下降的态势,尤其是英语的分数下降的更为明显。
大部分商务英语专业的学生英语基础都很薄弱,基本的听说读写技能都未过关。
由于商务英语的专业性较强,涉及领域特别广泛,体裁灵活,专业词汇多,阅读中长句难度特别多,学生初次接触商务英语阅读,一片茫然,无从下手,更谈不上积极性和主动性了。
2.2专业师资整体素质不高担任商务英语阅读课的教师大部分都是语言专业出身,他们英语水平较高,听说读写译的能力较强,掌握了一些英语教学方法。
但是,大部分教师缺乏对商务知识全面地系统地学习掌握,他们对商务知识的学习一般都是碎片式的。
在商务英语阅读教学时,很多都是现学现教,许多教师都缺乏企业一线的经历。
商务英语阅读的师资素质导致了商务英语阅读的教学效果不是很理想。
2.3课堂教学以教师为中心目前,我国大部分商务英语阅读课堂教学中,课堂活动仍以教师为中心,教师是课堂活动的组织者,采用的教学方法还是以语法翻译为主,试图将大量的信息灌输到学生头脑当中。
商务英语专业毕业论文
The better to have loved and lost; Than never to have loved at all.精品模板助您成功!(页眉可删)商务英语专业毕业论文商务英语专业毕业论文商务英语专业毕业论文 (一)论文选题论文选题是毕业论文写作的开端。
能否选择恰当的题目,对于整篇毕业论文写作是否顺利,关系极大。
好比走路,这开始的第十步是具有决定意义的,第一步迈向何方,需要慎重考虑。
否则,就可能走许多弯路,费许多周折,甚至南辕北辙,难以到达目的地。
毕业生选题,要遵循这样两条基本原则:第一条是价值原则,即论文的选题要有价值。
论文价值有理论价值和应用价值之分,选题时,要把应用价值摆在首位。
学生写的毕业论文不是毫无实际意义的“空对空”的文字游戏,而是________于现实,并为现实服务的。
第二条是可行原则选题时要充分考虑主客观条件。
客观条件主要是写作的时间、地点、环境;主观条件包括作者的才能、学识和所掌握的材料等。
学毕业生在选择毕业论文题目时,必须考虑自己的主、客观条件,量力而行。
即要选择那些客观上需要,主观上又有能力完成的题目。
选题的具体方法 1、尽快确定毕业论文的选题方向在毕业论文工作布置后,每个人都应遵循选题的基本原则,在较短的时间内把选题的方向确定下来。
从毕业论文题目的性质来看,基本上可以分为两大类:一类是社会主义现代化建设实践中提出的理论和实际问题;另一类是专业学科本身发展中存在的基本范畴和基本理论问题。
大学生应根据自己的志趣和爱好,尽快从上述两大类中确定一个方向。
2、在初步调查研究的基础上选定毕业论文的具体题目在选题的方向确定以后,还要经过一定的调查和研究,来进一步确定选题的范围,以至最后选定具体题目。
下面介绍两种常见的选题方法。
1)浏览捕捉法这种方法就是通过对占有的文献资料快速地、大量地阅读,在比较中来确定题目的方法。
浏览,一般是在资料占有达到一定数量时集中一段时间进行,这样便于对资料作集中的比较和鉴别。
本科商务英语专业毕业论文范文2篇
本科商务英语专业毕业论文范文2篇毕业论文范文一摘要本研究旨在调查全球化对商务英语专业毕业生就业的影响。
为了达到这个目标,我们采用了混合研究方法,使用了问卷调查和个案研究。
研究结果表明,全球化给商务英语专业毕业生就业带来了多样的机会和挑战。
然而,毕业生在就业过程中仍然面临着不稳定的就业环境和竞争激烈的市场。
引言随着全球化的不断发展,商务英语专业的毕业生就业形势也发生了变化。
越来越多的公司和组织正在寻求能够胜任国际商务交流的人才。
然而,在全球化的同时,商务英语专业毕业生也面临着许多就业挑战。
本研究旨在探讨全球化对商务英语专业毕业生就业的影响,并提供对未来就业策略的建议。
方法本研究采用了混合研究方法,包括问卷调查和个案研究。
问卷调查用于收集大量的毕业生就业数据,个案研究则用于深入了解个别毕业生的就业经历。
我们对一所大学商务英语专业的毕业生进行了调查,共有200名毕业生参与了问卷调查,同时选择了10名毕业生进行个案研究。
结果根据问卷调查和个案研究的结果,我们发现全球化给商务英语专业毕业生就业带来了机会和挑战。
大多数毕业生认为全球化提供了更多的就业机会,特别是在跨国公司和国际组织中。
然而,毕业生在就业过程中也面临着不稳定的就业环境和竞争激烈的市场。
此外,毕业生需要具备优秀的跨文化沟通能力和实践经验才能在全球化时代脱颖而出。
结论在全球化时代,商务英语专业的毕业生面临着机遇和挑战。
为了增加就业竞争力,毕业生需要不断提升自己的专业能力和跨文化沟通能力。
同时,政府和高校也应该加强对商务英语专业毕业生的培养和引导,为他们提供更多的就业机会和资源。
毕业论文范文二摘要本研究旨在探讨企业社交媒体在商务英语专业中的应用。
通过对一家跨国公司的个案研究,我们发现企业社交媒体对商务英语专业学生的英语写作和跨文化交流能力有着积极的影响。
然而,企业社交媒体的应用也面临着一些挑战,需要综合考虑各种因素。
引言企业社交媒体在商务领域的应用越来越普遍。
关于商务英语专业毕业论文范文
关于商务英语专业毕业论文范文随着商务英语在高校教育中的快速发展,商务英语专业也越来越多学生选择了。
下面是店铺为大家整理的关于商务英语毕业论文,供大家参考。
商务英语毕业论文范文篇一:《商务英语口语模块化教学研究》【内容摘要】模块化教学是一种以能力培养为目标的教学方式,近年来受到高校教育领域的关注。
本文主要进行商务英语口语模块化教学的探索,通过分析商务英语口语的教学特点及模块化教学的要求,提出推进商务英语模块化教学的相关建议,以期能够提高学生的商务英语口语交流能力。
【关键词】商务英语口语;模块化;能力培养;情境教学模块化教学是以能力输出为导向的教学方式,强调教与学的统一。
合肥学院近几年大力推进模块化教学改革,并且取得了极大的进步。
2014年合肥学院的模块化教学体系改革项目获得国家级教学成果一等奖。
商务英语口语的模块化教学改革中既需要考虑模块化教学的基本要求,也要结合商务英语口语的教学特点,以期更好地培养学生的综合运用能力。
一、商务英语口语教学的特点商务英语口语主要是针对国际经济与贸易或者国际商务的学生设置的课程。
要求学生能够用英语进行商务交流和谈判。
商务英语口语课程的主要内容包括从机场接人到与外方交流及谈判的各个环节。
商务英语口语教学呈现以下特点。
(一)实践性强。
商务英语口语重视实际英语交流能力。
商务英语的学习目标是使得学生能够流利用英语进行商务交流,而不是简单地熟背单词和句子。
无论是机场接待外宾还是与外宾讨价还价,都要求学生能够用英语完成相应的任务。
教学过程中强调实践性,要鼓励学生积极参与对话训练。
(二)双语教学。
商务英语口语要求学生除了具备国贸的相关专业知识,还要能够熟练进行英语会话,教学过程中必然要求双语教学。
学生原有的英语基础可能并不相同,口语表达能力也有差异,因此在双语教学过程中要注意不同学生的掌握和应用情况。
(三)情境教学。
商务英语口语涉及的内容大多会涉及机场接人、预约会面、设宴招待、商品介绍、讨价还价、支付条款谈判和装运与保险等环节。
商务英语毕业论文
商务英语毕业论文篇一:商务英语毕业论文毕业论文论文题目:商务英语函电的文本特征学生班级:外语系商务英语班学生姓名:指导教师:2021 年 4 月 20 日诚信声明本人郑重声明:本人所呈交的毕业论文《商务英语函电的文本特征》是在方教师的指导下,根据任务书的要求,独立撰写的。
本论文中所引用的其他个人或集体已发表的文字和研究成果,或为获得教育机构的学位或证书所使用过的材料,均已明确注明。
凡为本文的撰写所提供的各种形式的帮助,本人在致谢中已经明确表达了谢意。
本人完全意识到本声明的法律结果。
毕业论文作者签名:2021年4 月 20日目录一、摘要 (4)二、关键词 (4)三、前言 (5)四、商务英语函电的文本特征 (6)1. 商务英语函电的语言特征 (6)1.1商务英语函电的词汇特征 (7)1.2商务英语函电的句型特征 (7)五、参考文献 (8)六、致谢 (9)摘要商务英语函电是日后与客户建立往来业务关系的一种书面交际语言,其意义是为了成一笔交易,建立贸易关系。
我作为商务英语专业的学生,选此题的目的一是它与专业相关,二是我想从事外贸跟单、外贸业务等工作,能写出优秀的商务英语函电是开发客户,拿到定单和业绩的基础,所以写好商务英语函电这篇论文可以整理如何写商务英语函电的方法技巧对日后的写作水平是很有作用的。
它的主要研究内容包括语言特点、词汇特征、句法特征及结语。
语言特点的范围包括:其行文通常严格遵守原则是礼貌、体谅、完整、清楚、简洁、具体、正确。
词汇特征有正式词汇、专业术语、缩略词汇,一词多义等等。
句法特征的主要句型有复合句、并列句与被动句。
要写好商务英语函电常常会遇到语言生硬、书面化、句式单一,用词枯燥等问题,然而平时注重单词量的积累,多看英文杂志,多练口语,多跟外国人交流是解决这些问题的有效方法。
关键词:语言特征,词汇特征和句法特征。
前言英文写作体现了一个人英文水平,最主要的是英文写作能力。
然而外贸函电不仅仅再现地是书写能力,还有语言表达技巧,交流技巧。
商务英语专业毕业论文
商务英语专业毕业论文作为一门应用学科,商务英语既要让学生学习丰富的商务知识,又要学习商务方面的各种英语表达,提高商务英语综合水平。
下面是店铺为大家整理的商务英语专业毕业论文,供大家参考。
商务英语专业毕业论文范文一:医学院商务英语论文一、研究对象和方法1.研究对象作者所在学校2012级五年制临床医学系学生,共532人,男284人,女248人。
其学习公共英语时间为一年半,即从大一入学即开设公共英语课程,目前为大二下学期,之前并未是接触过商务英语课程。
2.研究方法通过问卷调查以及与学生面对面的谈话获取其对商务英语课程的看法,设计内容包含“你之前是否接触过商务英语知识”,“你是否对于商务英语相关课程感兴趣”,“你是否会选择商务英语作为英语提高课”等选项。
通过查阅有关文献资料并依据有关学科的理论方法,初拟了调查问卷,并在调查前进行了信度和效度的检验,本研究共发出调查问卷500份,实际回收478份,回收率95.6%。
二、结果在I选项“你是否对于商务英语相关课程感兴趣?”中,72%的学生选择了“是”。
在II选项“之前有接触过商务方面的知识么?”中82%的学生选择了“没有”。
在III选项“你认为医学专业学生是否有必要学习商务方面的课程?”中63%的学生选择了“是”。
在IV选项“你认为商务相关课程对你是否会有求职或创业方面的帮助?”中78%的学生选择了“是”。
在V选项“你是否会选择商务英语作为英语提高课?”中70%的学生选择了“是”。
数据表明大部分的学生对于商务英语课有兴趣并希望作为提高课开设。
三、讨论结合调查问卷以及与学生的座谈,作者构思出商务英语教学改革的实施方案,其指导思想和目标为:(1)运用现代教育技术,改革教学模式、教学方法和教学手段。
具体是以多媒体教育为主导,更多的运用视频,图片等方式讲解。
(2)以学生为主体,更多寻求学生的反馈,激发学生的学习积极性。
(3)逐步实行分级教学,达到因材施教。
在教学改革的内容上,要求转变教学理念,以学生为中心安排实施教学计划。
商务英语英文版毕业论文[修改版]
第一篇:商务英语英文版毕业论文Putting Aside Some Money for the RainyDayEnjoying a Safely Happy LifeFrom People's Insurance Company (group) of China enlarge to the whole insuranceMajor: Business EnglishClass:Class 2 of 2007 Grade Name:xxxStudent ID:xxxxxxAbstractThe old said: “Nothing is so certain as the unexpected.”When people faced misfortune,sickness and disaster befallen all of a sudden that always made us feel quite alone and helpless mean a while. However, after the world’s development of insurance business, we can build a shelter for ourselves on the trip of our life to help us keep out the wind and rain, meanwhile, which can confirm our confidence. When I entranced into the insurance, firstly, I attended the training for the clerk freshly and acquired the qualification of insurance agent. Secondly, I went out of my company and started to touch the market, followed the charge to “run business”and familiar the basic process of insurance operation. At last, I should achieve to invite the customers, explained them the knowledge about insurance and identify the insurance policy. On this text I gave the truth state and feeling of affairs and which I realized and obtained to apperception the main idea of the specialized train and the treasure of group spirit. From these, I had my personal ability promotion and grasp human affairs of our society, to make a good beginning for the trip of my work.Key words: insurance;training; study; insure; invite the customers; written permissionFor the first time I entered my career to attend the meeting in the morning, I was attractive deeply by the atmosphere in the field of the meeting that their persistence and pursuit of insurance attract me greatly. They taught me by precept and example, the ship which I took which named IPCC started on its journey. I started my journey of insurance followed them and to experience the wonderful life in the world of insurance. The insurance is a piece of love and possession the awareness of insurance is become the necessary survival capability of our modern society. The former British Prime Minister Winston Churchill said: “I am convinced, for sacrifices so small, families and estates can be protected against catastrophes which would otherwise smash them up forever.”The journey of our life can’t be smoothly every times, though we are in the society which material civilization and scientific and technological civilization had extremely development, we still can’t avoid the nature of order that such matters as birth, death, illness and old age. Meanwhile we should overcome the accident which came unexpectedly and faced the fiercely pressure of competition. However, if we took insurance, that just like we sowed the beautiful flower of happiness which could bring us the harvest of fortune. She would open an umbrella for us before the cloudy and rainy coming to reduce the risk to us. Insurance is not the symbol of fortune but its safeguard. Buy the bills of insurance is not the consumption but the investment that could make your future better.My business knowledge had great improved by studying and training during a term, so I made a decision to myself that I must achieve brilliant achievements in this splendid industry. Work on the insurance must got the certificate about insurance agent which we should learn the basic law of insurance seriously and pass the examination. It’s a huge challenge and breakthrough to me because my major is English in my college times. I get up very early every morning then hurry to company and attend the training class for freshly to study the course seriously. When I back home every night I should revision the course seriously which I learnt during the day. Then I would fulfill the homework and sample examinations. When I come across the difficulty such as some professional words I would make a mark in the book and toask the teacher the next day. All the teachers explained to me patiently and take examples to make me understand deeply which make me had great progress.After that I attended a exam about the certificate about insurance agent which organized by the administration of insurance agent. I entered the exam room nervous in a hot summer for this time only could success and couldn’t be failing to me as it’s the conclusion of this period study. After two hours later, I got the excellent marks—90 to pass the exam, meanwhile, I got the certificate about insurance agent. The period of training is over. The manager arranged me to the Personal Insurance Department to exercise my market ability and got to the goal that combined the theory with practice. I visited the consumers with my charge everyday to found out their demands and how much they perceive the insurance during which I realized several basic processes that our company operation. That’s made me great mirror and promotion during my following work. I also learnt to invite some consumers to attend the product explaining meeting of our company. I combined what I had learnt with the imitation last several days showed the basically items to the consumers and explained patiently when they were understood a little that made the consumers very satisfied to me. However, not all of them recognized insurance for the first sight and invitation, even to sign bills in the first meeting. That need us to visit them more times, told them the knowledge and profit of the insurance. Everyday I worked hard to visit the consumers till list a bill totally by myself successful. In my opinion, that would be OK and I could take a breath, however, I never thought that consumer’s ID card would over date in two years. The consumer’s considered whether his profit could got easily in the future, he asked to changed his data information. Because the materials about him were handed on to the department concerned to check out by basic process of our company. In this circumstance, he should went to the Police government for I asked the cheeked guarantee department specially that they said he went to list a proof about his ID card wouldn’t use in two years. But he still couldn’t set his heart at rest and insisted on to changed the information materials which means that all of his billswould rewrite meanwhile all his materials should rechecked one by one. It brings me many troubles in my work.In our service industry we should make all our efforts to make consumers satisfied and think about them all the times. So I handle insurance procedure for him again, according to his mind, changed the beneficiary’s information which made him very satisfied with my service and he said “thanks a lot”to me. Heard this, I felt very excited though I was tired for the consumers’approved my work.I learnt that in service industry we should establish the consumer is first and think before customers were thinking, anxious before customers anxious, try our best to make the service better could win therespect ,understanding, trust and supporting. Thereby express the head effecting and the expansion of service work make the road extender and broader. In insurance is like this, so does others. Only experience the practical inthe society can people master the gnosis and enhance their abilities. That is to say, read a lot and make trip further. Through the contact with customers, I learnt the way how to get along with others, enhance the accomplishment, realized that before we are doing something should we get along with people quite well at first. Meanwhile, I learnt the life is not easy and work is hard. Only as busy as a bee is the truth and no one can successful in a haphazard fashion.The accident of BaiJing Bay caused civilian pay great attention on it, meanwhile it provide the companies of insurance great opportunity. Almost all of the news media reported the event, thus the leader of our company received the invitation from The First Time came to the scene of the accident and replied the journalists’report in which he gave a detail descriptions on the knowledge of family property’s insurance, then answered the questions that civilian misunderstands. By the survey of the civilian, we can know that most of them didn’t know the insurance at all; some of them even didn’t know the existing of this kind of insurance. Our company threw great promotion to propaganda by clerks of us, some of the citizens gradually have the conscience and demand to buy the insurance of family property in PICC. Some people lived in the strict that houses had damaged said that if they had known the accidentwould happened they should bought the insurance at first, but it’s late. Things do like this, no one will know the accident would happen. But when it happened, it was fried egg whites with black mushroom and ham to the one who bought the insurance. However, the accident to a family who didn’t buy the insurance were a huge burden just as add insult to injury. In this moment, the valuable of insurance is reflected totally.Through the experience of the internship in the insurance company, I enhanced in all directions and acquired great achievement. That gave me a basic experience to my work in the future. I am firmly confident that the road of my career would become broader and broader ensuring me a bright future.第二篇:商务英语毕业论文浅谈听说法在商务英语教学中的运用摘要:在经济全球化的进程中,我国与世界各国的经济合作越来越频繁,国际商务领域日益广泛,商务英语已成为重要的交流工具。
(完整版)商务英语指导书毕业设计论文
2011级商务英语专业毕业论文(设计)指导书外语系商务英语教研室学年2011级商务英语专业毕业论文(设计)指导书一、毕业论文(设计)题目毕业设计没有固定的设计题目,可通过岗位实习情况,自己命题。
命题范围:商务秘书、市场营销、商务谈判、企业管理、外语教学、口语翻译、笔译、外贸等方面。
论文必须结合自己工作实际,体现工学结合特色,有创新、有深度、有新意。
(一)毕业设计目的:毕业设计是学生在校结束了全部理论课程后所进行的一个大型综合教学环节,是对学生进行理论联系实际的全面的考核,通过毕业设计可考察学生对所学专业知识的综合性理论应用,让学生把所学的理论与实际相结合,使其所掌握的知识能在毕业设计过程中得以系统化、有机化、整体化和灵活化。
通过毕业设计和答辩提高学生的语言组织能力、应变能力等。
(二)撰写毕业论文的基本要求撰写毕业论文(设计)是高职商务英语专业教学过程中的一个重要环节,通过撰写毕业论文(设计),可以使同学们综合运用三年所学的专业知识,提高专业素质,为从事实际工作打下坚实的基础。
通过对企业的调查,完成毕业论文(设计),是一项学生必须完成的学习实践任务,完成毕业论文(设计)对于实现高职商务英语专业的培养目标、保证教学质量、培养合格的人才具有重要的意义。
总之,通过撰写毕业论文(设计)这一教学环节,教学部门可以系统考核、综合检查教学质量、不断总结教学经验,提高教学水平,为学生毕业后能较快地胜任相应专业岗位的实际工作打下坚实的基础。
1、论文应反映出学生以下几方面的能力(1)综合运用商务、英语等专业理论知识来分析和解决商务中的实际问题;(2)文献检索及资料的搜集与阅读能力;(3)进行调查研究、搜集信息的能力;(4)文字表达能力。
2、论文必须在指导教师指导下由学生本人独立完成,中英文皆可。
3、论文需3篇以上主要参考文献。
4、论文字数不少于8000字。
5、论文累计工作量不少于15周。
二、毕业设计说明书文本结构规范1、毕业设计任务书(由指导教师提供)2、毕业设计题目、摘要、关键词(有中英文对照)3、毕业设计目录4、毕业设计说明书正文①引言:介绍所从事研究工作的目标、背景和任务,本论文研究的主要内容和意义。
商务英语专业毕业设计(论文)任务书
毕业设计(论文)任务书设计(论文)题目.学生姓名.学号.所属系(部)基础部.所在专业商务英语.起止日期2007年5月~6月.设计地点扬州工业职业技术学院.指导教师.教研室主任孙丽娟.教学系主任邓光.扬州工业职业技术学院基础部制商务英语专业毕业设计(论文)任务书一、撰写毕业论文的目的进一步提高学生的英语阅读、翻译、写作能力,文字表达能力,信息搜集与分析处理能力,独立思考问题并能理论联系实际,运用商务知识分析问题和解决问题的能力。
检查学生对所学专业理论知识和基本技能的掌握程度,并将论文成绩作为学生能否毕业的主要依据之一。
二、撰写毕业论文的步骤(一)准备阶段1、明确指导教师。
根据基础部毕业论文指导工作小组的安排,每个学生明确自己的指导教师,建立联系方式。
2、确定选题方向。
选题应结合商务英语专业培养目标,体现英文词语用法比较、英文翻译或写作技巧、英文函电制作、英语谈判策略与技巧、英语在商贸活动中的特殊用法等方向。
学生可根据自身能力、兴趣或实习工作实际确定选题,也可由指导教师指定,要求一人一题。
选题必须征求指导教师的意见,得到指导教师的确认。
3、撰写开题报告。
学生根据选题在指导教师指导下完成开题报告。
开题报告格式与内容应包括:学生姓名、专业、班级、学号、课题名称、指导教师姓名、职称与学位、课题类别、课题的内容与要求、前言(课题研究的目的与意义、课题的国内外研究现状与趋势、课题欲解决的问题)、课题研究方案的比较与评价(课题研究的思路、角度与方法)、课题研究的预期效果及指标、作者工作安排(包括选题、调研、收集资料、论证、开题、撰写初稿、修改、定稿的打印等各个阶段)、参考文献以及指导教师意见等(详见《扬州工业职业技术学院毕业论文开题报告书》)。
(二)撰写阶段1、撰写论文提纲。
学生根据选题、工作计划安排,按要求在指定时间内向指导教师提交论文提纲。
2、中期检查指导。
基础部毕业指导工作小组将按计划组织毕业论文的中期检查指导工作,内容包括资料收集、撰写初稿等进展情况以及后期应注意的问题、采取的措施、建议和指导等,学生和指导教师须分别提交书面汇报和检查报告。
毕业设计范文商务英语专业
毕业设计范文商务英语专业Here is an essay on the topic "Sample Graduation Thesis for Business English Major" with a word count of over 1,000 words, written entirely in English without any additional punctuation marks in the body of the text.Navigating the Path to Success: A Sample Graduation Thesis for Business English MajorsAs the curtain falls on our academic journey, the time has come for us to embark on a new chapter filled with boundless opportunities and challenges that await business English majors. The culminationof our studies, the graduation thesis, serves as a testament to the knowledge and skills we have acquired throughout our time in the program. This sample thesis delves into the multifaceted world of business English, exploring the intricacies of effective communication, cross-cultural understanding, and the ever-evolving landscape of the global marketplace.At the heart of our discipline lies the mastery of the English language, not merely as a tool for linguistic expression but as a strategic asset in the realm of international business. Business English majors areuniquely positioned to bridge the gap between diverse cultures and facilitate seamless communication within the corporate sphere. Our expertise in navigating the nuances of professional discourse, negotiation tactics, and the art of persuasion empowers us to thrive in the dynamic business environment.One of the cornerstones of our sample thesis is the exploration of effective business communication strategies. We delve into the art of crafting impactful presentations, conducting productive meetings, and composing compelling written materials. By understanding the cultural and contextual factors that shape business communication, we are able to tailor our approach to the specific needs of our clients or employers. Whether it is drafting a concise email, delivering a captivating sales pitch, or facilitating a cross-cultural negotiation, our mastery of business English enables us to convey our message with clarity, confidence, and professionalism.Furthermore, the sample thesis examines the critical role of cross-cultural awareness in the modern business landscape. As the world becomes increasingly interconnected, the ability to navigate diverse cultural norms and expectations is paramount. Business English majors are uniquely equipped to bridge the gap between different cultural perspectives, fostering mutual understanding and facilitating successful collaborations. We explore strategies for effective cross-cultural communication, conflict resolution, and the adaptation ofbusiness practices to accommodate diverse cultural sensibilities.Another key aspect of our sample thesis delves into the evolving nature of the global marketplace. The rapid advancements in technology, the rise of e-commerce, and the ever-changing regulatory landscape have transformed the way businesses operate. As business English majors, we are poised to navigate these dynamic shifts, leveraging our linguistic and cultural competencies to help organizations thrive in the international arena. We examine case studies that highlight the successful implementation of business English skills in areas such as international market analysis, global supply chain management, and cross-border negotiations.Throughout the sample thesis, we emphasize the importance of continuous learning and professional development. The field of business English is constantly evolving, and it is our responsibility as graduates to stay attuned to the latest trends, best practices, and emerging technologies. We discuss the significance of ongoing language training, industry certifications, and the cultivation of specialized expertise to remain competitive and adaptable in the ever-changing business landscape.As we conclude our sample thesis, we reflect on the profound impact that business English majors can have on the global business community. Our unique blend of linguistic proficiency, culturalsensitivity, and strategic thinking positions us as invaluable assets to organizations seeking to thrive in the international marketplace. Whether we choose to pursue careers in multinational corporations, international trade, or entrepreneurial ventures, the skills and knowledge we have acquired throughout our studies will serve as a solid foundation for our future success.In the end, the graduation thesis for business English majors is not merely a culmination of our academic journey but a testament to our unwavering commitment to excellence, our adaptability, and our passion for bridging the gaps that exist in the global business arena. As we embark on the next chapter of our lives, we are confident that the knowledge and skills we have gained will empower us to make a meaningful impact on the world of business, and to continually push the boundaries of what is possible in the ever-evolving landscape of international commerce.。
毕业设计模板商务英语作文
毕业设计模板商务英语作文1. So, I was thinking about my graduation project andI've decided to focus on the topic of business English. I believe that having strong business English skills is essential in today's globalized world, where communication is key to success.2. One aspect that I want to explore in my project is the importance of cross-cultural communication in the business world. With companies expanding their operations globally, it is crucial to understand and adapt todifferent cultural norms and practices. This can help avoid misunderstandings and build strong relationships with international partners.3. Another area I want to delve into is the role of technology in business English. In today's digital age, technology has transformed the way we communicate and do business. From emails to video conferencing, technology has made it easier to connect with colleagues and clients fromaround the world. I want to explore how technology has impacted business English and what skills are needed to effectively communicate in this digital era.4. In addition, I am interested in examining the use of business English in negotiations and presentations. These are important skills for professionals in any industry, as they require clear and persuasive communication. I want to investigate strategies and techniques that can help individuals excel in these areas and achieve their goals.5. Lastly, I want to explore the role of business English in career advancement. In today's competitive job market, having strong business English skills can give individuals a competitive edge. Whether it's writing a compelling resume or acing a job interview, effective communication in English is crucial for career success.6. Overall, I believe that studying business English is not only beneficial for individuals in their professional lives, but also in their personal lives. It opens doors to new opportunities, allows for better collaboration withcolleagues, and enhances overall communication skills. I am excited to delve into these various aspects of business English and contribute to the existing body of knowledge in this field.。
商务英语专业毕业设计范文
商务英语专业毕业设计范文The world of business is ever-evolving and dynamic, requiring professionals to possess a diverse skill set to navigate its complexities. Among the essential competencies in the business realm, proficiency in English communication has become increasingly crucial. This is where the significance of a Business English Graduation Project comes into play, serving as a culmination of an individual's academic journey and a testament to their preparedness for the professional landscape.The Business English Graduation Project is a comprehensive endeavor that challenges students to integrate their theoretical knowledge and practical skills to address real-world business scenarios. This project allows students to showcase their ability to analyze, problem-solve, and communicate effectively in the context of international business operations.One of the primary objectives of the Business English Graduation Project is to develop a deep understanding of the intricacies of global business communication. Students are often tasked withexploring the cultural nuances, linguistic variations, and professional etiquette that govern effective cross-cultural interactions. By delving into case studies, conducting market research, and engaging in simulated business negotiations, students gain invaluable insights into the complexities of navigating the international business landscape.Another critical aspect of the Business English Graduation Project is the emphasis on strategic decision-making. Students are required to demonstrate their ability to identify and analyze business challenges, formulate coherent strategies, and present well-reasoned recommendations. This process encourages critical thinking, analytical reasoning, and the application of business principles to real-world situations.The project also serves as a platform for students to hone their English language proficiency, both in written and oral communication. Crafting a comprehensive business report, delivering persuasive presentations, and engaging in professional dialogues are all integral components of the project. This experience enables students to refine their language skills, develop a command of business terminology, and cultivate the confidence to interact effectively in English-speaking business environments.Furthermore, the Business English Graduation Project often involvesthe integration of technological tools and digital platforms. Students may be required to utilize data analysis software, create multimedia presentations, or leverage online collaboration tools to enhance the quality and impact of their work. This exposure to the technological aspects of business communication prepares students for the digital-driven nature of the modern workplace.Beyond the academic benefits, the Business English Graduation Project also serves as a valuable opportunity for students to showcase their abilities to potential employers. The comprehensive nature of the project, coupled with the demonstration of English language proficiency and business acumen, can provide a competitive edge in the job market. Employers often view the successful completion of such a project as a strong indicator of a candidate's readiness to contribute to their organizations.In conclusion, the Business English Graduation Project is a pivotal component of the academic journey for students pursuing a career in the business world. This project not only enhances their technical and linguistic competencies but also fosters the development of critical thinking, problem-solving, and cross-cultural communication skills. As the global business landscape continues to evolve, the importance of the Business English Graduation Project will only continue to grow, equipping students with the necessary tools to navigate the complexities of the international business arena.。
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毕业设计(论文)任务书
设计(论文)题目.
学生姓名.学号.
所属系(部)基础部.
所在专业商务英语.
起止日期2007年5月~6月.
设计地点扬州工业职业技术学院.
指导教师.
教研室主任孙丽娟.
教学系主任邓光.
扬州工业职业技术学院基础部制
商务英语专业毕业设计(论文)任务书
一、撰写毕业论文的目的
进一步提高学生的英语阅读、翻译、写作能力,文字表达能力,信息搜集与分析处理能力,独立思考问题并能理论联系实际,运用商务知识分析问题和解决问题的能力。
检查学生对所学专业理论知识和基本技能的掌握程度,并将论文成绩作为学生能否毕业的主要依据之一。
二、撰写毕业论文的步骤
(一)准备阶段
1、明确指导教师。
根据基础部毕业论文指导工作小组的安排,每个学生明确自己的指导教师,建立联系方式。
2、确定选题方向。
选题应结合商务英语专业培养目标,体现英文词语用法比较、英文翻译或写作技巧、英文函电制作、英语谈判策略与技巧、英语在商贸活动中的特殊用法等方向。
学生可根据自身能力、兴趣或实习工作实际确定选题,也可由指导教师指定,要求一人一题。
选题必须征求指导教师的意见,得到指导教师的确认。
3、撰写开题报告。
学生根据选题在指导教师指导下完成开题报告。
开题报告格式与内容应包括:学生姓名、专业、班级、学号、课题名称、指导教师姓名、职称与学位、课题类别、课题的内容与要求、前言(课题研究的目的与意义、课题的国内外研究现状与趋势、课题欲解决的问题)、课题研究方案的比较与评价(课题研究的思路、角度与方法)、课题研究的预期效果及指标、作者工作安排(包括选题、调研、收集资料、论证、开题、撰写初稿、修改、定稿的打印等各个阶段)、参考文献以及指导教师意见等(详见《扬州工业职业技术学院毕业论文开题报告书》)。
(二)撰写阶段
1、撰写论文提纲。
学生根据选题、工作计划安排,按要求在指定时间
内向指导教师提交论文提纲。
2、中期检查指导。
基础部毕业指导工作小组将按计划组织毕业论文的中期检查指导工作,内容包括资料收集、撰写初稿等进展情况以及后期应注意的问题、采取的措施、建议和指导等,学生和指导教师须分别提交书面汇报和检查报告。
3、修改初稿和定稿。
学生在指定时间内完成论文初稿并提交指导教师,根据指导教师意见,修改并经指导教师认可后可按要求定稿,在指定时间内将电子稿件或打印件送交指导教师。
(三)答辩准备
基础部毕业论文答辩委员会根据学院样规定,结合商务英语专业实际制订答辩工作计划、流程及答辩评价标准,并于答辩前两周告知学生。
参加答辩的学生应根据答辩要求提前做好答辩提纲、论文资料、中英文对话及着装和礼仪等准备工作。
三、毕业论文的相关要求
(一)论文及格式要求
1、形式字数:毕业论文的成果形式以论文为主,可以是英语译文、中文译文和英文项目设计等种类,也可以是一年内已经在正式刊物上发表的符合专业要求的论文。
论文一般应由标题、中英文摘要、关键词、正文、参考文献等几部分构成,字数应不少于5000字。
2、格式排版:毕业论文须提交电子文稿或用电脑打印稿:word格式文件,统一封面,排版格式要符合GB7713—87科学技术报告、学位论文和学术论文的编写格式和参考文献注明规则,1.25倍行距,A4纸张,并用规定的封面格式,打印稿一式四份送交基础部毕业论文指导工作小组。
3、材料齐备:包括论文封面(统一印制)、任务书、字的中文摘要、3-5个关键词、英文摘要与关键词、目录、正文(含导言、本论、结论、
参考文献、致谢)、附件(含文献综述、写作提纲、外文原文及译文、实习成绩考核表、实习日记、实习总结等)。
(二)地点及时间要求
1、设计地点:撰写毕业论文地点可选择在校内完成,部分参加顶岗实习的学生也可在实习单位完成。
2、时间分配:(附表)
(三)答辩与评价要求
1、答辩要求:一是学生在答辩前必须按《扬州工业职业技术学院学生毕业设计(论文)规范要求》提交全套材料,经检查合格后方能参加答辩;二是各指导教师应对学生的材料进行检查,凡弄虚作假,有抄袭行为者,不能参加答辩;三是在校外撰写毕业论文的学生,应回校参加答辩;四是答辩时学生应在10分钟内做简要汇报,内容包括:课题的任务、要求和意义;国内外发展状况及前景;研究路线和设计方案的确定依据及原则;论文的基本内容和主要研究方法;结论及存在问题等;五是答辩教师提问和学生回答时间应控制在20分钟内,内容包括:与课题有关的基本理论和基本技能;论文和现场报告存在的疑点与错误;考察鉴别学生的独立工作能力、基本概念、设计规范和方法;论文中不足之处及应改进的方面。
六是答辩教师提问和学生回答问题英语使用不少于60%。
2、成绩评定:一是毕业论文环节成绩采用结构分制,即指导教师评分,审阅教师评分和答辩评分,三部分比例为4:3:3,最终成绩采用优、良、中、及格、不及格五级;二是成绩优良率应控制在70%以内。
其中,优秀率不得超过25%。
评分时应兼顾好、中、差比例,做到既要实事求是,又要严格要求;三是毕业论文环节成绩在答辩结束后一周内由基础部毕业答辩委员会在基础部主页上公布。
附表一:毕业设计环节时间分配表
附表二:毕业论文参考选题
1、文化因素对英汉翻译的影响;
2、商务谈判英语的特点及翻译技巧;
3、英文函电的特点与用法;
4、英文标识在城市环境中的作用与影响;
5、商务英语的特点及翻译技巧;
6、商标名称的英文翻译与策
略;
7、浅析英语学习障碍及解决策略;8、网络与英语学习;
9、英语在商务活动中的特殊用法;10、英语写作中常见中式英语现象及分析。