Cultural Differences in Applying Kansei Engineering

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文化异同影响英语作文

文化异同影响英语作文

文化异同影响英语作文Title: The Influence of Cultural Differences on English Composition。

Culture plays a pivotal role in shaping language, and English, as a global language, is greatly influenced by diverse cultural backgrounds. In this essay, we willexplore how cultural differences impact English composition.First and foremost, cultural nuances significantly influence language expression. Different cultures have distinct values, beliefs, and customs, which manifest in language use. For instance, the directness of communication varies across cultures. In some cultures, such as American and British, directness is valued, leading tostraightforward and concise language in compositions. However, in cultures where indirect communication is preferred, such as in many Asian countries, English compositions may employ more nuanced and indirect languageto convey messages.Moreover, cultural perspectives shape the content and themes of English compositions. Literature, folklore, and historical events unique to each culture provide rich sources of inspiration for writers. For example, an English composition written by a Chinese student may draw upon Chinese legends or historical figures, offering a different perspective compared to compositions by students from Western cultures. These cultural references not only enrich the content but also reflect the writer's cultural identity.Furthermore, cultural differences influence thestructure and organization of English compositions. Each culture has its own rhetorical conventions and writing styles. For instance, Western academic writing oftenfollows a linear structure with a clear thesis statement, followed by supporting arguments and a conclusion. In contrast, Eastern cultures may employ a more circular or thematic approach, interweaving ideas throughout the composition. These differences in organization reflect underlying cultural norms and thought patterns.Additionally, language proficiency levels may be influenced by cultural factors. Cultural attitudes towards language learning, education, and literacy vary, impacting individuals' language acquisition and writing skills. For example, in cultures where education is highly valued and literacy rates are high, individuals may have greater proficiency in English composition compared to those from cultures with lower literacy rates.Furthermore, cultural differences in communicationstyles may affect collaboration and peer feedback inEnglish composition. In cultures where group harmony is prioritized, individuals may be more hesitant to critique their peers' work directly, leading to less candid feedback. On the other hand, in cultures that value open communication and constructive criticism, peer feedback sessions may be more robust and beneficial for improving writing skills.In conclusion, cultural differences have a profound influence on English composition. From language expression and content to structure and collaboration, culturalnuances shape the way English is written and interpreted. Understanding and embracing these cultural differences not only enriches the diversity of English compositions but also fosters cross-cultural communication and understanding in a globalized world.。

国家的文化差异英语作文

国家的文化差异英语作文

国家的文化差异英语作文Cultural Differences Among NationsThe world is a vast and diverse canvas, painted with the rich hues of various cultures. Each nation, whether situated in the bustling streets of Asia, the serene valleys of Europe, or the vast landscapes of Africa, possesses its own unique cultural identity. Understanding and respecting these cultural differences is crucial in promoting global harmony and cooperation.Firstly, the differences in language are evident in every culture. Language is not just a tool for communication; it is a reflection of a nation's history, values, and traditions. For instance, the intricate script of Arabic reflects the deep spirituality and poetry of the Islamic culture, while the concise and direct nature of German speaks to the efficiency and orderliness of its society.Moreover, food culture varies widely among nations. From the spicy curries of India to the delicate sushi of Japan, food is a powerful medium that connects people to their cultural roots. It is through sharing meals and recipes that families,communities, and nations preserve their cultural heritage and traditions.Additionally, festivals and celebrations are integral to any culture. They mark important occasions, commemorate heroes, and bring people together. The lively carnival of Brazil, the solemn Ramadan of the Middle East, and the festive Diwali of India are just a few examples of how different cultures commemorate their unique traditions and beliefs.However, it is important to note that cultural differences should not be seen as barriers but as bridges to understanding and appreciation. By embracing these differences, we can learn from each other, enrich our own cultures, and create a more inclusive and harmonious world.In conclusion, cultural differences are a beautiful and enriching aspect of the world's diversity. They shape our identities, connect us to our past, and inspire us to embrace the future. By respecting and celebrating these differences, we can build a world that is more understanding, tolerant, and united.。

对于文化的差异和差距有怎样的认识英语作文

对于文化的差异和差距有怎样的认识英语作文

对于文化的差异和差距有怎样的认识英语作文Cultural differences and disparities exist in every society, whether it be on a local, national, or global scale. These differences can stem from a variety of factors including history, geography, religion, politics, and social norms. Understanding and navigating these differences is essential for fostering mutual understanding, respect, and cooperation among diverse groups.One key aspect of cultural differences and disparities is the concept of ethnocentrism - the tendency to judge other cultures based on one's own cultural norms and values. This can lead to misunderstandings, stereotypes, prejudice, and discrimination. To overcome ethnocentrism, individuals must develop cultural awareness, sensitivity, and empathy towards people from different cultural backgrounds.Another aspect of cultural differences and disparities is the uneven distribution of resources, power, and opportunities among different cultural groups. This can result in economic inequalities, social injustices, and political conflicts. Addressing these disparities requires a commitment to social justice, equality, and inclusivity.Furthermore, cultural differences and disparities can lead to cultural clashes, tensions, and conflicts. These conflicts can arise from competing beliefs, values, interests, and identities. Resolving these conflicts requires dialogue, negotiation, compromise, and reconciliation.In conclusion, cultural differences and disparities are inherent in human societies. Embracing diversity, promoting inclusivity, and fostering understanding are essential for building a more harmonious and sustainable world. By celebrating the richness and complexity of different cultures, we can create a more peaceful, inclusive, and equitable society for all.。

英语作文的文化差异

英语作文的文化差异

英语作文的文化差异Title: Exploring Cultural Differences in English Composition。

Cultural differences play a significant role in shaping the way we communicate, particularly evident in English composition. Understanding these differences is crucial for effective cross-cultural communication. In this essay, we will delve into various aspects of cultural disparities and their implications in English writing.One of the most apparent cultural differences affecting English composition is the concept of direct vs. indirect communication. In some cultures, such as American and British, directness is valued, and clarity is paramount in writing. Sentences are often straightforward, and the intended message is conveyed explicitly. However, in other cultures like Japanese or Chinese, indirect communicationis more common, with an emphasis on politeness and subtlety. This contrast can manifest in English writing through theuse of euphemisms, implicit statements, or indirect requests.Moreover, cultural attitudes towards hierarchy and authority influence language use in writing. Inhierarchical societies like many Asian cultures, respectfor authority and seniority is deeply ingrained. This respect reflects in writing through formal language, deferential tones, and elaborate expressions of gratitude or humility. Conversely, in more egalitarian societies like those in Scandinavia, writing tends to be more casual, with a focus on equality and informality.Another cultural aspect impacting English compositionis the perception of time. In cultures that prioritize punctuality and efficiency, such as Germany or Switzerland, writing tends to be concise, with a preference for clear organization and logical structure. Conversely, in cultures where time is perceived more fluidly, such as in many African or Latin American societies, writing may be more narrative-driven, with a focus on storytelling and contextualization.Additionally, cultural values and beliefs shape the use of language in English composition. For instance, in individualistic cultures like the United States, self-expression and personal opinions are valued, leading to assertive writing styles and an emphasis on individual achievements. In contrast, in collectivist cultures such as those in East Asia, harmony and consensus are prioritized, resulting in writing that emphasizes group cohesion and avoids overt displays of individualism.Furthermore, cultural differences in rhetorical strategies influence the persuasive techniques employed in English composition. In Western cultures, argumentation often follows a linear structure, presenting a clear thesis followed by supporting evidence and logical reasoning. However, in cultures influenced by Confucian principles, such as China or Korea, rhetoric may employ more circular reasoning, with an emphasis on harmony and indirect persuasion.In conclusion, cultural differences significantlyimpact English composition, influencing various aspects such as communication style, attitudes towards hierarchy and authority, perception of time, values and beliefs, and rhetorical strategies. Understanding these cultural disparities is essential for effective cross-cultural communication and writing. By acknowledging and respecting these differences, writers can bridge cultural divides and communicate more effectively in English.。

因文化差异的英语作文

因文化差异的英语作文

因文化差异的英语作文Cultural Differences in English。

Culture is an important aspect of any society. It influences the way people behave, think, and communicate.As a result, cultural differences can have a significant impact on how people use and understand language,especially in a global language like English. In this essay, I will explore some of the cultural differences that can affect English communication and provide some strategiesfor overcoming them.One of the most obvious cultural differences in English is the use of idioms and slang. These are expressions that are unique to a particular culture and can be difficult for non-native speakers to understand. For example, in American English, the phrase "hit the books" means to study, whilein British English, the same idea is expressed as "hit the books hard." Similarly, the word "boot" in British English refers to the trunk of a car, while in American English, itmeans a type of footwear. To overcome these differences, it is important to learn the idioms and slang of the culture you are communicating with.Another cultural difference that can affect English communication is the use of indirect language. In some cultures, it is considered impolite to be direct in communication, so people use euphemisms or indirect language to convey their meaning. For example, in Japanese culture, it is common to use the phrase "it's a bit difficult" to mean "no." In contrast, in American culture, direct language is often preferred, and people may find indirect language confusing or even dishonest. To overcome this difference, it is important to understand the cultural norms of the people you are communicating with and adjust your language accordingly.Cultural differences can also affect nonverbal communication in English. In some cultures, eye contact is considered a sign of respect and attentiveness, while in others, it is seen as confrontational or disrespectful. Similarly, the use of gestures and body language can varywidely between cultures. For example, the "thumbs up" gesture is a positive sign in Western cultures, but in some parts of the Middle East, it is considered an offensive gesture. To overcome these differences, it is important to be aware of the nonverbal cues of the culture you are communicating with and adjust your own behavior accordingly.In conclusion, cultural differences can have asignificant impact on English communication. To overcome these differences, it is important to learn the idioms and slang of the culture you are communicating with, understand the cultural norms of direct and indirect language, and be aware of the nonverbal cues of the culture you are communicating with. By doing so, we can bridge the gap between cultures and communicate effectively in English.。

英语批改网文化差异作文

英语批改网文化差异作文

英语批改网文化差异作文英文回答:Cultural differences play a significant role in shaping the way people from different countries and regionsperceive and interact with each other. These differencescan be observed in various aspects of life, including communication styles, social norms, and even daily routines. As someone who has experienced both Chinese and Western cultures, I can attest to the fact that these differences can sometimes lead to misunderstandings and conflicts. However, they can also enrich our understanding of theworld and foster mutual respect and appreciation.One major cultural difference between China and Western countries is the concept of individualism versus collectivism. In Western cultures, individualism is highly valued, and people are encouraged to express their opinions, pursue personal goals, and assert their independence. Onthe other hand, Chinese culture emphasizes collectivism,where the needs and goals of the group take precedence over individual desires. This can be seen in the importance placed on family, community, and harmonious relationships.For example, in Western cultures, it is common for individuals to make decisions based on their ownpreferences and priorities. In contrast, in Chinese culture, decisions are often made collectively, taking into account the opinions and interests of the family or the community. This can be seen in the practice of consulting with family members before making important life choices, such ascareer decisions or marriage proposals.Another cultural difference is the perception of time. Western cultures tend to have a more linear view of time, where time is seen as a resource that needs to be managed and controlled. Punctuality is highly valued, and peopleare expected to arrive on time for appointments and meetings. In contrast, Chinese culture has a more flexible view of time, with a focus on the present moment and a less rigid adherence to schedules. This can be observed in the concept of "Chinese time," where being a few minutes lateis considered acceptable and even expected.For example, in Western cultures, it is common for people to schedule their days and allocate time for specific tasks. Meetings and appointments are typically scheduled in advance and are expected to start and end on time. In contrast, in Chinese culture, it is not uncommon for meetings to start late and for the agenda to be flexible. This can be seen as a reflection of the emphasis on relationships and the belief that it is more important to build trust and rapport with others than to strictly adhere to a schedule.中文回答:文化差异在塑造不同国家和地区的人们之间的看法和互动方式方面起着重要作用。

感受文化的差异英文作文

感受文化的差异英文作文

感受文化的差异英文作文英文回答:Cultural differences can be fascinating, challenging, and sometimes even frustrating. As humans, we are naturally inclined to view the world through the lens of our own experiences and beliefs, which can make it difficult to understand and appreciate perspectives that are different from our own. However, embracing cultural differences is essential for fostering a more tolerant and inclusive society.One of the most striking ways in which cultures differ is in their communication styles. In some cultures, people are direct and assertive, while in others, they are more indirect and subtle. These differences can lead to misunderstandings and conflict if people are not aware of them. For example, a person from a direct culture may perceive someone from an indirect culture as being evasive or dishonest, while the person from the indirect culturemay view the person from the direct culture as being rudeor aggressive.Another area where cultural differences can be evidentis in the way that people perceive time. In some cultures, people are very time-oriented and punctual, while in others, they are more relaxed and flexible with their schedules. These differences can be frustrating when people from different cultures try to work together. For example, a person from a time-oriented culture may become impatientwith a person from a more relaxed culture who is not as punctual.Cultural differences can also be seen in the way that people dress, eat, and socialize. For example, in some cultures, it is considered important to dress modestly,while in others, people are more comfortable with revealing clothing. Similarly, some cultures have very formal dining customs, while others are more casual. These differencescan be challenging to navigate when people from different cultures interact with each other.Despite the challenges, embracing cultural differences is essential for creating a more harmonious and understanding world. By learning about and respecting different cultures, we can break down barriers and build bridges between people.中文回答:文化的差异是一件迷人、具有挑战性、有时甚至令人沮丧的事情。

文化差异英语作文300

文化差异英语作文300

文化差异英语作文300Cultural Differences.Cultural differences are the unique characteristics, beliefs, values, customs, and behaviors that distinguish one culture from another. These differences can manifest in various aspects of life, including language, religion, art, music, food, and social interactions. Understanding and appreciating cultural differences is crucial for fostering inclusivity, empathy, and global cooperation.Language.Language is one of the most prominent cultural differences. Different languages have unique vocabularies, grammar, and pronunciations that reflect the distinct perspectives and experiences of their speakers. Language can also shape our thoughts, perceptions, and understanding of the world. For example, the Hopi language of North America lacks words for "time" and "space," reflecting adifferent conception of reality than Western languages.Religion.Religion is a powerful cultural force that influences beliefs, values, and behaviors. Different religions have varying doctrines, rituals, and practices that shape the lives of their adherents. Religious differences can lead to both conflict and cooperation, as individuals and communities strive to find common ground while maintaining their unique identities. For instance, the coexistence of diverse religions in India has fostered a rich tapestry of cultural diversity and interfaith dialogue.Art.Art is a reflection of the creative expression and cultural values of a society. It encompasses various forms, including painting, sculpture, music, literature, and dance. Art can depict historical events, religious beliefs, social norms, and human emotions. By appreciating the art of other cultures, we gain insights into their perspectives andexperiences. For example, the intricate patterns andvibrant colors of African textiles showcase the richartistic traditions and cultural heritage of the continent.Music.Music is a universal language that transcends cultural boundaries. Different cultures develop unique musicalstyles influenced by factors such as rhythm, melody, harmony, and instrumentation. Music can evoke emotions, convey messages, and foster a sense of belonging. By listening to and appreciating music from other cultures, we broaden our musical horizons and develop a deeper understanding of diverse cultural expressions. For instance, the fusion of traditional Indian classical music with Western jazz has created a vibrant and innovative musical genre.Food.Food is closely intertwined with culture and often reflects the geographical, historical, and socialinfluences of a region. Different cultures have distinct cuisines characterized by unique flavors, ingredients, and cooking techniques. Food can be a source of cultural identity, community bonding, and culinary exploration. For example, the spicy and aromatic flavors of Thai cuisine reflect the tropical climate and vibrant culinary traditions of Southeast Asia.Social Interactions.Social interactions are shaped by cultural norms and expectations. These norms govern how individuals interact with each other, including greetings, body language, personal space, and communication styles. Cultural differences in social interactions can lead to misunderstandings and communication barriers. For example, in some cultures, it is considered respectful to maintain eye contact during conversations, while in others, it is seen as a sign of aggression or disrespect.Understanding and Appreciating Cultural Differences.Understanding and appreciating cultural differences is essential for building inclusive and harmonious societies. It involves recognizing the validity and worth of different cultural perspectives, respecting the beliefs and practices of others, and seeking common ground while celebrating diversity. By fostering cultural exchange and dialogue, we can break down stereotypes, promote empathy, and create a world where everyone feels valued and respected.In conclusion, cultural differences are a rich tapestry of human experiences that shape our identities, perspectives, and interactions. By recognizing, understanding, and appreciating these differences, we cultivate a more inclusive, tolerant, and globally connected society. Embracing cultural diversity allows us to learn from one another, grow as individuals, and build a more harmonious and vibrant world for all.。

Cultural Differences in Western and Japanese Decision-Making原文及翻译

Cultural Differences in Western and Japanese Decision-Making原文及翻译

Lesson Eleven Cultural Differences in Western and Japanese Decision-Making日本与西方决策方式中的文化差异To talk about problem-solving or decision-making within a national environment means examining many complex cultural forces. It means trying to measure the impact of these forces on contemporary life, and also coming to grips with changes now taking place.以国家为背景探讨解决问题或做出决策的方式就意味着研究许多复杂的文化因素。

它意味着试图评估这些因素对现代生活的影响,也意味着把握目前正在发生的变化。

In Japan, the most important thing is what organization you work for. This is of extreme importance when trying to analyze the direction-taking or decision-making process. At the least, it explains the greater job stability in Japan, in contrast to the great job mobility in America.在日本,最重要的是你为什么单位工作。

在对其取向或决策过程进行分析时,这一点尤为重要。

至少,它说明了美国的工作流动性大和相比而言日本的工作稳定性极高的原因。

While we differ in many ways, such differences are neither superior nor inferior to each other. A particular pattern of management behavior develops from a complex mixture of unique cultural factors —and will only work within a given culture.尽管我们在许多方面存在差异,但这些差异并无优劣之分。

中美校园文化差异英语作文

中美校园文化差异英语作文

中美校园文化差异英语作文The cultural differences between campuses in China and the United States are quite significant and can be observed in various aspects of student life. From the academic environment to extracurricular activities, the contrasting norms and expectations shape the overall campus experience for students in these two countries.One of the most notable differences lies in the academic environment. Chinese universities are often characterized by a more structured and rigorous curriculum, with a strong emphasis on core subjects and a clear path towards graduation. Students in China typically have a heavier course load, with less flexibility in choosing electives or exploring different areas of study. The focus is primarily on mastering the foundational knowledge required for their chosen field, often with a strong emphasis on rote learning and examinations.In contrast, the academic environment in American universities tends to be more flexible and student-centered. Students have a wide range of electives and the freedom to explore different disciplinesbefore declaring a major. The curriculum is designed to encourage critical thinking, problem-solving, and the development of well-rounded individuals, rather than solely focusing on the acquisition of subject-specific knowledge. Additionally, the grading system in the US often places more weight on class participation, projects, and continuous assessment, rather than relying solely on high-stakes examinations.Another significant difference lies in the extracurricular activities and campus life. Chinese universities typically have a more structured and organized approach to extracurricular activities, with a strong emphasis on group-based activities and events. Students are often encouraged to participate in various clubs, societies, and volunteer organizations, which are often organized and supervised by the university administration. These activities are seen as an important complement to the academic curriculum, helping to develop students' social skills, leadership abilities, and a sense of community.In contrast, American universities tend to have a more diverse and student-driven approach to extracurricular activities. Students have the freedom to create and join a wide range of clubs and organizations, reflecting their personal interests and passions. These activities are often student-led and provide opportunities for independent exploration, self-expression, and the development of leadership skills. Additionally, American campuses are known fortheir vibrant social life, with a greater emphasis on student-organized events, social gatherings, and recreational activities.Another key difference lies in the student-faculty relationship. In Chinese universities, the relationship between students and faculty is often more formal and hierarchical. Professors are seen as authority figures, and students are expected to show respect and deference. The interaction between students and faculty is primarily focused on the delivery of course content, with less emphasis on mentorship or personal guidance.On the other hand, the student-faculty relationship in American universities tends to be more informal and collaborative. Professors are often seen as mentors and guides, and students are encouraged to actively engage with them both inside and outside the classroom. This allows for more personalized attention, academic advising, and the development of meaningful relationships between students and faculty members.Furthermore, the overall campus culture and student life experience can vary significantly between China and the United States. Chinese universities often have a more structured and disciplined approach to student life, with strict rules and regulations governing everything from class attendance to curfews. The focus is on maintaining a sense of order and conformity, with less emphasis on individualexpression and personal development.In contrast, American universities are known for their more vibrant and diverse campus culture, where students have greater freedom to explore their interests, express their individuality, and engage in a wide range of social and cultural activities. The campus environment is often characterized by a greater emphasis on personal growth, community engagement, and the pursuit of extracurricular passions.It is important to note that these differences are not absolute, and there can be variations within each country's higher education system. However, the general trends and contrasts highlighted here provide a broader understanding of the cultural differences that shape the campus experiences of students in China and the United States.These differences in academic environments, extracurricular activities, student-faculty relationships, and overall campus culture can have a significant impact on the personal and professional development of students. Understanding and appreciating these cultural differences can help students from both countries navigate the challenges and opportunities presented by their respective educational systems, ultimately contributing to their growth and success.。

文化不同英语作文

文化不同英语作文

文化不同英语作文Cultural Differences in English。

Culture is a complex and multifaceted concept, encompassing a wide range of beliefs, values, traditions, and practices that shape the way people live and interact with each other. As a result, cultural differences can have a profound impact on the way people communicate, including the use of language. This is particularly true in the case of English, which is spoken by people from all over the world, each with their own unique cultural background. In this essay, we will explore some of the ways in which cultural differences can manifest in the English language, and the implications this has for communication.One of the most obvious ways in which cultural differences can affect English is through the use of idioms and expressions. Idioms are phrases that have a figurative meaning that is different from the literal meaning of the individual words. For example, the expression "it's rainingcats and dogs" is used to indicate that it is raining heavily, but to someone unfamiliar with this idiom, itmight be confusing or even nonsensical. Idioms are often deeply rooted in the culture from which they originate, and as a result, they can be difficult for non-native speakersto understand. This can lead to misunderstandings and miscommunication, particularly in a globalized world where people from different cultural backgrounds are increasingly interacting with each other.Another way in which cultural differences can manifestin English is through the use of politeness and formality. Different cultures have different norms and expectations when it comes to politeness and formality, and this can be reflected in the way people speak and write in English. For example, in some cultures, it is considered polite to use formal language and titles when addressing someone, whilein others, a more casual and informal approach is preferred. This can lead to misunderstandings and offense if people from different cultural backgrounds are not aware of these differences and do not adjust their communication style accordingly.In addition to idioms and politeness, cultural differences can also affect the way people use andinterpret non-verbal communication in English. Non-verbal communication, such as body language, facial expressions, and gestures, plays a crucial role in conveying meaning and emotion in any language. However, the interpretation ofnon-verbal cues can vary widely across different cultures. For example, a smile might be interpreted as a sign of friendliness and warmth in one culture, but as insincere or untrustworthy in another. This can lead to misunderstandings and miscommunication, particularly in cross-cultural interactions where people may not be awareof these differences.In conclusion, cultural differences can have asignificant impact on the way people communicate in English, and this has important implications for language learners and anyone who interacts with people from differentcultural backgrounds. It is important for people to beaware of these differences and to make an effort to understand and accommodate the cultural norms andexpectations of others. By doing so, we can bridge the gap between different cultures and improve communication and understanding in an increasingly globalized world.。

英语作文文化差异看法

英语作文文化差异看法

英语作文文化差异看法Cultural Differences。

Cultural differences are a fascinating aspect of our world. They can be found in every corner of the globe and are a reflection of the diversity of human societies. As a result, understanding and appreciating cultural differences is crucial for building a more tolerant and inclusive world.One of the most noticeable cultural differences is the way people greet each other. In Western cultures, a handshake is a common form of greeting, while in Eastern cultures, a bow or a nod of the head is more typical. In some cultures, such as in the Middle East, it is customaryto greet someone with a kiss on the cheek. Thesedifferences in greeting customs can lead to misunderstandings and discomfort if not understood and respected.Another cultural difference is the concept of personalspace. In some cultures, people are comfortable standing close to each other while conversing, while in others, maintaining a certain distance is important. This can lead to misunderstandings and discomfort if not recognized and respected.Food is also a significant cultural difference. In some cultures, eating with one's hands is common and even preferred, while in others, using utensils is the norm. Additionally, the types of food and the way they are prepared and consumed can vary greatly from one culture to another.Moreover, the concept of time varies across cultures. In some cultures, being punctual is highly valued, while in others, time is seen as more flexible and fluid. This can lead to misunderstandings and frustration if not acknowledged and respected.Furthermore, the role of family and community differs from culture to culture. In some cultures, the family is the central unit of society, and decisions are madecollectively, while in others, individualism is emphasized, and personal autonomy is highly valued.Language is also a significant cultural difference. The way people communicate, the words they use, and the gestures they make can vary greatly from one culture to another. This can lead to misunderstandings and misinterpretations if not recognized and respected.In conclusion, cultural differences are an integral part of our world and should be embraced and celebrated. Understanding and appreciating these differences is essential for building a more tolerant and inclusive world. By recognizing and respecting cultural differences, we can learn from each other and enrich our lives.。

英语作文文化的差异性

英语作文文化的差异性

Cultural differences are a fascinating aspect of our global society,reflecting the unique histories,traditions,and values of various communities.When writing an essay on cultural differences,it is important to explore various dimensions such as language, customs,social norms,and even the way people perceive the world around them.Introduction:Begin your essay by introducing the concept of cultural diversity and its significance in todays interconnected world.Mention how understanding cultural differences can foster better communication and mutual respect among people from different backgrounds.Language and Communication:Discuss the role of language as a carrier of culture.Highlight how different languages have unique expressions,idioms,and ways of conveying emotions and ideas.Provide examples of language barriers and how they can be overcome through learning and adaptation.Food and Cuisine:Food is a universal aspect of culture.Describe how different cuisines reflect the history, geography,and social practices of a culture.You could compare the use of spices in Indian cuisine to the simplicity of Japanese food,illustrating how food preferences are deeply rooted in cultural values.Customs and Traditions:Explain how customs and traditions vary greatly from one culture to another.Discuss the importance of rituals and ceremonies in marking lifes milestones,such as weddings, funerals,and festivals.Provide examples of how these customs can differ,such as the Chinese New Year versus Christmas celebrations.Social Norms and Etiquette:Social norms are the unwritten rules that govern behavior in a society.Discuss how these norms can differ significantly across cultures,affecting everything from personal space to table manners.You might compare the importance of punctuality in German culture with the more relaxed approach to time in some Latin American societies.Value Systems and Beliefs:Delve into the core values and beliefs that underpin different cultures.Discuss how these values influence attitudes towards family,work,education,and social responsibility.For instance,the emphasis on individualism in Western cultures versus the collectivist approach in many Asian societies.Art and Literature:Art and literature are expressions of a cultures soul.Discuss how different cultures have their unique artistic styles and literary traditions.You could compare the abstract expressionism of Western art with the intricate details of traditional Chinese painting,or the narrativedriven novels of the West with the more poetic and symbolic literature of the East.Conclusion:Conclude your essay by emphasizing the importance of recognizing and appreciating cultural differences.Encourage readers to be openminded and curious about other cultures,as this can lead to personal growth and a richer understanding of the world.Further Exploration:Suggest ways in which readers can further explore cultural differences,such as through travel,language learning,reading literature from different cultures,or engaging with people from diverse backgrounds.Remember to use specific examples and anecdotes to illustrate your points,and to maintain an objective and respectful tone throughout your essay.Cultural differences are not about ranking cultures but about understanding and appreciating the richness of human diversity.。

Cultural Differences in Western and Japanese Decision-Making

Cultural Differences in Western and Japanese Decision-Making
• The army, navy and air force are all controlled by the Ministry of Defense. 陆、海、空三军由国防部指挥。
consult vt. 1. go to sb. for information, advice, etc. 请教,
• The enemies have tightened their grip on the city. 敌人已经加强了他们对这座城市的控制。
• The president keeps a firm grip on his country's foreign policy. 总统牢牢控制着国家的外交政策。
• thereby ad. because of this; as a result of this action; in that way因此,从而
• I missed the last flight, and thereby decided to stay the night at the airport. 我误了上一趟航班,所以决定在机场过夜。
Companies spend millions of dollars trying to convince customers that their products are superior to those of other companies. 公司花费了几百万美元试图使客户相信他们的产品比其他公司 的好。
• You can't expect to find a simple solution when the problem is so complex. 问题如此复杂时,不能指望有简单的解决方法。
• n. 1) a group or set of things, esp. buildings, designed for a particular purpose

文化差异英语作文

文化差异英语作文

When discussing cultural differences in an English essay,its important to approach the topic with sensitivity and a broad perspective.Here are some key points to consider when writing your essay:1.Introduction to Cultural Differences:Begin by defining what culture means and why cultural differences exist.Culture encompasses the beliefs,customs,habits,and values of a group of people.It shapes the way individuals perceive and interact with the world.2.Examples of Cultural Differences:Provide specific examples to illustrate the concept.This could include differences in: Communication Styles:How people from different cultures communicate,including the use of nonverbal cues.Social Norms:The unwritten rules that govern behavior in social situations. Etiquette:The manners and customs observed in various cultures.Food and Cuisine:The types of food people eat and how it is prepared and consumed. Religion and Spirituality:The role of religion in daily life and its influence on cultural practices.Time Perception:How different cultures view the concept of time and punctuality.3.Impact of Cultural Differences:Discuss the impact of cultural differences on various aspects of life,such as: Business:The challenges and opportunities presented by cultural differences in a globalized business environment.Education:How teaching methods and learning styles can vary across cultures. Travel:The experiences and misunderstandings that can arise when traveling to a different culture.4.Cultural Adaptation and Sensitivity:Highlight the importance of cultural adaptation and sensitivity in a diverse world. Discuss how individuals and organizations can:Learn about Other Cultures:Through education and exposure to different cultural practices.Respect Cultural Differences:By being openminded and avoiding ethnocentrism. Adapt Communication:To better understand and be understood in crosscultural interactions.5.Overcoming Cultural Barriers:Offer strategies for overcoming cultural barriers,such as:Active Listening:Paying close attention to what others are saying and how they aresaying it.Empathy:Understanding and sharing the feelings of others.Cultural Exchange:Engaging in activities that promote cultural understanding and appreciation.6.Conclusion:Conclude your essay by summarizing the main points and emphasizing the importance of recognizing and embracing cultural differences.You might also suggest that cultural diversity is a strength that enriches our global community.7.Citations and References:If you use any quotes,statistics,or references from other works,be sure to cite them properly to avoid plagiarism and to give credit to the original sources.Remember to use clear,concise language and provide specific examples to support your points.Writing about cultural differences can be a complex task,but it is also an opportunity to demonstrate your understanding of the worlds diversity and your ability to communicate effectively about it.。

Cultural Differences in English1

Cultural Differences in English1

Cultural Differences in English-ChineseAdvertisement Translation英汉广告翻译中的文化差异AbstractAs the product of culture, advertisement can show the close relationship between la nguage and culture. This paper tries to approach the translation of the trademarks of import and export commodities from the angle of the cultural differences,thus pr omote the development of Chinese economy. This paper discusses some issues abo ut English-Chinese advertisement translation, and sums up some skills. Instead of b eing limited in faithfulness, English-Chinese advertisement translation should focus o n the purpose of selling products. In the process of translating advertisements, cult ural differences and product characteristics should be taken into consideration. Cultu ral differenc es can show that it is very important to know the western consumer’s a esthetic conception and their response to the translated trademarks.Key Wordscultural differences; advertisement translation; cross-cultural communication; tradema rks translation摘要本文从东西方文化差异的角度,探讨我国英汉广告的翻译。

文化不同的英语作文

文化不同的英语作文

文化不同的英语作文Cultural Differences in English。

English is a global language, spoken and understood by people all over the world. However, the way English is used and understood can vary greatly depending on the cultural context. In this essay, we will explore some of thecultural differences in English and how they can impact communication.One of the most obvious cultural differences in English is the use of idioms and expressions. Idioms are phrases that have a meaning that is different from the literal meaning of the words. For example, in the United States, people might say "break a leg" to wish someone good luck, while in the United Kingdom, people might say "chew the fat" to mean having a casual conversation. These differences can lead to confusion and misunderstandings, especially for non-native speakers of English.Another cultural difference in English is the use of humor. Humor is highly subjective and what is considered funny in one culture might not be funny in another. For example, British humor is often characterized by its dry wit and sarcasm, while American humor tends to be more direct and slapstick. This can lead to misunderstandings and offense if people from different cultures do not understand each other's sense of humor.Additionally, the use of politeness and formality can vary greatly between cultures. In some cultures, it is common to use formal language and titles when addressing someone, while in other cultures, people might use more informal language and first names. This can lead to misunderstandings and offense if people from different cultures do not understand each other's expectations for politeness and formality.Finally, the use of body language and non-verbal communication can vary greatly between cultures. In some cultures, it is common to use a lot of hand gestures and physical contact when communicating, while in othercultures, people might use less physical contact and rely more on facial expressions and eye contact. This can lead to misunderstandings and discomfort if people fromdifferent cultures do not understand each other's use of body language and non-verbal communication.In conclusion, cultural differences in English can have a significant impact on communication. It is important for people to be aware of these differences and to make an effort to understand and respect the cultural context in which English is being used. By doing so, we can bridge the gap between cultures and improve communication across the world.。

中国和外国文化差异英语作文

中国和外国文化差异英语作文

Cultural Differences between China andForeign CountriesIn the vast and diverse global landscape, China stands out as a unique cultural entity, distinguished by its rich history, profound traditions, and distinctive values. In contrast, Western cultures, particularly those of Europeand the United States, exhibit their own set of distinct characteristics. This essay delves into the intricate differences between Chinese and foreign cultures, exploring various aspects such as social norms, communication styles, values, and festival celebrations.**Social Norms and Behaviors**Chinese culture is deeply rooted in Confucian values, emphasizing respect for elders, hierarchy, and collectivism. In social interactions, Chinese people tend to be formaland polite, with a strong emphasis on maintaining harmonious relationships. On the other hand, Westerncultures tend to be more individualistic, emphasizing freedom, independence, and competitiveness. Social interactions in Western countries are often more casual andstraightforward, with a focus on direct communication and efficiency.**Communication Styles**Chinese communication is often indirect and implicit, with a strong emphasis on nuance and context. People tendto use euphemisms and avoid direct confrontation, favoringa conciliatory and harmonious approach. In contrast, Western communication is more direct and explicit, with a preference for clarity and openness. People in Western cultures tend to value directness and honesty, often communicating their thoughts and feelings without much ambiguity.**Values and Beliefs**Chinese culture is deeply influenced by Confucianism, Taoism, and Buddhism, which强调仁爱、和谐、自然和内在修养。

cultural difference 英文解释

cultural difference 英文解释

cultural difference 英文解释Cultural differences refer to the variations in beliefs, behaviors, customs, norms, and values between different cultures. These differences can arise due to a variety of factors, including historical, geographical, social, and economic influences. Understanding and respecting cultural differences is essential in promoting cross-cultural communication and cooperation.Cultural differences can manifest in various ways, such as language, communication styles, social norms, traditions, and etiquette. For example, greetings can vary significantly from culture to culture, with some cultures preferring a handshake, while others may opt for a bow or kiss on the cheek. Similarly, the concept of personal space and eye contact can differ among cultures, leading to misunderstandings and misinterpretations if not acknowledged.Moreover, cultural differences can also impact business practices, education, healthcare, and interpersonal relationships. In the business world, for instance, understanding the cultural nuances of your international partners or clients can be crucial for successful negotiations and collaborations. Different cultural perspectives on punctuality, hierarchy, decision-making, and conflict resolution can influence the way business deals are conducted.In education, cultural differences can influence teaching methods, learning styles, and classroom dynamics. Educators need to be aware of the cultural backgrounds of their students to create an inclusive and supportive learning environment. Similarly, healthcare providers must consider cultural beliefs, practices, and preferences when treating patients from diverse backgrounds to ensure effective and respectful care.Furthermore, cultural differences can shape societal values, attitudes, and behaviors, leading to misunderstandings, stereotypes, and discrimination. Recognizing and appreciating cultural diversity can help promote social harmony, inclusivity, and mutual respect. By celebrating cultural differences, societies can foster cultural exchange, creativity, and innovation.In conclusion, cultural differences are an inherent and enriching aspect of human societies. Embracing and understanding these differences can lead to greater cultural awareness, empathy, and interconnectedness. By acknowledging and respecting cultural diversity, we can build bridges, foster dialogue, and create a more harmonious and inclusive world.。

大学英语作文文化差异

大学英语作文文化差异

大学英语作文文化差异Cultural Differences in University Life。

Cultural differences play a significant role in shaping the experiences of international students in universitylife. When students from different cultural backgrounds come together, they bring with them unique perspectives, practices, and values that can enrich the learning environment and create a diverse and vibrant campus community. However, these differences can also lead to misunderstandings, conflicts, and challenges that international students must navigate as they adjust totheir new academic and social environment.One of the most noticeable cultural differences in university life is the communication style. In some cultures, direct communication is valued, and people tendto speak their minds openly and assertively. In contrast, other cultures place a high value on indirect communication, where messages are conveyed subtly and non-verbally. Thiscan lead to misunderstandings and misinterpretations, as international students may struggle to understand the intended meaning behind their peers' words and actions. Additionally, language barriers can further complicate communication, making it difficult for international students to express themselves and fully engage in classroom discussions and social interactions.Another cultural difference that international students may encounter is the academic expectations and learning styles. In some cultures, students are expected to be passive learners, listening attentively to their professors and memorizing information to regurgitate on exams. In contrast, other cultures value active participation,critical thinking, and independent inquiry. International students may find it challenging to adapt to the new academic environment, where they are expected to express their opinions, ask questions, and engage in collaborative learning activities. Furthermore, differences in teaching methods, assessment criteria, and academic integrity standards can also pose challenges for international students as they strive to meet the expectations of theirprofessors and peers.Cultural differences can also impact socialinteractions and relationships in university life. In some cultures, individuals prioritize group harmony and collective well-being, and they may be more reserved and cautious when forming new friendships. In contrast, other cultures value individualism and self-expression, and people may be more outgoing and assertive in social settings. International students may struggle to navigate these cultural norms and find it challenging to build meaningful connections with their peers. Additionally, differences in social customs, norms, and traditions can lead to misunderstandings and conflicts, as international students may inadvertently violate cultural taboos or norms that are unfamiliar to them.Despite the challenges posed by cultural differences, international students have the opportunity to learn and grow from their experiences in university life. By embracing cultural diversity and engaging in cross-cultural learning, students can develop valuable skills such asempathy, open-mindedness, and intercultural communication. They can also gain a deeper understanding of their own cultural identity and values, as they compare and contrast their experiences with those of their peers from different cultural backgrounds. Ultimately, university life offers international students a unique opportunity to bridge cultural divides, foster mutual understanding, andcultivate a global mindset that will serve them well intheir future academic and professional endeavors.In conclusion, cultural differences significantlyimpact the experiences of international students in university life, shaping their communication style, academic expectations, learning styles, social interactions, and relationships. While these differences can pose challenges, they also present valuable opportunities for cross-cultural learning and personal growth. By embracing cultural diversity and engaging in intercultural dialogue, international students can develop the skills and mindset needed to thrive in an increasingly interconnected and diverse world. As universities continue to welcome students from around the globe, it is essential to create inclusiveand supportive campus environments that celebrate cultural diversity and promote intercultural understanding.。

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Cultural Differences in Applying Kansei Engineeringto ServicesMarkus Hartono Department of Industrial Engineering University of SurabayaSurabaya, Indonesiamarkus@ubaya.ac.idTan Kay Chuan, John Brian Peacock Department of Industrial and Systems Engineering National University of SingaporeSingapore, Singaporeisetankc@.sg, isejbp@.sgAbstract—It is imperative for companies to provide competitive products and services at a competitive price. Products and services need to offer features and properties which can make them distinguishable and attractive to customers. Emotions and feelings are prominent during product interaction and service encounter. Kansei Engineering (KE) enables interpretation and translation of customer emotions into design parameters. The application of KE covers both products and services design. Besides dealing with attractive exterior appearances, KE has an ability to optimize properties that are not directly detectable or visible, such as the comfort of hospital and concert hall. There are few empirical studies. Kansei management should recognize cultural differences in Kansei. However, for analysis of cultural values we need to understand the different needs of different customers. A study of luxury hotel services for Indonesian, Japanese and Singaporean tourists, was conducted using interviews and a tri-lingual face-to-face questionnaire. 425 responses were collected. Japanese tourists were found to be the most Kansei-oriented. They tended to value luxury hotels as “clean” and “quiet” places to stay. Indonesian and Singaporean tourists shared a common response to the Kansei word “elegant” which correlates with their common cultural dimension of “power distance”. Incorporation of cultural issues into Kansei studies can provide marketing strategies for customers of different cultural backgrounds.Keywords- Kansei Engineering; emotions; cultural difference; servicesI.INTRODUCTIONProducts and services of similar quality are ubiquitous in today’s global market. Functionality and usability alone are no longer prominent success factors in product and service innovation. This is because customers today concern themselves more on satisfying their emotions than merely their cognition. Kansei Engineering (KE) has shown its superiority in investigating and modelling customer emotion/Kansei for product and service design and development.Kansei Engineering (KE) has been widely and extensively used since the 1970s [15]. Its applications cover physical product design, system design and service quality improvement [20, 5-7]. According to Hartono and Tan [5-6], the application of KE has been extended into international-class services and cross-cultural studies. Recent research on KE has extended KE methodology in services incorporating the Kano model, Markov chain and quality function deployment (QFD) [7]. By incorporating Markov chain into KE, practically this recent research offers valuable information for a manager to understand how the dynamics of customer needs as time goes by so that appropriate strategies can be prepared at the very early stage.Research on KE have been conducted in different regions with different outcome. However, the reasons for cultural differences on Kansei is relatively unexplored. To deal with this issue, this study proposes two objectives. The first is to develop a framework of KE incorporating culture differences. The second objective is to showcase the framework applicability by taking a comprehensive case study involving Indonesian, Japanese and Singaporean tourists.II.KANSEI ENGINEERING IN SERVICES KE is defined as innovative and ergonomic technology of customer-oriented product development. The method focuses on user and customer emotions [15]. KE is deemed to be the first and foremost product development methodology that can translate customer impressions, feelings and demands into concrete design parameters [14-15, 26].The superiority of KE is described as follows [7]. First, KE captures customer emotional needs and translates them into design features [17-19]. According to [13], KE works with symbolic attributes and user perceptions, expressed in their own words; whereas, other techniques base product and service developments on user preference for functional aspects. Second, with regard to subjectivity, KE is able to build a mathematical relationship model between emotions and product/service elements. This condition is supported by the affective flow that enables users to perceive certain stimuli with their appropriate senses without any barrier [15-16, 24]. Third, apart from tangible aspects, KE has an ability to optimize intangible properties such as the atmosphere of a concert hall. It is done by modifying the engineering properties of artifacts [14-15, 25-26]. In other words, KE covers both the tangible and intangible dimensions of product experiences and service encounters. Forth, KE is known as a quality framework with an integrated set of statistical tools978-1-4673-1734-4/12/$31.00 ©2012 IEEEand methods. It deals with dynamic markpreferences [20]. Its role is to tunnel thr among different scientific fields, to identify to reassemble them as a means to quantiproduct features on user emotions. Fifth, KE customer trends such as hedonism, consumerThis is where customers tend to focus on impressions rather than merely on product usability [14-15, 18]. Sixth, KE method crelational model between affect and cogniti experiences explain all manifestations of hwith products and services. Customers co the performance of external stimuli (e.g., prtraits) that appeal to their emotions [4]. L system, i.e., internet-based KE model prov innovative ideas generation [11-12].The application of KE in services is call Management/KQM [20]. KQM is desc management practice which begins wicustomers’ Kansei to maximize total cust Apart from physical surroundings (known the interaction between customers and emimportant role during service encount describes how the service staff and mana customer. As discussed by [27], this def knowledge and soft skill of service staffs,activities occurred during service offerings. has been represented by the SERVQUAL moin recent KE research [5-7]. In other words,model could be considered as both tangib aspects of service experience [7].III. CULTURAL DIFFERENCES Cross-cultural studies in the 1970s globalized and valued in the 1990s. In crosnationality is merely deemed to be the basi interviewees [9-10]. However, there is l whether the individual cultural background evaluation of service quality [28].In Kansei studies, service providers a should recognize different Kansei of custom cultures. In order to reduce cultural shock an the service gaps, service providers and m understand how the needs of their customers Similar to other related service quality re differences, this research adopts the Ho perspectives [8] as the main basis for deduction. This is a nationality-based evalua Hofstede and Bond [8], there are five dime national culture values: i) “individualis distance”, iii) “uncertainty avoidance”, iv) v) “long-term orientation”. Related to SERVQUAL model, people w “individualism” tend to value “assurance” “empathy” [9]. People with more “power dmore attention upon “tangible”, “reliability”,and “empathy”. The higher “uncertainty “masculinity”, the higher is the value o ket and customer rough the borders suitable tools andify the impact of can fulfill today’srism and personal. n their emotional functionality andcan demonstrate a on [4]. These twohuman interaction gnitively evaluateroducts or services Lastly, a new KE vides as a tool for ed Kansei Quality ribed as qualityith focusing on omer satisfaction. as services cape),mployees plays an ter/experience. It agement serve the finition introduces , and includes all This classification odel [23] and used , the SERVQUALble and intangible IN KE STUDY were gradually ss-cultural studies, is for profiling the little research on will affect his/herand managements mers from different nd further diminishmanagements mustdiffer [9].esearch on cultural ofstede’s cultural the analysis and ation. According to ensions to explain sm”, ii) “power “masculinity” and with high scores onand not to value distance” will pay , “responsiveness”y avoidance” and of “tangible” and “empathy”, respectively. H orientation” demands low value Research on the effects of c still at the stage of exploration few and far between. Referenc lack of KE studies incorporatin IV.FRAMEWORK EMPIRIC This study extends the work involving more samples f application framework is provi Figure 1. KE framework inc A. Research StrategyThis study used survey a interviewing and face-to-face collect data. These approaches of effectiveness of enlisting co(i.e., interview) and of oppor thoughtful answers (i.e., questface questionnaire will allow ambiguous questions, problemparticipant. V. SERVICE DOM Luxury hotel experience w domain. This type of hotel impressions and feelings than a The questionnaire was tra and Japanese. Expert opi dictionaries (i.e., online elect translate and manual dictiona trilingual version of the questio is any difference of interpretat Indonesia and English, the qu pretested. Five Indonesian tour was asked to fill up the q Indonesia and English). The in targeted respondents have s English. Statistically, there w interpretation between English The questionnaire in Japanese since its translation was done b in Kansei Engineering (KE). Tthe questionnaire was deemed vHigh value of “long-term e of “assurance”. cultural differences on Kansei is n. Its empirical studies are quite ce [25] points out that there is a ng cultural differences.K DEVELOPMENT ANDCAL STUDYks of Hartono and Tan [5; 6] byfrom Japanese tourists. The ded in Fig. 1.corporating cultural differences as research strategy. Personal questionnaire were utilized towere chosen with consideration ooperation for most populations rtunity for respondents to givetionnaire). In addition, face-to-w clarification on complex and m verification and spontaneity of MAINS AND SUBJECTSwas chosen as the main servicel is found to produce moreany other hotel types [1]. anslated into Bahasa Indonesia inion and translation using tronic dictionary via Google TMary) were used to validate theonnaire. To check whether there tion of questionnaire in Bahasauestionnaire was distributed andrists were assigned. Each tourist questionnaire (both in Bahasa nterviewer had to ensure that the sufficient basic knowledge ofwas no significant difference of and Bahasa Indonesia versions.version has not been pretested by a professor who is an expert Thus, the Japanese translation of valid.More than four hundred responses were collected. They include 181 Indonesians, 170 Singaporeans and 74 Japanese. In majority, their monthly incomes ranged from less thanUS$2000 (36.5% for Indonesian) to over US$4000 (48.6% forJapanese). In terms of the purpose of stay, most of them were on vacation (47% Indonesian; 32.9% Singaporean). In addition, the Japanese tourists were on business trip (39.2%). Most Indonesian and Singaporean subjects were entrepreneurs/self-employed (26.5% and 20.6%,consecutively), whereas the Japanese were working in the education sector (27%). VI. ANALYSIS OF KANSEI STRUCTURE There were a total of 16 Kansei words as in [5-6]. The Kansei responses and importance were rated on a five-point Likert semantic differential scale [21].Initially, the analysis of Kansei structure was done. The exploratory factor analysis (EFA) was conducted. This analysis is to investigate the number of latent variable/construct without enforcing any predetermined initial constructs [2]. There were two main latent variables/factors of Kansei (see Table 1 and [7]): 1. Servicescape-based Kansei. It covers all Kansei producedby tangible/physical aspects, such as happy, clean andelegant.2. Interaction-based Kansei. It includes all Kansei caused mainly by the interaction between employee and customer,such as welcome, satisfied and friendly.TABLE I. FACTOR STRUCTURE OF KANSEISubject KMO a Factor Item Indonesian 0.885Servicescape-based Kansei Elegant, modern, attractive, relaxed, clean, quiet, spacious,peaceful and happyInteraction-based KanseiWelcome, friendly, confident, relieved, convenient and satisfiedSingaporean 0.872Kanseiclean and quietInteraction-based Kanseipassionate, elegant, satisfied, relieved and attractive Peacefulness-based Kansei Friendly, relaxed and peaceful Japanese 0.765 Interaction-based Kanseimodern, attractive and peacefulServicescape-based KanseiClean, confident, relieved, happy, elegant and welcome PassionPassionateQuieta. KMO = Kaiser-Meyer-Olkin. Its value > 0.5 indicates that the sample is adequate.VII.ANALYSIS OF KANSEI INCORPORATINGCULTURAL DIFFERENCESThis study shows that Singaporean and Indonesian tend to have similar Kansei response. In general, their Kansei response lies on scores between 2.50 and 4.00. The highest score is Kansei “quiet” rated by the Japanese group (4.09),while the lowest was given by the Indonesian counterpart on Kansei “relieved” (2.69). Using Kruskal-Wallis test, for the male group, the most significant Kansei words are “clean”, “relieved”, “quiet” and “confident” in which the Japanese males perceive them at the most. For the female group, “attractive”, “clean” and “quiet” are statistically significant. This study shows that the Japaneseperceived the luxury hotel as a clean, peaceful and calm room to stay. According to [8], the characteristics of nations can bedefined by the scores of national cultural dimension.Compared to Indonesian and Singaporean, Japanese have thegreatest scores on three dimensions (i.e., uncertainty avoidance, masculinity and long-term orientation). Withrespect to high level of uncertainty avoidance, Japanese are simply worried, nervous and irritable. Thus, a very stable andsafe environment is required. High scores on masculinity determine low rate of empathy. Whilst the Japanese are patient through time and expectation, according to their dominant value on long-term relationship dimension. In short, they desire and expect a very peaceful, clean and quiet luxury hotel atmosphere. VIII. DISCUSSIONBasically, each population group has a different response to specific Kansei. By identifying the three highest responseson luxury hotel services, for the male group, Indonesian perceived “modern”, “friendly” and “elegant”; Singaporean perceived “happy”, “relieved” and “elegant”; Japanese perceived “clean”, “quiet” and “confident”. For the female group, Indonesian perceived “welcoming”, “peaceful” and“elegant”; Singaporean perceived “elegant”, “spacious” and“confident”; Japanese perceived “attractive”, “clean” and “quiet”. Both Indonesian and Singaporean (males and females)perceived the luxury hotel services as a Kansei “elegant”. In other words, “elegance” was rated as the most dominant emotional impression caused by every skill, competence, interaction and also physical surrounding of luxury hotel services. This finding is in line with dominant cultural dimension of “power distance” (78/100 for Indonesia; 74/100 for Singapore) [8]. A high value of power distance explains that people respect and obey different level of authority [8]. According to Furrer et al. [3], in a society with very solid power distance, people with prime power expect less dominant power to service providers. In this study, the magnificence of luxury hotels reflects the extent to which the service providers respect the power of the superiority. High status can be a symbol of the greatness of luxury hotel [9]. It is, thus, confirmed that “elegant” is deemed to be a dominant Kansei for Indonesian and Singaporean tourists.IX.CONCLUSION AND RECOMMENDATIONSKE was invented in the 1970s when there was the necessity for a methodology capturing hidden feelings about products. KE methodology is based on the semantic differentials and enhanced by adding different mathematical and quality tools. This combined service quality tools in KE is important to deal with cases in many different purposes andcontexts. This current study evaluated the existing services instead of a new service design.During service encounters, customers experience both physical and non-physical elements of services. Physical form of a service is found as “services cape” and it may serve as building, decoration and the physical attributes of an employee. Non-physical elements of a service (known as intangibles) are related to process, activity and interaction between employees and customers.Under the same service domain (i.e., luxury hotel services), each group of customers shared different important Kansei. Japanese tended to dominate all Kansei responses. As compared to Indonesian and Singaporean counterparts, Japanese tourists were more affect-oriented/Kansei minded. Japanese (both males and females) perceived luxury hotels where they stayed as a very clean and quiet place. This is supported by their dominant culture dimension on “uncertainty avoidance” [8]. Indonesian and Singaporean shared a common Kansei “elegant”. According to Hofstede and Bond [8], Indonesian and Singaporean have a common culture dimension of “power distance”. Different cultures may exhibit the greatest influence on perception, information strategies, cognitive structures and the intensity of wants and needs [22].Practically, service managers should understand different needs of customers from different cultural backgrounds so that they can offer various operational strategies. Though a comparative finding is presented in this current study, future research may take into account in-depth study of the effect of cultural dimension on Kansei and perceived service performance. The future study may also include many sources of information by involving potential stakeholders (such as customers, managers, government and employees). A more sophisticated and customer-oriented service and marketing model such as customer relationship management (CRM) can be incorporated into KE methodology so that the contribution of this affect-focused method will be more widespread and deeply rooted.ACKNOWLEDGEMENTThe research was carried out while the author, Markus Hartono, was a research scholar at National University of Singapore. This research work was supported by National University of Singapore, Singapore and University of Surabaya, Indonesia.REFERENCES[1]J. Barsky, and L. Nash, “Evoking emotion: affective keys to hotelloyalty,”Cornell Hotel and Restaurant Administration Quarterly, vol.43, pp. 39-46, 2002.[2] D. Child, The essentials of factor analysis, second edition. London:Cassel Educational Limited, 1990.[3]O. Furrer, B. Liu, and D. Sudharshan, “The relationships betweenculture and service quality perceptions,” Journal of Service Researchvol. 2, no. 4, pp. 355-371, 2000.[4]M. Hartono, and K.C. Tan, “The role of Kansei Engineering ininfluencing overall satisfaction and behavioral intention in service encounters,” The 1st Southeast Asian Network of Ergonomics Societies (SEANES) Conference. Cebu City, Philippines, 2010. [5]M. Hartono, and K.C. Tan, “How the Kano model contributes to Kanseiengineering in services,” Ergonomics,vol. 54, no. 11, pp. 987-1004, 2011.[6]M. Hartono, and K.C. Tan, “A proposed integrative framework ofKansei Engineering and Kano model applied to services,” The 2ndInternational Research Symposium on Service Management (IRSSM-2),Yogyakarta, Indonesia, 2011.[7]M. Hartono, K.C. Tan, S. Ishihara, and J.B. Peacock, “IncorporatingMarkov chain modelling and QFD into Kansei engineering applied to services”, International Journal of Human Factors and Ergonomics, vol.1, no. 1, pp. 74-97, 2012.[8]G. Hofstede, and M.H. Bond, “The Confucius connection: from culturalroots to economic growth”, Organizational Dynamics, vol. 16, no. 4, pp.4-21, 1988.[9] A.-H. 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