中级商务英语课文翻译下载免费(外语教学与研究出版社)
新编剑桥商务英语(中级)Module-2精选全文完整版
可编辑修改精选全文完整版Useful language from Module 2Wordlistbranch headquarters promotiontake part in call centre holding company recognition take seriously cash bonus manufacturing research and developmenttake with a pinch of salt corporation parental leave distribution centre pension reward trademark division perks subsidiary turnover flexible plant take care warehouse found (a company) position take onExpressionsPresentingGood morning and thanks for coming.Today I'd like to tell you about...If you have any questions, I'll be happy to answer them at the end.In my brief presentation we'll begin by looking at... First of all there's.../ and finally there's...Then I'll give an overview of...OK, let's move on to look at...One thing I'd like to point out is...Take a look at this chart, which shows...Here you can see...Finally. I'd like to talk about...So that brings me to the end of my presentation. Thanks for listening.Are there any questions?Module 2.1 Company benefitsBenefits and incentivesV ocabulary1) Ask students to work alone as they rank the ten items and then compare and discuss in pairs. Make sure they give reasons.ExtensionIn Part Two of the Speaking Test, students might need to give a one-minute presentation entitled, "What is important when choosing a job?". Put students in pairs and tell them to practise a similar presentation, taking turns to be the examiner or the candidate. Students can use some of the ideas listed in exercise 1.2) 2.1 Students listen out for five of the benefits and incentives in exercise 1. Note that this is a similar task to Part Two of the Listening Test.Answers1 a company car2 flexible working hours3 parental leave4 an impressive job title5 a pension2.1 Listening scriptSpeaker 1 It's great because usually it means my wife can use the one at home and we even take mine away at weekends. I work for quite a relaxed company and they don't seem to mind how I use it for leisure.Speaker 2I thought it wouldn't change the way I worked after the first six months, but as they got older it actually became more complicated with getting them to school or if they wanted to do activities in the afternoon. But my boss has been really good about it and some days I can do a half day if I want and then I might work later on other days - or I take work home, which I don't like doing, but it's the only way... Speaker 3 It's actually the law now so they had to let me have it. It was only two weeks but at least I had time to help my wife out. Mind you, after all the late nights and crying I was really happy to get back to work for a while and have a rest!Speaker 4I've just been promoted from Assistant IT Technician to Chief Operational Network Administrator. It means I get a bit of a pay rise and new business cards with my name on. I'm not sure if I get my own office though.Speaker 5The problem for me is that I won't have enough to live on when I'm 60 and I can't afford a private plan. So I'll probably try and keep working for a few more years, and anyway, I heard the government is planning to raise the age of retirement...Is working for Xerox too good to be true?Reading3) Set students a time limit of about three minutes to answer the question. The aim is to find any benefits andincentives, but tell students not to read in too much detail at this stage.Answersopportunities for promotion, training and staff development, a pension*Note that the article also mentions a "reward and recognition scheme" which is another form of incentive.4) Now students read the article in much more detail to answer questions 1-5. Refer them to the Exam Success tip on reading the complete text before answering any questions.Answers1 B2 A3 C4 B5 CExpressions with takeV ocabulary5 As a quick lead-in, ask students to brainstorm collocations and expressions they can think of with take, eg take a day off, take a taxi, take a break, take off, etc.Answers1 take (Moloney's comments) with a pinch of salt2 take care of3 Take (Carole Palmer)4 took part in5 takes on6 takes seriouslyExtensionAsk students to write six new sentences using take from the exercise. They can relate the sentences to their own work or life, eg I'd take the news of a pay rise with a pinch of salt. (not so sure, doubtfully)Module 2.1 Company benefitsAsking questions about jobsSpeaking1) Tell students to imagine they were the journalist writing the article on Xerox on the previous page. They need to create the questions they asked during the interviews with Kim Moloney and Carole Palmer. The article offers clues as to the tense needed for each question. This exercise should be a review for students at this level and provides some basic questions for asking about a job.Answers1 How long have you been working for the company?2 When did you join (the company)?3 What was your first job?4 What are you responsible for?5 Where are you based?6 What would you like to do in the future?2) Students practice asking and answering the questions. If possible, try to pair students who haven't yet met in the class. Make sure the answers use the correct tense and give feedback.The PastGrammar3) Students match the three verb forms to the correct tense definitions.AnswersPast simple: startedPresent perfect: has movedPresent perfect continuous: has been workingRefer students to the Grammar reference on page 128. Suggest they also re-read the information on the present perfect and present perfect continuous in Module 1. Remind students that we tend not to use continuous forms with stative verbs. Also point out that verbs like work and live can often be used in the present perfect and present perfect continuous form with little change in meaning. The main change in emphasis is that the continuous form emphasises that the action is ongoing. You could also draw these timelines on the board to help clarify the meaning:Past simplePast NowX ↑Present perfectPastNowPresent perfect continuousPast Now4) Students underline the correct verb form. When checking answers, ask students to try and explain their choice.Answers1 began2 trademarked3 became4 has been5 has been working6 has been7 took partPhotocopiable activity 2.1See page 162.5) Students complete the letter of application with the verbs in different tenses.Answers1 have been working2 joined3 have had4 have been considering5 has expanded / has been expanding (we are unsure if the expansion has ended)6 completed7 have been studying8 has agreedA letter of applicationWriting6) Begin by asking students if they have ever applied for a job. Elicit the process, eg Where did you find out about the job? Did you have to write a letter or fill in a form? This task resembles the format for Part Two of the Writing Test with students being given a text and then some handwritten notes. Ask students to underline key information. Make sure they realise that they must include the handwritten notes and stay within the word limit. If you are short of time this could be set as homework. If it is done in class, students could work in pairs and draft the letter together.Possible answerDear Sir or Madam,I saw your advert for the post of Personal Assistant to Overseas Sales Manager in yesterday's newspaper and I would like to apply for the position.As you can see from my attached CV, I have been working for a travel agency for the last six months, which I have really enjoyed. Before that I worked as a receptionist and secretary for two years.I have a good knowledge of English as I completed a course at college and I am also fluent in Italian having lived in Rome for the summer in 2006. Please note that my current manager has agreed to write me a reference. I look forward to hearing from you.Yours faithfully(students' name)Module 2.2 Presenting your companyCompany termsVocabulary1) This activity checks that students know some key vocabulary before starting. The definitions are in the information files on pages 126 and 131, or students can check in their dictionaries.During the task, make sure students know how to pronounce all the words. It may be helpful to drill the word stress in these words:distribution, warehouse, headquarters, subsidiary, corporation, division.PresentationsListening2) 2.2 For this first listening, students only need to listen out for the words in exercise 1.Answersheadquarters corporation divisions2.2 Listening scriptExtract 1 Good morning and thanks for coming. Today I'd like to tell you about the world's largest document management company. With a turnover of nearly sixteen billion dollars the Xerox Corporation develops and markets innovative technologies with products and solutions that customers depend upon to get the best results for their business. In my brief presentation we'll begin by looking at some of the key figures behind the company's success and how the company is structured. Then I'll give an overview of Xerox around the world and finally I'd like to talk about some of the trends affecting out market and its future growth. If you have any questions, I'll be happy to answer them at the end. So, here you can see, the turnover for last year was nearly sixteen billion dollars, with a final income of 978 million dollars. We operated from our headquarters in Rochester New York State in 160 countries with 55,000 employees, with over half of those in the USA. This next chart shows you how the corporation is splitinto four divisions. First of all there's Xerox Global Services...Extract 2And finally there's Xerox Innovation with five centres in the United States, Canada and Europe. Note that six percent of revenue was dedicated to research and development last year as the key part of our mission statement is, and I quote, "to help people find better ways to do great work." OK, let's move on to look at Xerox around the world in a little more detail. Take a look at this chart, which shows revenue by region. So about half our revenue is from the US market. Then Europe with over five billion dollars and the rest of the world with over two. One thing I'd like to point out is...Extract 3 Finally, how is the market for the document industry looking? Well it would be unrecognisable to the people who founded the orginal company in 1906 and even compared to the second half of the twentieth century. More and more offices are moving from black and white printing to color, and from paper documents to electronic documents. These are clearly the future opportunities and areas of growth in what is a total market worth an estimated 112 billion dollars...So that brings me to the end of my presentation. Thanks for listening. I hope it's been of interest. Are there any questions?3) Students can work in pairs and try to say the numbers. In order to check their answers, you could play the recording again so students can listen for pronunciation.Answerssixteen billionnine hundred and seventy-eight millionone hundred and sixtyfifty-five thousandhalffoursixfive billiontwo billionnineteen oh sixone hundred and twelve billion4) 2.2 Students listen again and write notes. Answers16,000,000,000 turnover978,000,000,000 final income160 countries55,000 employeeshalf of 55,000 in the USA4 divisions6% of revenue dedicated to research and development 5,000,000,000 dollars revenue in Europe (over) 2,000,000,000 dollars rest of world revenue 1906 company founded 112,000,000,000 total marketPhotocopiabel activity 2.2See page 163.5) 2.2 Give students time to study the flowchart and read the expressions. Then, play the recording at least once for students to match the expressions. Afterwards, students could check their answers by reading the listening script.Answers1 A2 F3 F4 D5 A6 C7 B8 B9 B 10 D11 D 12 A 13 B 14 C 15 FPronunciation6) 2.3 Students might find the idea that we pause so often in a presentation quite strange, but it is a standard technique with experienced presenters, especially when talking to larger audiences. Play the recording and students mark the pauses. With more confident groups, let them try to predict where the pauses will go before listening. It might help to point out that we tend to pause whenever there is a full stop or comma, after signal phrases (Today/Firstly/Next), to separate key information (eg the name of a company), or to emphasise information (as in the presentation about Xerox - the world's / largest / document / management / company). Students can check their answers in the listening script on page 135 where the pauses are indicated already.2.3/2.4 Listening scriptPresenter Good morning/ and thanks for coming. / Today/ I'd like to tell you about/ the world's/ largest/ document / management/ company./ With a turnover ofnearly sixteen billion dollars/ the Xerox Corporation develops/ and markets/ innovative technologies/ with products and solutions/ that customers depend upon to get the best results/ for their business./ In my brief presentation/ we'll begin by looking at/ some of the key figures/ behind the company's success/ and how the company is structured./ Then/ I'll give an overview of Xerox around the world/ and finally/ I'd like to talk about some of the trends/ affecting our market/ and its future growth./ If you have any questions,/ I'll be happy to answer them at the end.7) 2.4 This is designed as a drill and helps to focus students on intonation and stress, as well as pausing. It's a useful strategy that they can learn to apply to their own presentations. Drill it as a class, or students could also practice on their own at home.Giving a presentationSpeaking1) Ask students what kind of company they would like to run if they had the chance. Tell them this is their "dream" company and they are going to create it. Working alone, they make up facts and figures to fill in the first column of the table. The aim of the task is to give controlled practice of the expressions for presenting. Their ideas can be as far-fetched as they like.2) Refer students back to the expressions in exercise 5 on page 21. Students work in pairs and give their presentations. They may find it helpful to repeat their presentations at least twice so they could also change partners. The person listening takes notes and could also offer feedback and suggestions on possible improvements.ExtensionAfter students have give their presentations to partners, you could ask them to do the same again to the class. Also, students could follow the advice in the Learning Tip and record their presentation or transcribe it, marking pauses as they did in exercise 6 on page 21.3) Students prepare a full-length presentation about a company for their next lesson. This could be their own company or one they know well. Alternatively, students could research a company using information on its website and use this as the basis for a presentation.A memoWritingAsk students if they receive memos at work. What are they about?Who writes them? With pre-work learners, ask them if they can define what a memo is.4) Refer students to the Exam Success tip before they read the instructions.Answers1 All staff.2 Any staff with a company based pension scheme.3 There have been changes in the government pension laws.4 This will affect the current company based pension scheme.5 A presentation will be given by the Head of Finance on the changes and any effects.5) The next two exercises help students to write effective subject lines. Make sure students realise the importance of a subject line, which is to summarise the key content of the memo and help the reader to identify the purpose easily.Answerpresentation, changes, pension, schemeExtensionBefore students do exercise 6, ask them to apply questions 2-5 from exercise 4 to each of the memos in exercise 6. Note that all the memos are to "All staff".6) Students should begin by underlining any key words. They could compare these with a partner. Then they will need to choose the best three or four words to keep the subject lines brief.Possible answersMemo 1: Display of new factory plansMemo 2: Presentation on flexitime and home-workingMemo 3: Spanish classes7) This is very similar to the writing task in Part Two of the Writing Test. It could be done in class (perhaps with students in pairs) or set for homework.Possible answerTo: All StaffFrom: (name of student)Date: 1st OctoberSubject: Presentation of new insurance policyTo offer staff a better health insurance scheme, we are now working with a new insurance company. Please note therefore that a representative from this company will present the new staff policy on 9th October at 2pm in the conference room. All staff are welcome to attend.Module 2.3 Reading Test: Part fiveExam practice1) Students complete the table with words that are typically focused on in this part of the Reading Test. Answersprepositions articles conjunctions auxiliary pronounsverbsfor the because has whichto a so are whoof and do2) After students work in pairs, ask everyone to feed back to the class so ideas can be shared. It's also a good idea for students to use good dictionaries so they can check the word types beforehand.Possible answersprepositions articles conjunctions auxiliary pronounsverbsin an when have itat no article while does himby that3) Ask students to read the rubric carefully. They should always read the whole text first before trying to answer. You might want them to work in pairs and discuss possibilities. Draw their attention to the fact that many of the words will be those looked at in exercises 1 and 2, although other types of words may still be incorrect (see 10 in this text).Answers1 WILL2 OF3 WHO4 IN5 DO6 CORRECT7 TO 8 AND 9 CORRECT10 TAKE 11 FOR 12 CORRECTWriting Test: Part OneExam PracticeRefer students to the Exam Success tip. Students will be fairly familiar with this type of task now as they were introduced to the format on page 12 of Module 1 (exercise 3) and page 23 of Module 2 (exercise 7). For this reason, you can set exam conditions so students can work alone. Allow 10-15 minutes.Possible answerFrom: (student's name)Subject: Confirmation of seminar detailsDate: XXXTo: Assistant seminar organisersPlease note that I have booked Rooms 101 and 102 for the seminar next week. I'd be grateful if you would now confirm this booking and the final schedule for the event with security. Also note that Mr. Singh will be one hour late on the Monday morning.Exam self-checkRefer students to the advice in the Learning Tip. They should swap their work with a partner. It's helpful if students become used to commenting on and being supportive of each other's work.。
【免费下载】商务英语课文翻译
经贸英语课文翻译一一、国际商务模式(Lesson 1)在进行国际商务活动时,民营企业和政府必须决定如何开展他们的业务,比如使用何种操作模式。
下文展示了一个公司所能采用的各种模式。
商品的出口和进口公司可以出口或进口任何一种商品或服务。
在各种国际商务模式当中,更多的公司选择了出口和进口业务作为他们的主要商务模式。
这种做法尤其适合于较小的公司,尽管他们不大可能像大公司那样从事出口。
(大公司更倾向于采取其他形式从事进口和出口的海外业务。
)商品出口是有形资产——或是说商品——输出到国外的过程;而商品进口则是对国外商品的引进。
由于这些商品输出和输入到一个国家的过程可以被看到,它们有时亦被称作有形出口和有形进口。
“出口”和“进口”这两个术语,通常被用于商品领域而不是服务领域。
当一个中国承包商从中国向美国输出Phantom Menace的人物玩具时,我们说,这个中国承包商是出口商,而Hasbro是进口商。
这个人物玩具对中国来说被出口,对美国来说是被进口。
对大部分国家来说,商品的出口和进口是国际收支的主要来源。
服务的出口和进口服务的出口和进口是非生产性的国际收入。
公司和个人获得国际支付形成了服务出口,而公司和个人进行国际支付则形成了服务进口。
服务的出口和进口有多种形式。
在这一节中,我们将讨论如下收入的来源:●旅游业和运输业●服务的执行●资产的运用旅游业和运输业当卢卡斯电影公司从美国出口电影时,电影将进行国际旅行,或是说卢卡斯电影公司的员工将出国推销电影。
让我们这样说,卢卡斯电影公司将它们的员工和电影通过德国汉莎航空公司输送到德国,然后,这些员工将在德国呆上一段时间。
他们对汉莎航空公司的支付以及在德国的费用对于德国来说是一种服务出口,而对美国来说则是一种服务进口。
国际间的旅游和运输是航空公司、船运公司、旅行社和宾馆的重要收益来源。
一些国家的经济,同样,很大程受到这些经济部门所带来的收益的影响。
例如,在希腊和挪威,大量的就业、利润、和外汇收入就来源于这些国家的公民拥有的船舶所进行的海外货运业务。
商务英语部分课文翻译
Hard work doesn’t always payDoes it ever make sense to contribute your labour free of charge? Matthew Lewis, then an out-of-work masters graduate, decided it did. Sadly, the introductions to employers promised in lieu of a salary never materialised. Instead, he spent six months interning at a business development consultancy making sales calls without pay or commission. “I did the same job as the guys who hired me –but they were salaried and I wasn’t,”he says. 付出劳动但不收取报酬有任何意义吗?当时正处于失业状态的硕士毕业生马修?刘易斯(Matthew Lewis)曾经断定,这么做确实有意义。
遗憾的是,不付薪水但向用人单位推荐的承诺从未兑现。
相反,他在一家商业发展咨询公司实习了6个月,做着打推销电话的工作,却未得到薪水或佣金。
他说,“我和雇用我的人做着相同的工作,但他们领工资,我却没有工资。
”His is not an isolated case. Reports abound of unfair practices. In February, a BBC documentary, Who Gets the Best Jobs, highlighted the prevalence of unpaid internships in the world of fashion PR. More recently, HSBC’s legal division was accused of nepotism and bolstering social inequality when a senior employee implied that his department limited work experience to the offspring of its own executives. In April, Nick Clegg, the UK deputy prime minister, said Whitehall would ban informal internships as part of a drive to improve social mobility. 马修的经历并非个例。
商务英语的翻译
3 online book stores battle on low-prices, regular shops suffer3网上书店的战斗些便宜,定期商店受到影响Three leading o nline retailers in China - Dangdang.co m, 360buy.co m and - are locked in a battle on lo w price books, leading to a decline in book sales in regular shops, acco rding to media reports.据媒体报导,中国三大网上零售商当当网,360 和在一次竞争中锁定低价格的书,导致了正规商店的书销量下降了。
China's biggest o nline B2C (Business-to-Custo mer) consumer products retailer 360buy.co m launched a marketing campaign claiming to be "20 percent lower than other online book retailers" Tuesday, taking its profit margin to zero or minus. Liu Qiangdong, CEO of 360buy.co m, said in his microblo g that theco mpany will co ntinue the price battle even if books are given away fo r free, acco rding to a National Business Daily repo rt.礼拜二,中国最大的在线B2C(Business-to-Customer)消费产品零售商360 发起了一个营销活动自称是“20%低于其它网上图书零售商“,以其利润率为零或减。
中级英语(二)部分课文翻译
---------------------------------------------------------------最新资料推荐------------------------------------------------------中级英语(二)部分课文翻译Unit 4 Lesson 1 b 美国宇航局航天飞机由三个主要部件组成:携带船员和货物的有翼人造卫星,一个盛有专门为航天飞机的三个主要的火箭发动机而准备的液态氢和液态氧的外部邮箱,和一对较大的固体火箭推助器。
1986 年 1 月 28 号,挑战者号航天飞机和它的七个船员在福罗里达州的某地方发射后不久就被摧毁了,这七个船员包括一个来自某地的老师,他刚刚被挑选成为第一个太空中的普通公民。
挑战者号失败的主要原因是固体火箭推进器的连接处的 O 型环的密封设备故障。
液态火箭推助器由四个圆柱段构成。
它们被完全地密封在一起以防止在发射过程中极热的燃烧燃料的副产品泄露。
O 型环是在密封连接处起到非常重要的作用的橡胶环。
在发射当天,天气非同寻常的冷,这导致了右部的固体火箭推助器的底部两段间的连接处的橡胶环中的一个变得很易碎。
这些,和连接处的错误设计综合起来,使得来自固体火箭燃料燃烧产生的热气体泄露。
这些气体和火焰在支撑固体火箭推助器的金属间燃烧。
当固体火箭推助器脱落的时候,使得外部燃料油箱的一侧决裂。
这使得液态氢和液态氧过早地混合,这就是引起爆炸的原因。
1 / 4Lesson 4 d P59 f 在科学技术的各个领域中,计算机化近些年已经在工程中扮演了一个越来越重要的角色,这也将会在未来继续存在。
在过去的三十年左右的时间内,计算机已在多个方面帮助了工程师。
今天我们使用计算机来解决复杂的问题以及处理,存储,产生我们经常使用的大量数据。
而且,计算机辅助设计软件让工程师更容易的绘制图纸和制作他们的设计模型。
过去,我们制作技术原型,这昂贵而费时。
现在我们不必制作原型就可以检查模型的缺陷。
商务英语课文翻译
商务英语课文翻译-CAL-FENGHAI.-(YICAI)-Company One1Unit1 Made in Europe 欧洲制造Almost every fashion label outside the top super-luxury brands is either already manufacturing in Asia or 5 thinking of it. Coach, the US leather goods maker, is a classic example. Over the past five years, it has lifted all its gross margins by manufacturing solely in low-cost markets. In March 2002 it closed its factory in Lares,Puerto Rico, its last company-owned plant, and outsources all its products.除了顶级奢侈品牌外几乎所有的时尚品牌都已经在亚洲生产,或者正在考虑这么做。
美国的皮革商品制造商蔻驰(Coach)就是一个经典的例子。
在过去的五年中,它通过仅在低成本市场生产来提升毛利率。
在 2002 年的 3 月,它关闭了在波多黎各拉雷斯的最后一间公司所属工厂,将所有产品全部外包。
Burberry has many Asian licensing arrangements. In 2000 it decidedto renew Sanyo's Japanese licence for ten years. This means that almost half of Burberry's sales at retail value will continue to be produced under license in Asia. At the same time however, Japanese consumers prefer the group's European-made products.巴宝莉(Burberry)在亚洲持有许多许可授权安排。
外研社版职场实用英语交际教程(中级)教学课件unit5精选全文
4
list three key points about modern businesses
5 make a presentation to introduce a company
职场实用英语交际教程(中级)——Unit 5
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Structuring
职场实用英语交际教程(中级)——Unit 5
职场实用英语交际教程(中级)——Unit 5
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Susan: Richard: Susan:
Morning, Richard. How can I help you? Hi, Susan. I’m preparing the presentation for our meeting with Mr Brown next Thursday. And I have something to check with you.
职场实用英语交际教程(中级)——Unit 5
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Richard wants to confirm what Mr Brown’s specific interest in Happy Doughnuts is. He comes to Susan Jones, a marketing manager, and they have a talk about what Mr Brown would be most interested in.
职场实用英语交际教程(中级)——Unit 5
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Language focus
2. I’ll emphasise their flavours. emphasise: /ˈemfəsaɪz/ v. to give special importance to sth 强调;着重 e.g. It should be emphasised that there is only one possible explanation. 需要强调,只有一种可能的解释。
英语中级阅读课文+翻译
英语中级阅读课文+翻译第一篇:英语中级阅读课文+翻译1.George Washington 1.I am again called upon by the voice of my country to execute the functions of its ChiefMagistrate.我再度奉祖国人民的召唤,履行总统职责。
When the occasionproper for it shall arrive, I shall endeavor to express the high sense I entertain 当今天这样一个合适的机会到来之际,我必须设法将这种激动的心情表达出来。
of this distinguished honor, 这份殊荣,and of the confidence which has been reposed in me by the people of United America.以及全体美国人民寄予我的信任,使我不禁心潮澎湃。
2.Previous to the execution of any official act of the President 总统在正式行使职权之前,the Constitution requires an oath of office.根据宪法的要求,应当进行就职宣誓。
This oath I am now about to take,在此,我谨立下以下誓言and in your presence: 当着各位的面: That if it shall be found during my administration of the Government在我执掌政府期间,I have in any instance violated willingly or knowingly the injunctions thereof, 倘若发现有任何企图或故意触犯法律的行为,I may(besides incurring constitutional punishment除了承受宪法的惩处之外,)be subject to the upbraidings of all who are now witnesses of the present solemn ceremony.我还甘愿接受今天所有亲临这一庄严仪式的人们的谴责。
商务英语中级课文部分翻译 Unit 6a Reporting Results
商务英语中级课文部分翻译Unit 6a Reporting Results 第六单元a 报告业绩Annual Report 年度报告A 我们目前正实施的资源增效计划所创造的利润基本抵消了罢工及不利汇价造成的损失,这种成本绩效的改进,实现了高达1亿英镑的业绩。
另外一个收人来源是最近我们出售了独家拥有的子公司迪诺克斯。
B 公司稳步发展,税前利润和例外项目上升到5.96亿英镑。
公司业绩良好的一个特点仍然还是严格的现金管理制度。
投资的增加给公司带来了压力,但资产负债表显示,尽管有3.46亿英镑的支出,净现金收入还是达到了32亿英镑。
C 贸易额增长了4.5%,与近几年相比有了大幅度的提高;营业额提高了3%。
去年底完成的结构重组计划,使经营利润也同时增长。
这一项目虽然成功、但也使净现金减少到4.72亿英镑。
D 去年我们的主要业绩是收购了一家特色化工制品公司。
这一投资以及已经制定的资产出售计划。
将使公司的经营范围更加合理。
由于公司非核心业务经营业绩不佳。
交易利润下降了7%,证明我们目前所采取的行动是合理的。
Unit 7a Health and Safety第七单元a 卫生与安全5 STEPS TO RISH ASSESSMENT 风险评估的五个步骤风险评估就是对工作中可能导致人身伤害的潜在危险进行周密极查,以此判断是否已经采取了足够的防范措施或者是否应该增加其他措施以防止危害发生。
风险评估的目的是保证没有人受到人身伤害或者得病。
事故和疾病可能夺去人的生命,而且,如果产量减少、机器被毁、保险费用增加或者需要打官司,还会影响到公司的业务。
进行风险评估时需要判断的重要事项包括:判断事故隐患是否重大,是否采取了适当的防范措施以把危害减到最小。
如果你的公司规模很小,井且你自信熟悉风险评估这项工作,你可以进行自我评估,或者,你也可以让有责任心的员工、安全事务代理人、安全员来帮你做这项工作。
如果你自己没有把握,可向地方健康和安全监督员咨询。
新编剑桥商务英语(中级)课文翻译
For personal use only in study and research; not for commercial use新编剑桥商务英语(中级)课文翻译BEC课文翻译1、We wanna hold your hand我们愿与你携手创业带着浓厚的经营意识,加上一些进取精神,再来瞧瞧,哈!你拥有了一家连锁店!如果想自己开店、大展身手却又苦于缺乏经验,同时又不想在这个充满风险的昙花一现的独立法人世界中立足,那么开家连锁店不失为一个明智之举。
然而你必须明白自己将从事何种性质的经营,这是至关重要的。
特许经营就是由一方(授予特许经营者)授权允许另一方(加盟特许经营者)使用其商标或商号,并使用其一揽子经营理念。
那么特许经营背后所隐藏的主要理念是否结合了自己独立开店和为公司打工这两种理念?英国特许经营协会会长丹·阿齐尔回答说:“绝非如此,这是一种可笑的过于简单的看法。
其实这还是由你来经营自己的公司,但是避免了一些风险,同时增加了别人的支持。
”他指出,相比大多数遭受失败的独立经营者,只有0.9%的特许经营店以失败告终。
尽管如此,成为特许经销商不可能使那些极具冒险精神的人感到满足。
它不适合那些不想循规蹈矩的人。
达美乐比萨特许经销店的销售经理威廉姆·尤班克这样说道:“如果你充满开创冒险的精神,这种形式不适合于你。
它是一种原则规约,一个必须遵守规则的俱乐部。
虽说有一定的独立性——我们的特许经销商可以自己制定价格表,但我们对菜单的内容要求非常严格。
这是在帮助下经营公司。
”阿丝特丽德·帕狄尔刚刚成为达美乐比萨店的特许经营者,她告别了律师生涯,和她的丈夫合开一家特许经营店。
“与其把所有的时间和精力倾注到为别人卖命的工作中,不如投入于自己的公司中。
”帕狄尔三十一岁时放弃了薪水可观、受人尊敬的律师职业,转而经营这家比萨店,并获得回报。
公司收益颇丰,业务出现了增长。
当然如果你下定决心,白手起家地单干,你随时可以从总店分离出去,另立门户,发展特许经营店。
中级商务英语课文翻译(外语教学与研究出版社)
中级商务英语课文翻译Unit 1一、A:好吧,让我们再来看看原计划,看看我们已经做到哪儿了。
先期的市场测试活动已于去年9月开始的,对吧?B:没错,我们在北部进行了一次小型的投放试验,市场测试进行了两个月直到11有中旬才结束。
A:结果如何?B:非常令人振奋,销售额达到了预期的目标。
总体来说,消费者反应不错。
A:下一步的计划是什么?B:你知道,按这个计划很快就要在全国投放我们本来打算在今年1月份进行一次主要以电视为媒介的大型广告宣传活动。
A:那怎么没进行呢?B:主要是,我们生产上有些困难。
产品在全国投放,需要提高产量,这比预计的要难得多。
A:不可能。
在市场测试阶段,我们的生产毫无问题。
B:我知道,但那时规模小得多,现在好像是在机械方面出现了一些问题,你可以与布莱恩探讨此事。
A:我不想找布莱恩谈,我就要你告诉我现在的情况。
B:当然可以。
我们把投放时间定于下月初的5月5日。
电视广告宣传将于5月2日之前的周末开始。
现在我们正在准备新的促销宣传材料,这是为商店推销用的。
A:我还以为你已弄好了呢。
B:我们确实已弄好了,但由于投放时间滞后,我们得做一些更动。
A:明白了。
B:所以,除了广告促销与推销活动外,我们将举行地区性与全国性新闻发布会,以便在产品投放市场初期最大限度地覆盖新闻媒介。
A:什么时候开始?B:就在下星期,4月15日、16日两天。
A:行,我得走了,请随时把新的进展向我汇报。
B:一定照办。
二、A:计划是什么时候开始的?B:去年年底。
A:结果怎么样?B:相当令人失望,我们(本)希望在这之前就达到目标的。
A:这是什么原因呢?B:很难说,零售商说产品定价过高。
A:你同意吗?B:不,我并不同意。
我觉得广告宣传没有达到预期目的。
A:真的吗?B:对,你知道,这种产品的目标消费者是30—40岁年龄段的人,但我认为在这些人中这种产品仍未能深入人心。
A:那你们怎么办呢?B:我们打算聘请人对目标消费者再做一些补充性的调研。
2020年BEC商务英语考试中级阅读翻译资料(1)完整篇.doc
2017年BEC商务英语考试中级阅读翻译资料(1)贝尔斯登(Bear Stearns)与中国券商中信证券(Citic Securities)正在就去年达成的股份互换协议重新展开谈判,以更好地反映协议达成后双方股价的下跌。
Bear Stearns and Citic Securities, China’s largest securities firm, are renegotiating the share swap agreement they reached last year to better reflect a subsequent fall in their stock prices.一位知情人士称,两家公司的高管正在讨论一项“对等调整”,这将增加双方最终持有的对方股份。
Senior executives from both firms are discussing a “reciprocal adjustment”that would increase the amount they eventually hold in each other, according to a person familiar with the matter.根据去年10月达成的交易条款,中信证券同意支付10亿美元购入最终将转换为贝尔斯登约6%股份的证券,而美国投行贝尔斯登最终将支付同等金额,购得中信证券约2%股份。
Under the terms of the deal struck last October, Citic agreed to pay $1bn for securities that would convert to about 6 per cent of Bear Stearns and the US investment bank would eventually pay the same amount for about 2 per cent of Citic.这宗交易仍需获得中国监管机构批准,若交易成功,作为中国国务院控制的中国中信集团(Citic Group)旗下证券交易子公司的中信证券将成为贝尔斯登的单一股东。
2019年BEC商务英语考试中级阅读翻译资料
2019 年 BEC 商务英语考试中级阅读翻译资料( 4 )中国银行业看守机构昨日表示,随着各银行扩大产品种类, 2007 年最后一个季度中国个人理财产品销售额大幅飙升。
Sales of individual wealth management products inChina shot up in the last quarter of 2007 as banks expandedtheir product offerings, the banking regulator said yesterday.截止 9 月底, 60 家银行业金融机构推出了个人理财服务,如共同基金、保险产品和离岸投财产品。
By the end of September there were 60 bankinginstitutions in China offering individual wealthmanagement services such as mutual funds, insuranceproducts and offshore investments.( 合2007 年前三个季度,各银行此类产品销售总数为820 亿美元 ) 。
6000 亿元人民币Together China ’s banks sold Rmb600bn ($82bn) worth ofsuch products in the first three quarters of 2007.但中国银监会 (CBRC)表示,预计 2007 年全年销售总量将达 1 万亿元人民币,原因是有更多的理财产品面世,同时客户将资本从生息的如期存款中转出。
But the China Banking Regulatory Commission (CBRC) saidit expected that figure had jumped to Rmb1,000bn by the endof the year as more products BECame available andcustomers shifted money out of interest-bearing time deposits.2007 年 11 月份,中国通货膨胀率创下 6.9%的 11 年高点,而一年期存款利率仅为 4.14%,中国投资者面对实在质利率为负的场面,他们素来在追求银行存款的取代品。
商务英语中级翻译
商务英语中级翻译第一篇:商务英语中级翻译Unit 2Incentive奖励Job title职衔Training and staff development培训和员工发展Pension养老金opportunities for promotion升职提拔机会Company car公司配给的车Client service executive客户服务总管Take ….with a pinch of salt对。
将信将疑Resources director人力资源部经理Qualifications资格Incumbent program岗位培训课程Promote from within提拔内部员工Intake从外部吸纳招收的员工Grow and maintain customer relationship发展和维护客户关系Brainstorming集思广益Encompass包括Research and development and manufacturing研发和生产Perks外快Final salary pension scheme按最终薪水给付的养老计划 Non-cash reward非现金形式的奖励Career goal职业目标Senior management高层管理人员Distribution centre配送中心Holding company控股公司Subsidiarybranchdivision子公司Turnover营业额Document management文档管理Innovative technology创新技术Revenue收入Mission statement目标宣言Unit 3sole trader独立法人partnership合伙经营franchise/ franchisor/ franchisee连锁店,特许经营entrepreneurial spirit企业家精神granting of a license同意发给许可证trademark商标charge one’s own prices自行定价收费solicitor律师profit margin利润率利差branch out分支出来Unit 4Word of mouth口头宣传Mail-shot邮寄广告TV commercial电视广告Billboard广告牌Spam垃圾邮件,电子邮件广告Banner横幅广告Newspaper advert报纸广告Internet advertising网络广告Search engine搜索器Delegate / delegator委派者Helpful feedback有助的反馈Constructive criticism建设性的批评Bits and pieces零碎Financial or psychological rewards物质上或精神上的报酬 Letgo放手Specific skills特长Tailor work to the individual根据特长分配工作Give incentives给予鼓励Define the expectations and objectives明确期望和目标Delegate complete tasks移交整体任务Unit 5To source art选择艺术品To commission art定制艺术品Specialist knowledge专业知识Expertise专家意见Reference database参考数据库Premise办公楼,单位Social norm社会规范Interaction人际1.开个短会2.主持会议3.明白你的观点4.参加会议5.安排议程6.做会议记录7.进入会议的下个议程8.同意某人的某个观点9.达成协议10.做个简短发言1.Hold a brief meeting2.Run the meeting3.See your point4.Attend the meeting5.Set the agenda6.Take the minutes7.Move on to the nest item on the agenda8.Go long with someone on the point9.Reach am agreement10.Give a short presentationUnit 6Recruitment招聘Arrange an interview安排会面Automated message自动语音信息 Pay off the mortgage还清抵押贷款 Disciplinary procedures惩戒程序Be taken redundancy被裁员make redundancy裁员Call centre systems呼叫中心Give notice提出辞职1.合同被取消2.把此事告上仲裁法庭3.把简历发给未来的老板4.登录计算机5.收件人没有回复6.错误百出没有礼节的邮件7.避免口头联系8.作出决定9.达成协议10.为造成的不便而道歉1.The contract has been cancelled2.Take the case to a tribunal3.Email the CVs to the prospective employers4.Log on to your PC5.The recipient doesn’t respond6.Emails with tremendous inaccuracyor complete pointlessness7.Avoid verbal contact8.Decisions made9.Deals struck10.undo the damageUnit 71.在销售部工作2.一种不直接的销售方式:营销3.从事创造性活动,公关活动4.挨家挨户推销5.拨打不期而至的电话6.销售更具体实在7.对公司的业绩有直接的影响8.与不同性格的人打交道9.就业部门10.目标明确,充满激情11.销售总监12.推销口才1.Work in sales2.Marketing----a less direct way of selling a product3.Work on creative campaigns with PRs4.Door-to-door work5.Cold calling6.Sales is tangible7.Has direct impact on a company’s resultsmunicating with different personalities9.Career department10.In the buzz of a target-driven environmentmercial director12.Sales pitch1.工作说明2.商品或服务的好处能够符合顾客的要求3.不言而喻4.让顾客承受繁琐的商品性质细节5.产品规格6.产品尺寸7.顾客的性格类型各不相同8.推销员也能变化自如9.拒绝,打击10.继续征服下一位顾客1.Job description2.The benefits of their goods or services match the requirements3.It goes without saying4.Overload people with details5.Product specification6.Product Dimensions7.Customers Come in all personality types8.Sales people can vary9.Knockbacks10.Move on to the next customerUnit8第二篇:新编剑桥商务英语(中级)课文翻译新编剑桥商务英语(中级)课文翻译 BEC课文翻译1、We wanna hold your hand 我们愿与你携手创业带着浓厚的经营意识,加上一些进取精神,再来瞧瞧,哈!你拥有了一家连锁店!如果想自己开店、大展身手却又苦于缺乏经验,同时又不想在这个充满风险的昙花一现的独立法人世界中立足,那么开家连锁店不失为一个明智之举。
新编剑桥商务英语课件中级Unit-2a精选全文
• reasonable prices 合理的价格
Vocabulary 2-2
• interior design
室内装修
• group dining
团体用餐
• group menu
团体用餐菜单
• catering requirement 用餐要求
• tour groups
旅游团
• birthday party
the event? • How much do we want to spend – budget?
• what are the advantages and disadvantages of mixing business with pleasure?
Vocabulary1-2
• customer satisfaction form 顾客满意调查问卷
• 阅读下列顾客满意调查问卷表,其中 那三个标准对你来说最为重要?
Text discussion
• 在阅读问卷的时候,我们要思考这样一个问题 Which three of the criteria are most important for you? 那三个标准对你来说最为重要。这个 句子中有一个单词要引起我们的特别注意: criteria 标准。这个单词的复数形式是不用加s 的。 在这个题目中“酒店”一词是复数形式, Restaurants.而在第一段的第一个句子中“a Signet House Restaurant”,这里的复数指 各家连锁店,单数是指连锁店中的一家。所以 文章中的这个酒店的复数形式在翻译的时候, 我们增加了“连锁”这个词,以便区别出来
地位的
• Facilitate one-to-one conversation 有利于一对一 交流
商务英语英中互译
Heavy enquiries witness the quality of our products.大量询盘证明我们产品质量过硬。
As soon as the price picks up, enquiries will revive.一旦价格回升,询盘将恢复活跃。
Enquiries for carpets are getting more numerous.对地毯的询盘日益增加。
Enquiries are so large that we can only than allot you 200 cases.询盘如此之多,我们只能分给你们200箱货。
Enquiries are dwindling.询盘正在减少。
Generally speaking, inquiries are made by the buyers.询盘一般由买方发出。
Mr. Baker is sent to Beijing to make an inquiry at China National Textiles Corporation.贝克先生来北京向中国纺织公司进行询价。
We regret that the goods you inquire about are not available.很遗憾,你们所询的货物现在无货。
To make an inquiry about our oranges, a representative of the Japanese company paid us a visit.为了对我们的橙子询价,那家日本公司的一名代表访问了我们。
We cannot take care of your enquiry at present.我们现在无力顾及你方的询盘。
Your enquiry is too vague to enable us to reply you.你们的询盘不明确,我们无法答复。
Now that we've already made an inquiry about your articles, will you please reply as soon as possible? 既然我们已经对你们产品询价,可否尽快给予答复?In the import and export business, we often make inquiries at foreign suppliers.在进出口交易中,我们常向外商询价。
BEC商务英文考试中级阅读翻译资料(3).doc
2017年BEC商务英语考试中级阅读翻译资料(3)Owning acat can reduce therisk of heartattacks andstrokes by more than a third,resea rchers have found.Scientistssaidthat havingacathelped to relievestress andanxiety,whichisknownto help protectagainst heart disease by lowering blood pressure andreducingthe heartrate.The 10-year study lookedat4,435adults agedbetween 30 and75, about halfof whomownedacat.The findings, presented at astroke conference inAmerica, showed that 3.4 per cent of the cat owners died fromaheart attack over10years. Among thegroup who had never owned acat the ratewas5.8per cent.Catowners still had a much reduced chance of developingstrokes or heartattackswhen researcherstook account of other factors know nto trigger heart disease, includinghigh cholestero llevels, smoking and diabetes.Prof Adnan Qureshi, fromthe Minnesota University,who carried out thestudy,saidhewas surprisedbythe strengthof the effect that owninga cat appeared to have."The logical explanation maybethat cat ownershiprelieves stressand anxietyand subsequently reduces the riskof heart disease."He believes onereasoncouldbe that stroking the pet couldcutthe levelof stress-related hormonesin theblood. Reducingstress isknown to help protect against heart diseas eby loweringblood pressure and reducing the heart rate.ButProf Qureshi addedthat the type of personwho ownedacatwas usuallyalreadyfairly stress-freeand atlow risk of heart disea se.研究人员发现,养猫能使患心脏病和中风的风险降低三分之一以上。
2017年剑桥商务英语BEC中级考试阅读翻译讲义(二)
2017 年剑桥商务英语 BEC 中级考试阅读翻译讲义(二) 我们想修改上星期传真给您的报价,因为我们发现制造每单项产品的原料价格应为新台币 1500 元,而不是 1000 元。
因此我们很抱歉通知您,原报价格必须从每单项 4000 元提高到 4500 元。
我们对这个错误感到十分抱歉,我们不会对您加收额外的费用了。
和上一封传真提过的一样,这个报价到月底有效。
此外,我们要再次提醒您,这是可变更报价。
英文正文
We would like to modify the offer given to you in our fax last week. We have discovered that the material to be used to make each unit will be NT$1500, not NT$1000. Thus, we regret to inform you that the offer must be raised from NT$4000 to NT$4500 per unit. We are very sorry for the error ; no extra costs will be passed on to you. As we stated in the last fax, this offer remains in force until the end of the month. Again, we remind you that this is an offer without e。
外研社版职场实用英语交际教程(中级)教学课件unit4精选全文
Bill needs to prepare to present his proposal. Imagine you are Bill. What will you include in your proposal and how will you arrange the structure of the proposal?
Task:
1. Discuss the questions with your partner
2. Write down your ideas ·The reasons for upgrading the product ·The problems responded from customers (price, efficiency, etc.) ·Structure: Introduction, Body, Ending
职场实用英语交际教程(中级)——Unit 4
Inputting
Language points
1. Well, some of them are about late delivery, some about the short warranty period, and others about the slow heating rate. 2) warranty period: a particular period of time in which a company promises to repair or replace the sold product 保修期 e.g. The warranty period is half a year from the date of shipment. 保修期为自发货日起半年。
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中级商务英语课文翻译第一单元Unit 1一、A:好吧,让我们再来看看原计划,看看我们已经做到哪儿了。
先期的市场测试活动已于去年9月开始的,对吧?B:没错,我们在北部进行了一次小型的投放试验,市场测试进行了两个月直到11有中旬才结束。
A:结果如何?B:非常令人振奋,销售额达到了预期的目标。
总体来说,消费者反应不错。
A:下一步的计划是什么?B:你知道,按这个计划很快就要在全国投放我们本来打算在今年1月份进行一次主要以电视为媒介的大型广告宣传活动。
A:那怎么没进行呢?B:主要是,我们生产上有些困难。
产品在全国投放,需要提高产量,这比预计的要难得多。
A:不可能。
在市场测试阶段,我们的生产毫无问题。
B:我知道,但那时规模小得多,现在好像是在机械方面出现了一些问题,你可以与布莱恩探讨此事。
A:我不想找布莱恩谈,我就要你告诉我现在的情况。
B:当然可以。
我们把投放时间定于下月初的5月5日。
电视广告宣传将于5月2日之前的周末开始。
现在我们正在准备新的促销宣传材料,这是为商店推销用的。
A:我还以为你已弄好了呢。
B:我们确实已弄好了,但由于投放时间滞后,我们得做一些更动。
A:明白了。
B:所以,除了广告促销与推销活动外,我们将举行地区性与全国性新闻发布会,以便在产品投放市场初期最大限度地覆盖新闻媒介。
A:什么时候开始?B:就在下星期,4月15日、16日两天。
A:行,我得走了,请随时把新的进展向我汇报。
B:一定照办。
二、A:计划是什么时候开始的?B:去年年底。
A:结果怎么样?B:相当令人失望,我们(本)希望在这之前就达到目标的。
A:这是什么原因呢?B:很难说,零售商说产品定价过高。
A:你同意吗?B:不,我并不同意。
我觉得广告宣传没有达到预期目的。
A:真的吗?B:对,你知道,这种产品的目标消费者是30—40岁年龄段的人,但我认为在这些人中这种产品仍未能深入人心。
A:那你们怎么办呢?B:我们打算聘请人对目标消费者再做一些补充性的调研。
A:但我们绝对不需要更多的调研了。
B:我觉得恐怕还是需要的。
因为我们尚未真正打动我们的目标消费者,我们需要找到产品如何接近他们的方法。
A:当然。
但我们在计划开始之前已做了相当周密的调研。
B:没错,但很明显我们已得出了错误的结论。
这意味着我们必须从头做起。
Unit 2A:首先我想解释一下我们目前的信息系统是怎样运作的,然后概括一下我们正在做的工作。
先让我简单介绍一下我们的硬件配置。
我们的网络中有10个终端机与中央服务器联网,其中5个终端机是决策人员及职员使用的,另外5个用于监督管理。
但最近调查显示:4个终端机主要用于文字处理,一个用于输入数据进行记账。
其它5台主要用于管理的终端机,或用于会计,或用于进行客户信息的数据库管理。
但令人吃惊的是,这5台终端机极少使用,有时甚至从不启动。
B:若不介意的话,可以问一下你是怎么得知这些情况的吗?A:非常简单,操作系统对每台终端机的使用时间及用途存有记录。
B:噢,我不知道是这样,这听起来倒像有人在暗中监视。
A:并非如此,这对网络系统的监测者——也就是我来说——非常有用。
因为这可以监测网络的使用状况,并可以在发生问题时找到症结所在。
不管怎样,我想谈一下5台管理用终端机的工作人员送上打印好的文件,而不是让他们把所需信息通过网络传送过去。
C:这有什么不好的?A:我早就猜到是这样,针对此现状怎么办呢?我们近来装上了新型Windows软件,用户只用简单的图标和菜单可在系统内得到所需信息。
C:我想这需要很多培训吧?A:倒不怎么需要。
用这种软件,每天早晨你坐在办公桌前,开机后,屏幕上将会显示一个菜单,让您从文件、账目或客户信息中选择。
现在让我们假设,您选择记录,那么随后系统会让您从一表格中选择——确定您所需要看的账目等等。
此系统的另一大优点是您可以同时在屏幕上显示另一个文件,例如,看账目时,您想查看客户信息,那您可在屏幕上开一个窗户,而刚才账目仍保留在屏幕上。
C:听起来挺复杂!A:一点儿也不,我相信这会更加方便您,也无疑会减轻你秘书的负担。
Unit 3A:请给我接皮尔·琼奈特。
B:请稍候。
C:我是皮尔·琼奈特。
A:你好,皮尔,我是艾丽森,现在情况怎么样?C:不太好做,市场拓展很慢。
A:噢,是吗?我们在欧洲其它地方取得了不错的成绩。
C:我知道,但法国的情况不一样。
A:是的,好吧。
嗯……,我们一起把你的每种产品的季度销售情况过一遍吧。
新的Zellon系列销售情况如何?C:还可以,上季度该产品销售额是450,000法郎。
A:噢,开始我们不是定了600,000的指标吗?C:是的,我原以为能从一些连锁超市那儿得到一笔大额定单。
A:我记得你曾告诉过我这件事,到底怎么回事?C:他们减少了香水的库存量,因而我们只拿到了一份150,000(法郎)的订单。
A:噢,真让人失望,其它产品怎么样?C:Artemis的销售情况喜人,卖了880,000法郎,远远高于原定目标。
A:很好,这种产品在其它地方从没卖得这么好,很明显,它受到法国人的青睐。
C:可能吧,恐怕我们另外两个主要品牌——Hedon牌剃须后润肤水与Minos面霜就不那么好销了。
这些产品市场竞争越来越激烈。
A:嗯。
他们的季度销售额是多少?C:润肤香水是800,000(法郎),Minons达到了550,000(法郎)。
A:噢,我手上有当初的预测数字。
原先我们估计润肤香水能售到150万,Minos面霜能售到750,000。
这两项都大大低于指标了。
C:我明白,我当时过于乐观了,我原以为我们能比现在更早地从萧条中摆脱出来。
比起去年,消费者在奢侈品上的花费大大减少了。
A:我能理解。
现在到处经济情况都很糟。
我们忽略了法国市场的其它因素。
C:但我不这么认为,萧条肯定已达到最低点,然而预测的消费飞速增长还没有出现。
A:好了,皮尔,下个月我将在法国,也许我们能再碰个头……Unit 4希拉:好,此次会议的目的是确定欧洲销售年会的细节问题。
我们主要得决定三个问题:第一是日期,其次是地点,最后是会务。
首先来确定一个日期。
罗恩,你是怎么考虑的?罗恩:我认为我们应安排在9月,可能是最后一个周末,我已看了日程安排。
7月份将有一个大型贸易会,大部分销售人员将出席。
安排在8月也不可能,大部分销售团体要去度假。
9月份的头两个星期……翠希:罗恩,对不起,打断一下,希拉,我刚才一直在看你的日程安排,9月份的最后一个星期你将飞往日本。
希拉:我什么时候回来?翠希:你已经预定了星期五晚上飞往迈阿密的航班,周末再飞往伦敦就来不及了。
希拉:你说得对,罗恩,为什么我们不把会议安排在第二个周末,也就是……翠希:15号和16号。
罗恩:这很难办。
我正要说,9月份的头两周我们很忙。
小组的大部分成员要去参加西虹新产品的投放活动。
希拉:对呀,我忘了。
第三个周末如何?翠希,我哪天去东京?翠希:星期一早上从肯尼迪机场起飞。
希拉:我从伦敦起飞有什么问题吗?翠希:没什么问题。
希拉:对。
罗恩,第三个周末,也就是22—23号怎么样?罗恩:可以。
当然,我得和彼得确认一下。
希拉:好的。
请尽快给我们回话。
唉,地点在哪儿?罗恩,你有什么主意?罗恩:有,我已经找到一个理想地点就在伦敦郊外,离希思罗机场不远,叫燕翔饭店。
希拉:听起来不错,我们要花多少钱?罗恩:噢,我们正在想法将每位代表那两天的花费限在250英镑之内,我想,在这家饭店还能节省一些。
希拉:很好,食宿在内吗?罗恩:全在内。
希拉:太好了,噢,我得走了。
我的航班几个小时后起飞,让特雷希跟你落实一下具体问题吧。
Unit 5道格:现在我们开始谈正事。
今天下午我们主要讨论两件事。
第一件是关于近期新任命一位英国市场营销主管。
第二件是讨论一项长期战略,即培养提拔集团内的一批国际事务主管。
任命英国营销主管的事儿进行得怎么样了?赫尔加你说一下?赫尔加:若是任命,现成人选就是玛丽·沃特斯。
选择她,是个比较稳妥的决定。
如果选择另一位竞争实力强的候选人乔治·麦斯尔的话,得冒一定的风险,但通常意味着更多的机会。
道格:我明白你的意思,威恩,你的看法呢?威恩:我是从公司的角度来看这件事。
如果我们不从内部任命人选即沃特斯的话,那以后我们谈及“集团内部机会”时,将被职员嗤之以鼻。
我理解赫尔加对乔治·麦斯韦尔的那番评价。
这人很有闯劲,有时公司就需要这种人。
但如果任命他,那我就只好辞职,而且道格你也一样。
道格:我想你夸大了,但我明白你的意思。
就任命玛丽·沃特斯吧。
我们把这问题放一放,先来讨论有关提拔一批国际事务主管的问题,威恩,我知道你对此有自己的看法。
威恩:完全正确,我们大家同心同德对集团来说至关重要。
我们主要面临两种选择,我们或通过培训提拔内部人员走这一长期路线,或到人才市场上公开招聘一位国际主管。
如果选择前者,那么要在五年后我们才有一批真正有国际事务经验的主管。
如果选择后者,明年我们就能完成目标,但我肯定这会大大影响咱们职员的士气。
赫尔加:是这么一回事,到底什么是国际主管?依我看,我们别无选择,只能提拔内部人员。
如果我们着手在生产与销售部门之间建立一种人员流动制度,对外派人员不断进行调换,那用不了五年,我们也能培养出一批有干劲、有潜力的负责人。
道格:是的,我觉得你们两人都赞成从内部提拔人才。
威恩,能把这些写一下来以便递交董事会吗?威恩:好的,我们现在再回到玛丽·沃特斯的问题上来。
Unit 6(PM—生产经理 ERM—劳工经理)PM:简,你知道情况越来越糟了。
我们的订单比去年同期减少了23%,总裁让我们在这个周末提交降低成本方案。
所以,别无选择,我们必须裁员。
ERM:那么,你是想看看数字、步骤或别的什么吗?PM:哦,我想请你在法律方面给我做参谋,什么能做,什么不能做。
然后,我想跟你说说如何将计划付诸实施而不引起工人的不满。
厂里的每个人都感受到要发生什么,我们要排除疑云,尽可能做到通情达理。
ERM:可以,好……让我先说说法律这方面的规定。
PM:我得记下来。
ERM:假设只裁一个人,只须跟他本人及他所在的工会协商。
当然我们必须事先发通知。
PM:发给本人?ERM:对,但是,不必通知工会。
PM:我明白,裁一个人的时候这么办。
不幸的是我们说的不止一个劳工。
ERM:嗯,这是少于10人时的做法。
-PM:我明白了。
ERM:如果是10人或更多,而且雇员是在一个得到认可的工会,那就要求我们出具书面通知。
PM:给本人吗?ERM:还要给工会。
让我核实一下。
对了,在这儿。
假如裁10个或10个以上的员工则必须至少提前30天通知工会。
如果工厂解雇100个以上的员工就得至少提前90天通知工会。
PM:所以,第一,我们必须下通知,之后呢?ERM:之后,按法律规定,我们得与工会代表磋商,如果裁减10个或10个以上雇员时。