最新What is Entrepreneurship精品资料

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Apr 14th Generating Sales
Apr 21st Creating and Developing a Sustainable Business
MaRS
Slide 15
The Pitch
Apr 28th Building a pitch for your idea May 5th Up-Start competition
Speakers are often willing to engage one-on-one after the lecture – if you wish to follow up with them, send an email to the course email address:
entrepreneurship101@
/group.php?gid=5544862297 Weekly email – Register to get the email http://mars-
/ Website – /ent101
Jan 20th Jan 20th Jan 27th NB
Basics of Marketing (1)
Basics of Marketing (2)
Use of Social Media
first stage of UpStart Competition starts in January
MaRS
The speakers
The MaRS team
MaRS
Slide 5
Course Philosophy
The course will follow a logical path through various topics relevant to starting a business
The course is aimed at two groups:
3) The UpStart competition
MaRS
Slide 7
Course Outline
1. Introduction
2. Starting a business
3. Selling your products, your ideas,
yourself
4. Business management
break for the holiday season
MaRS
Slide 11
Selling your products, your ideas, yourself … cont.
Jan 6th “Lived It” lecture: Michael McCain President & CEO of Maple Leaf Foods
Slide 3
MaRS
What can MaRS do to help you …?
We can’t create entrepreneurs – that desire is something that has to come from you.
What we can do is to help give you the tools that will help you harness and direct your entrepreneurial drive.
Nov 4th Building a Business Model Nov 11th Negotiations Nov 18th “Lived It” lecture:
Steve Croft & Mark Bachman Better the World
MaRS
Slide 10
Selling your products, your ideas, yourself
MaRS
Slide 4
Who are we?
Dr. Tony Redpath, Vice President Partner Programs for MaRS ()
Jennifer R. White, Social Entrepreneur in Residence
Allyson Hewitt, Director, Social Entrepreneurship at MaRS
MaRS
Slide 6
Three Threads
1) Lectures on specific topics (intellectual property, marketing etc.)
2) Lectures from entrepreneurs telling their story – “Lived It” Stories (tales from the trenches)
MaRS
Slide 16
Additional resources
Many speakers include references in their presentations, which can be checked on the video of the lecture that will be posted on the MaRS website
批注本地保存成功开通会员云端永久保存去开通
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Introduction to Entrepreneurship 101
Presented by: Tony Redpath , Allyson Hewitt & Jennifer R. White MaRS Discovery District 30 September 2009
*science / engineering / medical researchers either in a university or hospital lab or in the private sector
*social entrepreneurs
The course will be of much greater value if you have a business/social case ( idea?) in mind
Slide 12
Business Management
Feb 3rd Feb 10th Feb 17th Feb 24th
IP Management Budgeting Written tools for building a business “Lived It” lecture: TBD
NB
Selection of top 12 UpStart entrants will be made by the end of February
MaRS
Slide 13
Raising Money
Mar 3rd Terms of investments Mar 10th What do Investors Look for ? Mar 17th “Lived It” lecture:
Bill Young - Social Capital Partners
What is Entrepreneurship?
An Entrepreneur: one who undertakes A Social Entrepreneur: Recognizes a social problem and uses
entrepreneurial principles to organize, create, and manage a venture to make social change Key Distinctions: Business entrepreneur = profit and return & for profit structure Social entrepreneur = impact, profit & return & legal structure
MaRS
Slide 20
MaRS
Slide 14Buildi Nhomakorabeag a Team
Mar 24th Human resources management
Mar 31st The role of Boards, Advisory Panels, Service Providers
Apr 7th Building Technology Teams / Building Sales Teams
MaRS
Slide 18
Links and online resources
Videos - /channels/ent101 Presentations - /tag/ent101 Blog – Twitter – Follow #ent101, /marsdd Facebook Group –
MaRS
Slide 19
Credit
MaRS is not a degree granting institution – BUT in previous years we have had numerous requests for Certificates of Participation
This year we will offer certificates to those who have attended at least 21 of the 28 lectures
Nov 25th Product Development Dec 2nd “Lived It” lecture:
Jed Emerson - Uhru Capital Management Dec 9th Selling yourself –resume and
interview skills Dec 16th Introduction to Marketing
5. Raising money
6. Building a team
7. The pitch
MaRS
Slide 8
Introduction
Sept 30th Introduction to the course Oct 7th “Lived It” lecture:
Harry Rosen Founder of Harry Rosen Inc.
MaRS is about to launch a comprehensive package of reference materials for entrepreneurs, ranging from short articles on specific topics through to workbooks. These will also be available on the MaRS website.
Oct 14th Different types of Entrepreneurship Oct 21st Intro to technology commercialization
/ business creation
MaRS
Slide 9
Starting a business
Oct 28th Basic nuts and bolts of starting a company
You will have to register your attendance – either sign the attendance sheet in person at the lecture, or online by viewing the posted lecture and commenting on the video, signed with your name.
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