国际商务沟通
合集下载
相关主题
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
(沟通概述)
§1.1 Relative Definitions of Communication
(沟通的相关定义)
Ⅰ. Communication:
The process of sharing by which messages produce responses.
Ⅱ.Business communication：
Channel refers to the ways of sending and receiving messages.
(1) oral channel
Baidu Nhomakorabea
(2)
face-to-face talk, phone calls, voice mail,
(3)
TV conference, speech ,etc.
Ⅲ. The Basic Contents of Communication (沟通的基本内容)
1.why 2.who 3.where 4.when 5.what 6.how
§1.4 The Types and Barriers of Communication
(沟通的类型及障碍)
Ⅰ. The types of communication
communication
Ⅲ. Intercultural business communication
(1) Intercultural business communication (2) Intracultural communication (3) International communication &
4.Transmitting messages
Ⅱ. The Principles of Communication (沟通的原则)
1.clear（清晰） 2.concise（简明） 3.correct （准确） 4.complete （完整） 5.constructive（有建设性） 6.courteous （礼貌）
characteristics:
intimacy ,directness, promptness, impressivenes
(2) written channel function:
◆helping people to memorize the message ◆serving as a data source ◆supplying the legal evidence where required
Meetings Ch5 Writing skill Ch6 Job-searching communication Ch7 Global etiquette Ch8 Interculture Business Communication
Chapter1 Introduction to Communication
(沟通目的、原则及基本内容)
Ⅰ. The purpose of communication （沟通的目的）
1.Controling members’ behavior 2.Encouraging members and improving
efficiency 3.Expressing emotion
4.feedback（反馈）
Feedback refers to the reaction from the message receiver to the message sender.
(1) Positive feedback vs. negative feedback
more verbal messages more communication more encouragement deeper impression
Intercultural communication
§1.2 Essential Elements and the Process of Communication
(沟通的要素及过程)
Ⅰ. Elements of communication
(沟通的要素分析)
1.message (信息) 2.sender and receiver (发送者和接收者) 3.channel (渠道)
less verbal messages less communication more reminding Less impressed
(2) Inner feedback vs. outer feedback
5.Perception (看法)
● Experience-driven ● Attitude-driven ● Incomplete –driven
a dynamic, multi-channeled process, which covers internal as well as external communication in a given organization.
(1) The organization & Its structure (2) Dynamic & Multi-channeled nature of BC (3) Internal communication & External
Ⅱ.The process of communication (沟通的过程)
Sender planning coding channel decoding receiver
feedback
§1.3 The Purpose ,Principles and Contents of Communication
国际商务沟通
Intercultural Business Communication
韩立红 国际经济与贸易教研室
本门课的主要内容
Ch1 Introduction to communication
Ch2 Listening skills Ch3 Speaking skills Ch4 Skills for Organizing & Attending
1.Verbal communication vs. nonverbal communication
§1.1 Relative Definitions of Communication
(沟通的相关定义)
Ⅰ. Communication:
The process of sharing by which messages produce responses.
Ⅱ.Business communication：
Channel refers to the ways of sending and receiving messages.
(1) oral channel
Baidu Nhomakorabea
(2)
face-to-face talk, phone calls, voice mail,
(3)
TV conference, speech ,etc.
Ⅲ. The Basic Contents of Communication (沟通的基本内容)
1.why 2.who 3.where 4.when 5.what 6.how
§1.4 The Types and Barriers of Communication
(沟通的类型及障碍)
Ⅰ. The types of communication
communication
Ⅲ. Intercultural business communication
(1) Intercultural business communication (2) Intracultural communication (3) International communication &
4.Transmitting messages
Ⅱ. The Principles of Communication (沟通的原则)
1.clear（清晰） 2.concise（简明） 3.correct （准确） 4.complete （完整） 5.constructive（有建设性） 6.courteous （礼貌）
characteristics:
intimacy ,directness, promptness, impressivenes
(2) written channel function:
◆helping people to memorize the message ◆serving as a data source ◆supplying the legal evidence where required
Meetings Ch5 Writing skill Ch6 Job-searching communication Ch7 Global etiquette Ch8 Interculture Business Communication
Chapter1 Introduction to Communication
(沟通目的、原则及基本内容)
Ⅰ. The purpose of communication （沟通的目的）
1.Controling members’ behavior 2.Encouraging members and improving
efficiency 3.Expressing emotion
4.feedback（反馈）
Feedback refers to the reaction from the message receiver to the message sender.
(1) Positive feedback vs. negative feedback
more verbal messages more communication more encouragement deeper impression
Intercultural communication
§1.2 Essential Elements and the Process of Communication
(沟通的要素及过程)
Ⅰ. Elements of communication
(沟通的要素分析)
1.message (信息) 2.sender and receiver (发送者和接收者) 3.channel (渠道)
less verbal messages less communication more reminding Less impressed
(2) Inner feedback vs. outer feedback
5.Perception (看法)
● Experience-driven ● Attitude-driven ● Incomplete –driven
a dynamic, multi-channeled process, which covers internal as well as external communication in a given organization.
(1) The organization & Its structure (2) Dynamic & Multi-channeled nature of BC (3) Internal communication & External
Ⅱ.The process of communication (沟通的过程)
Sender planning coding channel decoding receiver
feedback
§1.3 The Purpose ,Principles and Contents of Communication
国际商务沟通
Intercultural Business Communication
韩立红 国际经济与贸易教研室
本门课的主要内容
Ch1 Introduction to communication
Ch2 Listening skills Ch3 Speaking skills Ch4 Skills for Organizing & Attending
1.Verbal communication vs. nonverbal communication