商务英语商业信函的写作格式.

What complimentary close would you use to the salutations:
Ladies
and Gentlemen: Dear Sirs Dear Mr. Lorgan Dear Tom,
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Signature

personal
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Sample Letterhead
John
Morris & Co. O’Sullivan Building Baltimore, Maryland 10026 USA
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Pair-work: write your permanent
address and dictate it with your partner
Salutation

For most letter styles place the letter greeting or salutation, two lines below the last line of the inside address or the attention line (if used). If the letter is addressed to an individual, use that person’s courtesy title and last name (Dear Mr. Lanbam). Be sure to add a colon (or a comma not a semicolon) after the salutation. Use an individual’s full name (Dear Leslie Lanbam) only when gender is unknown.
1.
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Letterhead
A
business letter is usually typed on printed letterhead paper displaying the name, address, fax and telephone number of the organization sending the letter. It is used only for the first page of a letter.
式)
It is followed by a comma or a colon It can omit any punctuation, if so the complimentary needs none.

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More Example of Salutation (1)
Dear Sir/Dear Sirs/Gentlemen/Ladies: (to the unknown and very formal) Dear Mr./Mrs/Miss/Ms Johnson: (only surname, semi formal) Dear Messrs/Mmes. Johnson: (2 or more Men/women with the same surname.)
双行间距
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The Body of Letter
Give
the reason of writing the letter in the first paragraph. Give numbers or bullets项目符号或编号 for paragraphs which contain important information. In closing paragraph, show your hope or promise of future action or contact.
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Sample Date Line
-Date line consists of the date, month, year. -Two widely accepted styles: June 12, 2005 or 20 July, 2004 -Do not use only figures, i.e. 12/6/94, because not all English-speaking people agree on the order of the date -Place the date on the left margin aligning排成一 行with inside address (block) or with letterhead (modified)
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Complimentary Close
Typed
two lines below the last line of the letter, the complimentary close may be formal or informal.
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Sample Complimentary Close
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The Signature and printed name

There must be signature to show approval of the content of the letter Type full name and title 4-5 lines below complimentary close. Sign your name in the triple space between the two.
Chapter 5 Structure and Style of Business Letters
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Standard Parts of Business Letters
Letterhead信头 2. Date Line 3. Inside Address 4. Salutation 5. Body信文 6. Complimentary Close信尾 7. Signature
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Sample Salutation

It is typed flush使齐平 Dear Andy, with left margin Dear Mrs. Breedlove, (blocked and Ladies and Gentlemen: modified block改良齐头

Place it 2 lines below last line of last paragraph. In block format, flush with left margin In modified block, align with the date. Formality of the closing should be in agreement with salutation such as “Dear Sir” “Gentlemen”
Arrange the following information into letterhead or inside address:
•
China/Beijing 100021/Beijing Metal/President/ Lin Fang/ East lane/ 234
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Rewrite the following date line for standard business letters
6/5/99 10-9-98 8
June 2004 Oct.28, 99 jan.13. 2005
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Inside Address
The
dictator should repeat numbers, names so as to confirm them. Write them in the right format. Abbreviation can be used.
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Date Line

The date is typed a few lines below the last line of the letterhead. The format of the date line differs from country to country .The common formats are typical American one (Month/Day/Year) and British one (Day/Month/Year). As the date line is a vital part of a business letter, the month written in full is preferred because figures may create confusion.
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Sample Inside Address
Dr. David Brown Executive Vice President Sunny Stock, Inc.股份有限公司
（incorporated）
Salt Lake City, UT 75087 U.S.A.
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What salutation would you use to address a letter to:
a. b.
c.
d. e. f. g.
A company (a new client) David J.Lee (businessman with doctorate) Candy Lester(unknown marital status) A marketing manager Mr. Bran Jackson & Mr. Kevin Jackson Mr. Froy Longman & Mrs. Jane Longman Persons who are applying for a job vacancy

The address of the organization receiving the letter is typed single-spaced at the left margin. The number of lines left blank between the dateline and the address depends on the size of the body of the letter, the size of type used, and the length of the printed lines. The address is typed as it will appear on the envelope.Salutation (2)
Dear Dr. Woods: (professional title used ) Dear Customer: (to a group of the same status) Dear Purchasing Agent: (the unknown’s professional title) Dear Kim: (first name, very informal)
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Body
This
is the actual message of your letter. Most business letters and memorandums备忘录；便笺are singlespaced with double line spacing between paragraphs. Very short messages may be double-spaced with indented缩进paragraphs.
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Formal: Yours faithfully, Yours truly, Faithfully yours, Semi formal: Sincerely yours, Yours sincerely, Cordially yours, Informal: Sincerely, Best regards,