教案 period4

Period 4* Check homework：1.learning journal：班长收作业，每组收一本。

被收作业本的同学，可以用另一本本子续写，或者写在活页纸上，下次贴到本子上2.批改网交作文情况反馈（网络调取）3.口语练习：课本P18对话，练习册P11对话，练习册P11语音练习Module 22.2 Presenting Your Company1. Listening●Topic: Presentations1) Words Preparation:Company Terms✧课本P 20 Ex.1✧练习册P12 Ex.1Know the meaning of the following company terms and learn them by heart.turnover 营业额；人员流动率distribution center 配送中心warehouse 仓库holding company 控股公司call center 呼叫中心；客服中心plant 工厂headquarter 总部subsidiary 子公司（指由母公司控制的，在东道国政府法律下登记的独立法人）branch 分支机构（指母公司的一个分支机构或附属机构，在法律上和经济上没有独立性，不是法人）corporation 集团公司division 公司部门；分公司revenue （公司、组织或政府的）收入Explain in English:turnover a company’s total profits; the rate at which people leaveand are replaceddistribution center place where goods are sent out to be soldwarehouse place where goods are storedholding company company which controls others with the largest stake(over 51%)call center place where employees give information to customersby telephoneplant factory with industrial machineryheadquarter the head office of a companysubsidiary company owned by a holding companybranch office or group that forms part of a larger companycorporation an organization formed by a group of companiesdivision a separate part of a large companyrevenue money that a company, organization, or governmentreceives from people●Expressions about Figures : Read the following figures correctly.✧课本P 20 Ex.3✧练习册P12 Ex.2●Structure of a presentation: Do Ex.5 according to the 15 listed statements. Checkyour answer later by listening to the material.✧课本P 21 Ex.52) Listen to the three extracts from a presentation about Xerox. Finish Ex. 2 and Ex. 4✧课本P 20 Ex.2, Ex. 43) Pay attention to the pauses, intonation and stress when making a presentation.✧课本P 21 Ex.6-7听录音，课堂完成Ex.6，标出停顿处，课下根据录音跟读材料，注意语音语调重音及停顿。

2. Speaking●Topic: Giving a Presentation✧课本P 22 Ex.1-3✧练习册P12Ex.3-41) Create your dream company. Complete the first column of the table, and then write a profile of your company.（每位同学课下完成表格第一部分，并到批改网提交公司介绍文章，作文号：314922）2) Give a presentation about your own company or a company you know. Next time three of you will do it in class. You may use PPT to help you. For the rest of you, you should do it with your partners. Remember to complete the second column of the table in Ex. 1 when you listen to the presentation in class.（3名同学到课堂展示，可以是自己的梦想公司或者其他已知的公司，可以用PPT，小组代表所得分数即全组5名同学的分数，因此这是一个小组任务。

其他没有课堂展示的同学，在听的同时完成表格第二部分，并在课下和partner之间互相做presentation，记录要点）3. Writing● A Memo✧课本P 23 Ex.4-7课堂完成Ex.4-6，课下完成Ex.7，提交到批改网，作文号：314917参考答案：To: All StaffFrom:(Name of student)Date:1st OctoberSubject: Presentation of new insurance policyTo offer staff a better health insurance scheme, we are now working with a new insurance company. Please note therefore that a representative from this company will present the new staff policy on 9th October at 2pm in the conference room. All staff are welcome to attend.✧练习册P13 Ex.5-7课堂讲解要求，课下完成● A Profile of a Company✧练习册P11 Ex.5参考答案：练习册P66Reynard Inc. is based in Birmingham in the UK. The company was first set up in 1906 to make bicycles and motorcycles. It has over 50 years’experience in the manufacture of motorcycles. The company has a subsidiary in the United States, and one in Hungary which opened last year. Recently it has agreed a new partnership with a Chinese factory.✧课本P 22 Ex.1Write a profile of your dream company.（到批改网提交公司介绍文章，作文号：314922）Module 33.1 Starting a Business1. Speaking●Topic: Types of Business✧课本P 26 Ex.1Answer question:1) What do you think are the advantages and disadvantages of the following ways to start your own business?Sole Trader 独资经营；个体户Partnership 合伙经营；合伙干Franchise 特许经营；加盟连锁店Sole Trader You are self-employed and set up the business on your own.Partnership You are self-employed and start the business with anotherperson. You are both equally liable（有责任的）.Franchise You buy a license to trade under the name of the franchisor（特许经营商）and you benefit from the franchisor’s expertise（专门技术，专业经营理念）Useful Expressions:credit rating franchise agreement franchise fee well-established brand name financial assistance✓As a sole trader, you are independent; you are your own boss.✓In partnership you share risks and profits with your partner.✓You may disagree with your partner on strategy.✓As a franchisee, your promotional activities, financial records, hiring, service procedure, etc., are not in complete control of your own.✓ A well-run franchise organization can provide a person who has never manageda business with guidance.✓Franchisors can provide a brand name, products or services, and financial assistance.✓Franchisees have to pay franchise fees and they lose some independence.✓Sometimes the training programs provided by the franchisors are weak----too brief and the trainers haven’t got enough instructional skills.2) What is important when setting up your own business?✧课本P 27 Ex.6A good ideaKnowing your customer参考答案：When setting up your own business, I think a good idea is very important. You should consider the market demand and target at potential customers Under the guidance of the idea, you may cater for the urgent need of the customers, or solve the problem of the customers that other companies have not thought of. A good idea from the very beginning can avoid failure of a new company.Besides I think knowing your customers is also important. You’d better keep a file of your customers with their names, age, profession and hobbies etc. Based on their personal information, you may guess the potential needs of the customers and inform them of your product lists at first time possible according to their needs. Knowing your customers helps you to provide them with information they need.Apart from the two points, I think adequate starting capital is also important. Only when you have enough money, can you provide varieties of products with good quality; or you can provide good service which is important to attract customers to your company.3) What is important when your business is a partnership?✧课本P 27 Ex.6Relationship with other personShared responsibility参考答案：When your business is a partnership, relationship with the other person is very important. A good relationship with mutual trust and full co-operation brings out the potentials, experience and creativity to the full degree. With good relationship, it is easy for you to communicate with each other and deal with any new issues in time.Besides, it is also important that both are willing to share responsibilities. This will have direct impact on the success and failure of the business. With shared responsibilities, you can achieve your common objectives better and be strongly united against troubles and risks.On top of that, timely communication and decision making will also help to improve the running of a business with partnership.2. Reading●Title: We wanna hold your hand✧课本P 26 Ex.2Things to remember when setting up a new business as a sole trader and a franchisee. (课堂解释左栏，右栏课下阅读之后对照完成)●Title: Tags that can end misery of lost luggage✧课本P 27 Ex.3课下阅读完成练习，用上篇文章里的划线表达填空。