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Top-quality Milk Source
Reserves
• Control on milk source bases--the upstream side of the industry chain--is the most fundamental to guarantee high quality of dairy products. For many years in a row, Yili Group has materialized the development strategy of taking milk source base as the most important point and has always increased input on construction of infrastructure of milk source base.
Liquid milk
Ice cream
Five business units
Milk power yogurt Pure milk
Green and low-carbon road
• On the basis of realizing green organic production, guiding consumers to consume in an environment-friendly way and following the green developing road, Yili Group is making all efforts to create the green industry chain and promote sustainable development and regularization of the dairy industry in China.
Milestones in 2010


On the 20th day of December, Yili Group announced on its brand upgrade press conference, from 2011, Disney would establish strategic partnership with Yili. Under the partnership Yili would become the exclusive dairy franchisee of Walt Disney in China to develop health dairy products for children and promote healthy dietary habits and deep nutrition knowledge together with Disney. November 15, the "First Financial Daily’s CBN Marketing Festival" was held in Shanghai. Yili Group was awarded the Prize of “2010 Successful Corporate Marketing at World Expo” for its excellent marketing performance and good reputation on humanistic services in and out of the World Expo Park.
Milestones during 1993-1996


February 18, 1993, approved by Huhhot Municipal Commission for Economic System Reform, symbolizing the birth of Inner Mongolia Yili Industrial Group Co., Ltd. July 2, 1996, Yili Group held press conference in Shanghai, with slogan: “Yili walks toward Olympics; the world focus on Yili”, declaring that Yili’s products, including: popsicle, ice cream, milk powder and milked tea powder were authorized as designated products for Atlanta Olympics.
Milestones during 1997-2000
February 5, 1997, Inner Mongolia Yili Group Company was founded. In November of 1999, Yili Group was listed by State Economic and Trade Commission among the 520 Key Enterprises in China.”
Tianshan of Xinjiang
Three best milk source bases
Hulunbeier
Xilinguole of InnerMongolia
Unswerving science technological innovaBiblioteka Baiduion
With
unswerving scientific and technological innovation, Yili Group continuously improves its enterprise competitiveness and satisfies citizen’s pursuit for health and happy life .
Milestones in 2008
August 6, as the Olympic flame arriving at Beijing, Yili Yogurt college students cheering troupe on behalf of all the college students sang “I Make China Strong” in the Temple of Heaven to welcome the Olympic flame.
Flagship of China’s Dairy Industry
• Inner Mongolia Yili Industrial Group Co.,
Ltd. is the largest dairy products manufacturer with the broadest product line in China and also the only dairy products company in China that can meet requirements of Olympic Games and World Expo. Yili Group is appointed(任命, 指定) as dairy products provider of Beijing Olympic Games and Expo 2010 Shanghai.
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