体验商务英语2-Unit3
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1
Vocabulary
Describing companies B. Complete the extract from a
company report with appropriate words or phrases from the box in Exercise A.
1
Financial Performance
Multinationals often have a complicated structure. There is usually a parent or holding company. This company owns other companies or parts of other companies. These other companies are called subsidiaries.
1
Peugeot
Peugeot is a major French car brand, part of PSA Peugeot Citroën. It is the second largest automaker in Europe, behind Volkswagen. Peugeot's roots go back to pepper, salt and coffee mill manufacturing in 1842 and later bicycle manufacturing at the end of the 19th century. Its world headquarters are in Paris, Avenue de la Grande Armée, close to Porte Maillot and the Concorde Lafayette Hotel but the Peugeot company and family is originally from Sochaux, France. Peugeot retains a large manufacturing plant in Sochaux which is also home to the Peugeot Museum. The company also sponsors the Sochaux football club, founded in 1928 by a member of the Peugeot family: the club' s arms contain a lion logo similar to Peugeot‘s.
1
Vocabulary
Describing companies
C. Complete the chart with the information from the box. Then make sentences about the companies.
Peugeot Benetton container ship operator American Express French Japanese Italian
B. Which business sectors would you like to work in?
◆ Telecommunications/Media ◆ Transport
◆ Vehicle manufacturing
◆ Engineering
◆ IT /Electronics
◆ Retailing
drug and chemical maker drinks supplier
1
Companies
Cisco Systems 思科系统：财富500强公司之 一，总部所在地美国,主要经营网络设备。专门 生产路由器(routers)等网络硬件的美国思科公司 (Cisco Systems)是网络经济最热门领域中最成 功的公司，营业额连年增长5成以上。
share price
profit
turnover
market share
workforce subsidiary head office
1
Vocabulary
Describing companies
1. The amount of money a company receives from sales in a
◆ Food and drink
◆ Construction
◆ Pharmaceutical
◆ Tourism
◆ Banking and finance
◆ Other
1
Vocabulary
Describing companies A. Complete the sentences with
words and phrases from the box.
贝纳通公司(Benetton Group) 是一家意大利上 市公司，拥有的品牌有 United Colors of Benetton, Sisley, Playlife, Killer Loop。
1
Vocabulary
Describing companies
Company
Cisco Systems
1
Introduction
Companies are involved in many activities, for example, buying, selling, marketing and production, in a range of different industries, such as information technology, telecommunications, film and car manufacture. Many well-known companies are multinationals, these are companies which operate in a number of countries.
体验商务英语2-Unit3
Teaching & Learning Objectives
To enable Ss to talk about “companies” To familiarize Ss with vocabulary
related to “companies” To develop Ss’ listening and reading
I am pleased to say the company has continued its excellent performance. We are changing, growing and doing well at a difficult time for the industry. _T_u_r_n__o_v_e_r_ was €57.2 million, an increase of 15% on last year, and __p_r_o_f_i_t___ rose by 5% to €6.4 million. We are a highly competitive business. We have increased our __m_a_r_k_e_t__s_h_a_r_e_ to 20%. Consequently our _s_h_a_r_e__p_r_ic__e_ has risen and is now at an all-time high of €9.6.
Peugeot 标致：财富500强公司之一，总部所在 地法国,主要经营汽车。
American Express 美国运通：财富500强公司 之一，总部所在地美国,主要经营多种金融。
1
Companies
BAYER 拜耳：财富500强公司之一，总部所在 地德国,主要经营化学。拜耳公司（BAYER）是 世界知名的跨国公司，其成立于1863年的德国 勒沃库森市，业务领域涉及医药保健、作物科 学、材料科技以及化工等。并且发明了享誉世 界的阿司匹林（Aspirin）、尼膜地平（Nimotop） 等药物，为人类的健康做出了卓越的贡献。
company is called _s_u_b_s_i_d_i_a_r_y_.
4. The employees in a particular country or business are called
the __w__o_r_k_f_o_r_c_e__ .
5. The percentage of sales a company has in a particular market
Drug and chemical maker
Clothing manufacturer Electronic goods maker
Container ship operator
1
Nationality
American
French
SpanishAmerican NhomakorabeaGerman
Italian Japanese
1
Financial Performance
Increased production and strong demand have had a positive effect on our cash flow, so we are able to finance a number of new projects. We have successfully moved to our new h__e_a_d_o__f_f_ic_e_ in central London. We are now planning to start full production at the recently opened Spanish _s_u_b_s_id__ia_r_y_ in October. Finally, thanks once again to our loyal and dedicated _w_o_r_k_f_o__r_c_e_. Our employees will always be our most valuable asset.
1
Starting up
A. Which of the these companies would you like to work for? Why?
1 a family owned company
2 a multinational company
3 your own company (be self-employed)
Danish
Cisco Systems, Inc.
It is a multinational corporation with more than 66,000 employees and annual revenue of US$39 billion as of 2008. Headquartered in San Jose, California, it designs and sells networking and communications technology and services under five brands, namely Cisco, Linksys, WebEx, IronPort, and Scientific Atlanta.
particular period is called its __t_u_r__n_o_v_e_r__ .
2. The money a company makes after taking away its cost is its
__p__r_o_f_it____ .
3. A company which is more than 50% owned by a parent
skills To improve Ss’ presentation techniques To enhance Ss business writing
techniques by writing a memo
1
Overview
Starting Up Vocabulary: Describing companies Listening: Reasons for success Reading: Company website Skills: Presenting your company Case study: Valentino chocolate
is its m__a_r_k_e_t__s_h_a_r_e_ .
6. The main building or location of a large organisation is its
__h_e_a_d__o_f_f__ic_e___ . 7. The cost of a company’s shares is its _s_h_a_r_e__p_r_i_c_e_ .
Peugeot
Bacardi Martini
American Express
Bayer
Benetton
Sony Maersk
Main activity
Internet equipment supplier Car manufacturer
Drinks supplier
Travel and financial services provider
Vocabulary
Describing companies B. Complete the extract from a
company report with appropriate words or phrases from the box in Exercise A.
1
Financial Performance
Multinationals often have a complicated structure. There is usually a parent or holding company. This company owns other companies or parts of other companies. These other companies are called subsidiaries.
1
Peugeot
Peugeot is a major French car brand, part of PSA Peugeot Citroën. It is the second largest automaker in Europe, behind Volkswagen. Peugeot's roots go back to pepper, salt and coffee mill manufacturing in 1842 and later bicycle manufacturing at the end of the 19th century. Its world headquarters are in Paris, Avenue de la Grande Armée, close to Porte Maillot and the Concorde Lafayette Hotel but the Peugeot company and family is originally from Sochaux, France. Peugeot retains a large manufacturing plant in Sochaux which is also home to the Peugeot Museum. The company also sponsors the Sochaux football club, founded in 1928 by a member of the Peugeot family: the club' s arms contain a lion logo similar to Peugeot‘s.
1
Vocabulary
Describing companies
C. Complete the chart with the information from the box. Then make sentences about the companies.
Peugeot Benetton container ship operator American Express French Japanese Italian
B. Which business sectors would you like to work in?
◆ Telecommunications/Media ◆ Transport
◆ Vehicle manufacturing
◆ Engineering
◆ IT /Electronics
◆ Retailing
drug and chemical maker drinks supplier
1
Companies
Cisco Systems 思科系统：财富500强公司之 一，总部所在地美国,主要经营网络设备。专门 生产路由器(routers)等网络硬件的美国思科公司 (Cisco Systems)是网络经济最热门领域中最成 功的公司，营业额连年增长5成以上。
share price
profit
turnover
market share
workforce subsidiary head office
1
Vocabulary
Describing companies
1. The amount of money a company receives from sales in a
◆ Food and drink
◆ Construction
◆ Pharmaceutical
◆ Tourism
◆ Banking and finance
◆ Other
1
Vocabulary
Describing companies A. Complete the sentences with
words and phrases from the box.
贝纳通公司(Benetton Group) 是一家意大利上 市公司，拥有的品牌有 United Colors of Benetton, Sisley, Playlife, Killer Loop。
1
Vocabulary
Describing companies
Company
Cisco Systems
1
Introduction
Companies are involved in many activities, for example, buying, selling, marketing and production, in a range of different industries, such as information technology, telecommunications, film and car manufacture. Many well-known companies are multinationals, these are companies which operate in a number of countries.
体验商务英语2-Unit3
Teaching & Learning Objectives
To enable Ss to talk about “companies” To familiarize Ss with vocabulary
related to “companies” To develop Ss’ listening and reading
I am pleased to say the company has continued its excellent performance. We are changing, growing and doing well at a difficult time for the industry. _T_u_r_n__o_v_e_r_ was €57.2 million, an increase of 15% on last year, and __p_r_o_f_i_t___ rose by 5% to €6.4 million. We are a highly competitive business. We have increased our __m_a_r_k_e_t__s_h_a_r_e_ to 20%. Consequently our _s_h_a_r_e__p_r_ic__e_ has risen and is now at an all-time high of €9.6.
Peugeot 标致：财富500强公司之一，总部所在 地法国,主要经营汽车。
American Express 美国运通：财富500强公司 之一，总部所在地美国,主要经营多种金融。
1
Companies
BAYER 拜耳：财富500强公司之一，总部所在 地德国,主要经营化学。拜耳公司（BAYER）是 世界知名的跨国公司，其成立于1863年的德国 勒沃库森市，业务领域涉及医药保健、作物科 学、材料科技以及化工等。并且发明了享誉世 界的阿司匹林（Aspirin）、尼膜地平（Nimotop） 等药物，为人类的健康做出了卓越的贡献。
company is called _s_u_b_s_i_d_i_a_r_y_.
4. The employees in a particular country or business are called
the __w__o_r_k_f_o_r_c_e__ .
5. The percentage of sales a company has in a particular market
Drug and chemical maker
Clothing manufacturer Electronic goods maker
Container ship operator
1
Nationality
American
French
SpanishAmerican NhomakorabeaGerman
Italian Japanese
1
Financial Performance
Increased production and strong demand have had a positive effect on our cash flow, so we are able to finance a number of new projects. We have successfully moved to our new h__e_a_d_o__f_f_ic_e_ in central London. We are now planning to start full production at the recently opened Spanish _s_u_b_s_id__ia_r_y_ in October. Finally, thanks once again to our loyal and dedicated _w_o_r_k_f_o__r_c_e_. Our employees will always be our most valuable asset.
1
Starting up
A. Which of the these companies would you like to work for? Why?
1 a family owned company
2 a multinational company
3 your own company (be self-employed)
Danish
Cisco Systems, Inc.
It is a multinational corporation with more than 66,000 employees and annual revenue of US$39 billion as of 2008. Headquartered in San Jose, California, it designs and sells networking and communications technology and services under five brands, namely Cisco, Linksys, WebEx, IronPort, and Scientific Atlanta.
particular period is called its __t_u_r__n_o_v_e_r__ .
2. The money a company makes after taking away its cost is its
__p__r_o_f_it____ .
3. A company which is more than 50% owned by a parent
skills To improve Ss’ presentation techniques To enhance Ss business writing
techniques by writing a memo
1
Overview
Starting Up Vocabulary: Describing companies Listening: Reasons for success Reading: Company website Skills: Presenting your company Case study: Valentino chocolate
is its m__a_r_k_e_t__s_h_a_r_e_ .
6. The main building or location of a large organisation is its
__h_e_a_d__o_f_f__ic_e___ . 7. The cost of a company’s shares is its _s_h_a_r_e__p_r_i_c_e_ .
Peugeot
Bacardi Martini
American Express
Bayer
Benetton
Sony Maersk
Main activity
Internet equipment supplier Car manufacturer
Drinks supplier
Travel and financial services provider