CHANEL公司及产品英文的介绍
香奈儿品牌介绍英文.pptx
❖ Karl Largerfeld （卡尔·拉格菲尔德） become the chief designer from 1983 外号“老佛爷” 时尚界的凯撒大帝
1913 begin to design fashionable dress （时装）
❖1921 begin to
❖ 1.brand building stategy ❖ 2.unique design philosophy ❖ 3.successful publicizing
1.Brand building
❖ unique attraction ---brief, graceful, black and white
explore perfume （香水）
a diversty of products：
jewelry（珠宝）
sun glasses （太阳镜）
watch （手表）
handbag（手袋）
Part 2 typical product
Chanel No.5 （香奈儿5号
香水） promoted in 1922
• 10、人的志向通常和他们的能力成正比例。17:18:5417:18:5417:185/5/2021 5:18:54 PM
• 11、夫学须志也，才须学也，非学无以广才，非志无以成学。21.5.517:18:5417:18May-215-May-21
• 12、越是无能的人，越喜欢挑剔别人的错儿。17:18:5417:18:5417:18Wednesday, May 05, 2021
Wu shanshan （吴姗姗）
Three parts------
❖1. Brand introduction ❖2. Typical Product ❖3. The success of Chanel
Chanel 公司介绍英语PPT
Team member：Poly /李晓君 Apple/莫琳萍 Vicky/江静雯 Purple/ 刘紫琪
Eleven/叶丽云 Linda/吴小玲 Selina/ 叶晓艺
Chanel basic information
1.The History of the company
• Logo: double C ‘ CoCo Chanel ‘ CoCo Chanel unique attraction ： • unique attraction ： brief, graceful, brief, graceful, black and white black and white core values: “Popular transient, style is eternal.”
• year of foundation: in 1910 place of foundation: • in Paris .France
back
History of Chanel
In 1910, a millinery shop in Paris
In 1921,first perfume Chanel NO.5 In the second world war ,she closed the couture house In 1954,reback haute couture In 1955,the 2.55 bag.（date of its creation）
She says.
A girl should be two things: classy and fabulous. 每个女孩都该做到两点：有品位并光芒四射。 Fashion passes, style. remains. 时尚会过去，但风格永存 Some people think luxury is the opposite of poverty. It is not. It is the opposite of vulgarity. 有些人认为奢侈的反义词是贫穷。事实上不是这样。奢侈的反义词是粗俗。 I love luxury. And luxury lies not in richness and ornateness but in the absence of vulgarity. Vulgarity is the ugliest word in our language. I stay in the game to fight it. 我爱奢侈。奢侈并不意味着贵重与装饰华丽，奢侈就是屏除粗俗。粗俗是我们语 言中最丑的一个词。我从事设计就是为了对抗粗俗。 Innovation! One cannot be forever innovating. I want to create classics. 创造！人不能永远创造。我想做的是制作经典。 A woman who doesn't wear perfume has no future. 不用香水的女人没有未来。
介绍香奈儿品牌的英语作文
介绍香奈儿品牌的英语作文In the realm of fashion, few names are as synonymous with luxury and elegance as Chanel. Founded in 1910 by Gabrielle "Coco" Chanel, the brand has become an emblem of French sophistication and a beacon of haute couture. Coco Chanel's philosophy of fashion was revolutionary in her time; she believed that luxury must be comfortable, otherwise it is not luxury. This ethos is woven into the very fabric of Chanel's identity, which continues to influence the fashion industry to this day.Chanel's journey began in a modest hat shop in Paris, where Gabrielle Chanel's simple yet sophisticated designs quickly gained popularity among the French aristocracy. Her early success allowed her to expand into clothing, and in 1916, she introduced the iconic Chanel suit, a symbol of feminine freedom that contrasted sharply with the restrictive corsets of the era. The suit's clean lines, tweed fabric, and practical elegance embodied Chanel's vision for modern women's wear.The 1920s saw Chanel at the forefront of several significant trends. She popularized the "little black dress," a staple in women's wardrobes even today, and launched her first perfume, Chanel No. 5, which remains one of the most recognized fragrances worldwide. The perfume's name and the now-iconic bottle design were testaments to Chanel's minimalist aesthetic, which favored simplicity over the ornate styles of the time.Chanel's impact extended beyond fashion and fragrance. She was a pioneer in the use of jersey fabric, traditionally used for men's underwear, in women's clothing. This innovation not only made her garments more comfortable but also more affordable, democratizing fashion in a way that was unheard of at the time. Her designs were a blend of elegance and practicality, embodying the liberated spirit of the post-World War I era.The brand's logo, two interlocking Cs, has become a universally recognized symbol of luxury. The logo, designed by Coco Chanel herself, represents the brand's core values of simplicity, elegance, and timelessness. It adorns everything from handbags and jewelry to sunglasses and watches, each item crafted with the meticulous attention to detail that is a hallmark of the Chanel brand.Throughout the 20th century, Chanel continued to set trends and break barriers. In the 1950s, the brand introduced the Chanel 2.55 handbag, named after its release date in February 1955. The bag's quilted leather, chain strap, and lock mechanism were innovative features that combined form and function, making it an instant classic.Today, Chanel stands as a giant in the fashion industry, its legacy preserved and advanced by a succession of talented designers, including Karl Lagerfeld and Virginie Viard. The brand's collections are eagerly anticipated events in the fashion calendar, and its influence can be seen in the work of contemporary designers across the globe.Chanel's story is not just one of fashion but of a woman who dared to defy convention and in doing so, redefined what fashion could be. It is a testament to the power of vision and the enduring appeal of designs that prioritize both beauty and utility. As Chanel herself once said, "Fashion fades, only style remains the same." This statement captures the essence of the brand, which continues to captivate and inspire, just as it did over a century ago.In conclusion, Chanel is more than a brand; it is a symbol of enduring style and innovation. Its founder's pioneering spirit lives on in every stitch and seam, ensuring that Chanel remains at the forefront of fashion, setting the standard for luxury and elegance for generations to come. Chanel's legacy is not merely in the clothes and products it creates but in the philosophy it espouses: that true luxury lies in freedom, comfort, and timeless style. 。
香奈儿英文讲稿（精选5篇）
香奈儿英文讲稿（精选5篇）第一篇：香奈儿英文讲稿Design 1910 CHANEL MODES(配图1)Gabrielle [,ɡɑ:bri:'e] Chanel opens her first shop at 21 rue[ruː] Cambon in Paris, creating hats under the name “CHANEL Modes”.Favored by the most famous French actresses of the time, her designs help to establish her reputation.Gabrielle Chanel’s simple, elegant style of dress creates a sensation, and is soon imitated by all of Paris.1910 香奈儿时尚嘉柏丽尔·香奈儿在巴黎康朋街21号开设了自己的第一家女帽店，以“香奈儿时尚”为名，制作帽子。
她的设计受到当时最著名的法国女演员的垂青，也为她带来了美誉。
嘉柏丽尔·香奈儿简洁优雅的着装风格引起轰动，迅速风靡了整个巴黎。
1921 CHANEL N°5 Mademoiselle [mɑːdmwɑː'zel] Chanel unveils [ʌn'veɪl] her first fragrance, the iconic [aɪ'kɒnɪk] CHANEL N°5.Created by Ernest ['ɜ:nɪst] Beaux[boz], former perfumer to the Tsars[zɑr], N°5 is so called because it was the fifth scent presented to Mademoiselle Chanel.A truly timeless classic, N°5 remains the ultimate symbol of femininity.香奈儿N°5 香奈儿推出自己的第一款香水，标志性的“香奈儿N°5”。
香奈儿
香奈儿香奈儿(CHANEL)是一个有100多年经历的著名品牌，创始人Gabrielle Chanel于1913年在法国巴黎创立香奈儿品牌。
它产品种类繁多，每一种产品都闻名遐迩。
Chanel is a famous brand which has more than 100 years experiences, and the founder Gabrielle CHANEL have established it in 1913 in Paris, France. It contains various kinds of products, and each kind of products is well-known all over the world.香奈儿产品简介香奈儿时装永远有着高雅、简洁、精美的风格，她善于突破传统，早20世纪40年代就成功地将“五花大绑”的女装推向简单、舒适，这也许就是最早的现代休闲服；香奈儿手袋将传统的手拿包加上背链，让女性得以解放双手。
皮穿链、菱格纹、微笑口袋、原创方扣……每一处精致细节都成为不可复制的时尚典范。
其中最小的一个口袋是特别用来放置一支香奈儿唇膏，因为香奈儿女士不涂唇膏绝不出门；香奈儿腕表J12系列已具备超过60种款式，其中包括镶嵌珠宝、哑光设计等，更囊括了众多专业技术功能。
无论如何变化演绎，简练、现代的香奈儿J12腕表，始终是制表领域的典范之作；香奈儿双色鞋，有着复古简单的线条，勾勒出女性脚踝极为高雅线条，不论搭配裤装或裙装，都非常典雅迷人。
Chanel女士认为双色鞋为女士必备的鞋款。
她总是说“鞋子是幽雅最重要的一部分。
一双好鞋可以衬托出女士幽雅的气质。
”黑色鞋尖和米色鞋身，以及鞋侧加上松紧带，这两个元素构成经典的Chanel双色鞋；香奈儿香水更是香奈儿产品的主角。
Chanel fashion has always decorous, concise and elegant style; she is good at break through the traditional. As early as the 1940s, she has successfully made the "bound" of dress to the simple and comfortable, which is perhaps the first modern casual wear. Chanel handbags plus back chain on the traditional hand bags, to allow women to be liberated hands. Leather wear chain, lozenge, smile pockets, original square buckle ...... every exquisite detail to become a non-copy fashion model. And a smallest pocket is to place a Chanel lipstick, as Ms. Chanel lipstick will never go out. The Chanel watch (J12 series) contains more than 60 kinds of styles, covering beaded, matte design, etc., but also comprise a number of professional and technical capabilities. No matter how to Change, the concise, modern Chanel J12 watch always is a model in the watchmaking field. Chanel double-color shoes with the retro simple lines, which sketched out the elegant lines of female ankle. Whether those with pants or skirt, they are very elegant and charming. Ms. Chanelthought every women must have a pair of two-tone shoes. She always says "the shoes are the most important part of elegant, a good pair of shoes can bring out the elegant for Ms. temperament." Black the toes and beige shoes body, as well as shoes side with elastic bands, these two elements consist of the classic Chanel two-tone shoes ; Chanel perfume is the main role of Chanel products.香奈儿香水系列女士香水：五号香水系列、可可小姐香水系列、邂逅香水系列、邂逅清新淡香水系列、邂逅柔情淡香水系列、可可香水系列、可可小姐黑色香水系列、美丽香水系列、感性美丽香水系列、水晶恋香水系列、水晶恋绿意香水系列、十九号香水系列、十九号香水淡雅倾心版男士香水：蔚蓝男士淡香水系列、男士淡香水系列、男士运动香水系列淡、白色美丽精粹男士淡香水系列、绅士男士淡香水系列、力度男士淡香水系列、自我男士淡香水系列、白金男性淡香水系列Lady perfume: NO.5 series, Ms cocoa series, encounter series, encounter fresh eau DE toilette series, encounter tender feelings weak perfume series, cocoa perfume series, Ms cocoa black perfume series, beautiful perfume series, perceptual beautiful perfume series, crystal love perfume series, crystal love green perfume series, NO.19 series,No.19 elegant perfume series Man perfume: blue man eau DE toilette series, man eau DE toilette series, man sport perfume series light, white beautiful song man eau DE toilette series, gentleman eau DE toilette series, strength man eau DE toilette series, self man eau DE toilette series, platinum male eau DE toilette series香奈儿香水STP一、香奈儿香水的市场细分S—segment1、按地理细分。
香奈儿品牌介绍英文
Pursuits of art. It contains the main philosophy of Mrs
Chanel----be elegant graceful brief
Part 3 the way of success
As a famous internationnal brand ,chanel is successful in management as well as brand design.
Nicole Kidman （妮可
Catherine Deneuve（凯瑟琳·德纳芙）基德曼）(early 2000s
(1970s and 80s Chanel No. 5 spokesmodel),
Chanel No. 5 spokesmodel),
,
Audrey Tautou （奥 黛丽塔图）(current Chanel No.5 spokesmodel
from 1913-1971
Karl Largerfeld （卡尔·拉格菲尔德） become the chief designer from 1983 外号“老佛爷” 时尚界的凯撒大帝
1913 begin to design fashionable dress （时装）
1921 begin to
The logo----double C ‘ CoCo
Chanel’
2.Design philosophy
Other brands do not have, we have. Other brands have, we have the better one. （人无我有，人有我优）
Fashion Myths -CHANEAL
香奈儿——英文简介2013
Today, Chanel is most famous for the “little black dress” which has become a key item in most women„s closets.
1959年，玛丽莲• 梦露(Marilyn Monroe )
Marilyn Monroe
The perfume（香水） No. 5 was created after a fortune teller（算命者） told Coco Chanel that her lucky number was five. It was released on the fifth day of the fifth month of the year, May 5th 1921. It was internationally popular with women of high society in particular. “
In 1957 at the Fashion Awards in Dallas, Chanel and her spring collection received the Fashion Oscar. The fashion world applauded her as the ‘most influential designer of the twentieth century.’ On January 10, 1971, Coco Chanel died, ending an era（纪元） of revolutionary fashion that would still be the classic model fashion designers today find inspiration in.
香奈儿英文介绍
Old Name：Gabrielle Bonheur ChanelBorn：19 August 1883(1883-08-19)，Saumur, FranceDied：10 January 1971(1971-01-10) (aged 87) ，Paris, France Nationality：FrenchEducation：Catholic Monastery in AubazineOccupation：Fashion designerAwards：Neiman Marcus Fashion Award, 1957•Childhood：Unhappy & Poverty.•She believes：If you work hard, success will be yours.•Inspiration： Menswear .•Style：Simple yet highly expensive designs .•CC Monogram：Meaning Coco Chanel, using it since the 1920s.•Opened The 20th Century Fashion Trend.Chanel revolutionized haute couture fashion by replacing the traditional corseted silhouette with the comfort of simple suits and long, lean dresses.She introduced to the world her signature cardigan jacket in 1925. CHANEL, founded by Gabrielle CHANEL in 1913 in Paris, France, is ahundred years old.•Bring up the Chanel, classic camellia flower, 5 number perfume, twill soft material suit, lingg grain gold chain leather bag, black head two color shoes, artificial jewelry and so on clearly reflected in the mind.•It is not only the most important brand of fashion, butChanelStyle has become a symbol of coco chanel's elegant and stylish taste. Founder Gabriella "Coco" Chanel the rise of a lifetime, fame, achievement, encounter all with the man have an unquenchable edge, menswear also broughther infinite creation inspiration.Fashion Simple Comfortable Gracefulbrand is its practical magnificence.the male perspective.Karl LargerfeldLocale：Cheng Du，China Scene：Greek Temple点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明点击添加文字说明。
品牌介绍--香奈儿
市场营销品牌介绍 201013040822 陈丼蓉
Hale Waihona Puke 香奈儿品牌档案中文名：香奈儿（夏奈尔） 英文名：CHANEL 注册地：法国巴黎 创建年代：1910年 创建人：可可.香奈儿（Coco Chanel） 现仸设计师：卡尔.拉格斐尔德（Karl Lagerfeld） 产品 系列：高级定制服、高级女装成 衣、香水、 彩妆、护肤品、鞋履、 手袋、眼镜、腕表、珠宝配饰
品牌营销
品质保证：鼻子炼就卓越的品质 瓶形突破：打迚名媛淑女的心房 广告传播：惊人视觉始终高雅独特 终端建设：集中于富甲名流聚集的地方
品质保证
鼻子炼就卓越的品质 产品有了一个很好的核心竞争点，还需要用品质去支 撑它，才会长久地促迚产品的销售。香奈儿夫人当然深谙 此道——20世纪美国著名性感影星玛丼莲·梦露在坦露她独特 性感魅力的秘密时曾说道：“夜间我只用香奈尔5号”。一 句看似寻常的话语，却道出了香奈尔香水调制技艺的精湛 和蕴含的独特情调，也是香奈儿夫人在寻到产品独有特点 的同时，用实际行动来支持这一独有特点，以此来促迚香 奈尔5号香水成功导入市场和健康的成长。 在香奈儿公司，所有的香水都不是按部就班地依循生 产程序迚行调制的，而是充分调动香水调配师的嗅、视、 触、听、味等神经，用身、心、灵去感受、体验产品，用 全部心智去创造产品。
Chanel 英文简介 ppt文档
To
Chanel’s
World
Coco Chanel
Here is a woman.She changed when the idea of people, make fashionable into every woman's life. She is a talented designers. She designs numberless famous clothing, jewelry and perfume. One of the most famous is the small black skirt, someone once said "every woman should have a small black skirt." At the time, the President's first lady had to have a small black skirt proud. Her designs contracted, fashionable and beautiful. She scratch yourself to create a fashionable kingdom. Her famous perfume by 1956 launch still sit sale champion steadily. She represents is a matter of attitude to life, to the fine thing pursuit, her name is Coco Chanel.
Fragrant air: acetaldehyde beautiful sweet tone Top notes: Grasse orange flowers, acetaldehyde, perfume tree
香奈儿品牌介绍英文
Karl Largerfeld （卡尔·拉格菲尔德） become the chief designer from 1983 外号“老佛爷” 时尚界的凯撒大帝
1913 begin to design fashionable dress （时装）
1921 begin to
Pursuits of art. It contains the main philosophy of Mrs
Chanel----be elegant graceful brief
Part 3 the way of success
As a famous internationnal brand ,chanel is successful in management as well as brand design.
v Fashion passes, style. remains. （时尚会过去，但风格会永存）
3.successful publicizing
Advertisement design Simple , amazing visual effect Eg: Chanel no.5
Media chosing ----Senior magazine senior leisure club senior website
Look at the bottle of the perfume
The bottle cap is just like the diamond.
The body of the bottle is simple and brief.
The No.5 and the chanel stand out on the white background.
CHANEL公司及产品英文介绍
Innovation! One cannot be forever innovating. I want to
create classics. 创造！人不能永远创造。我想做的是制作经典。
A girl should be two things: classy and fabulous 每个女孩都该做到两点：有品位并光芒四射。
become the world top selling product in recent years.
Business Ideas and Influence
Business Ideas
To serve people who pursue the fashion
To expand marketing channel
1913~1915 Miss Coco Chanel perfume(睫毛膏) in1913,and set up the company in 1915 in U.S.
1991
CHANEL made the words: fashion passes, style remains.
1995 CHANEL landed in China and established for thousands of sales outlets.
“Where should one use perfume?" a young woman asked. "Wherever one wants to be kissed," I said.
“应该在何处擦香水？”一位少妇问我。“只要是想被亲吻的地方”我 如此回答。
我爱奢侈。奢侈并不意味着贵重与装饰华丽，奢侈就是屏除粗俗。粗俗是我们语 言中最丑的一个词。我从事设计就是为了对抗粗俗。
香奈儿品牌介绍
品牌危机
由于第二次世界大战的原因，1939年香奈儿店被迫关闭， 香奈儿从此在时寺装界沉寂15年之久。直到1954年香奈 儿才重返时装界。 50年代克里斯汀，迪奥倡导奢华浪漫的“New Look”逐渐取 得霸主地位，而简单舒适的香奈儿套装已经被人忘却。坚 持自我风格的可可对当时的豪华复古之风极为不满， 1954年2月5日香奈儿以71岁的高龄重返时装界。
品牌历史
1910年，Coco在巴黎开设了一家女装帽店子 (millinery shop) 步入二十年代，Chanel设计了不少创新的款式，为女装添 上多一点男儿味道。 除了时装，Chanel 也在 1922 年推出著名的 Chanel No.5 香水。 二战爆发，Coco Chanel把她的店子关掉。1954年，Coco 重返法国，Chanel东山再起。 自1983年起，“老佛爷”卡尔·拉格斐 (Karl Lagerfeld) 一直担任 Chanel 的总设计师，将 Chanel 的时装推向另一个高峰。还有一处有趣地方堪可提及，就 是 Chanel 品牌创立了接近90年，从未造过一件男装，直 至2005/2006的秋冬系列才造了几件男装上市而已。
香奈儿女士目标顾客特征
简约精致 完美独立的白领女士 高收入人士 崇拜性群体 受教育程度高 体验着 成就者
三、香奈儿的设计战略改变
随意、自然和女性化
• 方便、运动和简洁感
• 舒适、女人味，高贵雅致
四、香奈儿的营销策略
（1）借助媒体的力量 （2）通过好莱坞来推广自己 （3）高贵的广告形象 （4）每一季发布最新的系列产品（时装、香水、 珠宝、饰品配件等） （5）对艺术的支持，并运用在CHANEL的产品 创作中，使得艺术与时尚的完美结合。
香奈儿品牌介绍英文
Look at the bottle of the perfume
The bottle cap is just like the diamond.
The body of the bottle is simple and brief.
The No.5 and the chanel stand out on the white background.
❖ 1.brand building stategy ❖ 2.unique design philosophy ❖ 3.successful publicizing
1.Brand building
❖ unique attraction ---brief, graceful, black and white
Carole Bouquet（卡罗尔布盖） (1990s Chanel No. 5 spokesmodel),
❖ Targeting and positioning Rich people, leisure consuming
Position ---rare, art, graceful
Wu shanshan （吴姗姗）
Three parts------
❖1. Brand introducticcess of Chanel
Part 1 Brand introduction
❖ Gabrielle Chanel ❖ （加布里埃·夏奈尔） -----CoCo Chanel the founder and the chief designer of the brand
Fashion passes, style. remains. （时尚会过去，但风格会永存）
3.successful publicizing
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L/O/G/O
CHANEL
Outline
the History of Development
One
Two
Products Show
the Description of Attention
Three
Four
Business Ideas and Influence
the History of Development
Products Show 2 (Other Major Products)
A
B
C
D
A. CHANEL NO.5(香奈儿五号香水)
B. Blemish Balm Cream (精纯矿
物BB霜)
CHANEL
C. Fluid Foundation (精纯矿物
自然亲肤粉底液)
D. Makeup Remover (透净瞬柔
1997 CHANEL won the title “The Chinese market best-selling brands” which is Issued by the National Bureau of Statistics.
Products Show 1
Extra Care Lipstick（倍护润口红）
“Where should one use perfume?" a young woman asked. "Wherever one wants to be kissed," I said.
“应该在何处擦香水？”一位少妇问我。“只要是想被亲吻的地方”我 如此回答。
谢谢观赏！
With its famous brand appeal, affinitive price and
ห้องสมุดไป่ตู้
convenient channel, CHANEL continues its fast
development in China and becomes the first brand
4
in Chinese cosmetics market.
我爱奢侈。奢侈并不意味着贵重与装饰华丽，奢侈就是屏除粗俗。粗俗是我们语 言中最丑的一个词。我从事设计就是为了对抗粗俗。
Look for the woman in the dress. It there is no woman, there is no dress.
记得要寻找穿衣服的女人。如果完全看不到女人，衣服的意义就失去了。
In order to be irreplaceable, one must always be
different. 想要无可取代，就必须时刻与众不同。
I love luxury. And luxury lies not in richness and ornateness but in the absence of vulgarity. Vulgarity is the ugliest word in our language. I stay in the game to fight it.
卸妆液)
Products Show 3 (Chinese Cosmetics Market)
All kinds of products of Maybelline in Chinese Cosmetics Market!
The best selling products
This NO.5 Perfume (香奈儿5号香水) has
become the world top selling product in recent years.
Business Ideas and Influence
Business Ideas
To serve people who pursue the fashion
To expand marketing channel
3
CHANEL let more Chinese women combine their
own characteristics, with more confidence and noble posture to show the Oriental female's unique
inner beauty.
With high quality and popular price, CHANEL is
favored by most Chinese consumers rapidly.
2
CHANEL has established for thousands of sales
outlets in China in recent years.
Innovation! One cannot be forever innovating. I want to
create classics. 创造！人不能永远创造。我想做的是制作经典。
A girl should be two things: classy and fabulous 每个女孩都该做到两点：有品位并光芒四射。
the Influence on China
1
CHANEL launched timely the newest fashion color, with the international trend synchronization, give the latest, the fastest fashion information to Chinese consumers.
1913~1915 Miss Coco Chanel perfume(睫毛膏) in1913,and set up the company in 1915 in U.S.
1991
CHANEL made the words: fashion passes, style remains.
1995 CHANEL landed in China and established for thousands of sales outlets.