人教版高中英语选修9第5单元写作课writing教学课件
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Unit 5 单元写作-九年级全册英语教学课件(人教版)
2. 谋布局、写句子
is famous/known A/wneilnl-tkenrnoawtinofnoarl iktsitekifteesstival is held in my
city in Kites are loved/liked/enjoyedAbpyrliol etsvery year
在陈述风筝的意义时可以使用表示原因的连词 because，这是使用逻辑纽带的方式使文章衔接的方法。
Dear Marcus, How are you doing these days? I’m excited to hear
from you. I’d like to tell you something about kites in my city. _______________________________________________ _____ _______________________________________________ _____ Welcome to my city! I hope you will fly a kite here!
from you. I’d like to tell you something about kites in my city.
My city, Weifang in Shandong Province, is famous for its kites. An international kite festival is held here in April every year. Kites are loved by lots of people because they rise into the air with people’s wishes for a better life.
高中英语(人教版)选修九 同步课件 u5p5 workbook-reading task and writing task(共24张PPT)
C Ban ads for unhealthy food. D Help WHO fight obesity.
True or false
4 Who is worried that food ads may be
encouraging children to eat the
wrong food.
5 AustraTlia and Holland have laws
2 Which disease kills the most people? A SARS B AIDS C Obesity
3 What has WHO asked governments to do ? ( You can tick more than one)
A Find out if food ads have an effect. B Encourage people to eat sensibly.
Unit 5
bean cucumber potato tomato tofu
apple strawberry grape orange banana
noodle
milk nuts rice
egg
Everybody has to eat, but do you eat a healthy diet? Do you know that the food you eat helps you grow in different ways?
An apple a day keeps the doctor away. 一天一个苹果，医生不来找。
milk, cheese, yogurt
fruit
bread, cereal, rice, pasta
True or false
4 Who is worried that food ads may be
encouraging children to eat the
wrong food.
5 AustraTlia and Holland have laws
2 Which disease kills the most people? A SARS B AIDS C Obesity
3 What has WHO asked governments to do ? ( You can tick more than one)
A Find out if food ads have an effect. B Encourage people to eat sensibly.
Unit 5
bean cucumber potato tomato tofu
apple strawberry grape orange banana
noodle
milk nuts rice
egg
Everybody has to eat, but do you eat a healthy diet? Do you know that the food you eat helps you grow in different ways?
An apple a day keeps the doctor away. 一天一个苹果，医生不来找。
milk, cheese, yogurt
fruit
bread, cereal, rice, pasta
高中(人教版)英语选修9课件：unit 5 section 1
答案：
The advertisement want to sell something or to
inform or educate the public.
英语 选修9
Unit 5 Inside advertising
Step Three：Fast reading
Find out the answers to the questions according to the text. 1 ． Which kind of advertisements turn us into walking advertisements?
2．With so many messages from advertisers filled our daily
lives，it is important to understand how advertisements work. 答案： filled→filling 3．Then we can avoid to be controlled by them. 答案： to be→being
英语 选修9
Unit 5 Inside advertising
4．Their money would be wasted if the message didn’t reach
A．TV. C．Newspaper. 答案： D B．Magazine. D．B and C.
英语 选修9
Unit 5 Inside advertising
4．What do the advertisers consider?
A．The expense. B．Target audience.
C．Media appreciate for the product.
人教版高中英语选修9课件：Unit 5 Inside advertising Reading(共37张PPT)
1. Do you like McDonald’s better than KFC because of the advertisement?
In newspapers
Everywhere
On billboards
In magazine
Advertisements
WHERE?
At the airport
3. Refresh water
A. Why are the first two lines written bigger than the rest of the advertisement? These lines appear bigger so that they are the first thing people notice about the advertisement.
On TV
At the cinema
On buses
On the radio In train stations
Compare advertisements
Compare the advertisements, which one is easier for you to remember? Why?
C. Why do advertisers often use the “Buy one get one free” message? People love a bargain, so they are attracted to free offers and are more likely to buy the product if they think they are getting something for free.
As explained in B, they are not really getting anything for free because the advertiser puts a price on the product that the consumer buys that will cover the cost of the “free” one.
In newspapers
Everywhere
On billboards
In magazine
Advertisements
WHERE?
At the airport
3. Refresh water
A. Why are the first two lines written bigger than the rest of the advertisement? These lines appear bigger so that they are the first thing people notice about the advertisement.
On TV
At the cinema
On buses
On the radio In train stations
Compare advertisements
Compare the advertisements, which one is easier for you to remember? Why?
C. Why do advertisers often use the “Buy one get one free” message? People love a bargain, so they are attracted to free offers and are more likely to buy the product if they think they are getting something for free.
As explained in B, they are not really getting anything for free because the advertiser puts a price on the product that the consumer buys that will cover the cost of the “free” one.
人教版高三英语选修九Unit 5Reading课件
The cost. Can you find another two words from these two paragraphs with the same meaning?
The budget/expense.
Para 8-9
• According to the author, does advertising work?
Para 2
• What is an advertisement? • Who advertises? • Why do they advertise?
Para 2
1. What advertisement is:
Where
An advertisement is a message or announcement that +
What is an ad?
1) Definition 2) Means 3) Advertisers
How do advertisers make effective ads?
1) Identify the target 2) Appeal to the target
3) Use a suitable medium
informs or influences people.
What
2. Who advertises:
+ Who
Business, individuals, organizations and associations
+
3. Why they advertise :
Why
+
For business and for informing and educating the public.
The budget/expense.
Para 8-9
• According to the author, does advertising work?
Para 2
• What is an advertisement? • Who advertises? • Why do they advertise?
Para 2
1. What advertisement is:
Where
An advertisement is a message or announcement that +
What is an ad?
1) Definition 2) Means 3) Advertisers
How do advertisers make effective ads?
1) Identify the target 2) Appeal to the target
3) Use a suitable medium
informs or influences people.
What
2. Who advertises:
+ Who
Business, individuals, organizations and associations
+
3. Why they advertise :
Why
+
For business and for informing and educating the public.
人教版 选修9unit5 How advertising works readingppt课件
.
2. Super Shooze
A. What group of people is the advertisement made for? Young people who like sports and the latest fashions.
.
B. What message does the advertisement give? If you wear our shoes you’ll have an exciting life, and be popular.
1. Who advertises?( A.B.C.D )
A. business
B. individuals
C. organisations D. associations
2. Why do they advertise?( A.B )
A. to inform the public B. to sell their goods
.
C. Do you think the message is true?
No, because just wearing a certain brand of shoes won’t make you excited, popular or have fun.
.
3. Refresh water A. Why are the first two lines written
modern machines air pollution human beings
❖Part I. (para 1 ) Introduction ❖Part II. (para 2 ) What is an ad? ❖Part III. (para3-7)How do advertisers
2. Super Shooze
A. What group of people is the advertisement made for? Young people who like sports and the latest fashions.
.
B. What message does the advertisement give? If you wear our shoes you’ll have an exciting life, and be popular.
1. Who advertises?( A.B.C.D )
A. business
B. individuals
C. organisations D. associations
2. Why do they advertise?( A.B )
A. to inform the public B. to sell their goods
.
C. Do you think the message is true?
No, because just wearing a certain brand of shoes won’t make you excited, popular or have fun.
.
3. Refresh water A. Why are the first two lines written
modern machines air pollution human beings
❖Part I. (para 1 ) Introduction ❖Part II. (para 2 ) What is an ad? ❖Part III. (para3-7)How do advertisers
人教版高中英语选修9课件：Unit 5 Inside advertising Using language(共22张PPT)
Match the two columns. a. can make the company stop using the b. offending advertisement if a
complaint about an ad is correct. b. is also responsible for checking the
5. Even though there are laws and advertisers’ code of conduct, some bad ads do get made. do 经常用于肯定句和祈使句中, 表示 强调。
e.g. Please! Do be quiet a moment. 请务必安静一下。
He did tell me that but he is denying it now. 他的确跟我这样说的, 但现在又否认了。
Ask for receipt and make sure you get it. 要一张收据, 而且一定要确保你拿 到收据。
2. One way to control advertising is to make laws that prevent advertisers doing the wrong thing. 控制广告的方法之一就是制订法律以 约束广告商们的不法行为。
He is always dressed in decent clothes. 他总是穿着体面的衣服。 decent 指行为是“合宜的; 得体的; 合乎 道德规范的”。
e.g. It is a decent film, without crime or violence. 那是一部合乎规范的电影, 没有犯罪和暴力镜头。
product before buying. c. can prevent advertisers doing the
高中英语人教选修九课件：Unit 5Period Ⅳ
Aoroa Quartz Alarm Clock 3．它受到消费者的欢迎。
accurately.
It is
by the customers.
4．奥罗牌石英晶体闹钟一定是高质量的。
Aoroa Quartz Alarm Clock is sure to be
．
【答案】 1.your best choice 2.keeps the time 3．well received 4.of high quality
He was banned from the meeting. 他被取消了出席会议的资格。
完成句子
①他们威胁要禁止该书。
They threatened to ②他被禁止驾车一年。
the book.
He has been
for a year.
③警方取消了不准在这条街上停车的禁令。
The police
词汇——必用词汇是关键
【答案】 1.surely 2.accurately mon 4．design 5.customer
第3步
句式——熟练翻译是根本
1.奥罗牌石英晶体闹钟是你最佳选择。
Aoroa Quartz Alarm Clock is surely
．
2．奥罗牌石英晶体闹钟计时准确。
Both windows are not open. 两扇窗子并不都开着。 Not everyone likes this book. 并非人人都喜欢这本书。
翻译句子 ①我并不都认识他们。
②两本书我并不是都喜欢。
③周日没有学生去农场。
【答案】 ①I don't know all of them. ②I don't like both of the books. ③No student goes to the farm on Sunday.
人教版高中英语选修9第5单元写作课writing教学课件
学 生
structure
结构
2. Does the passage have a proper beginning and ending? 文章有完整的开头与结尾
作
文 content
互
内容
Is everything to the point 切题? Does the writer use any linking words? 关联词
赞成 1. 吸收不同文化， 促进文化交流
2. 刺激消费( stimulate the consumption)， 增加收入
3. 展现个性，娱乐放松 你的观点。。。
反对 1. 带有宗教色彩 2. 文化入侵 3. 浪费金钱，助长虚荣（vanity)
1. Does each part have a topic sentence? 主题句
英语学科核心素养
语言能力 学习能力 思维品质 文化品格
• 理解文化内涵 • 比较文化异同
文化品格
• 汲取文化精华
• 具备一定的跨文化沟通能力
• 传播中华优秀文化的能力
F
E
S
T
I
Aቤተ መጻሕፍቲ ባይዱ
V
L
Valentine's Day is observed almost at every corner of the world as it falls on February 14 each year.
at the 19th National Congress of the Communist Party of China
President Xi emphasized that “Chinese traditional culture is the root and soul (“根"和“魂”) of Chinese nation, which should be carried forward (弘扬) to the world.”
新人教版高中英语选修九 Unit 5 Using language教学课件
dishonest adj. 不诚实的 alcoholic adj. 酒精的; 含酒精的 n. 酗酒者; 酒鬼 tobacco n. 烟草; 烟草制品 ban n. 禁令 vt. 禁止; 取缔 promote vt. 促进; 提升 immoral adj. 不道德的; 邪恶的 decent adj. 正派的; 得体的; 适当的
Unit 5 Inside advertising
Using language
Words
dial operate litre mature fashion misleading ethnical vt. 拨(号) n. 操作员; 接线员 n. 升 adj. 成熟的; 到期的 n. 样式; 流行 adj. 易误解的; 另人误解的 adj. 合乎道德的; 道德的
2. and so 连接并列句 Thanksgiving is an only American holiday and so neither British people
D. A wish to be in fashion. Ad 1
Listen and write down any facts. Advert 1 Advert 2 Advert 3
Star FM: a ne found at 104.5 waveband
A: Again? Aren’t your feet sore?
B: No way, not when I’m wearing Superstars! C: Superstar shoes and boots, latest fashions, all sizes, comfortable. Available at all good shoe stores.
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Debate
Should we celebrate the western festivals?
Writing
聚焦高考
writing
现在很多青年学生热衷于庆祝西方节日，在今天的英语课上，你班的同学们就 “should we celebrate the western festivals” 这个话题展开了激烈的辩论。 请你根据下表提供的信息，用英语写一篇短文介绍讨论的情况。
评 标
Is there any advanced vocabulary 高级词汇?
准 language Are there any good sentence patterns 高级句式? 语言
Is the handwriting beautiful? 书写漂亮
Show time
Should we celebrate foreign festival?
Chinese Festivals
Western Festivals
similarities
…… ……
d0if2ference 03
Differences:
1. Different cultural backgrounds
Chinese festivals are always related
2. Different activities:
holiday, Chinese will worship the
ancestors, visit the relatives and eat
different festival foods, while
westerners worship the God.
With the booming of the globalization and the increase of the cross-cultural communications. Nowadays, Western festivals such as Christmas and Valentine's Day are gaining increasing popularity in China, especially among young students. But whether we should celebrate these festivals has become a subject of heated discussion.
英语学科核心素养
语言能力 学习能力 思维品质 文化品格
• 理解文化内涵 • 比较文化异同
文化品格
• 汲取文化精华
• 具备一定的跨文化沟通能力
• 传播中华优秀文化的能力
F
E
S
T
I
A
V
L
Valentine's Day is observed almost at every corner of the world as it falls on February 14 each year.
Nowadays, Western festivals such as Christmas and Valentine's Day are gaining increasing popularity in China, especially among young students, But whether we should celebrate these ct of heated discussion, Opinions are divided.
学 生
structure
结构
2. Does the passage have a proper beginning and ending? 文章有完整的开头与结尾
作
文 content
互
内容
Is everything to the point 切题? Does the writer use any linking words? 关联词
赞成 1. 吸收不同文化， 促进文化交流
2. 刺激消费( stimulate the consumption)， 增加收入
3. 展现个性，娱乐放松 你的观点。。。
反对 1. 带有宗教色彩 2. 文化入侵 3. 浪费金钱，助长虚荣（vanity)
1. Does each part have a topic sentence? 主题句
Chinese Valentine’s Day is celebrated on the seventh day of the seventh lunar month. It is also known as Double-Seventh Day or Qixi Festival. It dates back to as early as the Han dynasty. Linked to a romance myth called The Weaver Girl and the Cowherd, this day has been the Chinese traditional festival for quite a long time. Some people would celebrate this day in praying for nice lover or better skills.
to the farming culture in ancient
during the festivals, some special
China while western festivals are
activities are taken to celebrate the
ones with religious color.
Valentine‘s Day is associated with romance or love, on which lovers will express their love and send each other gifts, particularly the beautiful flowers and chocolates.
Although there are similarities between the Chinese and western festivals, there are differences between them. Let’s discuss in pairs the differences between the Chinese and western festivals.