2019商务英语BEC中级考试阅读理解练习题(2)
BEC中级第二辑阅读真题及答案详解
BEC中级第二辑阅读真题及答案详解Test1Part 1一这篇文章讲的是培训(coaching)的作用。
培训对一个公司的发展和员工的成长都是至关重要的。
文章的内容比较泛,但是题目的答案比较明显。
第一题,教练和员工之间的接触不能解决工作中的所有困难。
答案是C段的这么一句:In theory, the coaching relationship should provide answers to every problem, but in practice it falls short of this.理论上,培训可以提供所有问题的答案。
但是实践中达不到这样。
Fall short of是关键词。
第二题,讨论某些情况如果再度出现的话怎么样可以处理的更好。
答案是A段的这么一句:analysing how they were managed and how they might be dealt with more effectively on subsequent occasions.分析应该如何进行处理并且在接下来的情况下怎样可以处理的更有效。
这里的dealt with more effectively对应于题干中的better handled,on subsequent occasions.也就是occur again。
第三题,教练鼓励员工将所学应用到日常的工作中。
答案是B段的这么一句:helps individuals to use formally learnt knowledge in day-to-day work and management situations.帮助个人将学到的正式知识用在日常工作和管理情况下。
这里的day-to-day work and management situations就是题干中的routine work situations,what has been taught也就是formally learnt knowledge。
2019年BEC中级商务英语阅读练习试题2
2019年BEC中级商务英语阅读练习试题2 The best person for the jobEmployees can make a business succeed or fail, so the people who choose themhave a vital role to play.Employees are a company’s new ideas, its public face and its main asset. Hiring the right people is therefore a significant factor in a company’s success.(0) G If the human resources department makes mistakes with hiring, keeping and dismissing staff, a business can disappear overnight. Many companies now realise that recruiting the best recruiters is the key to success.Sarah Choi, Head of HR at Enco pic, believes that thinking commercially is a key quality in HR. Every decision an HR manager makes needs to be relevant to advancing the business. (8) ...C.....That’s no longer the case. HR managers have to think more strategically these days. They continually need to think about the impact of their decisions on the bottom line. (9).....F... For example,a chief executive will expect the HR department to advise on everything from the headcount to whether to proceed with an acquisition.Why do people go into HR in the first place? Choi has a ready answer. I think most people in the profession are attracted by a long-term goal.(10)....D......Nothing happens in the company which isn’t affected by or doesn’t impact on its employees, so the HR department is a crucial part of any business.Not all operational managers agree. An informal survey of attitudes to HR departments that was carried out last year by a leading business journal received comments such as "What do they actually contribute?"(11).....A..... As Choi points out, salaries have never been higher and, in addition, HR managers often receive substantial annual bonuses.Despite the financial rewards, HR managers often feel undervalued, and this is a major reason for many leavingtheir jobs.(12)...E......However, a lack of training and development is a more significant factor. These days, good professional development opportunities are considered an essential part of an attractive package,Choi explains.A But rising levels of remuneration demonstrate that the profession’s growing importance is widely recognised.B At one time, a professional qualification was required in order to progress to the top of HR.C Other departments and senior executives used to see HR managers as having a purely administrative role.D Since it’s one of the few areas where you can see the whole operation, it can lead to an influential role on the board.E Being seen as someone who just ticks off other people’s leave and sick days does not help build a sense of loyalty.F They therefore need to be competent in many aspects of a company’s operations.G On the other hand, recruiting the wrong staff can lead to disaster.这篇文章的标题有些misleading,“The best people for the job”,还以为是招人的标准。
2019年剑桥商务英语中级阅读模拟试题及答案
2019年剑桥商务英语中级阅读模拟试题及答案Read the article below about the changing role of human resources departments.The best person for the jobEmployees can make a business succeed or fail, so the people who choose them have a vital role to play.Employees are a company’s new ideas, its public face and its main asset. Hiring the right people is therefore a significant factor in a company’s success.(0) G If the human resources department makes mistakes with hiring, keeping and dismissing staff, a business can disappear overnight. Many companies now realise that recruiting the best recruiters is the key to success.Sarah Choi, Head of HR at Enco pic, believes that thinking commercially is a key quality in HR. Every decision an HR manager makes needs to be relevant to advancing the business. (8) ...C.....That’s no longer the case. HR managers have to think more strategically these days. They continually need to think about the impact of their decisions on the bottom line. (9).....F... For example,a chief executive will expect the HR department to advise on everything from the headcount to whether to proceed with an acquisition.Why do people go into HR in the first place? Choi has a ready answer. I think most people in the profession are attracted by a long-term goal.(10)....D......Nothing happens in the company which isn’t affected by or doesn’t impact onits employees, so the HR department is a crucial part of any business.Not all operational managers agree. An informal survey of attitudes to HR departments that was carried out last year by a leading business journal received comments such as "What do they actually contribute?"(11).....A..... As Choi points out, salaries have never been higher and, in addition, HR managers often receive substantial annual bonuses.Despite the financial rewards, HR managers often feel undervalued, and this is a major reason for many leavingtheir jobs.(12)...E......However, a lack of training and development is a more significant factor. These days, good professional development opportunities are considered an essential part of an attractive package,Choi explains.A But rising levels of remuneration demonstrate that the profession’s growing importance is widely recognised.B At one time, a professional qualification was required in order to progress to the top of HR.C Other departments and senior executives used to see HR managers as having a purely administrative role.D Since it’s one of the few areas where you can see the whole operation, it can lead to an influential role on the board.E Being seen as someone who just ticks off other people’s leave and sick days does not help build a sense of loyalty.F They therefore need to be competent in many aspects of a company’s operations.G On the other hand, recruiting the wrong staff can lead to disaster.这篇文章的标题有些misleading,“The best people for the job”,还以为是招人的标准。
2019年bec商务英语试题及答案
2019年bec商务英语试题及答案2019年BEC商务英语试题及答案一、听力部分1. What is the main topic of the meeting?A. Project managementB. Marketing strategyC. Financial reportD. Staff trainingAnswer: B2. Who will be responsible for the new product launch?A. The marketing teamB. The sales departmentC. The R&D departmentD. The customer service teamAnswer: A二、阅读部分3. According to the article, what is the most significant challenge for small businesses?A. High competitionB. Limited resourcesC. Economic fluctuationsD. Regulatory complianceAnswer: D4. What does the author suggest as a solution to thechallenge mentioned in question 3?A. Collaboration with larger companiesB. Seeking external fundingC. Implementing cost-cutting measuresD. Lobbying for policy changesAnswer: A三、写作部分5. Write a memo to your colleagues about the upcoming company retreat. Include the date, location, and agenda for the retreat.[Your response here]四、口语部分6. Describe a situation where you had to negotiate a contract with a difficult client. What strategies did you use to reach an agreement?[Your response here]7. Discuss the importance of effective communication in a multicultural work environment. Provide examples of how cultural differences can affect communication and suggest ways to overcome these challenges.[Your response here]五、案例分析部分8. Analyze the following business scenario: A company is considering expanding into a new market. What factors should they consider before making the decision?[Your response here]9. What are the potential risks and benefits associated with the expansion mentioned in question 8?[Your response here]六、综合应用部分10. You are the project manager for a new product development. List the key steps you would take to ensure the project's success.[Your response here]11. Explain how you would handle a situation where a team member is underperforming and affecting the project's progress.[Your response here]。
2019年剑桥商务英语考试BEC中级训练题及答案
2019年剑桥商务英语考试BEC中级训练题及答案1 the failure of a company to set its prices appropriately2 a context that makes it difficult to increase prices3 the consequences of companies trying to conceal their approach to pricing4 the means by which a company ensured precision in the prices it offered5 the fact that companies can learn about the effects ofa price reduction6 the first sector to price products according to how much customers were prepared to spend7 the widespread use of rough guidelines to determine pricesGetting the price rightA、Chief executives need to pay more attention to pricing, according to Roberto Lippi of the Apex Group, a consultancy that offers advice on pricing strategy. He accepts that low inflation figures in many industrialised countries makes raising prices tough, but argues that this should not necessarily deter companies. He gives the example of the airlines, which, with their minimum stay requirements and massive premiums for flexibility, led the way in sorting customers into categories, based on their willingness to pay.B、The key to pricing is to avoid alienating customers. As Lippi points out, once a bad price has beenestablished, it can be very difficult to turn the situation around. He gives the example of a consumer goods company that went bankrupt largely because it did not price its digital cameras properly. In contrast, he cites the case of a Swiss drug company that introduced software for every salesrepresent ative’s laptop, enabling them to provide consistent and accurate price quotes. To help staff with this innovation, the company also created a new post of director of pricing strategy.C、Many of today’s managers have the benefit of modern technology to help them with pricing. Supermarket chains, for example, can easily trackcustomers’ ’elasticity’ - how their buying habits changein response to a price rise or a discount. But although a company can now measure this sort of thing in a more sophisticated way, following basic rules is still the most common way of setting prices. Most bosses still worry more about their costs than the prices they charge; one recent survey found that they spend as little as 2% of their time on pricing.D、One popular approach to pricing is illustrated by the car companies that charge extra for product add-ons suchas electric windows, instead of offering them as part of the standard price. Although many customers are prepared to pay extra, Lippi recommends that companies make sure that price differences reflect real differences in the product, eitherin quality or in the extra service on offer. The worst approach is to try to keep the pricing structure secret from customers. Nowadays, that is more likely to lead to lost contracts than large profits.。
商务英语BEC考试中级练习试题.doc
2019 年商务英语 BEC 考试中级练习题单项选择题1、根据下面资料,回答题Speaking Your Customers' LanguageModern international trading practices are highlighting thegrowing importance of language training.Modern-day business really does transcenD nationalbarriers.Thanks to sophisticateD IT anD communicationssystems, businesses can now market their products on A.truly global scale.The worlD is indisputably becoming A.smaller place, as service anD manufacturing companies search the international marketplace for new suppliers anDclients .Businesses must, however, be aware that once theyexpanD the areA .in which they operate, they face increaseD competition .The standarD anD quality of their goods become increasingly important in keeping up with competitors.But most of all, it is the service element accompanying the goodswhich is crucial to A.company's success in A.particular market .This new philosophy has leD to many companies, someof which have even offereD products of A.lesser quality, gaining success overseas.Although globalization may, in some senses, have broughtnational economies closer together, societies arounD theworlD still have radically different expectations, processesanD standards .These are not A.function of economiC.change, but are more deep-rooteD anD difficult to alter.They can be A.major problem for businesses expanding abroad, with thegreatest obstacle of all being the language barrier.If you have to deal with clients, suppliers anD distributors inA.range of countries, you will not only neeD the skills to communicate with them, you will also neeD to reconcile anynational biases you have with the diverse ways of doingbusiness that exist arounD the globe.The value of effective communication is not to beunderestimated .New technology such as video-conferencing anD email has playeD A .part in making the communication process easier anD it may also be possible that the introduction oflanguage interpretation software will help with some global communications problems .But, of course, it is the humanelement of the communication process that is so vital inbusiness, especially in negotiations, presentations anD team-building .It is essential for managers to meet regularly withstaff, customers anD partners, so that issues can bediscussed, messages communicateD anD feedback obtained .The value of well-organizeD language training is immense, anD canbring benefits to all levels anD departments withinA.multinational organization .Unfortunately, however, many organizations have A .very narrow view when it comes totraining of any kind .Often, an urgent requirement has to be identifieD before training is authorized .Then, A .training company is employeD or A .programme is developeD in-house,the team is trained, anD that is seen as the enD of thematter .However, the fact remains that training programmesare effective only if they are relevant to A .company's broader, long-term needs .They shoulD be regardeD as an investment rather than A .cost.Changes in expectations anD attitudes are certain to continuefor companies that trade globally .Although such companies are not yet faceD with their international partners anDclients demanding that business be conducteD in their mother tongue, they realize that overseas competition isincreasingly fast.If these companies want to continue to achieve success on the international trading circuit, theymust be prepareD to adapt to situations anD speak the local language .If not, someone else will.According to the first paragraph, improveDcommunications have enableD companies to_______A.offer A.wider variety of products anD servicesB.expanD beyonD their domestiC.marketsC.perform better than their international competitorsD.open more manufacturing facilities abroad2、根据下面资料,回答题The Bank with IdeasWith several hundreD years of history behind it, the APL Bank has few problems in (0)....B......businesses that it is Areputable anD secure (19)......of A .range of bankingservices .Now, it is demonstrating to business customers thatit is flexible anD responsive enough .to(20) ......theirchanging needs in the 21st century.BaseD in London, APL offers banking services to businesses throughout the UK viA .its branch (21)......Most customer service provision is (22).....out by personal accountmanagers baseD in local branches, together with(23).....staff at company headquarters.An important(24)......for APL has been to make it easy for customers to(25)......business with the bank.They can contact theiraccount manager by direct line or email; if the manager is onholiday, A .carefully chosen colleague becomes the "accountcontact" and(26)..... . with the customer during themanager's (27)..... . In addition, for those who want (28).....to their bank at any time of day or night there isnow A.24-hour phone-baseD service.In order to remain competitive anD builD customer loyalty,the bank guarantees to turn arounD urgent loan(29)..... . within 24 hours .This focus on the customer hasalso been A .driving(30).... . in APL's recruitment anDdevelopment policy .For example, newly inducteDstaff(31)......A ."customer service review" to finD out whatit is like to be on the other side of the desk, asking toborrow money .Together, these (32)......in banking haveachieveD excellent results .The customer(33)..... .is growing fast, anD last year the bank gaineD 36,000 newbusiness accounts.(19)选A.producerB.supplierC.providerD.giver3、根据下面资料,回答题AToo often we accuse others of not listening, pretending thatwe ourselves are faultless, yet in our hearts we know that many of the mistakes we make come about because we haven't listened carefully enough. We get things wrong because we haven't quite understood what someone meant when they were talking to us. Anyone who has ever taken the minutes of along meeting will know how hard it is to remember - despitethe benefit of notes - exactly what everyone said. Butsuccess depends on getting things right - and that means listening.BListening is not the same thing as hearing; it is not an effortless activity. It demands attention and concentration. It may mean quizzing the speaker for additional information orfor clarification - it is always better to ask than to continue regardless and get things wrong. However, if you allow your mind to wander onto something else, even for a few minutes, you'll miss what the speaker is saying - probably at the very moment when he or she is saying something critical. And not having heard, you won't know you've missed anything until it's too late.CThe most common bad habit we have is to start thinking ofwhat we are going to say about the subject long before theother speaker has finished. We then stop listening. Even worse, this often adds rudeness to inattentiveness, as onceyou have decided what to say there is a fair chance you willinterrupt to say it. Good listeners don't interrupt. In fact,it is often worth explaining the main idea of what youhave just been told before going on to make your ownpoints. Nobody is offended by this and it shows that youhave listened well.DAbove all, be patient and accept that many people are notvery good communicators. It's helpful to remember that theways people move and position themselves while they arespeaking can reveal a great deal about what they are saying.Equally importantly you should put yourself in the otherperson's shoes, both intellectually and emotionally; it willhelp you to understand what they are getting at and form a response. But don't be too clever. Faced with a know-all,many people keep quiet because they see no point incontinuing.Sometimes it is necessary to insist on further explanation.4、根据下面内容,回答题Evaluating the Performance of the BoardFew employees escape the annual or twice-yearly performancereview .(0) ...G ... The answer is not a great number.And the smaller the company, the fewer checks there are on howwell the directors are doing.Some of the largest companies formally assess the performance of their board, but very fewnew or growing companies have managed to get round to establishing any such procedure.Many business experts believe, however, that it is importantfor all companies to reviewthe performance of the board.(8).....Another reason is that the board itself needs information on how well it is doing,just as much as other employees do.For the chief executive, appraisal of some sort is absolutely essential for his or herown sake and for the good of the company.Indeed, many of those who have reached this level remark on how lonely thejob of chief executive is and how few opportunities they getto discuss issues relating to it.There is some evidence to show that once smaller companiesput a board appraisal process in place, they find thisprocess relatively easy to operate.(9).....Their counterparts in larger organizations, however, are oftenafraid that appraisals could be a challenge to their status.So, how should companies assess their board? (10).....At avery basic level, this could simply mean getting all the directorsto write down what they have achieved and how they canimprove on it .At the other end of the scale is the full "360-degree" appraisal .Here, each director is appraised in asystematic manner by a combination of the chairman and fellow directors.In the largest companies there are many methods for assessing the board .A number of such companies have self-assessment schemes.The chairman may meet each board member individually.The to ask how things are going, in a fairly informal way wholeboard might also meet to talk about its progress in opensession .(11).....These might ask for people's opinionson the board's main tasks or on how well the committeesare working.Research indicates there has been some improvement in the way the appraisal of board members is conducted.(12)......The chairman will have been involved directly or indirectly inthe appraisal of all members of the board.Whose job is it, then, to appraise the chairman?A.It is often the case that the directors of such companies are even happy to receive criticism, as thiscan prevent them from making basic mistakes.B.The rest of the workforce sees it as unfair if thedirectors are the only members of thecompany to escape appraisal.C.These are encouraging as they put a limit on the power ofthe chairman to assess fellow directors.D.Alternatively, questionnaires might be distributedto directors, forming the basis for future discussion.E.One issue remains, however, when all the others have been dealt with .F.It is generally agreed that it is the chairman'sresponsibility to ensure the regular appraisal of each memberof the board.G.However, one wonders how many companies have in place a formal appraisal process for their board of directors.(8)应选5、根据下面内容,回答题Buffet ZoneLucy Robertson started working at a take-away food businessto supplement her income during her student days at Edinburgh University. Several years later she had bought the businessand now, 17 years on, she owns Grapevine Caterers, probably Scotland's leading independent caterers, with a turnover ofalmost ε6m.She had never planned to own a business, and had certainly never considered a career in catering. (0)...G⋯However, her unplanned career began in 1985, when she returned to Edinburgh and discovered that the takeaway she had worked in was up for sale. On impulse, she bought it, but admits thatat the time she knew nothing about catering. (8).....It was a difficult time, but essential in terms of gaining theexperience she needed. The late 1980s boom was goodfor business, with large numbers of office workers wanting takeaway food for their lunches. (9)..... "At one pointthere were 26 food outlets within a 5-kilometre radius," Robertson recalls, as the economy changed and the once packed office blocks started to become vacant, it became clear that Robertson would need to diversify. (10)......It changed thedirection of the company for good.As Robertson began to win catering contracts, she decidedthat the company would have to move to larger premises. In 1994, the move was made when she bought another catering business that already had a number of profitable contractsfor boardroom lunches.Meanwhile, Robertson's main competitor, the oldest catering company in Edinburgh, was causing her some anxiety. "Customerloyally is not to be underestimated," she warns. ButRobertson is not someone who is easily put off. (11)......Partly as a result of this, turnover doubled, and havingoutgrown another site, Robertson bought a city-centrelocation for the group's headquarters.By now, Grapevine's main competitor was a new cateringcompany called Towngates. Although Robertson tried to raise enough money to buy Towngates, she did not succeed. Then luck intervened and Towngates went bankrupt. (12)......Manyaccepted and the company's turnover went from ε700,000 to ε1.5 million almost overnight.However, the company's growth was not as smooth as it soundsin retrospect. Robertson admits, "We were close to the edgeduring the growth period. Like many under-capitalizedcompanies trying to grow, it might easily have collapsed."But that, she feels, is the challenge of developing yourown business.A.But there are plenty of similar contracts to be won inthe east of Scotland before Robertson turns her attention elsewhere.B.Her way round this particular problem was to recruitthe catering manager of the rival company.C.But this demand was short-lived, and before long,increasing competition made it harder to make a profit.D."It was a dramatic learning curve and very smallamounts of money were earned at first," says Robertson.E.She decided that the solution, since many companies required working lunches for meetings with clients, was to prepare and deliver meals to business premises.F.On hearing this, Robertson immediately contacted all oftheir clients and offered the services of Grapevine Caterers.G.Instead, she studied accountancy after leaving university,and a steady if unspectacular professional path seemed set.(8)应选填空题6、1.Problems at Southford PlantDear MR Ballard,You asked for a brief report concerning the recent eventsat the Southford Plant.We have consulted the files and spoken to relevant members of the higher management and thus are able to provide an explanation for the breakdown reported in the press on 17 May of this year.____1____ The handling equipment used to deliver the components to the assembly line has been known to be in need of an overhaul for the past six months. The plant has been working to full capacity to finish the American orders according to schedule.As you know, we had commissioned a study by Industrial Research Consultants. ____2____ In it they warned that there was not enough space available to store sufficient components____3____We had decided to install fully automated robot system. However, at the same time it was clear to our productiondirector that given the present maintenance staff, we wouldnot have sufficient staff available if big problems were toarise____4____But we were still only working a two-shiftsystem so the machines were not getting the necessary cover.We all agree that the breakdown was extremely unfortunate and yet we must admit that, under the circumstance, it was not entirely unexpected.We now believe that we have managed to sort out the major problems which we had been having with the conveyor equipment ____5____ Added to this is the fact that personnel department has been successful in recruiting some highly qualified maintenance staff who makes us confident that a repetition ofthe 16 May now seems entirely unlikely.A. They also recommended expanding the present two-shift system to a three-shift one.B. And also when the new robots are installed in September,we feel certain that such problems will become a thing of the past.C. Unfortunately, as you know, there has been a majorproblem with recognizing the maintenance schedule.D. The wide range of machine we operate is notfully supervised at all times.E. The cause of the breakdown was very simple.F. They submitted their report on April 5.G. There have been a number of delays and breakdowns in production recently which have been reported in the press.H. The firm has been advertising for maintenance engineersfor some weeks.I. All the facilities in the plant will be coordinated toenable the workers to step up production of the new rangeof machines.7、Questions 8-12·Read this text about electrical power in Canada.-I to fill each of ·Choose the best sentence from the list Athe blanks.·For each blank (8 - 12) mark one letter (A - I) on yourAnswer Sheet.·De not mark any letter twice.·One answer has been given as an example. ELECTRICITY: WEALTH, MONEY, POWERCanadian industries have prospered for more than a century on the country ’s abundance of cheap, reliable electrical power. ____ example ____. In fact, Canada consumesmore electricity on a per person basis than anycountry except for Norway ____ 8 ____Electricity is a significant source of export income for Canada. ____ 9 ____ But in the 1970s , Canadian exports rose sharply to address the U. S. demand for cheaper andmore reliable.In 1985, exports of Canadian electrical power reached1,400 million US dollars ____. 10 ____. Net electricityexports account for more than 60% of Canada’s balance of trade.Domestically, Canada continues to generate electrical power, primarily from water ____ 11 ____ Exports of electricity arenow subject to forces far beyond the control ofutility managers ____ 12 ____Example : BA. Besides, electricity from coal and nuclear is 50% to75% cheaper than many other industrial nations.B. Generated primarily by water, our power supplies have attracted and supported energy-intensive industries such as mining.C. It also ranks among the top three electricity producers inthe world, behind the U. S. and Russia.D. Next to electricity, Canadian paper exports came to 900million US dollars every year in the 1960s.E. Two large nuclear power plants began to generate electricity.F. Since then, electricity ’ exports have declined but they have continued to exceed 700 million US dollars.G. Environmental and trade policies all influenceelectrical production and trade.H. Canada and the U. S. imported and exported power in almost equal measures after 1901.I. Therefore, the Canadian government has little influence on these forces.8、Questions 17-20Using the information in the text, complete eachsentence 17-20 with a phrase A-G from the list below.For each question 17-20, mark one letter (A-G) onyour Answer Sheet.Do not use any letter more than once.17 Most people agree that the recent increase in stressis due to changes in ____________.18 The trainees are taught that the right level of stressat work is important for good.19 Trainees learn that one way of limiting stress is bydeciding upon.20 One of the most important parts of the course islearning how to react to___A levels of performanceB shorter deadlinesC employment practicesD higher levels of sicknessE unfair demandsF successful management structureG practical targets简答题9、Part OneYou are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary. Write a memo of 30-40 words to your secretary.Telling her who you are going to see and when;Asking her to book flight tickets and accommodation;Telling her what work you would like her to do in your absence;Write on your answer sheet.Part TwoYou are the manager of a TV and radio repair workshop. One of your employees has received the letter below about a faulty cassette player which he inspected. He has written his comments on the customer ’s letter and asked you to write a reply.Write a letter of 100-120 words to the customer, using the employee’s comments and expla ining why your company cannot repair the cassette player.Do not include addresses.Write on your answer sheet.10、Part OneYou are the Manager of a small printing company. A new employee, Mark McCabe, is joining your company on 10th May. Write a short memo to your office administrator:Saying who is starting work and when;Telling him what Mark McCabe’s job will be;Suggesting where Mark McCabe ’s desk should be put;Write 30-40 words on your answer sheet.Part TwoYou were sent on a residential training course for five days. Unfortunately the course was very badly run and there werea lot of problems with it. The advert below shows the detailsof the course, together with your comments.Write a report for your manager on the course (100-120 words). Describe the problems with the course andsuggest what your company should do.Write on your answer sheet.。
商务英语BEC阅读理解练习题及答案
商务英语BEC阅读理解练习题及答案商务英语BEC阅读理解练习题及答案科学研究好象钻木板,有人喜欢钻薄的;而我喜欢钻厚的。
以下是店铺为大家搜索整理的'商务英语BEC阅读理解练习题及答案,希望能给大家带来帮助!The Negotiating T able:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitchyour look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al elsefails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.1. Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals2. Many people say “no” to a sug gestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situation3. Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you4. According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view5. Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly6. Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.For each question 7 – 12 , mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose.The Negotiating T able:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it isthe safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets sloweddown as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.7 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals8 Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situation9 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you10 According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view11 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly12 Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.参考答案:1B 2D 3A 4D 5B 6A15 B 16D 17A 18D 19B 20 A15.第一段有这样一句话needs to avoid being too adversarial,也就是说要保持客观,公正,超然,所以选择B。
2019年BEC商务英语考试阅读试题(2)
2019年BEC商务英语考试阅读试题(2)Setting up an appraisal schemeAppraisals can be a wonderful opportunity for your staff tofocus on their jobs and make plans to develop their unusedpotential. (0) ..........So, if you have decided that an appraisalscheme should be set up in your company, you need toestablish some formal procedures and make some decisionsbefore you begin. Even if your company already has a scheme,you need to consider what you want to achieve and how youare going to do this.First of all, you need to decide on your key objectives and the real purpose of yourscheme.(8).............A scheme should never be introduced at a time of redundancies, or simply forprofit or competitive edge, because this will create fear and alienate staff. The next step is to decidehow the scheme can most successfully be managed. It is essential that all senior staff arecommitted to the process and willing to make a positive contribution.The person given responsibility for designing the scheme and the appraisal forms needs tohave knowledge of all roles within the organisation. He or she must also be aware of employees'potential needs. (9).............It should be someone who is trusted and whom staff will turn to if theyare concerned about their appointed appraiser or the appraisal interview. The design of the schemeshould indicate who will be appraising whom. This needs great tact and sensitivity. First, rememberthat no manager can effectively appraise more than seven or eight people. It is equally importanttoremember that, if significant numbers of staff are appraisedby someone they dislike, or by aperson whose values they donot share, the success of your scheme may bethreatened.(10) ............. So bear this in mind from the beginning and, if necessary, establish an appeals procedure.Having decided on your policy and who will appraise which members of staff, you need tocommunicate this in the simplest possible way. Avoid lengthy documents - few people will readthem. (11)..............Most organisations choose aperson's line manager to be the appraiser. This canbe seen as an opportunity or a threat, so be ready to consideralternatives if necessary.Once you have established the appraisal process, makesure that appraisal interviews takeplace at a convenient time, and ideally on neutral ground. It should be borne in mindthat someappraisals may involve the disclosure ofconfidential information. (12) .............These will show thedecisions that were taken during the interview and willalso indicate any new performance targetsthat have been agreed.A It is important to select a manager who can deal effectively with any suspicions staffmay have about appraisals.B Such a measure can also reduce insecurity and unitestaff in recognising the positiveelements of appraisal.C Having even one staff member in such a position may affect how others respond to theprocess.D Ideally, this should be to provide a supportive framework that aids staff development.E Simply make sure that staff know who will appraise them and why, and what form theinterview will take.F It is therefore important to decide who will have access to written records of the appraisal.G They can also be a means of getting the best out of staff, both as individuals, and as teammembers.。
2019年商务英语BEC考试中级练习题.doc
2019 年商务英语BEC 考试中级练习题单项选择题1、根据下面资料,回答题Speaking Your Customers' LanguageModern international trading practices are highlighting thegrowing importance of language training.Modern-day business really does transcenD nationalbarriers .Thanks to sophisticateD IT anD communicationssystems, businesses can now market their products on A .truly global scale .The worlD is indisputably becoming A .smaller place, as service anD manufacturing companies search theinternational marketplace for new suppliers anDclients .Businesses must, however, be aware that once theyexpanD the areA .in which they operate, they face increaseD competition .The standarD anD quality of their goods become increasingly important in keeping up with competitors .Butmost of all, it is the service element accompanying the goodswhich is crucial to A .company's success in A .particularmarket .This new philosophy has leD to many companies, someof which have even offereD products of A .lesser quality,gaining success overseas.Although globalization may, in some senses, have broughtnational economies closer together, societies arounD theworlD still have radically different expectations, processesanD standards .These are not A .function of economiC .change,but are more deep-rooteD anD difficult to alter .They can be A.major problem for businesses expanding abroad, with thegreatest obstacle of all being the language barrier .If you have to deal with clients, suppliers anD distributors inA.range of countries, you will not only neeD the skills to communicate with them, you will also neeD to reconcile anynational biases you have with the diverse ways of doingbusiness that exist arounD the globe.The value of effective communication is not to be underestimated .New technology such as video-conferencing anD email has playeD A .part in making the communication process easier anD it may also be possible that the introduction oflanguage interpretation software will help with some global communications problems .But, of course, it is the human element of the communication process that is so vital inbusiness, especially in negotiations, presentations anD team-building .It is essential for managers to meet regularly withstaff, customers anD partners, so that issues can bediscussed, messages communicateD anD feedback obtained .The value of well-organizeD language training is immense, anD canbring benefits to all levels anD departments within A.multinational organization .Unfortunately, however, many organizations have A .very narrow view when it comes to training of any kind .Often, an urgent requirement has to be identifieD before training is authorized .Then, A .training company is employeD or A .programme is developeD in-house,the team is trained, anD that is seen as the enD of thematter .However, the fact remains that training programmesare effective only if they are relevant to A .company's broader, long-term needs .They shoulD be regardeD as an investment rather than A .cost.Changes in expectations anD attitudes are certain to continuefor companies that trade globally .Although such companies are not yet faceD with their international partners anDclients demanding that business be conducteD in their mother tongue, they realize that overseas competition isincreasingly fast .If these companies want to continue to achieve success on the international trading circuit, theymust be prepareD to adapt to situations anD speak the local language .If not, someone else will.According to the first paragraph, improveD communicationshave enableD companies to_______A.offer A .wider variety of products anD servicesB.expanD beyonD their domestiC .marketsC.perform better than their international competitorsD.open more manufacturing facilities abroad2、根据下面资料,回答题The Bank with IdeasWith several hundreD years of history behind it, the APL Bankhas few problems in (0)....B......businesses that it is Areputable anD secure (19)......of A .range of banking services .Now, it is demonstrating to business customers thatit is flexible anD responsive enough .to(20) ......theirchanging needs in the 21st century.BaseD in London, APL offers banking services to businesses throughout the UK viA .its branch (21)......Most customer service provision is (22).....out by personal accountmanagers baseD in local branches, together with(23).....staff at company headquarters .An important(24)..... .for APL has been to make it easy for customers to(25)......business with the bank .They can contact their account manager by direct line or email; if the manager is on holiday, A .carefully chosen colleague becomes the "account contact" and(26)..... .with the customer during themanager's (27)..... .In addition, for those who want (28).....to their bank at any time of day or night there isnow A.24-hour phone-baseD service.In order to remain competitive anD builD customer loyalty,the bank guarantees to turn arounD urgent loan (29)..... .within 24 hours .This focus on the customer has also been A .driving(30).... .in APL's recruitment anD development policy .For example, newly inducteDstaff(31)......A ."customer service review" to finD out whatit is like to be on the other side of the desk, asking toborrow money.Together, these (32)......in banking haveachieveD excellent results .The customer(33)..... .is growing fast, anD last year the bank gaineD 36,000 new business accounts.(1 9)选A.producerB.supplierC.providerD.giver3、根据下面资料,回答题AToo often we accuse others of not listening, pretending that we ourselves are faultless, yet in our hearts we know that many of the mistakes we make come about because we haven't listened carefully enough. We get things wrong because we haven't quite understood what someone meant when they were talking to us. Anyone who has ever taken the minutes of a long meeting will know how hard it is to remember - despite the benefit of notes - exactly what everyone said. But success depends on getting things right - and that means listening.BListening is not the same thing as hearing; it is not an effortless activity. It demands attention and concentration.It may mean quizzing the speaker for additional informationor for clarification - it is always better to ask than to continue regardless and get things wrong. However, if you allow your mind to wander onto something else, even for a few minutes, you'll miss what the speaker is saying - probably at the very moment when he or she is saying something critical. And not having heard, you won't know you've missed anything until it's too late.CThe most common bad habit we have is to start thinking of what we are going to say about the subject long before the other speaker has finished. We then stop listening. Even worse, this often adds rudeness to inattentiveness, as once you have decided what to say there is a fair chance you willinterrupt to say it. Good listeners don't interrupt. In fact,it is often worth explaining the main idea of what you havejust been told before going on to make your own points.Nobody is offended by this and it shows that you havelistened well.DAbove all, be patient and accept that many people are notvery good communicators. It's helpful to remember that theways people move and position themselves while they arespeaking can reveal a great deal about what they are saying.Equally importantly you should put yourself in the otherperson's shoes, both intellectually and emotionally; it willhelp you to understand what they are getting at and form a response. But don't be too clever. Faced with a know-all,many people keep quiet because they see no point incontinuing.Sometimes it is necessary to insist on further explanation.4、根据下面内容,回答题Evaluating the Performance of the BoardFew employees escape the annual or twice-yearly performancereview .(0) ...G ... The answer is not a great number .And the smaller the company, the fewer checks there are on howwell the directors are doing .Some of the largest companies formally assess the performance of their board, but very fewnew or growing companies have managed to get round to establishing any such procedure.。
2019年范文剑桥商务英语(BEC)中级阅读及答案-优秀word范文 (2页)
2019年范文剑桥商务英语(BEC)中级阅读及答案-优秀word范文本文部分内容来自网络整理,本司不为其真实性负责,如有异议或侵权请及时联系,本司将立即删除!== 本文为word格式,下载后可方便编辑和修改! ==范文剑桥商务英语(BEC)中级阅读及答案Finding the right peopleWhen a small company grows, managers must take on many new roles. Besides the day-to-day running of the business, they find themselves responsible for, among other things, relations with outside investors, increased levels of cashflow and, hardest of all, recruitment.For most managers of small and medium-sized enterprises, the jobof searching for, interviewing and selecting staff is difficult and time-consuming. ___(0) G___. Interviewing, for example, is a highly skilled activity in itself.“We have found the whole process very hard,” says Dan Baker, foundin g partner of a PR company. “In seven years we have grown from five to eighteen staff, but we have not found it easy to locate and recruit the right people.” ___(8)___. As Dan Baker explains, “We went to one for out first recruitment drive, but they took a lot of money in advance and didn’t put forward anybody suitable. In the end we had to do it ourselves.”Most recruitment decisions are based on a pile of CVs, a coupleof short interviews and two cautious references. David Rowe, a business psychologist, studied how appointments were made in five small companies. He claims that selection was rarely based in clear criteria. ___(9)___. This kind of approach to recruitment often has unhappy consequences for both employers and new recruits.Small companies often know what kind of person they are looking for. ___(10)___. According to David Rowe, this mean that small company managers themselves have to devote more time and energy to recruitment. It shouldn’t be something that is left to the evenings or weekends.Many companies start the recruitment process with over-optimistic ideas about the type of person that will fit into their team. “It’s。
BEC中级第二辑阅读真题及答案详解
1 the con tact betwee n coach and employee not solvi ng all difficulties at work2 the discussi on of how certa in situati ons could be better han dled if they occur aga in3 a coach encouraging an employee to apply what has been taught to routine work situati ons4 coach ing providi ng new in terest to in dividuals who are un happy in their curre nt positi ons5 coach ing providi ng a supportive environment to discuss performa nee6 employees being asked to an alyse themselves and practise greater self-aware ness7 coach ing en abli ng a compa ny to resp ond rapidly to a lack of expertise in a certa in area Coachi ngACoaching involves two or more people sitting down together to talk through issues that have comeup rece ntly at work, and an alys ing how they were man aged and how they might be dealtwithmore effectively on subsequent occasions. Coaching thus transfers skills and information from one person to another in an on-the-job situation so that the work experienee of the coach is used to advise and guide the in dividual being coached. It also allows successes and failures to be evaluated in a non-threate ning atmosphere.BCoachi ng means in flue ncing the lear ner's pers onal developme nt, for example his or her con fide neeand ambiti on .It can take place any time duri ng an in dividual's career. Coach ing is inten dedtoassist in dividuals to function more effectively, and it is a powerful lear ning model. It begi nswhereskills-based training ends, and helps individuals to use formally learnt knowledge in day-to-daywork and man ageme nt situati ons. In dividuals being coached are in a dema nding situati onwiththeir coach, which requires them to consider their own behaviour and question their reas ons for doing thin gs.CThe coach professi on ally assists the career developme nt of ano ther in dividual, outside theno rmalman ager/subord in ate relati on ship. In theory, the coach ing relati on ship should providean swers toevery problem, but in practice it falls short of this. However, it can provide a space for discussi on and feedback on topics such as people man ageme nt and skills, behaviour patter ns,con fide nce-buildi ng and time man ageme nt. Through coach ing, an orga ni sati on can meetskillsshortages, discuss targets and indicate how employees should deal with challenging situati ons, all at short no tice.DEffective coaches are usually those who get satisfact ion from the success of others and whogivetime to the coaching role. Giving people coaching responsibilities can support their developme nt,either by en couragi ng man ageme nt pote ntial through small-scale on e-to-one assig nmen ts,or byprovidi ng added job satisfacti on to man agers who feel they are stuck in their prese nt jobs. A coach is also a con fide ntial adviser, accustomed to develop ing positive and effective approachestocomplex man ageme nt, orga ni sati onal and cha nge problems.这篇文章讲的是培训(coaching )的作用。
2019年BEC中级剑桥商务英语阅读练习试题
2019年BEC中级剑桥商务英语阅读练习试题A.Gianluca Tramcere, Silica SystemsAn outsourced IT service is never a fully independent entity. It is tied to the home company’s previous and continuing systems of working. But despite the added responsibility of managing new ways of working, many businesses ignore the integration process. They fail to establish contracts that define the ways in which the two companies will work alongside one another, and focus solely on the technological aspects of service delivery.B.Kevin Rayner, DomolaBusinesses need to build integration competency centres dedicated to managing the integration effort. It is critical to have an individual in charge to check that the external and internal business operations work together. Although companies often think of outsourcing as a way of getting rid of people and assets, they need to remember that, at the same time, outsourcing involves gaining people. Because there is a new operation being carried out in a different way outside of the home business, this creates a training element.C.Clayton Locke, Digital SolutionsCommunication is the key to success, and outsourcing to other regions or countries can lead to a range of problems. For any such initiative, it is necessary to create a team where there is good, open communication and a clear understanding of objectives and incentives. Bringing people to the home location from the outsourced centre is necessary,since it can aid understanding of the complexities of the existing system. To integrate efficiently, outsourcing personnel have to talk to the ho me company’s executives and users to understand their experiences.D.Kim Noon, J G TechOne way to avoid the difficulties of integration is to create a joint-venture company with the outsourcer. Thus, a company can swap its assets for a share of the profits. Yet joint ventures bring potential troubles, and companies should be careful not to lose sight of the original rationale for outsourcing: to gain cost efficiencies and quality of service in an area that for some reason could not be carried out entirely in-house. The complexities and costs of a joint-venture initiative should not be underestimated.这篇文章讲的是外购(outsourcing),分别有四位专家就这个问题给出了自己的看法。
2019年BEC商务英语考试中级阅读翻译资料(2)
2019年BEC商务英语考试中级阅读翻译资料(2)Read the following text.? Choose the best sentence from the list on page 52 tofill each of the gaps.? For each gap 8 – 12 mark one letter A – I on your Answer Sheet.? Do not mark any letter twice.The Cash-free SocietyImagine a society in which cash no longer exists, Instead, “ cash ” is electronic, as in bank-card Systems. Currency and coin are abandoned.____ example ____ . Theft of cash would BECome impossible. Bank robberies and cash-register robberies would simply cease to occur ____ ( 8 ) ____ . Purse snatchings would become a thing of the past. Urban streets would become safer ____ ( 9 ) ____ . Security costs and insurance rates would fall.Property values would rise. Neighbourhoods would improve.Drug traffickers and their clients, burglars and receives of stolen property, arsonists for hire, and bribe-takerswould no longer have the advantage of using untraceable currency. ____ ( 10 ) ____ These prosecutions, in turn, would inhibit further crimes.In a society devoid of physical money, a change from cash to recorded electronic money would be accompanied by a flowof previously unpaid income-tax revenues running in the tensof billions of dollars. ____ (11) ____Cash has been the root of much social and economic evil. ____ (12)____ Eighty percent of Americans regularly use credit cards. The development of a federal system to handle the country’s 300 billion annual cash transactions in the United States electronically is within reach.Example: H.A. A national electronic-money system would operate as a debit-card system.B. Retail shops in once dangerous areas could operate in safety.C. As a result, income tax rates could be lowered or the national debt reduced.D. The use of cash has diminished substantially since World War II.E. Attacks on shopkeepers, taxi drivers, and cashiers would all end.F. The emergence of electronic funds-transfer technology makes it possible to change the nature of money and to divorce it from evil.G. Almost every present-day cash transaction can be duplicated electronically.H. The immediate benefits would be profound and fundamental.I. Electronic “money” would leave incriminating trails of data, resulting in more arrests and convictions.答案:Questions 8 – 12: E, B, I, C, F。
商务英语BEC中级阅读理解练习题
商务英语BEC中级阅读理解练习题最新商务英语BEC中级阅读理解练习题Early to bed and early to rise, makes a man healthy, wealthy, and wise.以下是我为大家搜寻整理的`最新商务英语BEC中级阅读理解练习题,期望对正在关注的您有所帮忙!更多精彩内容请准时关注我们应届毕业生考试网!Questions 8-1 2. Read this advertisement of a Canadian computer incorpo ration.. Choose the best sentence from the list A-I on page 5 to fill each of the blanks.. For each blank (8-12)mark one letter(A -I) on your Answer Sheet.. Do not mark any letter twice.. One answer has been given as an example.AST S BRAVO FAMILYOur new and improved Bravo series of personal computers is designed to do calculations in a new way. . . example . . . . . .For example , the new Bravo MT has the same features of Intels very fast Pentium 60MHz microprocessor. It s all the power you need to run an entire workgroup or the latestgraphics-intensive programs, and processes even the most complicated mathematical calculations five times faster than the DX2/66. 8 It s perfect for the power user who demands high performance at an attractive price point.Also new from AST is our latest generation of Bravo LC desktops, a value line of energy efficient 486 personal computers. Our entire Bravo LC family ,while still affordable, has new muscleIntel 486 microprocessors up to 100 MHz and a VESA Local Bus slot. Today, it s fast, tomorrow it could be even faster, if you choose to raise it to Intel s Pentium Over Drive processor. How about more performance in less space? The Bravo LP is a low profile 486 , loaded with award-winning engineering.9 And the graphics RAM can be enlarged to ZMB for 64-bit processing.Our new Bravo NB notebook computers, recently named the number one of the 20 world s top notebook computers ,are some of our best examples of the Bravo family. 10 It is particularly ideal for small businesses ,home offices ,and mobile users.With Bravo , there s something for everyone. Including high value , performance , and the most responsive around the-clock phone support anywhere. 11By the way ,our 486 Bravos are all approved by the Environmental Protection Agency 12 For an AST reseller near you ,please call 800 876- 4 AST.Exampl e: CA. Would you expect anything from the world s fifth largest (and growing )personal computer company?B. In addition ,you ll find .yourself in the enjoyment of free maintenance andtransportation.C. If you want speed, power, expandability, and dazzling graphics performance at a very affordable price, you ll find it in our Bravo personal computers.D. The MT also comes with two AL-slots for graphic upgrades and installed windows-based software solutions.E. So , you ll save energy , money ,and perhaps a few trees.F. For instance, innovative security features help you keep your most confidential work to yourself.G. As a result, you need a certificate issued by the Environment Protection Agency if you buy a personal computer.H. The Bravo NB4/33 is even thinner, lighter ,faster , and more affordable- using very little power with a longer battery life.I. Finally, the DX2/66 is inferior to our Bravo MT in speed,function andgraphics performance.参考答案:8. D 9. F 10. H 11. A 12. E文档内容到此结束,欢迎大家下载、修改、丰富并分享给更多有需要的人。
2019年bec中级考试试题及答案
2019年bec中级考试试题及答案2019年BEC中级考试试题及答案一、听力部分1. A) The flight will be delayed.B) The flight will arrive on time.C) The flight has been cancelled.D) The flight will depart early.答案:C2. A) The weather is too hot.B) The weather is too cold.C) The weather is just right.D) The weather is unpredictable.答案:A3. A) The meeting will be postponed.B) The meeting will be held as scheduled.C) The meeting will be cancelled.D) The meeting will be held online.答案:B二、阅读部分1. What is the main purpose of the article?A) To promote a new product.B) To discuss the impact of technology on business.C) To provide a solution to a business problem.D) To announce a new partnership.答案:B2. According to the passage, which of the following is a benefit of using cloud computing?A) Reduced IT costs.B) Increased security risks.C) Decreased flexibility.D) Slower data processing.答案:A3. What does the author suggest as a way to improve customer satisfaction?A) Offering discounts.B) Reducing product prices.C) Enhancing product quality.D) Providing better customer service.答案:D三、写作部分1. Write an email to a potential client, introducing your company and its services.答案:[此处应有一封完整的电子邮件内容,包括公司介绍、提供的服务以及联系方式等。
BEC剑桥商务英语中级阅读练习题
BEC剑桥商务英语中级阅读练习题俗话说,熟能生巧,多做一些考前练习题可以帮助我们得到一些做题经验,为了方便大家备考,下面小编给大家带来BEC剑桥商务英语中级阅读练习题。
BEC剑桥商务英语中级阅读练习题Issues in the recruitment worldIn the competitive world of investment banking, good senior executives are not easy to find. So what should the industry's hard-pressed directors do when they need to find senior staff? Increasingly, they decide to call in the headhunters. These are busy and profitable times for the recruitment agencies that dominate the world of executive search and selection.(0) .....They needed new people to revitalise their operations, and the result has been a boom in the recruitment market. Pinnacle, a leading recruitment agency, has helped various UK investment banks to rebuild their entire senior management teams. It is hard to overstate the significance of this. (8)............But now everything has changed, and Pinnacle is not the only major player in the field. Some analysts believe that rival recruitment specialists ALT Associates has a larger share of the market. However, there is little doubt that over its 13-year history, Pinnacle and its chairman, Matthew Edwards, have built up an impressive reputation.Edwards estimates that his company controls between 10 and 15 per cent of the headhunting market for senior investment banking jobs in the UK. (9)............Rather, it is the high-calibre jobs and people that Pinnacle deals with that define the company's success. For example, the company was recently commissioned to find a new chairman for NBS Bank, a vacancy that was one ofthe most talked about in the banking world.Most HR directors recognise that headhunters such as Pinnacle play a valuable role in the recruitment process.(10)............Some are concerned that a few companies, including Pinnacle, have too much power over high-level recruitment.(11)............As Tim Davidson, HR Director at Cawfield Bank, explains, They can be kingmakers. These are the people who decide who gets a future and who doesn't. If Edwards forms a view about an individual, it can affect their ability to get a particular job. That view could just have been formed on a bad day.' (12)............ Final decisions in the selection process are always taken by his clients, he says, whoever they are.The role of headhunters should not be exaggerated. Many companies never use them. But as top executives are hard to find, there will always be a role for people like Matthew Edwards.A Although others may put it lower, it is important to remember that the company's reputation is not based on market share alone.B Their chief worry is that the headhunters can now make or break managerial careers.C According to Edwards, this is a further indication that the way Pinnacle searches for a candidate tends to favour a certain type of manager.D But this acceptance does not mean they are universally happy, either with the state of the market or with Pinnacle's role within it.E Until a few years ago, even the biggest companies were unlikely to use headhunters to fill more than one or two jobs a year.F Edwards objects to this suggestion, claiming that all hedoes is find candidates and encourage them to apply for a particular post.G A number of big investment banks recently decided to make changes to their management boards after disappointing end-of-year results.BEC剑桥商务英语中级阅读练习题解析《Issues in the recruitment world》,招聘世界里的话题。
商务英语中级阅读练习及解析
商务英语中级阅读练习及解析为了让大家更好的预备商务英语BEC考试,我给大家整理了商务英语中级阅读练习及解析,下面我就和大家共享,来观赏一下吧。
商务英语中级阅读练习及解析(1)Questions 1-7Look at the statements below and the article about the development of future business leaders on the opposite page.Which section of the article (A, B, C or D) does each statement (1-7) refer to?For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet.You will need to use some of these letters more than once.1 Managers need to take action to convince high-flyers of their value to the firm.2 Organisations need to look beyond the high-flyers they are currently developing.3 There is a concern that firms investing in training for high-flyers may not gain the benefits themselves.4 Managers need expert assistance from within their own firms in developing high-flyers.5 Firms currently identify high-flyers without the support of aguidance strategy.6 Managers are frequently too busy to deal with the development of high-flyers.7 Firms who work hard on their reputation as an employer will interest high-flyers.The Stars of the FutureA Existing management research does not tell us much about how to find and develop high-flyers, those people who have the potential to reach the top of an organisation. As a result, organisations are left to formulate their own systems. A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrows Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organisations high-flyers.B TLRG recognises just how significant line managers are in the process of leadership development. Unfortunately, with todays flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy workloads. One manager in the research group was unconvinced by the logic of sending his best people away on development courses, only to see them poached by another department or, worse still, another firm. This fear of losing high-flyers runs deep in the organisations that makeup the research group.C TLRG argues that the task of management is not necessarily about employee retention, but about creating attraction centres. We must help line managers to realise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers, said one advisor. Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an individual. Loyalty can then be more easily demanded in return.D TLRG has concluded that a companys HR specialists need to take action and engage with line managers individually about their role in the development of high-flyers. Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the high-flyers. Without this, managers will not be in a position to give appropriate advice. And when eventually the high-flyers do move on, new ones will be needed to replace them. The next challenge will be to find a new generation of high-flyers.首先得搞明白的是这篇文章究竟讲的什么。
BEC中级第二辑阅读真题及答案详解
BEC中级第二辑阅读真题及答案详解1thecontactbetweencoachandemployeenotsolvingalldifficu l t i e s a t w o r k 2thediscussionofhowcertainsituationscouldbebetterhandle diftheyoccuragain3 acoachencouraginganemployeetoapplywhathasbeentaughttoro utineworksituations4coachingprovidingnewinteresttoindividualswhoareunhapp y intheircurrentpositions5coachingprovidingasupportiveenvironmenttodiscussperfor mance6employeesbeingaskedtoanalysethemselvesandpractisegre at erself-awareness7coachingenablingacompanytorespondrapidlytoalackofexp er tiseinacertainareaCoachingA Coachinginvolvestwoormorepeoplesittingdowntogethertotal kthroughissuesthathavecomeuprecentlyatwork,andanalysinghowtheyweremanagedandh owth eymightbedealtwithmoreeffectivelyonsubsequentoccasions.Coachingthustransf ersskillsandinformationfromonepersontoanotherinanon-the-jobsituationsothattheworkexpe rienceofthecoachisusedto adviseandguidetheindividualbeingcoached.Italsoallowssuc cessesandfailurestobeevaluatedinanon-threateningatmosphere.BCoachingmeansinfluencingthelearner'spersonaldevelopmen t ,forexamplehisorherconfidenceandambition.Itcantakeplaceanytimeduringanindividual'sca reer.Coachingisintendedto assistindividualstofunctionmoreeffectively,anditisapowe rfullearningmodel.Itbeginswhereskills-basedtrainingends,andhelpsindividualstouseformal lylearntknowledgeinday-to-day workandmanagementsituations.Individualsbeingcoachedarei nademandingsituationwiththeircoach,whichrequiresthemtoconsidertheirownbehaviour andquestiontheirreasonsfordoingthings.CThecoachprofessionallyassiststhecareerdevelopmentofanot herindividual,outsidethenormalmanager/subordinaterelationship.Intheory,thecoachingrel ationshipshouldprovideanswerstoeveryproblem,butinpracticeitfallsshortofthis.However,it canprovideaspacefordiscussion andfeedbackontopicssuchaspeoplemanagementandskills,beha viourpatterns,confidence-buildingandtimemanagement.Throughcoaching,an organisationcanmeetskillsshortages,discusstargetsandindicatehowemployeesshouldd e alwithchallengingsituations,allatshortnotice.D Effectivecoachesareusuallythosewhogetsatisfactionfromthesuccessofothersandwhogivetimetothecoachingrole.Givingpeoplecoachingresponsibilit iescansupporttheirdevelopment, eitherbyencouragingmanagementpotentialthroughsmall-scal eone-to-oneassignments,orby providingaddedjobsatisfactiontomanagerswhofeeltheyarest uckintheirpresentjobs.Acoachisalsoaconfidentialadviser,accustomedtodevelopingpositi veandeffectiveapproachestocomplexmanagement,organisationalandchangeproblems.这篇文章讲的是培训(coaching)的作用。
商务英语BEC中级考试阅读理解练习题.doc
商务英语 BEC 中级考试阅读理解练习题第一篇: THE ART OF PERSUASIONLet me send you our brochure ’ is probably the most commonly used phrase in business. But all too often, it can spell theend of a customer enquiry because many brochures appear tobe produced not to clarify and to excite but to confuse. So what goes wrong and how can it be put right? Too often, businessesfail to ask themselves critical questions like,’Who willthe brochure be sent to? ’ ’What do we want to achieve withit? ’ The truth is that a brochure has usually been producedfor no other reason than that the competition has one.However, with a little research, it often transpires thatwhat the client wants is a mixture:part mail shot, part glossy corporate brochure and part product catalogue - a combination rarely found. Having said that, the budget islikely to be finite. There may not be enough money to meet allthree marketing needs, so the first task is to plan the brochure,taking into account the most significant of these. The otherrequirements will have to be met in a different way.After all,introducing the company’s product range to newcustomers by mail is a different task from selling a newseason’s collection to existing customers.The second task is to get the content right. In 95 per centof cases, a company will hire a designer to oversee thelayout, so the final product looks stylish, interesting and professional; but they don ’t get a copywriter or someone withthe right expertise to produce the text, or at leasttidy it up - and this shows. A bigger failing is to produce abrochure that is not customer focused. Your brochure shouldcover areas of interest to the customer, concentrating on thebenefits of buying from you.Instead, thousands of brochures start with a historylesson, ’Founded in 1987, we have been selling ourproducts .. I can assure you that customers are never goingto say to themselves, ’They’ve been around for 20 years - I ’ll buy from them. ’ It’s not how long you ’ve been in business that counts, it ’s what you’ve done in that time.The important point to get across at the beginning is thatyou have a good track record. Once this has been established,the rest of the brochure should aim to convince customersthat your products are the best on the market.It is helpful with content to get inside the customer ’s head. If your audience is young and trendy, be creative and colourful. As always, create a list of the benefits thatpotential customers would gain from doing business with you,for example, product quality, breadth of range, expertise ofstaff and so on. But remember that it is not enough just tostate these; in order to persuade, they need to be spelt out.One possibility is to quote recommendations from existing customers. This also makes the brochure personal to you,rather than it simply being a set of supplier s’ photographs with your name on the front.At the design stage, there are many production featuresthat can distinguish your brochure from the run of the mill.You may think that things like cutouts or pop-ups will do thisfor you and thus make you stand out, or you may think theyjust look like designer whims that add cost. Go through allthe options in detail. One of them might be thatall-important magical ingredient.13 What point does the writer make about brochures in thefirst paragraph?A Customer expectations of them are too high.B They ought to be more straightforward in design.C Insufficient thought tends to go into producing them.D Companies should ensure they use them more widely.graph 14 The writer’s advice to companies in the second parais toA produce a brochure to advertise new product lines.B use a brochure to extend the customer base.C accept that a brochure cannot fulfil every objective.D aim to get a bigger budget allocation for producingbrochures.15 In the third paragraph, which of the following does thewriter say would improve the majority of brochures?A better language and expressionB better overall appearanceC more up-to-date contentD more product information16 In the introduction to a brochure, the writer advisescompanies to focus onA their understanding of the business environment.B the range of products they offer.C their unique market position.D the reputation they have built up.17 When discussing brochure content in the fifth paragraph, the writer reminds companies toA consider old customers as well as new ones.B provide support for the claims they make.C avoid using their own photographs.D include details of quality certification.18 What does’run of the mill’ in line 67 mean?A eye-catchingB complicatedC stylishD ordinary第一篇参考答案与解析:《 The art of persuasion》,劝说的艺术。
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2019商务英语BEC中级考试阅读理解练习题(2)【BEC】第二篇:The Negotiating TableYou can negotiate virtually anything. Projects, resources, expectations and eadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do notneed to make them feel better than you but, For example, dressing in a style that is not overtly expensive orsuccessful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what theother person is saying, even if you think what they aresaying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with yourverbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energieshave gone to waste. However , joint venture can mean jointrisk and sometimes , if this becomes too great , neitherparty may be prepared to see the deal through . More commonis a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may notbe tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand thedecision-making process within families perfectly. If Mumrefuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.1、 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals2、Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situat ion3、 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you4、According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view5、 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly6、Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.第二篇参考答案:1、B2、D3、A4、D5、B6、A。