Fast fashion

Fast fashion is a contemporary term used by fashion retailers to acknowledge that designs move from catwalk to store in the fastest time to capture current trends in the market.[1] This has developed from a product-driven concept based on a manufacturing model referred to as "quick response" developed in the U.S. in the 1980s [2] and moved to a market based model of "fast fashion" in the late 1990s and first part of the 21st century. Zara has been at the forefront of this fashion retail revolution and their brand has almost become synonymous with the term but there were other retailers who worked with the concept before the label was applied such as Benetton.[3][4] Fast fashion has also become associated with disposable fashion because it has delivered designer product to a mass market at relatively low prices.[5]Fast fashion is a term used to describe clothing collections which are based on the most recent fashion trends presented at Fashion Week in both the spring and the autumn of every year.[6] These trends are designed and manufactured quickly and cheaply to allow the mainstream consumer to take advantage of current clothing styles at a lower price. This philosophy of quick manufacturing at an affordable price is used in large retailers such as H&M, Zara, Peacocks , and Topshop. It particularly came to the fore during the vogue for "boho chic" in the middle of the first decade of the 21st century
Zara (Spanish: [ˈθaɾa]) is a Spanish clothing and accessories retailer based in Arteixo, Galicia,
and founded in 1975 by Amancio Ortega and Rosalía Mera. It is the flagship chain store of the Inditex group; the fashion group also owns brands such as Massimo Dutti, Pull and Bear, Oysho, Uterqüe,Stradivarius and Bershka.
H & M Hennes & Mauritz AB (operating as H&M) is a Swedish retail-clothing company, known for its fast-fashion clothing offerings for women, men, teenagers and children.
It has over 2,300 stores in 41 countries and as of 2011 employed around 87,000 people.[2]
The design team in the company’s Sweden office controls the steps of production from merchandise planning to establishing specifications, and production is outsourced to approximately 800 factories in Europe and Asia. These facilities are used for horizontal division of labor rather than being integrated.[3]
C&A is also an abbreviation for the Chicago and Alton Railroad and Certification and Accreditation. C&A is an international chain of fashion retail clothing stores, with its European head offices in Vilvoorde (near Brussels), Belgium and Düsseldorf, Germany. It has fashion retail store branches in Austria, Belgium, Brazil, China, Croatia, Czech Republic, Bosnia and Herzegovina, France, Germany, Hungary, Italy, Luxembourg, Mexico, Netherlands, Poland, Portugal, Romania, Russia, Slovakia, Spain, Slovenia, Switzerland, Turkey and opening soon in Egypt and Serbia. Its brands include Angelo Litrico, Canda, Clockhouse, Here+There, Palomino, Westbury, Yessica, Yessica Pure, and Your Sixth Sense.
Uniqlo Co., Ltd. (株式会社ユニクロKabushiki-gaisha yunikuro?) is a Japanese casual wear designer, manufacturer and retailer.
The company was originally a division of Fast Retailing Co., Ltd.. On November 1, 2005, it was restructured as a separate wholly owned subsidiary called Uniqlo Co., Ltd. , which is listed on the first section of the Tokyo Stock Exchange.
Uniqlo is Japan's leading clothing retail chain in terms of both sales and profits.[citation needed] The company also operates in China, France, Hong Kong,Malaysia, Russia, Singapore, South Korea, Taiwan, Thailand, the United Kingdom and the United States.。