Week 7
seven在生活中的含义
seven在生活中的含义
seven是一个英语单词，可以用作名词、数词、形容词，作名词时意思是“七个人；七点钟；七岁；（土、法、俄）谢文（人名）”，作数词时意思是“七个”，作形容词时意思是“七的；七个的”。
在生活中，seven也有很多含义和用法，例如：
1. 在一周中，seven代表星期天，即一周的第七天。
2. 在数学中，seven是一个质数，也是最小的正整数之一。
3. 在许多文化中，seven都被认为是一个幸运数字，具有吉祥、神秘的寓意。
4. 在音乐中，seven常常用来表示音阶中的第七个音符。
5. 在体育比赛中，seven也常常用来表示一些特定的规则或比赛方式，例如在七局四胜制的比赛中。
6. 在日常生活中，seven也常常用来表示一些具有特殊意义的事情或情况，例如“七个习惯”、“七个秘诀”等等。
7. seven也可以作为人名使用，例如英文名字中的Seven。
总之，seven在生活中有着广泛的应用和含义，不同的语境和文化背景下可能有所不同。
译林版七年级上册英语全册教案通用5篇
译林版七年级上册英语全册教案通用5篇译林版七年级上册英语全册教案（精选篇1）一学生情况分析（学生62人，其中男生：36人，女生：26 人）1．学习水平不均有的学生对小学英语比较重视，学得很好；但有的学生或学校不重视，学得很不好，还有几个甚至完全没有学过。
有的学生笔试不错，但语音、语调、书写都有待加强。
因此，整个班级的英语水平很不平衡，给日常教学带来诸多的不便，提高了难度。
2．学习习惯不好学生刚刚从小学进入初中，处于一个衔接的阶段，学习任务加重，学习的习惯不是很好，没有形成一定的适合自己的方法，都有待改善。
总之，既要避免好生吃不饱的.现象，又要努力把目前英语有欠缺的学生拉上去，激发他们的兴趣和信心，赶上中上的水平学生。
在今后的教学中应该注重培养、激发兴趣，教给学生学习的方法，从学生的学习兴趣、学习能力、生活经验和认知水平出发，倡导体验、实践、参与与交流的学习方式和任务型的教学途径，发展学生的综合语言运用能力，使语言的学习过程成为学生形成积极的情感态度、主动思维和大胆实践、提高跨文化意识和形成学生自主学习能力的过程，这是新课标和新目标英语的要求。
教学措施和辅助二课时总安排总共100课时：授课课时复习课时测试课时机动课时三．教材总体目标、单元要求及重难点The goal:The goal of Go for it is to make language a step-by-step progression that builds confidence and leads to open-ended activities where students can actively relate learning to their personal lives.Go For It! 是以《英语课程标准》为依据，以学生的英语语言综合运用能力为目标。
不仅以语言知识、语言技能为重点，而且更注重学生的学习策略、情感态度和文化意识。
2014年月历-单双周
星期四 3 10 17 24 4 11 18 25 星期五 5清明节 12 19 26 星期六 6 13 20 27 星期日
2014年5月
星期四 1劳动节 8 15 22 29 2 9 16 23 30 星期五 3 10 17 24 31 星期六 4 11 18 25 星期日
2014年6月
星期四 星期五 星期六 1 5 12 19 26 6 13 20 27 7 14 21 28 8 15 22 29 星期日
2014年2月
星期四 星期五 1春节 6 13 20 27 7 14 21 28 8 15 22 星期六 2春节 9 16 23 星期日
2014年3月
星期四 星期五 1 6 13 20 27 7 14 21 28 8 15 22 29 星期六 2 9 16 23 30 星期日
2014年4月 单双周 双周 week 14 单周 week 15 双周 week 16 单周 week 17 双周 week 18 2014年5月 单双周 双周 week 18 单周 week 19 双周 week 20 单周 week 21 双周 week 22 2014年6月 单双周 双周 week 22
1 8 15 22 29 星期一 2 9 16 23 30 星期二 3 10 17 24 31 星期三 3 10 17 24 4 11 18 25 5 12 19 26 星期一 星期二 星期三 6 13 20 27 7 14 21 28 星期一 星期二 1国庆节 8 15 22 29 星期三
Week 7
Assonance
the repetition of the similar vowel sounds in a line
And the Raven, never flitting, still is sitting, still is sitting (E.A. Poe) A little learning is a dangerous thing, Drink deep, or taste not, the Pierian spring. She walks in beauty, like the night Of cloudless climes and starry skies; And all that’s best of dark and bright Meet in her aspect and her eyes: Thus mellow’d to that tender light Which heaven to gaudy day denies.
到了颓圮的篱墙， 走尽这雨巷。 在雨的哀曲里， 消了她的颜色， 散了她的芬芳， 消散了，甚至她的 太息般的眼光， 丁香般的惆怅。 撑着油纸伞，独自 彷徨在悠长，悠长 又寂寥的雨巷， 我希望飘过 一个丁香一样地 结着愁怨的姑娘。
再别康桥
徐志摩
轻轻的我走了， 轻轻的我走了， 正如我轻轻的来； 正如我轻轻的来； 我轻轻的招手， 我轻轻的招手， 作别西天的云彩。 作别西天的云彩。 那河畔的金柳， 那河畔的金柳， 是夕阳中的新娘； 是夕阳中的新娘； 波光里的艳影， 波光里的艳影， 在我的心头荡漾。 在我的心头荡漾。 软泥上的青荇， 软泥上的青荇， 油油的在水底招摇； 油油的在水底招摇； 在康桥的柔波里， 在康桥的柔波里， 我甘心做一条水草！ 我甘心做一条水草！
周一到周日的各个单词
周一到周日的各个单词单词：Monday1. 定义与释义1.1词性：名词1.2释义：一周中的第一天，是工作日的开始。
1.3英文解释：The second day of the week in many religious traditions, and the first working day in a typical workweek.1.4相关词汇：Mon（缩写形式），weekday（近义词）。
---2. 起源与背景2.1词源：源于古英语“Mōnandæg”，其中“mōna”表示月亮，在古代很多文化中，月亮的周期被用于计算时间，所以和周一联系起来。
2.2趣闻：在一些国家，周一是最忙碌的一天，人们常被称为有“Monday blues”（周一综合征），因为周末休息后又要开始一周的工作和学习，感觉很疲惫和沮丧。
---3. 常用搭配与短语3.1短语：(1) Monday morning：周一早晨例句：I always feel a bit sleepy on Monday morning.翻译：我在周一早晨总是感觉有点困。
(2) Monday to Friday：从周一到周五例句：He works from Monday to Friday.翻译：他从周一工作到周五。
---4. 实用片段(1). "I can't go to the party this weekend. I have a lot of work to do on Monday." Tom said to his friend.翻译：“这个周末我不能去参加聚会了，我周一有很多工作要做。
”汤姆对他的朋友说。
(2). "The meeting is scheduled for Monday afternoon. Make sure you are prepared." The boss told his employees.翻译：“会议安排在周一下午，确保你们做好准备。
weekday和weekend的区别
weekday和weekend的区别
weekend指周末（星期六和星期日），weekday指平日（非星期六、星期日或指非星期日周日。
weekday与weekend的用法与搭配。
weekday指“周日”，在5天工作制的国家，指星期一至星期五；在6天工作制的国家，指星期一至星期六，与weekend（周末）相对，为可数名词。
1、week的意思是“星期”,可指星期日到星期六的七天,也可指从任何时候算起的连续七天,还可指包括某一特定的一周,举行某种庆祝之周等。
2、“两星期”的表示方法英式英语用fortnight,而美式英语用twoweeks。
3、Monday〔Tuesday〕week指从本星期一〔星期二〕算起的前一个或后一个星期一〔星期二〕。
4、working week 工作周
5、weekday表示工作日，即从星期一到星期五的这五天是weekday，如果你想表达这五天中一天用单数weekday，如果你想表达这五天中的几天用weekdays复数。
和weekends对应，weekends表示周六和周日。
6、on weekends----在每个周末
7、at weekend---周末
8、Week是指一个星期
感谢您的阅读，祝您生活愉快。
2019年日历
周数日一二三四五六周数日一二三四五六周数日一二三四五六123451212元旦廿七廿八廿九小寒廿七廿八廿五廿六678910111234567893456789腊月初二初三初四初五初六初七廿九除夕春节初二初三初四初五廿七廿八廿九惊蛰二月妇女节初三131415161718191011121314151610111213141516腊八初九初十十一十二十三十四初六初七初八初九情人节十一十二初四初五初六初七初八初九初十202122232425261718192021222317181920212223大寒十六十七十八十九二十廿一十三十四元宵十六十七十八十九十一十二十三十四春分十六十七2728293031242526272824252627282930廿二廿三廿四廿五廿六二十廿一廿二廿三廿四十八十九二十廿一廿二廿三廿四31廿五周数日一二三四五六周数日一二三四五六周数日一二三四五六12345612341廿六廿七廿八廿九清明初二廿七廿八廿九三十廿八789101112135678910112345678初三初四初五初六初七初八初九四月立夏初三初四初五初六初七廿九五月初二初三芒种端午节初六14151617181920121314151617189101112131415初十十一十二十三十四十五谷雨初八初九初十十一十二十三十四初七初八初九初十十一十二十三212223242526271920212223242516171819202122十七十八十九二十廿一廿二廿三十五十六小满十八十九二十廿一十四十五十六十七十八十九夏至28293026272829303123242526272829廿四廿五廿六廿二廿三廿四廿五廿六廿七廿一廿二廿三廿四廿五廿六廿七30廿八周数日一二三四五六周数日一二三四五六周数日一二三四五六1234561231234567廿九三十六月初二初三初四七月初二初三初三初四初五初六初七初八初九7891011121345678910891011121314小暑初六初七初八初九初十十一初四初五初六初七立秋初九初十白露十一教师节十三十四中秋节十六141516171819201112131415161715161718192021十二十三十四十五十六十七十八十一十二十三十四十五十六十七十七十八十九二十廿一廿二廿三212223242526271819202122232422232425262728十九二十大暑廿二廿三廿四廿五十八十九二十廿一廿二处暑廿四廿四秋分廿六廿七廿八廿九三十28293031252627282930312930廿六廿七廿八廿九廿五廿六廿七廿八廿九八月初二九月初二周数日一二三四五六周数日一二三四五六周数日一二三四五六12345121234567国庆节初四初五初六初七初五初六初六初七初八初九初十十一大雪67891011123456789891011121314初八重阳节寒露十一十二十三十四初七初八初九初十十一立冬十三十三十四十五十六十七十八十九131415161718191011121314151615161718192021十五十六十七十八十九二十廿一十四十五十六十七十八十九二十二十廿一廿二廿三廿四廿五廿六202122232425261718192021222322232425262728廿二廿三廿四廿五霜降廿七廿八廿一廿二廿三廿四廿五小雪廿七冬至廿八廿九三十腊月初二初三272829303124252627282930293031廿九十月初二初三初四廿八廿九十一月初二初三初四初五初四初五初六Week14Week5Week9Week13Week27Week48Week49Week51Week52Week53Week402019年【己亥猪年】日历Week40Week41Week42Week43Week44Week44Week45Week46Week47Week25Week26Week36Week37Week38Week39Week34Week35Week31Week32Week33Week50Week9Week10Week11Week12Week22Week23Week24Week20Week21Week22Week29Week30Week31Week5Week6Week7Week8Week18Week19Week15Week16Week17Week18Week27Week28Week14Week1Week2Week3Week4。
week7词义引申,褒贬
• The director condescended to take advice from the stagehand. • 导演放下架子 放下架子接受舞台工作人员的意见。 放下架子 • His mind was in turmoil these days . • 他这几天心里七上八下。
• For the average consumer, voice-activated devices are a convenience; for the elderly and handicapped, they may become indispensable for a wide variety of chores in the home. • 对于一般的使用者来说，声触发装置能提 供方便，而对于老年人和残废者来说，它 可能成为从事各种家庭杂务时必要的帮手
• He went west by stage coach and succumbed to the epidemic of gold and silver fever in Nevada's Washoe Region. • 误：他乘公共马车到了西部，患了瓦肖地 区的金银发烧流行病。 • 正：他乘公共马车到了西部，卷入了淘金 热和淘银热。
Extension:词义抽象化
• There is a mixture of the tiger and the ape in the character of the imperialists. • 帝国主义者的性格既残暴又狡猾。 • Every life has its roses and thorns. • The invention of machinery had brought into the world a new era-the Industrial Age. Money had become King. • 机器的发明使世界进入了一个新纪元即工 业时代，金钱成了主宰一切的权威。
week翻译
week翻译周是一段时间的单位，通常指的是一周的时间。
一个星期有7天，所以周的长度也是7天。
在世界各地，每个星期的开始和结束的日期可能有所不同。
关于"week"的用法和翻译，以下提供一些例句和翻译示例：1. I have three meetings scheduled for next week.下周我有三场会议安排。
2. She will be on vacation for two weeks.她将度假两周。
3. The project is due in two weeks.该项目在两周内截止。
4. We usually have a team meeting every Monday morning.我们通常每个星期一上午都有一次团队会议。
5. The training session will take place next week.培训课程将在下周举行。
6. They set a new sales record last week.上周他们创造了一个新的销售记录。
7. The concert was postponed to next week due to bad weather.由于天气原因，音乐会推迟到下周举行。
8. He works 40 hours a week.他每周工作40个小时。
9. They spent the weekend hiking in the mountains.他们周末在山里徒步旅行。
10. The exam is scheduled for the end of this week.考试安排在本周末。
总之，"week"是指七天的单位时间，可以用于描述某个星期的计划、活动或时间安排。
在翻译时，需要根据具体的语境和上下文来确定合适的译文。
week 7 Frost
Types of Frost’s poetry
1. dramatic poetry A Servant to Servants 《仆人之仆人》Monologue poem The Death of Hired Man 《雇工之死》 Home Burial 《家葬》Dialogue poem 2. Meditative poetry A scene, an accident, description, emotion, philosophy The Tuft of Flowers《一簇野花》 The Road Not Taken《未选择的路》 Mending Wall《修墙》 Birches 《白桦树》 Stopping by woods on a Snowy Evening《雪夜停林边》
3) Combination of tradition and modernism. Frost combined the traditional sonnet, rhyming couplets, and blank verse with a clear American local speech rhythm. In verse form, he took advantage of tradition and of the experiments of his contemporaries; he wrote in both metrical forms and free verse, sometimes he wrote in a form that borrows freely from both—a form that might be called semi-free and semi-conventional. Thus his poems are careful, loving explorations of reality. Many of his poems are fragrant with natural beauty. A rhyming couplet is a poem where the two lines rhyme with each other and a whole poem is made up couplets where each pair of lines rhyme with each other.
Week7 原文及答案
Week7 原文及答案Conversation 1W: Hi, Kevin. Your roommate told me that I could find you in the TV lounge. What are you doing here?M: What does it look like I am doing?W: Well, it looks like you are watching television. But we have a linear algebramid-term tomorrow, so I thought you’d be studying for it and may be I can study with you.M: Oh, well, I was just taking a break. This linear algebra stuff gives me a headache if I work on it too long.W: I know what you mean. I’ve been working on it for three hours through it already. I’m beginning to go cross. I’d been theorizing at the sample problems. I just don’t get some of them.M: But I can’t believe you are coming to me. I m ean you do know what I got on the last test, don’t you?W: Yeah, I know. You told me. l just thought two heads might be better than one.M: Yeah, that’s a nice idea. But, you know, I wish I knew that person in our class who got a hundred on the last test.She didn’t miss a Q. Umm, was it Elizabeth?W: Oh yeah, Elizabeth! She is a friend of mine. She’d be a big help right now. Why don’t I give her a call?M: What? At this hour? It’s already ten thirty . I don’t wanna impose on her.W: Yeah, I guess you are right. But you know what, she owes me a big favor. Let’s at least give her a call and see what she says. Maybe going over some of the problems with us would help her review the material.M: It’s worth a try.Questions 19 to 22 are based on the conversation you have just heard.19. What are the speakers mainly discussing?20. Why is the man watching television?21. Why is the man surprised that the woman wants to study linear algebra with him?22. Why doesn’t the man want to call Elizabeth?Conversation 2M: Parcel Express. Good morning. How can I help you?W: Good morning. I’m thinking of sending a parcel to New York next week. Can you tell me what the procedure is,please?M: Certainly. When you ring us we need the following information: the invoice address, that’s probably your address,isn’t it? And then the pick-up address if that’s different. And a contact phone number.W: Just a moment. I’m taking notes. Phone number, right.M: Then we need the full name, address and phone number of the person you are sending the parcel to.W: OK. Anything else?M: Yes, the weight and dimensions of the parcel, that’s height, width, and length, and the value of the goods and the full description.W: Value description.M: Yes, but don’t seal the parcel. You need to leave it open so that the driver can check the contents when he collects it. After the recent bombing, the airline said that we had to check all parcels. They told us we had to do it.W: Fine. Now last question. How, long will the parcel take to get to New York?M: One to two working days. There are daily flights at midday. And if we collect the parcel from you at 10:15, then your parcel catches that flight, and it’ll arrive in 24 hours.W: R ight. Thank you very much. You’ve been very helpful.M: Not at all. Goodbye.W: Goodbye.Questions 23 to 25 are based on the conversation you have just heard.23. Which of the following is NOT needed by Parcel Express?24. Why must parcels be left open according to the conversation?25. What’s the woman’s last inquiry mainly concerned with?KeysConversation 119．D20．A21．D22．CConversation 223．C 24．B 25．APassage 1Since early times, people have been fascinated with the idea of life existing somewhere else besides earth. Until recently, scientists believed that life on other planet was just a hopeful dream. But now they are beginning to locate places where life could form. In 1997, they saw evidence of planets near other stars like the sun. But scientists now think that life could be even nearer in our own solar system. One place scientists are studying very closely is Europa, a moon of Jupiter. Space probes have provided evidence that Europa has a large ocean under its surface. The probes have also made the scientists think that under its surface Europa has a rocky core giving off volcanic heat. Water and heat from volcanic activity are two basic conditions needed for life to form. A third is certain basic chemicals such as carbon, oxygen and nitrogen. Scientists believe there might be such chemicals lying at the bottom of Europa’s ocean. They may have already created life, or maybe about to. You may wonder if light is also need for life to form. Until recently, scientists thought that light was essential. But now, places have been found on earth that are in total in blackness, such as caves several miles beneath the ocean. And bacteria, primitive forms of life have bee n seen there. So the lack of light in Europa’s subsurface ocean doesn’t automatically rule out life forming.26. What did scientists once believe according to the passage?27. What have scientists found about Europa, a moon of Jupiter?28. What have scientists come to know recently about the formation of life?Passage 2In her early days as an emergency room physician, Dr. Joanna Meyer treated a child who had suffered a second degree burn. After the child had been treated, and was being prepared for discharge, Dr. Meyer talked to the parents about how they should care for the child at home, also listening to her were half a dozen family members. A few hours later, when she came to say goodbye, the family asked her to settle an argument they’ve b een having over exactly what advice she had given. “As I talked to them, I was amazed.” she said, “All of them had heard the simple instructions I had given just a few hours before. But they had three or four different versions. The most basic details were unclear and confusing. I was surprised, because these were intelligent people.” This episode gave Dr. Meyer her first clue to something every doctor learns sooner or later – most people just don’t listen very well.Nowadays, she says, she repeats her instructions, and even conducts a reality check with some patients. She asks them to tell her what they think they’re supposed to do. She also provides take-home sheets, which are computer printouts, tailored to the patients’ situation.Dr. Meyer’s listene rs are not unusual. When new or difficult material is presented, almost all listeners are faced with a challenge, because human’s speech lacks the stability and permanence of the printed word. Oral communication is fast-moving and impermanent.Question 29-31Q29. What did the child’s family members argue about in the hospital?Q30. What does Dr. Meyer do to ensure her patients understand her instructions?Q31. What does the speaker say about human speech?Passage 3It is logical to suppose that things like good labor relations, good working conditions, good wages and benefits, and job security motivate workers. But one expert, Frederick Herzberg argued that such conditions do not motivate workers, they are merely satisfiers.Motivators, in contrast, include things such as having a challenging and interesting job, recognition and responsibility. However, even with the development of computers and robotics, there are always plenty of boring, repetitive and mechanical jobs, and lots of unskilled people who have to do them. So how do managers motivate people in such jobs?One solution is to give them some responsibilities, not as individuals, but as a team. For example, some supermarkets combine office staff, the people who fill the shelves, and the people who work at the checkout into a team. And let them decide what product lines to stock, how to display them, and so on.Many people now talk about the importance of a company shared values or culture, with which all the staff can identify. For example, being the best hotel chain, or making the best, the most user friendly, or the most reliable products in a particular field. Such values are more likely to motivate workers than financial targets, which ultimately only concern a few people. Unfortunately, there is only a limited number of such goals to go around. Andby definition, not all the competing companies in an industry can seriously play in to be the best.Question 32-35Q32. What can actually motivate workers according to Frederick Herzberg?Q33. What does the speaker say about jobs in the computer era?Q34. What do some supermarkets do to motivate employees?Q35. Why does the speaker say financial targets are less likely to motivate workers?Does the man say about an element of stress in his job?Keys：Passage126. C. Life was not possible in outer space.27. C. It has a large ocean under its surface.28. A. Light is not an essential element to it.Passage229. B. What Dr. Meyer's instructions exactly were30. D. She asks them to repeat what they are supposed to do.31. A. It lacks the stability of the printed word.Passage332. C. Challenging work.33. A. Many tedious jobs continue to be done manually.34. D. Give them responsibilities as part of a team.35. B. They concern a small number of people only.Spot dictation原文Around 120 years ago, Ebbinghaus began his study of memory. He concentrated on studying how quickly the human mind can remember information. One result of his research is known as the total time hypothesis, which simply mean the amount you learn depends on the time you spend trying to learn it. This can be taken as our first rule of learning. Although it is usually true that studying for 4 hours is better than studying for 1, there is still the question of how to use the 4 hours. For example, is it better to study for 4 hours straight or to study for 1 hour a day for 4 days in a row? The answer, as you may have suspected, is that it is better to spread out the study times. This phenomenon through which we can learn more efficiently by dividing our practice time is known as the distribution of practice effect. Thus, our second rule of learning is this. It’s better to study fairly briefly but often. But we are not finished yet. We haven’t considered how we should study over very short periods of time. Let’s say you are trying to learn some ne w and rather difficult English vocabulary using a stack of cards. Should you look at the same word in rapid succession or look at the word and then have some delay before you look at it again? The answer is it is better to space up the presentations of the word you are to learn.Keys36. concentrated37. information38. depends39. straight40. row41. suspected42. phenomenon (现象)43. efficiently44. our second rule of learning is this: it is better to study fairly briefly but often.45. Let’s say you are trying to learn some new and rather difficult English vocabulary usinga stack of cards.46. The answer is it is better to space out the presentations of the word you are to learn.。
七年级下英语周计划答案
七年级下英语周计划答案English:Week 1: We will be focusing on building basic vocabulary and grammar structures. Students will be introduced to common phrases, verbs, and pronouns, as well as learn how to construct simple sentences. Additionally, we will review the alphabet and practice spelling and pronunciation of new words.Week 2: This week we will focus on improving reading and comprehension skills. We will read a short story and discuss the plot, main characters, and any new vocabulary words. Students will also practice identifying key ideas and details from the text.Week 3: It’s time to improve writing skills! We’ll start by reviewing basic sentence structure and then move on to write simple paragraphs. The focus will be on using descriptive words and correctly using punctuation and capitalization.Week 4: We will be studying English grammar this week. We’ll start with nouns and learn about the different types including proper,common, and collective nouns. We will also cover verbs, adjectives, and adverbs, including their placement in sentences.Week 5: This week we will focus on sharpening listening skills. We will watch a video clip or listen to an audio recording and asked comprehension questions about what was heard. We will also practice taking notes while listening to help improve focus.Week 6: Reading comprehension will be our focus for this week. We will read a longer story and practice summarizing the main ideas and events of the story. Students will also have the opportunity to write a short response to the story and share it with the class.Week 7: Speaking and pronunciation practice will be the focus this week. We will practice speaking clearly and enunciating words correctly. Students will also have the opportunity to research and present on a topic of their choice, practicing public speaking and building confidence.Week 8: We will wrap up the semester by reviewing what we’ve learned and practicing all the skills including reading, writing,listening, and speaking in English. Students will have the opportunity to demonstrate what they have learned through various activitiesand assessments.Translated content:第1周：我们将重点关注地构建基础词汇和语法结构。
七年级下册英语课计划答案2024
七年级下册英语课计划答案2024Class Plan for 7th Grade English Course 2024Introduction:Welcome to the 7th grade English class for the second semester of 2024. This class plan is designed to help you improve your English skills, including reading, writing, listening, and speaking. Through a variety of activities and exercises, you will strengthen your vocabulary, grammar, and comprehension, and become more confident in using English in everyday situations.Week 1-2: Unit 1 - My School Life- Reading: Read and discuss a short story about a student's typical school day.- Writing: Write a paragraph describing your school routine.- Speaking: Practice asking and answering questions about school subjects and activities.Week 3-4: Unit 2 - Hobbies and Interests- Reading: Read an article about popular hobbies and interests among teenagers.- Writing: Write a short essay about your favorite hobby and why you enjoy it.- Speaking: Discuss your hobbies and interests in pairs or small groups.Week 5-6: Unit 3 - Technology and Communication- Reading: Read an interview with a famous technology entrepreneur.- Writing: Write a blog post about the pros and cons of social media.- Speaking: Debate the use of technology in education.Week 7-8: Unit 4 - Health and Fitness- Reading: Read an article about the benefits of exercise and healthy eating.- Writing: Write a paragraph about how to stay healthy.- Speaking: Discuss different ways to stay fit and healthy.Week 9-10: Unit 5 - Environment and Sustainability- Reading: Read about the impact of climate change on the environment.- Writing: Write a persuasive essay about the importance of recycling and conservation.- Speaking: Debate the best ways to protect the planet.Week 11-12: Unit 6 - Travel and Culture- Reading: Read a travel blog about a trip to a foreign country.- Writing: Write a postcard to a friend describing a place you have visited.- Speaking: Share your travel experiences with the class.Assessment:- Weekly quizzes to assess reading and vocabulary skills.- Writing assignments for grammar and composition practice.- Speaking activities for communication and fluency development.- Final exam covering all units.Conclusion:By following this class plan and actively participating in all activities, you will make significant progress in your Englishlanguage skills. Remember to ask questions, practice regularly, and engage with the material to fully benefit from this course. Good luck!。
七月工作计划英文
Introduction:July is a crucial month for us to solidify our progress and set the stage for the remainder of the year. This work plan outlines the key objectives, tasks, and timelines for the month of July. It is designed to ensure that we stay focused, productive, and aligned with our overall goals.Objective 1: Project Completion and Review- Objective: To complete all ongoing projects and conduct thorough reviews to ensure quality and alignment with business objectives.- Key Tasks:1. Finalize the design and development of the new website.2. Complete the data analysis for the quarterly report.3. Review and finalize the marketing campaign strategies.4. Ensure all team members are up-to-date with project progress and deadlines.- Timeline:- Week 1-2: Complete design and development of the new website.- Week 3-4: Conduct data analysis and finalize the quarterly report.- Week 5-6: Review marketing campaign strategies and finalize the plan.- Week 7: Conduct project reviews and document lessons learned.Objective 2: Team Development and Training- Objective: To enhance the skills and knowledge of the team members through training and development initiatives.- Key Tasks:1. Organize a two-day training session on advanced Excel techniques.2. Conduct a workshop on effective communication skills.3. Provide individualized feedback and development plans for each team member.4. Encourage team members to attend external seminars and workshops relevant to their roles.- Timeline:- Week 1: Schedule and coordinate the training sessions and workshops.- Week 2: Implement the advanced Excel training.- Week 3: Conduct the communication skills workshop.- Week 4-5: Provide individual feedback and development plans.- Week 6-7: Monitor and encourage external training participation.Objective 3: Sales and Marketing Initiatives- Objective: To boost sales and increase market share through targeted marketing efforts.- Key Tasks:1. Launch a new promotional campaign targeting our core customer base.2. Analyze customer feedback to refine our product offerings.3. Strengthen partnerships with key industry players.4. Monitor and adjust marketing strategies based on performance metrics.- Timeline:- Week 1-2: Develop and launch the new promotional campaign.- Week 3-4: Analyze customer feedback and refine product offerings.- Week 5-6: Strengthen partnerships and attend industry events.- Week 7: Review marketing strategies and adjust as necessary.Objective 4: Financial Management and Budgeting- Objective: To maintain financial stability and optimize budget allocation.- Key Tasks:1. Review and adjust the annual budget to reflect current business needs.2. Conduct a financial audit to identify cost-saving opportunities.3. Monitor cash flow and ensure timely payment of invoices.4. Prepare financial reports for management review.- Timeline:- Week 1: Review and adjust the annual budget.- Week 2: Conduct a financial audit.- Week 3-4: Monitor cash flow and manage invoices.- Week 5: Prepare financial reports.- Week 6-7: Review financial reports and discuss with management.Conclusion:July is a month of consolidation, growth, and strategic planning. By focusing on these key objectives, we aim to achieve significant milestones that will contribute to our overall success. This work plan will serve as a guide to ensure that we stay on track and make the most of the opportunities that July brings.。
week 7
Free Crossword Puzzle Generators
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Today’s Schedule
• Puzzle • Multiple Perspectives – Today’s Articles • Headlines BREAK • Multiple Perspectives – Thanksgiving • “My Shoes”
Crossword Puzzle
8. At least three people were killed and 20 injured when an explosion believed to have been caused by gas tore through a hotel at Garmisch-Partenkirchen, a ski resort in the Bavarian Alps.
Headline Answers
1. Racial Accord 2. Flat Killing 3. Gallery Raid 4. Skiers Hurt 5. Ferries Hit 6. Fallout Lingers 7. Double Trouble 8. Hotel Blast 9. Murder Probe
Multiple Perspectives
Why do people write from different perspectives? What factors shape a person’s biases? • Gender • Age • Race • Ethnicity • Citizenship • Political views • Religion • Personal values/beliefs • Education level • Economic level • Family background • Future Goals • Work Ethic • Personal (past) experiences**
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Week 7广告媒体典型案例分析：一、中国房地产广告投放（媒体）分析二、日用消费品媒体投放分析（以宝洁为例）三、广告媒体投放趋势分析（一）：小众市场二、宝洁：以大众为目标消费者核心诉求：日常生活的好帮手(一)以电视为主要媒体1.电视是大众媒体，尤其在非黄金时段，家庭主妇是目标消费者。
2.视听结合的媒体，形象感染力强，利于受众感性认知，近年来也会采用明星战略。
3.时段的选择遵循：提示记忆的产品选择非黄金时段，新产品上市选黄金时段（为期一个月）。
体现了其广告费用的最佳效益原则。
4.电视广告多用30’，情节式。
在广告中清晰地提示广告语，突显“P&G”标志，体现了其统一的广告传播。
5.形象代言人以普通人为主，在亚太地区也选用明星战略是收到了其它同质产品的冲击。
(二)1.促销广告多用报纸媒体，新产品广告偶尔也使用报纸，主要是形成在纸质媒体的影响力。
2.前一阶段会使用DM广告，培养自身的忠诚顾客。
3.前一阶段会使用杂志广告（女性杂志、学生杂志）。
(三)近年来，宝洁开始在网络媒体表现日益突出1.植入广告越来越多2.对各种媒体形式的尝试（企业博客、微群、明星慈善……）(四)现场广告：POP，货架……特点：1. 风格：保守（强势广告战）[老牌企业不太具有创新性；日用产品受大众性限制]2.宝洁尤重渠道建设，占领市场的所有层次，建立领导霸权三、小众市场1.中国尚未形成完整的小众市场，依然是大众市场。
2.由于技术和制度的原因，大众市场正在分化（过程中），目前已初步形成了若干小众市场。
3.从消费者（受众）市场解释，形成了一个个具有相似经济地位、教育程度、生活理念、价值判断和消费习惯的群体。
中国小众媒体市场：1.不追求受众数量，追求受众的深度传播2.针对性强，满足某一群体的个性化需求，初步体现了一对一的传播特点3.目前出现的一些小众媒体，往往追求小众人群的高注目度（电梯广告）或受众的体验传播（植入式广告）4.小众媒体往往体现重要的技术特点，但是基于中国社会的现实情景，已有的一些媒体，也表现出鲜明的小众媒体特点，如电影、专卖店、社区、沙龙（组织媒体）5.由于中国依然处于大众社会，小众媒体的尝试还处于初级阶段，大众媒体等传统媒体的影响力，在很长时间内不会消除，因此在做媒体投放时，应根据市场的实际状况，予以科学的媒体投放。
公共关系第八章公共关系传播工具第一节网络公关的概念与特点不是单纯在网上发新闻稿，是一种和受众互动的沟通模式。
实现点对点差异性公关，即可不同受众不同策略。
特点：1. 及即使性强；2. 专题性强；3.易获得性；4. 互动性； 5. 多样性传播途径：网站，电子出版物，电子邮件，即时通讯工具，新闻组贴吧BBS，博客（BLOG），联合发布系统，网络播放，搜索引擎，多渠道融合。
第二节公关广告传递公关信息，树立，维持，改变或强化组织的公众形象，它是公关宣传的一种重要形式。
特性：改进职工关系的作用，融洽企业组织内部的职工关系，强化职工与企业间的感情联系，提高企业的内聚力和向心力。
类型：1.形象广告2.实力广告3.表意型广告：谢意、歉意、迂回4.公益广告第三节专题活动是指社会组织为了某个公关主题，而有计划，有步骤地组织目标公众参与。
类型：1.庆典活动；2.开放参观活动；（增强企业“人情味”；提升企业总体素质；提升企业透明度，消除误会）3.赞助活动；4.展览会；（直观性；双向性；复合性；高效性；新闻性）5.危机公关。
一、危机的类型与过程1.概念：危机，就是可能对人员生活、生命财产安全、组织运转和信誉、乃至整个国际、民族的生存和发展都可能产生重大威胁的紧急或灾难事件。
2.危机的四个阶段理论（Steven. Fink）潜伏期；实发期；蔓延期；解决期主要内容：(一)危机预警(二)危机处理“5S”原则1.承担责任原则shouldering the matter2.真诚沟通原则sincerity3.速度第一原则speed4.系统运行原则system5.权威证实原则standard●广告策划受众细分与媒介定位受众细分媒介的分众化趋势—精英化——大众化——分众化—报纸——杂志——广播——电视1.地理细分地方化与全国化的问题：报纸扩张的冲力；从报纸的营销看，地方性报纸更具吸引力。
2.人口细分“年轻化”问题：青年读者，尤其是都市青年成为当今媒体追逐的对象3.心理细分4.行为细分界定媒介目标：P99媒介指标：P100到达率：P104有效频次因素：P107 P108量化指标设定和评定：注意P109媒体选择策略：媒体选择与排期调查→选择→排期媒介组合原则：P110注意问题：P113媒体调查千人成本：P114选择与排期：P115渠道选择的影响因素：P1151.目标消费者特征；2.产品特征；3.媒介特征；4.营销系统特点；5.广告预算费用因素；6.竞争对手特点；7.广告文本特点；8.政治、法律、文化因素广告文案(实在很抱歉啊，上星期竟然给忘记了，实在太辛苦学委了，我罪过，以后坚决不犯这样的错误！)十三.品牌形象创意法1.品牌形象：大卫·奥格威；当前：产品同质化；营销：差异化；解决之道：创造产品品牌形象···》人为的创造品牌要素：a.名称：乐百氏，农夫山泉；b.历史：消费者认可：积淀；c.包装；d.价格；e.广告风格：温馨，大气磅礴，幽默，荒诞；f.质量；本质：stephen king产品···》工厂里生产；品牌···》消费者生产（长期主观印象的总和）2.方法：1）赋予业主或经销商形象；（波杜鸡：鸡场：严格消毒；鸡饲料：严格科学配方；嫩鸡要靠强者养）2）请合适的模特：A：明星；a.在世的；b.不在世；（不愿出来的代替）B：普通人；法：明星洗衣机3）创造商标形象；美通用磨粉公司:甜食，超级美而滋蛋糕料；商标人物：贝蒂·克罗克；成千上万人去公司总部明尼阿波利斯；哲罗姆·里昂：他是一个蓝眼睛的纯美国种女子，一个慈祥的没亲，一个烹调家，一个无所不能的管家帮手，一个关心公益，助人为乐的热心人。
第二节：广告创意的心理机制1）无意注意：事先没有预定目的···》注意报纸···》新闻2）有意注意：事先有预定目的的···》注意引起消费者注意的方法：1．创意新颖；你怕黑吗？黑有什么好怕的，怕黑，那你不是白白地活着吗？红舌狗啤酒妙在不言中2．急迫需要；A．物质需要；香港有五分之一的男性有秃头之虞---某生发剂广告B．心理需要；庄臣地板蜡：烂漫之气；3.独特的否定句式；我们不卖香水，我们不卖鸡蛋，不是吃的月饼，你不在乎的新，我们在乎。
---台湾某香皂广告二．记忆：1.界定：一个人过去的经验在头脑中的反应，是人脑积累经验的功能表现。
2.如何强化广告在消费者头脑中的记忆一毛不拔---梁新地牙刷1）反复：（1）义反复：尿不湿就是尿不湿---某婴儿尿片世界的公园；瑞士，瑞士，还是瑞士---瑞士广告（2）递进反复：小而冷，小而省---某空调广告更干，更爽，更安心---护舒宝广告我们这里很静，很净，很近---杭州某房地产广告2）形式美原则（对仗）猛虎一杯山中醉，蛟龙两盏海底眠---某白酒广告万物岂真能表志，居奇原只为陶情---某文物广告蓼滩碧浪流新韵，空谷幽兰送远行---湖笔广告3）数字化（顺序）只需1种就行了，每季2瓶最适用，凤凰有3大系列，凤凰4季都适用---上海凤凰化妆品广告第七章广告文案创作中德现代主义方法第一节现代主义文学的基本特征现代文学|| 现代主义modernism（毕加索，波洛克）1917—194919世纪中期开始：反传统文学法：波德华尔：前期象征主义反：拜伦，雪莱，海涅隐喻，反讽，形象，陌生化理性：抽象思维伦理道德一．非理性：情感，一直，本能欲望（性）（与理智的矛盾）（佛洛依德，性本能）刘恒：《狗日的粮食》大瘿袋女：a.拼命的挣粮食；食本能b.拼命的生孩子；色本能二．荒诞：马丁·埃夫林：荒诞是不可理喻的反常规的，反常的。
《未来的鸡蛋中》《等待戈尔》《十二点的列车》卡夫卡《城堡》青年，罗伯达妻子，生蛋三．变形，扭曲：《变形记》：人···》大甲虫残雪：人···》狼第二节广告文案创作中的现代主义手法一．荒诞：非逻辑，反逻辑：日本·本田摩托车广告驻美办事处。
明星。
尼克松总统，水门事件万般无奈之下：自己东说创作广告雪花点，我是谁？狗能思想吗？我长得丑吗？（销量12.5万辆）二．非常规组合：法国：福纳克书店：少女嘴唇+拉链，毒蛇+电影胶片，沙漠+轮船；三．扭曲变形：箭牌衬衣广告标题：我的朋友，乔·霍姆斯，他现在是一匹马了正文：如何变马？非箭牌衬衣，缩水第八章创意前沿：后现代主义广告文案第一节后现代主义的兴起和发展一．后（post-）工业社会的来临丹尼尔·贝尔：1.工业社会：以大机器生产为GDP主导地位到了1960年代初：衰退：“夕阳工业”2.后工业社会：1960年代初：IT产业，“朝阳产业”GDP支柱1.在。
之后：现代主义，后现代主义2.表示对所修饰的词（或对象）的一种否定二．后现代主义（post-modernism）文化的兴起后结构主义（反结构主义）结构主义：二元对应的结构模式索绪尔：所指（字义）/能指（字形,字音），语言（口语背后的规则）/言语（口语）文化/自然，男人/女人；1.颠覆逻多斯中心主义logos：规律性，欧洲哲学传统苏格拉底世界的本能事什么，柏拉图本质。
；2.消解二元对立结构模式否定，反对。