(完整word版)BEC writing part 1
BEC-Writing-1
评分标准 ( 0~5 六档 )--- 级别 3
尚能达到答题要求 尚能达到答题要求 所有的主要内容点已包括进去,遗漏 了一些次要的内容。 出现一些错误,但不妨碍交流。 结构和词汇掌握范围适度。 组织和安排总的来说令人满意。 语域和格式尚可,虽然并不完全成功。 较好。 给读者的印象较好 给读者的印象较好。
便函、 便函、便条类题目的结构
Input: situation description Task: memo, note, e-mail, content points Write: internal message (40~50 words) 注意:1. 格式要准确; 2. 发挥要确切。
商务书信类题目的结构
评分标准 ( 0~5 六档 )--- 级别 4
较好的完成答题要求 较好的完成答题要求 所有内容点都处理得不错。 大体准确;运用复杂语言时有错误。 结构合理,用词准确。 大体上组织较好,注意逻辑关系。 语域和格式总体来说适当。 给读者的印象良好。 给读者的印象良好。 良好
第一部分分数
7或8分
第二部分分数
Input: situation description, task, target reader Reading: texts in note, letter, fax, memo, content points (handwritten notes; second letter) Write: business letter (120~140 words)
–
–
测试特点
具体
–
– –
段落的特点 (一个主题成一段:主题句+扩展句+ 结尾句) 段落的发展 (1. 排列顺序;2. 过渡词;3.举例) 短文的特点 (开始段+主体段+结论段)
W18 BEC writing 剑桥商务英语写作
E.g.
Please turn to P72, read the fax and do Exercises 1 to 3. 1. The client needs office space for twelve months. 2. The salesperson can meet those needs and also wants to try and sell a little more in addition. 3. The second location offered has these benefits:
› Please refer to E3 on the same page and the
listening script on P138. › Please use the reporting verbs. › Please include a title, details of the meeting, and the problems discussed and the solutions. › Please finish writing in 15 minutes
Please do E3 on P73. 1. Mr. Burr needs warehousing for 18 months. He needs 100 square metres in space, security and parking for at least twenty people, as well as good access. 2. Spacesaver can meet those needs if Mr. Burr takes two spaces of 50 square metres (although this is expensive). However, parking and access are poor.
剑桥BEC中级真题第四辑TEST1讲课稿
剑桥BEC 真题集中级第四辑T est 1 READING 1 hourPART ONEQuestions 1-7• Look at the statements below and the article about the development of future business leaders on the opposite page.• Which section of the article (A, B, C or D) does each statement (1-7) refer to?• For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet. • You will need to use some of these letters more than once.1 Managers need to take action to convince high-flyers of their value to the firm.2 Organisations need to look beyond the high-flyers they are currently developing.3 T here is a concern that firms investing in training for high-flyers may not gain thebenefits themselves.4 Managers need expert assistance from within their own firms in developing high-flyers.5 Firms currently identify high-flyers without the support of a guidance strategy.6 Managers are frequently too busy to deal with the development of high-flyers.7 Firms who work hard on their reputation as an employer will interest high-flyers.The Stars of the FutureA Existing management research does not tell us much about how to find anddevelop high—flyers, those people who have the potential to reach the top of an organisation. As a result, organisations are left to formulate their own systems. A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrow’s Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organizations high-flyers.TLRG recognises just how significant line managers are in the process of B leadership development. Unfortunately, with today's flat organisations, wheremanagers have functional as well as managerial responsibilities, people development all too often falls victim to heavy workloads. One manager in the research group was unconvinced by the logic of sending his best people away on development courses, ’only to see them poached by another department or, worse still, another firm'. This fear of losing high-flyers runs deep in the organisations that make up the research group.TLRG argues that the task of management is not necessarily about employee C retention, but about creating 'attraction centre s’,’We must help line managers torealise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flye rs,’ said one advisor. Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an individual. Loyalty can then be more easily demanded in return.D TLRG has concluded that a company's HR specialists need to take action andengage with line managers individually about their role in the development of high-flyers. Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the high-flyers. Without this, managers will not be in a position to give appropriate advice. And when eventually the high-flyers do move on, new ones will be needed to replace them. The next challenge will be to find a new generation of high-flyers.PART TWOQuestions 8-12• R ead the article below about possible reasons for acquiring a company.• Choose the best sentence from the opposite page to fill each of the gaps. • For each gap (8-12), mark one letter (A-G) on your Answer Sheet.• Do not use any letter more than once.• There is an example at the beginning (0).ACQUISITIONWhen should a company consider acquisition as a way forward?There are many circumstances in which a company may wish to take over another organisation through an acquisition.The need to keep up with a changing environment often dominates thinking about acquisitions. One compelling reason to develop by acquisition is the speed with which it allows the company to enter new product or market areas.(0) G This is particularly true of e-commerce.The strength of competitors may influence a company to choose acquisition as a way forward. In markets that are static and where market shares of companies are reasonably steady, it can be difficult for a company to break into the market, since its presence may create excess capacity. (8)The same arguments also apply` when an established supplier in an industry acquires a competitor. This may either be to gain the competitor’s market share or, in some cases, to shut down its capacity in order to restore a situation where supply and demand are more balanced. There may be financial motives for acquisition. lf the share value of a company is high, the motive may be to spot and acquire a firm with a low share value. (9) An extreme example is asset stripping, where the main motive for the acquisition is short-term gain by buying up undervalued assets and selling them on bit by bit. There may also be resource considerations. There may be a lack of resources or skills to compete successfully, so they must be acquired.(10) It may also be that it has knowledge of a particular type of production system,business process or market need. In an international context, acquisition is often a means of gaining market knowledge.Sometimes there are reasons of cost efficiency which make acquisition look attractive. A cost efficiency could arise from the fact that an established company may already be very experienced and have achieved efficiencies which another company would find difficult to achieve quickly by internal means. (11)In consumer goods industries, cost efficiency is usually the reason for an acquisition. Acquisition can also be driven by the expectations of key shareholders. Share-holders usually expect to see continuing growth, and acquisition may be a quick way to deliver this growth. But there are considerable dangers mat an acquisition can lower share price rather than increase it.(12) This is more likely when the decision to acquire is speculative as opposed to strategic. There are some shareholders who favour acquisition simply to bring a short-term boost to share value.Example: 0 A B C D E F GA The necessary development and organisational learning would be too slow.B In the same way, an organisation can increase manufacturing opportunities.C Indeed, this is one of the major reasons for the more speculative acquisitions that take place.D It may be that the parent company may not have sufficient understanding of theacquired business, and this could remove value.F For example, a company may be taken over for its research and development expertise.G If, however, the company enters by acquisition, the risk of reaction from industryrivals is reduced.F In some cases, a market is changing so fast that acquisition becomes the onlyway of successfully breaking into it.PART THREEQuestions 13-18•Read the article below about changing attitudes to creativity in the workplace, and the questions on the opposite page.•For each question (13-18), mark one letter (A, B, C or D) on your Answer Sheet.CREATIVITY IN THE WORKPLACENowadays, many UK companies are striving to be more creative. But according to a recent survey of senior managers, the lack of a can-do mentality amongst employees and an aversion to risk is hindering British business. Many think there is too much focus on delivering results quickly, which leaves insufficient time to think creatively. Some complain that a lack of coherent vision on creativity prevents their organisation from being more innovative.Yet while senior managers may regret the lack of creativity, they must take much of the blame for creating the situation. Until recently successive management science, ‘promoting creativity means reevaluating most of what we know about management. It means organisations must be prepared to invest in ideas without being sure of the return on that Investment.’ K atrina Murray agrees with this view. ‘Businesses are expert at the measured approach, which involves analysis and risk avoidance. But there is another approach, which involves intuition and not always looking at the bottom line. What is hard is establishing a working environment in which both these approaches can function simultaneously.’Nevertheless, there are somegenerations of management ignored innovative ideas from employees. Indeed, new ways of thinking were often regarded as an unwanted distraction, and original thinkers received little support. Despite the fact that many organisations are now taking steps to re-orient the business culture to promote creativity, it is not surprising, given this background, that a creative environment is hard to establish.Another related issue is raised by Katrina Murray, a partner in a management consultancy:‘While many senior managers still complain about the lack of support for creativity in their organizations, they also fail to appreciate the contribution that they themselves can make. In some companies, there is a perception that only managers at board level can influence the company cultur e.’ Murray feels that such organisations are unlikely to change. For her, ‘creative organisations are made up of individuals who believe they can dictate their own future. Companies need to be able to spot these individuals and gently encourage them to lead the way.’It is also necessary for senior managers to re-examine their role. According to Alex Sadowski, an American professor of area. Many the pleasing indicators of progress in this of senior managers interviewed in the survey say their organisations have adopted a number of strategies to encourage individuals to channel their creativity. Among these are giving open and honest feedback, allowing employees the freedom to measure their performance against more flexible goals, and higher toleration levels of failure. Senior managers also recognise that the way an organisation is led and managed is critical to building a creative environment and that they themselves have an important role to play.But there are some experts who believe an even more fundamental change is needed. Tom Robertson, a professor of creative education, believes that the lack of creativity in companies is a problem that originated in schools and universities. The solution, he says, lies in more enlightened educational policies. ‘There are already signs of this, butcreativity is still concentrated in certain sectors, such as pharmaceuticals,advertising and the media. These sectors have always valued creativityg but the real challenge will be to shift some of these sec tors’ p ractices into more traditional manufacturing and service companie s.’13 Many senior managers feel that organisations have difficulties innovating becauseofA a poor level of skills among employees.B an emphasis on rapid achievement.C an increased risk associated with change.D an insistence on a standard company philosophy.14 According to the writer, many organisations today areA finding it easier to introduce a creative approach.B having problems understanding innovation as a concept.C actively developing the conditions for a creative approach.D resisting innovative staff suggestions.15 In the third paragraph, Katrina Murray expresses the view thatA top management must dictate the pace of change.B some employees lack a commitment to change.C most organisations are incapable of bringing about effective change.D some senior managers underestimate the role they can play in achievingchange.16 Alex Sadowski and Katrina Murray agree that to be truly innovative, organisations mustA invest in the right managers.B place less emphasis on financial considerations.C have a double focus to their policies.D adopt an approach with clearly defined stages.17 According to the survey, which of the following strategies has been introduced toencourage creativity?A greater acceptance of errorB financial rewards for higher levels of creativityC the introduction of specific performance targetsD the promotion of creative individuals to senior posts18 Tom Robertson believes that, in the future, it will be difficult to achieveA an educational system that encourages creativity.B a combination of practices that promote creativity.C the spread of creativity to a range of businesses.D a greater respect for creativity in pharmaceutical companies.PART FOURQuestions 19-33•Read the article below about doing business online.•Choose the best word or phrase to fill each gap from A, B, C or D on the opposite page.•For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.•There is an example at the beginning (0).The Secret of Success for Online BusinessesThe secret of success in electronic commerce (0) B in placing a new emphasis on a well—established area. That area is customer service, which is now the only point of (19) between a business and the buying public.There are a number of factors in a real—world shop that (20) people’s perceptions of a business: these (21) ............ the location and the appearance of the premises, the quality and the pricing of the merchandise or services, and the behaviour of the staff.However, if a company is trying to make a good impression with online customers, most of these factors do not (22) a part. In the (23) of these factors, the way customers are (24) when they have a reason to call has a fundamental effect on a company’s ability to retain them as customers. Even more than regular telephone or in—person customers, web customers are impatient, easily frustrated and always conscious that they have other places where they can (25) their business.Preventing them from doing that means meeting them on their own (26) and providing them with what they want.l This necessity, in (27) , means that companies that sell over the net must get back—end functions right. Imposing (28) requirements on customers will not work; a business that (29) on customers emailing for assistance instead of using the phone, for example, will lose repeat custom.If the phone is used, it must be answered (30) , and the staff should look for ways of helping even the most awkward customers (31) , as is more usual, trying to {ind some (32) to blame the customer for any problem.An important, final point is that it is vital that all addresses, web links and phone numbers work properly and efficiently. This ought to (33) without saying. Experience, however, shows that it does not.19A relationship B association C meeting D contact20A force B determine C decide D fix21A enclose B consist C include D contain22A get B run C play D have23A absence B lack C need D scarcity24A cared B treated C dealt D considered25A deliver B bring C move D take26A policies B standards C terms D conditions27A turn B sequence C line D order28A dense B rigid C deep D solid29A demands B insists C expects D instructs30A punctually B precisely C promptly D presently31A apart from B other than C except for D rather than32A case B excuse C fault D purpose33A do B make C go D comePART FIVE•Read the advice below about meetings with clients.•ln most of the lines (34-45), there is one extra word. lt either is grammatically incorrector does not fit in with the meaning ofthe text. Some lines, however, are correct.•lf a line is corre C O R R c C T t, write CORRECT on your Answer Sheet.•If there is an extra word in the line, write the extra word in CAPITAL LETTERS onyour Answer Sheet.•The exercise begins with two examples (0 and 0).Client Meetings0 Regular meetings with clients are important to a healthy collaboration. They0 may be set up by the client, for example to review with the progress of current34 projects, to give new instructions that may have lead to a contract variation35 or to discuss any concerns, The client meeting which can also be arranged36 by you or another member of your company to attract from new business, to37 address a problem unless that needs to be solved or to give an update or status38 report on current business ventures. Your part is in these meetings will dictate39 the kind of information you need and how you should prepare for them. lf you40 will be responding to questions put by your client, the material you present41 should deal in specifically with the request that was made. The meeting should not42 only move off the agenda without the permission of the person you are meeting.43 lf you have prepared properly, you should be able to anticipate both questions and44 to respond properly. If you are put on the spot and asked for details you do not45 have, respond honestly — do not speak about matters as you are not familiar with. WRITING 45 minutesPART ONE•You are organising a meeting to discuss possible cuts to your department’s budget.•Write an email to all staff in your department:•giving them the date of the meeting•explaining why some cuts have t0 be made•saying why it is important for all staff t0 attend.精品文档PART TWO•The retail company you work for is considering installing a TV system in itsstore to give customers information on products and services while they shop. Youhave seen an advertisement for a company which provides this type of system.•Look at the information below, on which you have already made somehandwritten notes.•Then, using all your handwritten notes, write a letter to Chris Taylor atTVInfoSystems.•Write 120-140 words.LISTENING 40 minutes (including10 minute s’ transfer time)PART ONEQuestions 1-12•You will hear three telephone conversations or messages.•Write one or two words or a number in the numbered spaces on the notes or forms below.•After you have listened once, replay each recording.Conversation One(Questions 1-4)•Look at the note below.•You will hear a man phoning a customer about an order.MESSAGETo: Bob ColeFrom: Alex Parker at Pilton Engineering●The delivery date for our new (1) machines ha been delayed.●He asked if we needed to apply the (2) in the contract on thisoccasion.●He is now offering free (3) .●One thing not clear in the contract –who is responsible for (4)during transit?Conversation Two(Questions 1-4)•Look at the notes below.•You will hear a man leaving a message for a colleague about another c0mpany’s press conference.NOTES ON WEBSTER’S PRESS CONFERENCEWebster intends to:●increase number of (5)innext few years.●create position of(6)und er●Marketing Director.centralise the system for (7).●introduce (8) . Conversation Three(Questions 9-12)•Look at the notes below.•You will hear a man telephoning a colleague about a building he has seen.ENTERPRISE BUSINESS COLLEGENotes about 15 lemmington RoadGood points●Not necessary to (9)it.●Lower (10)than many other buildings for rent.●It’s in the suburbs, so the (11) taxis lower.But …●Further from HQ.●In the (12) ,it may not be spacious enough.Questions 13-22Section One(Questions 13-17)•You will hear five short recordings. Five speakers are talking about the useof' technology in recruitment.•For each recording, decide what recommendation the speaker makes concerning technology in recruitment.•Write one letter (A—H) next to the number of the recording.•Do not use any letter more than once.•After you have listened once, replay the recordings.13 A Advertise posts within the companyaswellasoutside.14 B Include detailed information about vacancies.C Make sure your website is kept up to date.15 D Allocate suitable staff to maintain the website.E Re-design your non-web-based recruitment16 advertising.F Use a range of technologies for contact with17 applicants.G Ask potential applicants the most importantquestions first.H Maximise the opportunities offered by theinternet.Section Two(Questions 18-22)•You will hear another five recordings. Five speakers are talking about how to deal with complaints about goods.•For each recording, decide what action the speaker is recommending.•Write one letter (A-H) next to the number of the recording.•Do not use any letter more than once.•After you have listened once, replay the recordings.18A initiating an investigation19 B giving money backC providing an identical replacement20 D offering an upgradeE arranging free servicing21 F organising free trainingG extending the warranty17 H offering a credit noteQuestions 23-30•You will hear John Sergeant, a retail analyst, being interviewed about a chain of clothing stores called Sangra.•For each question (23—30), mark one letter (A, B or C) for the correct answer.•After you have listened once, replay the recording.23 According to John Sergeant, why is Sangre doing so badly?A It has fallen behind changes in the market.B It is employing unsuitable designers.C its stores are unattractive buildings.24 In John Sergeant’s opinion, Sangra has failed to realise thatA some competitors are selling identical items more cheaply.B middle-market customers have more money to spend.C its current advertising campaign is unsuccessful.25 John Sergeant blames Sangra’s last Chief Executive for notA following the advice of the Board.B planning who should follow him.C choosing a good time for expansion,.26 What difficulty is Sangra having in introducing the 'Iifestyle' idea?A Few of its stores are large enough.B The staff oppose the change.C The costs are too high.27 John Sergeant expects Sangra to solve its problems byA improving productivity.B closing a number of stores.C reducing its profit margins.28 Sawgras management are starting toA work more closely with the suppliers.B do market research on the customers.C encourage suggestions from the staff.29 John Sergeant advises Sangre toA concentrate on its new strategy.B return to its previous strategy.C develop an alternative strategy.30 Sangra is about to change byA opening large, new 0ut»of-town stores.B taking over a foreign company.C starting to sell non-clothing products.You now have 10 minutes to transfer your answers to your Answer Sheet.SPEAKING 14minutesSAMPLE SPEAKING TASKSPART ONEIn this part, the interlocutor asks questions to each of the candidates in turn.You have to give information about yourself and express personal opinions.PART TWOIn this part of the test, you are asked to give a short talk on e business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.A: What is important when . . . ?Planning a presentation•Audience•Equipment needed••B: What is important when…?Selecting an interpreter for a meetingwith foreign clients•Experience•Reliability••C: What is important when . . . ?Introducing a new product rangeonto the market•Timing•Advance publicity••PART THREEIn this part ofthe test, you are given a discussion topic. You have 30 seconds to look at the task prompt, an example of which is below, and then about three minutes to discuss the topic with your partner. After that, the examiner will ask you more questions related to the topic.For two candidatesSelling old stockThe manufacturing company you work for needs to make spacein its warehouse to stock its new products. The company wouldlike to sell off end—of—range products at discounted prices.You have been asked to make recommendations.Discuss the situation together and decide:•whether to offer the same discount on all products•how customers could be informed of the discounts.For three candidatesSelling old stockThe manufacturing company you work for needs to make spacein its warehouse to stock its new products. The company wouldlike to sell off end—of-range products at discounted prices.You have been asked to make recommendations.Discuss the situation together and decide:•how much discount should beoffered•whether to offer the same discount on allproducts•how customers could be informed of the discounts.精品文档Follow-on questions●Do you think discounts are a good way of selling old stock? (Why?/Why not?)●In what other ways do you think companies can get rid of unwanted stock?(Why?)●What do you think is the main disadvantage for a company of having too muchstockin its warehouse?●How do you think companies could plan their stock requirements moreaccurately?●Why do you think it can be difficult to sell stock sometimes?●How do you think discounting could affect a company's image? (Why?)KEYTest 1 ReadingPart1剑桥BEC 真题集中级第四辑T est 11 C2 D3 B4 D5 A6 B7 CPart28 F 9 C 10 E 11 A 12 DPart313 BPart414 C 15 D 16 B 17 A 18 C19 D 24 B 29 B 20 B25 D30 C21 C26 C31 D22 C27 A32 B23 A28 B33 CPart534 HA VE37 UNLESS 40 CORRECT 43 BOTH 35 WHICH38 IS41 IN44 CORRECT36 FROM39 CORRECT42 ONL Y45 ASTest 1 WritingPart 1Sample AAll staffBudget Cuts - meetingI notice that we are having the meeting next Tuesday. Unfortunately, our business has been slow so that why we have made it.However please attend all staff, I would like to discuss all staff and tell you about important things.ManagerBand 2Apart from the fact that one of the content points has not been addressed, the answer contains frequent errors which are distracting, and which have a negative impact on the reader.Sample BDear colleaguesWe are going to have a meeting about the possible cuts in our departments budget on 20th December, This cut is needed because of the loss we made in 2006.Please attend the meeting because we decide who can take external courses.Kind regardsBand 4The answer contains all the necessary information yet is concise, and the language used is generally accurate. Overall, the impression on the reader is positive.Part 2Sample CDear Mr. Taylor,Pm writing to talk about my scheme of installing TV system project. As we know our company is a retail company, so how to attract more customs and how to satisfy the customs is something we should pay attension to. TV system can provide customs not only the products information in our store but also the services. There’s no doubt that TV system can provide convenience and fun to all the people when they shop.At the same time, the TV system is also available for multi—screens. Normally, it can get about 20 TV screens needed. So you can get anything you want from the TV.I know that the system provider also provide training service. They will train our employees to keep them in good scene of using the TV system in a timely manner. The important thing we might not forget is that the installing of the TV system should be ready in one month. As we cannot impact our operating, and we cannot close our store for long time. They may work overtime to install our TV system and keep it work properly.That’s all my thinking. I’m looking forward to your replying.Best wishes!yours sincerelyHolly WhiteDec. 2, 2008Band 1Due to misinterpretation of the task, the answer contains irrelevant information and the reader is not adequately informed. Whilst generally being organised satisfactorily; with an adequate range of grammar and vocabulary, there are several errors.Sample DDear Mr. TaylorI am writing to enquire about your in-store television system we saw advertised in the latest edition of The Daily Mirror. We are a country-wide operating chain of sport shoe shops and are considering to provide our sales rooms with flat screens to entertain our customers and to inform them about our latest inventions.Due to the fact that we are going to launch a special football shoe next month, we would be pleased if it might be possible for you to install about 20 screens within one month. In addition, we would like to ask further information about your training lessons and we would be grateful if you could send us your detailed brochure as well as your price list.I look forward to hearing from you and I would appreciate it to receive your information in due course.Yours sincerelyChristian Van de WateringBand 5The candidate’s answer is effectively organized covers all the important information。
新编剑桥商务英语中级unit_1
Do not work until 1am at home to make up for not being in the office every day.
<7> T__w_o__b_e__c_o_m__e__o_n_e___
Ways of working
freelance
Possible advantages Possible disadvantages you choose the job no job security
teleworking job-sharing
organize your work time
more free time
skills, brainpower and energy,’ Savage says.
<2> ____________________
<3> _G__e_t_o_r_g_a__n_iz__e_d_____
Plan the system for handing work over carefully and play to each other’s different strengths. Delegate the workload according to each other’s particular skills and qualities.
Activity 1: Pair-work ❖ Which way of working would you like
to try most?
❖ Discuss with your partner the pros and cons of the one you choose.
新剑桥商务英语(高级) Unit 1
Unit 1 The Three Sectors of the Economy
1b Key words and Expressions Produce electricity (=generate power发电) Mining of coal (煤矿开采) Pumping of oil (用泵抽取石油) Fuel (提供燃料) the generator (发电机) Laying of miles of cable (铺设几英里的电缆) carry the current (电流) to … (输送电力到。。。)
Unit 1 The Three Sectors of the Economy
1b Key words and Expressions Slide v. (滑行) Printed circuits(印制电路) Scatter v. (散布;四散开来) mosaic (镶嵌) Wires of (如同金属丝/电线一般) motorways (=speedways高速公路)
Unit 1 The Three Sectors of the Economy
1b What is the key point that this extract is making about economies? Answer: The text suggests(=gives hints暗示) that most people take for granted(想当然) the amazing complexity(复杂性) of the economic infrastructure(基础设施).
Unit 1 The Three Sectors of the Economy
2 Manufacturing and Services Key words and expressions: Loss(损失) Depend on (=count on依赖;取决于) To the extent (达到。。。的程度) Concern about (=care about关心;关注)
BEC中级写作PartOne样题实例解析
EC中级写作Part One样题实例解析随着中国人学习英语风潮的持续升温,拥有日常英语交流能力已经变得不足为奇,未来在就业市场上走俏的将是职业英语,即能够用英语交流工作中的问题,比如和外国同事讨论公司的市场营销策略或者代表公司和外国公司接洽等。
但是目前绝大多数学生和职场新人对于商业英语非常陌生。
笔者认为,备考剑桥商务英语证书(Business English Certificate ,简称BEC)是有志跻身于商业职场的人士熟悉商业场景、学习商业英语的方法。
BEC考试的显著特点就是把商业实际和英语运用结合起来,分成初、中、高三级(BEC Preliminary, BEC Vantage, BEC Higher), 其中BEC中级最符合广大考生的求职需求。
BEC中级考试分成听、说、读、写四项考查,各占总成绩1/4 ,其中写作部分与听、说、读相比, 因其考查形式固定,内容要求有限,因而最易得高分。
写作部分包含两个部分:Part One,备忘录或电子邮件(Memo or Email),占写作成绩的1/3 ; Part Two,商务信件、报告或提议(Letter, Report or Proposal),占写作成绩的2/3。
两部分相比,Part One要求简单,较之Part Two更容易提高,本文以《剑桥BEC真题集(中级)第二辑》的Test Two, Part One为例,详细分析Part One的写作流程,并在最后给出BEC 写作的复习资料。
You are the Managing Director of a company whose profits have rece ntly in creased and you would like to reward staff for this.Write a memo to all staff:Thanking them for their contributionExplaining why profits increasedTelling them what their reward will be.Write 40~50 words题目解读BEC中级写作考试总时长为45分钟,根据词数要求和分值,通常小作文写作不超过15分钟。
(完整word版)《BEC高级真题集》TEXT1
Text 1Read ing 1 hourPART ONEQuestio ns 1 -8Look at the stateme nts below and at the five reports about compa nies on the opposite page from an article giving advice to self-employed consultants about negotiating fees for theirservices.Which book (A, B, C,D or E) dose each statement1 —refer to ?For each statement ! -8, make one letter (A, B, C,D or E) on your Answer Sheet .You will n eed to use some of these letters more tha n once .1. This compa ny has bee n in volved in divers ifying its bus in ess act6ivities.2. Although this compa ny is doing well, it has a nu mber of internal difficulties to deal with3. This compa ny has reduced the profits it makes on in dividual items4. One statistic is a less accurate guide to this compa ny ' performa nee tha n ano ther5. The con diti ons which have helped this compa ny are likely to be less favourable in the future6. This compa ny 'share price has bee n extremely volatile over the last twelve mon ths7. This company is likely to be the subject of a takeover bid in the near future8. This company 'performanee exemplifies a widely held beliefAChemical Compa nyMasters on's in terim pre-tax profits growth of 20% was somewhat in flated as a result of the in come received from the disposal of several of the compa ny s subsidiaries. The un derly ing 8% rise in operating profits is a more realistic gauge of the company' true progress. However, Masters on's impe nding merger with Ben tley and Kni ght and its appo in tme nt of a new chief executive should mea n that the compa ny will be able to sustai n growth for the foreseeable fut5ure. The share price has varied little during the course of the year and now stands at £ 6.75BHotel GroupDuring the past year the Bowde n Hotel Group has acquired 77 new properties, thus doubli ng in size .last week the group reported pre-tax profits of £ 88 millio n in the first six mon ths of the year, ahead of expectations and helped by a strong performance from its London-based hotels and newly expanded US business. However. There is still some way to go. Integration of the new acquisitions is still not complete and, while the share price has risen recently, major problems with integration have yet to be solved.CHigh-tech CompanyThis time last year a share in Usertech was worth just over £ 1. six months ago it was worth£ 40. today it is priced at under £ 8 . if proof were need, here is an illustration of how much of a lottery the technology market can be. But some technology companies are fighting back and Usertech is one of them . What has renewed excitement in the company is the opening of its new American offices in Dallas and its ambitious plans to expand its user base in both North and Latin America.DBuilding CompanyRenton's share price has risen gradually over the past year from £ 2.4 to £ 3.8 . The company has been successful in choosing prime location for its buildings and has benefited from the buoyant demand for housing. Whilst this demand is expected to slow down somewhat during the next year, investors are encouraged by the company 's decision to move into building supermarkets. Work has already begun on two sites in London, and the company is expected to sign a contract within the next month for building four large supermarkets in Scotland.EPottery ManufacturerMilton Dishes has been through a shake-up over the past year. The group, which has been cutting margins and improving marketing, may post a small profit this year. The many members of the Milton family, who between them own 58 per cent of the business, have been watching the share price rise steadily and several are looking to sell. Trade rival Ruskin has bought up just over 17 percent of the shares and could well be spurred into further action by the signs of a recovery at the firm.PART TWOQuestions9 -14Read the text about career-planning services.Choose the best sentence from the opposite page to fill each of the gaps .For each gap 9- 14, mark one letter (A-H) on your Answer Sheet .Do not use any letter more than once .There is an example at the beginning .(0)Your Career Path Can Lead You AnywhereWe used to be advised to pla n our careers. We were told to make a pla n duri ng the later stages of our educatio n and con ti nue with it through our working lives.(O) _____ some people still see careers in this way. However, to pursue a single option for life has always been unrealistic.Planning for a sin gle career assumes that we set out with a full un dersta nding of our likes and dislikes and the employme nt opport un ities ope n to us. (9) ____ For most people this degree of certa inty about the future does not exist.Our in itial choice of career path and employer is often based on in adequate kno wledge and false perceptions. But with age and experienee, we develop new interests and aptitudes and our priorities alter. The structure of the employme nt market an d, in deed of employme nt itself, is subject to cha nge as both new tech no logies and new work systems are in troduced (10) _________ We must face the un certa in ties of a portfolio career.It is clear from the recent past that we cannot foresee the changes which will affect our work ing lives. The pace of cha nge is accelerati ng , as a result of which traditi onal career pla ns will be of very limited use. (11) _____________ T hey will need updating to reflect changes in our own interestsas well as in the exter nal work en viro nment. Flexible workers already acco unt for about half the workforce. (12) _____ W e are likely to face periods as con tract workers, self-employed freela nces, con sulta nts, temps or part-timers.Many employers en courage staff to write a pers onal developme nt developme nt (PDP) (13) Although some people use it on ly to review the skills n eeded for their job, a PDP could be the nu cleus of wider career pla n —ett ing out alter native Ion g-term lear ning n eeds and a pla n of self-developme nt.A report issued by the Institute of Employment Studies advises people to enhance their employability by moving from traditional technical skills towards the attainment of a range of tran sferable skills. (14) In stead, special schemes should be established to en courage people to exam ine their effective ness and to con sider a wider range of n eeds.A This dual effect means that the relati on ship betwee n employers and workers has evolved to such and exte nt that we can no Ion ger expect a Ion g-term relati on ship with one employer.B. It carries an implicit assumption that we ourselves, and the jobs we enter, will change little duri ng our work ing lives.C. This growth suggests that a career plan should not be expressed only in terms of full-time employme nt but should make provisi on for the possibility of beco ming one of the.D this is a summary of one ' pers on al lear ning n eeds and an acti on pla n to meet them.E Con seque ntly, they must now accommodate a nu mber of objectives and en able us to prepare for each on a contingency basis.F However, it warns that employers often identify training needs through formal appraisals, which take too narrow a view of developme nt.G . Such a freela nee of con sulta nt would be con sta ntly in dema nd.H We were expected to work towards that one clear goal and to con sider a career cha nge as a bad thi ng.PART THREEQuestions 15 -20Read the following article on negotiating techniques and the question on the opposite page . For each question 15 - 20 , mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose.The Negotiating Table:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”.However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening tochildren.15 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals16 Many people say “no”to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company 's situation17 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you18 According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view19 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly20 Dr Cohen mentions children 's negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.PART FOURQuestions 21 -30Read the article below about the methods some companies are now using for recruitment.Choose the correct word to fill each gap from (A, B, C or D) on the opposite page. For each question 21-30,mark one letter (A, B, C or D) on your Answer Sheet.There is an example at the beginning, (0)The Scientific Approach to RecruitmentWhen it (0) to select ing can didates through in terview, more ofte n tha n not the decisi on is made within the first five minu tes of a meeti ng. Yet employers like to (21) themselves that they arebeing excepti on ally thorough in their select ion processes. In today 'competitive market place, the (22) of staff in many orga ni zati ons is fun dame ntal to the compa ny 'success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or abilit y £ aptitude testing (25) an orga ni zati on with an extra way of establish ing a can didate' suitability for a role. It (26) compa nies to add value by ide ntify ing key eleme nts of a positi on and the n test ing can didates to ascertain their ability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performa nce of any in dividual. The an swer to this problem is experie nce in in terview techniques and strong definition of the elements of each position to be (29) as the whole recruitme nt process is based on few real certa in ties, the in sti nctive decisi ons that many employers make, based on a CT and the first five minutes of a meeting, are probably no less valid than any other tool employed in the (30) of recruitme nt.Example :A haveB decideC doD make21.A suggest B convince C advise D believe22.A worth B credit C quality D disti nctio n23.A secure B relies C attai n D achieve24.A lifted B enl arged C expanded D rise n25.A provides B offers C con tributes D gives26.A lets B en ables C agrees D admits27. A portion B member C share D comp onent28. A exte nt B size C amount D measure29.A occupied B met C filled D appo in ted30 A bus in ess B topic C poi nt D affairQuestio ns 31 -40PART FIVEQuestio ns31-40Read the article below about a very expe nsive new perfume..For each question 31-40, write one word in CAPITAL LETTERS on your An swer Sheet .There is an example at the begi nning, (0)Sweet smell of excess-for just £47.874 a bottleThe marketing says it is the “ultimate symbol of indulgence and truly impeccable taste ”.A new scent, named V1, has (0) launched for Christmas-retailing at just £ 47.874 . The makers are proudly promoting it (31) ,the “world'smost expensive perfume”and are confident of selling the limited edition of 173 bottles-(32) it should be exactly 173 bottles is not made clear in the publicity for the product.Although carefully priced at just under the £ 50.000 mark, this perfume is clearly (33) something for anyone who considers £ 30 too much to pay for a bottle of eau-de-toilette. Those (34) are potential customers will certainly be reassured to learn that a case covered in rubies and diamonds is included free (35) charge. Purchasers are assured of further savings, with unlimited scent refills guaranteed indefinitely- at no extra cost.The fragrance is the idea of Arfaq Hussain, a 27-year-old clothes designer who first made a name (36) himself with an air-conditioned jacket he was asked to make by the singer Michael Jackson (37) far, Mr Jackson is the only person to (38) placed an order- he wants two, according to Mr Hussain.Mr Hussain is unconcerned at having no previous experience of perfumery . “It's so (39) more than a perfume it 'sa piece of jewellery, too. ““explained Mr Hussain. He attempted to describe the £47.874 sensation . “it is delicate , fragrant and quite unique. When you open the lid, it takes you totally away . It 'sjust (40) being surrounded by thousands of wild flowers and roses.PART SIXQuestions41 - 52Read the text below about team-based payIn most of the lines 41 - 52 there is one extra word. It is either grammatically incorrect of does not fit in with the sense of the text. Some lines, however,are correct .If a line is correct, write CORRECT on your Answer Sheet.If there is an extra word in the line ,write the extra word in CAPITAL LETTERS on your Answer Sheet .The exercise begins with two examples, (0) and (00) .Team-Based Pay0 Team-based pay schemes that have been catching the eye of modern employers.00 Supporters say that they encourage group endeavour and improve 41 organizational performance. But salespeople, typically the most self-motivated42 of workers, they have traditionally been rewarded according to individual43 performance. So are team-based schemes suitable ? The key issue is44 whether team-based pay is more being in line with the organization s ob'jectives45 than pay which based on individual achievement. Introducing a team pay46 scheme can be complex. The biggest problem is for defining the team in the first47 place. Another is that team pay schemes won'twork if the actionsOf one48 individual make no impact on those of another. You should need a true team.49 like a football team. Where all the members are interdependent. When sales staff50 can be less receptive to team pay schemes because personal motivation can51 be an important boost to performance What they need is their encouragement52 to perceive that the wider term of the company overall : production, administration and dispatch all affect each other.Writing 1 hour 10 minutesPart oneQuestion 1• The graphs below show the performance of a European country 's manufacturing and agricultural Sectors in terms of exports and imports between 1991 and 2001.• Using the information from the graphs, write a short report describing the general movements inexports, imports and the resulting balance of trade• Write 120-140 wordsPart two:Write an answer to ONE of the questions 2-4 in this part. Write your answer in 200-250 words. Question 2:• The Managing Director of your company or organization has announced that reports on performance are to be produced by all departments. Your Hear of Department has asked you to produce the report about your department for the Managing Director.• Write the report for the Managing Director, explaining:A What aspects of your department function most effectivelyB Which aspect is most in need of improvementC How this improvement could be achievedQuestion 3• You work for an employment agency. The following is part of a letter you have received from a customer:The temporary administrative assistant you sent us was totally unacceptable. I certainly will not be using your agency again when I need temporary staff.• Write a letter to the customer:A apologising for having sent the unsatisfactory temporary workerB giving reasons for what happenedC explaining why what happened was exceptionalD offering some sort of compensation to the customerQuestion 4• Your Managing Director has decided that the company 's website should be improved and has asked you to consider ways of going about this.• Write a proposal for the Managing Director:A Sunmarising the strengths and weaknesses the current websiteB suggesting new services and information to be provided through the websiteC explaining the benefits the improvements would bring.ListeningPart one:Question 1-12• You will hear a consultant giving a talk to a group of UK business people about exporting to the United Arab Emirates (UAE)• As you listen, for questions 1-12. complete the notes, using up to three words or a number. • .After you have listened once, replay the recording.The business Master ClassArrangements for participants1 The event will take place over2 Seminar organized by3 The title of the last session will be4 To use the New City Hotel car park, delegates must obtain aDr Sangalli5 Dr Sangalli has advised many6 The name of his consultancy is7 He is the author of8 In Europe, he is the best-knownThe Business Master Class9 to become more10 to establish newTwo outcomes of session:11 design your own12 take away documents containing actualPart twoQuestions 13-22• You will here five different business people talking about trips they have recently been on.13 14151617A to supervise staff trainingB to hold job interviewsC to introduce new policyD to visit possible new premisesE to observe working practicesF to meet a new managerG to sign a new contractH to deal with a complaintTask two-problem•For question 18-22, match the extracts with the problem, listed A -H•For each extract, choose the problem described•write one letter (A-H) next to the number of the extract1819202122A I forgot a documentB My hotel was noisyC I was late for meeting.D I didn 'tunderstand some figures.E The service at my hotel was bad.F I had some wrong informationG I didn'thave an interpreter.H I experienced computer problems.PART THREEQuestion 23-30.•You will hear part of a conversation between a management consultant and the Human Resources manager of Jenkins, a company which manufactures children 's clothing.23 What is said about the ownership of Jenkins?A the founder has sold the company to someone else.B Jenkins has merged with another companyC There has been no change of ownership.24 What does the Human Resources manager see as the main external threat to Jenkins?A Their retailers are becoming less willing to pay their prices.B Consumers are buying more top-of-the-range children 's clothes.C More and more companies are producing children 's clothes.25 The Human Resources manager sees the company 's main strength as the fact thatA It has several long-term contractsB it makes products of high qualityC its distribution system is efficient26 The Human Resources manager believes that Jenkins 'main weakness at present is thatA the machinery is inadequate for current requirementsB the management style is out of line with modern demandsC the relation between management and workers are poor.27 According to the Human Resources manager, why do many machinists choose to leave?A They think that they can get better paid work elsewhere.B They feel that too much is expected of themC They lack confidence in the company 'future28 When working to produce a batch of clothesA each team is responsible for a particular operationB each member of the team produces a complete itemC each person carries out one part of the production process29. What change has been made to range of goods?A A smaller number of items is producedB Each item is now made in smaller quantities.C Fewer new styles are introduced each year.30 What is said about the machinists?A More of their work is falling below the required standard.B Some of them are earning less than they used to.C They have to spend longer learning to operate new machines.That is the end of the Listening test. You now have ten minutes to transfer your answersSpeaking 16 minutesPart one:In this part, the interlocutor asks question on a number of work-related and non-work related subjects to each candidate in turn. You have to give information about yourself and express personal opinions.Part twoThe candidate chooses one topic and speaks about it for approximately one minute. One minute 's preparation time is allowed.A Customer relations: the importance of making customers feel valuedB company growth : the importance to a company of controlling expansionC Marketing : how to ensure that agents maintain a high level of effectiveness when representinga companyPart Three:In this part of the test, candidates are given a topic to discuss and are allowed 30 seconds to look at the prompt card, before talking together for about three minutes.Afterwards, the examiner asks more questions related to the topic.For two candidatesStaff Suggestion SchemeYour company is planning to introduce a suggestion scheme and to encourage members of staff at all levels to contribute ideas. You have been asked to consider ways of setting up the scheme. Discuss, and decide together:• How to set up the scheme so that all staff feel they can contribute• How suggestions from members of staff could be evaluated.For three candidatesStaff suggestion scheme:You company is planning to introduce a suggestion scheme and to encourage members of staff at all levels to contribute ideas. You have been asked to consider ways of setting up the scheme. Discuss, and decide together:• How to set up the scheme so that all staff feel they can contribute• How suggestions from members of staff could be evaluated• What kinds of rewards would be suitable for suggestions made.Follow-on questions :• Which kinds of companies can benefit most from suggestion schemes? (why?)• What other methods can companies use to generate ideas for improvements?• What other ways are there of increasing staff involvement in a company?• In what ways can companies obtain suggestion or comments from customers?• How important are new ideas for companies in maintaining competitiveness? Why?TEST 1 KEYKeyTest 1 Reading1 D2 B3 E4 A5 D6 C7 E8 CPart 29 B 10 A 11E 12C 13D 14FPart 315 B16D 17A 18D19B 20 APart 421 B 22C 23 A 24 D25 A26-30 B D D C APart 531- 35 AS WHY NOT/ HARDL Y WHO/ THAT OF36-40 FOR SO/ THUS HAVE MUCH LIKEPART 641-45 CORRECT THEY CORRECT BEING WHICH46-50 FOR CORRECT SHOULD WHEN CORRECT51-52 THEIR THATTest WRITINGSAMPLE AThis report describes the movements of the balance of trade between 1991 and 2001 , for a particular country, concerning manufacturing and agriculture.Manufacturing:Imports increased constantly during this period. The figure shows a rise of $ 4 bn within the whole period and no fluctuations are to be remarked.Exports rose from nearly $ 3 bn in 1991 to approximately $7 bn in 2001 , suffering minor fluctuations all the way through. In general, the balance of trade remained slightly positive through the period considered.Agriculture:Imports increased slightly, ending the period around $1 bn over their starting level. They suffered a temporary fall between 1992 and 1994 , followed by a steady recovery. After peaking at around $2.5 bn in 1999, imports fell slightly to their final value.Exports figure shows the same performance although at level $4bn higher than imports.Consequently, the balance of trade remained markedly positive throughout the period.Band 4All content points are included. There is a relatively natural use of language and a good range of structure, despite some inaccuracy. There is also evidence of a wide range of vocabulary and the report is well organized.Sample BIntroduction:The aim of this report is to describe the imports an exports of the Manufacturing and Agricultural sectors in the years 1991-2001 in European contry 'sManufacturing ImportsIn the first year (1991) the imports were just above $2 bn, at the end of 2001, the imports were almost on the $ 6 bn.Manufacturing ExportsIn 1991 were just below the $ 3TEST 1PART11 THREE DAYS2 CLOBAL CONFERENCES PLCTOMORROW 'S SOFTWAREPERMITLARGE CORPORATIONSLOGIC SOLUTIONSINTELLIGENT CHANGEIT ANAL YST。
(完整word版)《BEC高级真题集》TEXT1
Text 1Reading 1 hourPART ONEQuestions 1 – 8●Look at the statements below and at the five reports about companies on the opposite pagefrom an article giving advice to self-employed consultants about negotiating fees for their services.●Which book (A, B, C,D or E) dose each statement 1 –8 refer to ?●For each statement ! – 8, make one letter (A, B, C,D or E) on your Answer Sheet .●You will need to use some of these letters more than once .1.This company has been involved in diversifying its business act6ivities.2.Although this company is doing well, it has a number of internal difficulties to deal with3.This company has reduced the profits it makes on individual items4.One statistic is a less accurate guide to this company’s performance than another5.The conditions which have helped this company are likely to be less favourable in the future6.This company’s share price has been extremely volatile over the last twelve months7.This company is likely to be the subject of a takeover bid in the near future8.This company’s performance exemplifies a widely held beliefAChemical CompanyMasterson’s interim pre-tax profits growth of 20% was somewhat inflated as a result of the income received from the disposal of several of the company’s subsidiaries. The underlying 8% rise in operating profits is a more realistic gauge of the company’s true progress. However, Masterson’s impending merger with Bentley and Knight and its appointment of a new chief executive should mean that the company will be able to sustain growth for the foreseeable fut5ure. The share price has varied little during the course of the year and now stands at £6.75BHotel GroupDuring the past year the Bowden Hotel Group has acquired 77 new properties, thus doublingin size . last week the group reported pre-tax profits of £88 million in the first six months of the year, ahead of expectations and helped by a strong performance from its London-based hotels and newly expanded US business. However. There is still some way to go. Integration of the new acquisitions is still not complete and, while the share price has risen recently, major problems with integration have yet to be solved.CHigh-tech CompanyThis time last year a share in Usertech was worth just over £1. six months ago it was worth £40. today it is priced at under £8 . if proof were need, here is an illustration of how much of a lottery the technology market can be. But some technology companies are fighting back and Usertech is one of them . What has renewed excitement in the company is the opening of its new American offices in Dallas and its ambitious plans to expand its user base in both North and Latin America.DBuilding CompanyRenton’s share price has risen gradually over the past year from £2.4 to £3.8 . The company has been successful in choosing prime location for its buildings and has benefited from the buoyant demand for housing. Whilst this demand is expected to slow down somewhat during the next year, investors are encouraged by the company’s decision to move into building supermarkets. Work has already begun on two sites in London, and the company is expected to sign a contract within the next month for building four large supermarkets in Scotland.EPottery ManufacturerMilton Dishes has been through a shake-up over the past year. The group, which has been cutting margins and improving marketing, may post a small profit this year. The many members of the Milton family, who between them own 58 per cent of the business, have been watching the share price rise steadily and several are looking to sell. Trade rival Ruskin has bought up just over 17 percent of the shares and could well be spurred into further action by the signs of a recovery at the firm.PART TWOQuestions9– 14●Read the text about career-planning services.●Choose the best sentence from the opposite page to fill each of the gaps .●For each gap 9– 14, mark one letter (A-H) on your Answer Sheet .●Do not use any letter more than once .●There is an example at the beginning .(0)●Your Career Path Can Lead You AnywhereWe used to be advised to plan our careers. We were told to make a plan during the later stages of our education and continue with it through our working lives.(0)_____ some people still see careers in this way. However, to pursue a single option for life has always been unrealistic.Planning for a single career assumes that we set out with a full understanding of our likes and dislikes and the employment opportunities open to us. (9)____ For most people this degree of certainty about the future does not exist.Our initial choice of career path and employer is often based on inadequate knowledge and false perceptions. But with age and experience, we develop new interests and aptitudes and our priorities alter. The structure of the employment market and, indeed of employment itself, is subject to change as both new technologies and new work systems are introduced (10) _____ We must face the uncertainties of a portfolio career.It is clear from the recent past that we cannot foresee the changes which will affect our working lives. The pace of change is accelerating , as a result of which traditional career plans will be of very limited use. (11)_____ They will need updating to reflect changes in our own interests as well as in the external work environment. Flexible workers already account for about half the workforce. (12)______ We are likely to face periods as contract workers, self-employed freelances, consultants, temps or part-timers.Many employers encourage staff to write a personal development development (PDP) (13) Although some people use it only to review the skills needed for their job, a PDP could be the nucleus of wider career plan –setting out alternative long-term learning needs and a plan of self-development.A report issued by the Institute of Employment Studies advises people to enhance their employability by moving from traditional technical skills towards the attainment of a range of transferable skills. (14) Instead, special schemes should be established to encourage people to examine their effectiveness and to consider a wider range of needs.A This dual effect means that the relationship between employers and workers has evolved to such and extent that we can no longer expect a long-term relationship with one employer.B. It carries an implicit assumption that we ourselves, and the jobs we enter, will change little during our working lives.C. This growth suggests that a career plan should not be expressed only in terms of full-time employment but should make provision for the possibility of becoming one of the.D this is a summary of one’s personal learning needs and an action plan to meet them.E Consequently, they must now accommodate a number of objectives and enable us to prepare for each on a contingency basis.F However, it warns that employers often identify training needs through formal appraisals, which take too narrow a view of development.G . Such a freelance of consultant would be constantly in demand.H We were expected to work towards that one clear goal and to consider a career change as a bad thing.PART THREEQuestions 15– 20Read the following article on negotiating techniques and the question on the opposite page . For each question 15 – 20 , mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose.The Negotiating Table:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try thegrandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.15 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be competitiveD impress rivals16 Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their company’s situation17 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel comfortable.D try to make the other side like you18 According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view19 Deals sometimes fail becauseA negotiations have gone on too longB the companies operate in different waysC one party risks more than the other.D the lawyers work too slowly20 Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.PART FOURQuestions 21 -30●Read the article below about the methods some companies are now using for recruitment.●Choose the correct word to fill each gap from (A, B, C or D) on the opposite page.●For each question 21-30,mark one letter (A, B, C or D) on your Answer Sheet.●There is an example at the beginning, (0)The Scientific Approach to RecruitmentWhen it (0) to selecting candidates through interview, more often than not the decision is made within the first five minutes of a meeting. Yet employers like to (21) themselves that they are being exceptionally thorough in their selection processes. In today’s competitive market place, the (22) of staff in many organizations is fundamental to the company’s success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or abilit y£aptitude testing (25) an organization with an extra way of establishing a candidate’s suitability for a role. It (26) companies to add value by identifying key elements of a position and then testing candidates to ascertain their ability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performance of any individual. The answer to this problem is experience in interview techniques and strong definition of the elements of each position to be (29) as the whole recruitment process is based on few real certainties, the instinctive decisions that many employers make, based on a CT and the first five minutes of a meeting, are probably no less valid than any21.A suggest B convince C advise D believe22.A worth B credit C quality D distinction23.A secure B relies C attain D achieve24.A lifted B enlarged C expanded D risen25.A provides B offers C contributes D gives26.A lets B enables C agrees D admits27. A portion B member C share D component28. A extent B size C amount D measure29.A occupied B met C filled D appointed30 A business B topic C point D affairQuestions 31 -40PART FIVEQuestions31-40●Read the article below about a very expensive new perfume. .●For each question 31-40, write one word in CAPITAL LETTERS on your Answer Sheet . There is an example at the beginning, (0)Sweet smell of excess-for just £47.874 a bottleThe marketing says it is the “ ultimate symbol of indulgence and truly impeccable taste”. A new scent, named V1, has (0) launched for Christmas-retailing at just £47.874 . The makers are proudly promoting it (31) ,the “ world’s most expensive perfume” and are confident of selling the limited edition of 173 bottles-(32) it should be exactly 173 bottles is not made clear in the publicity for the product.Although carefully priced at just under the £50.000 mark, this perfume is clearly (33) something for anyone who considers £30 too much to pay for a bottle of eau-de-toilette. Those (34) are potential customers will certainly be reassured to learn that a case covered in rubies and diamonds is included free (35) charge. Purchasers are assured of further savings, with unlimited scent refills guaranteed indefinitely- at no extra cost.The fragrance is the idea of Arfaq Hussain, a 27-year-old clothes designer who first made a name (36) himself with an air-conditioned jacket he was asked to make by the singer Michael Jackson (37) far, Mr Jackson is the only person to (38) placed an order- he wants two, according to Mr Hussain.Mr Hussain is unconcerned at having no previous experience of perfumery . “It’s so (39) more than a perfume ---- it’s a piece of jewellery, too. ““ explained Mr Hussain. He attempted to describe the £47.874 sensation . “ it is delicate , fragrant and quite unique. When you open the lid, it takes you totally away . It’s just (40) being surrounded by thousands of wild flowers and roses.PART SIXQuestions41 - 52●Read the text below about team-based pay●In most of the lines 41 - 52 there is one extra word. It is either grammatically incorrect ofdoes not fit in with the sense of the text. Some lines, however,are correct .●If a line is correct, write CORRECT on your Answer Sheet.●If there is an extra word in the line ,write the extra word in CAPITAL LETTERS on yourAnswer Sheet .●The exercise begins with two examples, (0) and (00) .Team-Based Pay0 Team-based pay schemes that have been catching the eye of modern employers.00 Supporters say that they encourage group endeavour and improve 41 organizational performance. But salespeople, typically the most self-motivated42 of workers, they have traditionally been rewarded according to individual43 performance. So are team-based schemes suitable ? The key issue is44 whether team-based pay is more being in line with the organization’s objectives45 than pay which based on individual achievement. Introducing a team pay46 scheme can be complex. The biggest problem is for defining the team in the first47 place. Another is that team pay schemes won’t work if the actionsOf one48 individual make no impact on those of another. You should need a true team.49 like a football team. Where all the members are interdependent. When sales staff50 can be less receptive to team pay schemes because personal motivation can51 be an important boost to performance What they need is their encouragement52 to perceive that the wider term of the company overall : production, administration and dispatch all affect each other.Writing 1 hour 10 minutesPart oneQuestion 1●The graphs below show the performance of a European country’s manufacturing and agriculturalSectors in terms of exports and imports between 1991 and 2001.●Using the information from the graphs, write a short report describing the general movements in exports, imports and the resulting balance of trade●Write 120-140 wordsPart two:Write an answer to ONE of the questions 2-4 in this part. Write your answer in 200-250 words. Question 2:●The Managing Director of your company or organization has announced that reports on performance are to be produced by all departments. Your Hear of Department has asked you to produce the report about your department for the Managing Director.●Write the report for the Managing Director, explaining:A What aspects of your department function most effectivelyB Which aspect is most in need of improvementC How this improvement could be achievedQuestion 3●You work for an employment agency. The following is part of a letter you have received from a customer:The temporary administrative assistant you sent us was totally unacceptable. I certainly will not be using your agency again when I need temporary staff.●Write a letter to the customer:A apologising for having sent the unsatisfactory temporary workerB giving reasons for what happenedC explaining why what happened was exceptionalD offering some sort of compensation to the customerQuestion 4●Your Managing Director has decided that the company’s website should be improved and has asked you to consider ways of going about this.●Write a proposal for the Managing Director:A Sunmarising the strengths and weaknesses the current websiteB suggesting new services and information to be provided through the websiteC explaining the benefits the improvements would bring.ListeningPart one:Question 1-12●You will hear a consultant giving a talk to a group of UK business people about exporting to the United Arab Emirates (UAE)●As you listen, for questions 1-12. complete the notes, using up to three words or a number. ●.After you have listened once, replay the recording.The business Master ClassArrangements for participants1 The event will take place over2 Seminar organized by3 The title of the last session will be4 To use the New City Hotel car park, delegates must obtain aDr Sangalli5 Dr Sangalli has advised many6 The name of his consultancy is7 He is the author of8 In Europe, he is the best-knownThe Business Master Class9 to become more10 to establish newTwo outcomes of session:11 design your own12 take away documents containing actualPart twoQuestions 13-22●You will here five different business people talking about trips they have recently been on.14151617A to supervise staff trainingB to hold job interviewsC to introduce new policyD to visit possible new premisesE to observe working practicesF to meet a new managerG to sign a new contractH to deal with a complaintTask two-problem●For question 18-22, match the extracts with the problem, listed A –H●For each extract, choose the problem described●write one letter (A-H) next to the number of the extract1819202122A I forgot a documentB My hotel was noisyC I was late for meeting.D I didn’t understand some figures.E The service at my hotel was bad.F I had some wrong informationG I didn’t have an interpreter.H I experienced computer problems.PART THREEQuestion 23-30.●You will hear part of a conversation between a management consultant and the Human Resources manager of Jenkins, a company which manufactures children’s clothing.23 What is said about the ownership of Jenkins?A the founder has sold the company to someone else.B Jenkins has merged with another companyC There has been no change of ownership.24 What does the Human Resources manager see as the main external threat to Jenkins?A Their retailers are becoming less willing to pay their prices.B Consumers are buying more top-of-the-range children’s clothes.C More and more companies are producing children’s clothes.25 The Human Resources manager sees the company’s main strength as the fact thatA It has several long-term contractsB it makes products of high qualityC its distribution system is efficient26 The Human Resources manager believes that Jenkins’ main weakness at present is thatA the machinery is inadequate for current requirementsB the management style is out of line with modern demandsC the relation between management and workers are poor.27 According to the Human Resources manager, why do many machinists choose to leave?A They think that they can get better paid work elsewhere.B They feel that too much is expected of themC They lack confidence in the company’ future28 When working to produce a batch of clothesA each team is responsible for a particular operationB each member of the team produces a complete itemC each person carries out one part of the production process29. What change has been made to range of goods?A A smaller number of items is producedB Each item is now made in smaller quantities.C Fewer new styles are introduced each year.30 What is said about the machinists?A More of their work is falling below the required standard.B Some of them are earning less than they used to.C They have to spend longer learning to operate new machines.That is the end of the Listening test. You now have ten minutes to transfer your answersSpeaking 16 minutesPart one:In this part, the interlocutor asks question on a number of work-related and non-work related subjects to each candidate in turn. You have to give information about yourself and express personal opinions.Part twoThe candidate chooses one topic and speaks about it for approximately one minute. One minute’s preparation time is allowed.A Customer relations: the importance of making customers feel valuedB company growth : the importance to a company of controlling expansionC Marketing: how to ensure that agents maintain a high level of effectiveness when representinga companyPart Three:In this part of the test, candidates are given a topic to discuss and are allowed 30 seconds to look at the prompt card, before talking together for about three minutes.Afterwards, the examiner asks more questions related to the topic.For two candidatesStaff Suggestion SchemeYour company is planning to introduce a suggestion scheme and to encourage members of staff at all levels to contribute ideas. You have been asked to consider ways of setting up the scheme.Discuss, and decide together:●How to set up the scheme so that all staff feel they can contribute●How suggestions from members of staff could be evaluated.For three candidatesStaff suggestion scheme:You company is planning to introduce a suggestion scheme and to encourage members of staff at all levels to contribute ideas. You have been asked to consider ways of setting up the scheme. Discuss, and decide together:●How to set up the scheme so that all staff feel they can contribute●How suggestions from members of staff could be evaluated●What kinds of rewards would be suitable for suggestions made.Follow-on questions :●Which kinds of companies can benefit most from suggestion schemes?(why?)●What other methods can companies use to generate ideas for improvements?●What other ways are there of increasing staff involvement in a company?●In what ways can companies obtain suggestion or comments from customers?●How important are new ideas for companies in maintaining competitiveness? Why?TEST 1 KEYKeyTest 1 Reading1 D2 B3 E4 A5 D6 C7 E8 CPart 29 B 10 A 11E 12C 13D 14FPart 315 B16D 17A 18D19B 20 APart 421 B 22C 23 A 24 D25 A26-30 B D D C APart 531- 35 AS WHY NOT/ HARDL Y WHO/ THAT OF36-40 FOR SO/ THUS HAVE MUCH LIKEPART 641-45 CORRECT THEY CORRECT BEING WHICH46-50 FOR CORRECT SHOULD WHEN CORRECT51-52 THEIR THATTest WRITINGSAMPLE AThis report describes the movements of the balance of trade between 1991 and 2001 , for a particular country, concerning manufacturing and agriculture.Manufacturing:Imports increased constantly during this period. The figure shows a rise of $ 4 bn within the whole period and no fluctuations are to be remarked.Exports rose from nearly $ 3 bn in 1991 to approximately $7 bn in 2001 , suffering minor fluctuations all the way through. In general, the balance of trade remained slightly positive through the period considered.Agriculture:Imports increased slightly, ending the period around $1 bn over their starting level. They suffered a temporary fall between 1992 and 1994 , followed by a steady recovery. After peaking at around $2.5 bn in 1999, imports fell slightly to their final value.Exports figure shows the same performance although at level $4bn higher than imports.Consequently, the balance of trade remained markedly positive throughout the period.Band 4All content points are included. There is a relatively natural use of language and a good range of structure, despite some inaccuracy. There is also evidence of a wide range of vocabulary and the report is well organized.Sample BIntroduction:The aim of this report is to describe the imports an exports of the Manufacturing and Agricultural sectors in the years 1991-2001 in European contry’sManufacturing ImportsIn the first year (1991) the imports were just above $2 bn, at the end of 2001, the imports were almost on the $ 6 bn.Manufacturing ExportsIn 1991 were just below the $ 3TEST 1PART11 THREE DAYS2 CLOBAL CONFERENCES PLCTOMORROW’S SOFTWAREPERMITLARGE CORPORATIONSLOGIC SOLUTIONSINTELLIGENT CHANGEIT ANAL YSTCUSTOMER DRIVENORGANISATIONAL STRUCTURESFRAMEWORK FOR ACTIONCASE STUDIESPARTF C D B E A B F C DPART3C A B C B C B A。
(完整word版)BEC中级写作
Write on your Answer Sheet.
Mrs P Mirza
LahoreTextiles
6 Ocean Road
Lahore
Dear Parveen
Read the advertisement below,which gives details of the course。You have already made some notes on the advertisement。
Then, using all your handwritten notes, write your letter to Moira Geddings at GBG Certification Services。
We look forward to hearing from you soon。
Yours sincerely
Alya Maideen
关于求职信
1、length不要超过一页.最好一整页
2、type/handwritten最好打印。只有少数国外公司要求用手写。
3、structure结构合格,包括这四个部分
Our T-shirts and knitting wares enjoy favourable reception in the world market because of their fine quality and excellent craftsmanship. No wonder your customers have remarked favourably on our products。You may be sure that we shalldo our best to maintain our reputation for quality and reliability.
商务英语考试 写作真题及答案
商务英语考试(BEC)试题】:WRITINGPART ONEY ou work for a company which is going to buy a set of equipment from China. Y ou are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon as possible.. Write a short note to Mr. Max Remington ,the Public Relation‘s manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOY ou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONE .Dear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich‘’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONE .Dear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich‘’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.商务英语考试(BEC)试题】WRITINGPART ONEMr. Lee is going to buy a large amount of electronic components from your company. He also shows an interest in your company‘s PCX phone machine, which is in the charge of Mr. Angus Beard, your colleague. Mr. Lee would like to bring 10 samples and some brochures back home to make a trial sale.. Write a short note to Mr. Angus Beard ,one of your colleagues.. Tell him the fact that Mr. Lee is interested in PCX phone.. Mention the number he wants to have.. suggest their direct contact.. Write 30-40 words on your Answer Sheet.PART TWOY ou are a clerk in Lucky Tourism Company. Y ou are responsible for arranging travelling lines. One day ,you received the data as follows :Read the following table which shows the changes in the way people spend their holidays. The table divides the tourism business into four parts ,telling the different percentages in 1980 and in 1990 ,from which you will notice the trend of current tourrism business.. Use the information in the table to write a short report (about 100-120 words) emphasizing changes of the main business for your company.. Write on your Answer Sheet.WHERE PEOPLE SPEND THEIR HOLIDAYS1980 1990Travelling abroad 12% 23%Going to seaside 38% 32%Camping 9% 35%Staying at home 41% 10%Total 100% 100%写作部分参考答案(Sample for reference)PART ONEDear Mr Beard,Mr. Lee ,one of my old clients ,has interest in our PCX phone machine. He would like to bring 10 samples and some brochures back home to make a trial sale. Y ou may contact him directly on Tel 3108881.PART TWONowadays, less people like to spend their holidays at home. More people go camping outside or even travel abroad. The changes are caused mainly by three factors. First ,people become more open. Instead of staying at home, they visit foreign countries to know the different races. Secondly ,in the 1990s , house wives are more该文章转载自无忧考网:/show.asp?id=552731&Page=2rism business.. Use the information in the table to write a short report (about 100-120 words) emphasizing changes of the main business for your company.. Write on your Answer Sheet.WHERE PEOPLE SPEND THEIR HOLIDAYS1980 1990Travelling abroad 12% 23%Going to seaside 38% 32%Camping 9% 35%Staying at home 41% 10%Total 100% 100%写作部分参考答案(Sample for reference)PART ONEDear Mr Beard,Mr. Lee ,one of my old clients ,has interest in our PCX phone machine. He would like to bring 10 samples and some brochures back home to make a trial sale. Y ou may contact him directly on Tel 3108881.PART TWONowadays, less people like to spend their holidays at home. More people go camping outside or even travel abroad. The changes are caused mainly by three factors. First ,people become more open. Instead of staying at home, they visit foreign countries to know the different races. Secondly ,in the 1990s , house wives are more free from the heavy housework with more and more household utensils. Families are very happy to spend holidays outside with mothers or wives. Thirdly, travelling abroad can also mean enjoying comfortable weather in another country. Therefore less people go to crowded seaside ,they turn to other ways.WRITINGPART ONEY ou have received a fax from a customer who in the fax complained that he had received 100 green colour bicycles instead of 50 green and 50 blue colour bicycles. In order to solve the problem and find out the facts ,you write a short note to the warehouse.. Write a short note to Mr. Randy Simon ,who is in charge of delivering goods from warehouse.. Tell him about the claim.. Mention the date of delivery.. Ask for the duplicate invoice. .. Write 30-40 words on your Answer Sheet.PART TWOyou work for Alla ,a shop which sells upmarket clothing. Y ou are asked to find a way to increase the profits of your shop.Read the following figure showing the results of a survey of two upmarket specialty shops.Point A refers to your shop. Point B refers to Betty Fashion shop ,your main competitor, near your shop. . Use the figure to write a report (about 100- 120 words)recommending ways of improving the quality and pricing of your shop.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Simon,A customer complained that he had received 100 green coloured bicycles instead of 50 green and 50 blue colour bicycles ,which had been shipped on 11th May. Could you please send me the immediate invoice under contract No. TXI 2- 1 in duplicate?PART TWOBoth Betty Fashion Shop and our shop are in city centre ,therefore ,we have almost the same customers. But there exists a fact that customers are more likely to spend their money in Betty shop. After careful research ,we notice that ,although Betty shop has higher prices ,they also have more fashionable clothes. Compared with Betty Shop, our real prices are not high, but the comparative prices to fashion are high. Therefore ,if our shop decides to increase the profits, we`should purchase highly fashionable clothes ,at least as fashionable as Betty Shop ,with the prices lower than Betty Shop's. As .custog of your shop.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Simon,A customer complained that he had received 100 green coloured bicycles instead of 50 green and 50 blue colour bicycles ,which had been shipped on 11th May. Could you please send me the immediate invoice under contract No. TXI 2- 1 in duplicate?PART TWOBoth Betty Fashion Shop and our shop are in city centre ,therefore ,we have almost the same customers. But there exists a fact that customers are more likely to spend their money in Betty shop. After careful research ,we notice that ,although Betty shop has higher prices ,they also have more fashionable clothes. Compared with Betty Shop, our real prices are not high, but the comparative prices to fashion are high. Therefore ,if our shop decides to increase the profits, we`should purchase highly fashionable clothes ,at least as fashionable as Betty Shop ,with the prices lower than Betty Shop's. As .customers hate increasing prices ,it is better to do this gradually.WRITINGPART ONEThe staff in your office decided to spend holidays together this year. While reading the new you are attracted by the advertisement of the Grand Palazzo Hotel in Italy. No one in your office has ever been to Italy. So you want your secratary to contact the hotel through telephone.. Write a short message to Ms. Emily Malan ,your secretary.. Suggest the V isit to Italy.. Give the hotel telephone number to her.. Ask her to contact with that hotel.. write 30-40 words on your Answer Sheet.PART TWOY ou work for Global institute inc. , which produces softwares. Y ou are responsible forQuality Management System.Study the following graph which shows the effort taken by your company and IBI Inc , your main competitor. In the graph ,the Quality Management is divided into five parts.. Use the information in the graph to write a short report (about 100 120 wards) suggesting ways of improving the quality management of your company.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONETo : EmilyAs on one in the office has been to Italy, it will be a good idea to visit it. We may stay in the Grand Palazzo Hotel and the telephone is 809. 775. 3333. Please contact them to get further information.PART TWOHow to improve Quality Management System with limited capitals? That is the key to success. After careful study of IBI Inc 'our main competitor ,we find that they spend some money in Customer Service and V ender inspections which are vital to Quality Management. As we know, softwares are developed quickly. Customers and venders know clearly what they need. Therefore, we should develop programmes based on information through Customer Service and V ender inspections. Another fact with our attention i s that although IBI Inc.’s Plant productivity is not high, they can sell out their new, high-quality softwares quickly as they have a very good Quality Control our company.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONETo : EmilyAs on one in the office has been to Italy, it will be a good idea to visit it. We may stay in the Grand Palazzo Hotel and the telephone is 809. 775. 3333. Please contact them to get further information.PART TWOHow to improve Quality Management System with limited capitals? That is the key to success. After careful study of IBI Inc 'our main competitor ,we find that they spend some money in Customer Service and V ender inspections which are vital to Quality Management. As we know, softwares are developed quickly. Customers and venders know clearly what they need. Therefore, we should develop programmes based on information through Customer Service and V ender inspections. Another fact with our attention is that although IBI Inc.’s Plant productivi ty is not high, they can sell out their new, high-quality softwares quickly as they have a very good Quality Control System. Therefore, we should adjust the capitals.商务英语考试(BEC)试题】:WRITINGPART ONE考试大论坛Y ou work for a company which is going to buy a set of equipment from China. Y ou are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon as possible.. Write a short note to Mr. Max Remington ,the Public Relation's manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOY ou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich'’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borroweding the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich'’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.。
BEC中级全能精修Unit1b工作交流Reading
Reading 阅读练习 1. Read the article blew which is about using English for international business. Think of a title for each paragraph. 2. Answer these questions about the article. 1 Why does Ericsson use English as its official language? 2 What can native English speakers do to communicate more effectively? 3 Why are native English speakers unaware of the difficulties of listening to foreign languages? 4 How does Ericsson make its employees more aware of these difficulties? Is YOUR ENGLISH TOO ENGLISH? English may be the language of international business but, as Alison Thomas reports, it's not only non-native speakers who need to learn how to use it effectively. 1 Ask a Swedish Ericsson executive 'Talardu Svenska?' and he may well reply' Yes. But only at home. At work I speak English.' Ericsson is one of a growing number of European companies that use English as their official corporate language. These companies recognise and, at the same time, increase the dominance of English as the language of international communication. Soon the number of speakers of English as a second language will exceed that of native English speakers. 2 Although a company might use English as its official language, its employees are unlikely to be bilingual. Language trainer Jacquie Reid thinks we consistently over-estimate the fluency of non-native speakers. 'We always assume that because their language skills are better than ours, they understand everything we say.' 3 So how should we adapt our use of language and what are the common problems? 'Simplify it,' is Reid's advice.'Don't over-complicate the message. Reduce what you're saying to manageable chunks.' Reid always tells people to limit themselves to one idea per sentence. 'It's also important to slow down and not raise your voice.' 4 Dr Jasmine Patel, a language consultant at Europhone, says different languages also have their own approach to dialogue. 'The British start with idiomatic expressions such as So, should we get down to it? and understate important issues with phrases such as There could be a slight problem. They also say That's a good idea, but ...when they mean No and they repeatedly use the word ,get with different meanings. And worst of all, they insist on using humor which is so culture-specific that no-one understands it.' 5 The majority of English native 5 speakers are insensitive to the stress of trying to understand a foreign language in a work environment because they rely on the business world speaking their language. At Ericsson, however, this is not the case. At the UK subsidiary, Ericsson Telecommunications, management training courses include seminars on both language and cross-cultural issues. A frequent comment made in follow-up evaluations is that increased awareness has improved communication and, more importantly, given participants a better understanding of their own language and how others might interpret it. Suggested answer:参考答案 1. 1 Communicating internationally 2 Assuming too much 3 Keeping it simple 4 Understanding cultural differences 5 Raising awareness 2. 1 Because English is the dominant language of international communication. 2 Make their message simple, use shorter chunks, keep one idea per sentence, speak more slowly, not raise their voice. 3 As English is spoken in their work environment, they do not have to understand other languages themselves. 4 Through language and cultural awareness seminars.。
上半年BEC高级考试真题及答案精选
上半年BEC高级考试真题及答案精选上半年BEC高级考试真题及答案精选阅读部分:沪友澈底:part1是讲几家航空公司的发展的问题。
part2是一个貌似什么在公司提倡“SCR”系统的,说要注重公司value啊什么的,后面的实在记不清了,只知道这次阅读很悲催。
写作部分:沪友卜卜豬:作文都写了report。
第一篇是describe & campare the number of customers making reservation in response to three different advertising methods. 大作文选了第一篇,参加一个3天的IT training course 但是作者发现这个course有问题,写detail content of the course , the dissatisfactory unsatisfatory of the course , the way you investigate in it and solution to avoid such problem in the future.沪友橙子cici:小作文是就是描述,比较图表,内容是mailshots,online advertisements,local newspaper 对一个酒店的预约人数的影响。
大作文我写的是proposal,讲的是outsourcing. 问题大概是这样的:Identify the activities that could be outsourced; explain the potential benefit it can bring to the company; How the outsoucing can be organised; How to make sure the quality of the activities outsourced.听力部分:沪友澈底:part1讲的是一家公司的`人在公司多少周年上的讲话,对公司各个section和division做了个回顾和总结。
(完整word版)BEC初级真题1
实用文档
6 Julia Strekalova wants to know how to calculate the
amount she can charge customers for her marketing
consultancy services.
7
Roger Walker's company wants to give ed signs of recovery. 15 Although market share showed an improvement and turnover also increased,
this had no effect on the month's operating profit. PART FOUR Questions 16-22 · Read the job advertisement below. · Are sentences 16-22 on the opposite page 'Right' or 'Wrong'? If there is not enough information to answer 'Right' or 'Wrong', choose 'Doesn't say'. · For each sentence (16-22), mark one letter (A, B or C) on your Answer Sheet.
文案大全
实用文档
16 Scene Video is planning to open more stores. A Right B Wrong C Doesn't say 17 Scene Video believes its store managers have a harder job than other store managers... A Right B Wrong C Doesn't say 18 Scene Video's salaries are higher than for similar
(完整word版)BEC初级真题1.doc
实用文档Test 1READING AND WRITING 1 hour 30 minutesPART ONEQuestions 1-5·Look at questions 1-5.·In each question, which sentence is correct?·For each question, mark one letter (A, B or C) on your Answer Sheet.123 4 5PART TWOQuestions 6-10·Look at the advertisement below. It shows a list ofworkshops offered by a training company.·For questions 6-10, decide which workshop (A-H) eachperson on the opposite page should attend.·For each question, m ark one letter (A-H) on your Answer Sheet.·Do not use any letter more than once.6 Julia Strekalova wants to know how to calculate theamount she can charge customers for her marketing consultancy services.7Roger Walker's company wants to give him responsibility for his firm's annual profit-and-loss account and balance sheet.8Paolo Longo needs to be able to assess the effect onsales following his company's recent product promotions.9Zhon Mei Feng's company wants her to learn to dividethe market into groups, which it can target with different brands.10 Valerija Georgievska needs a course on working outhow much money her firm can expect to have available eachmonth.PART THREEQuestions 11-15·Look at the chart below. It shows a company's turnover,operating profit and market share over a period of tenmonths.·Which month does each sentence (11-15) on the opposite page describe?·For each sentence, mark one letter (A-H) on your Answer Sheet.·Do not use any letter more than once.11 Although operating profit dropped and market share experienced a decline,there was an upturn in the level of turnover.12 Both turnover and market share showed an increase this month, while operatingprofit suffered a decline.13Despite the fact that market share fell and therewas a decline in turnover,operating profit was equal to that of theprevious month.14While turnover experienced a downturn, both operating profit and market shareshowed signs of recovery.15Although market share showed an improvement and turnover also increased,this had no effect on the month's operating profit.PART FOURQuestions 16-22·Read the job advertisement below.·Are sentences 16-22 on the opposite page 'Right' or'Wrong'? If there is not enough information to answer'Right' or 'Wrong', choose 'Doesn't say'.·For each sentence (16-22), mark one letter (A, B or C)on your Answer Sheet.16Scene Video is planning to open more stores.A RightB WrongC Doesn't say17 Scene Video believes its store managers have a harder job than other storemanagers...A RightB WrongC Doesn't say18 Scene Video's salaries are higher than for similarpositions in other retailbusinesses.A RightB WrongC Doesn't say19 It is essential for applicants to have experience as store managers.A RightB WrongC Doesn't say20 Most successful applicants will have to spend time working in differentcountries.A RightB WrongC Doesn't say21The Introductory Evenings are targeted at successful candidates.A RightB WrongC Doesn't say22Application forms should be completed online.A RightB WrongC Doesn't sayPART FIVEQuestions 23-28·Read the article below about a successful business partnership.·For each question (23-28) on the opposite page, choose the correct answer.·Mark one letter (A, B or C) on your Answer Sheet.23Phil stopped selling photocopiers because he A was unable to meet the sales targets.B recognised an opportunity in another field.C became aware of their limited market potential. 24Why did Phil agree to meet Sean?A He liked the way Sean did not give up trying.B He thought they would have a lot of common interests.C He needed someone to provide IT finance for his clients.25 Why did Sean not join Phil immediately at Syscap?A He had doubts about the profitability ofthe venture.B He was unsure about giving up an establishedcareer.C He was afraid that working together would damage their friendship.26In what way does Sean believe that business is likegolf?.A You cannot achieve your goals without taking risks.B To do well, you need a combination of ability and ambition.C If you do something enough times,you'll eventually be successful.27 Sean says he is surprised thatA he and Phil are still good friends.B their company has been so successful.C more people do not set up their own businesses.28 What makes Phil confident about their company's future growth?A the strength of the friendship they haveB being in a commercial field which is rapidlyexpandingC having few serious challengers for their position in the marketplacePART SIXQuestions 29-40·Read the introduction to a company report below.·Choose the correct word to fill each gap from A, Bor C on the opposite page,·For each question (29-40), mark one letter (A, B or C)on your Answer Sheet.29A asB althoughC so30A joinB catchC meet31A grownB risenC increased32 A doB doingC done33A hasB getsC takes34A evenB justC only35A theB aC this36A onB forC in37A thereB itC what38A atB withC of39A untilB exceptC without40A whetherB whyC wherePART SEVENQuestions 41-45·Read the email and memo below.·Complete the form on the opposite page.·Write a word or phrase (in CAPITAL LETTERS)or a number on lines 41-45 on your Answer Sheet.WRITINGPART ONEQuestion 46·Your department currently has a lot of work, and your secretary must take several weeks off work, starting tomorrow.·Write an email to the Human Resources Manager inyour company:·explaining why your department is so busy·saying why your secretary will be away from work·asking for a temporary secretary.·Write 30-40 words on your Answer Sheet,PART TWOQuestion 47·Read part of a letter below from a company which runs training courses for staff.·Write an email to Miss Foster:·expressing an interest in her company's services ·describing your company's training needs·explaining why your company's premises would be themost suitable place·inviting her to a meeting next week.·Write 60-80 words on your Answer Sheet.·Do not include any postal addresses.LISTENING Approximately 40 minutes (including 10 minutes' transfer time)PART ONEQuestions 1-8·For questions 1-8, you will hear eight short recordings. ·For each question, mark one letter (A, B or C) for thecorrect answer,·After you have listened once, replay each recording. 1What is the quotation for 1,000 brochures with colour photos?2When will the new Personnel Officer start work?A JulyB SeptemberC October3Which pie chart is correct?4Why is Jane unhappy about Michael's report?A He has left mistakes in it.B He has finished it very late. CHe has circulated it too soon.5What is the woman's current job with BGT?A Project ManagerB General ManagerC Account Manager6What does the speaker think the company should do?A increase online bookingsB cut ticket pricesC reduce spending on food7What does the woman need to get?8 Which graph shows the company figures?PART TWOQuestions 9-15·Look at the notes below.·Some information is missing.·You will hear a man discussing an order from an officesupply company.·For each question(9-15),fill in the missing information in the numbered spaceusing a word, number or letters.·After you have listened once, replay the recording.PART THREEQuestions 16-22·Look at the notes below.·Some information is missing,·You will hear a mangiving a presentation about Arlington Park, a training centrefor managers.·For each question(16-22),fill in the missing information in the numbered spaceusing one or two words,·After you have listened once, replay the recording.PART FOURQuestions 23-30·You will hear an interview with John Winterman, theManaging Director of asports-equipment manufacturing company called Turners. ·For each question (23-30), mark one letter (A, B or C)for the correct answer.·After you have listened once, replay the recording.23The managers at Turners wanted to buy thecompany because itA was in a good state financially.B made first-class products.C had a strong brand image.24 What particular problem did the previous owners leavebehind at Turners?A an unsuitable production systemB too wide a range of productsC a poor style of management25 One problem with Turners' distribution process was theA unreliable transportation system.B product-numbering system.C old-fashioned computer system.26 What complaint did the sports outlets make?A Deliveries were usually late.B Goods were sometimes damaged.C Orders were not complete.27Turners now intends to concentrate on promotingits productsA at big competitions.B in schools.C with sports clubs.28Which area of the company was re-organised first?A manufacturingB marketingC finance29The majority of Turners' manufacturing will soon belocated inA Indonesia.B the Philippines.C Germany.30 What is the company's main aim in product development?A introducing new designsB giving goods international appealC improving existinglines SPEAKING 12 minutesSAMPLE SPEAKING TASKSPART ONEIn this part, the interlocutor asks questions to each ofthe candidates in turn.You have to give information about yourself andexpress personal opinions.PART TWOIn this part of the test, you are asked to give ashort talk on a business topic.You have to choose one of the topics from the two belowand then talk for aboutone minute, You have one minute to prepare your ideas.PART THREEIn this part of the test, the examiner reads out a scenarioand gives you someprompt material in the form of pictures or words. You have 30 seconds to look atthe task prompt, an example of which is below, and then about two minutes todiscuss the scenario with your partner. After that, the examiner will ask you morequestions related to the topic.For two or three candidatest.。
bec中级第一辑真题详解test1
第四辑test1Part one首先得搞明白的是这篇文章到底讲的什么。
不用看具体内容,有两个地方直接告诉了。
一个是题目说明的第一句话,另一个是正文的标题。
从这两个地方就可以看出全文探讨的是公司未来接班人——也就是潜力股——的培养问题。
A段讲了TLRG这个贯穿全文的研究组织诞生的原因:现行的研究满足不了需要,于是大多数公司只能自己探索发掘接班人的模式;(即第五题的答案)B段讲了直属经理(line managers)对于发掘接班人的重要性(真是干什么都要从基层抓起),以及经理们的一些疑虑;C段讲的是接班人问题对公司的重要性,并且应该让院线经理们明白这种重要性;D段是针对前面列出的问题,提出的解决建议,什么专家协助等等。
整篇文章分为四个部分,层层递进,有很强的逻辑性。
拿这样的文章来做阅读材料应该是相对容易把握的。
题目解析:图中蓝色的线为答案潜伏的地方。
7个题干基本是将原文中的句子用另外的词语和句型表述出来,所以题干中的关键词都能在正文里找到与之匹配的,比如第四题题干里的expert 对应D段的specialists,第六题的too busy to对应于B段里的heavy workloads,第七题的interest对应于C段的appeal。
第一题说“经理们必须采取措施使潜力股们相信他们对公司的价值”,也就是要让潜力股们对公司忠诚,即C段说的creating “attraction centres”和loyalty。
第二题说“组织必须把目光投向正在培养中的潜力股以外的地方”,即D段最后两句话所说的寻找新一代的潜力股。
第三题和B段的最后一句话完全是一个意思:怕培养潜力股的投入收不回成本。
第四题说开发潜力股,经理们需要在公司内部得到专家支持。
答案是D段的第一句话:公司的人力资源专家需要采取行动。
HR specialists就是expert。
第五题说公司现在没有在指导策略的支持下辨别潜力股。
也就是说公司是依靠自己来发掘人才的。
高等学校英语应用能力考试B级作文1
高等学校英语应用能力考试B级作文范文(一)写通知(Notice)Directions: This part is to test your ability to do practical writing. You are required to write a Notice according to the information given below. Remember to write it on the Translation / Composition Sheet.1.事宜:关于计算机的用途以及如何利用Internet进行学习的讲座。
2.讲座人:武汉大学计算机系申蓝教授。
3.时间:12月26号,星期六,下午2:00。
4.地点:图书馆208室。
5.参加对象:计算机爱好者。
6.组织者:学生会。
7.通知时间:12月19日●审题概述●本文要求写一份通知。
通知首先要明确通知对象,通知内容,时间地点等,最后通知人要落款,通知要求言简意赅。
所给出的中文信息点是罗列出来的,因此要求考生按照中文信息点重新组合内容,然后正确选择英语句子结构,词汇等。
为保证通知的完整性,可适当加入少量信息。
●范文●NoticeTo help students learn more about computers, we have invited Professor Shen Lan from the Computer Department of Wuhan University to give us a lecture on Saturday, December 26th. He will talk about the use of computer and how to learn through the Internet. The lecture begins at 2:00 p.m. in Room 208 of the Library Building. Any computer lover is welcome to attend the lecture. Please on time.The Students’ Union19th, December [思路点评]第一句话添加了少量信息,“为了让大家更好地学习计算机”,我们邀请武汉大学计算机系申蓝教授于12月26号星期六前来作报告。
新编剑桥商务英语unit_1
Key Points
➢Topic analysis:job-share
1 guide to… 2 make it work 3 share credit and blame 4 Flexecutive 5 consultancy 6 “We had been over-optimistic. I did manage to find someone else who fitted in with me, but I was very lucky.” 7 play to 8 manage 9 parental leave
Hard to progress your career
No job security
flexitime
Good for work-life balance
Hot-desking Saves the company
money
Not good for people who like routine
Disruptive to employees
弹性工作(上班)时间 办公桌轮用 办公室小道消息 赞扬,功劳 总裁,总经理 智能 作最坏打算的,为最坏
情况的 事态,局面 全日制的 授权,分派工作
Useful Words and Expressions
availability job-sharer parental-leave distractions contact case-load daily-log voice mail self-organization disruptive
)
办公桌轮用制 Hot desking
Hot desking这个说法据说是来源于海军的一个惯常做 法,叫hot racking,也就是不同班次的水手共用几个 休息铺位。 上班需要一直待在办公室的人们大概都有 专属于自己的办公桌,而那些大部分工作都不需要在办 公室完成的人们,就算有个办公桌也没什么时间享用。 所以,现在很多地方都流行hot desking,同一个办公 桌可能从周一到周五的主人都不同。
商务英语一级作文模板
商务英语一级作文模板英文回答:As an experienced business professional with a proven track record of success in the field of international business, I am confident in my ability to excel in the 商务英语一级 exam. Throughout my career, I have consistently sought opportunities to enhance my business communication skills in English, recognizing the critical role they play in fostering effective cross-cultural communication and building strong business relationships.My fluency in English has enabled me to effectively engage with clients, colleagues, and stakeholders from diverse backgrounds, bridging cultural and linguistic barriers. I am adept at adapting my communication style to suit different audiences, ensuring that my message is clearly and concisely conveyed. Moreover, my strong command of business terminology and industry-specific jargon allows me to participate in complex negotiations, presentations,and discussions with confidence.In addition to my spoken communication skills, I am also an accomplished writer in English. I have a deep understanding of the nuances of business writing, including the use of formal language, appropriate tone, and persuasive techniques. I am proficient in crafting compelling business proposals, reports, emails, and other written materials that effectively convey my ideas, build rapport, and drive results.Furthermore, I am well-versed in the etiquette and cultural norms associated with business communication in English-speaking countries. I understand the importance of being respectful, using appropriate greetings and introductions, and maintaining a professional demeanor in all interactions. I am also sensitive to cultural differences and am always mindful of the impact my words and actions may have on others.To illustrate my proficiency in商务英语一级, allow me to share an example from a recent business negotiation. Iwas tasked with leading a team in negotiating a major contract with a multinational corporation. The negotiations were complex and involved a wide range of legal, financial, and technical issues. By leveraging my strong communication skills in English, I was able to effectively convey our position, respond to objections, and ultimately reach a mutually beneficial agreement that met the needs of both parties.中文回答:作为一名在国际商务领域拥有丰富经验和出色业绩的商务专业人士,我有信心在商务英语一级考试中取得优异成绩。
BEC writing part 1
You have been informed that next Wednesday your company’s computer system will be closed down so that improvement can be made.Write an email to all staff in your department:Saying what time on Wednesday the system will be closed down Suggesting how staff should prepare for thisSaying how the system will be better after the improvementsSample ATo: all staffFrom: Manager DirectorDate: 27th MarchSubject: Company’s computer systemWe are to carry out the contracted / signed /agreed / planned /finalized computer system up-grading and therefore , on …… ,it is to be closed for a whole workday . I would appreciate your preparing arranging /scheduling optional stuff that is not ……I would be grateful if you could rearrange your working stuff on ……I would like to tell you that ……I would like to announce that ……Sample BI have an announcement to make that the computers system would be / should be / is to be shut down on Tuesday 21st April for a full day. Would you please prepare for alternative work on the request.Thank you.Sample CThe shut down of computer system aiming at up-grading for high efficiency is to take place on……lasting a whole workday and your preparation for optional work stuff on our request would be extremely appreciated. Thank you.Sample DMay I have your attention that your working stuff should be rescheduled on ……as we have contracted to up grade our existing computer system aiming at ……Sample EWe have just contracted / signed to up-grade our computer system and it is to be carried out / fulfilled on……from…a.m. to … p.m. so that the system should be shutdown and your preparation for working stuff not using computer is required and appreciated.You need to inform your marketing team about a radio advertising campaign for one of your company’s new products.Write an email to your team:Reminding your team which new product it isExplaining why you’ve chosen to advertise on radioSaying what you expected the advertising campaign to achieveSample AMay I remind you that the advertising for our newly launched……article No……is to be forested on radio as it reaches a large proportion of clients who drive or ride vehicle. This is to help push up our performance and achieve our sales target for the first fiscal season.Sample BWe have contracted to advertise through radio broadcasting our new……article No…,whose target consumer and customer are elder people at home, on buses or taxies, twenty times at the interval of each program. We expect the campaign help enhance our market share to 28%.You are a sales manager and you want to arrange a meeting with your team at the end of the month.Write an email to your team:Explaining the purpose of the sales meetingSaying how they should prepare for the meetingTelling them what they should do if they cannot attendSample AWe are to hold our monthly meeting to / aiming at map out / work out /figure out our sales plan for next fiscal season at 9 a.m. nest Monday 28th November. You are expected to make a survey of market needs and submit a report in advance. Please apply for absence in person if you are not available and a substitute should be arranged.Thank youSample BIt is necessary for us to meet discussing the area we should improve urgently at the key moment because the order should be won before the next fiscal seasons to meet the budget. Your feasible solution should be prepare and submission is required for any absence.Sample COur strategic meeting for the new fiscal year’s sales target allocation is to be held at the conference room at 9 a.m. on……and your tactics for realizing the push up of performance should be specifically prepared. Yourattendance is expected without my personal written permission.Sample DWe are to have a department meeting allocating the sales target to each team for the next fiscal year and the budget of expenditure should be completed and mailed to my secretary for integration. Full attendance is required except that you submit the application with reasonable excuse in advance.Your apartment needs to employ some temporary staff.Write an email to the Human Resources Manager:Saying how many staff you need and giving the date you want them to start Explaining why you need themStating what skills they should haveSample AWould you please help enroll / employ / hire 60 temp sales persons assisting our 15 sales representatives to realizing the promotional targets in the activities we are to hold in the duration of National Day from…to…and relevant experience and required.Sample BI am writing in application for the enrolment of 60 temp sales staff, who should be well-experienced and persuasive, to assist the 15 sales representatives assigned at the contracted premise for National Promotion Activities from…to …aiming at pushing up our performance in the second fiscal season.Thank you.You are organizing a meeting to discuss possible cuts to your department’s budget.Write an email to all staff in your apartment:Giving them the date of the meetingExplaining why some cuts have to be madeSaying why it is important for all staff attendSample AWe are to hold a dept meeting discussing the cur of the next fiscal year’s expenditure budget at 9 a.m. next Monday 16th June due to the increase in requirement of profit rate and each attendant is required to reconfirm your fee allocation.Sample BWould you please attend the budget cut meeting on …aiming at working outthe areas we could squeeze the cost on the request of newly issued demand of profit rate and your plan has to be rechecked and the decision has to be finalized individually.Sample CI am to hold preside a meeting of budget cut on next Monday …we have to find our areas to cut because the unavailability of the originally submitted one. You have to give priority to the meeting as your attendance would help……The software company you work for has decided to introduce identity cards for certain staff in your department.Write an email to all staff in your department:Saying which staff will need identity cardsexplaining why the identity cards are neededInforming staff how to get a cardSample APlease note that senior technician / programmer / advanced …who are responsible for rewriting should be entitled an identity cards considering safety and privacy protection /recording all the information and managing the rights. Assigned staff / elected staff should submit …to … before…Sample BSubject to the high demand of date safety and the principle of secret, the right of rewrite the original program should be centralized to the newly introduced two ID card, which should be allocated to the two team leader who are required to record your fingers’ print before…at…Sample CThe program rewriter should use a newly assigned card to do the job. No record could be listed and revised without the ID to ensure the safety. You have to submit all job description to your manager for our…Sample DAll the member in the team for the recent project named …… need to be issued a card to work in the system. This is to ensure the safety and to build up a system to monitor… All staff who are responsible for this should ……You work for a large company. You are going to be transferred to another department within your company.Write an email to all staff:Telling them which department you are moving toSaying when you will be moving departmentExplaining what your new responsibilities will beSample AI am to be reappointed to be the manager of … dept at … subsidiary from…… responsible for staff employment and training so that the new business could be well supported and the strategy for …could be …Be transferred be promoted toJob is to ensure …… to help enhanceAdministrative support…Sample BI am to be promoted to the position of VP at HO from ……and I am obligated to guide ……,which ……,and offer strategic support for……Sample CI am work as VP at Head Office subject to the new promotion / internal appointment from ……and my job description should be …and …. Sample DI am recently promoted as VP and should be transferred to the Head Office after the one month transition / take over /guiding with the new substitute from …and my job description should be …….You recently attended an exhibition and saw some equipment you think your company should buy.Write an email to you company’s Purchasing Manager:Saying what the equipment isSuggesting how the equipment could benefit the companyExplaining why it is important to place an order soonSample AI luckily found……whose function meets our key need in…,which could largely help enhance our……,so that…could be well….would you please contact ……the sales manager at …a sap due to the availability of promotional price is just…Sample BI would appreciate your placing the order with…for…which could…so that our …could be …and the dateline for buying with …% discount is….。
BEC中级写作一
- 1、下载文档前请自行甄别文档内容的完整性,平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益,请联系客服反馈,我们会尽快为您处理(人工客服工作时间:9:00-18:30)。
You have been informed that next Wednesday your company’s computer system will be closed down so that improvement can be made.Write an email to all staff in your department:Saying what time on Wednesday the system will be closed down Suggesting how staff should prepare for thisSaying how the system will be better after the improvementsSample ATo: all staffFrom: Manager DirectorDate: 27th MarchSubject: Company’s computer systemWe are to carry out the contracted / signed /agreed / planned /finalized computer system up-grading and therefore , on …… ,it is to be closed for a whole workday . I would appreciate your preparing arranging /scheduling optional stuff that is not ……I would be grateful if you could rearrange your working stuff on ……I would like to tell you that ……I would like to announce that ……Sample BI have an announcement to make that the computers system would be / should be / is to be shut down on Tuesday 21st April for a full day. Would you please prepare for alternative work on the request.Thank you.Sample CThe shut down of computer system aiming at up-grading for high efficiency is to take place on……lasting a whole workday and your preparation for optional work stuff on our request would be extremely appreciated. Thank you.Sample DMay I have your attention that your working stuff should be rescheduled on ……as we have contracted to up grade our existing computer system aiming at ……Sample EWe have just contracted / signed to up-grade our computer system and it is to be carried out / fulfilled on……from…a.m. to … p.m. so that the system should be shutdown and your preparation for working stuff not using computer is required and appreciated.You need to inform your marketing team about a radio advertising campaign for one of your company’s new products.Write an email to your team:Reminding your team which new product it isExplaining why you’ve chosen to advertise on radioSaying what you expected the advertising campaign to achieveSample AMay I remind you that the advertising for our newly launched……article No……is to be forested on radio as it reaches a large proportion of clients who drive or ride vehicle. This is to help push up our performance and achieve our sales target for the first fiscal season.Sample BWe have contracted to advertise through radio broadcasting our new……article No…,whose target consumer and customer are elder people at home, on buses or taxies, twenty times at the interval of each program. We expect the campaign help enhance our market share to 28%.You are a sales manager and you want to arrange a meeting with your team at the end of the month.Write an email to your team:Explaining the purpose of the sales meetingSaying how they should prepare for the meetingTelling them what they should do if they cannot attendSample AWe are to hold our monthly meeting to / aiming at map out / work out /figure out our sales plan for next fiscal season at 9 a.m. nest Monday 28th November. You are expected to make a survey of market needs and submit a report in advance. Please apply for absence in person if you are not available and a substitute should be arranged.Thank youSample BIt is necessary for us to meet discussing the area we should improve urgently at the key moment because the order should be won before the next fiscal seasons to meet the budget. Your feasible solution should be prepare and submission is required for any absence.Sample COur strategic meeting for the new fiscal year’s sales target allocation is to be held at the conference room at 9 a.m. on……and your tactics for realizing the push up of performance should be specifically prepared. Yourattendance is expected without my personal written permission.Sample DWe are to have a department meeting allocating the sales target to each team for the next fiscal year and the budget of expenditure should be completed and mailed to my secretary for integration. Full attendance is required except that you submit the application with reasonable excuse in advance.Your apartment needs to employ some temporary staff.Write an email to the Human Resources Manager:Saying how many staff you need and giving the date you want them to start Explaining why you need themStating what skills they should haveSample AWould you please help enroll / employ / hire 60 temp sales persons assisting our 15 sales representatives to realizing the promotional targets in the activities we are to hold in the duration of National Day from…to…and relevant experience and required.Sample BI am writing in application for the enrolment of 60 temp sales staff, who should be well-experienced and persuasive, to assist the 15 sales representatives assigned at the contracted premise for National Promotion Activities from…to …aiming at pushing up our performance in the second fiscal season.Thank you.You are organizing a meeting to discuss possible cuts to your department’s budget.Write an email to all staff in your apartment:Giving them the date of the meetingExplaining why some cuts have to be madeSaying why it is important for all staff attendSample AWe are to hold a dept meeting discussing the cur of the next fiscal year’s expenditure budget at 9 a.m. next Monday 16th June due to the increase in requirement of profit rate and each attendant is required to reconfirm your fee allocation.Sample BWould you please attend the budget cut meeting on …aiming at working outthe areas we could squeeze the cost on the request of newly issued demand of profit rate and your plan has to be rechecked and the decision has to be finalized individually.Sample CI am to hold preside a meeting of budget cut on next Monday …we have to find our areas to cut because the unavailability of the originally submitted one. You have to give priority to the meeting as your attendance would help……The software company you work for has decided to introduce identity cards for certain staff in your department.Write an email to all staff in your department:Saying which staff will need identity cardsexplaining why the identity cards are neededInforming staff how to get a cardSample APlease note that senior technician / programmer / advanced …who are responsible for rewriting should be entitled an identity cards considering safety and privacy protection /recording all the information and managing the rights. Assigned staff / elected staff should submit …to … before…Sample BSubject to the high demand of date safety and the principle of secret, the right of rewrite the original program should be centralized to the newly introduced two ID card, which should be allocated to the two team leader who are required to record your fingers’ print before…at…Sample CThe program rewriter should use a newly assigned card to do the job. No record could be listed and revised without the ID to ensure the safety. You have to submit all job description to your manager for our…Sample DAll the member in the team for the recent project named …… need to be issued a card to work in the system. This is to ensure the safety and to build up a system to monitor… All staff who are responsible for this should ……You work for a large company. You are going to be transferred to another department within your company.Write an email to all staff:Telling them which department you are moving toSaying when you will be moving departmentExplaining what your new responsibilities will beSample AI am to be reappointed to be the manager of … dept at … subsidiary from…… responsible for staff employment and training so that the new business could be well supported and the strategy for …could be …Be transferred be promoted toJob is to ensure …… to help enhanceAdministrative support…Sample BI am to be promoted to the position of VP at HO from ……and I am obligated to guide ……,which ……,and offer strategic support for……Sample CI am work as VP at Head Office subject to the new promotion / internal appointment from ……and my job description should be …and …. Sample DI am recently promoted as VP and should be transferred to the Head Office after the one month transition / take over /guiding with the new substitute from …and my job description should be …….You recently attended an exhibition and saw some equipment you think your company should buy.Write an email to you company’s Purchasing Manager:Saying what the equipment isSuggesting how the equipment could benefit the companyExplaining why it is important to place an order soonSample AI luckily found……whose function meets our key need in…,which could largely help enhance our……,so that…could be well….would you please contact ……the sales manager at …a sap due to the availability of promotional price is just…Sample BI would appreciate your placing the order with…for…which could…so that our …could be …and the dateline for buying with …% discount is….。