[实用参考]迈阿密大学的平衡计分卡培训

(Robert Kaplan and David Norton)
USห้องสมุดไป่ตู้T 2004 ▪ Michael L. Werner ▪ University of Miami 8
Basic Business Strategy
Financial
We will ensure that we use our resources and people to maintain financial success. We will meet or exceed our customers’ current and future expectations and requirements with high quality products, reasonable prices and superior service.
Internal
We will attract and retain high caliber people and promote an environment that develops their interpersonal, business and technical skills and knowledge. We will strive to develop and maintain the best sourcing for our products. We will strive to be aware and on the cutting edge of imaging and business technology. USST 2004 ▪ Michael L. Werner ▪ University of Miami 9
USST 2004 ▪ Michael L. Werner ▪ University of Miami
7
The Balanced Scorecard
A balanced plan for business
More than a financial plan Based on corporate strategy
Learning and Growth
The Trouble with Strategy
It is unlikely that a poor strategy is the problem Generally, the problem is implementing strategy Even if strategy is communicated, employees may not know what to do.
4
Kaplan and Norton’s Premise
“…exclusive reliance on financial measures in a management system was causing organizations to do the wrong things.”
USST 2004 ▪ Michael L. Werner ▪ University of Miami
USST 2004 ▪ Michael L. Werner ▪ University of Miami
2
Balanced Scorecard Refocuses Management
Financial perspective Customer perspective
Internal perspective Learning and Growth perspective
USST 2004 ▪ Michael L. Werner ▪ University of Miami 10
How can the Balanced Scorecard help?
USST 2004 ▪ Michael L. Werner ▪ University of Miami
USST 2004 ▪ Michael L. Werner ▪ University of Miami 6
The Balanced Scorecard
Originally developed as a measurement tool
Also helps companies manage and implement strategy
USST 2004 ▪ Michael L. Werner ▪ University of Miami 3
The Balanced Scorecard
Developed in 1992 by Robert Kaplan and David Norton
USST 2004 ▪ Michael L. Werner ▪ University of Miami
Customer
We will provide high quality on-time imaging products and services and provide an efficient and effective means to deliver them in a high quality fashion.
5
Popularity
Employed by half of Global 1000 (According to Bain & Company) “One of the most powerful management ideas ever” (Harvard Business Review) Most requested and #1 in sales at Harvard Business Publishing
中国培训师大联盟
The Balanced Scorecard
Michael L. Werner
University of Miami
Coral Gables, Florida
1
What is Business Success?
Solid financial performance?