2016阿里杭州云栖大会马云演讲全文

关于马云的创业演讲

关于马云的创业演讲在今日杭州举办的2015云栖大会上，阿里巴巴集团董事局主席马云出席并发表主题演讲，在演讲中马云提到对今天的创业热潮感到恐慌，幸好自己是二十年以前创业，如果现在创业，估计自己都不知道自己在哪里，根本没法跟这些年轻人竞争。

马云提到，这几年在网上看到最多的话，就是BAT把中国所有的创新、创意、创业的大的机会拿掉了。

事实上，马云自己创业时也怪过比尔盖茨，怪IBM，认为这些公司把我们的机会都拿走了，但是事实上是这二十年来，涌现了无数的创业。

所以在他看来，即便有BAT三座大山，创业者仍然有机会，因为不把村里的地主斗死，农民也能富起来。

今天的创业环境，今天创业的所有的基础设施，整个融资状态要比十五年以前好很多。

马云还提到，在大家眼中阿里巴巴十八个创始人非常了不起，其实阿里巴巴十八个创始人十六年以前因为找不到很好的工作才来创业的，我们没有很好的文凭、没有很好的资历和关系。

马云还以三次技术革命来说明机会的无处不在：1、人类的第一次技术革命，英国大概花了五十年，成为了世界的强国;2、第二次技术革命，美国也花了五十年，美国成为了强国;3、第三次革命也会是五十年，从现在过去的往前推的二十年，实际上是互联网技术突飞猛进的发展的二十年，未来的三十年是互联网技术如何融入到应用社会的方方面面的三十年，这三十年才是真正创业巨大的机会。

第一次技术革命是体能的释放，是让人的力量更大，第二次技术革命是对能源的利用，使得人可以走得更遥远，而这一次技术革命是IT时代走向DT时代，是真正的大大的释放。

在马云看来，DT时代不是一个技术的变革，而是思想的变革。

马云还坦言人类需要这样的第三次世界大战，人类需要向疾病、向贫穷、向环境恶化的问题发起挑战，这一次大战人类拥有的巨大的武器那就是计算机，就是云的能力。

当最贫困的角落有计算机与世界相连的时候，我相信人类战胜贫穷的可能性将会大大的增加，思考能力的解放同样也会改变企业的生存方式，小企业将获得和大企业同样的机会，创新和创造将成为企业是否成功决定性的因素。

马云的讲话

马云的讲话篇一：马云20XX云栖大会讲话未来30年，人类社会将翻天覆地1995年我刚开始互联网创业的时候，全世界互联网的用户可能不到五万人，全世界的互联网从业者不到五万人。

但是今天到云栖大会参加会议的人已经接近五万人。

这21年来的变化，令全世界震撼，特别是今天全世界用互联网的人口已经超过了20亿。

十几年以前，有一次我跟朋友在西湖边上聊天。

我说将来会有一个新的世界诞生，这个世界会被人称之为虚拟的世界，这个世界会有一个新的大陆，这个世界所有的人都会在网络上发生关联。

今天，我们真正诞生了一个新的世界，一个新的经济体，一个超过了20亿人的强大的世界经济发展的新基础。

我觉得这给每个人带来了巨大的空间。

三次技术革命，第一次技术革命释放了人的体力，第二次技术革命释放了人的距离，这次技术革命将会释放人的大脑。

每次技术革命大概都花了50年时间。

前20年基本上是纯技术公司的竞争、发展，而未来的30年，基本上是技术的应用。

技术会应用到方方面面，社会各行各业。

最近一直有人问我，互联网公司有边界吗?阿里巴巴似乎无处不在，腾讯似乎也无处不在，Facebook也一样，你们这些互联网公司有没有边界?我说：互联网没有边界，就像电没有边界一样。

一百多年以前，你不能说这个行业可以用电，那个行业不能用电，电是没有边界的。

互联网是一种技术，是一种思想，是一种未来。

有人讲，互联网经济或者电子商务是一个虚拟经济。

我不认为它是虚拟经济，它是一个未来的经济。

很多人都在说，“互联网在冲击各行各业”，“电子商务打击、摧毁或者冲击了传统商业”。

我认为，电子商务没有冲击传统的商业，更没有打击传统商业。

电子商务只是把握了互联网的技术、互联网的思想，知道未来的经济将完全基于互联网。

我们抓住了互联网的技术，在上面创造出一个适应未来的商业模式，那就是电子商务。

真正冲击各行各业、冲击就业、冲击传统思想、冲击传统行业的，是我们昨天的思想，是对未来的无知、是对未来的不拥抱。

马云演讲全文

马云演讲全文以下为马云演讲全文：大家好，谢谢各位，谢谢大家，从全国各地，从美国、英国、印度来的同事，感谢大家来到杭州，感谢大家参加淘宝的十周年。

今天是一个非常特别的日子，但是对我来讲，我期待这一天很多年了，最近一直在想，在这个会上跟所有的同事、朋友、网商，所有的合作伙伴，我应该说些什么。

但也很奇怪，就像姑娘盼着结婚，新娘子到了结婚这一天，除了会傻笑，不知道该干什么了。

我们是非常幸运的人，十年前的今天是SARS（非典）在中国最危险的时候，所有人都没有信心。

但是阿里人的年轻人，我们相信十年以后的中国会更好，十年以后电子商务会在中国受更多人的关注，很多人会用，但我真没想到，十年以后我们变成了今天这个样子。

这十年无数的人付出巨大的代价，为了理想、为了坚持，走了十年，我一直在想，即使把现在阿里巴巴集团99%的东西拿掉，我们还是值得，今生无悔，更何况我们今天有了那么多朋友，那么多相信的人，那么多坚持的人。

是什么东西让我们有了今天，是什么让马云有了今天，我是没有理由成功的，阿里没有理由成功，淘宝更没有理由成功，但是我们今天居然走了这么多年，依然对未来充满理想，其实我在想是一种信任。

当所有人不相信这个世界，所有人不相信未来时候，我们选择了相信，我们选择了信任，我们选择十年以后的中国会更好，我们选择相信，我同事会做得比我更好，我相信中国的年轻人会做得比我们更好。

二十年以前也好，十年以前也好，我从没想过，我连自己都不一定相信自己，我特别感谢我的同事信任我，当CEO 很难，但是当CEO员工更难。

但现在，居然你会从一个你都没听见过的名字叫“闻香识女人”这里，付钱给她，买一个你从来没有见过的东西，经过上千上百公里，通过一个你不认识的人到了你手上。

今天的中国拥有信任，拥有相信，每天2400万笔淘宝的交易，意味着在中国有2400万个信任在流转着，在座所有的阿里人，淘宝、小微金服的人，我特别为大家骄傲，今生跟大家做同事，下辈子我们还是同事。

马云讲的“新零售”究竟会是什么样？

马云讲的“新零售”究竟会是什么样？阿里巴巴创始人马云在2016杭州?云栖大会上发表的主题演讲中提出了“新零售”概念，认为零售行业给很多的传统行业造成了巨大的冲击。

马云曾称，他非常钦佩优衣库创始人、日本迅销有限公司主席柳井正，“全世界有很多卖衣服的，但只有他卖出了优衣库，卖成了日本首富。

” 83.72天，是优衣库平均库存的周转天数，比国内服企快到至少一半以上。

让每一款产品都大卖，不积压库存，是许多零售企业的终极梦想，优衣库实现了。

于是很多人开始谈“智慧物流”，分析京东的物流模式。

显然，这依然是建立在现有的电商零售模式下的思考方式。

收集用户行为数据，对消费者挑选购买产品的行为进行系统分析，为厂商提供精准的信息来指导生产，做到按需生产，这才是真正实现“零库存”的康庄大道。

依托“大数据，云计算”，淘宝完全有能力做到，也许这就是马云提出的“新零售”时代的未来吧。

“大数据”更适合线上？倚重线下销售的产品怎么办？前阵子陪爸妈去菜百买鸡年的贺岁金条，被告知店里的货已经全部售罄，电商方面也许还有货，可以去看看。

但是老爸不让在网上买，怕是假的。

于是，此事作罢。

很多人都应该有类似的经历，当购买珠宝首饰贵金属的时候，会选择自己信任的品牌，更愿意去实体店，而不是网购。

珠宝首饰的特征决定了，顾客永远都不可能像逛超市一样自由自在的挑选。

像珠宝首饰这样倚重线下销售的传统实体经销商，要如何收集数据，实现有指导性的按需生产，减少库存呢？关于这个问题，我请教了有着10年的珠宝全产业链经验（包括原石、设计、制作、销售、品牌店运营等）的刘清志老师。

刘清志认为，运用VR/AR技术，可以有效改善珠宝行业的现状，优化产业链。

并在2015年初成立了威珑科技，专注于VR/AR技术在珠宝行业细分领域的应用。

VR/AR可以帮助传统珠宝行业做什么？1. 无限扩大的营业空间：VR虚拟珠宝店，用20平米打造万平展示厅2. 成本更低：虚拟中的珠宝首饰只需建模，成本远低于实际制造出的产品3. 按需生产：用户选择喜欢的款式或提出定制需求，工厂按需生产、减少库存、规避风险。

马云在杭州云栖大会上的演讲全文

马云在杭州云栖大会上分演讲全文10月13日消息，2016杭州·云栖大会于10月13日(今天)在杭州·云栖小镇国际会议中心开启，本次大会设有主论坛、主题峰会、各行业分论坛等活动，议程共持续4天。

阿里巴巴董事长马云在本次活动中亮相并发表了演讲。

马云在演讲中称，互联网是没有边界的，因为互联网是一种技术，一种思想，一种未来。

说互联网在冲击各行各业是不对的，电子商务没有冲击传统的商业，更没有打击传统商业，电子商务只是把握了互联网的技术、互联网的思想，知道未来的经济将完全基于互联网。

真正冲击各行各业、冲击就业、冲击传统思想、传统行业的是我们昨天的思想，是对未来的无知、是对未来的不拥抱。

在演讲中，马云提出了五个“新”变革，分别是新零售、新制造、新金融、新技术、新能源，并称，“这五个新将会方方面面的，对各行各业发动巨大的冲击和影响，把握则胜，我不希望把它变成危言耸听的警示，而是当作改变自己的机遇，从现在开始。

”以下是马云演讲全文：各位世界各地来的创业者，大家好，欢迎来到杭州参加我们的云栖大会。

二十年以前，1995年我刚开始互联网创业的时候，全世界互联网的用户可能不到五万人，全世界的互联网从业者不到五万人。

但是今天到云栖大会参加会议的人已经接近五万人，这21年来的变化，令全世界震撼，特别是今天全世界用互联网的人口已经超过了20亿。

十几年以前，有一次我跟朋友在西湖边上聊天，我说将来会有一个新的世界诞生，这个世界会被人称之为虚拟的世界，这个世界会有一个新的大陆，这个世界所有的人都会在网络上发生关联。

今天我们真正诞生了一个新的世界，一个新的经济体，一个超过了20亿人的强大的世界经济发展的新基础。

我觉得这给每个人带来了巨大的空间。

三次技术革命，第一次技术革命释放了人的体力，第二次技术革命释放了人的距离，这次技术革命将会释放人的大脑。

每次技术革命大概都是花了50年时间。

前20年基本上是纯技术公司的竞争、发展，而未来的30年，基本上是技术的应用，技术会应用到方方面面，社会各行各业。

马云云栖大会讲话全文

马云：各位创业者，各位创新者，各位追梦者，以及各位嘉宾早上好！要感谢的人很多，我记得我第一次参加阿里云开发者大会是六年以前，那时候只是一个草根的站长大会，四百个人在杭州海外海的宾馆，那一天我看到的是梦想、追求的眼神，大家觉得中国的云是不是有机会，中国创业者是不是有机会。

但是经过六届以后，到今天在浙江省委省政府的支持下，在杭州市委市政府、西湖区的努力下，我们把这个大会升级成为“云栖大会”，我其实每次来云栖小镇，心里又激动、又恐慌、又感动，激动的是我看到在这儿开启了真正的梦想，开启了十五年以前我们那时候希望的中国有一天创业的热潮，中国创新的热潮，中国创意的热潮能够真正启动起来。

恐慌的是我每次来，听很多人讲话，看很多创意，我几乎不懂，越看越慌，我记得有一次回家路上在想，幸好我是二十年以前创业，如果现在创业，估计自己都不知道自己在哪里，根本没法跟这些年轻人竞争。

感动的是我们在这儿找到了自己，阿里人对整个云栖小镇、云栖大会的热情，来源于我们在这儿找到很多知己，找到很多当年的我们。

昨天有一个外国驻华大使问我一个问题，说阿里巴巴在纽约上市以后，梦想已经完成，你们下一个梦想是什么，其实我觉得阿里巴巴的梦想远远没有完成，我们希望做一家102年的公司，现在刚刚过去了十六年，还有八十六年要走。

但是未来的八十六年，我们真正的梦想是希望因为有我们、因为有我们的努力，让更多的梦想成真，我们要成为别人梦想的支撑，阿里云计算、阿里“云栖大会”，阿里云整个思想，把阿里巴巴积累的数据，计算的能力以及云的一切，我们分享给大家，分享给无数追梦者、无数创业者，能够让他们的梦想成真。

今天在这儿聚集的，我觉得今天这个大会特别有意义，因为这个大会聚集的不是我们聚在一起讨论怎么卖货，今天我们在这儿大会里面聚集的是一批有真正的创意、创新理念的人，中国最聪明的人，中国真正有行动的人在这儿聚集起来。

另外我在想，从四百个人到两万多人，才短短六年，这六年的发展，中国的发展之快令人震撼，我相信未来的六年，中国的发展更会令人震惊。

马云在2016中国绿公司年会上的精彩演讲(全文)

马云在2016中国绿公司年会上的精彩演讲(全文)2016年4月23日微软、IBM和Oracle这样的公司面临的挑战非常大，而且比我们想象的还要大。

对阿里巴巴来讲也一样，俞敏洪讲我们这些公司十年内可能在，一百年内肯定不在，教育会在，新东方会在，这里犯了两个逻辑错误，第一个逻辑错误，十年以内我们未必在，可能三年内就不在了，现在哪一个互联网公司真正能红三年？很难。

第二，教育在，新东方未必在，这是两码事，教育不等于新东方，但是教育肯定会在。

人类社会有两个行业永远活的很长，一个是宗教，一个是教育。

很重要的一点，他们坚信有敬畏，也有感恩，所谓真正信仰的力量和信念的力量。

我的题目是“想象力是未来社会最大的动力之一”。

有的时候我们觉得自己做的好，其实是想象力不够，有时我们觉得自己做得很烂，也是想象力不够，别人讲的很好，不能够超越他，还是想象力不够。

BA T大家都觉得相当了不起，但是想象力不够，我估计就两三年格局就会变化，过四五年，我们这些企业是否还会在，我觉得都是很大的问题，我们现在每一天如履薄冰，所有做传统的人都觉得互联网企业的日子很好过，其实互联网企业不好过，而且相当的难过，企业越大越难过，所有的企业，小企业最好做，做大了都难过，互联网企业尤其难做，我说实话，如履薄冰，每一天就像过一年一样难过，每一年过十五年的压力，要不我不会这个样子。

这15年，我的内心就像过了40、50年一样，每天过的非常艰难，如果让我重新选择下一辈子还做企业，我一定不会做成这样，一定不会做成这样的规模，一定不会做成这样的影响力，一定不会把企业做成上市，这是实话。

每个人在未来的世界，最重要的不是做的多大，而是在于做的多好。

其实长和好是两个不同的概念，要想做的长，做法是不一样的，要做的好，做法也不一样，有时候活的长，不一定活得好，又要活得长，又要活得好，那是非常难的。

活的长，就要少动，乌龟活的很长，不太动。

活的好，要经常动，蜡烛烧的亮，烧的时间短一点。

马云2016年浙商总会演讲文字实录

马云2016年浙商总会演讲文字实录1、企业家是野生动物我觉得浙商还是相当了不起的，我觉得企业家是很难被培训，他是被发现的，我在公司内部（说过），我是很反对职业经理人掌控这家公司的，所以在7年以前我们设计的合伙人机制，那时我说服大家的一个例子，职业经理人跟企业家的差别是什么，我们同样上山去打野猪，职业经理人如果开了一枪野猪没打死，野猪冲上来，他枪一扔就跑了；我们这些人，要是野猪没打死冲上来，我们身上的柴刀拿出来就冲了上去，所以企业家是没有什么畏惧的，第一天我们就不是被人培训出来的，我们是市场上打过来的。

我对经济学家还是（这么认为），好的不多，有没有呢？肯定有非常好的经济学家，不过在座这么多人请问一下有多少人是听了经济学家的话创业成功的？有时候听了以后吧，反而走不成了，本来还知道要干什么，因为他一说以后经济这个不好，那个形势不好，一听以后你不知道要干嘛。

除了恐慌以外，你也不知道该怎么办，他担心的事你根本不知道该怎么办，他说有好处的事情你不知道从哪儿做起。

2、坏消息与好消息“春江水暖鸭先知”，我们企业家是有自己直觉的，企业家需要的是在感性和理性上深刻的分析、冷静。

经济形势不好跟打牌一样，手气不好的时候停一下，走一走，喝一杯茶再来过，在商帮中也很少有像浙江的商帮那么勤奋，新年刚刚开始大家坐下来一起研讨，务务虚；还有很多人站在那儿，所以我觉得如果我们浙商活不下来，浙商跨不过的事情，全中国也没有几个商帮能跨的过。

上次我已经讲过，务虚很重要，今天我想要先告诉大家一个坏消息，今年的经济形势很不好，而且会持久的不好；但也告诉大家一个好消息，就是大家都不好，没人好，所以这是个好消息，因为如果有人很好，你不好，那你是很倒霉的，大家都不好其实是个好消息，所以也没什么紧张，其实有的时候经济形势好跟你没什么关系，经济形势不好跟你也没什么关系，好形势下烂企业多的是，坏形势下好企业也多的是，中国最好的企业绝大部分都不是在好形势下出来的，而且你去仔细分析下，我是因为好这口，因为我不懂技术，也不懂管理，不懂财务，我们专门研究企业生长过程中，哪些灾难是一定要过的，我对企业失败的案例尤其感兴趣，在经济形势不好的情况下，你会发现，80%到90%的好企业都会经历过三到四次非常残酷的时代。

20161017《马云的五新》

20161017《禅心经营企业》大咖介绍朱亮，盛景网联集团咨询合伙人、产品总监，美国纽约州立大学管理学硕士，前美国Groupon集团分公司总经理，曾创办企业并通过被并购方式成功退出。

朱亮：各位听众大家好，这是本周《趣商业》的特别节目，和大家分享最新鲜热辣的商界动向。

10月13日在杭州•云栖大会上，马云同学讲了五个新，并且放言：这五个新将会冲击很多的行业，今天我们先说了，不然20年后，你们又说，我们又破坏了你们。

第一，是新零售。

按照马云的定义，未来的没有电子商务这一说，只有新零售这一说，也就是线上、线下和物流必须结合在一起，才能诞生真正的新零售，线上的企业必须走到线下，线下的企业也必须走到线上，再加上线下的物流，才能真正创造出新的零售。

物流公司的本质不是比谁送得更快，而是消灭库存，让库存管理的更好，让企业库存降到零。

第二，是新制造。

过去的制造讲规模化、标准化，如果未来不从个性化、定制化、智慧化着手，任何制造行业一定会被摧毁，原来的B2C制造模式也会彻底走向C2B。

这两点我觉得需要结合在一起理解。

为什么新零售并非只是电子商务？事实上，我们发现，过去任何的零售业务，都是把消费者（也就是人）和商品（也就是物）在物理空间上连在一起，就是我们说的“一手交钱，一手交货”。

传统的线下零售，是中心化逻辑，把物集中在一个固定的空间，然后把人召集到这个空间来。

电商时代开始去中心化，人继续待在自己的空间，然后物通过物流、快递来完成空间转变。

但这种模型有一个重大假设，那就是产品都是高度标准化、同质化，所以在交易过程中不存在体验和服务的附加值。

在这种模型下传统零售行业只能解决简单的空间转化问题，而不能提供附加价值，效率一定是无法和线上比拼的。

但是，如果产品需要很强的体验和服务感呢？或者产品是高度个性化，而并非同质化的呢？那零售就不再是一个简单的物理空间转化问题了，要么必须是要提供更好的体验附加值，就像网上的外卖永远替代不了真正的餐馆一样，这是为什么说线上的企业也必须走到线下。

马云在云栖大会演讲(全文)

马云在云栖大会演讲(全文）在公司刚刚成立七八年的时候，我是坚决反对公司有任何研究室、实验室的。

前面十年谁都不能跟我谈实验室，绝对不能跟我谈微软研发部门、IBM研发部门，我认为这些研发部门走不长。

因为当时我们是一个初创公司。

尽管我们很强调技术，但是公司在还没有立足之前就考虑研发是大灾难。

我发现绝大部分的公司是研而不发，就是Research for fun，不可能走久；Research for profit，更不可能走久。

那时候我去一家国外大公司，工程师跟我讲这个产品怎么赚钱，而不是告诉我将解决客户什么问题，我就觉得这个问题出大了。

此前我知道阿里巴巴还没有Ready，我只希望通过技术解决很多问题，而不是一下子提升到实验室。

而且微软也好、贝尔也好、IBM 也好，这些工业时代实验室为主的模式，在当时作出了巨大的贡献，但其实在前十年已经越来越萎缩了，它不是未来。

什么是实验室的未来，在没想明白之前以及自己公司没有站稳脚跟之前，不得轻举妄动。

阿里巴巴那时候的利润很低，这点钱说不定搞一次就没了。

但是今天的阿里十八岁了，我们要有担当精神；今天的阿里也跟以前不一样了，大家知道阿里是一个电商，其实电商只是阿里巴巴20%的东西，我们以电商出名，以电商作为切入口，但本质上我们不是一家电商公司，九年以前已经把自己定位成为一家数据驱动的公司，九年间阿里巴巴成为当今少数几个能够处理丰富数据源的公司。

今天就规模效应来讲阿里巴巴是全世界最大的电商，其实亚马逊、eBay，以及后面五个的量全部加起来，没有阿里巴巴大。

做到这个，背后是阿里巴巴强大的技术力量支撑。

就光一个双11，技术含量之高，也超过很多人的想象。

因此我很感谢阿里巴巴有一批前赴后继努力的工程师。

我是不懂技术的，但是正因为我不懂技术，我比谁都支持技术，我老是觉得不懂的东西要出事。

相反BAT里面，腾讯也好、百度也好，都是工程师出身。

他们的判断基于这件事情技术能不能完成；我的判断基于这件事情不完成明天会不会死人，如果这件事情我们不这么做下去，明天一定会倒霉，明天我们公司跨不过去，哪怕做不到，也得想办法做到。

杭州·云栖大会开幕马云演讲稿

杭州·云栖大会开幕马云演讲稿一、从新零售到新制造前年我提出了未来人类社会，特别是中国经济将进入到新零售、新制造、新技术、新金融、新能源，大家可能当时并不以为然，甚至有人说要说这样的“新”，晚上可以编出两百多个，也就是前面加了一个“新”，也有很多人跟我讲，你这个“新”的字用得不对，我知道不对。

他们编了很多什么样的零售，我个人觉得我们实在找不到对的词，所以姑且称之为“新”而已。

新零售实际上在重新定义零售，今天我想跟大家主要是讲讲新制造，因为新制造很快对全中国乃至全世界的制造业带来席卷性的威胁和席卷性的机会。

我前天在上海也讲了，未来的十到十五年，所有的制造行业所面临的痛苦远远超过今天大家的想象，我们必须要有充分的思想准备，并且做好各方面的准备。

二、制造业不会消失落户的制造业一定会消失有人说实体制造业正在消失，我认为制造业不会消失，只有落后的制造业一定会消失。

技术革命将会有五十年，未来的三十年将会是应用变革深入到方方面面，不仅是技术变革，更是思想意识的变革。

IT主要是为了控制未来，而DT是要创造未来，IT把人变成了机器，而DT要把机器变成人一样。

IT时代诞生了制造业，而DT时代要诞生创造，IT时代基本上依赖于知识，而DT时代要发挥人类的智慧，IT时代是以我为主，而DT时代是以利他为主。

DT时代是平台思想，大家说什么是平台思想，平台不是规模，平台是利他，平他是Enable Others，平台是为了让别人做得更好。

有人说我的企业做大了，我自然会变成平台，我认为你只有让别人做得更好，让别人更加强大，只有这样的思想，你才可能成为平台。

IT要求标准化、规模化，而DT要求独特化、个性化、灵活性，新制造就是基于DT时代思想的制造业。

未来十到十五年，传统制造业企业将会非常痛苦，今天的外部环境下，在技术变革的大趋势下，依靠传统的资源消耗型企业必定越来越难，挑战也会越来越大，不拥抱新制造业的企业，就如同盲人开车，你都不知道谁是你的客户，客户到底需要什么。

杭州云栖大会开幕马云演讲稿

杭州云栖大会开幕马云演讲稿尊敬的领导、各位嘉宾，大家好！今天，我很荣幸能够在杭州云栖大会开幕式上发言。

本次大会聚焦新技术、新方式、新应用，展望数字未来和智能生活，为云计算行业的发展注入智慧、动力和活力。

在这里，我想分享一些关于云计算的思考，并为大家展望未来的发展方向。

首先，我想强调的是，云计算是数字未来的基石。

云计算作为一种全新的计算模式和基础构架，已经深刻改变了人们的生产和生活方式，推动了经济社会的发展和进步。

未来，云计算将直接影响着我们的家庭、工作、生活等方方面面。

因此，我们需要深刻认识和理解云计算，把握其发展脉搏，抓住机遇，促进云计算行业的快速发展。

其次，云计算是数字经济的新焦点。

云计算将成为新一轮数字经济的重要支撑，对互联网经济的升级和转型起到至关重要的作用。

未来，云计算将在各行各业的数字化转型和升级中发挥重要作用，帮助企业实现数字化转型，优化运营管理，提高效率和降低成本，推动各行各业实现创新、发展和进步。

最后，云计算是数字安全的重要保障。

云计算的快速发展不仅为各行各业提供了数字化转型的可能和希望，同时也增加了数字安全的风险和隐患。

因此，建立安全可靠的云计算平台和体系是至关重要的，这是云计算行业未来发展的重要方向。

我们必须要牢固树立安全思想，加强技术积累和研发创新，不断提升数字安全的能力和水平，共同推动云计算行业健康、稳定、可持续发展。

尊敬的领导、各位嘉宾，云计算已经成为经济社会发展的重要力量，同时也是数字未来的关键基础。

我们需要以这一为核心，推进技术的研发和创新，助力各行各业的数字化转型和升级，为实现中华民族伟大复兴的梦想做出贡献。

谢谢大家！。

马云2016励志演讲（精选5篇）

马云2016励志演讲（精选5篇）第一篇：马云2016励志演讲2016马云在年绿公司年会演讲全文马云在2016年绿公司年会演讲全文为大家整理作为中国企业家俱乐部理事，阿里巴巴集团董事局主席的马云在2016年亚布力年会上的精彩演讲，马云在演讲中，称，不是每家企业都是需要转型的，但是每家企业都是要升级的，而真正的升级，就在于人才的升级，思想的升级，文化的升级......马云在2016年绿公司年会演讲全文谢谢各位嘉宾，谢谢辽宁省委省政府，给我们绿公司年会提供了这么好的一个服务平台。

我一直认为，企业家是社会经济发展过程中的科学家，很多人把科学家看的很重，把企业家看的很轻，觉得企业家就是赚钱买进卖出的倒爷。

我以前当老师，我把老师看的很神圣，但是今天我把老师看的还是很神圣，但是做了企业家以后，我做了生意以后、做了商业以后，我为自己做商人感到骄傲，因为我们参与了整个社会经济的发展。

这样的绿公司年会还是很有必要，到今年为止，我们开了无数届，在这儿分享怎么做生意、怎么经营企业、怎么把握机会、怎么提升员工、怎么参与经济建设的同时，我特别同意刚才周(其仁)教授讲的，我们也需要参与制度、法制的建设，因为不去考虑，我们共同关心的问题，中国经济就像过山车，一会儿好，一会儿不好，我们需要参与制度的建设，用制度和法制，来保证这个国家、这个社会经济持久健康的发展。

所以我觉得我们在座的所有的企业家，在考虑自己企业的时候，要考虑社会，考虑到整个的建设，法制的建设。

发现很多企业家参与了法制的建设，我觉得这很了不起，有在人大，有在政协的，但是除了一腔热血以外，要增加这样的能力，有时候我看一些代表的提案，也是啼笑皆非，不是参加了法制建设，而是添乱。

所以我们自己的能力，也需要提升。

我今天希望有这个机会跟大家分享一下，我对未来的一些思考，因为我相信有一点，只有思考未来，只有关注年轻人，你才能把握未来，阿里巴巴不是这两年做成的，是十五年以前我们的思考，坚持了十五年，才走到了今天，今天的你实际上是十年以前的思考，你十年前的思考和十年的行动，铸就了今天的你。

2016马云斯坦福演讲

2016马云斯坦福演讲各位读友大家好，此文档由网络收集而来，欢迎您下载，谢谢马云：大家好。

我今天感到非常荣幸能来到这里和大家见面。

大约几个月前，斯坦福邀请我来演讲。

我没有意料到。

很多人说因为所有关于雅虎，阿里巴巴，和许多其他的新闻，这个时间点来这里演讲是非常的敏感。

但是既然我做了一个承诺，我还是来了。

今天如果你有任何问题要问我，我都会一一回答。

The following is the Ma at Stanford University speech:Ma : Hello everyone . Today I feel very honored to be here to meet you . About a few months ago , Stanford invited me to lecture . I did not expect . Many people say that because of all about Yahoo , Alibaba, and many other news, this time to speak here is very sensitive . But since Imade a promise that I came. Today, if you have any questions to ask me, I will beto answereveryqestions.今天是我来美国的第15天，而且我打算在这里待上一年。

这个计划没有人知道。

甚至我的公司也不知道。

大家问我为什么要来这里。

要打算作收购雅虎的准备吗？不，大家都太敏感了。

我来这里是因为我累了。

过去16年来太累了。

我在1994年开创我的事业，发现了互联网，并为之疯狂，然后放弃了我的教师工作。

那时候我觉得自己就像是蒙了眼睛骑在盲虎背上似的，一路摔摔打打，但依然奋斗着、生存着。

在政府机关工作了16个月之后，1999年建立了阿里巴巴。

2016马云在年绿公司年会演讲全文

2016马云在年绿公司年会演讲全文马云在2016年绿公司年会演讲全文为大家整理作为中国企业家俱乐部理事，阿里巴巴集团董事局主席的马云在2016年亚布力年会上的精彩演讲，马云在演讲中，称，不是每家企业都是需要转型的，但是每家企业都是要升级的，而真正的升级，就在于人才的升级，思想的升级，文化的升级......马云在2016年绿公司年会演讲全文谢谢各位嘉宾，谢谢辽宁省委省政府，给我们绿公司年会提供了这么好的一个服务平台。

我一直认为，企业家是社会经济发展过程中的科学家，很多人把科学家看的很重，把企业家看的很轻，觉得企业家就是赚钱买进卖出的倒爷。

我以前当老师，我把老师看的很神圣，但是今天我把老师看的还是很神圣，但是做了企业家以后，我做了生意以后、做了商业以后，我为自己做商人感到骄傲，因为我们参与了整个社会经济的发展。

这样的绿公司年会还是很有必要，到今年为止，我们开了无数届，在这儿分享怎么做生意、怎么经营企业、怎么把握机会、怎么提升员工、怎么参与经济建设的同时，我特别同意刚才周(其仁)教授讲的，我们也需要参与制度、法制的建设，因为不去考虑，我们共同关心的问题，中国经济就像过山车，一会儿好，一会儿不好，我们需要参与制度的建设，用制度和法制，来保证这个国家、这个社会经济持久健康的发展。

所以我觉得我们在座的所有的企业家，在考虑自己企业的时候，要考虑社会，考虑到整个的建设，法制的建设。

发现很多企业家参与了法制的建设，我觉得这很了不起，有在人大，有在政协的，但是除了一腔热血以外，要增加这样的能力，有时候我看一些代表的提案，也是啼笑皆非，不是参加了法制建设，而是添乱。

所以我们自己的能力，也需要提升。

我今天希望有这个机会跟大家分享一下，我对未来的一些思考，因为我相信有一点，只有思考未来，只有关注年轻人，你才能把握未来，阿里巴巴不是这两年做成的，是十五年以前我们的思考，坚持了十五年，才走到了今天，今天的你实际上是十年以前的思考，你十年前的思考和十年的行动，铸就了今天的你。

马云2016云栖大会讲话模拟口译实践报告

摘要在国际间交流日益频繁,中国国际地位不断提升的今天,会议口译在国家政治、经济、文化的沟通交流中起到了桥梁作用。

尤其是诸如2016年杭州云栖大会此类的会议口译,对中国对外交流具有举足轻重的作用。

会议口译质量的高低不仅会直接影响到真实思想的表达，同时，也会影响到中国的世界形象。

对会议内容的忠实传译是保证会议顺利召开并达到预期效果的重要保障，而对会议口译实践的研究和分析也就显得极其重要。

本篇翻译实践报告以功能目的论为指导，以马云2016年杭州云栖大会演讲为模拟语料，阐述了在具体口译实践情景中遇到的一些值得注意的问题，总结了此类会议演讲中语料的语言特点，探讨了在目的论指导下词、句、篇章层面的翻译，从而总结出了此类会议演讲的口译翻译策略和方法。

同时，在具体的口译实践操作和实践报告的撰写过程中，笔者也总结了自己在全过程中的心得和感悟。

通过此次实践报告总结，希望能够对口译活动起到借鉴和启发作用，提高会议翻译的质量，进而对口译教学、对促进中外政治、经济和文化交流贡献自己的绵薄之力。

关键词：会议演讲口译；翻译目的论；2016年杭州云栖大会AbstractIn today's world,since international communication is becoming more and more frequent and China's international status is improved constantly,conference interpreting has served as a bridge for China's communication with foreign countries in such areas as politics,economy,culture and the like.And the interpreting of the speeches delivered at the2016Hangzhou Computing Conference in particular plays a decisive role in China's foreign exchanges.The interpreting quality of such speeches will directly affect the image of China in the world and foreign countries'understanding of China's real thoughts.To interpret the contents of the conference faithfully is an important guarantee for making sure that the conference can go well and achieve the desired effect.And the research and analysis to this kind of interpreting practice is extremely important as well.This report on the interpretation practice,under the guidance of Skopos Theory and based on the simulated interpretation of the speech delivered by Jack Ma at the2016 Hangzhou Computing Conference,expounds some notable problems that occurred in certain interpreting process,points out the linguistic features of the original text about such speeches,discusses how the interpreting activity should be dealt with at the level of word,sentence and text under the guidance of Skopos Theory,and summarizes the strategies and methods involved.Finally,it is hoped that this practice report will provide reference and inspiration for such interpreting activities,improve the interpreting quality,and contribute to the teaching of interpreting and the promotion of Sino-foreign exchanges in politics, economy and culture.Key Words:Conference Speech Interpreting;Skopos Theory;2016Hangzhou Computing ConferenceContentsChapter One Introduction (1)1.1Research Background and Meaning (1)1.2Research Purposes and Methods (1)1.3Framework of this Paper (2)Chapter Two Task Description (3)2.1Subject and Source Description (3)2.1.1Subject Description (3)2.1.2Source Description (3)2.2Preparation before Interpretation (4)2.2.1Preparation for Theory Study (4)2.2.2Preparation for Practical Operation (4)2.3Interpretation Process (4)2.3.1Correct Understanding (5)2.3.2Correct Expression (5)2.4Interpretation Purpose and Meaning (5)2.4.1Interpretation Purpose (5)2.4.2Interpretation Meaning (6)Chapter Three Text Analysis and Interpretation Requirements (7)3.1Analysis of the Text Category (7)3.1.1Definition of the Text Category (7)3.1.2Classification of the Source Material (7)3.2Analysis of the Text Features (7)3.2.1Features at the Word Level (8)3.2.2Features at the Sentence Level (8)3.2.3Features at the Text Level (10)3.3Interpretation Requirements (11)3.3.1Requirements Based on the Text Features (11)3.3.2Requirements Based on the Interpretation Purpose (11)3.3.3Requirements Based on the Guidance Theory (11)Chapter Four Interpreting Under the Guidance of Skopos Theory (13)4.1Brief Introduction of the Skopos Theory (13)4.1.1Researches on Skopos Theory in China (13)4.1.2Researches on Skopos Theory Outside China (14)4.2Case Study (15)4.2.1Literal Translation (15)4.2.2Free Translation (16)4.2.3Amplification (17)4.2.4Division (18)4.2.5Conversion (19)Chapter Five Conclusion (21)5.1Experience Exchange (21)5.2Limitations (21)5.3Summary (22)Bibliography (23)Appendix Original and Target Text (25)Acknowledgements (40)学位论文独创性声明 (41)学位论文知识产权权属声明 (41)Chapter One IntroductionChapter One Introduction1.1Research Background and MeaningWith the rapid development of internationalization and regional integration,the interconnection between China and foreign countries has also been improved.At the same time,China is increasingly participating and playing an important role in various kinds of international affairs.China's opinions and ideas are also presented to foreign countries at all kinds of international conferences.So it is very important to do interpretation well at such conferences,for example,the2016Hangzhou Computing Conference.Whether the interpreter can do his or her work well will,to some degree,have a vital influence on China's international status,which,in a sense,reflects China's soft power.Besides,to do the interpretation work well is also the demand of the conference's communication purpose.The Skopos Theory(Vermeer&Reiss,1984),presented by Vermeer,provides a good guidance for conference interpreting,which can make the whole interpretation process become more smooth and accurate and accord with the linguistic habits of the target language as much as possible.The Skopos Rule,Coherence Rule and Fidelity Rule mentioned in the Skopos Theory can have a significant impact on interpretation, which can not only be of great help to improve the interpreting quality but also make the interpretation have its rules to follow.To research Skopos Theory's guidance for certain interpretation action,for example,the interpreting of Jack Ma's Speech at the2016 Hangzhou Computing Conference,can further verify the theories'practicality and correctness.This kind of research can,in turn,make the user or learner have a better understanding of this theory.1.2Research Purposes and MethodsThere are three main purposes that are expected to be reached through the research of this interpretation practice under the guidance of Skopos Theory,namely, First,to understand the language features and interpretation requirements through the analysis and summary of this chosen interpretation material;Second,to figure out how the interpreter can transfer the meaning to the audience accurately;Third,to figure out how the interpreter can do interpreting well in certain practice by use of the translation theory correctly.These three purposes of this research will be achieved by the analysis of the interpretation practice under the guidance of the three rules mentioned in Skopos Theory,which are also the fundamental rules that the interpreter should comply with in this simulated interpreting.This report will analyze the language features of the original text first and then the translation methods and strategies chosen in specific interpreting processes and at different language levels,which can make the research become targeted and well-organized.1.3Framework of this PaperThis report is finished smoothly after all the materials related to the theory and case studies are well prepared before the beginning of the writing.In summary,this report is divided into five chapters as listed.Chapter One is the Introduction section,which mainly discusses the research background and meaning,the research purposes and methods and framework.Chapter Two is the Task Description section,which mainly discusses the subject and source of the interpreting task,preparation before interpretation,interpretation process and the purpose and meaning of this interpreting task.Chapter Three is a section that mainly discusses the text analysis of the chosen material and the interpretation requirements.Chapter Four is a section that consists of both the introduction of the Skopos Theory and the analysis of the Case Study,which mainly introduces the study on the Skopos Theory both at home and abroad and discusses how the writer deals with the interpretation properly and which method or strategy the writer chooses to finish the interpretation under the guidance of the Skopos Theory and in accordance with the language features of the chosen material.Chapter Five is the Conclusion section,which mainly expounds the experience and inspiration the writer has gained from the interpretation process and report writing process and also the limitations of this interpretation practice and this research report.Chapter Two Task DescriptionChapter Two Task DescriptionInterpretation,according to its theme,can be roughly divided into such categories as conference interpreting,escort interpreting,medical interpreting,diplomatic interpreting, business interpreting and the like.Conference interpreting,as a professional service for cross-language and cross-cultural communication,can be categorized into two interpretation models,such as consecutive interpretation and simultaneous interpretation. The interpreting practice of this report belongs to consecutive interpretation.2.1Subject and Source Description2.1.1Subject DescriptionConference interpreting,as a very important interpretation activity,plays an important role in international affairs.Take the interpretation of Jack Ma's Speech at the 2016Hangzhou Computing Conference as an example.The contents of the speeches delivered at such conferences may cover the speaker's understanding and thinking of China or even the whole world's economic development and policies.Speakers attending this conference all have a very high status and prestige;some are even heads of states and governments who may deliver very important ideas,thoughts or policies to the whole world.Thus,great importance must be attached to the interpretation at such diplomatic conferences.2.1.2Source DescriptionThe simulated interpretation practice of this report is from Jack Ma's Speech at the 2016Hangzhou Computing Conference.Here,Jack Ma,the CEO of Alibaba,called for efforts to create a new future with the Five New Concepts and to grasp the new opportunities and meet the challenges to win a new round of success with New Retail, New Manufacture,New Finance,New Technology and New Energy,saying the traditional e-commerce mode will soon be history and the Five New Concepts will become the domination of the future business and economy.In this speech,Jack Ma put forward his thoughts and ideas about why and how we should spare no effort to understand and grasp the new opportunities created by the Five New Concepts.As for the interpretation,more requirements should be met,more actions should be taken,and more preparation should be made.The reason why the writer selects this material as her practice material is mainly because she has a greatest interest in this kind of subject,and Jack Ma's speech,new ideas and thoughts about the future economicdevelopment can be gained from this kind of subject and interpreting activity.2.2Preparation before InterpretationBefore the beginning of the interpretation,more preparatory work must be made so that the following work or actions can be implemented smoothly.As for this interpreting practice,the writer has made a good preparation for theory study and practical operation.2.2.1Preparation for Theory StudyBefore the interpretation practice,theory study needs to be done first.For only when practice is carried out under the guidance of some translation theories can it reach a good effect.During this stage,the writer has chosen the Skopos Theory(Vermeer&Reiss,1984), presented by Vermeer,as the guidance to carry out this interpretation practice because the three rules,mentioned in the Skopos Theory,can have a significant impact on interpretation,which can not only be of great help to improve the interpreting quality but also make the interpretation have its rules to follow.The writer has done her best to search documents to build up a solid foundation for her understanding of the Skopos Theory.The Internet and libraries are both utilized to find some related materials and documents,and professors and classmates are consulted for suggestions and inspiration.2.2.2Preparation for Practical OperationAs a popular saying among the translation circle goes:"An interpreter should know something about everything and everything about something"(Bao Gang,1998),so,to make a detailed analysis of the practice material and search and study some similar interpretation practices is also a very important step before the interpretation work begins.The writer has done much in order to do this interpretation work well.For one thing,the writer finds some English edition of the full texts about the work reports delivered by China's government and reviews some Chinese and English speeches delivered by Jack Ma before,from which the writer can find some usual translation methods and translated texts utilized in previous interpretation.For another,the writer finds and records some English expressions which are related to Alibaba and China's economy,which may be utilized in the speech.2.3Interpretation ProcessThe interpretation process is a core process in the whole interpretation practice.Chapter Two Task DescriptionDuring this stage,much attention should be paid to some factors,such as the interpreter's mental status,time limitation during the interpretation work,well-organized thinking, good English speaking ability and the like.2.3.1Correct UnderstandingSince all preparations have been made before the interpretation,the interpreter should do her best to do this interpreting work well.First and foremost,having a correct understanding of speaker's words or sentences is a very important step for good interpretation,or the whole work cannot be finished as it is expected.As the source text is Chinese,which is parataxis-prominent,it is not easier for the interpreter to seize and understand the correct meaning of the speaker.During this stage,taking notes well,in accordance with the interpreter's own habit,will be of great importance to this interpretation practice.2.3.2Correct ExpressionRoderick Jones(Jones,2008)stressed that:"the conference interpreter must be able to provide all exact and faithful reproduction of the original speech",So after the interpreter has a correct understanding of what the speaker wants to express,he or she should have the ability to transfer the speaker's meaning to all the participants of this conference.With the help of the preparatory work,the interpreter should give the audience a correct expression about the speaker's words or sentences.Some difficulties may occur in certain interpretation process because of information loss,time limitation,or unexpected expressions.For example,speakers may use some unknown words or phrases in their speeches and the interpreter may have never met or even heard before.In this situation, flexibility should be used on the condition that the speakers'major idea cannot be mistaken or missing.In the meantime,proper translation methods and strategies should be considered in the interpreting process.2.4Interpretation Purpose and MeaningThe interpretation purpose and meaning can give the interpreter a clear mind and direction for this interpretation practice.2.4.1Interpretation PurposeThe interpretation purpose of this interpreting practice is a very important factor to finish this interpretation work well.This interpretation work is mainly to achieve thisspeech's communication function.In detail,this purpose of this interpretation practice is to deliver the speaker's ideas and thoughts correctly so that the foreign audience can know these points well. Eventually the good interpreting job will give the audience inspiration in their future actions,which will have a positive influence on the economic development.2.4.2Interpretation MeaningDoing this interpretation work well can not only help to improve the interpreter's interpreting ability,but also to enrich the interpreter's knowledge of the speaker's ideas and thoughts.At the meantime,much experience will be gained during this process.In summary,to fulfill this interpretation task well is meaningful and worthy,but more actions or steps should be taken to achieve the goal.Only when all the preparatory work is well done can the interpreter have the possibility of finishing the whole task timely and smoothly.Chapter Three Text Analysis and Interpretation RequirementChapter Three Text Analysis and Interpretation RequirementBy interpreting the whole speech delivered by Jack Ma at the2016Hangzhou Computing Conference and analyzing the written source material seriously,some obvious features about this speech have been found.Having a clear understanding of these features can be helpful for the interpretation of this kind of material.3.1Analysis of the Text CategoryThis part will first give the definition of text category,and then analyze the classification of the source material.3.1.1Definition of the Text CategoryReiss(2000)mentioned in the Translation Criticism that the texts can be divided into three categories,consisting of informative text,expressive text and operative text,in accordance with their communicative function.The informative text mainly focuses on the content,the expressive text on the creative composition and aesthetics,and the operative text on appealing to the reader or audience to act in a certain way.3.1.2Classification of the Source MaterialAs for this speech chosen in this report,it,when seen form its written version, belongs to the informative text and operative text in accordance with its communicative function.The Speaker delivers some information about his ideas,thoughts and wishes to the audience both from home and abroad and wants to appeal to the audience to make some changes in certain ways.During the speech,some necessary numbers,time points and arguments are listed to make the speech persuasive and motivational.The Speakers' clear mind,together with his proper voice and tone,has a good influence on this speech.Taking the text type and its function into consideration,the interpreter shall have a common sense on how to do this task well and gain better results.Only when the general category of this source material or interpreting task is well understood can the interpretation work be finished with high quality and with fewer mistakes.Analyzing this source text after the interpretation is finished may give a clear direction of the interpretation of such interpretation practice,which will be of great help to further interpretation work.3.2Analysis of the Text FeaturesBy analyzing the source material thoroughly,its features can be presented at the level of word,sentence and text.3.2.1Features at the Word LevelStudied carefully,we can see that,owing to the content of this speech,and because of the speaker's personal habit,educational level and expression habit,the text has its own features:(1)Proper Nouns are Frequently usedIn this speech,proper nouns are used and heard in many places.Such words or phrases must be interpreted in accordance with their exclusive versions or the interpreter's understanding.Some examples are listed below:云栖大会The Computing Conference阿里巴巴Alibaba电子商务E-commerce支付宝Alipay蚂蚁金服Ant Financial腾讯TencentIn order to interpret this keynote speech well to realize its purposes,more preparatory work should be made before interpretation.(2)Colloquial Words are Frequently usedColloquial Words can be seen everywhere in the speech.Some examples are listed below:a.有一次我跟朋友在西湖边上聊天，我说将来会有一个新的世界诞生。

马云2016云栖大会讲话模拟口译实践报告

摘要在国际间交流日益频繁,中国国际地位不断提升的今天,会议口译在国家政治、经济、文化的沟通交流中起到了桥梁作用。

尤其是诸如2016年杭州云栖大会此类的会议口译,对中国对外交流具有举足轻重的作用。

会议口译质量的高低不仅会直接影响到真实思想的表达，同时，也会影响到中国的世界形象。

对会议内容的忠实传译是保证会议顺利召开并达到预期效果的重要保障，而对会议口译实践的研究和分析也就显得极其重要。

本篇翻译实践报告以功能目的论为指导，以马云2016年杭州云栖大会演讲为模拟语料，阐述了在具体口译实践情景中遇到的一些值得注意的问题，总结了此类会议演讲中语料的语言特点，探讨了在目的论指导下词、句、篇章层面的翻译，从而总结出了此类会议演讲的口译翻译策略和方法。

同时，在具体的口译实践操作和实践报告的撰写过程中，笔者也总结了自己在全过程中的心得和感悟。

通过此次实践报告总结，希望能够对口译活动起到借鉴和启发作用，提高会议翻译的质量，进而对口译教学、对促进中外政治、经济和文化交流贡献自己的绵薄之力。

关键词：会议演讲口译；翻译目的论；2016年杭州云栖大会AbstractIn today's world,since international communication is becoming more and more frequent and China's international status is improved constantly,conference interpreting has served as a bridge for China's communication with foreign countries in such areas as politics,economy,culture and the like.And the interpreting of the speeches delivered at the2016Hangzhou Computing Conference in particular plays a decisive role in China's foreign exchanges.The interpreting quality of such speeches will directly affect the image of China in the world and foreign countries'understanding of China's real thoughts.To interpret the contents of the conference faithfully is an important guarantee for making sure that the conference can go well and achieve the desired effect.And the research and analysis to this kind of interpreting practice is extremely important as well.This report on the interpretation practice,under the guidance of Skopos Theory and based on the simulated interpretation of the speech delivered by Jack Ma at the2016 Hangzhou Computing Conference,expounds some notable problems that occurred in certain interpreting process,points out the linguistic features of the original text about such speeches,discusses how the interpreting activity should be dealt with at the level of word,sentence and text under the guidance of Skopos Theory,and summarizes the strategies and methods involved.Finally,it is hoped that this practice report will provide reference and inspiration for such interpreting activities,improve the interpreting quality,and contribute to the teaching of interpreting and the promotion of Sino-foreign exchanges in politics, economy and culture.Key Words:Conference Speech Interpreting;Skopos Theory;2016Hangzhou Computing ConferenceContentsChapter One Introduction (1)1.1Research Background and Meaning (1)1.2Research Purposes and Methods (1)1.3Framework of this Paper (2)Chapter Two Task Description (3)2.1Subject and Source Description (3)2.1.1Subject Description (3)2.1.2Source Description (3)2.2Preparation before Interpretation (4)2.2.1Preparation for Theory Study (4)2.2.2Preparation for Practical Operation (4)2.3Interpretation Process (4)2.3.1Correct Understanding (5)2.3.2Correct Expression (5)2.4Interpretation Purpose and Meaning (5)2.4.1Interpretation Purpose (5)2.4.2Interpretation Meaning (6)Chapter Three Text Analysis and Interpretation Requirements (7)3.1Analysis of the Text Category (7)3.1.1Definition of the Text Category (7)3.1.2Classification of the Source Material (7)3.2Analysis of the Text Features (7)3.2.1Features at the Word Level (8)3.2.2Features at the Sentence Level (8)3.2.3Features at the Text Level (10)3.3Interpretation Requirements (11)3.3.1Requirements Based on the Text Features (11)3.3.2Requirements Based on the Interpretation Purpose (11)3.3.3Requirements Based on the Guidance Theory (11)Chapter Four Interpreting Under the Guidance of Skopos Theory (13)4.1Brief Introduction of the Skopos Theory (13)4.1.1Researches on Skopos Theory in China (13)4.1.2Researches on Skopos Theory Outside China (14)4.2Case Study (15)4.2.1Literal Translation (15)4.2.2Free Translation (16)4.2.3Amplification (17)4.2.4Division (18)4.2.5Conversion (19)Chapter Five Conclusion (21)5.1Experience Exchange (21)5.2Limitations (21)5.3Summary (22)Bibliography (23)Appendix Original and Target Text (25)Acknowledgements (40)学位论文独创性声明 (41)学位论文知识产权权属声明 (41)Chapter One IntroductionChapter One Introduction1.1Research Background and MeaningWith the rapid development of internationalization and regional integration,the interconnection between China and foreign countries has also been improved.At the same time,China is increasingly participating and playing an important role in various kinds of international affairs.China's opinions and ideas are also presented to foreign countries at all kinds of international conferences.So it is very important to do interpretation well at such conferences,for example,the2016Hangzhou Computing Conference.Whether the interpreter can do his or her work well will,to some degree,have a vital influence on China's international status,which,in a sense,reflects China's soft power.Besides,to do the interpretation work well is also the demand of the conference's communication purpose.The Skopos Theory(Vermeer&Reiss,1984),presented by Vermeer,provides a good guidance for conference interpreting,which can make the whole interpretation process become more smooth and accurate and accord with the linguistic habits of the target language as much as possible.The Skopos Rule,Coherence Rule and Fidelity Rule mentioned in the Skopos Theory can have a significant impact on interpretation, which can not only be of great help to improve the interpreting quality but also make the interpretation have its rules to follow.To research Skopos Theory's guidance for certain interpretation action,for example,the interpreting of Jack Ma's Speech at the2016 Hangzhou Computing Conference,can further verify the theories'practicality and correctness.This kind of research can,in turn,make the user or learner have a better understanding of this theory.1.2Research Purposes and MethodsThere are three main purposes that are expected to be reached through the research of this interpretation practice under the guidance of Skopos Theory,namely, First,to understand the language features and interpretation requirements through the analysis and summary of this chosen interpretation material;Second,to figure out how the interpreter can transfer the meaning to the audience accurately;Third,to figure out how the interpreter can do interpreting well in certain practice by use of the translation theory correctly.These three purposes of this research will be achieved by the analysis of the interpretation practice under the guidance of the three rules mentioned in Skopos Theory,which are also the fundamental rules that the interpreter should comply with in this simulated interpreting.This report will analyze the language features of the original text first and then the translation methods and strategies chosen in specific interpreting processes and at different language levels,which can make the research become targeted and well-organized.1.3Framework of this PaperThis report is finished smoothly after all the materials related to the theory and case studies are well prepared before the beginning of the writing.In summary,this report is divided into five chapters as listed.Chapter One is the Introduction section,which mainly discusses the research background and meaning,the research purposes and methods and framework.Chapter Two is the Task Description section,which mainly discusses the subject and source of the interpreting task,preparation before interpretation,interpretation process and the purpose and meaning of this interpreting task.Chapter Three is a section that mainly discusses the text analysis of the chosen material and the interpretation requirements.Chapter Four is a section that consists of both the introduction of the Skopos Theory and the analysis of the Case Study,which mainly introduces the study on the Skopos Theory both at home and abroad and discusses how the writer deals with the interpretation properly and which method or strategy the writer chooses to finish the interpretation under the guidance of the Skopos Theory and in accordance with the language features of the chosen material.Chapter Five is the Conclusion section,which mainly expounds the experience and inspiration the writer has gained from the interpretation process and report writing process and also the limitations of this interpretation practice and this research report.Chapter Two Task DescriptionChapter Two Task DescriptionInterpretation,according to its theme,can be roughly divided into such categories as conference interpreting,escort interpreting,medical interpreting,diplomatic interpreting, business interpreting and the like.Conference interpreting,as a professional service for cross-language and cross-cultural communication,can be categorized into two interpretation models,such as consecutive interpretation and simultaneous interpretation. The interpreting practice of this report belongs to consecutive interpretation.2.1Subject and Source Description2.1.1Subject DescriptionConference interpreting,as a very important interpretation activity,plays an important role in international affairs.Take the interpretation of Jack Ma's Speech at the 2016Hangzhou Computing Conference as an example.The contents of the speeches delivered at such conferences may cover the speaker's understanding and thinking of China or even the whole world's economic development and policies.Speakers attending this conference all have a very high status and prestige;some are even heads of states and governments who may deliver very important ideas,thoughts or policies to the whole world.Thus,great importance must be attached to the interpretation at such diplomatic conferences.2.1.2Source DescriptionThe simulated interpretation practice of this report is from Jack Ma's Speech at the 2016Hangzhou Computing Conference.Here,Jack Ma,the CEO of Alibaba,called for efforts to create a new future with the Five New Concepts and to grasp the new opportunities and meet the challenges to win a new round of success with New Retail, New Manufacture,New Finance,New Technology and New Energy,saying the traditional e-commerce mode will soon be history and the Five New Concepts will become the domination of the future business and economy.In this speech,Jack Ma put forward his thoughts and ideas about why and how we should spare no effort to understand and grasp the new opportunities created by the Five New Concepts.As for the interpretation,more requirements should be met,more actions should be taken,and more preparation should be made.The reason why the writer selects this material as her practice material is mainly because she has a greatest interest in this kind of subject,and Jack Ma's speech,new ideas and thoughts about the future economicdevelopment can be gained from this kind of subject and interpreting activity.2.2Preparation before InterpretationBefore the beginning of the interpretation,more preparatory work must be made so that the following work or actions can be implemented smoothly.As for this interpreting practice,the writer has made a good preparation for theory study and practical operation.2.2.1Preparation for Theory StudyBefore the interpretation practice,theory study needs to be done first.For only when practice is carried out under the guidance of some translation theories can it reach a good effect.During this stage,the writer has chosen the Skopos Theory(Vermeer&Reiss,1984), presented by Vermeer,as the guidance to carry out this interpretation practice because the three rules,mentioned in the Skopos Theory,can have a significant impact on interpretation,which can not only be of great help to improve the interpreting quality but also make the interpretation have its rules to follow.The writer has done her best to search documents to build up a solid foundation for her understanding of the Skopos Theory.The Internet and libraries are both utilized to find some related materials and documents,and professors and classmates are consulted for suggestions and inspiration.2.2.2Preparation for Practical OperationAs a popular saying among the translation circle goes:"An interpreter should know something about everything and everything about something"(Bao Gang,1998),so,to make a detailed analysis of the practice material and search and study some similar interpretation practices is also a very important step before the interpretation work begins.The writer has done much in order to do this interpretation work well.For one thing,the writer finds some English edition of the full texts about the work reports delivered by China's government and reviews some Chinese and English speeches delivered by Jack Ma before,from which the writer can find some usual translation methods and translated texts utilized in previous interpretation.For another,the writer finds and records some English expressions which are related to Alibaba and China's economy,which may be utilized in the speech.2.3Interpretation ProcessThe interpretation process is a core process in the whole interpretation practice.Chapter Two Task DescriptionDuring this stage,much attention should be paid to some factors,such as the interpreter's mental status,time limitation during the interpretation work,well-organized thinking, good English speaking ability and the like.2.3.1Correct UnderstandingSince all preparations have been made before the interpretation,the interpreter should do her best to do this interpreting work well.First and foremost,having a correct understanding of speaker's words or sentences is a very important step for good interpretation,or the whole work cannot be finished as it is expected.As the source text is Chinese,which is parataxis-prominent,it is not easier for the interpreter to seize and understand the correct meaning of the speaker.During this stage,taking notes well,in accordance with the interpreter's own habit,will be of great importance to this interpretation practice.2.3.2Correct ExpressionRoderick Jones(Jones,2008)stressed that:"the conference interpreter must be able to provide all exact and faithful reproduction of the original speech",So after the interpreter has a correct understanding of what the speaker wants to express,he or she should have the ability to transfer the speaker's meaning to all the participants of this conference.With the help of the preparatory work,the interpreter should give the audience a correct expression about the speaker's words or sentences.Some difficulties may occur in certain interpretation process because of information loss,time limitation,or unexpected expressions.For example,speakers may use some unknown words or phrases in their speeches and the interpreter may have never met or even heard before.In this situation, flexibility should be used on the condition that the speakers'major idea cannot be mistaken or missing.In the meantime,proper translation methods and strategies should be considered in the interpreting process.2.4Interpretation Purpose and MeaningThe interpretation purpose and meaning can give the interpreter a clear mind and direction for this interpretation practice.2.4.1Interpretation PurposeThe interpretation purpose of this interpreting practice is a very important factor to finish this interpretation work well.This interpretation work is mainly to achieve thisspeech's communication function.In detail,this purpose of this interpretation practice is to deliver the speaker's ideas and thoughts correctly so that the foreign audience can know these points well. Eventually the good interpreting job will give the audience inspiration in their future actions,which will have a positive influence on the economic development.2.4.2Interpretation MeaningDoing this interpretation work well can not only help to improve the interpreter's interpreting ability,but also to enrich the interpreter's knowledge of the speaker's ideas and thoughts.At the meantime,much experience will be gained during this process.In summary,to fulfill this interpretation task well is meaningful and worthy,but more actions or steps should be taken to achieve the goal.Only when all the preparatory work is well done can the interpreter have the possibility of finishing the whole task timely and smoothly.Chapter Three Text Analysis and Interpretation RequirementChapter Three Text Analysis and Interpretation RequirementBy interpreting the whole speech delivered by Jack Ma at the2016Hangzhou Computing Conference and analyzing the written source material seriously,some obvious features about this speech have been found.Having a clear understanding of these features can be helpful for the interpretation of this kind of material.3.1Analysis of the Text CategoryThis part will first give the definition of text category,and then analyze the classification of the source material.3.1.1Definition of the Text CategoryReiss(2000)mentioned in the Translation Criticism that the texts can be divided into three categories,consisting of informative text,expressive text and operative text,in accordance with their communicative function.The informative text mainly focuses on the content,the expressive text on the creative composition and aesthetics,and the operative text on appealing to the reader or audience to act in a certain way.3.1.2Classification of the Source MaterialAs for this speech chosen in this report,it,when seen form its written version, belongs to the informative text and operative text in accordance with its communicative function.The Speaker delivers some information about his ideas,thoughts and wishes to the audience both from home and abroad and wants to appeal to the audience to make some changes in certain ways.During the speech,some necessary numbers,time points and arguments are listed to make the speech persuasive and motivational.The Speakers' clear mind,together with his proper voice and tone,has a good influence on this speech.Taking the text type and its function into consideration,the interpreter shall have a common sense on how to do this task well and gain better results.Only when the general category of this source material or interpreting task is well understood can the interpretation work be finished with high quality and with fewer mistakes.Analyzing this source text after the interpretation is finished may give a clear direction of the interpretation of such interpretation practice,which will be of great help to further interpretation work.3.2Analysis of the Text FeaturesBy analyzing the source material thoroughly,its features can be presented at the level of word,sentence and text.3.2.1Features at the Word LevelStudied carefully,we can see that,owing to the content of this speech,and because of the speaker's personal habit,educational level and expression habit,the text has its own features:(1)Proper Nouns are Frequently usedIn this speech,proper nouns are used and heard in many places.Such words or phrases must be interpreted in accordance with their exclusive versions or the interpreter's understanding.Some examples are listed below:云栖大会The Computing Conference阿里巴巴Alibaba电子商务E-commerce支付宝Alipay蚂蚁金服Ant Financial腾讯TencentIn order to interpret this keynote speech well to realize its purposes,more preparatory work should be made before interpretation.(2)Colloquial Words are Frequently usedColloquial Words can be seen everywhere in the speech.Some examples are listed below:a.有一次我跟朋友在西湖边上聊天，我说将来会有一个新的世界诞生。