体验商务英语3-unit-9-课件PPT课件
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体验商务英语综合教程3 Unit 1 Unit6 Unit8 Unit9 Unit 15 Case Study
For workers and staffs
Common industrial accidents caused high staff turnover. Factory workers are underpaid. The working condition is bad. It’s difficult for supervisors to communicate with factory workers.
Assignment
Analyzing the case: Ina Jennifer Linda Lucia Lydia Sara Tom Making the PPT: Linda Making the presentation: Jennifer Lydia Answering the questions: Ina Linda Lucia Sara Tom
Problems from Staffs
For management
The salary is too low. Managers do not have a share in the profits of subsidiary. Managers need more freedom and autonomy, but less control from head quarter. Managers want more contact with staff from other subsidiary.
பைடு நூலகம்
1
2
3
Design: the design of the clothing is behind the times and have no appeal to buyers. Besides, the designers at the different production centre connect with each other or go outside.
体验商务英语3-unit-9-课件PPT课件
完整版课件
13
Market leader book three
Unit nine Money
Lesson two
language review listening: making loans
完整版课件
Market leader book three
Unit nine Money
Lesson two Language review: trends
The Saudi prince 沙特王子 Netscape Communication网景通讯公司 Claude Monet(1840-1926)克洛德·莫奈
完整版课件
Market leader book three
Unit nine Money
Lesson one Skills: Dealing with figures
4
Gain, improve, increase, rise
5
4
halve
2
6
完整版课件
Level off
Market leader book three
Unit nine Money
Lesson two
Vocabulary:
Language review: trends
7
8
peak
plummet
Verb Decline Decrease double Drop Fall Fluctuate Gain Halve Improve Increase来自NounA decline
A
decrease a
doubling a
drop
a
fall
a
fluctuation a
商务英语基础Unit9EstablishingBusinessRelations精品PPT课件
Business Reading
(3)Filling Game
relation financial reputation procedure available represented obtain inquiry
1. Our firm is __r_ep_r_e_se_n_t_ed_ in India by Mr. Hall. 2. This store has an excellent ___re_p_u_ta_t_io_n_ for fair dealing. 3. Further information can be ___o_b_ta_in_e_d__ from our head office. 4. Many thanks for your reply to our ___i_n_q_u_ir_y__ of March 1. 5. I don't see any ____re_la_t_io_n__ between the two problems. 6. Several cars are ___a_v_a_il_a_bl_e_ within this price range. 7. He is familiar with export __pr_o_c_e_du_r_e__. 8. This company was in serious __f_in_a_n_c_ia_l__ difficulties.
❖ Listening ❖ Speaking ❖ Business Reading ❖ Grammar ❖ Practice Exercises ❖ Homework
Listening （A)
1. This is John Carter calling from Toys International Company Limited.
商务英语(3).ppt
It could be true. It could arrive today.
You might be right. He might ask for an extra week.
That can’t be right. It can’t add up.
Pronunciation II: Stress patterns
Present passive We use a passive sentence 1. When we are interested in who or what
acts. 2. When it is obvious who or what does the
action so it is unnecessary to say. Form:
Adverbs: maybe, perhaps, probably
Note: maybe is one word when it means perhaps. Compare the two sentences: Maybe demand is very high in Chicago. Demand in Chicago may be very high.
Language focus
Modal verbs: talking about possibility Present passive Pronunciation: word linking
stress patterns
Lead-in 1. In which country is the shopping basket of
商务英语 Unit 9 Busi语（上）
Unit 9 Business Environment
体验商务英语视听说unit 3优秀课件
Financial vocabulary and figures
➢ Economic situation ➢ Shares and currencies ➢ Accounting1SUCC源自SSFAILURE2
Sentence correction.
3
T1:
4
T2:
5
T3:
6
T4:
7
to hedge to invest
to speculate to deal
8
bce
9
What is a share? a. Part of a company’s profit. b. A regular payment received from an
investment. c. A share in the ownership of a company.
UP
DOWN NO CHANGE
13
The language of graphs
What verbs do you think best describe points 1 to 10 of this graph?
14
Listen to the financial news report and fill in the table.
How much money was lost on the London market?
___$_5__0__b_i_ll_i_o_n____________________________
By how much points did the Dow Jones index fall?
____5_0_8__p__o_i_n_t_s___________________________
➢ Economic situation ➢ Shares and currencies ➢ Accounting1SUCC源自SSFAILURE2
Sentence correction.
3
T1:
4
T2:
5
T3:
6
T4:
7
to hedge to invest
to speculate to deal
8
bce
9
What is a share? a. Part of a company’s profit. b. A regular payment received from an
investment. c. A share in the ownership of a company.
UP
DOWN NO CHANGE
13
The language of graphs
What verbs do you think best describe points 1 to 10 of this graph?
14
Listen to the financial news report and fill in the table.
How much money was lost on the London market?
___$_5__0__b_i_ll_i_o_n____________________________
By how much points did the Dow Jones index fall?
____5_0_8__p__o_i_n_t_s___________________________
商务职场英语Unit_3PPT课件
e Lisplain about the SdcirfifpetKreeynt
types of advertising. Complete the information in the notes.
factual information about usually about household
Key
Advertising is an essential part of marketing a product and (1)____i_s_u_s_e_d______ (use) to inform people about products and services. People (2)_a_r_e__p_e_rs_u_a_d_e_d_ (persuade) to buy products for different reasons. Sometimes they (3)_a_r_e_c_o_n__v_in_c_e_d(convince) by the hope that the product will improve their appearance. Other times, they (4)___a_r_e_m__a_d_e___ (make) to believe that a particular service is somehow better than any other. Often, a product (5)__i_s_p_u_r_c_h_a_s_e_d_ (purchase) simply because it (6)__i_s_n_e_e_d_e_d_ (need) in the home.
b Look at the following advertisements and write
体验商务英语3unit9课件
体验商务英语3unit9课件
通过本课件，掌握商务研讨与谈判技巧，了解商务研讨的重要性、准备工作， 以及商务谈判的基本原则和常见技巧，通过案例分析深入理解。
商务研讨的目的和重要性
商务研讨是组织内部讨论和产生创新想法的重要手段，有助于促进团队沟通 合作、提高工作效率和解决问题。
商务研讨的准备
在商务研讨之前，需要明确目标、选择合适的参与人员、制定议程、准备必要的资料和设备，确保研讨顺利进 行。
适应பைடு நூலகம்化，灵活应对谈判过 程中的挑战。
商务谈判的常见技巧
积极沟通
妥协解决
倾听对方需求，表达自己的诉求， 寻找共同点。
在利益冲突时寻找妥协方案，达 成共识。
双赢合作
寻找具有长期合作价值的商业伙 伴关系，达到共同利益。
商务谈判的案例分析
案例一
解决供应商与客户之间的价格 分歧，寻求双赢的合作机会。
案例二
商务研讨的步骤和技巧
1
明确目标
确定研讨的具体目标，要求明确、具体、可量化。
2
参与互动
鼓励与会人员积极参与，提出观点、分享经验。
3
记录总结
及时记录会议内容和决策，形成会议纪要并分发给参与人员。
商务谈判的基本原则
互惠原则
寻求双赢的合作机会，达到 共同利益。
诚信原则
保持诚实、透明的态度，赢 得信任。
灵活原则
在合作合同中明确双方权责， 确保诚信原则的落实。
案例三
通过妥协解决意见不合，达成 共识并推动合作项目顺利进行。
结语
通过本课件，希望能够帮助您掌握商务研讨与谈判技巧，提升工作效率和解决问题的能力，实现商务成功。
通过本课件，掌握商务研讨与谈判技巧，了解商务研讨的重要性、准备工作， 以及商务谈判的基本原则和常见技巧，通过案例分析深入理解。
商务研讨的目的和重要性
商务研讨是组织内部讨论和产生创新想法的重要手段，有助于促进团队沟通 合作、提高工作效率和解决问题。
商务研讨的准备
在商务研讨之前，需要明确目标、选择合适的参与人员、制定议程、准备必要的资料和设备，确保研讨顺利进 行。
适应பைடு நூலகம்化，灵活应对谈判过 程中的挑战。
商务谈判的常见技巧
积极沟通
妥协解决
倾听对方需求，表达自己的诉求， 寻找共同点。
在利益冲突时寻找妥协方案，达 成共识。
双赢合作
寻找具有长期合作价值的商业伙 伴关系，达到共同利益。
商务谈判的案例分析
案例一
解决供应商与客户之间的价格 分歧，寻求双赢的合作机会。
案例二
商务研讨的步骤和技巧
1
明确目标
确定研讨的具体目标，要求明确、具体、可量化。
2
参与互动
鼓励与会人员积极参与，提出观点、分享经验。
3
记录总结
及时记录会议内容和决策，形成会议纪要并分发给参与人员。
商务谈判的基本原则
互惠原则
寻求双赢的合作机会，达到 共同利益。
诚信原则
保持诚实、透明的态度，赢 得信任。
灵活原则
在合作合同中明确双方权责， 确保诚信原则的落实。
案例三
通过妥协解决意见不合，达成 共识并推动合作项目顺利进行。
结语
通过本课件，希望能够帮助您掌握商务研讨与谈判技巧，提升工作效率和解决问题的能力，实现商务成功。
综合商务英语教程第三册unit 9
B. Carefully Designed
Logo
• C. Potential Consumers
• D. Popular Buzzwords E. Celebrity
Endorsement
III. Reading
• Read the article again and answer the following
• 4. According to the author, why is advertising strategy
important in marketing? Do you have more reasons?
III. Reading
• Discussion
• • In the above text, the author comments on how visual
• You are a small shop owner, who sells
women bags. You happen to see the advertisements for bags made by New Handbag Company and you are interested in their fashionable design. Write an inquiry letter asking the prices, ranges, and any details about the products that you want to know about. Be sure of using the above structures and expressions.
questions.
• • 1. What tool would be the first step in designing the
体验商务英语视听说Unit 9 Globalisation
Useful Words and Expressions: 1. make a living 谋生 2. aim at 瞄准 3. aim high 胸怀大志 4. alarming使人惊动的 5. inexhaustible 无穷无尽的 6. squander 浪费
7. be in a mess 乱七八糟
Euroconsumers (Transcript)
Homework
1. Complete the rest of the exercises in Unit 9 and Extra Activity 9. 2. Preview Unit 10.
√
√
Euro consumers: 2 ♫ Listen again and answer these questions. p131
√
√
√ √
√ √ √
√ √
Euro consumers: 1 ♫ Listen again and fill in the blanks. p132
identify typical spends studio profile
market superficial Do you like a good breakfast before you go to work
Well, what groups have you identified?
successful idealists are people who have got a lot of money, position, status
Euro consumers: 1 ♫ Listen to the extract from a radio programme about whether or not there is a typical European consumer and answer this question. p131
体验商务英语(第二版)课件第3册Unit 9 Trade
Unit
9
Trade
The merchant has no country.
--Thomas Jefferson (1743–1826), principal author of the Declaration of Independence
Starting up
Which of the following products you own are A imported? Where were they made?
Infant industry
Infant industries are by definition those that are not strong enough to survive open competition – they are dependent on government subsidies and protectionism in order to survive.
Vocabulary Free trade
Listen to the second part of the radio interview. Note B down five things which stop people trading freely. Explain briefly the meaning of each one.
Starting up
D
Discuss these statements. Do you agn damages local goods, services and cultures. 2 Globalisation increases competition among companies. 3 Globalisation raises people’s living standards. 4 Globalisation improves international communication and understanding.
9
Trade
The merchant has no country.
--Thomas Jefferson (1743–1826), principal author of the Declaration of Independence
Starting up
Which of the following products you own are A imported? Where were they made?
Infant industry
Infant industries are by definition those that are not strong enough to survive open competition – they are dependent on government subsidies and protectionism in order to survive.
Vocabulary Free trade
Listen to the second part of the radio interview. Note B down five things which stop people trading freely. Explain briefly the meaning of each one.
Starting up
D
Discuss these statements. Do you agn damages local goods, services and cultures. 2 Globalisation increases competition among companies. 3 Globalisation raises people’s living standards. 4 Globalisation improves international communication and understanding.
商务英语综合教程第三册课件 Unit 9 Human Resource
我们是这个有趣时代的生意人。经济衰退，有很多 的人正在找工作，但是对公司而言，寻找和吸引人 才仍然非常困难。这里有一些方法能让你更容易地 为你的公司找到最好的雇员。
Company Logo
Unit 9 Human Resource (5)
take a hit 遭受打击
(1)“The closer the economies are to the United States, the harder they’ll take a hit,” Cárdenas said, which means that Mexico will be more affected than Brazil, for example.
Company Logo
Unit 9 Human Resource (3)
Notes of Text
• 1. separate the wheat from the chaff: ( idiomatic) To select only that which is of value. 分清良莠
• 2. cover letter: A letter or written communication that serves to introduce an accompanying document; especially, a letter that introduces a résuméor curriculum vitae. 求职信
• 卡德纳斯说：“与美国关系越密切的经济体遭到的打 击越大。” 例如，墨西哥要比巴西受到更大的影响。
(2)If one small business goes under with months of bills unpaid, all the firms in the supply chain will take a hit.
Company Logo
Unit 9 Human Resource (5)
take a hit 遭受打击
(1)“The closer the economies are to the United States, the harder they’ll take a hit,” Cárdenas said, which means that Mexico will be more affected than Brazil, for example.
Company Logo
Unit 9 Human Resource (3)
Notes of Text
• 1. separate the wheat from the chaff: ( idiomatic) To select only that which is of value. 分清良莠
• 2. cover letter: A letter or written communication that serves to introduce an accompanying document; especially, a letter that introduces a résuméor curriculum vitae. 求职信
• 卡德纳斯说：“与美国关系越密切的经济体遭到的打 击越大。” 例如，墨西哥要比巴西受到更大的影响。
(2)If one small business goes under with months of bills unpaid, all the firms in the supply chain will take a hit.
英语商务函电PPT-Unit 9 Orders and Their Fulfillment
Such a letter should: (1) express pleasure at receiving the order; (2) add a favorable comment on the goods ordered; (3) include an assurance of prompt and careful attention; (4) draw attention to other products likely to be interest; (5) hope for further orders.
三、如何确定订单的性质 （1）由买方提出的订单，是为了要求供应具体 数量的货物而提出的一种要求。 如果订单详细列明了所要订购的货物的品质、 规格、数量、包装方式、价格、付款条件和装 运日期，可被视作一项发盘。 订单可填制在印好的格式上，也可以是专门缮 打而成的。 （2）卖方收到定单后，如果能接受，就应该立 即确认接受。
2、卖方责任 2. The seller’s obligations The seller is required by law: (1) to deliver goods exactly of the kind ordered, and at the agreed time; (2) to guarantee that the goods to be supplied are free from faults of which the buyer could not be aware at the time of purchase.
七、我国的进出口贸易在“订单”这一环节上的通常做 法：
（1）在我国的出口贸易中，交易达成后，一般均 由我出口公司（卖方）缮制“售货确认书”或 “售货合同”，经我方签署后，寄给国外买方， 要求买方签署后，退回正本一份，以供存查。 经双方签署的“售货确认书”，就是一份对双方 有约束力的售货合同，双方必须遵守履行。
商务英语阅读-unit-9-MarketingPPT课件
activity, or process is an important quality or feature
that it has or needs. 要素; 特点
• E.g. Physical fitness has now become an important element in our lives.
• 作为一名销售代理，她的工作可编压辑力ppt 很大。
15
Individual work
• Will be visiting …
• 将来进行时：将来进行时表示要在将来某一时间开始 ，并继续下去的动作。一般用延续性动词表示
• Para. 2 We are looking for Agents/ Distributors with experience selling products within the bedding industry. A representative of the company will be visiting the United States at the end of July.
• A 12-month moneyback guarantee for every item bought.
•
• 购买超过1,500元可享 受5%的优惠
• 购买的任一款家具可享 受一年内全额退款的保 证
可编辑ppt
11
量身定做—参观家具展览室
• Free delivery and fitting within 50 miles of any of our showrooms. We guarantee delivery within three days of purchase.
Presentation
that it has or needs. 要素; 特点
• E.g. Physical fitness has now become an important element in our lives.
• 作为一名销售代理，她的工作可编压辑力ppt 很大。
15
Individual work
• Will be visiting …
• 将来进行时：将来进行时表示要在将来某一时间开始 ，并继续下去的动作。一般用延续性动词表示
• Para. 2 We are looking for Agents/ Distributors with experience selling products within the bedding industry. A representative of the company will be visiting the United States at the end of July.
• A 12-month moneyback guarantee for every item bought.
•
• 购买超过1,500元可享 受5%的优惠
• 购买的任一款家具可享 受一年内全额退款的保 证
可编辑ppt
11
量身定做—参观家具展览室
• Free delivery and fitting within 50 miles of any of our showrooms. We guarantee delivery within three days of purchase.
Presentation
商务英语工作项目实训(第三版)教学课件UNIT 9
• B: That sounds a brilliant strategy.
2. Target Consumer
• Consumer markets segmentation cannot be done in simple and single way. In order to find the target market, we need to find the best way to view the market structure.
• B: How about the average income of our target consumers? • A: According to the statistics, annual income of 10k-20k per year. • B: How about the average annual spent of our target consumers? • A: Sorry, I have no idea of this part. Our department will work on it soon. • B: The competition is getting increasingly fierce. In order to develop the market,
• B: That’s true. This is a market that competition is really serious, so we have to put forward some new strategies to keep our top rank.
• A: Younger customers tend to focus on new product rather than traditional style. What we need to do is to input new ideas into our product and make them focus on our product.
2. Target Consumer
• Consumer markets segmentation cannot be done in simple and single way. In order to find the target market, we need to find the best way to view the market structure.
• B: How about the average income of our target consumers? • A: According to the statistics, annual income of 10k-20k per year. • B: How about the average annual spent of our target consumers? • A: Sorry, I have no idea of this part. Our department will work on it soon. • B: The competition is getting increasingly fierce. In order to develop the market,
• B: That’s true. This is a market that competition is really serious, so we have to put forward some new strategies to keep our top rank.
• A: Younger customers tend to focus on new product rather than traditional style. What we need to do is to input new ideas into our product and make them focus on our product.
商务英语阅读第3册课件Unit9BusinessCompetiton
17. substantially adv. If something changes substantially or is substantially different, it changes a lot or is very different. 很大程度地 The percentage of girls in engineering has increased substantially.工科女生的比例已经大大增长了。 18. lure (CET6 TEM8) v. To lure someone means to trick them into a particular place or to trick them into doing something that they should not do. 引诱 They did not realize that they were being lured into a trap.他们没有意识到正被人骗入圈套。
5. collude (TEM8) v. If one person colludes with another, they cooperate with them secretly or illegally. (秘密或非法地) 串通(collusion n.) Several local officials are in jail on charges of colluding with the Mafia.几位地方官员因涉嫌串通黑手党而锒铛入狱。 6.consolidate (CET6 TEM 4) v. To consolidate a number of small groups or companies means to make them into one large organization. 合并 Scientists have found that sleep helps consolidate memories, fixing them in the brain so we can retrieve them later. 科学家已经发现，睡眠可以帮助巩固记忆，将记忆存进大脑以便我们日后取回。
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Prince invests: four hundred million dollars five per cent three hundred million dollars one percent one hundred and fifty million dollars five percent
Lesson one
Group work: note as many words as you can think of connected with money
Borrow lend save sபைடு நூலகம்end Earn pocket soft/hard currency
Credit Cash Currency Deposit Bank Salary
The Saudi prince 沙特王子 Netscape Communication网景通讯公司 Claude Monet(1840-1926)克洛德·莫奈
完整版课件
Market leader book three
Unit nine Money
Lesson one Skills: Dealing with figures
完整版课件
10
Unit nine Money
Lesson one Skills: Dealing with figures
Write all the numbers and symbols in full, according to the way they are pronounced
$400m: 5%: $300m: 1%: $150m: 5%:
Unit Nine Money
完整版课件
1
ML Book three unit nine overview
Starting up & quotation
Vocabulary not available
Listening making loans
Language review trends
Skills dealing with figures
The love of money is the root of all evil. ( The Bible)
When it's a question of money, everybody is of the same religion. (Voltaire)
Happiness is not in the mere possession of money; it lies
完整版课件
Market leader book three
Unit nine Money
Lesson one Skills: Dealing with figures
Vocabulary: Prince alwaleed bin Talal
沙特阿拉伯王储阿尔瓦利德·本·塔拉尔(总资产: 237亿美元)
£240m: 32p: 10%: 274: 8p: 225p:
Yule Catto
two hundred and forty million pound(s) thirty-two pence (or p) ten percent two hundred and seventy-four pence eight pence two hundred and twenty-five pence
in the joy of achievement, in the thrill of creative effort
幸福不是指仅仅对金钱的占有，它存在于获得成功的
喜悦，存在于获得创造性成就的激动。
完整版课件
5
(Franklin D. Roosevelt)
Market leader book three
Write all the numbers and symbols in full, according to the way they are pronounced
EuroDisney: Ff4.6bn: four point six billion francs 22,000: twenty-two thousand 2015: twenty fifteen
Unit nine Money
Lesson one Starting up
Vocabulary:
Approximately 近似地，大约地
Bank statements 银行结单
Receipt
收条，收据
Charity
慈善（机构）
Give away
赠与，送给
Owe
欠（钱，债）
完整版课件
Market leader book three
完整版课件
4
Lesson one
Comment on the following sayings, quotations and proverbs about money:
Unit nine Money
Money talks they say. All is ever said to me was “Goodbye.” Remember that time is money. (Benjamin Franklin)
Reading financial disasters
Case study Angel Investment
2
Market leader book three
Unit nine Money
Lesson one
overview skills: Dealing with figures
完整版课件
Unit nine Money
Unit nine Money
Lesson one
Vocabulary:
Skills: Dealing with figures
Decimal 小数 Ff 法郎（French Franc) Urban 城市的，市内的 Takeover bid 收购（出价） Stake股份 Impressionist 印象主义者，印象派画家 Auction 拍卖 All –time record 空前记录 Registration 注册，登记
or two thousand and fifteen
完整版课件
Unit nine Money
Lesson one Skills: Dealing with figures
Write all the numbers and symbols in full, according to the way they are pronounced