《高级商务英语阅读》考试试卷一 答案
商务英语高级试题及答案
商务英语高级试题及答案一、词汇题（每题1分，共10分）1. The company is looking for a _______ to expand its market share.A) strategyB) tacticC) policyD) procedure2. The _______ of the new product launch was a success.A) initiationB) inceptionC) commencementD) implementation3. The _______ of the project was delayed due to unforeseen circumstances.A) completionB) executionC) initiationD) termination4. The _______ of the company's financial report is scheduled for next week.A) releaseB) publicationC) issuanceD) distribution5. The _______ of the company's profits has been a concern for the shareholders.A) fluctuationB) stabilityC) consistencyD) stagnation6. The _______ of the company's assets is a crucial part of the audit process.A) valuationB) assessmentC) evaluationD) estimation7. The _______ of the merger was approved by the board of directors.A) proposalB) suggestionC) recommendationD) initiative8. The _______ of the contract is expected to be completed within a month.A) negotiationB) discussionC) deliberationD) consultation9. The _______ of the market has led to a decrease in sales.A) saturationB) expansionC) contractionD) diversification10. The _______ of the company's products has been a keyfactor in its success.A) innovationB) imitationC) replicationD) standardization答案：1-5 A B A A A6-10 A C A A A二、阅读理解（每题2分，共20分）阅读以下商务文章，回答下列问题。
_高级综合商务英语1_参考答案-Unit 1-副本
Unit 1 GlobalizationLead-in1. Quiz1) B 2) C 3) D 4) A 5) A2. A Mini CaseSuggested answers:●As Zara continues to expand, it might have to open other distribution centers onother continents. Language, culture, and work relations may vary significantly from the closely-managed operation currently in place in Spain. The company may run into more specific challenges in accommodating customers‘requirements due to a lack of cultural sensitivity. Zara‘s expansion globally may pose the challenge of moving from a more centralized management style to a more global style.●Lorena needs to ensure that she has a truly international team in place withmembers from both multilingual and multicultural background; draw up a plan on how global logistics will support global expansion; start a succession plan and train new logistics managers who could be ready to take on overseas responsibilities; and encourage store managers to include suggestions on cultural specifics which may help in making the final product and brand expansion successful.Text AI.Reading Comprehension1.Determine whether the following statements are true or false. Write a T fortrue, an F for false, and an NG for not given.1) T 2) F 3) T 4) F 5) F 6) T 7) T 8) F 9) T 10) NG2.Essay Questions1)The modern multinational companies have had passed through three phases. Firstcame the 19th-century ―international model‖, with firms based in their home country and selling goods through overseas sales offices. This was followed by the classic multinational firm in which the parent company created smaller versions of itself in countries around the world. And now it has been replaced by a single integrated global entity in which the firm will move people and jobs anywhere in the world, based on the right cost, the right skills and the right business environment.2)The big attractions from emerging markets are low-cost labor, highly skilledpersonnel, and a chance to cooperate with the government as a potential customer.3)They are lacking the management talents who can practice and support businessoperating models that will allow them to generate profitable growth in more mature markets over the long term.4)The single biggest challenge facing Western multinationals is the lack ofemerging-market experience in their senior ranks. Moreover, multinationals have great trouble retaining the managers they do have in emerging markets.―Well-trained, good, honest people are scarce in emerging markets. Multinationals are better at training these people than emerging-market companies, which prefer to poach them once they are trained.‖II.Blank-filling: Complete the following sentences with the words given in the box. Change the form when necessary.1) cutting-edge 2) commoditized 3) aggressive 4) forge 5) benchmark 6) blueprint 7) expatriates 8) deploy 9) ferocious 10) substantial III.Paraphrasing1.Rewriting: Rewrite the underlined part of each sentence in your own words.1) ―In the 97 years of the company‘s history, never had a particular kind of product or merchandise been managed outside the U.S.,‖he says excitedly, noting that ―Latin America now reports to Shanghai.‖2) But the assault on its services business led by a trio of Indian outsourcing upstarts, Tata Consulting Services, Infosys and Wipro, posed a big threat to the field that might be the main sources of growth for the company as expected by Mr. Palmisano.3) In many emerging markets the most attractive potential customer is the government, because of the government‘s urgent needs to improve the infrastructure facilities in a wide range, from the mobile telephone networks to roads, airports and ports, energy and water supply.4) A 2007 study of China‘s top 200 publicly traded companies found that it is still difficult even for the leading companies in China to compete with those global giants.5) American multinationals now have a ―ferocious interest in attracting non-Americans to the board‖, but they can find only a few qualified executives from the European countries, not to mention those from emerging markets.2. Sentence Transformation: Complete the following sentences based on the structures given.1) Because of the fact that hot labor markets in emerging markets are causing extremely high turnover rates, every big multinational is aiming to win the ―war for talent‖ and taking it as one of the most urgent issues.2) It is believed that as a big multinational company it enjoys advantages in recruiting and retaining talented managers than the local competitors.3) Despite the growth of their revenue which increased on the back of China‘s continued economic growth, they could only create half of the value of their global competitors.4) No longer the ―young bucks or retirement-posing types‖as they used to be,nowadays the expatriate managers appointed by multinationals to work in emerging markets are generally of a much higher quality.5) Compared with those old multinationals, the firms in emerging markets are typically lacking the depth of management talent, though the founders are often impressive.IV.Translation1.Sentence Translation1) 这一雄心勃勃的策略是对来自新兴市场的激烈竞争做出的回应。
《高级商务英语阅读1》参考答案
高级商务英语系列教材总主编：叶兴国王光林高级商务英语阅读1主编：谢文怡（习题答案）外语教学与研究出版社Unit 1 Business Start-upsText AComprehensionI. Choose the best answer to each of the following questions with the information you get from the text.1. C2. D3. A4. B5. CII. Discuss with your partners and answer the following questions in your own words.Suggested answers:1.He managed to build his company from its beginnings in a town of 800 and madeit a great success. He had the most important entrepreneurial quality, the determination not to fail and persisted in what he determined to do. From his success, we know that one should have tenacity and make sure that his business is on the right track when starting up.2.When Bradberry advises entrepreneurs to leverage their relationships andresources, he means that they should contact all sorts of qualified people in business that can help them make connections and network and make all sorts of other judicious business moves that will nudge them toward profitability. Pickel is an example of this step. He first chose to get suggestions from his young children and then accepted advice put forward by a professional skeptic who was expert at downing a six-pack.3.(open)4.(open)Usage & TranslationI. Fill in the blanks with words or phrases in the box. Change the form when necessary.1. shot straight2. wear…on her sleeve3. judicious4. crystallize5. nudge6. tip offII. Translate the following sentences into Chinese.1.尽管为一家成功的公司奠定基础意味着要确保该公司拥有一种适合在市场销售并为付费顾客所接受的产品或服务，一些已经取得一定成就的创业者认为，一系列的个人准备工作能帮助创业者挺过创业初期的艰难阶段。
商务英语BEC高级阅读训练题及答案
商务英语BEC高级阅读训练题及答案第一部分：阅读理解阅读理解一问题 1：根据文中的信息，请回答以下问题：（a）公司使用云计算可以带来哪些好处？（b）解决云计算安全问题的方法是什么？（c）在购买云计算服务之前，公司需要考虑哪些因素？答案：（a）公司使用云计算可以带来以下好处： - 提高效率和灵活性 - 节约成本 - 随时随地访问数据（b）解决云计算安全问题的方法包括以下几点： - 加强网络和数据安全 - 使用强密码和加密技术 - 定期备份数据（c）在购买云计算服务之前，公司需要考虑以下因素： - 服务提供商的信誉和安全记录 - 数据隐私保护政策 - 数据传输和存储的地理位置 - 协议和合同条款阅读理解二问题 2：根据文中的信息，请回答以下问题：（a）为什么企业需要进行风险评估？（b）企业进行风险评估的步骤是什么？（c）列举三个企业在风险评估中可能面临的挑战。
答案：（a）企业需要进行风险评估是因为它可以帮助企业识别和评估潜在风险，从而采取相应的措施进行风险管理和风险控制。
（b）企业进行风险评估的步骤包括： - 确定潜在风险和其可能导致的影响 - 评估风险的概率和严重程度 - 制定风险管理计划和控制措施 - 监测和追踪风险的发展和影响（c）企业在风险评估中可能面临以下挑战： - 获取准确和完整的信息 - 评估风险的不确定性和主观性 - 管理多个风险因素 - 制定可行的风险管理策略第二部分：答案解析阅读理解一问题 1：（a）公司使用云计算可以带来哪些好处？答案解析：公司使用云计算可以带来以下好处： - 提高效率和灵活性：云计算可以提供快速且灵活的计算和存储资源，企业可以根据需求随时调整资源的规模，并且可以减少时间和成本。
- 节约成本：云计算可以代替企业自己建设和维护服务器和硬件设备，从而节约成本。
- 随时随地访问数据：云计算可以让企业员工随时随地通过互联网访问和共享数据，提高工作效率和协作能力。
（b）解决云计算安全问题的方法是什么？答案解析：解决云计算安全问题的方法包括以下几点： - 加强网络和数据安全：企业可以采取防火墙、入侵检测和数据加密等措施加强网络和数据的安全性。
商务英语高级试题及答案
商务英语高级试题及答案一、选择题（每题2分，共10分）1. Which of the following is the correct way to address a client in a formal email?A. Dear Sir/MadamB. Hello thereC. HiD. Hey答案：A2. The term "B2B" stands for:A. Business to BusinessB. Business to ConsumerC. Business to GovernmentD. Business to Industry答案：A3. In a negotiation, which of the following is NOT a strategy to build rapport with your counterpart?A. Finding common interestsB. Using aggressive tacticsC. Sharing personal experiencesD. Showing respect for their culture答案：B4. What does the acronym "ROI" stand for in business?A. Return on InvestmentB. Risk of InvestmentC. Rate of InterestD. Revenue of Investment答案：A5. Which of the following is the most appropriate way to conclude a business proposal?A. By summarizing the main pointsB. By making a jokeC. By demanding immediate actionD. By providing a personal anecdote答案：A二、填空题（每题2分，共10分）1. When preparing a business presentation, it's important to keep the audience engaged by using visuals, ________, and clear language.答案：interactive elements2. The ________ of a company refers to its overall strategy and direction.答案：mission statement3. In international trade, a ________ is a legal documentthat serves as a receipt for goods and a contract between the buyer and seller.答案：bill of lading4. A ________ is a financial statement that shows a company's financial position at a specific point in time.答案：balance sheet5. In a business context, "due diligence" refers to the process of examining a company or individual's ________ before entering into a contract or agreement.答案：background三、阅读理解题（每题3分，共15分）阅读以下商务邮件，回答问题。
商务英语(BEC)高级阅读真题及答案
PART ONEQuestions 1 - 8· Look at the sentences below and at five passages taken from a book about famous management thinkers on the opposite page.· Which passage does each sentence refer to?· For each sentence 1 - 8, mark one letter A1 B, C, D or E on your Answer Sheet.· You will need to use some of these letters more than once.Example:He has developed his own company to promote his work.0 A B C D E1 Others in his field think very highly of him.2 His ideas have spread beyond the business world.3 He felt that people should be able to enjoy their work.4 His ideas are more complex than they seem.5 He did a variety of interesting things before writing his books.6 His most successful book was written with a colleague.7 He is particularly skilled at forecasting important developments.8 Contact with the military was an early influence on his thinking.A John AdairAdair is the pioneering British thinker in the theory of leadership. He was the first person in the UK to hold a professorship in Business Leadership and has published a series of influential books on the subject.Despite his quiet appearance, Adair has had a colourful life, serving in a Bedouin regiment and working on an Arctic fishing boat! His initial interest in leadership came from his army experience and he used to lecture at the highly prestigious academy where British army offices are trained. He now works as an international consultant.B Edward de BonoDe Bono is unusual among major gurus for two reasons: firstly, he was born not in one of the great industrial nations but on the tiny island of Malta. Secondly, his ideas have reached a wider audience than just managers, so that his books have become essential rending in many different disciplines.Most of de Bono s work has been concerned with the way human beings can train themselves to think more creatively. This apparently simple idea has resulted in37 books and a highly successful career as a lecturer and consultant.C Peter DruckerProbably no other single thinker has done as much as Drucker to establish management as a serious area of study. Certainly, his fellow management thinkers consider him one of the founding fathers of the discipline, and his books and articles are quoted more than those of any other management writer.His first book was published as far back as 1939, yet he is still writing and teaching. His greatest distinction has been his ability to predict coming trendsin business and economics. As a result, his ideas are treated with the greatest respect and interest.D Frederick HerzbergAlthough relatively few contemporary management students will have read his books, Herzberg s name is instantly recognisable to anyone who has studied industrial organisations. This is because the American psychologist was responsible for introducing the concept of motivation into management thinking.As a young man, Herzberg became deeply interested in mental illness and the human need for mental and emotional satisfaction. This led him to criticise the approach of many companies to job design, and to argue for the need for job enrichment to stimulate employees efforts.E Tom PetersThe American s reputation was created in the I 980s by the spectacular success of one book, In Search of Excellence, co-written with Robert Waterman. The two were working together as management consultants and no-one expected their first (and only) book to end up selling 5 million copies worldwide!Although his ideas have been criticised, Peters popularity as a speaker and writer has continued to grow. So much so that Peters has created his own business to market books, videos and consultancy based on his work.PART TWOQuestions 9 - 14· Read this t ext from an article about health clubs.· Choose the best sentence from the opposite page to fill in each of the gaps.· For each gap 9 - 14, mark one letter A - H on your Answer Sheet.· Do not use any letter more than once.· There is an exam ple at the beginning (0).Travel stress brings boom to health clubsA rapid growth in business travel has provided a lucrative spin-off for British health clubs as companies try to prevent hard-working executives from suffering travel-related stress.Health clubs are fully booked throughout the coming months all around the country and many are planning to expand their facilities.0 H According to Gillie Turner, group marketing manager for the Champneys group of health clubs, during the last recession executives lost many of their extra benefits as companies cut back. . 9 She says that large companies also seem to have decided that it is no good sending someone to a country like Spain as a reward for doing a good job, because they will simply eat too much and flop onto a beach. . 10Champneys, the company acknowledged as the market leader in this field, is now planning to introduce a special "Profiting from Stress" course, which will run over three days. . 11 Jonathon Stapleton, general managerof Champneys, says that modern corporate life being what it is, most business travellers find that they are having to do the work which - even a year ago - was done by two. 12To meet this new demand, other health clubs are also thinking of introducing similar schemes. Clare Brandish, the sales and marketing director of another health club, has noticed a marked change in the clientele at her club. . 13Businesses of all kinds are anxious to reduce absenteeism. . 14 Much of the problem is caused by long periods away from home, irregular hours, business entertaining and jet lag.According to the Guild of Business Travel Agents, sales of business-class airline tickets have risen by 12% in the past year, hotel bookings have gone up by 36% and car hire has risen by 24%. Dave Reynolds, the GBTA chief executive, says that the trouble is that the same number of people are being asked to travel more often. He comments that it is nowonder they need to take a break in a health club.A It has been calculated that about 40 million working days are lost each year in Britain because of stress, ten times as many as are lost 10 industrial disputes.B This has involved a considerable rise in the number of business bookings, whereas previously most clients came as private individuals.C Now they are being restored, as industry realises that the health of its executives is vital.D But who will benefit most from these developments?E Because of the pressures this imposes, many companies have now decided that it is worthwhile paying for their senior executives to take a proper break and get advice on how to combat stress.F Executives taking part in it will be given massages and health treatments, workouts and a range of talks on how to deal with stress, especially when travelling.G So what s the reason for this now trend?PART THREEQuestions 15 - 20· Read the following article on recruiting and managing staff and the questions on the opposite page.· Each question has four suggested an swers or ways of finishing the sentence, A, B, C and D.· Mark one letter A, B, C or D on your Answer Sheet, for the answer you choose.As a manager in the service industry sector, I've looked at hundredsof CVs in my time. They are not necessarily the bland documents some bosses might think they are! They are full of little pointers towards individuals personalities and suitability for the job. The first thing I always look at is an applicant s employment record. I check for continuity and stability. If somebody has a long list of previous jobs, all of varying length, alarm bells start ringing. Rather than an irregular route from job to job, what I hope to see is stable career progression. What does their career path look like - is it all steps forward, or are there a lot of sideways moves? And I am always pleased to find a family person with children, because in my experience they tend to be responsible and reliable.I never rely on CVs alone. We get applicants to fill in one of our own application forms. We ask why they've applied, what their aspirations and personal goals are, and also about their interests and hobbies and any clubs they belong to. That gives you a useful insight into their personality and lifestyle. The application form also enables us to test how much people have actually been progressing in their careers, because we ask for details of the salaries they have received for each job.It s always worth looking at CVs and designing application forms with great care. Taking on employees might be rewarding, but it is also a big investment for any business. Mistakes in choosing staff can cost companies dear, so it makes sense to spend time ensuring you get the right person.In the service sector, one of the aims of companies is to maintain and improve customer service, and this is achieved partly through low staff turnover. You need to take on people who understand that, and will want to stay. That s why, when you've taken staff on, the next thing is getting the best out of them.My management style comes from the days when I took over my first business, an ailing road haulage firm which I was certain I could turn into a profitable company. The first thing is to treat others as you d like to be treated yourself. As soon as I took over the business, I talked to everybody individually, and looked for ways to make sure their particular skills benefited the company.I didn't have much experience then of managing people, but above all I always tried to be fair and honest with everyone. As a result, I think the staff knew that and accepted my decisions, even if they didn't agree with them all. Also, bosses must be able to communicate. You also need to create team spirit, and build on the strength of the team. I explained my plans for the company to all the staff, and let them all know what I needed from them. The lorry drivers responded brilliantly, and were thekey to turning the business round. They understood that we had to develop a professional reputation, and from then on the days of poor quality deliveries were over.Lastly, I am a great believer in profit-sharing. It takes a team to make a company work, so profits should be shared by all. Job satisfaction is important, but it doesn't pay the rent. Shared profit and bonuses help to strengthen team spirit by giving everyone a common goal that they work towards together.15 What fact does the writer hope to learn from applicants CVs?A that they have experience of many different jobsB that their careers have developed steadilyC the opinion their employers had of themD whether they are married or single16 The writer says the application form is useful because itA reveals something of the applicant s character.B gives information about the applicant s family.C explains what skills the applicant has for the job.D shows how much the applicant wants to earn.17 According to the writer, why are CVs and application forms so important?A Interviewing people is an expensive process.B They indicate whether applicants really want the job.C They indicate whether applicants are efficient or not.D Employing the wrong people can be disastrous.18 One reason why the writer was successful in her first business was thatA she was used to dealing with people.B she was open with the staff.C the business was already doing well when she started.D the staff agreed with all her decisions.19 The writer believes profit-sharing is a good idea becauseA it encourages a competitive spirit.B everyone earns the same salary.C everyone shares the same aim.D it creates job satisfaction.20 Which would make the best title for this text?A Profit-sharing as motivationB How I turned a business roundC People - the key to business successD The importance of a well-presented CVPART FOURQuestions 21 - 30· Read the article below about a method of learning languages for business people.· Choose the best word from the opposite page to fill each gap.· For each question 21 - 30 mark one letter A, B, C or D on your Answer Sheet.· There is an example at the beginning (0).Language learning for the busy executiveIf you've ever been told by your boss to improve your knowledge of a foreign language you'll know that ……(0)…… doesn't come quickly. It generally takes years to learn another language well andconstant ……(21)…… to maintain the high standards required for frequent business use. Whether you study in a class, with audiocassettes, computers or on your ……(22)…… sooner or ……(23)…… every language course finishes and you must decide what to do next if you need a foreign language for your career.Business Audio Magazines is a new product designed to help you continue language study in a way that fits easily into your busy schedule. Each audiocassette ……(24)…… of an hour-long programme packed with business news, features and interviews in the language of your choice. These cassettes won t teach you how to order meals or ask for directions. It is ……(25)…… that you can do that already. Instead, by giving you an opportunity to hear the language as it s really spoken, they help you to ……(26)…… your vocabulary and improve your ability to use real language relating to, for example, that all-important marketing trip.The great advantage of using audio magazines is that they ……(27)…… you to perfect your language skills in ways that suit your lifestyle. For example, you can select a topic and listen in your car or hotel when away on busines s. No other business course is as ……(28)…… And the unique radio-magazine format is as instructive as it is entertaining. In addition to the audiocassette, this package includes a transcript with a business glossary and a study ……(29)…… The components are s tructured so that intermediate and advanced students may use them separately or together ……(30)…… on their ability.Example: A B C D20 A gain B result C success D outcome21 A exercise B performance C practice D operation22 A self B individual C personal D own23 A after B then C later D quicker24 A consists B includes C contains D involves25 A insisted B acquired C asserted D assumed26 A prolong B extend C spread D lift27 A allow B let C support D offer28 A adjustable B flexible C convertible D variable29 A addition B supplement C extra D manuscript30 A according B depending C relating D basingQuestions 31 - 40· Read the article below about meetings.· For each question 31 - 40 write one word in CAPITAL LETTERS on your Answer Sheet.How to make more of meetingsYou should know what ends you want to achieve in a meeting before it starts and prepare for it (0)……reading any papers circulated beforehand, and carefully thinking about (31)…… you want to s ay. This may sound rather boring, but solid preparation is the key to successful meetings: A great (32)……of time and energy can be wasted through simple lack of planning.The most important issues are not always given the most time in the general runnin g of meetings. People are often unwilling (33)…… discuss important budgetary matters because they do not fully understand them, but (34)…… becomes an expert when it comes to discussing the colour of the new curtains, or what type of coffee to buy The discu ssion of (35)…… trivial matters as these, therefore, should be saved until the end of the meeting.During the meeting it is essential to stick to the agenda so (36)……to avoid the common problem of repetition. At the same time you (37)…… to be sensitive to other people s ideas and feelings, and never lose your temper. Be prepared to accept (38)…… implement a suggestion that is contrary to (39)…… own ideas if it is an improvement on them; such honesty and flexibility are signs of good leadership and earn respect.Finally, remember that when a decision is made it is important to act (40)…… it and to honour all the commitments you have made in the meeting.PART SIXQuestions 41 - 50· In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the sense of the text.· For each numbered line 41 - 50, find the unnecessary word and then write the word in CAPITAL LETTERS on your Answer Sheet. Some lines are correct. If a line is correct, write CORRECT on your Answer Sheet. The exercise begins with two examples (0) and (00).Customer care0 Apart from ensuring that an efficient electricity supply for our00 customers, NatElectric provides an invaluable service in other areas41 as well. While our Customer Helpline (charged at local rates) is the42 first point of contact with when you want to make an enquiry and43 we receive a huge number of calls from customers - on44 average, there are 50 000 calls a one week. Available 24 hours45 a day, seven days a week, 365 days a year, our Helpline on advisors46 aim at to answer 95 per cent of all calls within 15 seconds. There47 are more than 200 advisors, working in around the clock to48 provide for this service, backed by a further 80 support staff49 who do handle any necessary paperwork. Although our target50 is to reply to letters within 10 working days, NatElectric regularly responds withinthree to four days, and we are especially proud of the standards achieved by ourcustomer relations team.BEC Higher AnswersReading1C 2B 3D 4B 5A 6E 7C 8A 9D 10B 11G 12F 13C 14A 15B 16A 17D 18B 19C 20C 21C 22D 23C 24A 25D 26B 27A 28B 29B 30B 31what 32deal 33to 34everyone 35such 36as 37ought 38and 39your 40upon 41while 42with 43correct 44one 45 on 46at 47in 48for 49do 50correctListening。
商务英语-阅读试卷1A及标准答案.docx
光华管理学院2010-2011学年第一学期期末考试试题（A卷）课程名称：商务英语（阅读）任课教师：考试日期：考试时间：1.5小时学生类别：本科年级班号：考生姓名：考生学号：考试方式：闭卷试题：（注意：答案一律写在答题纸，否则不计分）Vocabulary (1x20 = 20)o general; taking everything into count1 a union or association formed for mutual benefitc to change from one form to another2 c to arrange systematically in classes or groupsc any of the parts of which sth. is made3 e producing a satisfactory result without wastingmoney or energy4 e expert knowledge or skill, especially in a particularfield5 f to tell in advance; to predict with the help ofinformation6i to combine sth. in such a way that it becomes fullya part of sth. else1()a to gain by one's own ability, efforts or behaviorm a worker skilled in using or repairing machines11mto shape something into a particular formo to manage or direct a business12pstage in a process of change or developmentp possible13r to keep or confine within limitswill not ensure sustained sales and might eventually strike back at long-term profitsA.have proved very effective in raising the dealers' profitsare expected to continue to dominate the auto market as a chief sales incentiveB.will diminish returns very soon10. Which of the following is an ingredient of the fiscal package that the Bush Administration is designing?A.increased spending on social welfarelowering the long-term interest ratesB.returning part of tax revenues to tax payersencouraging exportsDecide whether the following statements are true (T) or false (F).(F ) 11. In November, GDP contracted for the first time since 1993.(T ) 12. Corporate profits had been seriously affected, which was going to have a negative influence over consumer confidence and their buying behavior.(F ) 13. Once the short-term interest rates reached zero, the Fed would reduce medium and long-term rates to ease the current recession.(T ) 14. The Democrats and the Republicans were having disputes at the moment about how the sum of $ 100 billion should be used.(F ) 15. The sum of $ 100 billion would have a great impact on help the economy to recover.Passage 3Good food?If you think you can make the planet better by clever shopping, think again. You might make it worse."You don't have to wait for government to move... the really fantastic thing about Fairtrade is that you can go shopping!" So said a representative of the Fairtrade movement in a British newspaper this year. Similarly Marion Nestle, a nutritionist at New York University, argues that "when you choose organics, you are voting fbr a planet with fewer pesticides, richer soil and cleaner water supplies.,,The idea that shopping is the new politics is certainly seductive. Never mind the ballot box: vote with your supermarket trolley instead. Elections occur relatively rarely, but you probably go shopping several times a month, providing yourself with lots of opportunities to express your opinions. If you are woiTied about the environment, you might buy organic food; if you want to help poor farmers, you can do your bit by buying Fairtrade products; or you can express a dislike of evil multinational companies and rampant globalization by buying only local produce. And the best bit is that shopping, unlike voting, is fun; so you can do good and enjoy yourself at the same time.Sadly, it's not that easy. There arc good reasons to doubt the claims made about three of the most popular varieties of "ethical" food: organic food, Fairtrade food and local food. People who want to make the world a better place cannot do so by shifting their shopping habits: transforming the planet requires duller disciplines, like politics.Buy organic, destroy the rainforestOrganic food, which is grown without man-made pesticides and fertilizers, is generally assumed to be more environmentally friendly than conventional intensive farming, which is heavily reliant on chemical inputs. But it all depends what you mean by "environmentally fricndly,,. Farming is inherently bad for the environment: since humans took it up around 11,000 years ago, the result has been deforestation on a massive scale. But following the "green rcvolution,, of the 1960s greater use of chemical fertilizer has tripled grain yields with very little increase in the area of land under cultivation. Organic methods, which rely on crop rotation, manure and compost in place of fertilizer, are far less intensive. So producing the world's current agricultural output organically would require several times as much land as is currently cultivated. There wouldn't be much room left for the rainforest.Fairtrade food is designed to raise poor farmers' incomes. It is sold at a higher price than ordinary food, with a subsidy passed back to the fanner. But prices of agricultural commodities are low because of ovei*production. By propping up the price, the Fairtrade system encourages farmers to produce more of these commodities rather than diversifying into other crops and so depresses prices - thus achieving, for most fanners, exactly the opposite of what the initiative is intended to do. And since only a small fraction of the mark-up on Fairtrade foods actually goes to the fanner - most goes to the retailer - the system gives rich consumers an inflated impression of their largesse and makes alleviating poverty seem too easy.Surely the case for local food, produced as close as possible to the consumer in order to minimize "fbod miles" and, by extension, carbon emissions, is clear? Surprisingly, it is not.A study of Britain's food system found that nearly half of food-vehicle miles (i.e., miles traveled by vehicles carrying food) were driven by cars going to and from the shops. Most people live closer to a supermarket than a farmer's market, so more local food could meanmore food-vehicle miles. Moving food around in big, carefully packed lorries, as supermarkets do, may in fact be the most efficient way to transport the stuff.What's more, once the energy used in production as well as transport is taken into account, local food may turn out to be even less green. Producing lamb in New Zealand and shipping it to Britain uses less energy than producing British lamb, because farming in New Zealand is less energy-intensive. And the local-food movement's aims, of course, contradict those of the Fairtrade movement, by discouraging rich-country consumers from buying poor-country produce. But since the local-food movement looks suspiciously like old-fashioned protectionism masquerading as concern for the environment, helping poor countries is presumably not the point.Appetite for changeThe aims of much of the ethical-food movement 一to protect the environment, to encourage development and to redress the distortions in global trade 一are admirable. The problems lie in the means, not the ends. No amount of Fairtrade coffee will eliminate poverty, and all the organic asparagus in the world will not savethe planet. Some of the stuff sold under an ethical label may even leave the world in a worse state and its poor farmers poorer than they otherwise would be.So what should the ethically minded consumer do? Things that are less fun than shopping, alas. Real change will require action by governments, in the form of a global carbon tax; reform of the world trade system; and the abolition of agricultural tariffs and subsidies, notably Europe's monstrous common agricultural policy, which coddles rich farmers and prices those in the poor world out of the European market. Proper free trade would be by far the best way to help poor farmers. Taxing carbon would price the cost of emissions into the price of goods, and retailers would then have an incentive to source locally if it saved energy. But these changes will come about only through difficult, international, political deals that the world's governments have so far failed to do.The best thing about the spread of the ethical-food movement is that it offers grounds for hope. It sends a signal that there is an enormous appetite for change and widespread frustration that governments arc not doing enough to preserve the environment, reform world trade or encourage development. Which suggests that, if politicians put these options on the political menu, people might support them. The idea of changing the world by voting with your trolley may be beguiling. But if consumers really want to make a difference, it is at the ballot box that they need to vote.Choose the best answer from A, B, C and D.1.In the author's opinion, the view of seeing shopping as a political event is.A.very helpfulnot practicalB.simply nonsensequite harmful2.According to the author, what may be the chief disadvantage of organic food?A.It cannot yield enough food.B.It is involved with some kind of political event.C.It is directly responsible for the global deforestation.D.It is not necessarily environment-friendly.3.Which of the following is TRUE according to the author?A.Most benefit from Fairtrade food goes to farmers.B.Fairtrade food encourages farmers to grow as many different produces as possible.C.Fairtrade food fails to fulfill its original design.D.Fairtrade food can effectively involve consumers to help reduce poverty.4.The author's attitude towards the issue of local food seems to be.A.approvingobjectiveB.indifferentironic5.It could be inferred from the text that.A.local food might increase, instead of decrease, carbon emissions.B.Fairtrade food can encourage people to be more generous.C.local food helps to save energy used in transportation.D.local food aims against the practice of trade protectionism.Please answer the following questions briefly.6.What are the aims of ethical-food movement? Please explain in the three aspects oforganic food, Fairtrade food and local food?7.What is the negative effect of organic food on agricultural development?8.Is Fairtrade food really fair? Please give your reasons.9.Why did the author accuse the local-food movement of being protectionism?10.Please explain the underlined sentence in paragraph 8, and list the means that aresuggested by the author?Questions & Answers What are the aims of ethical-food movement? Please explain in the three aspects of organic food, Fairtrade food and local food?organic food environmentally friendly / 0.5分Fairtrade food protect the environment / preserve the environment raise poor farmers' incomes /0.5分local food encourage development minimize food milesand carbon 0.5分emission /redress the distortions in global trade /reform the world tradeWhat is the negative effect of organic food on agricultural development?Organic methods are far less intensive （0.5 分）.So producing the world's current agricultural output organically would require much more land （0.5 分），leaving less room for the rainforest （0.5 4））.6.Is Fairtrade food really fair? Please give your reasons.encouraging farmers to produce more Fairtrade food will depress prices （0.5 分）. only a fraction of [he mark-up on Fairtrade foods actually goes to the farmers] 0.5 分）. It misleads consumers into thinking that all the premium they are paying is passed on to farmers （0.5 分）.7.Why did the author accuse the local-food movement ofbein^ protectionism?Claiming to protect the environment by minimizing food miles and carbon emission, local-food movement discourages （1.5 分）consumers from buying produce from other counties.8.Please explain the underlined sentence in paragraph 8, and list the means that aresuggested by the author?According to the author, the aims of the ethical-food movement are good, but the problems lies in the ways （0.5 分）in which those aims arc to be realized.So ethically minded consumers should vote （0.5 分）to express their opinions and urge govemmenls lakes actions （0.5 分）.光华管理学院2010-2011学年第一学期期末考试（A卷）参考答案课程名称：商务英语（阅读）任课教师：考试日期：考试时间：1.5小时考试方式：闭卷试题答案：I.Vocabulary (1 * 20 = 20 points)1-4 Overall alliance convert classify5-8 Component efficient expertise forecast9-12 Integrate acquire mechanic mold13-16 Operate phase potential restrict17-20 Scarce simultaneous stimulus strategyAnswering questions briefly: (4 * 5 = 20 points)1.Distribution refers to the process of moving products from the factory to themarketplace. For instance, furniture may be moved from the manufaclurer to furniture stores.2.According to the [heory of absolute advantage, a nation should specialize in theproduction and export of goods that it can produce with the highest efficiency and lowest cost compared with other nations. For instance, the US may specialize in PC manufacturing because of its absolute technological advantage and Mexico may concentrate on furniture making due to its low labor cost. That way, the total output may be increased.3.Promotion refers to the effort made ro inform or persuade the potcntinl customers inorder to achieve〔he sales af products uc services. To launch a new car, we may display it in a car exhibition, or advertise it on TV cr ncwspaDcrs, or give customers discounts.puter technology is the most important aspect of the late 20th century informationrevolution. Speed, high degree of accuracy, ability to manipulate and store large amounts of da〔a led to the early specialization of computers in data processing.Computer applications include word processing、networking, database, spreadsheets, expert syslem, etc.共20分，每题5分。
《高级商务英语阅读》考试试卷一 答案
measures to restructure its national economy. 5) Far from making an uen markets, free traders have played into the
hands of protectionists by treating trade barriers as important assets while focusing all their energies on prying open foreign markets.
liquid investment
短期投资
management expertise
管理知识
III. 英译中（略） IV. 中译英 1) The fines and costs of legal actions may eventually pale in comparison with the brand
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V. 句子填空 1H 2C 3F 4A 5E 6G 7B
VI. 阅读理解
That Old Greenspan Magic Seems to Be Fading
1C 2D 3B 4D 5C 6B 7A 8 A 9 A 10 C
高级商务英语阅读
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试卷一参考答案
高级商务英语阅读
I. Translate the following terms into English:
《高级综合商务英语1》参考答案
《高级综合商务英语1》参考答案参考答案-高级综合商务英语1IntroductionIn this article, we will provide a comprehensive overview of the answers for the course "Advanced Integrated Business English 1". This course focuses on various aspects of business language and communication skills, covering topics such as effective presentations, negotiation tactics, and intercultural business communication. By understanding the correct answers to these questions, students will have a solid foundation in advanced business English.Section 1: Effective Presentations1. What are the key elements of a successful business presentation?- Clear and concise introduction- Well-structured content- Engaging visuals- Effective use of language- Confident body language- Convincing conclusion2. How can you grab the audience's attention at the beginning of a presentation?- Start with a captivating story or anecdote related to the topic- Pose a thought-provoking question- Use shocking statistics or facts- Begin with a relevant quote or proverb3. What strategies can be utilized to maintain audience engagement during a presentation?- Incorporate interactive elements, such as mini quizzes or group discussions- Use visuals and multimedia to illustrate key points- Include personal anecdotes or examples to make the content relatable- Ask rhetorical questions to stimulate audience thinkingSection 2: Negotiation Tactics1. What is the importance of preparation in negotiation?Preparation plays a crucial role in negotiation as it allows individuals to:- Identify their objectives and priorities- Understand the other party's interests and needs- Research and gather relevant information- Develop a strategy and anticipate potential counterarguments2. What are some effective negotiation tactics?- Active listening to understand the other party's perspective- Building rapport and maintaining a positive relationship- Clearly articulating one's interests and needs- Offering and negotiating concessions- Utilizing persuasive language and supporting arguments with evidence3. How can cultural differences impact negotiation strategies?Cultural differences can influence negotiation strategies in several ways:- Communication styles: Direct or indirect communication norms- Decision-making processes: Consensus-based or individual-based decision-making- Power dynamics: Hierarchical or egalitarian power structures- Time orientation: Short-term or long-term focusSection 3: Intercultural Business Communication1. What are the challenges of intercultural business communication?- Language barriers: Differences in vocabulary, pronunciation, and grammar- Nonverbal cues: Varied interpretations of body language and gestures- Cultural norms: Different expectations regarding greetings, formality, and directness- Contextual understanding: Potential misunderstandings due to diverse backgrounds and experiences2. How can intercultural communication be improved in a business setting?- Develop cultural sensitivity and awareness through training and research- Adapt communication styles based on the cultural context- Clarify and confirm understanding through active listening and paraphrasing- Seek feedback and ask questions to bridge potential gaps in understanding3. What role does technology play in intercultural business communication?Technology enables:- Instantaneous communication across different time zones- Remote collaboration through video conferences and virtual meetings- Language translation tools for written and spoken communication- Access to global markets through e-commerce platformsConclusionThis article provided a comprehensive overview of the answers for the course "Advanced Integrated Business English 1". By understanding the key elements of effective presentations, negotiation tactics, and intercultural business communication, students will be equipped with the necessary skills to excel in the dynamic world of business. Mastering these concepts andstrategies will lead to improved professional communication and increased success in international business endeavors.。
商务英语(BEC)考试高级阅读真题及答案.doc
商务英语(BEC)考试高级阅读真题及答案题nPART ONEQuestions 1-8Look at the statements below and at the five reports about companies onX the opposite page from an article giving advice to self-employed consultants about negotiating fees for their services・Which book (A, B, C, D or E) dose each statement 1 - 8 refer to ?XFor each statement ! - 8, make one letter (A, B, C, D or E) on your Answer九Sheet .You wi11 need to use some of these letters more than once •入Example :0 Lack of self-confidence wil1 put you at a disadvantage in a negotiation .0 A B C D E1.This company has been involved in diversifying its business activities・2.Al though this company is doing wel1, it has a number of internal difficulties to deal with3.This company has reduced the profits it makes on individual items4.One statistic is a less accurate guide to this company" s performanee than another5.The conditions which have helped this company are likely to be less favourable in the future6.This company" s share price has been extremely volatile over the last twelve months7.This company is likely to be the subject of a takeover bid in the near future8.This company" s performance exemplifies a widely held beliefAChemi cal CompanyMasterson" s interim pre-tax profits growth of 20% was somewhat inflated as a result of the income received from the disposal of several of the company" s subsidiaries. The underlying 8% rise in operatingprofits is a more realistic gauge of the company" s true progress. However, Masterson" s impending merger with Bentley and Knight and its appointment of a new chief executive should mean that the company wi 11 be able to sustain growth for the foreseeable fut5ure. The share price has varied little during the course of the year and now stands at £ 6. 75BHotel GroupDuring the past year the Bowden Hotel Group has acquired 77 new properties, thus doubling in size . last week the group repor ted pre-tax prof i ts of £ 88 mi 11 ion in the firs t si x mon ths of the year, ahead of expectations and helped by a strong performance from its London-based hotels and newly expanded US business. However. There is still some way to go. Integration of the new acquisitions is still not complete and, while the share price has risen recently, major problems with integration have yet to be solved.ctopsage, comThis time last year a share in Usertech was worth just over £ 1. six mon ths ago it was worth £ 40. today it is priced at under £ 8 . if proof were need, here is an 订lustration of how much of a lottery the technology market can be. But some technology companics are fighting back and Usertech is one of them . What has renewed excitement in the company is the opening of its new American offices in Dallas and its ambitious plans to expand its user base in both North and Latin America.DBui Iding CompanyRenton' s share price has risen gradual 1 y over the past year from £2.4 to £ 3. 8 • The company has been successful in choosing prime location for its buildings and has benefited from the buoyant demand for housing・ Whilst this demand is expected to s 1 ow down somewhat during the next year, investors are encouraged by the company" s decision to move into building supermarkets. Work has already begun on two sites in London, and the company is expected to sign a contract within the next month for buiIding four large supermarkets in Scotland.Pottery ManufactuterMil ton Dishes has bee n through a shake-up over the past year ・ The group, which has bee n cutting marg ins and improvi ng marketing, may post a smal 1 prof i t t his year. The many members of the Mi 1ton family, who betwee n them own 58 per cent of the bus in css, have been watch ing the share price rise steadily and several are looking to sei 1. Trade rival Ruskin has bought up just over 17 percent of the shares and could well be spurred into further action by the signs of a recovery at the firm・[NextPage]答案：1D2B3E4A5D6C7E8C这种类型的题不过是一个句子换-•种说法，关键是看对每一•段话的理解。
高级商务英语阅读理解习题及答案通用1篇
高级商务英语阅读理解习题及答案通用1篇高级商务英语阅读理解习题及答案 1The Negotiating Table:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all es of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by panies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a petitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will mend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more fortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to e their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying__put a few hesitations in ,do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this es too great , neither party may be prepared to see the deal through . More mon is a corporate culture clash between panies, which can put paid to any deal.Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.1. Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be petitiveD impress rivals2. Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their pany’s situation3. Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel fortable.D try to make the other side like you4. According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view5. Deals sometimes fail becauseA negotiations have gone on too longB the panies operate in different waysC one party risks more than the other.D the lawyers work too slowly6. Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.For each question 7 – 12 , mark one letter (A, B, C or D ) on yourAnswer Sheet for the answer you choose.The Negotiating Table:You can negotiate virtually anything. Projects, resources, expectations and deadlines are all es of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by panies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a petitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will mend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer.You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more fortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to e their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying__put a few hesitations in ,do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this es too great , neither party may be prepared to see the deal through . More mon is a corporate culture clash between panies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.7 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be petitiveD impress rivals8 Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their pany’s situation9 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel fortable.D try to make the other side like you10 According to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view11 Deals sometimes fail becauseA negotiations have gone on too longB the panies operate in different waysC one party risks more than the other.D the lawyers work too slowly12 Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.参__：1B 2D 3A 4D 5B 6A15 B 16D 17A 18D 19B 20 A15.第一段有这样一句话needs to avoid being too adversarial，也就是说要保持客观，公正，超然，所以选择B。
bec高级试题及答案
bec高级试题及答案BEC高级试题及答案一、听力部分1. 听下面一段对话，回答以下问题：(A) What is the main topic of the conversation?(B) What does the woman suggest they do next?(C) Why does the man agree with her suggestion?答案：(A) The main topic of the conversation is about organizing a team-building event.(B) The woman suggests they should invite an external trainer for the event.(C) The man agrees because he believes an external trainer can provide a fresh perspective.2. 听下面一段独白，回答以下问题：(A) What is the speaker's opinion on remote working?(B) What is the potential issue with remote working according to the speaker?(C) What solution does the speaker propose?答案：(A) The speaker believes that remote working can increase productivity.(B) The potential issue is the lack of face-to-face interaction which can lead to communication problems.(C) The speaker proposes regular video conferences to maintain team cohesion.二、阅读部分1. Read the following passage and answer the questions:(A) What is the primary purpose of the article?(B) According to the article, what are the benefits of using renewable energy?(C) What challenges does the author mention regarding renewable energy?答案：(A) The primary purpose of the article is to discuss the advantages and challenges of renewable energy.(B) The benefits include reducing greenhouse gas emissions and promoting energy independence.(C) Challenges include the high initial cost of renewable energy technologies and the intermittent nature of some renewable energy sources.2. Read the following business report and answer the questions:(A) What was the main reason for the company's decline in profits?(B) What measures did the company take to address the issue?(C) What was the outcome of these measures?答案：(A) The main reason for the company's decline in profits was increased competition in the market.(B) The company took measures such as reducing costs and investing in new marketing strategies.(C) The outcome was a gradual recovery in profits over the next year.三、写作部分1. Write an email to a potential client introducing your company's new product. Include the following points:- Briefly describe the product.- Explain the benefits of using the product.- Suggest a meeting to discuss further details.答案：Dear [Client's Name],I hope this email finds you well. I am writing to introduce our latest product, the [Product Name], which we believe could be of great interest to your company.The [Product Name] is designed to [brief description of the product]. It offers several benefits, including [list of benefits], which we believe could significantly enhance your operations.We would be delighted to arrange a meeting to discuss how the [Product Name] could meet your specific needs. Please let us know a convenient time for you.Looking forward to your response.Best regards,[Your Name][Your Position][Your Company]2. Write a report summarizing the key findings of a recent market research study on consumer behavior. Include the following:- The main objective of the study.- The methodology used.- The key findings and their implications for businesses.答案：The main objective of the study was to understand the changing consumer behavior in the digital age. The methodology involved conducting surveys and analyzing data from online transactions.The key findings revealed that consumers are increasingly preferring online shopping due to convenience and better deals. They also value personalized experiences and are more likely to engage with brands that offer them.These findings imply that businesses should focus on enhancing their online presence, offering personalized services, and providing competitive pricing to stay ahead in the market.四、口语部分1. Describe a situation where you had to solve a problem at work. Explain the steps you took to resolve it.答案：In a situation where I had to solve a problem at work, I first identified the root cause of the issue. Then, I gathered all relevant information and consulted with my team members. After discussing potential solutions, we decided on the most feasible one and implemented it. Finally, we monitored the results to ensure the problem was resolved.2. Discuss the importance of effective communication in a business environment.答案：Effective communication is crucial in a business environment as it ensures that all team members are on the same page. It helps in avoiding misunderstandings, promotes collaboration, and leads to better decision-making. Clear communication also contributes to a positive work culture and enhances productivity.。
商务英语(BEC)高级阅读真题与答案
PART ONEQuestions 1 - 8·Look at the sentences below and at five passages taken from a book about famous management thinkers on the opposite page.·Which passage does each sentence refer to?·For each sentence 1 - 8, mark one letter A1 B, C, D or E on your Answer Sheet.·You will need to use some of these letters more than once.Example:0ABCDE1 Others in his field think very highly of him.2 His ideas have spread beyond the business world.3 He felt that people should be able to enjoy their work.4 His ideas are more complex than they seem.5 He did a variety of interesting things before writing his books.6 His most successful book was written with a colleague.7 He is particularly skilled at forecasting important developments.8 Contact with the military was an early influence on his thinking.A John AdairAdair is the pioneering British thinker in the theory of leadership.He was the first person in the UK to hold a professorship in Business Leadership and haspublished a series of influential books on the subject.Despite his quiet appearance, Adair has had a colourful life, serving in aBedouin regiment and working on an Arctic fishing boat! His initial interest inleadership came from his army experience and he used to lecture at the highlyprestigious academy where British army offices are trained. He now works as aninternational consultant.B Edward de BonoDe Bono is unusual among major gurus for two reasons: firstly, he was born notin one of the great industrial nations but on the tiny island of Malta. Secondly,his ideas have reached a wider audience than just managers, so that his bookshave become essential rending in many different disciplines.Most of de Bono s work has been concerned with the way human beings can train themselves to think more creatively. This apparently simple idea has resulted in37 books and a highly successful career as a lecturer and consultant.management as a serious area of study. Certainly, his fellow management thinkersconsider him one of the founding fathers of the discipline, and his books and articles are quoted more than those of any other management writer.His first book was published as far back as 1939, yet he is still writing andteaching. His greatest distinction has been his ability to predict coming trendsin business and economics. As a result, his ideas are treated with the greatestrespect and interest.D Frederick HerzbergAlthough relatively few contemporary management students will have read hisbooks, Herzberg s nameis instantly recognisable to anyone who has studied industrial organisations. This is because the American psychologist was responsible forintroducing the concept of motivation into management thinking.As a young man, Herzberg became deeply interested in mental illness and the human need for mental and emotional satisfaction.This led him to criticise the approach of many companies to job design, and to argue for the need for job enrichment tostimulate employees efforts.E Tom PetersThe American s reputation was created in the I 980s by the spectacular successof one book, In Search of Excellence,co-written with Robert Waterman. The two were working together as management consultants and no-one expected their first(and only) book to end up selling 5 million copies worldwide!Although his ideas have been criticised, Peters popularity as a speaker andwriter has continued to grow. So much so that Peters has created his own businessto market books, videos and consultancy based on his work.PART TWOQuestions 9 - 14·Read this text from an article about health clubs.·Choose the best sentence from the opposite page to fill ineach of the gaps.·For each gap 9 - 14, mark one letter A - H on your Answer Sheet.·Do not use any letter more than once.·There is an example at the beginning (0).Travel stress brings boom to health clubsA rapid growth in business travel has provided a lucrative spin-offfor British health clubs as companies try to prevent hard-workingexecutives from suffering travel-related stress.Health clubs are fully booked throughout the coming months all around the country and many are planning to expand their facilities.0 H According to Gillie Turner, group marketing manager for the Champneysgroup of health clubs, during the last recession executives lost manyof their extra benefits as companies cut back. . 9 She says that large companies also seem to have decided that it is no good sending someoneto a country like Spain as a reward for doing a good job, because theywill simply eat too much and flop onto a beach. . 10Champneys,the companyacknowledged as the market leader in this field, is now planning to introduce a special "Profiting from Stress" course,which will run over three days. . 11 Jonathon Stapleton, general managerof Champneys, says that modern corporate life being what it is, mostbusiness travellers find that they are having to do the work which - evena year ago - was done by two. 12To meet this new demand, other health clubs are also thinking ofintroducing similar schemes. Clare Brandish, the sales and marketingdirector of another health club, has noticed a marked change in theclientele at her club. . 13Businesses of all kinds are anxious to reduce absenteeism. . 14 Much of the problem is caused by long periods away from home, irregular hours, business entertaining and jet lag.According to the Guild of Business Travel Agents, sales ofbusiness-class airline tickets have risen by 12%in the past year,hotel bookings have gone up by 36%and car hire has risen by 24%. Dave Reynolds, the GBTA chief executive, says that the trouble is that the same numberof people are being asked to travel more often. He comments that it isnowonder they need to take a break in a health club.A It has been calculated that about 40million working days are losteach year in Britain because of stress, ten times as many as are lost 10industrial disputes.B This has involved a considerable rise in the number of businessbookings, whereas previously most clients came as private individuals.C Now they are being restored, as industry realises that the healthof its executives is vital.D But who will benefit most from these developments?E Because of the pressures this imposes, many companies have nowdecided that it is worthwhile paying for their senior executives to take a proper break and get advice on how to combat stress.F Executives taking part in it will be given massages and healthtreatments, workouts and a range of talks on how to deal with stress,especially when travelling.G So what s the reason for this now trend?PART THREEQuestions 15 - 20·Read the following article on recruiting and managing staffand the questions on the opposite page.·Each question has four suggested answers or ways of finishing the sentence, A, B, C and D.·Mark one letter A, B, C or D on your Answer Sheet, for the answeryou choose.As a manager in the service industry sector, I've looked at hundredsof CVsin my time.They are not necessarily the bland documents somebosses might think they are! They are full of little pointers towards individuals personalities and suitability for the job. The first thing I always look at is an applicant s employment record. I check for continuity andstability. If somebody has a long list of previous jobs, all of varyinglength, alarm bells start ringing. Rather than an irregular route fromjob to job, what I hope to see is stable career progression. What doestheir career path look like- is it all steps forward,or are there a lot of sideways moves? And I am always pleased to find a family person with children, because in my experience they tend to be responsible andreliable.I never rely on CVs alone. We get applicants to fill in one of ourown application forms.Weask why they've applied,what their aspirations and personal goals are, and also about their interests and hobbies andany clubs they belong to. That gives you a useful insight into theirpersonality and lifestyle. The application form also enables us to testhow much people have actually been progressing in their careers,because we ask for details of the salaries they have received for each job.It s always worth looking at CVs and designing application forms with great care. Taking on employees might be rewarding, but it is also a big investment for any business.Mistakes in choosing staff can cost companies dear, so it makes sense to spend time ensuring you get the right person.In the service sector, one of the aims of companies is to maintainand improve customer service, and this is achieved partly through lowstaff turnover. You need to take on people who understand that, and will want to stay. That s why, when you've taken staff on, the next thing isgetting the best out of them.My management style comes from the days when I took over my first business, an ailing road haulage firm which I was certain I could turninto a profitable company. The first thing is to treat others as you dlike to be treated yourself.As soon as I took over the business,I talked to everybody individually, and looked for ways to make sure theirparticular skills benefited the company.I didn't have much experience then of managing people,but above all I always tried to be fair and honest with everyone. As a result, I thinkthe staff knew that and accepted my decisions, even if they didn't agreewith them all. Also, bosses must be able to communicate. You also needto create team spirit,and build on the strength of the team. I explained my plans for the company to all the staff, and let them all know what Ineeded from them. The lorry drivers responded brilliantly, and were thekey to turning the business round. They understood that we had to develop a professional reputation, and from then on the days of poor qualitydeliveries were over.Lastly, I am a great believer in profit-sharing. It takes a team tomake a company work, so profits should be shared by all. Job satisfactionis important, but it doesn't pay the rent. Shared profit and bonuses help to strengthen team spirit by giving everyone a commongoal that they work towards together.15 What fact does the writer hope to learn from applicants CVs?A that they have experience of many different jobsB that their careers have developed steadilyC the opinion their employers had of themD whether they are married or single16 The writer says the application form is useful because itA reveals something of the applicant s character.B gives information about the applicant s family.C explains what skills the applicant has for the job.D shows how much the applicant wants to earn.17 According to the writer, why are CVs and application forms soimportant?A Interviewing people is an expensive process.B They indicate whether applicants really want the job.C They indicate whether applicants are efficient or not.D Employing the wrong people can be disastrous.18 One reason why the writer was successful in her first business was thatA she was used to dealing with people.B she was open with the staff.C the business was already doing well when she started.D the staff agreed with all her decisions.19 The writer believes profit-sharing is a good ideabecause A it encourages a competitive spirit.B everyone earns the same salary.C everyone shares the same aim.D it creates job satisfaction.20 Which would make the best title for this text?A Profit-sharing as motivationB How I turned a business roundC People - the key to business successD The importance of a well-presented CVPART FOURQuestions 21 - 30·Read the a rticle below about a method of learning languages forbusiness people.·Choose the best word from the opposite page to fill each gap.· For each question21 - 30 mark one letter A, B, C or D on your Answer Sheet.· There is an example at the beginni ng (0).Language learning for the busy executiveIf you've ever been told by your boss to improve your knowledge ofa foreign language you'll know that⋯⋯ (0) ⋯⋯ doesn't come quickly.It generally takes years to learn another language well andconstant ⋯⋯ (21) ⋯⋯ to maintain the high standards required forfrequent business use. Whether you study in a class,with audiocassettes, computers or on your⋯⋯ (22) ⋯⋯ sooner or⋯⋯ (23) ⋯⋯ every language course finishes and you must decide what to do next if you need a foreign language for your career.Business Audio Magazines is a new product designed to help youcontinue language study in a way that fits easily into your busy schedule. Each audiocassette⋯⋯ (24) ⋯⋯ of an hour-long programme packed with business news, features and interviews in the language of your choice.These cassettes won t teach you how to order meals or ask for directions. It is ⋯⋯ (25) ⋯⋯ that you can do that already. Instead, by giving youan opportunity to hear the language as it s really spoken, they help youto ⋯⋯ (26) ⋯⋯ your vocabulary and improve your ability to use reallanguage relating to, for example, that all-important marketing trip.The great advantage of using audio magazines is that they ⋯⋯ (27) ⋯⋯you to perfect your language skills in ways that suit your lifestyle.For example,you can select a topic and listen in your car or hotel when away on business. No other business course is as⋯⋯ (28) ⋯⋯ And the unique radio-magazine format is as instructive as it is entertaining.In addition to the audiocassette,this package includes a transcript with a business glossary and a study⋯⋯ (29) ⋯⋯ The components are structured so that intermediate and advanced students may use them separately ortogether ⋯⋯ (30) ⋯⋯ on their ability.Example: A B C D20A gain B result C success D outcome21A exercise B performance C practice D operation22A self B individual C personal D own23A after B then C later D quicker24A consists B includes C contains D involves25A insisted B acquired C asserted D assumed26A prolong B extend C spread D lift27A allow B let C support D offer28 A adjustable B flexible C convertible D variable29 A addition B supplement C extra D manuscript30 A according B depending C relating Dbasing Questions 31 - 40·Read the article below about meetings.· For each question31 - 40 write one word in CAPITALLETTERSon your Answer Sheet.How to make more of meetingsYou should know what ends you want to achieve in a meeting before itstarts and prepare for it(0) ⋯⋯ reading any papers circulated beforehand, and carefully thinking about (31)⋯⋯ you want to say. This may sound rather boring, but solid preparation is the key to successful meetings:A great (32) ⋯⋯ of time and energy can be wasted through simple lack of planning.The most important issues are not always given the most time in thegeneral running of meetings.People are often unwilling(33) ⋯⋯ discuss important budgetary matters because they do not fully understand them,but (34)⋯⋯ becomes an expert when it comes to discussing the colour of the new curtains,or what type of coffee to buy The discussion of (35) ⋯⋯trivial matters as these,therefore,should be saved until the end of the meeting.During the meeting it is essential to stick to the agenda so (36) ⋯⋯ to avoid the common problem of repetition. At the same time you (37)⋯⋯ to be sensitive to other people s ideas and feelings, and never lose yourtemper. Be prepared to accept (38)⋯⋯ implement a suggestion that is contrary to (39)⋯⋯ own ideas if it is an improvement on them; such honesty and flexibility are signs of good leadership and earn respect.Finally,remember that when a decision is madeit is important to act (40) ⋯⋯ it and to honour all the commitments you have madein the meeting.PART SIXQuestions 41 - 50· In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the senseof the text.· For each numbered line 41 - 50, find the unnecessary word and then write the word in CAPITAL LETTERS on your Answer Sheet. Some linesare correct. If a line is correct, write CORRECT on your Answer Sheet. The exercise begins with two examples (0) and (00).Customer care0 Apart from ensuring that an efficient electricity supply for our00 customers, NatElectric provides an invaluable service inother areas41 as well. While our Customer Helpline (charged at local rates) isthe42 first point of contact with when you want to make an enquiry and43 we receive a huge number of calls from customers - on44 average, there are 50 000 calls a one week. Available 24 hours45 a day, seven days a week, 365 days a year, our Helpline on advisors46 aim at to answer 95 per cent of all calls within 15 seconds. There47 are more than 200 advisors, working in around the clock to48 provide for this service, backed by a further 80 support staff49 who do handle any necessary paperwork. Although our target50 is to reply to letters within 10 working days, NatElectricregularly responds withinthree to four days, and we are especially proud of thestandards achieved by ourcustomer relations team.。
2020年BEC剑桥商务英语高级阅读试题及答案(卷一)
2020年BEC剑桥商务英语高级阅读试题及答案（卷一）Another successful yearThe UK-based agricultural and garden equipment group PLT has had another successful year and is looking forward to the future with confidence. The group, which also has distribution and fuel (19),has enjoyed record profits for the fifth year in a (20) . Pre-tax profits for the year (21) March 31 rose by 24 per cent to £4.2 million.Total group sales (22) by five per cent to £155 million, with the agricultural business delivering yet another record (23), despite the somewhat difficult trading (24) in the industry. Sales in the garden equipment (25) were slow in the early months of the year, but increased dramatically in the final quarter.Chairman Suresh Kumar said, ‘It is my (26) that we have continued to grow by (27) our customers well. I am delighted to (28) the continued development of our customer (29) and I would like to thank all our customers for their (30).As well as an increase in customers,our staff numbers also continue to grow. During the year, we have taken(31)58 new employees, so that our total workforce now numbers in excess of 700. All of the staff deserve my praise for their dedication and continued efforts in (32) these excellent results.’The group has proposed a final (33) of 9.4p per share, bringing the total to 13p for the year.19 A commitments B interests C responsibilities D benefits20 A row B series C line D sequence21 A completing B closing C finalising D ending22 A extended B lifted C expanded D climbed23 A display B production C performance D demonstration24 A conditions B features C states D aspects25 A part B division C component D side26 A certainty B thought C belief D idea27 A caring B dealing C providing D treating28 A inform B notify C comment D report29 A source B base C foundation D origin30 A support B favour C assistance D service31 A up B back C on D over32 A winning B gaining C achieving D earning33 A dividend B recompense C return D interest这是一篇总结性的文章，讲述了一个公司一年的业绩状况，形势喜人。
英汉翻译笔记
To tackle this dilemma, some of the best-known companies have set up the International Management Development Consortium, which provides a range of executive development programs for staff members. 2)______ What this means is that they involve “action learning” through real-life situations, and participants work as problem-solving consultants on projects within companies engaged in day-to-day business.
第 3 页 共 9 页 高级商务英语阅读
5. 当然比起大多数跨国公司专门拨划的金额来说，海尔在营销方面的花费并不多。在美国，海尔的促销预算仅占其在美国销售的1%。
商务英语bec高级考试考试题及
商务英语BEC高级考试试题及答案一、阅读理解（每题2分，共40分）Part 1: 人力资源策略1. What is the main challenge faced Company X's human resources department?A. Attracting skilled workersB. Managing employee performanceC. Implementing new training programsD. Restructuring the department答案：APart 2: 市场营销策略6. What is the primary goal of Company Y's new marketing strategy?A. To increase brand awarenessB. To target an older demographicC. To reduce marketing costsD. To expand into new markets答案：A二、写作（共20分）Part 1: 商务报告Part 2: 商务邮件三、听力理解（每题2分，共20分）Section A: 短对话理解1. Listen to the following conversation and choose the best answer:M: I think we should invest in new software to streamline our operations.W: ________. Let's discuss it at the next board meeting.B. That's a great ideaC. We don't need any changesD. I'm not sure about that答案：BSection B: 长对话理解1. Listen to the following conversation and answer the question:What is the main topic of the conversation between the two speakers?A. Company restructuringB. Employee benefitsC. Marketing strategiesD. Product development答案：A四、口语表达（共20分）Part 1: 角色扮演场景：你是一家咨询公司的项目经理，你的同事John因为个人原因无法参加即将到来的客户会议。
最新剑桥商务英语(BEC)高级考试阅读真题及答案1
最新剑桥商务英语（BEC）高级考试阅读真题及答案PART FIVEQuestions 31 - 40· Read the article below about meetings.· For each question 31 - 40 write one word in CAPITAL LETTERS on your Answer Sheet.How to make more of meetingsYou should know what ends you want to achieve in a meeting before it starts and prepare for it (0)……reading any papers circulated beforehand, and carefully thinking about (31)…… you want to say. This may sound rather boring, but solid preparation is the key to successful meetings: A great (32)……of time and energy can be wasted through simple lack of planning.The most important issues are not always given the most time in the general running of meetings. People are often unwilling (33)……discuss important budgetary matters because they do not fully understand them, but (34)…… becomes an expert when it comes to discussing the colour of the new curtains, or what type of coffee to buy The discussion of (35)…… trivial matters as these, therefore, should be saved until the end of the meeting.During the meeting it is essential to stick to the agenda so(36)……to avoid the common problem of repetition. At the same time you (37)…… to be sensitive to other people s ideas and feelings, and never lose your temper. Be prepared to accept (38)……implement a suggestion that is contrary to (39)…… own ideas if it is an improvement on them; such honesty and flexibility are signs of good leadership and earn respect.Finally, remember that when a decision is made it is important to act (40)…… it and to honour all the commitments you have made in the meeting.PART SIXQuestions 41 - 50· In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the sense of the text.· For each numbered line 41 - 50, find the unnecessary word and then write the word in CAPITAL LETTERS on your Answer Sheet. Some lines are correct. If a line is correct, write CORRECT on your Answer Sheet. The exercise begins with two examples (0) and (00).Customer care0 Apart from ensuring that an efficient electricity supply for our00 customers, NatElectric provides an invaluable service in other areas41 as well. While our Customer Helpline (charged at local rates) is the42 first point of contact with when you want to make an enquiry and43 we receive a huge number of calls from customers - on44 average, there are 50 000 calls a one week. Available 24 hours45 a day, seven days a week, 365 days a year, our Helpline on advisors46 aim at to answer 95 per cent of all calls within 15 seconds. There47 are more than 200 advisors, working in around the clock to48 provide for this service, backed by a further 80 support staff49 who do handle any necessary paperwork. Although our target50 is to reply to letters within 10 working days, NatElectric regularly responds withinthree to four days, and we are especially proud of the standards achieved by ourcustomer relations team.。
高级商务英语阅读11tAmongtheFringers习题测验答案
Unit 11Among the FringersExercises1.Answer the questions on the text:1)Why did the author say that Quebec City would be known as “la capitalemondiale du gaz lacrimogene” (“tear gas capital of the world” ) after his visit to the City?2)Why did the author focus on those with fewer than ten body piercings as hisinterviewees?3)Why did the author compare people on the streets of Quebec to a nuttyJapanese soldier isolated on a Pacific island?4)The author argues that the impact of international institutions on globalisationhas been decidedly modest. To what extent do you think international institutions have an impact on globalisation?5)Why is the policy of ‘diversion and appeasement’ no longer workable andwhat are the factors on which success of such a policy depends?6)Why do supporters of trade oppose unilateral liberalization and how does theauthor refute their arguments?7)What’s wrong with the dispute settlement process in the WTO according tothe article and do you think the author’s argument holds water?8)P lease elaborate on “Market competition is… a discovery process…”9)What does the author imply by saying “Free trade must be sold, not merely asa means to open foreign markets, but as the best policy for Europe regardlessof what other countries do.”?10)What are the lessons Europe can draw from the Quebec Trade Summitaccording to the author?(答案跟第一版相同)2.Fill in each blank of the following sentences with one of the phrases in the listgiven below:1)The program offers nothing significant in the way of financial compensation.2)The oil fields stretch across 32,000 square kilometers from the riverside to thefoot of the mountain.3)He failed to live up to the high expectations of many shareholders and foreigninvestors alike.4)The firm tries to avoid being ignored in the playground, and its chief strategy, isto cling tenaciously to its special relationship with China.5)Those who try to seal themselves off from the digital world will come up withinnumerable inconveniences in future.6)Their strategy is to shift from ideological confrontation to tactical cooperation.7)The key to holding on to a company's employees is "work that challenges aperson's intellect", which is considered to be one o f the “hygiene factors” in human-resource. parlance8)He allegedly took bribes of $2 million in exchange for making loans.9)What they have done is likely to play into the hands of their perceived regionalrivals.10)As a team, the two parties gained ground and became near unbeatable.11)They seem to have no other options, but buy off the firm to ensure corporateprofits.12)It's a set of skills that has become important for the modern manager ascompanies are subject to security from shareholders and the public. subject3. Match the terms in column A with the explanations in column B:A B1) fringe group a) A system of economic doctrines advocating thatgovernments should regulate international trade in order togain competitive advantages and build favorable balancetrade. 32) economic freedom b) Any activity by a government, group or individual tomaintain or restore the environment for the benefit of alllives in the globe including humans. 53) mercantilist assumptions c) A social group holding marginal or extreme views, believingthe current society is unfair and must be changed throughextreme means including violence. 14) dispute settlement process d) A government policy to encourage export of goods throughlow-cost loans, tax relief for exporters, government financedinternational advertising etc. 75) environmental protection e) A national economic strategy to build up a domesticeconomy by emphasizing the replacement of imports bydomestically produced goods. 116) market competition f) The right of individuals and organizations to pursue theirown interests through economic activities under the rule oflaw without intervention from a government or economicauthority. 27) export subsidy g) Investment by citizens, firms of the government of a countryin industries of another one. 128) market system h) Procedures required to investigate a dispute in internationaltrade , to mediate between the two parties concerned, and todecide the outcome of the dispute case. 49) anti-globalization i) Contests in the market between business firms striving for agreater share of a market or for winning the same group ofcustomers. 610) anti-dumping duty j) A systematic process in which there are market players,mainly suppliers and consumers, who interact and make deals.811) import substitution k) Additional tariff levied on imported goods when they aresold to the importing country at a price less than fair value andare found to threaten material injury to industry and market ofthe importing country. 1012) foreign investment l) A grassroots movement opposing to globalization, intendingto counter its trend and harmful effects, and to reformunbridled capitalism. 94. Turn the following into Chinese:任何能吸引世界各国政商界领袖参会的会议自然是全球化的一种象征。
2020年商务英语(BEC)高级阅读试题及答案(卷一)
2020年商务英语（BEC）高级阅读试题及答案（卷一）The Scientific Approach to RecruitmentWhen it (0) to selecting candidates through interview, more often than not the decision is made within the first five minutes of a meeting.??Yet employers like to (21) themselves that they are being exceptionally thorough in their selection processes. In today’s competitive market place, the (22) of staff in many organizations is fundamental to the company’s success and, as a result , recruiters use all means at their disposal to (23) the best in the field.One method in particular that has (24) in popularity is testing , either psychometric testing, which attempts to define psychological characteristics , or ability￡aptitude testing (25) an organization with an extra way of establishing a candidate’s suitability for a role. It (26) companies to add value by identifying key elements of a position and then testing candidates to ascertain their ability against those identified elements.The employment of psychometric or ability testing as one (27) of the recruitment process may have some merit, but in reality there is no real (28), scientific or otherwise, of the potential future performance of any individual. The answer to this problem is experience in interview techniques and strong definition of the elements of each position to be (29) as the whole recruitment process is based on few real certainties,the instinctive decisions that many employers make, based on a CT and the first five minutes of a meeting, are probably no less valid than any other tool employed in the (30) of recruitment.21.A suggest B convince C advise D believe22.A worth B credit C quality D distinction23.A secure B relies C attain D achieve24.A lifted B enlarged C expanded D risen25.A provides B offers C contributes D gives26.A lets B enables C agrees D admits27. A portion B member C share D component28. A extent B size C amount D measure29.A occupied B met C filled D appointed30 A business B topic C point D affair《The scientific approach to recruitment》，招人的科学方法。
高级商务英语阅读1课后答案谢文怡外研社
高级商务英语阅读1课后答案谢文怡外研社1、Bob used ______ on the right in China, but he soon got used ______ on the left in England.（）[单选题] *A. to drive; to driveB. to drive; drivingC. to driving; to driveD. to drive; to driving(正确答案)2、_________ we don't stop climate change, many animals and plants in the world will be gone. [单选题] *A.AlthoughB.WhileC.If(正确答案)D.Until3、( ) ----Would you like___ tea? ----No, thanks. I have drunk two____. [单选题] *A. any, bottles of orangeB. some, bottles of orange(正确答案)C. many, bottles of orangesD. few, bottle of oranges4、It _____ us a lot of time to do this job. [单选题] *A. spentB. madeC. took(正确答案)D. cost5、Every means _____ but it's not so effective. [单选题] *A. have been triedB. has been tried(正确答案)C. have triedD. has tried6、92．China is a big country ________ a long history. [单选题] *A．hasB．haveC．with(正确答案)D．there is7、( ) She keeps on learning English all the time. So far, she______three books of New Concept English. [单选题] *A. has learned(正确答案)B. have learnedC. had learnedD. learn8、98．There is a post office ______ the fruit shop and the hospital. [单选题] *A．atB．withC．between(正确答案)D．among9、41．—________ do you take?—Small, please. [单选题] *A．What size(正确答案)B．What colourC．How manyD．How much10、Reading（）the lines, I dare say that the government are more worried than they admitted. [单选题] *A. behindB. between(正确答案)C. alongD. among11、In many cities, a low-carbon lifestyle has become（）. [单选题] *A. more popular and more popularB. more and more popular(正确答案)C. the most popularD. most and most popular12、_____how to do with the trouble of the computer, Tom had to ask his brother for help. [单选题] *A.Not to knowB.Not knowing(正确答案)C.Not knownD.Not know13、I paid twenty yuan _______ the book. [单选题] *A. offB. backC. for(正确答案)D. with14、77．You can watch TV when you finish________ your homework. [单选题] * A．to doB．doC．to doingD．doing(正确答案)15、My watch usually _______ good time, but today it is five minutes fast. [单选题] *A. goesB. makesC. keeps(正确答案)D. gains16、( ) The Great Wall was listed by the UNESCO as ___ World Heritage Site. [单选题]*A. a(正确答案)B. theC.\D.an17、66．—How much meat do you want?—________．[单选题] *A．Sorry, there isn't anyB．I can't give you anyC．Half a kilo, please(正确答案)D．Twelve yuan a kilo18、We _______ swim every day in summer when we were young. [单选题] *A. use toB. are used toC. were used toD. used to(正确答案)19、80．Thousands of ________ from other countries visit the village every year. [单选题] * A．robotsB．postcardsC．tourists(正确答案)D．bridges20、The bookshop is far away. You’d better _______. [单选题] *A. by the busB. by busC. take busD. take?the bus(正确答案)21、My mother and my aunt are both _______. They work in a big supermarket. [单选题] *A. actressesB. doctorsC. salesmenD. saleswomen(正确答案)22、Experts are making an investigation on the spot. They want to find a way to（）the tower. [单选题] *A. Restore(正确答案)B. resumeC. recoverD. reunite23、It was _____ that the policy of reform and opening up came into being in China. [单选题] *A. in the 1970s(正确答案)B. in 1970sC. in the 1970s'D. in 1970's24、It’s raining outside. Take an _______ with you. [单选题] *A. cashB. life ringC. cameraD. umbrella(正确答案)25、23．Hurry up! The train ________ in two minutes. [单选题] *A．will go(正确答案)B．goC．goesD．went26、You cannot see the doctor _____ you have made an appointment with him. [单选题] *A. exceptB.evenC. howeverD.unless(正确答案)27、You should _______ fighting with your parents although you may have different ideas from time to time. [单选题] *A. suggestB. enjoyC. avoid(正确答案)D. practice28、Be _______ when you are driving. [单选题] *A. afraidB. careful(正确答案)C. clearD. clean29、Many young people like to _______ at weekends. [单选题] *A. eat out(正确答案)B. eat upC. eat onD. eat with30、The famous writer, _____ writings for China Daily I appreciate a lot , is invited to give a speech in our university. [单选题] *A. thatB. whose(正确答案)C. whomD. who。
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V. 句子填空 1H 2C 3F 4A 5E 6G 7B
VI. 阅读理解
That Old Greenspan Magic Seems to Be Fading
1C 2D 3B 4D 5C 6B 7A 8 A 9 A 10 C
高级商务英语阅读
第2页共2页
垃圾债券
junk bonds
欧洲债券市场 euro-bond market
总合帐户
pooled account
贸易壁垒
trade barriers
进口替代
import substitution
清算机制
clearing mechanism
II. Translate the following terms into Chinese(10%):
CAP
共同农业政策
FTAA
北美自由贸易协定
OECD
经济合作与发展组织
marketing savvy 营销技能
capital spending binge 资本投资热
venture capital
风险资本
euro-denominated capital market 以欧元标价的资本市场
mercantilist assumptions 重商主义观点
试卷一参考答案
高级商务英语阅读
I. Translate the following terms into English:
兼并
mergers and acquisitions
控制股 controlling stake
上市公司 listed company
（股票）首期公开上市 initial public offering (IPO)
nudge into the world’s top 500 in three years. 3) When successful people share the secrets of their success, they often boil down to hard
work, determination and commitment. 4) By riding the wave of its accession to WTO, the Chinese government has taken more
measures to restructure its national economy. 5) Far from making an unapologetic case for open markets, free traders have played into the
hands of protectionists by treating trade barriers as important assets while focusing all their energies on prying open foreign markets.
liquid investment
短期投资
mana识
III. 英译中（略） IV. 中译英 1) The fines and costs of legal actions may eventually pale in comparison with the brand
damage and loss of consumer confidence resulting from such cases. 2) The new company aims to have its assets and sales both exceeding 100 billion yuan and