剑桥商务英语阅读模拟试题
剑桥商务英语考试高级阅读模拟习题及答案
剑桥商务英语考试高级阅读模拟习题及答案Never too old to learn, never too late to turn.以下是为大家搜索的剑桥高级阅读模拟习题及答案，希望能给大家带来帮助!更多精彩内容请及时关注我们!You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by panies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a petitive field and needs to avoid being too adversarial. Whether he sueeds or not, it is important to him to make a good impression so that people will remend him.The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it isthe safer option but they would not be there if they were not interested.It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or suessful will make you more approachable. People will generally feel more fortable with somebody who appears to be like them rather than superior to them. They may notlike you but they will feel they can trust you.Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to bee their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.Inevitably some deals will not sueed. Generally the longer the negotiations go on, the better chance they havebecause people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this bees too great , neither party may be prepared to see the deal through . More mon is a corporate culture clash between panies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.15 Dr Cohen treats negotiation as a game in order toA put people at easeB remain detachedC be petitiveD impress rivals16 Many people say “no” to a suggestion in the beginning toA convince the other party of their point of viewB show they are not really interestedC indicate they wish to take the easy optionD protect their pany’s situation17 Dr Cohen says that when you are trying to negotiate you shouldA adapt your style to the people you are talking toB make the other side feel superior to youC dress in a way to make you feel fortable.D try to make the other side like you18 Aording to Dr Cohen, understanding the other person will help you toA gain their friendshipB speed up the negotiationsC plan your next move.D convince them of your point of view19 Deals sometimes fail becauseA negotiations have gone on too longB the panies operate in different waysC one party risks more than the other.D the lawyers work too slowly20 Dr Cohen mentions children’s negotiation techniques to show that you shouldA be prepared to try every routeB try not to make people feel guiltyC be careful not to exhaust yourselfD control the decision-making process.15 B 16D 17A 18D 19B 20 A15.第一段有这样一句话needs to avoid being too adversarial，也就是说要保持客观，公正，超然，所以选择B。
2020年剑桥商务英语模拟阅读练习题
2020年剑桥商务英语模拟阅读练习题SPEAKINGPART FOUR：Questions 16-2251、回答51-57题Read the article below about Peter Sands.Are sentences 16-22 ' Right' or ' Wrong' ? If there is not enough information to answer ' Right' or ' Wrong', choose ' Doesn't say'.For each sentence (16-22), mark one letter (A, B．or C) on your Answer Sheet.Peter Sands, Chief Executive of Standard CharteredSporting a Swatch watch and with the donnish air of a professor, Peter Sands is an unlikely banker. A．paid-up member of the frequent flyer's club, the 48-year-old chief executive of Standard Chartered is one of the few bankers to have made it through the crisis with his reputation intact.Unlike rivals who were pilloried for recklessly driving their banks into the hands of the taxpayers, Sands is at the helm of a London-based emerging markets bank, which has enjoyed seven consecutive years of record profits. With his white hair and Alistair Darling-style black eyebrows, he also helped stave off the collapse of the UK's high street banks in October 2008 by devising a scheme that led to theinjection of taxpayers' funds into Royal Bank of Scotland, HBOS and Lloyds.Some of the secret meetings during the frantic weeks in the autumn 2008 took place in the City offices of Standard Chartered. Sands was also a co-host at the world Economic Forum in Davos this year and speculation in the City is that he is on track for a bigger office at the Bank of England or as a regulator.But as he sits back on the sofa in his bright comer room, Sand's mind is on Standard Chartered, as he admits another crisis could be on the way.eter Sands is the CEO of a school board.A．RightB． WrongC．Doesn't say52、 After the economic crisis, a lot of banks have become bankrupt, but the bankers still enjoy popularity.A．RightB．WrongC．Doesn't say53、 Peter Sand's rivals were struggling to their feet by taking money from the taxpayers.A．RightB．WrongC．Doesn't say54、 Standard Chartered has been profitable for seven years in a steady manner.A．RightB．WrongC．Doesn't say55、 As a senior officer at the Bank of England, Sands will independently chair the World Economic Forum in Davos next year.A．RightB．WrongC．Doesn't say56、 Sands has plotted for a higher rank in the Bank of England.A．RightB．WrongC．Do,esn'tsay57、 predicts economic crisis is coming.A．RightB．WrongC．Doesn't sayPART FIVE：Questions 23-2858、回答58-63题。
关于剑桥商务英语中级阅读模拟试题
你若盛开，蝴蝶自来。
关于剑桥商务英语中级阅读模拟试题关于剑桥商务英语中级阅读模拟试题剑桥商务英语中级阅读翻译模拟试题一Dear MR Ballard,You asked for a brief report concerning the recent events at the Southford Plant.We have consulted the files and spoken to relevant members of the higher management and thus are able to provide an explanation for the breakdown reported in the press on 17 May of this year.____1____ The handling equipment used to deliver the components to the assembly line has been known to be in need of an overhaul for the past six months. The plant has been working to full capacity to finish the American orders according to schedule.As you know, we had commissioned a study by Industrial Research Consultants. ____2____ In it they warned that there was not enough space available to store sufficient components ____3____We had decided to install fully automated robot system. However, at the same time it was clear to our production director that given the present maintenance staff, we would not have sufficient staff available if big problems were to arise____4____But we were still only working a two-shift system第1页/共3页千里之行，始于足下。
bec高级模拟试题
bec高级模拟试题BEC（Business English Certificate）高级模拟试题Part 1: ReadingTask 1: Multiple Choice QuestionsRead the following text and choose the best answer to each question.Text:In the current business environment, the importance ofeffective communication skills cannot be overstated. Companies are increasingly looking for employees who can convey their ideas clearly and persuasively. This is particularly important in the context of international business, where misunderstandings can lead to costly mistakes.1. What is the main idea of the text?A. The cost of mistakes in business.B. The significance of clear communication in business.C. The preference of companies for persuasive employees.D. The role of international business in today's market.2. What can be inferred from the text about the business world?A. It is becoming more localized.B. It is prone to costly mistakes.C. It values employees with good communication skills.D. It is moving away from the need for persuasion.Task 2: Gapped TextRead the text below and fill in the blanks with the most appropriate word from the list provided.Text:The process of innovation in a business involves several stages. Initially, there is an idea, which is then evaluated for feasibility. If the idea is deemed viable, it is developed further, and a prototype is created. After testing, the product is launched into the market, where it is received by consumers.List of words:- Launched- Received- Developed- Evaluated- IdeaPart 2: WritingTask 1: Letter WritingWrite a formal letter to a potential business partner, expressing your interest in establishing a partnership and outlining the benefits of such a collaboration.Your Answer:Dear [Business Partner's Name],I hope this letter finds you in good health and high spirits.I am writing to express our keen interest in exploring the possibility of a partnership between [Your Company's Name] and [Partner's Company Name].Our company has a strong presence in [Your Industry] and has been recognized for [Specific Achievements]. We believe that a collaboration with [Partner's Company Name], known for its [Relevant Expertise], could be mutually beneficial. We are particularly interested in [Specific Areas of Collaboration], which we believe could enhance our market position and provide value to our shared customers.We propose an initial meeting to discuss potential areas of synergy and to better understand each other's business objectives. Please let us know a convenient date and time for you, and we will arrange the meeting accordingly.Thank you for considering our proposal. We look forward to the opportunity to work together and achieve great success.Yours sincerely,[Your Name][Your Position][Your Company's Name]Part 3: ListeningTask 1: Note-takingYou will listen to a conversation between two business executives discussing a new marketing strategy. Take notes on the key points discussed.Key Points:- Target audience identification- Marketing channels to be used- Budget allocation- Expected outcomesPart 4: SpeakingTask 1: PresentationPrepare a short presentation on the importance of sustainable business practices in the current corporate world.Presentation Outline:- Introduction to sustainable business practices- Benefits for the company- Benefits for the environment- Case studies of successful implementations- Conclusion and call to actionPart 5: Grammar and VocabularyTask 1: Fill in the Blanks with the Correct Form of the WordComplete the sentences with the correct form of the word given in brackets.1. The company has shown a significant _________ in profits this quarter. (increase)2. The project requires a detailed _________ of the costs involved. (estimate)3. The manager's decision to restructure the department was met with _________ from the staff. (oppose)4. The new policy has been _________ to improve efficiency. (implement)5. The company is seeking to _________ its market share in the industry. (expand)Task 2: Use the Correct PrepositionChoose the correct preposition to complete each sentence.1. The company aims to expand _________ the European market.2. The employees are trained _________ handling customer complaints.3. The product launch was successful _________ the support of our marketing team.4. The CEO is responsible _________ the overall strategy of the company.5. The project was delayed _________ unforeseen technical issues.End of BEC Advanced Simulation Test。
bec高级模拟试题及答案解析
bec高级模拟试题及答案解析BEC高级模拟试题及答案解析一、听力部分1. 根据对话，以下哪项是正确的？A. 会议将在下午三点开始。
B. 会议将在上午十一点结束。
C. 会议将在下午三点结束。
D. 会议将在上午十一点开始。
答案：A解析：对话中提到了会议的开始时间是下午三点，没有提及结束时间。
2. 根据对话，男士建议女士采取什么行动？A. 重新安排会议。
B. 推迟会议。
C. 取消会议。
D. 立即参加会议。
答案：B解析：男士提到了由于某些原因，建议女士推迟会议。
二、阅读部分1. 根据文章内容，以下哪项不是公司今年的主要目标？A. 提高市场份额。
B. 增加产品线。
C. 减少员工数量。
D. 扩大国际市场。
答案：C解析：文章中提到了公司今年的主要目标包括提高市场份额、增加产品线和扩大国际市场，但没有提到减少员工数量。
2. 文章中提到的新产品开发策略是什么？A. 快速迭代。
B. 长期研究。
C. 市场调研。
D. 技术引进。
答案：A解析：文章中提到公司将采取快速迭代的策略来开发新产品，以快速响应市场变化。
三、写作部分1. 根据题目要求，写一封商务邮件，询问产品报价。
答案：（略）解析：商务邮件需要包含问候语、自我介绍、询问目的、结束语等要素，同时要注意语气的礼貌和正式。
2. 根据题目要求，写一份市场分析报告摘要。
答案：（略）解析：市场分析报告摘要应包括市场概况、主要竞争对手分析、市场趋势预测等内容，语言要简洁明了。
四、口语部分1. 描述一次商务会议的经历，并说明会议的结果。
答案：（略）解析：回答时要注意使用过去时态，描述会议的过程和结果，同时可以加入个人的感受和看法。
2. 讨论并提出改进公司内部沟通的方法。
答案：（略）解析：讨论时可以提出多种沟通工具和方法，如电子邮件、会议、内部通讯软件等，并说明每种方法的优缺点。
请注意：以上答案和解析仅为示例，实际题目和答案应根据具体模拟试题内容进行编写。
剑桥商务英语(BEC)中级考试阅读全真模拟试题
剑桥商务英语（BEC）中级考试阅读全真模拟试题PART ONEQuestions1-7Look at the sentences below and the job advertisements on the opposite page.Which job does each sentence1-7refer to?For each sentence,mark one letter(A,B,C or D)on your Answer Sheet.You will need to use some of these letters more than once.1You will be responsible for the operation of a computer system.2You must be able to forecast what people will want to wear.3You will be able to work with people from many different countries and backgrounds.4You will have a qualification which covers two subject areas.5It is necessary to have worked in this sector before.6You will need to keep in contact with the headquarters of the organization.7The advertisement emphasizes the need to have a suitable approach to important people.ABUSINESS MANAGERYou will be responsible for our global business within specific countries and will have a good understanding of international distribution,possibly based on previous experience,plus the ability to work in markets that are highly varied in their culture.You will be fluent in a second language, be willing to travel extensively,and preferably have a degree.BDEPARTMENT STORE BUYERBased at our head office in London,you will select and order stock from our suppliers in Italy. You will need to predict fashion trends and build a strong relationship with our Italian office.You will have gained your buying experience in women’s fashion and will hold a degree in design with a business studies component.CLEGAL SERVICES ADMINISTRATORAs head of the legal office,your work will include managing the office IT network,typing reports,diary maintenance and supervision of another staff member.You will need good organizational skills in order to keep ahead of a varied workload.You will be dealing with senior executives and government officials,so a mature and efficient manner is essential DREGIONAL LEISURE SITES MANAGERYou will be responsible for budgetary planning,contract negotiations,local marketing and effective administration.You will communicate frequently with our main office using the latest technology.Your experience could be from any business sector but you should enjoy outdoor life and will ideally possess an estate management qualification.PART TWOQuestions8-12·Read the extract below from an article about the coffee industry.·Choose the best sentence from the list on the opposite page to fill each of the gaps.·For each gap8-12,mark one letter(A-I)on your Answer Sheet.·Do not use any letter more than once.Coffee is worth approximately$50-60bn per annum in terms of world sales.It is a truly international commodity,and today more than50countries in the world grow coffee beans. (example)______I_____.ICO organization helps coffee producers and promotes coffee conumption worldwide.ICO estimates that world production next year will reach97.5million bags.11.3million bags higher than the current year.(8)____________.As the largest producing country,Brazil is particularly important in the coffee world.In1994Brazil was responsible for25%of world production,Colombia was next with13.4%,Indonesia had7.5%,Mexico4.7%,Guatemala3.8% and Ethiopia and Vietnam were equal with3.4%.Coffee is a tough crop,and can be grown in areas where it is difficult or impossible to grow other crops.(9)However,disease is always problem for coffee production,as we can see in some parts of South America at the moment.ICO is active in educating farmers about avoiding disease and dealing with problems when they occur.The distribution chain varies from country to country,explains Pablo Dubois.In most countries the smaller farmers sell their crop to a local trader,who then sells it on to exporters. There are,however,other distribution systems.(10)____________.Some countries,like Vietnam, have special government marketing organizations for coffee.Coffee prices often vary greatly from one year to the next.In1997,for example,there was a large rise in the world price,which was immediately felt by the consumer.Rising prices always result in a drop in sales,which will have a bad effect on those developing countries,which are highly dependent on foreign exchange from coffee exports.(11)____________.In the opinion of Pablo Dubois,the biggest problem for his organization is to create greater consumer awareness of the different varieties of coffee and different ways of preparing it.(12)____________.ICO is therefore concentrating its promotional activities on Russia and China. It is also encouraging environmentally friendly coffee production,and last year’s seminar on coffee and the environment created a lot of interest.The future looks bright for the coffee industry.It is estimated that consumption over the next few years will continue to rise steadily.New markets like Eastern Europe and China are expected to develop fast.A.As a result,the membership now represents94%of all exporters and60%of all importers.B.In some of these countries,this can amount to as much as50%of all export earning.C.In North America,most consumers already have above average knowledge of the range available.D.For example,frost and wind are particularly damaging to coffee crops.rger coffee growers,for example,frequently export directly.F.The main reason for this is higher Brazilian output as production recovers from weather damage to crops.G.It is cultivated in mountain regions which can only be reached by animal transport,and in other difficult areas where modern agricultural equipment cannot be used.H.This is because there is a demand for coffee in Germany,and it is also sold in the UK and in the US.I.This make the coffee industry fairly universal,according to Pablo Dubois,Head of the International Coffee Organization(ICO),based in London.PART THREEQuestions13-20Read the article below about stress management,and answer questions13-20on the opposite page.A Lesson In Stress ManagementDemands placed on us at work can often lead to considerable worry and discomfort.There are,however,ways of protecting ourselves from the stress we face at work.We interviewed Jane Collard,a consultant in stress management.1.In Jane Collard’s opinion,stress is becoming an increasingly common feature of the workplace.Stress is a highly individual reaction,which varies considerably from person to person, and it is difficult for some employees to avoid it.Indeed,stress is regarded by many as part of the organizational culture of our institutions:it comes with the job.Recent figures indicate that time taken off work because of stress has increased by500per cent since the1950s.Undoubtedly, changes in working conditions have led to greater pressure at work at all levels.With reductions in staffing,workloads for individual employees have increased.In addition,many employees are left worrying about the security of their jobs.2.On the stress management courses that she runs,Jane Collard tries to make the trainees realise that stress in itself is not harmful.Everyone needs a certain level of stress to enable them to feel motivated and to perform effectively.A complete absence of stress can be as damaging as overstress,since it can make people lose interest in their work,and even lead to depression.The difficulties occur when the amount of stress rises above a level which is healthy for a particular individual.If this happens,the effects are very obvious and the trainees are taught to recognize the signs.Stress may be expressed physically,for example through headaches and tiredness,or through emotional problems such as depression.A person suffering from stress may also start to behave differently,and can be difficult to deal with.3.While it may not always be possible to prevent stress,there are a number of ways in which it can be controlled.The first thing that the trainees learn is how to manage their time effectively. This involves,first of all,setting realistic goals for both the short and long term.Once this framework has been established,tasks are then prioritised on a daily basis.The trainees are also reminded that when they are under pressure the less important items should be left,and they should never hesitate to delegate.Everyone is encouraged to look at ways of reducing‘wasted time’,for example by grouping similar tasks together or dealing with items immedkiately.4.Jane feels that one of the most useful features of the course is that it enables trainees to deal with those demands or deadlines that they regard as unreasonable.They are encouraged to avoid being defensive,but at the same time they are advised not to be afraid of saying‘no’.They are asked to give reasons only if necessary.The training helps them to foresee difficult situations or unwanted demands,and they learn how to prepare themselves mentally.Everyone is encouraged not to get stuck in negative thought patterns,where stress can feed a circular sense of helplessness.One solution they discuss is to think of a more encouraging alternative for each negative message.They learn,for example,to remind themselves that nothing terrible happens when a demand is refused or a deadline missed.Life goes on.Questions13-16For questions13-16,choose the best title for each numbered paragraph from the list below.For each numbered paragraph1-4,mark one letter(A-G)on your Answer Sheet.Do not use any letter more than once.A Higher stress levels among top managersB Coping with stress through a positive attitudeC Time lost at work through sicknessD Causes of increased stress in the work environmentE Explanations for missed deadlinesF stress reduction through better organisationG Typical problems associated with stress13Paragraph114Paragraph215Paragraph316Paragraph4Questions17—20Using the information in the text,complete each sentence17-20with a phrase A-G from the list below.For each question17-20,mark one letter(A-G)on your Answer Sheet.Do not use any letter more than once.17Most people agree that the recent increase in stress is due to changes in____________.18The trainees are taught that the right level of stress at work is important for good.19Trainees learn that one way of limiting stress is by deciding upon.20One of the most important parts of the course is learning how to react toA levels of performanceB shorter deadlinesC employment practicesD higher levels of sicknessE unfair demandsF successful management structureG practical targetsPART FOURQuestions21-35·Read the text below about job prospects at the Provincial Bank.·Choose the correct word A,B,C,or,D on the opposite page to fill each gap.·For each question21-35,mark one letter(A,B,C,or D)on your Answer Sheet.Employment Opportunities for Graduates with the Provincial BankThe Provincial Bank is one of the biggest(example)____________institutions in the U.K. With its1,900branches and58,000employees,it has(21)____________a household name. Almost4,000of these employees(22)____________managerial or executive positions.The bank has an outstanding(23)____________of profitability,which has been achieved by introducing innovations at the same time as maintaining leadership of the(24)____________.The bank’s comprehensive training programme concentrates on(25)____________the most important skills that graduates need in order to(26)____________early management responsibility.Trainees take responsibility for their own continuous self-development through visiting other branches and departments,and by(27)____________courses in management skills. They also receive training in order to increase their knowledge of the bank’s(28)___________. The bank supports(29)____________of staff who wish to take professional examinations,and itsGraduate Training Scheme is(30)_____________to the nationally recognized Diploma in Management.Obviously the quality of its mangers is of(31)____________importance to the bank’s performance.It welcomes good graduates in any subject area,(32)____________they can demonstrate the ability to influence events,and have the potential to(33)____________both as leaders and as part of a team.Most graduate trainees join the Retail Banking division initially. Those starting on this programme will soon have the(34)____________to work in other parts of the bank and can(35)____________a varied and flexible working life.Example:A budgetaryB fiscalC financialD economic0A B C DExample21A opened B entered C turned D become22A hold B do C keep D own23A career B catalogue C record D experience24A area B trade C record D market25A making B reaching C developing D heightening26A present B treat C deal D handle27A observing B attending C involving D staying28A services B goods C creations D abilities29A colleague B members C people D persons30A qualified B combined C fastened D linked31A main B vital C necessary D superior32A therefore B thus C provided D only33A succeed B realize C gain D overcome34A choice B chance C likelihood D probability35A forecast B believe C suppose D expectPART FIVESection AQuestions36-40Read the text below about a special kind of competition.In most of the lines36-40there is one extra word which does not fit.One or two lines, however,are correct.If a line is correct,write CORRECT on your Answer Sheet.If there is an extra word in the line,write the extra word in CAPITAL LETTERS on your Answer Sheet.Examples:0The international Youth Skills Olympics is a vocational skills competition in0C O R R E C T00which the young people demonstrate their achievements in a range of areas.00T H E36The competition,which there is held every two years,is organized by the international 37Training Organisation.All petitors qualify for the team by getting through38a tough national competition.Their backgrounds are vary from arts to sciences,39and students to the self-employed.Since they do not know which skill area they40will be tested in,they must to train for everything before the start of the competition.Section BQuestions41-45Read the text below about market research.In each line41-45there is one wrong word.For each line41-45,write the correct word in CAPITAL LETTERS on your Answer Sheet.Examples:0Your business will only success if customers like your product0S U C C E E D00or service and are prepared to give you money in exchange about it00F O RMarket Research41Before you start a business,it is importance to undertake market research42and to assess the results with great care:you need to finding out about your43potential customers and the state of the market,included your competitors.44The more detailed your market research are,the more profitable your business45is likely to be.Carry out your study thorough,and repeat it to ensure your results are reliable.。
2021年BEC中级剑桥商务英语阅读模拟试题
2021年BEC中级剑桥商务英语阅读模拟试题You will need to use some of these letters more than once.1 Managers need to take action to convince high-flyers of their value to the firm.2 Organisations need to look beyond the high-flyers they are currently developing.3 There is a concern that firms investing in training for high-flyers may not gain the benefits themselves.4 Managers need expert assistance from within their own firms in developing high-flyers.5 Firms currently identify high-flyers without the support of a guidance strategy.6 Managers are frequently too busy to deal with the development of high-flyers.7 Firms who work hard on their reputation as an employer will interest high-flyers.The Stars of the FutureA Existing management research does not tell us much about how to find and develop high-flyers, those people who have the potential to reach the top of an organisation. As a result, organisations are left to formulate their own systems. A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrow’s Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organisations’ high-flyers.B TLRG recognises just how significant line managers are in the process of leadership development. Unfortunately, with today’s flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy workloads. One manager in the research group was unconvinced by the logic of sending his best people away on development courses, ’only to see them poached by another department or, worse still, anotherfirm’. This fear of losing high-flyers runs deep in the organisations that make up the research group.C TLRG argues that the task of management is not necessarily about employee retention, but about creating ’attraction centres’. ’We must help line managers to realise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers,’ said one advisor. Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an individual. Loyalty can then be more easily demanded in return.D TLRG has concluded that a company’s HR specialists need to take action and engage with line managers individually about their role in the development of high-flyers. Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the high-flyers. Without this, managers will not be in a position to give appropriate advice. And when eventually the high-flyers do move on, new ones willbe needed to replace them. The next challenge will be to find a new generation of high-flyers.首先得搞明白的是这篇文章到底讲的什么。
2023初级剑桥商务英语阅读预测精选试题及答案
2023初级剑桥商务英语阅读预测精选试题及答案2023初级剑桥商务英语阅读预测精选试题及答案Now the very same thing is true to literature(文学). And the question, “How shall I begin?” only means that you want to begin at the head instead of beginning at the tail or somewhere else. That is, you are not yet experienced(有经历的) enough to trust to your own powers. When you bee more experienced you willA. very wellB. in the way of western ruleC. in the way of his own ruleD. all of the above2. The writer was surprised because ____.A. the artist began to draw at the head of the horseB. the artist began to draw at the tail of the horseC. the artist made his own ruleD. the artist did not follow other people’s rule3. You are not yet experienced because ____.A. you don’t know where to beginB. you want to begin at the head instead of beginning at the tailC. you always asked questionD. you do not trust to your own powers4. When you bee more experienced you will ____.A. never ask questionB. often begin at the tailD. should think of the beginning5. The topic of the passage is ______.A. How to draw a horseB. How to write a storyC. How to make your own rulesD. Trust to your own powers参考答案:CDDCD。
剑桥商务英语BEC模拟测试题(附答案)
剑桥商务英语BEC模拟测试题（附答案）一.READINGPART ONEQuestions 1-7. Read these sentences and the following business index.. Which advisor each sentense (1-7) describe?. For each sentence mark one letter (A , B ,C ,D or E) on your Answer Sheet.ExampleThe company invests a large sum of money in high technology.Answer: E1. It is engaged in the expansion of a telecommunications line.2. No other steel industries have such a high rating. .3. The company is the chief holder of a British company's shares.4. As much as forty million U. S. dollars are invested in Taiwan.5. It has business transactions with an American company.6. The company gets a very high interest rate from its stocks.7. Agreements were signed between two companies about technological cooperation.A. Telecom Asia Corporation Limited (Thailand )-It serves as international advisor in connection with the debt and equity financing for a US $3 billion telephone line expansion project in Bangkok. (Current)B. Singapore Telecom international Pte. Ltd. (Singapore)- It acquires its 50/00 interest in Cambridge Holding Ltd. ,the controlling shareholder of Cambridge Cable Ltd. of the U. K. (6/1992)C. Pohang Iron 6 Steel Co. ,Ltd. (Korea) .In connection with its ratings with Standard & Poor's and Moody's investor Services. The company obtained the highest rating of any steei company in the world. (II/1991)D. Goldstar Co. ,Ltd. (Korea)In its investiment in ,and technology agreements with ,Zenith Electronics of the U. S. -the first transaction of this type in Korea. (2/1991 )E. Concord Venture Capital Co. , Ltd.(Taiwan) '-Structured ,marketed to investors and made a principal investment in the Fund with total equity of NT $ 940 million(US $ 40 million) to invest in Taiwanese high-technology venture capital opportunities. (I/1991)PART TWOQuestions 8-1 2. Read this advertisement of a Canadian computer incorporation.. Choose the best sentence from the list A-I on page 5 to fill each of the blanks.. For each blank (8-12)mark one letter(A -I) on your Answer Sheet.. Do not mark any letter twice.. One answer has been given as an example.AST'S BRAVO FAMILYOur new and improved Bravo series of personal computers is designed to do calculations in a new way. . .. . ..example . . . . . .For example , the new Bravo MT has the same features of Intel's very fast Pentium 60MHz microprocessor. It's all the power you need to run an entire workgroup or the latest graphics-intensive programs, and processes even the most complicated mathematical calculations five times faster than the DX2/66. ...... . . 8...... . . It's perfect for the power user who demands high performance at an attractive price point.Also new from AST is our latest generation of Bravo LC desktops, a value line of energy efficient 486 personal computers. Our entire Bravo LC family ,while still affordable, has new muscle--Intel 486 microprocessors up to 100 MHz and a VESA Local Bus slot. Today, it's fast, tomorrow it could be even faster, if you choose to raise it to Intel's Pentium Over Drive processor. How about more performance in less space? The Bravo LP is a low profile 486 , loaded with award-winning engineering. ... ... 9 ... ... And the graphics RAM can be enlarged to ZMB for 64-bit processing. Our new Bravo NB notebook computers, recently named the number one of the 20 world's topnotebook computers ,are some of our best examples of the Bravo family. ... ...10 ... ... It is particularly ideal for small businesses ,home offices ,and mobile users.With Bravo , there's something for everyone. Including high value , performance , and the most responsive around the-clock phone support anywhere. ... ... 11 ... ...By the way ,our 486 Bravos are all approved by the Environmental Protection Agency.... ...12... ...For an AST reseller near you ,please call 800 876- 4 AST.Example: CA. Would you expect anything from the world's fifth largest (and growing )personal computer company?B. In addition ,you'll find .yourself in the enjoyment of free maintenance andtransportation.C. If you want speed, power, expandability, and dazzling graphics performance at a very affordable price, you'll find it in our Bravo personal computers.D. The MT also comes with two AL-slots for graphic upgrades and installed windows-based software solutions.E. So , you'll save energy , money ,and perhaps a few trees.F. For instance, innovative security features help you keep your most confidential work to yourself.G. As a result, you need a certificate issued by the Environment Protection Agency if you buy a personal computer.H. The Bravo NB4/33 is even thinner, lighter ,faster , and more affordable- using very little power with a longer battery life.I. Finally, the DX2/66 is inferior to our Bravo MT in speed, function andgraphics performance.PART THREEQuestions 13-20. Read this brochure about the Canadian city, Saint John, and answer questions 13 to 20 that follow.Canada's Most Cost-Effective CityIn today's business climate, every corporate decision is measured by one standard-how it influences bottom line. So for businesses in Saint John, New Brunswick , important decisions usually comes easier. The reason? Saint John is the country's most cost-effective city.Many Companies ,including major telemarketing operations ,are moving in to take advantage of substantially more competitive operating costs for human resources , workers' compensation, telecommunications and business convenience.1. In Saint John, city center rents run approximately one-third less than the national average. Downtown Class A office space ranges in price from the low to mid teens. Class B rents for much lower fees. Salaries cost an average of 23 percent less when compared to other major centers. These reduced costs and lower household expenses make for a winning combination where employers and employees both benefit. .2. From superhighways to future highways ,Saint John has it all. Leading-edge technology supplied by companies like NBTel will link your firm to the world. Combine this technology with low-cost telecommunications rates and round-the-clock service ,and you have three good reasons why national firms like Northern Telecom ,Canada Trust and Meditrust now call Saint John home.3. NBTel's Competitive telecommunications rates can help an employer realize annual savings of 25 percent and more. Lower property and commercial taxes ,Canada's second lowest electric power rates, and no business of salary taxes make. Saint John an ideal cost-saving location. In recent comparative studies to detemine the least expensive city center, Saint John ranked number one compared to 27 U. S. cities.4. Saint John means profitability and good business sense. To help companies considering business expansion or relocation ,the newly created Greater Saint John Economic Development Commission is ready to take an active role in your evaluation process. General manager Steve Carson says the Commission's role is simple :We'rehere to make it easier to set up or expand a business in Saint John.Questions 13-16. For questions 13-1 6,choose the correct title for each paragraph from the box below.. For each paragraph (1-4)mark one letter (AG) on your Answer Sheet.. Do not mark any letter twice.13. Paragraph 1 ...... . ...... .14. Paragraph 2 ...... . ...... .15. Paragraph 3 ...... . ...... .16. Paragraph 4 ...... . ...... .A. Low living costB. Good traffic and telecommunication servicesO. Sanit John's cheap rentsD. Two classes of rentsE. The number one expensive city centerF. Encouragement for new business activitiesG. Good business senseQuestions 17-20. Using the information in the text , complete each sentence 17-20 ,with a phrase from the list below (A -G) .. For each sentence (17 20) mark one letter (AG) on your Answer Sheet.. De not mark any letter twice.17. The task of Greater Saint John Economic Development Commission is to. . . . . .18. In Saint John, employees'wages. . . . . .19. There are a few reasons why national companies. . . . . .20. In Saint John ,New Brunswick it is easier than elsewhere for companies to. . . . .A. cost twenty-three percent less than other major centersB. make important decisionsC. take advantage of human resourcesD. link your business to others all over the worldE. determine the cheapest city centerF. consider Saint John to be their homeG. help set up or expand a business in this cityPART FOURQuestions 21 -35. Read this advertisement.. Choose the best word to fill each gap.. For each question (21 35) mark one letter (A , B ,C ,D)on your Answer Sheet.. One answer has been given as an example.Too much to read! It's impossible to find time to read today's top business books-and thousands are published each year. Yet not keeping up with those books could be a serious-and expensive mistake. Often the ideas and insights they . . . . . . example. . . . . are available nowhere else. But how can you even. . . . . .21. . . . . . which titles are worthwhile-let alone find time to read them? Fortunately, there's a . . . .. .22. .. . . . : Soundview Executive Book Summaries. It really. . . . . .23.. . . . . In fact, it's . . . . . . 24. . . . . . to work. It is ingenious and essential. Every month, you . . . . . . 25. . . . . two or three quick reading, time saving . . . . . .26. . . .. . of the best new business books. Each contains all the key points in the . . . . . . 27. . . . . . book. The big difference ,instead of 200 to 500 pages ,the summary is only & pages. Instead of . . . . . . 28. . . . . . five ,ten or more hours to read ,it takes just 15 minutes.Of the thousands of business books . . . . . . 29. . . . . .annually, only a . . . . . . 30. . . . . .are really worth reading. To save your time, our Editorial Board goes over them all . . . . . . 31. . . . . .90%. Our standards are . . . . . . 32. . . . . .,and the criteria rigorous.When a book meets all our tests, we prepare a Summary, instead of a review or a digest. You get a skillful distillation that preserves the content ad spirit of the . . . . . . 33. . . . . .books. The titles cover every. . . . . . 34. . . . . .of concern to business people today. There's . . . . . . 35. . . . . .else like Soundview Executive Book Summaries.Example:A. expressB. understandC. containD. findAnswer: C21 . A. see B. know C. ask D. answer22. A. answer B. solution C. question D. problem23. A. works B. costs C. sells D. buys24. A. guarded B. granted C. guided D. guaranteed25. A. pay B. send C. receive D. buy26. A. titles B. summaries C. names D. prices27. A. original B. first C. same D. another28. A. spending B. costing C. taking D. sitting29. A. publicized B. polished C. published D. popularized30. A. dozen B. little C. handful D. couple31. A. choosing B. eliminating C. writing D. publishing32. A. high B. low C. expensive D. cheap33. A. entire B. tired C. entering D. old34. A. word B. subject C. sentence D. idea35. A. something B. anything C. all D. nothingPART FIVESection AQuestions 36-40. Read this text about a Japanese company.. In most of the lines (36-40) there is one extra word which does not fit in. One or two line, however , are correct.. If the line is correct ,put a tick (√)in the space on your Answer Sheet.. If there is an extra word in the line, write that word in the space on your Answer Sheet. Example :For short distance, it uses its own' self airplanes. For international ...self...flights it calls on leading airlines including the Japanese Airlines. ... .. √.. . ..LUFTHANSE , WELCOME ON ABOARDIt's only normal that a service-oriented company should look to other36. service companies as partners. The reputation for excellence of every each37. of DHL's partners strongly motivated its choice. To make that sure that38. everyone made the right choice ,they agreed to give their final answer39. after a two-year old trial period. Faster service ,better airport40. facilities; the benefits to the customers are clear. They will also grow upin the near future ,allowing customers to choose from so many services.PART FIVEsection BQuestions 41-45. A student has translated a piece of news in a Chinese newspaper back into English and asked you to check it.. In each line there is one wrong word.. For each numbered line (41-45) write the correct word in the space on your Answer Sheet. Example:They have selled their products in 20 countries. ... ...sold ... ..British farmers are troubled by straw. They produce more than41. ten millions tons every year as a byproduct of farming and42. their animals need only four million tons for bedding and fooding.43. Since European air-pollution laws forbid people to burnt straw,44. the extra straw is plowed under or leave to rot. Scientists have45. now found a way to put the straw to good using by changing aneat-loving bacterium in the straw.二.WRITINGPART ONEQuestion 46You are going to spend holidays in Hawaii in June. Suddenly you received a letter from an important customer ,Mr. Elton Deland ,who will arrive on 25th June and discuss the claim. You have to delay the trip till July.Write a short message to Ms. Anne Folster, your secretary.. Explain Why you postpone your trip.. Mention the date when Mr Elton Deland will arrive.. Ask her to arrange your meeting.. Write 30-40words on your Answer Sheet.PART TWOQuestion 47You work for General ,a company which produces cars. You` are in charge of Product Development. Reed the following chart which shows the results of a survey between your company and Quaker, your main competitor. The chart does not tell the exact numbers but the exact ratings. A refers to Gener41 company ,while B refers to Quaker company.. Use the information in the chart to write a short report (about 100- 120 words) analyzing the reason why Quaker over benefits recently to increase your company's competitiveness.. Write on your Answer Sheet.A : General companyB :Quaker company附图见bec2-3图三.LISTENINGPART ONEQuestions 1-12.. You will hear three telephone conversations.. Write down one word or number in the numbered spaces on the forms below.Message One. Questions 1-4Telephone MessageTo : Mr(1) . . . . From: MaryDate : 21st May Time: 10 : 001. Mr. Martin will arrive in Tokyo around2:30 Tokyo time on .(2). . . . . . afternoonby Flight Pan-Am (3). . . . . .2. Mr. Martin , has moustache , tall ,dark , ( 4 ) . . . . . . hair , wears glasses, sweaters.Message Two. Questions 5- 8Message.To: Henry Stewart. . . . . From: CathyDate : 23rd March Time : 10 : 201. When you were out of town Bruce (5). . . . . called.He was from Quick (6). . . . . . Supply Company.2. He wanted to place (7). . . . . . orders with us.You can ring him on (8). . . . . . except Wednesday morning.Message Three. Question 9- 12Dinner BookingWednesdayDate : 29th Oct. Time : 11:20Name of the Customer: John Lee from National (9). . . . . . Import 6 Export Corporation .No. of the Customers : (10) . . . . . .Time for Dinner : around (11). . . . . . tomorrow evening .Miscellanea : Like to eat at an (12). . . . . . roomPART TWOQuestions 13-22Section OneQuestions 13-17. You will hear five short pieces.. For each piece decide what the speaker is going to do next.. Write one letter (A-H) next to the number of the piece. You will hear the five pieces twice.13. . . . . . . . . .14. . . . . . . . . .l5. . . . . . . . . .16. . . . . . . . . .17. . . . . . . . . .Next ActionsA to send a telexB to check a carC to run a storeD to scan the adsE to drive a carF to read a magazineG to take a vocationH to buy clothesSection TwoQuestions 18-22. You wi71 hear another five short pieces.. For each piece decide what the speaker is talking about. . Write one letter (AH) next to the number of the piece. . You will hear the five pieces twice.18. . . . . . . . .19. . . . . . . . .20. . . . . . . . .21 .. . . . . . . .22. . . . . . . . .ObjectsA clothB vitaminsC medicineD pictureE dressF medicineG silkH voicePART THREEQuestions 23-30 ..You will hear a talk presented by a reporter. This talk is about various kinds of problems occurring during the east-west cooperation upon vehicles and machinery on the third market.. You have to complete the sentences (23- 30) by choosing the correct answer.. Mark one letter (A ,B or C).23. ECE refers toA European Committee of Economics.B European Commity of Economics.C Economic Committee of Europe.24. If you want to open the car market in different third-market areas ,you will meetA very different problems.B almost the same problems.C the similar problems.25. If a new machine is going to be delivered on the third-market ,modifications have to be madeA in packaging features.B to minor extent.C to great extent.26. Can meet the changed specifications in time. -A Quick ordering .B Effective managementC Long lead-time27. If you want to compete with other rivals on the third-market, you mustA have close relations with the suppliers.B have close contact with the market.C keep close attention to your products.28. The chemical products under east-west cooperation mustA adjust themselves quickly to the market.B be invented quickly to the manufacturers.C keep steady amount to the clients.29. In the turnkey plant area, has little experience.A eastern enterpriseB western enterpriseC local supplier30. has to be assessed in the third market place.A Package certificateB Package priceC Package colourBEC二级模拟试题3参考答案一. 阅读部分PART ONE1. A2. C3. B4. E5. D6. B7. DPART TWO8. D 9. F 10. H 11. A 12. EPART THREE13. C 14. B 15. A 16. F 17. G 18. A 19. F 20. BPART FOUR21. B 22. B 23.A 24. D 25. C 26.B 27.A 28. C 29.C30. C 31. B 32.A 33. A 34. B 35.DPART FIVESection A36. every是多余,应删掉.37. that是多余,应删掉.38. 没有多余的词.39. 没有多余的词.40. up是多余,应删掉.Section B41. millions应改为million42. fooding应改为food43. burnt应改为burn44. leaving应改为left45. using 应改为use二.写作部分PART ONEQuestion 46(Sample for reference)To : Ms. Anne Folster, I have to delay my trip to Hawaii till July ,as Mr. Flton Deland will arrive in London on 25th June and discuss the claim face to face. Please arrange our meeting on 26th June.PART TWOQuestion 47(Sample for reference )After careful survey, we can see clearly from the chart that our cars have more models and colours than those of Quaker Company, our main competitor with higher quality. However, Quaker Company's income increases more quickly. What is the reason? First , Quaker Company spends much more money in advertising. I suggest we advertise on BTV, the most popular broadcasting station nowadays. Secondly , we should enlarge the scope of our after-sales service. We can open more service stations in many medium-sized cities. Thirdly ,if we have more money, We can hire more salesmen to sell cars directly to the customes, especially, more salesmen in medium-sized cities.三. 听力部分1. Davis2. Monday3. HI 834. curly5. Hanover6. Office7. more 8. 081487001 9. Textiles10. 4 11. 6:30 12. isolated13. D 14. H 15. A16. E 17. B 18. G19. C 20. E 21. C22. F 23. C 24. A25. C 26. B 27. B28. A 29. B 30. CTape scriptPart One. Questions 1 to 12.Message One. Questions 1 to 4.F1 : Hello. Could I speak to Mr. Davis's secretary please?F2 : Yes ,it's Mr Davis's secretary speaking. What can I do for youo.F1 : Oh hello , I'm Lucy, Mr. Martin's secretary. I want to check that you know Mr.Martin changed the flight and will arrive in Tokyo around 2 i 30 Tokyo time on Monday afternoon.F2 : I already know about it. Is it Pan-Am H1837F1 : Yes.F2 : Mr. Davis himself is going to meet Mr. Martin at the Airport himself. Could you tell me what he looks like?F1 : Well ,Mr. Martin has a moustache with dark ,curly hair.F2 : Does he wear glasses?F1 : Oh ,yes ,he does. And Mr. Martin is also tall. I remember he wears sweaters when he was aboard.F2: Thank you for your help.F1 : You 're welcome.Message Two. Questions 5 to 8.F1 : Hello. Mount Wood Company.M1 : May I speak to Mr. Harry Stewart, please?F1 : I'm sorry ,but Mr. Stewart is out of town until next Monday. De you want to leave a message? M1 : Oh, yes. I'm Bruce Hanover. I represent the Quick Office Supply Company.F1 : Is it B-R-U-C-E ,H-A-N-O-V-E-R?M1 : That's right. Last week your company purchased feeder paper for your word processors from us. Mr. Stewart seemed very satisfied. So I would like to see Mr.Stewart and try to convince him to place more orders with us. As we sell all kinds of stationary supplies at low prices and with prompt delivery.F1 : OK. I'll let Mr. Stewart know your calling when he come back.M1 : Thank you. And my contact number is 081487001. So Mr. Stewart may call me if he finds it convenient.F1 : 081487001M1 : That's right. By the way, I will not be in on Wednesday morning.F1 : I'll tell Mr. Stewart. Bye-bye.M1 : Thank you very much.Message Three. Questions 9 to 12.F1 : Hello, Edmund Hotel.M1 : Hello ,1'm John Lee of National Textiles Import and Export Corporation.F1 : What can I do for you?M1 : Well ,l would like to invite a customer of mine to a banquet tomorrow evening.F1 : How many people will there be?M1 : Four, two from our corporation and two Europeans.F1 : When do you want to start your banquet?M1 : Around 6:30.F1 : Do you have any special requirments?M1 : Yes, we do not want to be disturbed during dinner.F1 : OK. I'll arrange a quiet room for you.M1 : Thank you very much.F1 : You're welcome.Section Two. Questions 13 to 22.Section Two. Questions 13 to 17.Question ThirteenYou see, we have to buy the food anyway, so why not find a more economical way to do it? I will read the newspaper to see if anything is on sale that we need. Since we have a fridge, we can buy some items and freeze them for later use.Question FourteenI'm going to stay in New York for next week. During my stay, I'll be attending a few parties and social gatherings. Of course, I can't wear the same thing all the time. I need two new suits and garments for the evening.Question FifteenI have made a reservation for a flight to New York for next week. And I have to pass on the details of this flight to my American friend so that he can book a room for me during my business visit. So could you tell me what time it is in New York?Question SixteenLook at the rear-view mirror and the side-view mirror to make sure that no one is coming. You may turn your head to look back, too. Now the gauge on the dashboard says the engine is war, so you can put it into drive.Question SeventeenWinter will be here in no time, so we have to know that your radiator fluid can withstand freezing point. This gauge will tell us how low the temperature can go before your car's radiator fluid freezes.Section Two. Questions 18 to 22.Question EighteenIt's amazing to think that the thin thread from cocoons can be woven into such beautiful cloth.This kind of cloth is light and comfortable to wear. So it's often used to make pajamas, shirts, etc. We call it "the Cloth of Kings."Question NineteenI think I can pick up some of these items on this Prescription List without your help. Let me see ,two bottles of aspirin ,a roll of adhesive tape ,and a box of Contac.Question TwentyBlack might look too serious for young people of your age. Why don't you try this violet colour in large. You can use the dressing room over there to try it on, if you like. This style suits you. Question Twenty-one .Vitamin C is certainly one of the most important substances our bodies need. But it's not the only one we need. If you really need to supplement your regular diet ,I suggest you try one of these multivitamins.Question Twenty-twoOnly man has the power of speech, and all men have it. The power of speech is one of the most important possessions of the human race. It makes possible the exchange of ideas between men possible as well as the transmission of ideas from father to son.Part Three. Questions 23 to 30.Interviews conducted by members of the ECE, (Economic Committee of Europe) with enterprises engaged in third-market cooperation have identified several areas in which problems occurred. Many of these problems are characteristic of the particular industrial sector in which the cooperation takes place and cannot be generalized to supply to other sectors.When vehicles and machinery made under cooperation arrangements are launched on new markets, substantial modifications may have to be made in basic features. Such changesmay be dictated by a lack of servicing facilities for the prescribed frequency of service for the standard model and an operating environment that is different form that prevailing in either of the partner's home markets. Since acceptance of the product in question by the client depends upon the manufacturer successfully satisfying his specifications, the partners must closely coordinatetheir ordering procedures in such a way that these changed specifications are communicated in time to the manufacturing plants. If the producing enterprise has a long lead time as a result of internal planning procedures, it may find it difficult to make the necessary changes in the standard model during the time available, to the detriment of its relations with clients in the third market. Clearly, this is an area in which effective managerial techniques can prevent such problems from arising.Rapid fluctuations in demand are characteristic of the market for many of the chemical products manufactured under east-west cooperation arrangement. In order to respond to such shifts in demand, the supplying enterprise must remain in close touch with the market, either directly or through its western partner, in order to adjust its production schedules to take these shifts into account. Otherwise it may find itself with large inventories of unsaleable products while its partner may be in the difficult position of hastening to find4nalternativemarket for the amounts no longer required by the target market.In the turnkey-plant sector, partner enterpriese often discover that they derive totally different results from using the same local subcontractors. According to several western plant contractors interviewed, while the eastern partner obtained complete satisfaction from local suppliers, the western partner found little cooperation, forthcoming long delivery delays, and other shortcomings. This difference usually arises in the case of developing countries in which the western firm has no experience and the eastern enterprise may have been active for many years. Obviously in such cases it is recommended that the western firm rely on its partner's established links with local suppliers instead of attempting to deal with them on its own.Consumer goods make under cooperation arrangements and supplied to third markets often pass through a period of poor buyer acceptance, which is due to inappropriate or insufficient packaging. Since many branded consumer goods are distinguished from one another at the point of sale mainly by their packages ,the key to the successful introduction of a new product in a third market is correct assessement of consumer preferences. This assessment can best be carried out in the market-place by using up-to-date techniques for measuring buyer response to package shape, colour and presentation. Which partner should be responsible for conducting such testing, and。
大学剑桥商务英语中级阅读分类模拟试卷
大学剑桥商务英语中级阅读分类模拟试卷READINGPART ONEASalinas outlines the key qualities of good management in this autobiography. He believes that decisions should be based on facts, not opinions; that people's strengths should be exploited; and that disagreement is some times necessary. But the main point he makes is that leadership means performing well at all times and setting a good example.BIn this collection of essays, top business leaders predict how businesses will change over the next few years. They analyse changes in business and society and their effects on job markets, as well as taking a look at possible strengths and weaknesses of leading economics and their currencies. This collection outlines a vision of tomorrow's business world and the type of leaders that will be required.CThis book is a well-researched study of the problem of leadership in global quoted companies. 160 international business leaders were asked how they added value to their companies and their answers form the main part of this book. Both managers and companies are analysed in order to show how they cope with difficult issues. A useful book for all senior managers.D100 well-known US business leaders through this century are described in this book, which analyses how their fortunes were made and sometimes lost. The background, business career character and personal life of each individual are outlined, creating an impressive collection of biographies and an excellent reference work.1、This is an account of one business leader's experiences.2、This book suggests probable trends in the business world.3、In this book you learn about the lives of business leaders from the past.4、The writer of this book gives his personal views of what makes a good business leader.5、This book looks at how large companies deal with various problem areas.6、This book is based on interviews with business leaders.7、This book describes both successes and failures.PART TWOAnalysing the EntrepreneurThe ever-increasing attraction of under-graduate courses in business studies demonstrates that many young people begin their working lives determined to be a success in business. Many of them will have ambitions of becoming bosses. （0） G. . That should be the question which all ambitious young business people ask themselves.Some graduates learn how to run a business in someone else's time, and then in their early thirties, start out on their own. That course of action is relatively common andstraightforward. 8 Often, however, their business flair comes at the expense of more mundane business skills such as team building and maintaining harmony.A recent study, in which seventeen successful entrepreneurs took part in in-depth interviews, as did a similar number of chief executives, concluded that honesty and strong moral principles are important characteristics of entrepreneurs who achieve lasting success. According to the various tests and self-assessment questionnaires used in the interviews, seventy per cent of entrepreneurs have these characteristics, as opposed to only twenty-eight per cent of chief executives. 9 It would seem that most entrepreneurs deserve more credit than people generally give them.This ethical style of leadership fosters a culture in which expectations are uncompromisingly high and in which people believe they will be properly rewarded for their individualcontribution. 10 Employees often complain that the worst kind of bosses are the ones who own the business, as they can be very intolerant of others who make mistakes.Entrepreneurs are passionate about their work but they have not worked their way up through the organisation and tend to lack the people management qualities that chief executives have developed over long careers. 11 Of course, it could be argued that the single-mindedapproach of entrepreneurs is what makes them successful; it certainly enables them to put extraordinary effort into what they do.The study indicates that generally chief executives can match entrepreneurs in terms of drive and determination. There is one exception and that relates to taking risks. 12 The chief executive can, on the other hand, always move to another company.But in the end, if there are no entrepreneurs, there is no work for chief executives. It is the people that start businesses who are the original wealth creators.A. However, it can also result in entrepreneurs being profoundly disappointed when others fail to live up to their high standards.B. They need to have the confidence to make everyone in the organisation believe that this is no ordinary place and no ordinary job.C. Given the common perception that entrepreneurs are only in business to make money, this very positive finding was perhaps the most surprising.D. They are less likely to promote teamwork and co-operation than chief executives, who are much better at reading and understanding those around them.E. After all, if it is your own company, you cannot walk away, and you will do anything either to keep it afloat or to help it prosper.F. But true entrepreneurs do not necessarily wait until their business knowledge has improved or until the time is right-they have always been driven to achieve.G. But is it best for them to become entrepreneurs and start their own business or work towards running someone else's?PART THREEThink Twice About Being First to MarketNew research offers fresh insight on when to launch a product or service, and shows that being first to market isn't always a competitive advantage.In 2004, David Cohen had an idea for a social network for mobile phones that would connect users in the real world. His Boulder (Colo.)-based company, called iContact, raised $600,000 from investors and the founders' contributions, launched a beta version, and seemed poised to tap the much hyped mobile software market. Cohen, then 36, had already founded a successful software company. But after 18 months, he was unable to get phone carriers to distribute his software, and he shuttered the company, returning 80% of his investors' money. "Everybody was saying mobile was coming, it was going to be open; GPS was coming, it was going to be great," says Cohen. "That didn't really happen for another four years." Bets on mobile applications didn't begin to pay off until Apple's (AAPL) iPhone app store opened the market in 2008.Conventional wisdom says being first to market creates a competitive advantage. Reality is more complicated. Market opportunities are constantly opening and closing, and a hit idea at one point could be a dud a year earlier or a yawning "me too" business a year later. It's tough—likely impossible—to pinpoint the best moment to enter a market, but common sense dictates new entrepreneurs can improve their odds if they weigh how much they stand to gain or lose by waiting.New academic research suggests one way entrepreneurs can evaluate whether they should enter a market first or wait on the sidelines. The decision depends on how hostile the learning environment is; that is, how much entrepreneurs can learn by observing other players before they launch compared to what they learn from participating after they enter, according to Moren Levesque, an entrepreneurship researcher at the University of Waterloo.The core findings on timing is this: in a hostile learning environment, entrepreneurs gain relatively little benefit by watching others. For example, if the relevant knowledge is protected intellectual property, studying the market before entering wouldn't yield much advantage. In these situations, the trade-off favours entering early. But in less hostile learning environments, where entrepreneurs gain valuable information likely to increase their success just by watching other companies, companies benefit from waiting and learning lessons from earlier players. IContact's successors, for example, may have learned from watching the company's trouble getting mobile networks to distribute their software, a barrier that was removed by the iPhone's app store.However, deciding when to enter a market solely on the advantages of learning is not enough. Entrepreneurs also need to launch before an opportunity closes. In the summer of 2007, Sunny Gupta, a serial entrepreneur in Seattle, began exploring an idea for on-demand software tohelp large companies track their IT spending and reduce costs, after a contact at Wall Street firm casually mentioned the issue. He spent that summer and early fall talking to chief information officers at Fortune 500 companies about the type of software they needed. Gupta originally planned to spend about a year building the product. But on a trip to New York in October 2007 to meet with CIOs at financial companies, he saw they were under intense pressure to cut costs and justify their IT spending—precisely what his product would do. Gupta realized he needed to speed up his launch to take advantage of the market opportunity before other companies got there. He and his co-founders started working around the clock and by November, Apptio (as they dubbed the firm) raised $7 million in venture capital. By March 2008, Apptio had four paying customers using a beta version of the product. A full launch followed in June, and Gupta had already demonstrated Apptio's ability to reduce costs by the time the financial crisis erupted in September. Apptio now has nearly three dozen clients and 30 employees. "I believe the window of opportunity was within those six months: from March to September 2008," Gupta says now.There is, of course, some element of luck. Cohen believed he was positioning iContact at a similar sweet spot in the market. But entrepreneurs who ignore timing, or assume that being first is always better, do so at their peril. Deciding when to enter a market is an irreversible and important decision.13、Why did Cohen shutter the company after just 18 months?A. His investors asked him to return the money.B. The software market did not get enough attention.C. He couldn't get mobile networks to use their software.D. His company had competitive rivals.14、What does the author suggest by saying "a hit idea at one point could be a dud a year earlier or a yawning 'me too' business a year later"?A. Being first to market creates a competitive advantage.B. Reality is more complicated.C. New entrepreneurs should wait for the best moment to enter a market.D. Market opportunities open and close constantly.15、What does "improve their odds" in the second paragraph mean?A. Increase the possibility of successB. Get a deeper insight on the marketC. Have a more favorable business environmentD. Develop more mature products16、Which of the following statements is not true according to Moren Levesque?A. Entrepreneurs benefit little by observing others in a hostile learning environment.B. Entrepreneurs are likely to succeed by waiting and learning lessons from earlier players.C. Being first to market or waiting depends on how hostile the learning environment is.D. In a less hostile learning environment, entering early has a competitive advantage.17、How did Sunny Gupta succeed in the market as a pioneer?A. He predicted the financial crisis successfully.B. His software was favored by chief officers at Fortune 500 companies.C. His software product was a breakthrough in the market.D. He grasped the right moment to enter the market.18、Which of the following factors does the article suggest that David Cohen is lack of compared with Sunny Gupta?A. Innovative ideasB. Venture capitalC. LuckD. Market opportunityPART FOUREmployment Opportunities for Graduateswith the Provincial BankThe provincial Bank is one of the biggest fiscal institutions in the U. K. . With its 1,900 branches and 58,000 employees, it has 19 a household name. Almost 4,000 of these employees 20 managerial or executive positions. The bank has an outstanding 21 ofprofitability, which has been achieved by introducing innovations as maintaining leadership ofthe 22 The bank's comprehensive training programme concentrates on 23 the most important skills that graduates need in order to 24 early management responsibility. Trainees take responsibility for their own continuous self-development through visiting other branches and departments, and by 25 courses in management skills. They also receive training in order to increase their knowledge of the bank's 26 The bank supports 27 of staff who wish to take professional examinations, and its Graduate Training Scheme is 28 to the nationally recognized Diploma in Management. Obviously the quality of its mangers is of 29 importance to the bank's performance. It welcomes good graduates in any subject area, 30 they can demonstrate the ability to influence events, and have the potential to 31 both as leaders and as part of a team. Most graduate trainees join the Retail Banking division initially. Those starting on this programme will soon have the 32 to work in other parts of the bank and can 33 a varied and flexible working life.19、A. opened B. entered C. turned D. become20、A. hold B. do C. keep D. own21、A. career B. catalogue C. record D. experience22、A. area B. trade C. record D. market23、A. making B. reaching C. developing D. heightening24、A. present B. treat C. deal D. handle25、A. observing B. attending C. involving D. staying26、A. services B. goods C. creations D. abilities27、A. colleague B. members C. people D. persons28、A. qualified B. combined C. fastened D. linked29、A. main B. vital C. necessary D. superior30、A. therefore B. thus C. provided D. only31、A. succeed B. realize C. gain D. overcome32、A. choice B. chance C. likelihood D. probability33、A. forecast B. believe C. suppose D. expectPART FIVE●In most of the lines (34-45) there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.●If a line is correct, write CORRECT on your Answer Sheet.●If there is an ext ra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.●The exercise begins with two examples, 46 and 47.Shop-local Group Offers Economic Impact FiguresIf consumers in Hillsborough County could limited their spending on one Saturdayindependent, locally owned businesses instead of chain stores, more than34 $17 million would even remain in the local company instead of being shipped to35 outside corporations as overnight deposits. So it say representatives of the36 Tampa Independent Business Alliance, who base their calculation on studies that37 made by the American Independent Business Alliance. The national study found38 that since locally owned businesses began to use goods and services of other39 business in the community, a consumer's spending circulates 3 up to 31/240 times longer locally than if it is spent on at a chain. On Saturday, the local group41 will be working with the national organization and more than all 25 other42 communities across the country to broadcast the benefits coming of the43 shop-local movement. The educational event, "American Unchained", will be44 promoted at independent business such as Inkwood Books in Tampa, "We45 want people to think about where their dollars actually end up to," said Carla Jimenez, co-owner of Inkwood and president of Tampa Independent Business Alliance.答案:READINGPART ONE1、“这是对一个商业公司领导的经历的介绍。
bec初级模拟试题及答案解析
bec初级模拟试题及答案解析BEC初级模拟试题及答案解析一、听力部分1. 根据所听对话，选择正确的答案。
A. 会议将在下午3点开始。
B. 会议将在下午4点开始。
C. 会议将在下午5点开始。
【答案】B2. 根据所听对话，选择正确的答案。
A. 他们同意了新的计划。
B. 他们拒绝了新的计划。
C. 他们推迟了对计划的讨论。
【答案】A二、阅读部分1. 阅读以下短文，选择最佳标题。
短文内容：（略）A. 企业文化的重要性B. 企业社会责任C. 企业创新策略【答案】A2. 阅读以下短文，回答以下问题。
短文内容：（略）问题：公司最近采取了哪些措施来提高员工满意度？【答案】公司最近提供了更多的员工培训机会，改善了工作环境，并增加了员工福利。
三、写作部分1. 根据以下提示写一封商务邮件。
提示：感谢客户订单，确认订单细节，询问是否需要其他帮助。
【答案】Subject: Order Confirmation and Further Assistance InquiryDear [Customer's Name],Thank you for placing your order with us. We have received your order details and would like to confirm the following:- Product: [Product Name]- Quantity: [Number]- Delivery Date: [Date]If there are any additional requirements or further assistance you need, please do not hesitate to contact us.Best regards,[Your Name][Your Position][Your Company]四、口语部分1. 根据以下情景，准备一段对话。
剑桥商务英语-高级阅读分类模拟题阅读3.doc
高级阅读分类模拟题阅读3PART ONEQuestions 1-8• Look at the statements below and the five extracts from company reports on the opposite page from an article.•Which extract (A, B, C,D orE. dose each statement(l-8) refer to ?•For each statement (1-8), make one letter (A, B, C,D orE. on your Answer Sheet.•You will need to use some of these letters more than once.A.COLEMAN' S As was widely reported, we closely examined the possibility ofmerging with a food-distribution business during the year. However, whilst the strategic rationale for combination was sound, it became clear that it would not be in our shareholders' best interests to proceed with the deal, with its risk of increasing debt. Instead, we intend to concentrate on our core activity. Nevertheless, the market within which we operate is fiercely competitive, and the advent of new entrants is creating market conditions in which continued earnings growth will become increasinglychallenging.B.SHERIFF This is a momentous period for the pharmaceutical industry. Against the background of scientific and economic change, we are seeing inevitable furtherconsolidation of what remains one of the most fragmented of the great global industries. Sheriff will not shrink from participating in this process if circumstances necessitate such action in the interests of future success. However, today, the overwhelming preoccupation of your Board, executive management and staff is with the job at hand,which is to grow the business and deliver the promises we have made in terms of turning around our losses of recent years.C.BVL Profit before taxation was 2 0m, in comparison with the 32m achieved in the previous year. This disappointing result includes a provision of 26m on one project, due to costs exceeding the guaranteed maximum price quoted to the client. One result is that the Construction Division has been set targets to increase the level of partnering andfee work. Turnover, already stagnant, may decline, but profits are expected to recover.In addition, improvements will be made to the control processes relating to tendering,and to the quality of proj ect management.D.MARTIN'S Martin's has developed a distinctive retail format based on convenient locations for the shopper. Last year's merger of Martin's and Hoyle has provided us with the opportunity to build on our leadership in this neighborhood retail market. Building awareness of the Martin ' s brand continues, and its visibility and familiarity willgrow as we convert Hoyle stores into Martin ' s operations . In line with our vision, we aim to set the pace in developing new shopping services and channels such as home and office shopping.E.TAYLOR' S Despite a downturn in consumer confidence during the period, wecontinued to experience positive like-for-like sales growth for the financial year,unlike many others in our peer group. Encroachment by our new openings on 38 of our established restaurants had a 3c7o negative effect on like-for-like sales z but this percentage is certain to be reduced. Since the year-end, our like-for-like sales trend continues to be positive. We have changed a net debt position of £ 11.2m this time last year to net cash of £ 1.7m this year.1> Some of this company' s outlets were affected by competition from its own new outlets.2、This company expects the number of companies in its sector to be reduced.3、Not all of this company's competitors are increasing their turnover.4、This company has had to allow for covering a loss made on a particular contract.5、This company has paid off the money it owed.6、It is likely that this company will make more money on reduced sales revenue .7、Some of this company' s outlets will be required to change their name.8、This company has decided against going ahead with a plan.PART TWOQuestions 9-14•Read this text about business schools.•Choose the best sentence from the opposite page to fill each of the gaps.•For each gap(9-14), mark one letter (A-H) on your Answer Sheet.•Do not use any letter more than once.BUSINESS SCHOOLS HAVE THE EDGEBusiness schools are facing increasing competition from other providers of management training such as consultancies. The key to their future success as manager-trainers lies in the quality both of their research and of their partnership with the business world.In the most general sense, being a good manager is a matter of being marginally better than and different from your competitors. 15 H These are the elements which make the difference between a successful and a less successful manager. This marginal edge may be based on talent, flair or natural leadership . 9 And this is where business schools come into their own.The education of managers should include on-the-job training, workshops, conferences and training courses . W Traditionally, business schools have three major differentiating characteristics. First, they offer a complete package ranging from basic to very sophisticated training. Next, they enable managers to benefit from the research they carry out. j_j_In contrast to other providers of management education, business schools often offer a complete portfolio of educational programmes. MBA programmes exist alongside general management programmes, as well as specialized programmes for experienced managers. For the business school, this has the advantage that teachers can use the information they get from one programme to cross-fertilize with their teaching on another. 12This in turn offers substantial advantages to the companies concerned. It means that managers and executives at different levels of the organization can be confronted with the same concepts, expressed in the same language. In this way, a close partnership with a business school enables a company to create some coherence between the education and the development of its different management levels. People in the company will communicate more effctively because they use the same terminology. 13 In short, thanks to contact with the business school, more people within the same company will be embracing similar ideas.Obviously, the value of these concepts to the company increases if they are state-of-the-art concepts . 14 Only then can the company genuinely improve its management practice and competitive performance. Working with a business school is for many companies a privileged method of accessing the latest management thinking, before it is published in trade journals or popular books .A Different departments will be able to discuss internal issues with a considerable amount of mutual understanding.B Yet good management is also essential to the competitive performance of companies.C And no less important, they are able to preserve an independent outlook towards the world of business.D However, acquired knowledge of management can also provide this decisive advantage.E For them in fact to be so, a business school' s teaching must be supported by first-class research.F Thus insights gained from top executives might impact positively on what they cover in a graduate programme.G Business schools have a special role to fulfill in the delivery of this portfolio.H He or she needs to be a little faster, able to spot opportunities earlier and react more quickly.PART THREEQuestions 15-20•Read the following extract from an article about brand stretching (using an existingbrand name on new types of products) and the questions on the opposite page.•For each question (15-20) mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose.A manufacturer of sports shoes starts selling consumer electronics. A soft drink lends its name to a range of urban clothing. What' s going on? In simpler times, youknew where you were with brands. One brand name meant good-quality sports shoes, another a soft drink. No confusion. Today, however, big companies try to redefine brands as not so much a product, more a way of lif e, and stretch them into new areas . In the early years of the consumer society, a brand name on a box simply identified what was inside. People were looking for products that would improve their quality of life, and chose brands most likely to achieve that purpose. But as people in industrialized nations became more affluent and fulfilled their basic needs, brands acquired other attributes. The functionality of the product was still important, but people also started using brands to say something about themselves z for example, choosing a brand of cosmetics which would suggest that they were sophisticated jet-setters.Now, we have entered a third age of branding, in which so many companies are making roughly the same product at roughly the same price that functionality rarely succeeds as a point of differentiation. Instead, companies are trying to make their brands stand out by emphasizing their emotional aspects, hoping consumers will identify with the set of values the brand represents.One disadvantage of a product-based brand is that if the product goes out of fashion, the brand goes with it. This is a serious concern for manufacturers of breakfast cereals, who are struggling to counter weak demand for the products that bear their names . So far, their marketing efforts seem to be having little effect. The advantage for emotional brands is that companies can transfer their brand strength into other areas, increasing revenues and reducing their exposure to the lifespan of a single product.The elasticity of brands seems to be related to their position on a spectrum ranging from those rooted in solid, tangible assets to those with highly intangible, emotional qualities. At the one end, you have train companies that tend to associate themselves with infrastructure. And their ability to get you from A to B, and at the other end would be a leisure brand that positions itself on dreams and making people have fun. It is the latter which has the maximum potential for stretch.But even emotional brands have a limit to their elasticity. The merchandise has to be consistent with the brand promise. Just to sell merchandise with your logo on it is a short-term, mistaken idea . From this viewpoint, the decision to move from sports shoes into consumer electronics makes sense. Most items in the range, such as the two-way radio for hikers, are sports-focused, even though the products may be adopted as fashion accessories z and the sports shoe customers will probably snap them up.When the move was made from soft drinks into clothing, however, it left the branding consultants cold. It was a difficult mental leap into clothing from the drink so closely associated with that particular brand name. On the other hand, the emotional attributes that youngsters seem to find appealing in the drink, like its heritage and global appeal, are fashionable at the moment, and in fact response to the clothes with the same name has been overwhelming. Maybe this just shows that an inspired move - and by all accounts a snap decision -sometimes pays off against the odds, leaving the manufacturer laughing all the way to the bank.15、What led to a change in attitudes to brands?A the influence of consumers on each otherB the personal circumstances of consumersC more sophisticated marketingD greater choice of products16、According to the writer, an attribute of the third age of branding is thatA competing products may serve their purpose equally well.B the range of products available is too large for all to survive.21> A moments22、A likelihood 23> A intentions 24、 Aimpression 25、A measure 26、A supposed B states C conditions B probability C liking B goals C purposes B conception C imitation B degree C standard B wondered C expected D positions D tendency D obj ects D simulation D rate D questionedC consumers are becoming confused about the products available.D price has become a key factor in consumers' choice of products.17> The writer mentions manufacturers of breakfast cereals to illustrate howA competition can have an impact on a product.B a brand can lose its popularity despite a strong market for the product.C advertising can affect sales of a product.D changes in the popularity of products can cause difficulties.18、 The writer refers to railways to show that brands like thisA do not recognize the value of stretching.B suffer from having an unattractive image.C are unlikely to lend themselves to stretching.D are notoriously difficult to advertise.19、 The writer argues that the stretch from sports shoes into consumer electronics z likely to be successful becauseA existing customers have demanded the new products.B they will be sold in the same outlets.C the new lines will expand the manufacturer's market.D there is a connection in the way that the goods can be used.20、 The writer argues that the stretch from soft drinks into clothingA was a gamble which succeeded.B built on the popularity of certain types of clothing.C showed the value of careful planning.D created production problems for the manufacturer.PART FOURQuestions 21-30• Read the article below about teamwork and stress. • Choose the correct word to fill each gap from A,B,C or D on the opposite page. • For each question (21-30), mark one letter (A,B,C orD. on your Answer Sheet.TEAMWORK AND STRESS 'Stressful working conditions lead to a breakdown in group co-operation which candamage effectiveness and productivity, a study has found. Psychologists have discovered that when employees work in crisis 21 they are less willing to work together. The study showed that when workers are under stress, they have a strong 22 to concentrate on their own personal 23 to the detriment of their colleagues.In the study, 100 naval personnel worked in groups of three, and each group was given a computer 24 of a naval decis ion-making task. Under a high 25 of stress, they had to monitor a radar screen with their own ship at the centre and numerous unidentified contacts around the ship.As 26 participants operating in this highly stressful situation performed worse than those operating under normal circumstances . But the results also showed that under stress z the workers' 27 of attention shifted from group involvement to a more narrow individual perspective, which led to a severe breakdown in team performance.The author of the study concludes that it is possible that, for many team tasks, the importance of teamwork behavior such as co-ordination and communication maybe 28 as secondary to basic individual demands . In his opinion, the 29 to achieve efficiency under stress is by delegation. Simplifying tasks by delegating parts of them, making them less demanding, is one of the best ways of 30 the effectiveness of the group.27、focus B area C direction D point 28、A perceivedB estimatedC determinedD calculated 29、A manner B way C procedure Droutepersisting B holding C maintaining D confirming30、APART FIVEQuestions 31-40•Read the article below about the problem of ageism.•For each question 31-40, write one word in CAPITAL LETTERS on your Answer Sheet.Younger Does Not Always Mean BetterRecruitment policies in Britain ' s businesses favor the young. Mature men and women are being marginalized and their considerable skills lost to the economy. Cost-cutting policies such as delayering and downsizing, now widely criticized 3j_ causing loss of valuable knowledge and experience, are hardest on more mature staff.All around us can 32 seen the effects of ageism. Highly qualified, middle-aged people with excellent CVs apply for jobs, but do not get them because younger applicants are preferred 33 the basis of age alone. Similarly, when it comes 34 promotion, younger employees are often more successful than their older colleagues, because 35 former are seen as more dynamic and ambitious.Our research, however, suggests otherwise: it is the mature manager who is considerably 36 capable of handling the complex dynamics of office life and creating an effective team. The challenge of working in today's flatter organizations is best handled 37 experienced, older managers, provided they have positive personalities.Our research demonstrates that it 38 older senior managers, not younger executives, who take the more balanced view 39 required to take decisions, and are more likely than younger colleagues to evolve positive relationships with people from other departments and from outside the organization.Similarly, the effectiveness of strategic decision-making and the implementation of company policy benefit 40 the presence of older senior managers in the top team.PART SIXQuestions 41-52•Read the text below about an advertisement for information systems trainees.•In most lines (41-52), there is one extra word. It either is grammatically incorrect or does not fit in with the sense of the text. Some lines, however, are correct.•If a line is correct, write CORRECT on your Answer Sheet.•If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.Advertisement for Information Systems TrainessYou are a graduate with a good degree which proves you have the capacity for to learn. Your degree course probably included plenty of Information Technology,41、which you really enjoyed yourself, or you have a real interest in this exciting area.42、It is a career you would like to follow, but how do you go about getting into it?43、Median Life is currently recruiting graduates for entry up to the Information44、Systems division. After eight weeks' intensive training, you will be all equipped45、with the skills to start making such a real contribution to the running of Europe's46、largest life-assurance company. You will join a small team and work on theprojects47、of varying size and complexity, or using some of the most up-to-date technologyin48、existence, If you show the necessary enthusiasm and determination, that we will give4 9、you every opportunity to work your way up to the very top. While traineeswill50、be based at our head offices, which are in the centre of the lively and beautiful51> city of Edinburgh. If you are interested in applying us for one of these exciting52、positions, should email us at the address below to request an information pack.答案：PART ONE1> E 2、3、E 4、C 5、 E 6、7、D 8、PART TWO9、10、11> 12、13、14、PART THREE15、B16、A 17、D 18、C 19、 D 2APART FOUR21、C22、D 23、B 24、D 25、B,C27、A 28、A 29、B 30、C PART FIVE31、FOR/AS 32、BE33ON34、TO 3 5>THE36、MORE 37、BY 38、IS 39、WHEN/IF 40、FROMPART SIX41、YOURSELF 42、CORRECT 43、UP 44、ALL 45、SUCH 46、THE 47、 4 8、THAT 49,WHILE 50> CORRECT 51、5、SHOULD。
关于BEC中级的阅读模拟试题
BEC中级的阅读模拟试题关于BEC中级的阅读模拟试题剑桥商务英语BEC中级阅读模拟试题READING QUESTIONS 1-45PART ONEQuestions 1-7Look at the sentences below and the job advertisements on the opposite page.Which job does each sentence 1-7 refer to?For each sentence, mark one letter (A, B, C or D) on your Answer Sheet.You will need to use some of these letters more than once.1 You will be responsible for the operation of a computer system.2 You must be able to forecast what people will want to wear.3 You will be able to work with people from many different countries and backgrounds.4 You will have a qualification which covers two subject areas.5 It is necessary to have worked in this sector before.6 You will need to keep in contact with the headquarters of the organization.7 The advertisement emphasises the need to have a suitable approach to important people.ABUSINESS MANAGERYou will be responsible for our global business within specific countries and will have a good understanding of international distribution, possibly based on previous experience, plus the ability to work in markets that are highly varied in their culture.You will be fluent in a second language, be willing to travel extensively, and preferably have a degree.BDEPARTMENT STORE BUYERBased at our head office in London, you will select and order stock from our suppliers in Italy. You will need to predict fashion trends and build a strong relationship with our Italian office. You will have gained your buying experience in women’s fashion and will hold a degree in design with a business studies component.CLEGAL SERVICES ADMINISTRATORAs head of the legal office, your work will include managing the office IT network, typing reports, diary maintenance and supervision of another staff member. You will need good organizational skills in order to keep ahead of a varied workload. You will be dealing with senior executives and government officials, so a mature and efficient manner is essential DREGIONAL LEISURE SITES MANAGERYou will be responsible for budgetary planning, contract negotiations, local marketing and effective administration. You will communicate frequently with our main office using the latest technology. Your experience could be from any business sector but you should enjoy outdoor life and will ideally possess an estate management qualification.PART TWOQuestions 8-12·Read the extract below from an article about the coffee industry.·Choose the best sent ence from the list on the opposite page to fill each of the gaps.·For each gap 8-12, mark one letter (A-I)on your Answer Sheet.·Do not use any letter more than once.Coffee is worth approximately $50-60bn per annum in terms of world sales. It is a truly international commodity, and today more than 50 countries in the world grow coffee beans. (example) ______I_____. ICO organization helps coffee producers and promotes coffee conumption worldwide.ICO estimates that world production next year will reach 97.5 million bags.11.3 million bags higher than the current year. (8) ____________. As the largest producing country, Brazil is particularly important in the coffee world. In 1994 Brazil was responsible for 25% of world production, Colombia was next with 13.4%, Indonesia had 7.5%, Mexico 4.7%, Guatemala 3.8% and Ethiopia and Vietnam were equal with 3.4%.Coffee is a tough crop, and can be grown in areas where it is difficult or impossible to grow other crops. (9) However, disease is always problem for coffee production, as we can see in some parts of South America at the moment.ICO is active in educating farmers about avoiding disease and dealing with problems when they occur.The distribution chain varies from country to country, explains Pablo Dubois. In most countries the smaller farmers sell their crop to a local trader, who then sells it on to exporters. There are, however, other distribution systems. (10) ____________. Some countries, like Vietnam, have special government marketing organizations for coffee.Coffee prices often vary greatly from one year to the next. In1997, for example, there was a large rise in the world price, which was immediately felt by the consumer. Rising prices always result in a drop in sales, which will have a bad effect on those developing countries, which are highly dependent on foreign exchange from coffee exports. (11)____________.In the opinion of Pablo Dubois, the biggest problem for his organisation is to create greater consumer awareness of the different varieties of coffee and different ways of preparing it.(12)____________. ICO is therefore concentrating its promotional activities on Russia and China. It is also encouraging environmentally friendly coffee production, and last year’s seminar on coffee and the environment created a lot of interest.The future looks bright fo[1][2][3][4]下一页[1][2][3][4]下一页剑桥商务英语BEC中级阅读模拟试题r the coffee industry. It is estimated that consumption over the next few years will continue to rise steadily. New markets like Eastern Europe and China are expected to develop fast.A. As a result, the membership now represents 94% of all exporters and 60% of all importers.B. In some of these countries, this can amount to as much as 50% of all export earning.C. In North America, most consumers already have above average knowledge of the range available.D. For example, frost and wind are particularly damaging to coffee crops.E. Larger coffee growers, for example, frequently export directly.F. The main reason for this is higher Brazilian output asproduction recovers from weather damage to crops.G. It is cultivated in mountain regions which can only be reached by animal transport, and in other difficult areas where modern agricultural equipment cannot be used.H. This is because there is a demand for coffee in Germany, and it is also sold in the UK and in the US.I. This make the coffee industry fairly universal, according to Pablo Dubois, Head of the International Coffee Organisation (ICO), based in London.PART THREEQuestions 13-20Read the article below about stress management, and answer questions 13-20 on the opposite page.A Lesson In Stress ManagementDemands placed on us at work can often lead to considerable worry and discomfort. There are, however, ways of protecting ourselves from the stress we face at work. We interviewed Jane Collard, a consultant in stress management.1. In Jane Collard’s opinion, stress is becoming an increasingly common feature of the workplace. Stress is a highly individual reaction, which varies considerably from person to person, and it is difficult for some employees to avoid it. Indeed, stress is regarded by many as part of the organizational culture of our institutions: it comes with the job. Recent figures indicate that time taken off work because of stress has increased by 500 per cent since the 1950s. Undoubtedly, changes in working conditions have led to greater pressure at work at all levels. With reductions in staffing, workloads for individual employees have increased. In addition, many employees are left worrying about the security of their jobs.2. On the stress management courses that she runs, Jane Collard tries to make the trainees realise that stress in itself is not harmful. Everyone needs a certain level of stress to enable them to feel motivated and to perform effectively. A complete absence of stress can be as damaging as overstress, since it can make people lose interest in their work, and even lead to depression. The difficulties occur when the amount of stress rises above a level which is healthy for a particular individual. If this happens, the effects are very obvious and the trainees are taught to recognize the signs. Stress may be expressed physically, for example through headaches and tiredness, or through emotional problems such as depression. A person suffering from stress may also start to behave differently, and can be difficult to deal with.3. While it may not always be possible to prevent stress, there are a number of ways in which it can be controlled. The first thing that the trainees learn is how to manage their time effectively. This involves, first of all, setting realistic goals for both the short and long term. Once this framework has been established, tasks are then prioritised on a daily basis. The trainees are also reminded that when they are under pressure the less important items should be left, and they should never hesitate to delegate. Everyone is encouraged to look at ways of reducing ‘wasted time ’, for example by grouping similar tasks together or dealing with items immedkiately.4. Jane feels that one of the most useful features of the course is that it enables trainees to deal with those demands or deadlines that they regard as unreasonable. They are encouraged to avoid being defensive, but at the same time they are advised not to be afraid of saying ‘no’. They are asked to give reasons only if necessary. The training helps them to foresee difficultsituations or unwanted demands, and they learn how to prepare themselves mentally. Everyone is encouraged not to get stuck in negative thought patterns, where stress can feed a circular sense of helplessness. One solution they discuss is to think of a more encouraging alternative for each negative message. They learn, for example, to remind themselves that nothing terrible happens when a demand is refused or a deadline missed. Life goes on.Questions 13-16For questions 13-16, choose the best title for each numbered paragraph from the list below.For each numbered paragraph 1-4, mark one letter (A-G) on your Answer Sheet.Do not use any letter more than once.A Higher stress levels among top managersB Coping with stress thr上一页[1][2][3][4]下一页上一页[1][2][3][4]下一页剑桥商务英语BEC中级阅读模拟试题ough a positive attitudeC Time lost at work through sicknessD Causes of increased stress in the work environmentE Explanations for missed deadlinesF stress reduction through better organisationG Typical problems associated with stress13 Paragraph 114 Paragraph 215 Paragraph 316 Paragraph 4Questions 17—20Using the information in the text, complete each sentence17-20 with a phrase A-G from the list below.For each question 17-20, mark one letter (A-G) on your Answer Sheet.Do not use any letter more than once.17 Most people agree that the recent increase in stress is due to changes in ____________.18 The trainees are taught that the right level of stress at work is important for good.19 Trainees learn that one way of limiting stress is by deciding upon.20 One of the most important parts of the course is learning how to react toA levels of performanceB shorter deadlinesC employment practicesD higher levels of sicknessE unfair demandsF successful management structureG practical targetsPART FOURQuestions 21-35·Read the text below about job prospects at the Provincial Bank.·Choose the correct word A, B, C, or, D on the opposite page to fill each gap.·For each question 21-35, mark one letter (A, B, C, or D) on your Answer Sheet.Employment Opportunities for Graduates with the Provincial BankThe Provincial Bank is one of the biggest (example)____________ institutions in the U.K. With its 1,900 branches and 58,000 employees, it has (21) ____________ a household name. Almost 4,000 of these employees (22) ____________ managerial or executive positions. The bank has an outstanding (23) ____________ of profitability, which has been achieved by introducing innovations at the same time as maintaining leadership of the (24) ____________.The bank’s comprehensive training programme concentrates on (25) ____________ the most important skills that graduates need in order to (26) ____________ early management responsibility. Trainees take responsibility for their own continuous self-development through visiting other branches and departments, and by (27)____________ courses in management skills. They also receive training in order to increase their knowledge of the bank’s (28) ___________. The bank supports (29)____________ of staff who wish to take professional examinations, and its Graduate Training Scheme is (30)_____________ to the nationally recognized Diploma in Management.Obviously the quality of its mangers is of (31)____________ importance to the bank’s performance. It welcomes good graduates in any subject area, (32)____________ they can demonstrate the ability to influence events, and have the potential to (33)____________ both as leaders and as part of a team. Most graduate trainees join the Retail Banking division initially. Those starting on this programme will soon have the(34)____________ to work in other parts of the bank and can(35)____________ a varied and flexible working lifeExample:A budgetaryB fiscalC financialD economic0 A B C DExample21 A opened B entered C turned D become22 A hold B do C keep D own23 A career B catalogue C record D experience24 A area B trade C record D market25 A making B reaching C developing D heightening26 A present B treat C deal D handle27 A observing B attending C involving D staying28 A services B goods C creations D abilities29 A colleague B members C people D persons30 A qualified B combined C fastened D linked31 A main B vital C necessary D superior32 A therefore B thus C provided D only33 A succeed B realize C gain D overcome34 A choice B chance C likelihood D probability35 A forecast B believe C suppose D expectPART FIVESection AQuestions 36-40Read the text below about a special kind of competition.In most of the lines 36-40 there is one extra word which does not fit. One or two lines, however, are correct.If a line is correct, write CORRECT on your Answer Sheet.If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.Examples:0 The international Youth Skills Olympics is a vocational skills competition in0 C O R R E C T00 which the young people demonstrate their achievements in a range of areas.00 T H E36 The competition, which there is held every two years, is organized by the international37 Training Organisation. All U.K. competitors qualify for the team by getting through38 a tough national competition.Their backgrounds are vary from arts to sciences,39 and students to the self-employed. Since they do not know which skill area they上一页[1][2][3][4]下一页上一页[1][2][3][4]下一页剑桥商务英语BEC中级阅读模拟试题40 will be tested in, they must to train for everything before the start of the competition.Section BQuestions 41-45Read the text below about market research.In each line 41-45 there is one wrong word.For each line 41-45,write the correct word in CAPITAL LETTERS on your Answer Sheet.Examples:0 Your business will only success if customers like your product0 S U C C E E D00 or service and are prepared to give you money in exchange about it00 F O RMarket Research41 Before you start a business, it is importance to undertake market research42 and to assess the results with great care: you need to finding out about your43 potential customers and the state of the market, included your competitors.44 The more detailed your market research are, the more profitable your business45 is likely to be. Carry out your study thorough, and repeat it to ensure your resultsare reliable.上一页[1][2][3][4]上一页[1][2][3][4]。
剑桥商务英语考试中级模拟阅读题练习
剑桥商务英语考试中级模拟阅读题练习剑桥商务英语考试中级模拟阅读题练习A man should keep his friendship in constant repair.以下是为大家搜索的`剑桥中级模拟阅读题练习，希望对正在关注的您有所帮助!更多精彩内容请及时关注我们!. Read this advertisement a hat Fidelily Emerging Markets.. Choose the best word to fil1 each gap.. For each question (21 -35) mark one letter (A ,B,C or D) on your Answer Sheet.. One answer has been given as an example.The dynamic developing economies of the world are ripe with potential. Not only havethey …… ……example…… …… extraordinary levelsof …… …… 21 …… …… , but we believe this looks set continue , backed by …… …… 22 …… …… inflows of foreign investment. Fidelity Emerging Mark, Fundis …… ……23…… …… to help you capitalize on this promising outlook.The ……24…… …… to real suess in Emerging Markets is research and resources, of Fidelity s foremost ……25 …… As the world s largest …… 26 …… investment management organization , we can draw upon a (n) …… ……27 …… …… work of offices covering developing economies across Asia ,Latin America and Europe.This local presence means we can …… 28…… a hands-on approach ,searching out a capitalizing oninvestment …… ……29…… …… as soon as they e to light. As a result, Fidelity I bee one of the world s …… 30…… names in emerging stockmarkets : where we ……31…… manage 5pounds billionSo act now to ……32…… out more about the Fidelity Emerging Markets Fund ——and get the potential of these dynamic markets teamed with the strength of the Fidelity organization. For more …… …… 33 …… , call us , freeof …… …… 34 …… …… , from any of the countries below. If you …… ……35…… `…… elsewhere ,please use the UK number or post or fax the coupon.Example:A. deniedB. climbedC. demonstratedD. mentionedAnswer: C21. A. growth B. decrease C. height D. diminish22. A. slow B. increasing C. reducing D. fast23. A. thought B. designed C. considered D. supposed24. A. road B. method C. reason D. key25. A. words B. slogans C. ways D. strengths26. A. independent B. wealthy C. prosperous D. national27. A. intensive B. thick C. narrow D. extensive28. A. move B. apply C. reply D. demand29. A. situations B. disadvantages C. opportunities D. conditions30. A. few B. many C. honourable D. leading31. A. currently B. formerly C. recently D. likely32. A. look B. discover C. find D. learn33. A. news B. data C. information D. knowledge34. A. money B. pay C. fee D. charge35. A. live B. wait C. talk D. sleep。
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剑桥商务英语阅读模拟试题PART FIVE
Section A
Questions 36-40
Read this letter to the editor of a magazine.
In most of the lines (36-40) there is one extra word which does not fit in. One or two lines, however, are correct.
If the line is correct ,put a tic k (√) in the space on
your .4nswer Sheet.
If there is an extra word in the line ,write that word in the space on your Answer Sheet.
Example :
New Mexico's mineral industries make up for about one third of...for
the state's 1.9 billion general-fund income in fiscal year 1991...√ . .
LETTER TO the EDITOR
Sir-you say that New Mexico has "few natural resources".
36. However ,the mineral industry in New Mexico is one of the
37. state's most strongest economic forces. In 1991 New Mexico
38. ranked fourth one in the United States in production of natural gas.
39. Ten combined value of those oil and gas production was S 2.
8 billion dollars.
40. New Mexico came through the recent recession in much better shape than most other states.
PART FIVE
Section A
36. most是多余,应删掉.
37. one是多余,应删掉.
38. those是多余,应删掉.
39. dollars 是多余,应删掉.
40. 没有多余的词.
Section B
Questions 41 45
the following is an English translation of the description of a Japanese product.
In each line there is one wrong word.
For each numbered line (41-45) write the correct word in the space on your Answer Sheet.
Example :
In despite of the price we'll import this product.... . .spite...
the Sharp FO-9000 works in three steps. First ,you tell the machine
41. the size of the photo to be sent out ,and the FO-9000 scans it onto their
42. hard disk. then, the fax sends the data though the phone
lines
43. to the fax in other office, Finally ,the second fax
recreates the image.
44. the machine measures 16 inches height by 18 wide by 17 deep
45. and weights88 pounds. the price is high: $ 63,990 a
pair,since what use is only one?
答案
41. their应改为its
42. though应改为through
43. other应改为another
44. height应改为high
45. weights 应改为weighs
完整拼出下列句中空格处的`单词,注意:是完整拼出.
1. It is r( )e to say you don't like hot food, when she spends so long preparing it. 不礼貌的
2. He seemed to s( )n women and never married. 藐视
3. He becomes very t( )e when he gets drunk. 多话的
4. His a( )e toward school changed from dislike to great enthusiasm. 态度
5. He is a memeber of the college f( )y. 教职员
参考答案：
1. 正确答案:rude 题目翻译:当她花了很多时间准备,你说不喜欢热的食物是粗鲁的.
2. 正确答案:scorn 题目翻译:他轻视妇女没有结婚.
3. 正确答案:talkative 题目翻译:他喝了酒后变得话多了.
4. 正确答案:attitude 题目翻译:他对学校的态度从不喜欢到非常热情.
5. 正确答案:faculty 题目翻译:他是一名大学讲师。