牛津高中英语模块四Unit1WordPower

• How are these words formed? • When you come across unfamiliar
words, do you often use the knowledge of word formation to guess their meanings? If so, can you give some examples?
interest n./ v. interesting adj.
decide v.
decision n.
An English word can have several derivatives. Many English words share the same root word even though they have different meanings or parts of speech.
already an ice cream shop there. What could you do to make sure that your new shop would be successful? Think about the following questions: • Do you think that the people in the other area will have the same taste in ice cream as the people in your local area?
-less
without
careless
Some common prefixes:
Prefix unindisremis-
Meaning not not
opposite do again badly or wrongly
Examples unfair, unhappy incorrect, invisible disable, dishonest
rewrite, retell
mistake, misdirect
Suppose you own a small ice cream shop and people from your local area like your ice cream very much. You have many customers and your shop is doing very well. Now you would like to expand your market and sell ice cream in another area. However, there is
• In order to make your new shop successful, do you think you would need to know about your competitor? • What else do you need to do?
Read the passage on Page 7. Focus on the meanings of the sales and marketing terms. You can compare your sales plan discussed before with the ideas introduced in this part. No matter what you are trying to sell, the basic rules of sales and marketing are always the same.
We can create adjectives by adding suffixes to nouns or verbs. Read the dialogue on Page 6 and think about how the adjectives in blue are formed.
Below are some of the different suffixes used to form adjectives:
+y + ly Noun + ic + al + ous + ful
health healthy week weekly hero heroic origin original danger dangerous help helpful
+ ed amaze amazed Verb + ing excite exciting
Some common suffixes:
Suffix
Meaning
Examples
-ical having the quality practical
of
-able having the ability of believable
-ous
like, full of adventurousHale Waihona Puke Baidu
-ful characterized by handful
Word Power
Using suffixes & Sales and marketing
Brainstorming
Look at the following words and
tell us what part of speech each
word is.
health n.
healthy adj.
+ able enjoy enjoyable + ive attract attractive
Read the advertisement on Page 6 and fill in blanks. Form adjectives by adding the correct suffixes to the words in brackets. Answers: 1. __lo_v_e_l_y__ 2. a_t_t_r_a_c_ti_v_e 3. _b__o_ri_n_g__ 4. _e_n_e_rg_e_t_i_c 5. _f_r_ie_n_d_l_y_ 6. e_n_j_o_y_a_b_l_e 7. _w__e_a_lt_h_y_ 8. __lu_c_k_y___ 9. _f_a_n_t_a_st_i_c