电子商务概论 英文版 第二版ppt课件
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BASIC B2B COห้องสมุดไป่ตู้CEPTS
business-to-business e-commerce (B2B EC) Transactions between businesses conducted electronically over the Internet, extranets, intranets, or private networks; also known as eB2B (electronic B2B) or just B2B.
Sell-side Buy-side Exchanges Supply chain improvements and
collaborative commerce
.
5
Concepts, Characteristics, and Models of B2B EC
.
6
Concepts, Characteristics,
types. 10. Describe B2B portals. 11. Describe third-party exchanges. 12. Describe partner relationship management
(PRM).
.
2
Concepts, Characteristics, and Models of B2B EC
.
9
Concepts, Characteristics, and Models of B2B EC
Types of Transactions
spot buying The purchase of goods and services as they are needed, usually at prevailing market prices.
private e-marketplaces Markets in which the individual sell-side or buy-side company has complete control over participation in the selling or buying transaction.
B2B CHARACTERISTICS
Parties to the Transaction: Sellers, Buyers, and Intermediaries
online intermediary An online third party that brokers a transaction online between a buyer and a seller; may be virtual or click-and-mortar.
.
3
Concepts, Characteristics, and Models of B2B EC
.
4
Concepts, Characteristics, and Models of B2B EC
THE BASIC TYPES OF B2B TRANSACTIONS AND ACTIVITIES
.
1
Learning Objectives
7. Describe B2B aggregation and group purchasing models.
8. Describe other procurement methods. 9. Define exchanges and describe their major
marketplace, including auctions. 4. Describe the sell-side models. 5. Describe the characteristics of the buy-side
marketplace and e-procurement. 6. Explain how reverse auctions work in B2B.
public e-marketplaces Third-party exchanges open to all interested parties (sellers and buyers).
Supply Chain Improvers and Collaborative Commerce
.
8
Concepts, Characteristics, and Models of B2B EC
.
7
Concepts, Characteristics, and Models of B2B EC
Many-to-Many: Exchanges
exchanges (trading communities or trading exchanges) Many-to-many e-marketplaces, usually owned and run by a third party or a consortium, in which many buyers and many sellers meet electronically to trade with each other.
and Models of B2B EC
THE BASIC TYPES OF B2B EMARKETPLACES AND SERVICES
One-to-Many and Many-to-One: Private EMarketplaces
company-centric EC E-commerce that focuses on a single company’s buying needs (many-to-one, or buy-side) or selling needs (oneto-many, or sell-side).
Chapter 5
B2B E-Commerce
Learning Objectives
1. Describe the B2B field. 2. Describe the major types of B2B models. 3. Discuss the characteristics of the sell-side
business-to-business e-commerce (B2B EC) Transactions between businesses conducted electronically over the Internet, extranets, intranets, or private networks; also known as eB2B (electronic B2B) or just B2B.
Sell-side Buy-side Exchanges Supply chain improvements and
collaborative commerce
.
5
Concepts, Characteristics, and Models of B2B EC
.
6
Concepts, Characteristics,
types. 10. Describe B2B portals. 11. Describe third-party exchanges. 12. Describe partner relationship management
(PRM).
.
2
Concepts, Characteristics, and Models of B2B EC
.
9
Concepts, Characteristics, and Models of B2B EC
Types of Transactions
spot buying The purchase of goods and services as they are needed, usually at prevailing market prices.
private e-marketplaces Markets in which the individual sell-side or buy-side company has complete control over participation in the selling or buying transaction.
B2B CHARACTERISTICS
Parties to the Transaction: Sellers, Buyers, and Intermediaries
online intermediary An online third party that brokers a transaction online between a buyer and a seller; may be virtual or click-and-mortar.
.
3
Concepts, Characteristics, and Models of B2B EC
.
4
Concepts, Characteristics, and Models of B2B EC
THE BASIC TYPES OF B2B TRANSACTIONS AND ACTIVITIES
.
1
Learning Objectives
7. Describe B2B aggregation and group purchasing models.
8. Describe other procurement methods. 9. Define exchanges and describe their major
marketplace, including auctions. 4. Describe the sell-side models. 5. Describe the characteristics of the buy-side
marketplace and e-procurement. 6. Explain how reverse auctions work in B2B.
public e-marketplaces Third-party exchanges open to all interested parties (sellers and buyers).
Supply Chain Improvers and Collaborative Commerce
.
8
Concepts, Characteristics, and Models of B2B EC
.
7
Concepts, Characteristics, and Models of B2B EC
Many-to-Many: Exchanges
exchanges (trading communities or trading exchanges) Many-to-many e-marketplaces, usually owned and run by a third party or a consortium, in which many buyers and many sellers meet electronically to trade with each other.
and Models of B2B EC
THE BASIC TYPES OF B2B EMARKETPLACES AND SERVICES
One-to-Many and Many-to-One: Private EMarketplaces
company-centric EC E-commerce that focuses on a single company’s buying needs (many-to-one, or buy-side) or selling needs (oneto-many, or sell-side).
Chapter 5
B2B E-Commerce
Learning Objectives
1. Describe the B2B field. 2. Describe the major types of B2B models. 3. Discuss the characteristics of the sell-side