留学文书写作范例-市场营销(个人陈述)
出国留学文书个人陈述
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出国留学文书个人陈述尊敬的招生委员会:您好!我谨借此机会向您介绍我自己,希望能有机会去贵校深造,实现我的留学梦想。
在我国,我一直致力于追求卓越,不断挑战自我,为自己的未来铺设坚实的基石。
今天,我带着对知识的渴望和对梦想的追求,向您展示我的个人陈述。
自从初中时期,我就对计算机科学产生了浓厚的兴趣。
在我眼中,计算机不仅是一台强大的工具,还是一个充满无限可能的领域。
为了更深入地了解这个领域,我利用业余时间自学了编程语言,并在高中时期参加了一系列计算机竞赛。
这些经历使我逐渐认识到,计算机科学不仅具有强大的实用性,还拥有丰富的理论内涵。
因此,我决定将计算机科学作为我的专业方向。
在大学期间,我通过不懈努力,取得了优异的成绩。
我积极参与各类课题研究,不断提升自己的实践能力。
在此期间,我参与了一个关于大数据处理的课题,我们团队通过分析海量数据,为我国某城市交通规划提供了有力支持。
这个项目使我深刻认识到,计算机科学在解决现实问题中的重要作用。
我还参加了一次国际大学生程序设计竞赛,在这次竞赛中,我所在的团队凭借出色的表现,成功晋级决赛。
这次经历让我意识到,只有不断挑战自己,才能在计算机科学的道路上取得更高的成就。
为了进一步提高自己的专业水平,我决定出国留学。
在我看来,贵校是我理想的留学目的地,因为贵校在计算机科学领域享有盛誉,拥有 world-class师资和先进的科研设施。
我相信,在贵校的培养下,我能够更好地拓展自己的视野,提升自己的专业素养。
在未来的学习和研究中,我将致力于探索计算机科学的前沿领域,为我国乃至全球的科技进步做出贡献。
我相信,通过不断努力,我能够实现自己的梦想,成为一位杰出的计算机科学家。
除了学术方面的成就,我还在大学期间积极参加各类社团活动,锻炼了自己的团队协作和沟通能力。
我曾担任学生会主席,带领团队成功举办了一系列校园活动,受到师生的一致好评。
这些经历使我充分认识到,一个人的力量是有限的,只有团结协作,才能取得更大的成功。
市场营销专业毕业的自我介绍
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市场营销专业毕业的自我介绍
个人基本信息
大家好,我是一名市场营销专业的毕业生。
我的名字是XXX,今年XX岁。
我毕业于XXX大学市场营销专业,取得了市场营销学士学位。
下面我会向大家介绍一下我在市场营销方面的专业能力和实际经验。
专业能力
市场分析能力
在学习市场营销专业的过程中,我系统学习了市场规律、市场调查研究以及市
场分析方法等相关理论知识。
并结合实际市场案例进行实践操作,增强了市场分析的实践能力。
品牌推广能力
我熟练掌握了品牌营销推广的策略和手段,能够在品牌定位、市场推广、公关
事件等方面为企业提供有效的建议。
营销沟通能力
在大学期间,我参加过国内外知名企业的暑期实习以及校内社团,在这些活动中,我善于与人沟通,对于营销策略的制定和执行,能够有效的跟各部门沟通协调,达成共识。
实践经验
企业市场推广案例
在大学期间,我参加了一家互联网公司的市场推广实习,负责该企业在校内的
推广工作。
通过将企业产品宣传给同学,组织线下活动及线上宣传,提高了该公司品牌的知名度,并增加了企业的市场份额。
社团品牌推广案例
在校内市场营销社团的担任学术交流部干事期间,结合我自己所学的市场推广
知识,组织成功了企业品牌推广活动。
通过线上布局与线下互动,有效的提高品牌知名度,同时得到大量参加活动的同学与企业代表的好评。
最后
作为一名市场营销专业的毕业生,我已经准备好在企业营销部门的工作中投入
大量的精力和时间,充分发挥自己的专业优势,为企业发展贡献自己的一份力量。
希望我的专业能力和实践经验能够符合贵公司市场营销岗位的要求,期待您的回复,谢谢。
出国留学文书个人陈述范文(精选12篇)
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出国留学文书个人陈述范文(精选12篇)热情、性格活泼开朗的我,心理素质好,对待生活、工作乐观向上、为人真诚、坦率,善于人际关系,能吃苦耐劳,有较强的适应本事和自学本事,不易受外界环境的干扰。
在学习上,我成绩良好,多次获得奖励。
在学习专业课知识的同时,更注重理论与实践的结合工作。
利用课余时间学习食品行业相关的其他资料,使所学知识能够与社会发展相适应。
在校期间,我一向担任学生干部,工作职责心强,有较强的组织本事、领导本事以及较好的团队合作精神。
我的兴趣广泛,喜欢读书、听音乐、体育运动,多次参加各种文体活动并在各种学校学院的活动中取得良好成绩。
在家尊老爱幼,经常帮爸爸妈妈做家务是家长的好孩子,邻居的好榜样。
初中三年我学到了很多知识,思想比以前有了很大的提高,期望以后能做一个有梦想,有抱负,有文化的人,为建设社会主义中国做出自我的努力。
当然我也深刻认识到自我的不足,字写的不是很好,有时候做事情会仅有三分钟热情,我相信只要克服这些问题,我就能做的更好。
本人能自觉遵守中学生守则,进取参加各项活动,尊敬师长,与同学和睦相处,关心热爱团体,乐于帮忙别人,劳动进取肯干,自觉锻炼身体,经常参加并组织班级学校组织的各种课内外活动。
本人品德兼优、性格开朗、热爱生活,有较强的实践本事和组织本事学习之余,走出校门,本人珍惜每次锻炼的机会,与不一样的人相处,让自我近距离地接触社会,感受人生,品味生活的酸甜苦辣。
本人在校热爱祖国,尊敬师长,团结同学,乐于助人,是教师的好帮手,同学的好朋友我学习勤奋,进取向上,喜欢和同学讨论并解决问题,经常参加班级学校组织的各种课内外活动。
在家尊老爱幼,经常帮爸爸妈妈做家务是家长的好孩子,邻居的好榜样。
初中三年我学到了很多知识,思想比以前有了很大的提高,期望以后能做一个有梦想,有抱负,有文化的人,为建设社会主义中国做出自我的努力。
当然我也深刻认识到自我的不足,字写的不是很好,有时候做事情会仅有三分钟热情,我相信只要克服这些问题,我就能做的更好。
留学文书写作范例-市场营销(个人陈述)
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留学文书写作范例-市场营销(个人陈述)Personal StatementProgram Applied1: Marketing2 ManagementIn a highly competitive environment, the ability to create competitive edges over one s adversaries3 and to achieve ultimate victory in fierce competitions depends not so much on materials resources as on the mental factors of intelligence and concepts. Those concepts that can lead to new visions and perspectives and those approaches that can effectively solve problems will have the greatest value. The overriding4 factor which ensures the eventual5 materialization of new concepts and gives rise to effective approaches is management. As a branch of applied science, the science of management has crucial value not only for developing countries like China which are making uttermost efforts to catch up with the developed countries, but also for the leading multinational6 giants in the developed countries themselves. For a person like me who has decided7 to pursue marketing management as my career objective, to sharpen my intellectual caliber8, to understand the essence of management and to grasp important skills of management have become my greatest aspiration9.As a Master s student specializing in marketing and enterprise strategies, I am very proud to report that I have made some encouraging research achievements. Of the two research papers that I wrote concerning strategic development of enterprises Enterprise Strategic Alliance Based on Resource Complementarity and The Strategic Orientation10 and Countermeasures for Chinese Enterprises in International Operations in the New Millennium11, the former has been published by Economic Tribune in Sept. 2002 and the latter has been accepted for publication by China Economists12 in Feb. 2003. These two research papers are the fruition of my active involvement in a research project named Study on Chinese Enterprises Cooperation-Competition Models in Hyper-Competitive Conditions, which is sponsored by China State Natural Science Foundation (Foundation Project No. 70140132). Another paper entitled Brand Marketing: A Competitive Mode on a Higher Level in Modern Economics has been published by Contemporary Finance Economics in November this year. Those research achievements can unmistakably indicate my tremendous potential to perform much more ambitious researches in my future degree program and I am determined13 to develop this potential to the fullest extent.I completed my four-year systematic14 studies in Engineering and Management Science as an undergraduate at the School of Economics and Management, Beijing University of Aeronautics15 and Astronautics. It is precisely16 this undergraduate education that has reinforced my determination to pursue marketing management as my lifelong career. Although as an undergraduate my understanding of some courses cannot be described as profound (some might even be said to be rather superficial), my learning of those courses nevertheless widened my ken17 of knowledge and broadened my vision.In order to further enrich myself, I availed myself of every opportunity of academic exchange both on campus and off campus. I shuttled among Peking University, Central Finance and Economics University, and China Renmin University on my bicycle in order to attend lectures delivered by the country s leading scholars and entrepreneurs. Those lectures constituted an important supplement to my in-class training because they were immediately connected with the realities of Chinese society. I also benefited importantly from my extracurricular activities. As minister of the Department of Social Practices of the School s Students Union, I planned and organized the School s Festival of the Art of Management. Ialso canvassed18 Pepsi Company to sponsor our university s basketball league match. In launching those activities, I improved my organizational and managerial skills. In retrospection, my undergraduate program was most strengthened by my self-conscious attention to various applied subjects higher mathematics, statistics and probability, linear algebra19, operations research, etc. It can be said that my undergraduate education (in which my overall scholastic20 performance ranked top 4th in my class consisting of 30 students) enabled me to make some basic preparations in theoretical knowledge and in the application of mathematical tools.From Sept. 1998 to April 2000, my employment with Hisense Group in QingDao City, Shandong Province (one of the largest manufacturers of electrical appliances in China) was a major opportunity to practice what I had learned. The second year I joined the Group, the most fierce price warfare21 happened to China s electrical appliances industry. Manufacturers reduced the prices of their products to unprecedented22 low levels in order to maximize their market share. As an act of market competition, the Marketing Department where I worked launched Traveling Expositions of Hisense Products. As one ofthe four key personnel of the department, I planned and organized a series of exhibitions in most major cities in China. Our one-year efforts achieved remarkable23 market effects. In Shijiazhuan City, for instance, of a total of 30 brands, our sales of televisions and air conditioners accounted for 24% and 18% respectively in 2000. In that year s performance evaluation24, I was awarded the Group s Model Employee.My understanding of marketing was enriched and modified by my 2-year practical work experience. To me, marketing was not merely composed of such elements as product designing, promotion26 through advertising27, pricing models, and distribution channels. It also encompassed28 the analysis of the behavior both of your competitors and of consumers, studies in organization behavior, brand management, and decision-makings. Believing that a more systematic education would contribute to a more successful career, I went back to my alma mater in September 2000 and went on with a Master s program in Engineering and Management Science in order to gain knowledge on a higher professional level, to follow the most updated academic information, and to improve my managerial caliber.Backed by my work experience, my academic focus becamebetter-defined and I was more self-motivated in my studies. With a comprehensive coursework covering advanced mathematical planning, decision-making strategies, management statistics, and fuzzy mathematics, I achieved obvious improvement in theoretical knowledge and in the application of tools. I developed broader perspectives and was able to conduct my research from more advanced professional levels. My thesis, entitled A Study of Enterprises Strategic Alliances Based on an Analysis of Resource Complementarity, presented a wholly novel explanation of corporate29 alliances from the perspective of resource integration30, a perspective which differed fundamentally from the conventional view held by most scholars which explained the necessity and justification31 of corporate alliance from the angle of transaction cost and value chain.Instead of feeling contented32 with my high GPA for the Master s program (3.6), I have come to realize how much there is still for me to learn in the field of management, especially in marketing. Most universities in China treat marketing purely33 as a theoretical course, with neither case analysis nor opportunities for students to practice the theories they have learned. In terms of curriculum, studies in marketingpsychology34 and individual behavior have hardly been undertaken. Moreover, the lack of analytical35 tools has resulted in insufficient36 analysis of the market feedback. Realizing that such deficiencies can scarcely be overcome within a short period of time, I believe that a more successful career must be pursued through a Ph.D. program outside China, ideally in a first-rate university in the United States.With my undergraduate and graduate background in engineering and management science, I would like to focus on one of the following areas in your Ph.D. program: a. marketing management; b. behavioral approaches to marketing or consumer behavior; and c. channels of distribution. I have also drawn37 up my tentative career objective. I will complete my doctoral program by undertaking38 extensive researches and carrying out some specific projects. After obtaining my degree, I will seek some teaching experiences in an American university while continuing with advanced researches on the latest research topics. In this way I can keep developing my academic aptitudes39. After accumulating sufficient teaching and research experience, I will seek a teaching position in a prestigious40 university in China where I will share with my future students and colleagues my research findings and theknowledge I have acquired in the United States. I hope to develop myself ultimately into a leading specialist in marketing and management who can contribute to bringing Chinese scholarship in this field onto a more advanced level.CMU s Ph.D. program in computer science is heavily integrated with research activities and is designed to nurture41 people with raw talent and intellect in an environment which permits them thorough immersion42 in research and coursework. The program promises to produce well-educated researchers and future leaders in computer science. I am very excited over this wonderful vision because such a program offers me a basis to translate my dreams into realities. Without such a program, many of my dreams will remain mere25 fantasies.She plans to take a course in applied linguistics.她打算学习应用语言学课程。
个人陈述留学商科经历
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个人陈述留学商科经历尊敬的招生委员会:您好!我谨借此机会向您介绍我自己,并表达我对于留学深造的渴望。
在我国,商科教育一直备受重视,而我作为一名热衷于商科领域的青年,也希望能够借此机会拓宽视野,提升自己的综合素质,为未来的职业生涯打下坚实基础。
在此,我向您呈上我的个人陈述,希望能够得到您的青睐。
自从接触到商科知识以来,我对其产生了浓厚的兴趣。
在高中时期,我便选择了文科方向,主攻经济学和商务管理。
通过系统地学习,我了解了市场经济的基本原理,掌握了管理学的基本方法,也对企业运营有了初步的认识。
在此基础上,我进一步拓展了自己的知识领域,关注国内外经济发展趋势,探索商业创新模式。
在大学阶段,我继续深造商科专业,努力提高自己的专业素养。
在校期间,我积极参与各类学术研究和实践活动,不断提升自己的综合素质。
我曾担任学生会主席,带领团队成功组织了一系列校园活动,锻炼了我的团队协作能力和组织策划能力。
我还曾参加全国大学生商科竞赛,荣获优异成绩,充分展示了我的商科知识和实践能力。
在学术方面,我努力拓宽知识面,关注前沿动态。
我曾发表过多篇学术论文,参与过国家级科研项目,对商业发展和社会问题有着深刻的见解。
通过不断地研究和实践,我逐渐形成了自己的学术兴趣,即探究商业模式创新与可持续发展。
我相信,在这个领域的研究将对我未来的职业生涯产生深远影响。
留学深造是我进一步提升自己的重要途径。
我选择申请贵校的原因有以下几点:贵校在国际上享有盛誉,商科教育实力雄厚,为我提供了广阔的学术平台。
贵校的师资力量雄厚,拥有一批世界级的商科专家,他们的研究成果和教学经验将对我的学术成长产生积极影响。
贵校的多元化校园环境将使我能够与来自世界各地的优秀学生交流,拓展我的国际视野,增强我的跨文化沟通能力。
在未来留学期间,我将充分利用贵校的资源,努力提高自己的专业素养。
我将深入学习商科专业知识,为自己的职业生涯打下坚实基础。
我将积极参与学术研究和实践活动,锻炼自己的实践能力。
留学文书写作范例-国际市场营销(个人陈述)
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留学文书写作范例-国际市场营销(个人陈述)As a 23-year-old aspiring student who has grown up and received his education in pace with the evolution of China s market economy over the past two decades, I deem myself in possession of many professional qualities for undertaking a career in advanced marketing and business management. I believe that I have demonstrated more creativity, management skills, English language proficiency, and the courage to accept challenges than most of my peers on a number of important occasions being selected from a large number of competitors to study at XX University of XX on an exchange program, winning prize in the XX for University Students, launching my own company upon completing my undergraduate program. My interest and my demonstrated abilities show me unmistakably that to take up a lifelong career in high-level marketing management will be very appropriate for me because that is where my potential lies. In order to scale new heights academically and to lay a solid foundation for my later-day career development, I would like to apply for a Master s program in international marketing at the prestigious Business School in XX University. For me, this is a self-conscious attempt to face challenge and to transcend my former self.I expect to be initiated into a first-rate academic environment in which my academic foundation is consolidated and my business potential is strengthened.It was in XX Technology and Business School that I completed my undergraduate education, majoring in marketing. As an academic discipline, marketing fascinated me for its increasingly important strategic role in modern management and for its interdisciplinary character, as it encompasses management science, psychology, sociology, statistics, etc. From the very outset of my undergraduate program, I realized the importance of seeking a comprehensive development, on both academic and personal levels, in order to become a senior management professional in the future. Therefore, throughout my undergraduate program, I endeavored to make full exploitation of all the available educational resources of my university to improve my academic performance. An examination of my academic transcript will indicate that I have maintained a year-by-year ascendance in my study. Apart from that, I have also been very active in extracurricular activities and learned German and XX languages besides English. My ability to perform independent research was cultivated and improved through writing my internship treatise and graduation thesis, both of which were given a 95-point score, the highest score in my class. In particular, my thesis On the Marketing of Hi-Tech Products, by focusing on the major businessrisks involved in the marketing of hi-tech products and on the short and uncertain life cycle of those products, was rated Excellent for detailed analyses and novel perspectives that I offered in it.The most important part of my undergraduate graduate program is definitely my short but memorable stay in XX. As a junior, I was selected through a competitive screening test to embark on a 4-month exchange program with XX s XX Polytechnic on the strengths of my distinguished academic performance, English proficiency and computer skills. This exciting and memorable experience proved extremely beneficial to me I gained marked improvement in my English, was exposed to a totally different life style and educational system, and achieved new understanding of the concept of marketing. Plunged into a new academic environment, I demonstrated a creative and a critical spirit rare in Chinese students, and won appreciation from my XX professors. In attending the course High Tech Marketing, my team members and I spent the entire semester verifying the plausibility of a business proposal that I raised but was rejected by my XX advisor. Under my insistence and through my continued refinement, my business proposal achieved eventual success and has been incorporated into the overall business plan of XX Company. In another course International Business Plan, my fruitful collaboration with my XX classmates led to our team s winning of the unprecedented full mark in the final evaluation of our course project. I also accumulatedimportant experience of performing group research in the eAcademy project headed by Dr. XX, in which I was responsible for the marketing planning of the enterprise.Upon completing my undergraduate program, with the support of my friends and family members, I launched my own XX Trade Company that deals in medical equipment and provides hospital management consulting service. In doing this, I became one of the few Chinese graduates who established their own business. My business impulse originated from two sources. The first is my participation in the XX for University Students in which my team won Excellence A ward (my responsibility was to formulate marketing plans for our Optimum Company and to conduct market surveys). Another is my internship as a senior student at an e-commerce company during which I planned and organized market investigations in preparation for the marketing of the company s latest product Hospital Management Information System. I saw myself as possessing necessary business management skills and marketing potential. Managing my own company, making real business plans and designing real marketing strategies, all those have allowed me to apply my knowledge and to tap my business potential. In making this bold move, I wish to develop a clear understanding of what I am good at and to chart the course of my future career development. My present application for a Master s program at your esteemed university is motivated by my need toreceive further academic input that will enable me to develop my company into a major enterprise.According to modern management theories, successful enterprises must be highly customer-oriented and marketing is no longer the job of a particular functional department of an enterprise. As a developing country with a planned economy for many decades, China lacks a well-developed science of management and marketing, and the current marketing practices are far from mature as marketing as a standard academic discipline is only of recent origin. Y et this may prove a blessing in disguise for me as I am located at the crucial point of China s development in marketing theory and practice and I will enjoy greater chances of success. In my proposed degree program, I would like to focus on the marketing of Hi-tech products and on the marketing of multinational companies under cultural pluralism. The relationship between marketing and cultural pluralism has long been my major research concern and during my study in XX I have already paid special attention to the impact of cultural differences between East and West on marketing. In my future studies, I will be exposed a greater cultural diversity, which I believe will further facilitate my study and research. It is an art to deal with the subtle relationship between culture and marketing and I need to gain more understanding and experience in this regard.Y oung as I am, I am fully aware of the transitory nature of life and all that I can do is to race against time to maximize knowledge and expertise and to enrich the value of my life within the limited span of my life. Through my future study, I wish to develop myself into a marketing specialist. This is an objective, and I am in possession of the necessary foundation, academic and professional, and the potential for realizing this objective.。
市场营销个人自荐信范文5篇
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市场营销个人自荐信范文5篇市场营销专业是一个靠想法和口才做事的专业,这个专业的自荐信应该怎么写呢?下面是小编为大家整理的市场营销个人自荐信范文,希望能帮助到大家!市场营销个人自荐信范文1尊敬的领导:您好!很荣欣能参加贵公司的招聘会,这次贵司广纳志士,本人不才,于众多自荐者中跻身递上我诚挚的自荐信。
本人大学所学的专业是工商管理,但是却对文字情有独钟,平日喜好手不释卷,落笔而能成章,看书码字是我业余生活的全部。
由大学进入社会后,我的爱好兴趣依旧,一点也不因生活的压力而放弃,过着职业与爱好互为平行线的生活,8小时以内是职业,8小时以外是爱好,泾渭分明,倒也相安无事。
大学毕业后辗转几处,静淡无为,虽无成绩,但也积累了一定的社会经验。
人有了一定的阅历后,就会对自己的生活状态尝试着做某种改变,已过而立的我也深刻的感受到了这一点,也对自己今后人生方向做过思考,对我而言如果能将自己的爱好转化为职业,从事自己所擅长的文字工作,自己的人生或许就有了新的动力,带着这样的心态,我开始四处寻觅,密切关注着灵溪职场动态,今天终于有幸遇到了贵司。
我今天应聘的岗位是市场营销(语言文学类),我本科的专业为工商管理,与市场营销这个岗位是相对应的,我的业余爱好是文学,又与这个岗位的特殊要求相吻合。
这个岗位,我没做过,但是凭借想象,可以描出大致轮廓,我的理解是:该岗位需要一定的文字功底,同时也要搭配营销技能、沟通技巧与网络媒体经验,是一个比较综合的职位。
贵司能发展到今天,必然是各部门通力配合,领导管理有方的结果,我想也肯定有我今天应聘的这个岗位的一份功劳。
前人能做好的事,我也没有理由怀疑自己。
同时贵司所从事的是文化教育产业,以育人为目的,这是被社会上的大多数人所认可的,人的素质提升也是时代趋势,幼儿教育是一个朝阳产业,也是我心里所向往的一个纯洁职业。
写到这里,我已经把自己所想的话说完了,这也是我以教育行业门外汉的身份第一次叩门于这个行业,心里充满了不寻常,也充满了期待。
个人现实表现材料展示你的市场营销策略
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个人现实表现材料展示你的市场营销策略近年来,市场竞争日益激烈,无论是企业还是个人都需要具备强大的市场营销策略来脱颖而出。
作为一名寻求职业成功的个人,我积极探索并运用了一系列市场营销策略,展现了我的专业能力与激情。
本文将以个人现实表现材料的形式,展示我的市场营销策略与成果。
第一段:我始终坚信,市场营销的核心在于构建有吸引力的个人品牌。
为了展示我的市场营销策略,在积极参与校内活动的同时,我也注重以社交媒体平台为工具,打造自己的个人品牌形象。
通过优质内容创作,我积累了大量的粉丝和忠实读者。
我还定期组织线下活动,与粉丝们面对面交流,进一步加深了我的影响力和可信度。
第二段:另外,在个人实践中,我深知市场营销必须紧跟时代潮流。
因此,我积极学习和应用全新的数字营销策略,例如搜索引擎优化(SEO)和内容营销。
通过精确的关键词选择和内容优化,我成功提升了个人博客的搜索排名,并吸引了更多的潜在用户。
我还发挥了社交媒体的力量,通过精心设计的营销活动和有趣的内容吸引更多关注和参与。
第三段:在市场营销中,精确的市场定位和目标市场分析是取得成功的关键。
因此,我在展示个人市场营销策略的材料中,特别注重对目标市场的研究和分析。
我运用市场调研和数据分析工具,深入了解目标市场的需求和偏好,以便能够针对性地提供解决方案和创造个人竞争优势。
第四段:除了营销策略的制定,衡量市场营销成果的评估也是十分重要的。
为了能够全面了解自己的市场表现,我积极收集和分析市场数据,并根据反馈作出相应的调整。
通过分析用户的转化率、留存率和客户满意度等指标,我及时发现问题并做出针对性的优化,从而不断提升市场表现和效果。
结尾段:在这个竞争激烈的时代,市场营销策略对于每个人来说都至关重要。
通过个人现实表现材料的展示,我希望能够向您展示我的市场营销能力和潜力。
通过打造个人品牌、应用新兴数字营销策略、精准市场定位和目标市场分析以及有效评估市场表现等方面的努力,我相信我的市场营销策略将在现实中实现较大的成功。
留学个人陈述商科范文
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留学个人陈述商科范文尊敬的招生委员会:您好!我谨借此机会向您展示我的个人陈述,阐述我为何选择申请贵校的商科专业。
在我国悠久的历史和文化熏陶中,我逐渐形成了对商科的浓厚兴趣。
我相信,在这个充满挑战和机遇的时代,只有通过不断的学习和实践,才能成为一名优秀的商科人才。
因此,我希望能有机会加入贵校,追求我的学术梦想,实现人生价值。
自从高中时期,我就开始关注商科领域。
在课余时间,我通过阅读财经书籍、关注商业新闻和参加学校组织的商业竞赛,不断丰富自己的商业知识。
这些经历使我对商科产生了浓厚的兴趣,并激发了我进一步探索的热情。
为了更好地了解商科领域,我还在大学期间选修了市场营销、会计和财务管理等相关课程。
通过这些课程的学习,我对商科的基本理论和实践有了更深入的认识。
在学术方面,我成绩优异,尤其擅长数据分析、财务管理和市场营销等商科课程。
曾在校级商业案例分析大赛中获得一等奖,并在校内期刊上发表了一篇关于企业风险管理的论文。
我还积极参加各类学术活动,如全国大学生创新创业大赛、校内学术论坛等,不断提升自己的学术素养。
除了学术成绩以外,我还具备丰富的实践经验。
曾在一家知名会计师事务所实习,负责协助审计和财务报表分析。
在实习期间,我充分发挥自己的专业技能,为客户提供了高质量的财务咨询服务。
我还曾在一家互联网公司担任市场实习生,参与了多个市场营销项目的策划和执行。
这些实践经历使我更加深入地了解了商科领域的实际运作,为将来的职业生涯奠定了基础。
我认为,商科专业不仅需要具备扎实的理论基础,还需要具备良好的沟通能力、团队协作能力和创新精神。
因此,在大学期间,我积极参加各类社团活动和志愿者服务,不断提升自己的综合素质。
曾担任校学生会副主席,负责组织策划多项校园活动,锻炼了我的领导能力和团队协作精神。
我还热衷于创新和实践,参与创办了一家公益性质的创业团队,为贫困地区的孩子们提供教育援助。
这些经历使我更加坚定了选择商科专业的信念,并为实现自己的人生目标而努力。
出国留学市场营销个人陈述模板
![出国留学市场营销个人陈述模板](https://img.taocdn.com/s3/m/6caf2c67e87101f69f31954e.png)
出国留学市场营销个人陈述模板/ueditor/201709/29/2a0e8ca8046b5564b58baa697e89c7 78.jpg" title="image.png" alt="image.png"/>My practical work experience in marketing started with my employment at theSales Department of Beijing Education Cultural Communications Center uponmy graduation in the summer of 2001. Over the past one year, I participated inplanning promotion campaigns for several sets of book series and in themanagement of media publicity. I was also responsible for designing theexhibitions for those book series. However, in performing my responsibilities, Ibecame dismayed by the reality. Theoretically speaking, marketingresponsibilities within a company should be specified and marketing personnelshould perform their duties according to specialized division of labor so thatthe efficiency can be optimized. Nevertheless, in actual operations, differentdivisions of labor among different departments tend to produce conflictedinterests and communication barriers, resulting in disruptions in work schedulesand in reduced efficiency. I came to realize that teamwork is still a majorproblem within Chinese context, especially in the field of marketing, that needsto be worked out. To materialize good concepts of marketing, optimum approachesmust be adopted that can meet the changing circumstances of the environment. Myheretofore work experience shows me that, although marketing has developed intoa comprehensive discipline that is both enlightening and capable of socialguidance over a century-long innovation and evolution, the idea of marketing asthe strategic presence of a given enterprise has not yet been established withinthe Chinese economic milieu. With the increasedcompetition brought about byglobalization, especially with China’s accession to the WTO, the widely-acceptedconventional formula of “production + product + marketing”has been renderedobsolescent, unable to satisfy the needs of China’s present buyer’s market andthe necessity to maintain sustainable development after China’s WTO accession.In particular, faced with the challenges posed by the emergence of knowledgeeconomy, Chinese enterprises must revolutionize its conventional notions ofmarketing. Toward this objective, Chinese enterprises must top-level managementand marketing professionals who can formulate effective marketing strategies andestablish highly efficient marketing network. In this regard, prospectivemarketing professionals have a mission and a responsibility to perform. Apartfrom my interest and my potential, this factor constitutes the most directreason behind my current effort to apply for a Ph.D. program in marketing atyour prestigious university. It is my expectation that in my future degreeprogram I will be exposed to the most recent concepts and modes of thinking inmarketing which I can ultimately apply to the Chinese marketing practice.。
留学申请硕士-个人陈述-市场方向-范文
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留学申请硕士-个人陈述-市场方向-范文Personal StatementUnderstand the importance of marketing for all companies, whether it be small, medium or a blue chip company. I believe it would challenge my more creative side as well as testing my theoretical skills. I'm particularly interested in the more creative advertising side of marketing and the physiology behind it. With the rapid development of China’s Economy, there is always a urgent need of talent of marketing. So obtaining a degree in marketing will enable me to seek employment in a large corporation.I am currently studying at Benedictine College (Shanghai campus) for a BSc in Business degree programme. I am expected to complete the programme by July 2010. The BSc in Business programme if a four-year degree programme jointly launched by Hong Kong Institute of Continuing Education and Benedictine College. The programme is authorized to be offered at Benedictine College (Shanghai campus) and is awarded by Benedictine College. It is a advantage for Chinese students to be familiar with a multicultural English speaking environment at this college.All my bachelor studies in business interested me, but I felt my bachelor courses gave me much information relevant to a marketing course such as knowledge of human behaviour and the reasoning behind it. However I do realise the course will entail much work dealing with facts and figures.Throughout my education I contributed in many events such as induction days, sporting event supervision. I am the Chairman of the Students’ Union of the College since 2007. In this role, Ihave the chance to form my managerial capacities. It gave me the confidence to communicate well with people from all walks of life and has improved my social and inter-personal relationship skills with other students’ union members and public. This would be valuable experiences for my future learning in marketing. And it also allowed me to prove I could work effectively in this kind of occupation as the report of my peers confirmed. I feel my proven record of good time keeping, hard work and regular attendance would enable me to benefit from a place at university.In my spare time I enjoy socialising because keeping in touch with my friends is important to me and I also enjoy keeping fit and regularly go to my local leisure centre. In addition I enjoy computing and creating websites that allow me to communicate with people from across the world.My decision to study marketing has taken a lot of research and thought over the past three years of studies. After talking to several people employed in this field of work and researching what the course entails and with the rewards it holds, it was obvious that this kind of work was what I wanted to do and so I have applied to take a postgraduate degree at university to provide me with the qualifications and experience I need to follow my chosen career path.As far as I know, the UK is strong in the field of business. And there a lots of world-known universities in the UK. Having been studying for three years in Benedictine College (Shanghai Campus), I was familiar with this English teaching environment, and this will be very helpful for my future postgraduate studies in the UK if I have got the opportunity. I truly feel that placement on the courses in your university will help me in my future careerambitions in marketing. As a mature student I have acquired and will utilize in my studies aspects of self motivation, excellent time management and conscientious approach to my studies. Relevant skills I will use include those already mentioned and also the ability to work under pressure and meet deadlines, analysis and collation of complex data and can manage a wide variety of software. And by the way, living so far away from home whilst on the course would also help me gain independence and life skills.In one word, please consider to give me this opportunity to achieve my dream in UK.Magic Essay18 January 201X。
应用文写作自我介绍市场营销
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应用文写作自我介绍市场营销Hello, my name is Sarah, and I am a marketing enthusiast from New York City. 你好,我叫Sarah,我来自纽约市,是一名市场营销爱好者。
Marketing has always been a passion of mine, ever since I was a young girl drawing up pretend marketing plans for my lemonade stand. 市场营销一直是我热爱的领域,自从我还是一个小女孩的时候,我就开始为自己的柠檬水摊制定假想的市场营销计划。
I studied marketing in college and have since gained valuable experience working for various companies in the field. 我在大学里学习了市场营销,并在之后通过在不同公司工作的经验中获得了宝贵的经验。
I have a strong understanding of consumer behavior, market trends, and effective marketing strategies. 我对消费者行为、市场趋势和有效的市场营销策略有着深刻的理解。
One of my strengths is my ability to think creatively and come up with innovative marketing campaigns. 我的一项长处是我有创造性的思维能力,能够提出创新的市场营销活动。
I believe that in today's competitive market, creativity is crucial in capturing the attention ofconsumers. 我相信在当今竞争激烈的市场中,创造力在吸引消费者的注意力方面至关重要。
如何撰写一份引人注目的市场营销硕士申请个人陈述
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如何撰写一份引人注目的市场营销硕士申请个人陈述引言:市场营销硕士申请个人陈述是申请者向招生委员会展示自己的机会,展示自己在市场营销领域的专业知识和研究兴趣。
一份引人注目的个人陈述可以帮助申请者在众多申请者中脱颖而出。
本文将介绍如何撰写一份引人注目的市场营销硕士申请个人陈述。
1. 简要介绍自己的背景和目标:在个人陈述的开头,应该简要介绍自己的背景和目标。
可以提及自己的教育背景、工作经验和对市场营销的兴趣。
同时,明确表达自己申请市场营销硕士的目标和动机,例如希望通过深入学习市场营销知识和技能,为将来的职业发展打下坚实基础。
2. 强调自己的学术成就和研究兴趣:在个人陈述中,应该强调自己在学术方面的成就和研究兴趣。
可以提及自己在市场营销相关课程中的优异成绩,以及参与过的研究项目。
同时,可以描述自己对市场营销领域某个具体方向的研究兴趣,例如消费者行为、品牌管理或市场策划等。
展示自己在该领域的专业知识和研究潜力。
3. 说明自己的实践经验和技能:市场营销领域注重实践能力,因此在个人陈述中应该突出自己的实践经验和技能。
可以描述自己参与过的市场营销项目,例如市场调研、市场推广或市场分析等。
同时,可以强调自己在数据分析、市场营销工具使用和团队合作等方面的技能。
展示自己在实践中的能力和经验,以及如何将这些能力应用于未来的学习和职业发展中。
4. 表达对该学校和项目的兴趣:在个人陈述中,应该表达对申请学校和项目的兴趣和了解。
可以提及自己对该学校的研究成果和师资力量的了解,以及该学校在市场营销领域的声誉和优势。
同时,可以说明自己为什么选择该学校和项目,并描述自己希望在该学校学到什么样的知识和技能。
展示自己对该学校和项目的热情和认真态度。
5. 强调自己的个人特质和领导能力:市场营销领域需要具备创新思维、沟通能力和领导能力等个人特质。
在个人陈述中,应该强调自己具备的这些个人特质和领导能力。
可以提及自己在学校组织中的领导经验,或者在工作中展示出的团队合作和领导能力。
市场营销专业个人留学申请书
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市场营销专业个人留学申请书尊敬的招生委员会:我谨向贵校提交本人的个人留学申请,希望能够获得进入贵校市场营销专业的机会。
作为一个热爱市场营销并追求卓越的年轻人,我对市场营销充满了浓厚的热情和兴趣。
在我选择市场营销专业之前,我曾在高中时期就从新闻学、国际贸易等不同的领域进行过探索。
但是,当我接触到市场营销的理论和实践时,我发现这个领域融合了创造力、市场洞察力和战略理解力,这深深地吸引了我。
我的兴趣并不仅仅停留在理论层面,我还积极参与了市场营销实践项目。
在本科期间,我在一个跨国企业的市场部门实习了一段时间,这为我提供了实践市场营销知识的机会。
我参与了市场调研、竞争分析和新产品发展等项目,通过实际操作培养了我的团队合作能力、沟通能力和解决问题的能力。
这段实习经历使我更加坚信市场营销是我选择的正确方向,并深深地烙在我的内心。
除了实践经验,在本科期间我还积极参与了一些市场营销相关的课外活动。
我加入了学校的市场营销俱乐部,并担任了一年的俱乐部主席。
作为主席,我组织了各种市场营销活动,如营销竞赛、讲座和企业参观等,为俱乐部成员提供了实践和学习的平台。
通过这些活动,我锻炼了我的领导能力、组织能力和创新思维,也拓宽了我的视野。
继续深造是我未来发展的必经之路。
我相信,在贵校市场营销专业的培养下,我将能够获得更加系统和专业的知识,以及拓宽自己的视野。
贵校作为一所声誉卓著的学府,有着丰富的师资力量和先进的教学设施,这将为我提供一个良好的学习平台。
我希望能够跟随优秀的教授们学习,同时与优秀的同学们互相交流和学习,共同进步。
我选择贵校市场营销专业的最终目的是将自己的能力与学识应用于实践,并能够为社会做出积极的贡献。
市场营销领域正在不断发展,面临着各种挑战和机遇。
我希望通过在贵校的学习,能够在未来成为一名优秀的市场营销专业人士,为企业创造更大的价值,推动市场发展。
再次感谢您对我的关注和审查我的个人留学申请。
我诚挚地希望能够获得贵校的录取,并有机会在贵校接受世界一流的市场营销教育。
求职信应聘市场营销岗位的个人陈述
![求职信应聘市场营销岗位的个人陈述](https://img.taocdn.com/s3/m/6702bc04a9956bec0975f46527d3240c8547a113.png)
求职信应聘市场营销岗位的个人陈述尊敬的招聘经理:您好!我通过您公司的招聘信息,得知贵公司正在招聘市场营销岗位,并希望能有机会加入贵公司。
我为贵公司的专业市场营销团队工作,向您表示我的强烈兴趣并提出我对市场营销岗位的个人陈述。
首先,我具备扎实的市场营销相关知识和丰富的实践经验。
我在某知名大学市场营销专业取得了学士学位,并在过去的三年时间里,在一家国际企业的市场部门担任市场营销助理一职。
通过这段工作经历,我深入了解了市场营销的运作机制,并成功地参与了公司多个市场推广项目。
我熟悉市场调研、市场分析以及制定市场推广策略等方面的工作,并且能够灵活运用各种市场营销工具和手段。
其次,我拥有良好的沟通和团队合作能力。
市场营销是一个需要与内外部多方合作的工作,我能够与不同层级和背景的人员进行有效的沟通和协调。
在之前的工作经历中,我经常与内部的销售团队、产品团队以及供应商进行合作,共同制定和执行市场营销计划。
我也很擅长团队协作,能够与团队成员紧密配合,共同完成工作任务,并取得了显著的成绩。
另外,我注重市场动态的关注和学习。
市场营销是一个快速发展和变化的领域,我深知只有保持学习的状态,不断更新自己的知识和技能,才能在市场竞争中立于不败之地。
我经常关注市场营销领域的最新趋势和发展动态,积极参加行业相关的研讨会和培训课程,进一步提升自己的市场营销能力。
最后,我对市场营销工作充满激情和创新精神。
市场营销是一个充满挑战和机遇的领域,我对市场营销工作充满热情,并愿意不断尝试新的策略和方法。
我相信,在市场营销领域中,只有不断创新和超越常规,才能在激烈的竞争中取得成功。
如果有幸成为贵公司的一员,我将以我的专业知识和经验,为贵公司的市场营销工作做出贡献。
我相信我具备解决问题的能力、团队合作的精神以及良好的沟通能力,能够胜任市场营销岗位。
我期待着与贵公司共同成长和开创美好的未来。
再次感谢您的关注和考虑,期待能有机会与您进行面试。
谢谢!此致敬礼XXX。
时尚营销个人陈述
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时尚营销个人陈述尊敬的招生委员会:您好!我是一名热衷于时尚营销领域的年轻人,自从接触到这个行业以来,我对其充满热情并立志成为一名优秀的时尚营销专家。
在此,我诚挚地向您展示我的个人陈述,希望能借此机会向您展示我的个人经历、成就、技能、特长以及学术兴趣,让您更好地了解我。
自从高中时期,我就对时尚营销产生了浓厚的兴趣。
一方面,我热衷于关注时尚潮流,善于发现和分析市场上的热点现象;另一方面,我意识到营销在时尚产业中的重要性,它不仅关乎品牌的口碑和销量,更是一个创意与策略的结晶。
因此,我决定将时尚营销作为我的职业发展方向。
在大学期间,我主修市场营销专业,并积极参与了各类实践活动。
我曾担任学校市场营销协会的会长,带领团队成功举办了多场市场营销竞赛和讲座,吸引了众多企业和学生的关注。
我还曾实习于一家知名时尚品牌公司,担任市场策划实习生,参与了多个营销项目的策划和执行,积累了丰富的实践经验。
在学术方面,我注重理论与实践相结合。
我曾撰写一篇关于时尚营销的论文,通过对市场上热门时尚品牌的案例分析,提出了关于时尚营销策略的创新观点。
这篇论文在全校的学术竞赛中获得了优异成绩,也使我更加坚定了在时尚营销领域深入研究的决心。
除了专业技能和学术成就,我还具备较强的团队协作能力和沟通表达能力。
在团队合作项目中,我擅长发挥自己的优势,与团队成员共同解决问题,取得了良好的成果。
同时,我善于倾听他人的意见,能够理解和满足他人的需求,这使我在团队中扮演了重要的角色。
在沟通表达方面,我具备较强的文字功底和公众演讲能力,这使我在面对挑战时能够从容应对,赢得他人的认可。
在面对未来的职业规划时,我希望建立在时尚营销领域的基础上,进一步提升自己的专业素养和技能。
我希望能够在研究生阶段接触到更先进的理论知识,与国际接轨,为我国时尚产业的发展贡献自己的力量。
在未来的工作中,我将不断学习,勇于创新,努力成为一名优秀的时尚营销专家。
谢谢您花时间阅读我的个人陈述!此致敬礼!。
市场营销就业自述书
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市场营销就业自述书市场营销是一门与商业发展息息相关的学科,具有广阔的就业前景和发展空间。
如今,随着经济的发展,市场营销也日益受到企业的重视,市场营销从业者需具备较广泛的知识和技能,才能胜任岗位,并且得到更好的发展。
一、个人介绍作为一名市场营销专业的学生,我非常喜欢接触各种不同类型的营销案例,并且乐于思考如何应对各种不同形式的市场竞争。
在这个过程中,我意识到市场营销并不仅仅是推销产品或服务,它更像一种全面的思考方式,需要我们考虑世界在不断变化中的趋势以及众多不同的用户的需求。
基于此,我在学习中乐于探索不同领域的市场营销案例,并且锻炼自己的思维能力。
二、职业规划在未来,我希望成为一名专业的市场营销经理,负责公司整体的市场战略规划。
这样的职位不仅需要对市场有深刻的了解,还需要整合多种资源,包括财务、研发、生产等多个部门,协同完成企业目标。
在学校期间,我曾参与过多个市场营销项目,对各种软件工具与技能具有较高的熟练度。
这些经验为我将来成为一名优秀的市场营销经理奠定了基础。
三、就业方向在寻找就业机会时,我对在线教育、软件、数据及信息等领域的市场营销具有特别的兴趣。
在线教育近年来迎来了一波新的发展机遇,拥有广阔的市场前景;而作为信息时代的代表,数据市场越来越受到企业的重视。
另外,软件行业的不断创新也为市场营销提供了更广泛的发展机会。
四、职业目标首先,我想在公司业务的深入发展中,担任一名市场营销经理,负责制定整体的市场计划,带领市场团队开发新市场以及维护老客户。
同时,我也想在未来的10年内成为一名行业内的专家,能够备受业内人士的尊重。
我希望在业内拥有深厚的人脉关系,成为一名引领行业的思想领袖。
最后,我想在30岁之前创立自己的公司,实现自我价值和个人梦想。
这个公司将致力于利用互联网和大数据技术,为中小型企业打造适合自身发展的品牌营销战略,为企业提供全方位的市场咨询服务。
总之,在选择市场营销这个岗位时,我深知这是一门需要长期扎实的基础和广泛知识储备,持续学习,不断探索,才能做到最好。
留学推荐信营销中文范文
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您好!我谨以此信向您强烈推荐我指导的学生,张XX,他即将申请贵校的XX专业。
作为张XX的导师,我有幸见证了他在过去几年的学习和成长,深知他的学术潜力、创新精神以及个人品质。
在此,我非常荣幸地向您保证,张XX将成为贵校的一名优秀学生。
张XX同学自入学以来,始终展现出极高的学习热情和强烈的求知欲。
他在我的指导下,不仅在学术上取得了显著的成绩,更在实验室实践中展现出了非凡的才能。
以下是我对张XX在各方面能力的详细介绍:一、学术能力张XX在本科期间的专业成绩一直名列前茅,尤其擅长数学、物理等基础学科。
在课程学习中,他总是能够迅速掌握知识要点,并将其应用于实际问题解决中。
此外,他还积极参与科研项目,对科研工作充满热情。
在参与我的科研项目期间,他独立完成了多项实验,并成功发表了学术论文。
二、创新精神张XX具备较强的创新意识和实践能力。
在实验室中,他经常提出新颖的观点和解决方案,为团队带来了许多有益的启示。
在参与“本科生百项工程创新实验”活动中,他所在的团队成功申请到学校创新实验经费,并取得了良好的实验成果。
三、团队协作张XX具有良好的团队协作精神。
在实验室工作中,他善于与同学沟通交流,共同解决实验过程中遇到的问题。
在团队项目中,他充分发挥自己的优势,为团队的成功做出了重要贡献。
四、个人品质张XX具有强烈的责任感、严谨的治学态度和良好的道德品质。
他诚实守信,尊敬师长,关心同学,积极参与社会实践活动。
在日常生活中,他乐于助人,为人正直,深受同学们的喜爱。
综上所述,我认为张XX具备在贵校深造的潜力。
他不仅在学术上表现出色,更具备创新精神和团队协作能力。
我相信,在贵校的优质教育资源和浓厚学术氛围中,张XX必将取得更加辉煌的成就。
最后,我衷心希望贵校能够给予张XX申请贵校的机会。
如有任何疑问,请随时与我联系。
感谢您在百忙之中阅读此信,期待贵校的积极回复。
此致敬礼!推荐人:XXX职务:XX大学XX学院教授联系方式:电话:XXX,邮箱:XXX地址:XX大学XX学院,邮编:XXX[注:以上推荐信内容仅供参考,具体内容请根据实际情况进行修改。
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留学文书写作范例-市场营销(个人陈述)Personal StatementProgram Applied1: Marketing2 ManagementIn a highly competitive environment, the ability to create competitive edges over one s adversaries3 and to achieve ultimate victory in fierce competitions depends not so much on materials resources as on the mental factors of intelligence and concepts. Those concepts that can lead to new visions and perspectives and those approaches that can effectively solve problems will have the greatest value. The overriding4 factor which ensures the eventual5 materialization of new concepts and gives rise to effective approaches is management. As a branch of applied science, the science of management has crucial value not only for developing countries like China which are making uttermost efforts to catch up with the developed countries, but also for the leading multinational6 giants in the developed countries themselves. For a person like me who has decided7 to pursue marketing management as my career objective, to sharpen my intellectual caliber8, to understand the essence of management and to grasp important skills of management have become my greatest aspiration9.As a Master s student specializing in marketing and enterprise strategies, I am very proud to report that I have made some encouraging research achievements. Of the two research papers that I wrote concerning strategic development of enterprises Enterprise Strategic Alliance Based on Resource Complementarity and The Strategic Orientation10 and Countermeasures for Chinese Enterprises in International Operations in the New Millennium11, the former has been published by Economic Tribune in Sept. 2002 and the latter has been accepted for publication by China Economists12 in Feb. 2003. These two research papers are the fruition of my active involvement in a research project named Study on Chinese Enterprises Cooperation-Competition Models in Hyper-Competitive Conditions, which is sponsored by China State Natural Science Foundation (Foundation Project No. 70140132). Another paper entitled Brand Marketing: A Competitive Mode on a Higher Level in Modern Economics has been published by Contemporary Finance Economics in November this year. Those research achievements can unmistakably indicate my tremendous potential to perform much more ambitious researches in my future degree program and I am determined13 to develop this potential to the fullest extent.I completed my four-year systematic14 studies in Engineering and Management Science as an undergraduate at the School of Economics and Management, Beijing University of Aeronautics15 and Astronautics. It is precisely16 this undergraduate education that has reinforced my determination to pursue marketing management as my lifelong career. Although as an undergraduate my understanding of some courses cannot be described as profound (some might even be said to be rather superficial), my learning of those courses nevertheless widened my ken17 of knowledge and broadened my vision.In order to further enrich myself, I availed myself of every opportunity of academic exchange both on campus and off campus. I shuttled among Peking University, Central Finance and Economics University, and China Renmin University on my bicycle in order to attend lectures delivered by the country s leading scholars and entrepreneurs. Those lectures constituted an important supplement to my in-class training because they were immediately connected with the realities of Chinese society. I also benefited importantly from my extracurricular activities. As minister of the Department of Social Practices of the School s Students Union, I planned and organized the School s Festival of the Art of Management. Ialso canvassed18 Pepsi Company to sponsor our university s basketball league match. In launching those activities, I improved my organizational and managerial skills. In retrospection, my undergraduate program was most strengthened by my self-conscious attention to various applied subjects higher mathematics, statistics and probability, linear algebra19, operations research, etc. It can be said that my undergraduate education (in which my overall scholastic20 performance ranked top 4th in my class consisting of 30 students) enabled me to make some basic preparations in theoretical knowledge and in the application of mathematical tools.From Sept. 1998 to April 2000, my employment with Hisense Group in QingDao City, Shandong Province (one of the largest manufacturers of electrical appliances in China) was a major opportunity to practice what I had learned. The second year I joined the Group, the most fierce price warfare21 happened to China s electrical appliances industry. Manufacturers reduced the prices of their products to unprecedented22 low levels in order to maximize their market share. As an act of market competition, the Marketing Department where I worked launched Traveling Expositions of Hisense Products. As one ofthe four key personnel of the department, I planned and organized a series of exhibitions in most major cities in China. Our one-year efforts achieved remarkable23 market effects. In Shijiazhuan City, for instance, of a total of 30 brands, our sales of televisions and air conditioners accounted for 24% and 18% respectively in 2000. In that year s performance evaluation24, I was awarded the Group s Model Employee.My understanding of marketing was enriched and modified by my 2-year practical work experience. To me, marketing was not merely composed of such elements as product designing, promotion26 through advertising27, pricing models, and distribution channels. It also encompassed28 the analysis of the behavior both of your competitors and of consumers, studies in organization behavior, brand management, and decision-makings. Believing that a more systematic education would contribute to a more successful career, I went back to my alma mater in September 2000 and went on with a Master s program in Engineering and Management Science in order to gain knowledge on a higher professional level, to follow the most updated academic information, and to improve my managerial caliber.Backed by my work experience, my academic focus becamebetter-defined and I was more self-motivated in my studies. With a comprehensive coursework covering advanced mathematical planning, decision-making strategies, management statistics, and fuzzy mathematics, I achieved obvious improvement in theoretical knowledge and in the application of tools. I developed broader perspectives and was able to conduct my research from more advanced professional levels. My thesis, entitled A Study of Enterprises Strategic Alliances Based on an Analysis of Resource Complementarity, presented a wholly novel explanation of corporate29 alliances from the perspective of resource integration30, a perspective which differed fundamentally from the conventional view held by most scholars which explained the necessity and justification31 of corporate alliance from the angle of transaction cost and value chain.Instead of feeling contented32 with my high GPA for the Master s program (3.6), I have come to realize how much there is still for me to learn in the field of management, especially in marketing. Most universities in China treat marketing purely33 as a theoretical course, with neither case analysis nor opportunities for students to practice the theories they have learned. In terms of curriculum, studies in marketingpsychology34 and individual behavior have hardly been undertaken. Moreover, the lack of analytical35 tools has resulted in insufficient36 analysis of the market feedback. Realizing that such deficiencies can scarcely be overcome within a short period of time, I believe that a more successful career must be pursued through a Ph.D. program outside China, ideally in a first-rate university in the United States.With my undergraduate and graduate background in engineering and management science, I would like to focus on one of the following areas in your Ph.D. program: a. marketing management; b. behavioral approaches to marketing or consumer behavior; and c. channels of distribution. I have also drawn37 up my tentative career objective. I will complete my doctoral program by undertaking38 extensive researches and carrying out some specific projects. After obtaining my degree, I will seek some teaching experiences in an American university while continuing with advanced researches on the latest research topics. In this way I can keep developing my academic aptitudes39. After accumulating sufficient teaching and research experience, I will seek a teaching position in a prestigious40 university in China where I will share with my future students and colleagues my research findings and theknowledge I have acquired in the United States. I hope to develop myself ultimately into a leading specialist in marketing and management who can contribute to bringing Chinese scholarship in this field onto a more advanced level.CMU s Ph.D. program in computer science is heavily integrated with research activities and is designed to nurture41 people with raw talent and intellect in an environment which permits them thorough immersion42 in research and coursework. The program promises to produce well-educated researchers and future leaders in computer science. I am very excited over this wonderful vision because such a program offers me a basis to translate my dreams into realities. Without such a program, many of my dreams will remain mere25 fantasies.She plans to take a course in applied linguistics.她打算学习应用语言学课程。