《工商管理专业英语》翻译汇总
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1.现代管理学The modern era of management began early in the 20th century when classical
theorists,economists,and industrial engineers offered a classical approach to increase the productivity of individuals and organizations.
2.例如一种管理理论For example ,a management theory that emphasizes employee satisfaction
may be more helpful in dealing with a high employee turnover than with delays in production.
3.甚至在今天Even today ,a great deal of what we know about management comes from the
autobiographies and memoirs of men and women who are or have been practicing managers.
4.尽管这些办法Although these approaches evolved in historical sequence ,later ideas have
always replaced early ones.
5.在过去的30年During the last 30 years or so ,there have been attempts to integrate the three
approaches to management—classical,behavioral,and management science.
6.在这种情况下In this situation ,a compromise is necessary for the overall syetem to achieve
its objective.
7.例如严格的计划For example ,rigid plans,clearly defined jobs,antocratic leadership ,and tight
controls have at times resulted in high productivity and satisfied workers.
8.换言之In other words,the contingency approach seeks match different situations with
different management methods.
9.当然富有远见Of cause ,having a vision is no guarantee of success.
10.通常一份任务 A mission statement often focus on the market and customers that the
company serves.
11.这些管理人员These managers are the strategists who develop the plans that guide the
organization toward its goals.
12.与其他人的沟通All the skills required to communicate with other people ,work effectively
with them , motive them ,and lead them are interpersonal skills.
13.为了把梦想变成In order to transform vision to reality ,managers must define specific goals
and objectives.
14.最好的企业目标The best organizational ,measurable ,relevant ,challenging ,attainable ,and
time limited.
15.折扣的发生A allowance occurs when a customer is not satisfied with a purchase for some
reason.
16.企业在计算These refunds and price reductions must be considered when the firm computers
its net sales figure for the period.
17.一系列这样的A series of these statement is a valuable tool for directing and controlling the
business.
18.商人们谈及Businesspeople commonly use accounting terms when talking about
costs ,prices ,and profit.
19.一份损益表The basic components of an operating statement are sales ,costs ,and profit or
loss.
20.零售商们正在寻求Retailers are searching for new marketing strategies to attract and hold
customers.
21.零售商们必须对Retailers must decide on three major product variables :product
assortment ,services mix ,and store atmosphere.
22.多数零售商不能Too many retailers fail to define their target markets and positions clearly.
23.零售商的价格A retailer’s price policy is a crucial positioning factor and must be decided in