体验商务英语第3册全册配套PPT教学课件
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体验商务英语3第二版Unit3Organization ppt课件
Reading
A successful organization
C Which of these statements are true? Correct the false ones.
1 Everyone has their own office. false 2 Liisa Joronen believes cleaners can feel good
2 Which people in your organization have their own office? Do they have their own office because of a) seniority; b) a need for confidentiality; c) the type of work they do?
Reading SOL Cleaning Services provides services throughout A successful Finland and in Estonia, Latvia and Russia. We offer our organization clients a centralized package comprising most
3 Unit
Organization
‘How many people work in your office? About half.’
Starting up 1 Would you like to work in the building in the photo below? Explain why or why not.
important. true 6 SOL thinks measuring performance restricts
体验商务英语3-unit-9-课件PPT课件
完整版课件
13
Market leader book three
Unit nine Money
Lesson two
language review listening: making loans
完整版课件
Market leader book three
Unit nine Money
Lesson two Language review: trends
The Saudi prince 沙特王子 Netscape Communication网景通讯公司 Claude Monet(1840-1926)克洛德·莫奈
完整版课件
Market leader book three
Unit nine Money
Lesson one Skills: Dealing with figures
4
Gain, improve, increase, rise
5
4
halve
2
6
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Level off
Market leader book three
Unit nine Money
Lesson two
Vocabulary:
Language review: trends
7
8
peak
plummet
Verb Decline Decrease double Drop Fall Fluctuate Gain Halve Improve Increase来自NounA decline
A
decrease a
doubling a
drop
a
fall
a
fluctuation a
体验商务英语(第二版)课件第3册Unit 11 Ethics
2. Is it always wrong to lie? 3. If you knew your brother was selling
fakes would you tell the police?
UNIT ELEVEN ETHICS
MARKET LEADER BOOK THREE
Warmer: comment on the quotation
Those are my principles; if you don’t like them, I have others.
Groucho Marx
Too many principles applying to the same issue would lead to no principles at all!
3. ethics: the branch of philosophy that deals with moral principles
e.g. -Ethics is a branch of philosophy. - The ethics of his decision are doubtful.
e.g. personal ethics, social ethics, professional ethics, business ethics, medical ethics, code of ethics
UNIT ELEVEN ETHICS
MARKET LEADER BOOK THREE
Warmer: vocabulary nபைடு நூலகம்tes
MARKET LEADER BOOK THREE UNIT ELEVEN ETHICS
Vocabulary
Honesty and dishonesty
fakes would you tell the police?
UNIT ELEVEN ETHICS
MARKET LEADER BOOK THREE
Warmer: comment on the quotation
Those are my principles; if you don’t like them, I have others.
Groucho Marx
Too many principles applying to the same issue would lead to no principles at all!
3. ethics: the branch of philosophy that deals with moral principles
e.g. -Ethics is a branch of philosophy. - The ethics of his decision are doubtful.
e.g. personal ethics, social ethics, professional ethics, business ethics, medical ethics, code of ethics
UNIT ELEVEN ETHICS
MARKET LEADER BOOK THREE
Warmer: vocabulary nபைடு நூலகம்tes
MARKET LEADER BOOK THREE UNIT ELEVEN ETHICS
Vocabulary
Honesty and dishonesty
体验商务英语视听说unit3 ppt课件
investment. c. A share in the ownership of a company.
c
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Build two vocabulary networks around these topics:
1. Currency 2. Shares
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The language of graphs
Verbs used in the news: fell; plunged; soared; stabilize, recover
UP
DOWN NO CHANGE
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The language of graphs
√ 0181 442 5655, ext 39
• 如果老师最后没有总结一节课的重点的难点，你 是否会认为老师的教学方法需要改进？
• 你所经历的课堂，是讲座式还是讨论式？ • 教师的教鞭
• “不怕太阳晒，也不怕那风雨狂，只怕先生骂我 笨，没有学问无颜见爹娘 ……”
• “太阳当空照，花儿对我笑，小鸟说早早早……”
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Sentence correction.
By how much points did the Dow Jones index fall? ___5__0_8__p_o__in_t_s____________________________
What percentage was this? ___2__0_%___________________________________
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T1:
c
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Build two vocabulary networks around these topics:
1. Currency 2. Shares
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2020/12/15
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The language of graphs
Verbs used in the news: fell; plunged; soared; stabilize, recover
UP
DOWN NO CHANGE
2020/12/15
15
The language of graphs
√ 0181 442 5655, ext 39
• 如果老师最后没有总结一节课的重点的难点，你 是否会认为老师的教学方法需要改进？
• 你所经历的课堂，是讲座式还是讨论式？ • 教师的教鞭
• “不怕太阳晒，也不怕那风雨狂，只怕先生骂我 笨，没有学问无颜见爹娘 ……”
• “太阳当空照，花儿对我笑，小鸟说早早早……”
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Sentence correction.
By how much points did the Dow Jones index fall? ___5__0_8__p_o__in_t_s____________________________
What percentage was this? ___2__0_%___________________________________
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5
T1:
体验商务英语(第二版)课件第3册Unit 12 Leadership
Reading The founder of Ikea
The following article is about Ingvar Kamprad, the founder of Ikea, A the home furnishings retail giant. Which of the following do you
A
Listen to the first part of an interview with Max Landsberg.ቤተ መጻሕፍቲ ባይዱWhat three qualities do leaders of large companies usually have?
1 Vision: leaders must create a picture of where the organisation is going and each person’s role in this process of change.
Which of the adjectives below would you use to describe an ideal A leader? Give reasons for your choice. What adjectives would you
add?
decisive charismatic cautious aggressive magnetic
Reading
The founder of Ikea
B Read the article to check your answers B to Exercise A.
• drive an old car – yes, a 10-year-old Volvo • travel first class – no, he travels economy class: he wants to set an example to employees • be dyslexic – yes, he has fought against it, as well as illness • be formal – no, he hugs his employees and tells them to call him Ingvar • be careful with money – yes, for example he recently found a cheaper barber • dress smartly – no, his dress style at work is informal, but he does like to buy a smart shirt and a cravat from time to time • love detail – yes, for example after a recent visit to some of the stores there was a list of 100 ‘details to discuss’ • make short-term decisions – no, for example when Ikea opened in Russia, they accepted the idea of losing money for 10 years. In this context, explain the idea of ‘going public’ i.e. selling shares on the stock market to raise money for investment something Kamprad refuses to do. By maintaining family control, he can avoid short-termism, something that outside investors are often accused of.
体验商务英语(第二版)课件第3册unit 8 Employment(book 3)
Unit 8 Employment
Warmer: vocabulary notes
Look for employment
seek, find, gain, get, obtain, secure, take up, give up, lose, give sb., offer sb., create, generate, provide, boost, increase, raise, stimulate
1
3 2 4 6 5
6 to check
f ) a job offer
B Listen to a consultant talking about the recruitment
process to check your answers.
Unit 8 Employment C Complete the text using words or phrases C from
Unit 8 Employment D
Which of these words would you use to describe yourself in a work or study situation? • confident • reliable • proud • loyal • determined • charismatic • adaptable • resourceful • meticulous
a letter from a previous employer testifying to someone's ability or reliability Zodiac sign with supposed planetary influence on human affair. Blood type
体验商务英语3第二版PPTUnit3Organization
important. true 6 SOL thinks measuring performance restricts
freedom. false 7 Every month Liisa Joronen measures each
team’s performance. false 8 All the information is stored in filing cabinets. false
3 What does SOL do? It’s a cleaning company.
Reading B Read the article and match the headings below to
A successful
paragraphs 2, 3, 4, 5 and 6.
organization
head office company car graduation ceremony 3 phrases with of
Director of Communications sales of last month 4 compound nouns forming one word
boardroom businessman notebook airshow
1 Stock levels have been low for two weeks now. - warehouse
2 Can you e-mail these sales figures through to head office as soon as possible? branch/outlet
Vocabulary Listen to the comments from different places in the Company organization and write them down. Then match them structure to the places in Ex A.
freedom. false 7 Every month Liisa Joronen measures each
team’s performance. false 8 All the information is stored in filing cabinets. false
3 What does SOL do? It’s a cleaning company.
Reading B Read the article and match the headings below to
A successful
paragraphs 2, 3, 4, 5 and 6.
organization
head office company car graduation ceremony 3 phrases with of
Director of Communications sales of last month 4 compound nouns forming one word
boardroom businessman notebook airshow
1 Stock levels have been low for two weeks now. - warehouse
2 Can you e-mail these sales figures through to head office as soon as possible? branch/outlet
Vocabulary Listen to the comments from different places in the Company organization and write them down. Then match them structure to the places in Ex A.
体验商务英语(第二版)课件第3册Unit 9 Trade
Unit
9
Trade
The merchant has no country.
--Thomas Jefferson (1743–1826), principal author of the Declaration of Independence
Starting up
Which of the following products you own are A imported? Where were they made?
Infant industry
Infant industries are by definition those that are not strong enough to survive open competition – they are dependent on government subsidies and protectionism in order to survive.
Vocabulary Free trade
Listen to the second part of the radio interview. Note B down five things which stop people trading freely. Explain briefly the meaning of each one.
Starting up
D
Discuss these statements. Do you agn damages local goods, services and cultures. 2 Globalisation increases competition among companies. 3 Globalisation raises people’s living standards. 4 Globalisation improves international communication and understanding.
9
Trade
The merchant has no country.
--Thomas Jefferson (1743–1826), principal author of the Declaration of Independence
Starting up
Which of the following products you own are A imported? Where were they made?
Infant industry
Infant industries are by definition those that are not strong enough to survive open competition – they are dependent on government subsidies and protectionism in order to survive.
Vocabulary Free trade
Listen to the second part of the radio interview. Note B down five things which stop people trading freely. Explain briefly the meaning of each one.
Starting up
D
Discuss these statements. Do you agn damages local goods, services and cultures. 2 Globalisation increases competition among companies. 3 Globalisation raises people’s living standards. 4 Globalisation improves international communication and understanding.
体验商务英语3Unit4Advertising省公开课金奖全国赛课一等奖微课获奖PPT课件
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Which advertisement do you like best? Why?
7/36
Discussion A What makes a good advertisement?
Good and bad advertisements
Advertising is important to any business, but
15/36
Reading
Outdoor advertising
A Understanding outdoor advertising. What outdoor advertising can you think of?
What are the advantages of outdoor advertising? Cost-effective, wide audience
11/36
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C
Which of the following statements do you agree with?
People remember advertisements, not products.
video
Advertising raises prices. Advertising has had a bad influence on children.
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
Which advertisement do you like best? Why?
7/36
Discussion A What makes a good advertisement?
Good and bad advertisements
Advertising is important to any business, but
15/36
Reading
Outdoor advertising
A Understanding outdoor advertising. What outdoor advertising can you think of?
What are the advantages of outdoor advertising? Cost-effective, wide audience
11/36
12/36
C
Which of the following statements do you agree with?
People remember advertisements, not products.
video
Advertising raises prices. Advertising has had a bad influence on children.
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
体验商务英语3第二版PPTUnit3Organization
a) assesses how the group have done 4 b) extremely interested in judging achievements 2 c) interested in people being responsible for what
they do 1 d) set up standards of achievements 3
A Read paragraph 1 of the article and answer these questions.
1 Where is SOL located?
It is in Helsinki, Finland. 2 What is unusual about the company?
You feels like you’ve entered a playground; the office explodes with color, creativity and chaos; people are walking round talking on yellow mobile (portable) phones.
caring a) decentralized b) democratic a) hierarchical b) market-driven a) progressive a)
SOL Cleaning Services provides services throughout Finland and in Estonia, Latvia and Russia. We offer our clients a centralized package comprising most services related to business and public premises. Cleaning services is the basis of our service contract, but it can easily be linked to other services. These include facility services (including reception, mail and messenger services) as well as security services, meeting and conference services, the maintenance of vending machines, replacement of carpets, washroom hygiene services, green area services and versatile local laundry services for companies and their employees. Our clients comprise companies and institutions from all business and public sectors: the food and pharmaceutical industries, hospitals, the retail sector, energy industry, schools, hotel and catering business, the metal industry and transportation.
they do 1 d) set up standards of achievements 3
A Read paragraph 1 of the article and answer these questions.
1 Where is SOL located?
It is in Helsinki, Finland. 2 What is unusual about the company?
You feels like you’ve entered a playground; the office explodes with color, creativity and chaos; people are walking round talking on yellow mobile (portable) phones.
caring a) decentralized b) democratic a) hierarchical b) market-driven a) progressive a)
SOL Cleaning Services provides services throughout Finland and in Estonia, Latvia and Russia. We offer our clients a centralized package comprising most services related to business and public premises. Cleaning services is the basis of our service contract, but it can easily be linked to other services. These include facility services (including reception, mail and messenger services) as well as security services, meeting and conference services, the maintenance of vending machines, replacement of carpets, washroom hygiene services, green area services and versatile local laundry services for companies and their employees. Our clients comprise companies and institutions from all business and public sectors: the food and pharmaceutical industries, hospitals, the retail sector, energy industry, schools, hotel and catering business, the metal industry and transportation.
体验商务英语综合教程3(第二版)答案培训课件
Think Before You Write
Effective written business communication should be structured, precise, and strategically written. Make sure to plan and outline before writing a document.
Why Business English Matters
Global Communication
In today's world, doing business requires the ability to communicate with people from different cultures. Mastery of Business English provides a competitive edge.
Use Strong and Clear Headings
Effective written communication should be straightforward and easily digestible. Using strong headings will give essential information at a glance.
Confidence in communication drastically improves when using the right words in the right situations. Confidence wins trust, which leads to a better business life.
Career Advancement
体验商务英语3第二版PPTUnit2Travel.ppt
Unit
2 Travel
‘He travels fastest who travels alone.’
Starting up
A Answer these questions individually. Then compare your answers with a partner.
1 How often do you travel by air, rail, road and sea? 2 What do you enjoy about traveling? What don’t you enjoy?
Reading Air rage
D Which of the following words from the article have a negative meaning? Use a good dictionary to help you.
rage frustration optimum
misbehavior concern valuable
Best: ‘great hotel with beautiful towels and beautiful bathrooms and nice soft bed, and good sports facilities.’ ‘the Virgin lounge, I think. That’s a good experience with all the high tech things. I like that.’ Worst: ‘things out of your control’ such as bad accommodation and delayed or cancelled flights.
their standards I think hotels will need to improve ……………………….
2 Travel
‘He travels fastest who travels alone.’
Starting up
A Answer these questions individually. Then compare your answers with a partner.
1 How often do you travel by air, rail, road and sea? 2 What do you enjoy about traveling? What don’t you enjoy?
Reading Air rage
D Which of the following words from the article have a negative meaning? Use a good dictionary to help you.
rage frustration optimum
misbehavior concern valuable
Best: ‘great hotel with beautiful towels and beautiful bathrooms and nice soft bed, and good sports facilities.’ ‘the Virgin lounge, I think. That’s a good experience with all the high tech things. I like that.’ Worst: ‘things out of your control’ such as bad accommodation and delayed or cancelled flights.
their standards I think hotels will need to improve ……………………….
体验商务英语3PPT第二版Unit1Brands
Vocabulary A Match these word partnerships to their meanings.
Brand management
BRAND
a) the name given to a product
1 loyalty 2 image by the company that makes it b) using an existing name on another type of product c) the ideas and beliefs people have about a brand d) the tendency to always buy a particular brand e) how familiar people are with a brand
Listening Why brands matter?
A Sandra Greaves is a consultant at Wolff-Olins, a leading international brand consultancy based in London. She talks about why we need brands. Listen and complete these extracts. 1 Brands are all about __________________. trust
1 What was the company? Orange
2 What is its business sector?
Mobile phones 3 What advice did they receive? Not to call the service Microtel, but to create something completely new, based on the idea of optimism.
体验商务英语(第二版)课件第3册Unit 14 Competition
5. If you lose at something, do you: a) forget about it immediately? b) think about it for a while?
c) ever forget?
6. How do you feel when you win? Do you: a) boast about it and tell everyone? b) feel good, but keep it to yourself? c) Feel sorry for the person who lost?
Over 26: highly competitive. You want to be first, best, always.
18 – 26: fairly competitive. You are ready to compete in a number of areas. 12 – 17: not very competitive. Running is more important than winning for you. 11 or 10: the rat race is not for. Relax!
Competition idioms
C Complete the following with the most suitable idiom from Exercise A.
1 It’s not a level ..p..l.a..y.i.n..g...f.i.e..l.d..... any more. As a small company it is difficult for us to compete with the big multinationals. 2 They are so far ahead of their competitors in terms of new products that it has become .a...o..n..e...h..o..r.s..e...r.a..c.e. It will be years before they face any serious competition 3 We have left all our competitors behind. We spend a lot of money on R & D so we can stay ..a..h..e..a..d...o..f..t.h..e...g..a..m...e.. . 4 The government have changed all the rules for exporters. They havem..o..v..e..d...t.h..e...g..o..a..l.p..o..s..ts, so we will have to rethink our international operation. 5 It’s a waste of time continuing with the project. It will never work. We are ...f.l.o..g..g..i.n..g...a...d..e..a..d...h..o..r.s..e..... . 6 With our market dominance in the US, we are really ...in...t.h..e...d..r..iv..i.n..g...s..e..a..t.. .
体验商务英语(第二版)课件第3册Unit 10 Quality
3. Soft elements, such as personnel, integrity, confidence, organizational culture, motivation, team spirit, and quality relationships.
Customer service
Vocabulary
Quality control and customer
service
10 Unit
QVoucoatbautliaorny
Quality control and customer
service
Quality is remembered long after the price is forgotten.
Customer service is the provision of service to customers before, during and after a purchase. According to Turban et al. (2002), "Customer service is a series of activities designed to enhance the level of customer satisfaction – that is, the feeling that a product or service has met the customer expectation."
We ......t.e..s..t.e..d....... the product under controlled conditions.
Finally, we .r..e..l.a..u..n..c..h..e..d... the redesigned product in the market.
Customer service
Vocabulary
Quality control and customer
service
10 Unit
QVoucoatbautliaorny
Quality control and customer
service
Quality is remembered long after the price is forgotten.
Customer service is the provision of service to customers before, during and after a purchase. According to Turban et al. (2002), "Customer service is a series of activities designed to enhance the level of customer satisfaction – that is, the feeling that a product or service has met the customer expectation."
We ......t.e..s..t.e..d....... the product under controlled conditions.
Finally, we .r..e..l.a..u..n..c..h..e..d... the redesigned product in the market.