新职业英语视听说教程2Unit4
新职业英语视听说Unit 4
2
Listening 1-Task 2
Ⅰ Warming-up
Suppose you are going to promote your products at a trade fair. What preparations will you make? Add as many as you can to the following list.
decrease v. 减少；减小；降低 His interest in this subject gradually decreases.
他对这门学科的兴趣逐渐减退。
2
Listening 1-Task 2
Ⅱ Extensive Listening
Listen to a conversation between Alice and Bill and decide whether the following statements are true or false. Then write down the key words to support your answers. 1. Preparations for the Expo concern Bill a lot. ☐True ☐False
OUTLINE
Listening Watching
Speaking Further Listening Fun Time
1
Listening 1-Task 1
Ⅰ Warming-up
Look at a poster of Guangzhou International Beauty Expo 2011 and fill in the blanks with relevant information. Time:
新职业英语2 unit4.热身练习和听力部分 pptx
din Reading B gB Rea
Text Task 1 Task 2
Text Reading B B-2
2. Outward telegraphic transfer
Enjoy the biggest saving by using HSBC Internet Banking any time of the day where the fee is only HK$110. if you remit funds to China’s mainland, you will enjoy a HK$30 discount for payment to accounts held with HSBC branches in China’s mainland.
Listening & Speaking Task 3 Andrew Pound is making an offer to his client. Listen to the conversation and decide whether the following statements are true or false. Then write key words to support your answers.
LTas k 5-1
A few days ago, Ivan decided to add some money to his bank account via ATM. After he put $74, the ATM took the money and To his surprise , the amount on the slip returned him a slip._______________ was $7,430,000. He got another slip — and still the amount was the same. So he decided to go to the bank and tell them about the mistake the ATM had made. Ivan arrived at the bank and told a clerk his story, also showed a slip, but the clerk was not interested in the situation. Many strange things happen , buddy,” said the clerk to the 7 “_________________________ million dollars account holder. “Come back please some other time, I’ve got a lot of things to do right now.”
(完整版)视听说第二册UNIT4
1. a majority of 2. 15 percent 3. quadrupled 4. four times 5. two-thirds
1 Believe Do not believe
e. __________ women believe both
men and woman should work outside the home, and that both should help with the children.
1. a majority of 2. 15 percent 3. quadrupled 4. four times 5. two-thirds
Stay-at-home mothers 2
a. In 1960, over 70 percent of homes had a working father and a stay-at-home mother. Today, this is true for only
Stay-at-home mothers
a. In 1960, over 70 percent of homes had a working father and a stay-athome mother. Today, this is true for only 15 percent of homes.
Today that number has increased to
________.
Keys
Lesson A Modern family trends Lesson B Family trends
Vocabulary Link Family statistics
Use the expressions to complete the statistics about American families.
新职业英语_2_通用版_Unit4
European Dollar
Korean Won
Canadian Dollar
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Unit 4 Money
Notes-1
Pound Sterling 英镑 European Dollar 欧元 Canadian Dollar 加拿大元 United States Dollar 美元 Japanese Yen 日元 Korean Won 韩国元
homejapaneseyenunitedstatesdollarpoundsterlingeuropeandollarkoreanwoncanadiandollarunit4moneynotes1poundsterling英镑europeandollar欧元canadiandollar加拿大元unitedstatesdollar美元japaneseyen日元koreanwon韩国元根据中国银行2010年12月31日外汇牌价1英镑1031人民币元1美元662人民币元100日元797人民币元1加拿大元666人民币元1欧元858人民币元100韩国元057人民币元lt
customers which could be accessed by a card. Unfortunately,
people needed to carry dozens of these cards if they were to do a day of shopping.
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名叫食客俱乐部的公司。
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Unit 4 Money
Readiห้องสมุดไป่ตู้g A
A-Trans-5
与每家公司独自为其顾客提供信用不同 的是，食客俱乐部代表多家公司为个人提供 信用。接受食客俱乐部信用卡的公司每笔交 易缴纳 7% 的手续费，信用卡使用者则须缴
新职业英语2通用版Unit4教育精品课件
新职业英语2通用版Unit4教育精品课件一、教学内容本节课我们将学习《新职业英语2通用版》的Unit4。
具体内容包括：1. 阅读：理解文章主旨，学习并掌握新词汇和短语，提高阅读技巧。
2. 听力：提高听力理解能力，学习并掌握与教育相关的词汇和表达。
3. 语法：复习并巩固过去进行时态。
4. 口语：讨论教育相关话题，提高口语表达能力。
二、教学目标1. 掌握本节课的新词汇和短语，并能熟练运用到实际情境中。
2. 提高阅读和听力理解能力，能理解并运用过去进行时态。
3. 培养学生的口语表达能力，激发他们对教育话题的兴趣。
三、教学难点与重点1. 教学难点：阅读理解、听力理解、过去进行时态的运用。
2. 教学重点：新词汇、短语的掌握，口语表达能力的培养。
四、教具与学具准备1. 教具：PPT、录音机、黑板、粉笔。
2. 学具：课本、练习册、笔记本、字典。
五、教学过程1. 导入：通过展示一组与教育相关的图片，引发学生对教育话题的兴趣，导入新课。
2. 新课内容展示：a. 阅读文章：让学生阅读文章，理解文章主旨，学习新词汇和短语。
b. 听力练习：播放与教育相关的听力材料，提高学生的听力理解能力。
c. 语法讲解：通过例句，讲解过去进行时态的用法。
d. 口语练习：组织学生讨论教育相关话题，提高口语表达能力。
3. 随堂练习：针对新课内容进行巩固练习，检查学生的学习效果。
六、板书设计1. 新词汇和短语。
2. 过去进行时态的例句。
3. 教育话题讨论的关键词。
七、作业设计1. 作业题目：a. 根据课文内容，完成课后练习题。
b. 用过去进行时态编写一段关于教育的小故事。
c. 收集与教育相关的名言，并翻译成英文。
2. 答案：见课后练习答案。
八、课后反思及拓展延伸1. 反思：本节课结束后，教师应反思教学方法是否得当，学生是否掌握了教学内容，并对不足之处进行改进。
2. 拓展延伸：鼓励学生课后关注教育新闻，了解国内外教育现状，提高英语实际应用能力。
新职业英语-2-通用版-Unit4
职业综合
英语 2 Unit 4 Money
RTeext Aa-4ded States Dollar
Pound Sterling
European Dollar
Korean Won
Canadian Dollar
职业综合
英语 2 Unit 4 Money
Notes-1
Pound Sterling 英镑 European Dollar 欧元 Canadian Dollar 加拿大元 United States Dollar 美元 Japanese Yen 日元 Korean Won 韩国元
根据中国银行2010 年12 月31 日外汇牌价 1 英镑 ≈ 10.31 人民币元 1 美元 ≈ 6.62 人民币元 100 日元 ≈ 7.97人民币元 1 加拿大元 ≈ 6.66人民币元 1 欧元 ≈ 8.58 人民币元 100 韩国元 ≈ 0.57 人民币元
职业综合
英语 2 Unit 4 Money
currency symbol: 货币符号
职业综合
英语 2 Unit 4 Money
ReadRngeiaAdni g A
Text Task 1 Task 2 Business Know-how
职业综合
英语 2 Unit 4 Money
ReadTAe-1xitng A
The First Credit Card
职业综合
英语 2 Unit 4 Money
TeRxt Ae-3ading A
A credit card that could be used at multiple stores was not invented until 1950. It all started when Frank McNamara, head of the Hamilton Credit Corporation, and two of his friends went out to supper to discuss a problem customer in 1949.
大学英语视听说2Unit4听力原文
Unit4Lead-in1.Both sides spend piles of money to produce cool ads, but in fact they will only cancel out each other's effort.Neither side will gain. Eventually, the large sums spent on advertising will be passed on to consumers. Sounds bad, doesn't it? But we have no alternative. If we allow ads for one product but forbid ads for another, this means unfair competition. As a result, one product will turn out to be successful, while the other is sure to havea poor market. Should we ban ads altogether? This seems fair to all manufacturers. But consumers will nothave enough information about products to make a choice. Worse still, they may not even know a new product has been turned out, let alone buy it. Perhaps we had better accept ads, but we can impose restrictions on them to protect consumers' interests. For example, an ad should not include an untruthful statement or exaggeration.Also, advertisers should not claim that their products are superior to others. Restrictions like these may partly compensate for the shortcomings of advertisements.2.It is certainly necessary for us to look at ads, for they provide valuable information on the function, quality andprice of a product. However, we should beware of ads that do not tell the truth. Comparing ads for similar products, we may become better informed and judge them more accurately. In addition to advertisements, we can depend on other consumers for information. A consumer has no personal interest in a product and therefore is likely to be more objective than the advertiser. Finally, our common sense can play a role in our choice of a commodity. To summarize, we can turn to various sources for help before we decide on an advertised product.3.Advertisements have negative social effects as well as economic effects. First, the posters and billboards canblock scenic views and ruin the environment. Second, people who cannot afford the advertised product may develop a sense of inferiority. Third, as often as not, ads encourage unnecessary buying. Fourth, ads usually portray young and beautiful people. Thus older, plain-looking people may feel as if they do not belong to the contemporary world. If you think carefully, you may find more disadvantages to advertising.4.On the whole, I do not think it is a good idea to imitate a movie star's clothes. Students should focus on theirstudies. In the case of students from disadvantaged families, they have no reason to add to the financial burden on their parents. A fashionable dress costs too much for their parents. If a student has done his work well and has plenty of money, then I have no objection to his wearing a film star's fashionable clothes. Wearing such clothes, some people may feel content and then concentrate on more useful pursuits.Listening InThe Influence of AdvertisingRichard: Dad, I need a pair of new shoes for an important basketball game. My old ones look kind of funny. Father: Funny! We just bought those last spring. There's a lot of life left in them.Richard: But look at this ad with Yao Ming. He says these shoes give him extra spring.Father: Yao Ming is so tall that he doesn't need extra spring. Anyway, he makes more money than I do. And they probably give him millions of dollars to wear those shoes.Richard: But if you bought me the shoes, I'd wear them for nothing. And I'd have that extra spring. Father: Do you think Yao Ming reached the top just because of the shoes he wears? Or was it something else? Richard: You mean like hard work, dedication, that sort of thing?Father: Exactly. Just focus on your studies and forget the shoes.I'll get a camera.One day just before closing time, John rushed into a TV store to buy a color TV set with the money he had savedfor three months. The friendly shop assistant was waiting for the day's last and 100th customer to reach his sales target for his bonus, so he warmly greeted John and showed him the various models on display. He asked John to see how sharp and colorful the image on the screen was. At that moment, a new commercial came onto the screen, introducing a popular brand of camera as well as some beautiful pictures it had taken. The camera and the pictures attracted John. He suddenly changed his mind and told the shop assistant: "Thank you for the TV commercial. Now I have to hurry to the camera store to get that camera."Don't even think about it!"Don't even think about it!" is a phrase commonly used in the United States when a person emphatically denies or refuses something.In 1995, Shaquille O'Neal, a popular basketball player, made a Pepsi commercial in which this phrase was used. The commercial begins with Shaq playing basketball, and a little kid is watching him. Then the boy cries out the name of this basketball star. Shaq turns to see the kid with a Pepsi in his hand. He walks over to the boy and says "Hey, can I have it?" He bends over, supposing that his admirer will give him the Pepsi. But then the kid says, "Don't even think about it!" This commercial was rather popular, and it had been shown on TV for about three years.The commercial seems to have a more dramatic effect than that produced by the Coca-Cola company in the 1970s. In the Coke ad a young boy meets football star "Mean" Joe Green as he is leaving the field after a game. The boy gives his hero a bottle of Coke, and in exchange for the drink, the football player throws his towel to the boy, who excitedly catches the souvenir.The phrase "Don't even think about it!" is used on many other occasions. Visitors to New York City are often amused to see a road sign with these words: "Don't even think about parking here." This road sign means that people are strictly prohibited from parking there.Ⅴ.Let’s talkJob Ad for a Friendly EmployeeA firm advertising for a "friendly" employee has been asked to change its wording because it discriminates against unfriendly people.Travelco, a travel agency, put in a request for a "friendly employee" to provide food for its staff. But the Job Center in Bristol told managing director Harry Smith that he would have to remove the word "friendly" before the advertisement could be accepted.Mr. Smith said he could not believe the decision and thought it was "ridiculous". He said: "We were told we could not use that particular word because it was discriminatory against people who looked unfriendly. We thought it was ridiculous. It's only too natural for us to specify what kind of people we want." He added, "The people at the center have since said they thought they had been a little over the top."The center had made it a rule that certain words were not allowed in ads and the words "motivated" and "enthusiastic" had been banned in the past.An official of the center said: "We do have guidelines of not using personality characteristics in advertisements to ensure that there is no discrimination in the process."She added: "We should leave the dispute to the local judges. They'll make the final decision. It's possible that a member of our staff has been over-enthusiastic in cutting out words in ads."Ⅵ.Further Listening and SpeakingTask1:Banning Cigarette AdsNancy: Hey, Robert, what do you think about cigarette ads?Robert: They're disgusting. Many countries have banned tobacco ads completely.Nancy: I heard in the States advertisers are not allowed to show young people smoking cigarettes, neither are ads targeted at youth allowed.Robert: But advertisers keep finding ways around the law. Some years ago one cigarette ad showed a deer smoking, but it was dressed in a university sweater. Obviously the ad is trying to attract young people. Nancy: In order to increase sales, they have to make smoking appealing to young people. Make them think it's cool.Robert: Right. Cigarette manufacturers need to keep bringing in new customers. The old ones are dying of lung cancer.Nancy: Good point. Our Student Union should do some publicity against smoking on campus.Robert: I couldn't agree more.Task2:A Radio CommercialAre you looking for appliances or furniture to give new life to your home?Look no further! Here at Frontier Furniture, we have everything you need to give your home a new look and feel.Stereos, video machines, refrigerators, dining tables, washers and dryers. You name it; we have it! Low on cash? We have an easy rent-to-own plan that will put you on your favorite sofa tonight. Big color TVs cost only two hundred and twenty-five dollars; digital pianos starting at three ninety-nine ($399); king size beds from two hundred and fifty dollars. Free delivery on all major appliances.So come on down to Frontier Furniture. Located downtown two blocks east of city hall, across from Union Square. We're open daily from 10:00 AM to 9:30 PM. So, come on in, and let us make your dream home a reality.Task3:An Introduction to AdvertisingAdvertising has become increasingly specialized in modern times. In today's business world, supply usually outnumbers demand. There is great competition among different manufacturers of the same kind of product to attract customers to their product. They always have to remind the consumer of the name and the qualities of their product. They do this by advertising. The manufacturers advertise in the newspapers and on posters. They sometimes pay for songs about their products in commercial radio programs. They employ attractive salesgirls to distribute samples. They organize competitions, with prizes for the winners. They often advertise on the screens of local cinemas. Most important of all, in countries that have television, they have advertisements put into programs that will accept them. Manufacturers often spend large sums of money on advertisements. Sometimes they even spend more on ads than on the products themselves. We buy a particular product because we think it is the best. We usually think so because of the advertisements that say so. Some people never pause to ask themselves if the advertisements are telling the truth.。
完整 新一代(基础篇) 视听说教程 2 Unit 4课件
新新一一代P代PT大学大习学学交英流英语语（（基基础础篇篇）） 视视听听说说教教程程21 UUnnitit41
4
Explore 1: Listening and speaking
Conversation Passage
News report 1 News report 2
新一代PPT大学习学交英流 语（基础篇） 视听说教程 2 Unit 4
基础篇 视听说教程 2来自PPT学习交流4 On the road UNIT 1
CONTENTS
i Prepare i Explore 1 i Explore 2 i Practice i Produce Further listening
新一代PPT大学习学交英流 语（基础篇） 视听说教程 2 Unit 4
3 A. Eat little on land. B. Leave nothing behind. C. Clean everything on land. D. Don’t drink too much at breakfast.
5
Explore 1: Listening and speaking
Conversation
WORDS AND EXPRESSIONS wilderness n. 荒野 continent n. 大洲；大陆
新职业英语职业综合英语2第四单元作文
新职业英语职业综合英语2第四单元作文全文共10篇示例，供读者参考篇1Hello everyone! I'm so excited to tell you about the new job English that I learned in the English comprehensive class.In the fourth unit, we learned about different occupations and the skills needed for each job. It was so interesting to learn about all the different careers that people can have. Some jobs are super cool, like astronauts and scientists, while others are really important, like doctors and teachers.One of the things we talked about in class was how to talk about our dream job. My dream job is to be a professional gamer because I love playing video games and I think it would be so much fun to get paid for it. I also learned that if I want to be a professional gamer, I need to work hard and practice a lot to get really good at the game.We also learned about the importance of having good communication skills in any job. Whether you're a doctor, a teacher, or a chef, it's important to be able to talk to otherpeople and work together as a team. I think this is a really important skill to have no matter what job you have.Overall, I had a great time learning about new jobs and the skills needed for them in English class. I can't wait to keep practicing my English and learning more about different occupations. Who knows, maybe one day I'll have my dream job as a professional gamer!篇2If you have a job and you want to learn English to help you with your work, that's cool! Learning English can help you communicate better with your customers and colleagues. So today, let's talk about some new jobs that might need English skills.One new job is being an online influencer. Online influencers use social media to promote products and services. They need to write posts, take photos, and make videos in English to reach a global audience. If you want to be an online influencer, you need to practice your English writing skills and learn how to create engaging content.Another new job is a data analyst. Data analysts work with numbers and statistics to help companies make decisions. Theyneed to be able to read and understand reports in English, and communicate their findings to others. If you're good at math and you want to be a data analyst, you'll need to improve your English reading and speaking skills.Finally, there's a job called a UX designer. UX designers create websites and apps that are easy to use and navigate. They need to understand how people interact with technology, and communicate their ideas to developers and clients in English. If you're creative and tech-savvy, and you want to be a UX designer, you should work on improving your English communication skills.So there you have it, three new jobs that might require English skills. Remember, learning English can open up a world of opportunities for you in the future! Keep practicing and don't give up! Good luck!篇3Hello everyone, I want to talk about the new professions in English for our class assignment. I am super excited to share what I’ve learned!First, let’s talk about the job of a social media influencer. A social media influencer is someone who is really popular onsocial media and promotes products or brands to their followers. They can make lots of money just by posting pictures and videos online. Isn’t that cool?Next, there’s the job of a digital nomad. A digital nomad is someone who can work from anywhere in the world as long as they have a good internet connection. They can travel and work at the same time, how awesome is that?Then, there’s the job of a drone pilot. A drone pilot is someone who flies drones to take pictures or videos for things like real estate or movie filming. It’s like playing wit h a cool remote-controlled toy, but as a job!Lastly, there’s the job of a virtual reality designer. A virtual reality designer creates cool virtual worlds for games, movies, or even training programs. You can wear VR goggles and feel like you’re in a whole new world!I hope you enjoyed learning about these new professions as much as I did. English is so fun to learn, and I can’t wait to see what other cool jobs we’ll discover in the future! Thank you for reading my article. Bye-bye!篇4Title: My Dream JobHi everyone! I'm so excited to tell you all about my dream job. In my English class, we learned about different professions and I decided that I want to be a veterinarian when I grow up.I love animals so much, especially dogs and cats. I have a pet dog named Max and he is my best friend. I take care of him when he is sick or needs a bath. I even learned how to train him to do tricks like sit, stay, and shake hands. It's so much fun!As a veterinarian, I will help sick animals get better. I will give them medicine, check their hearts and listen to their lungs. I will also give them shots to keep them healthy. I want to make sure all the animals are happy and safe.To become a veterinarian, I will need to study hard in school.I will learn about animals, their bodies, and how to take care of them. I will also need to go to college and learn even more about animals and medicine.I can't wait to start my dream job and help all the furry friends in need. I know it will be a lot of work, but I am ready for the challenge. Maybe one day, I will have my own animal hospital and help even more animals. Dreams do come true if you work hard!That's all for now. Thanks for listening to my dream job! Bye-bye!篇5Hello everyone! Today I want to share with you about the new unit we are learning in our English class, which is all about different professions. We have been learning a lot of new words related to jobs and careers, and it's really interesting!In this unit, we have learned about different jobs like doctors, teachers, firefighters, and police officers. We also learned about the skills and qualities needed for each job, like being caring and helpful for a doctor, or being brave and strong for a firefighter. It's so cool to learn about all the different things people can do for work!One of the activities we did in class was to talk about what we want to be when we grow up. It was so much fun to share our dreams and aspirations with each other. Some of my classmates want to be astronauts, some want to be singers, and some want to be artists. It's amazing to see all the different things we can do in the future!I think learning about different professions is really important because it helps us understand the world around usbetter. We get to see all the ways people can make a difference in the world, and it inspires us to think about what we want to do with our own lives.I'm so excited to keep learning about new jobs and careers, and I can't wait to see what I will be when I grow up. Maybe I'll be a scientist, or a writer, or even a chef! The possibilities are endless, and I'm so grateful to be able to learn about all the amazing things people can do in the world.That's all for now! Thanks for reading my essay about the new unit in English class. Bye bye!篇6Title: My Dream JobHi everyone! My name is Lily and I'm in second grade. Today I want to tell you all about my dream job. Do you know what I want to be when I grow up? I want to be a doctor!I really like helping people and making them feel better when they are sick. I think being a doctor is a really important job because they save lives and make people healthy again. When I see doctors on TV, they always look so kind and caring. I want to be like them when I grow up.To become a doctor, I will have to study really hard in school.I will need to learn a lot of science and math to understand how the body works and how to treat illnesses. I will also need to go to medical school to learn how to be a good doctor. It will be a lot of work, but I know I can do it if I try my best.In the future, I want to work in a hospital and help lots of people. I want to be the best doctor I can be and make a difference in the world. I know it will be a challenging job, but I'm excited to learn and grow as a doctor.So that's my dream job. What do you want to be when you grow up? Share your dreams with me! Let's work hard together to make our dreams come true. Thank you for listening! Bye!篇7Hi everyone, I want to tell you about the English class we had recently. It was all about new jobs and careers. It was super interesting and I learned a lot of new words and phrases.We talked about different jobs like doctor, teacher, police officer, and also some new jobs like social media manager, app developer, and YouTuber. I didn't know there were so many cool jobs out there!My favorite part of the class was when we played a game to guess the job based on the job description. It was so much fun trying to figure out what each job was. I got most of them right, so I felt really proud of myself.We also talked about the skills and qualifications you need for each job. Some jobs need you to be good at math, some need you to be creative, and some need you to be good with people. It made me think about what kind of job I want to have when I grow up.Overall, I really enjoyed learning about new jobs and careers in English class. It was a great way to expand my vocabulary and learn about the different opportunities that are out there. I can't wait to see what other cool things we will learn in the next class!篇8Title: My New JobHey everyone! Today I want to tell you about my new job. I'm so excited to share with you all the cool stuff I do at work!I work as a junior assistant at a big company in the city. My job is to help out with different tasks and make sure everything runs smoothly. I have to answer phone calls, reply to emails, andeven make coffee for my boss sometimes! It's a lot of work, but I'm learning so much every day.One of the best parts of my job is getting to meet new people. My coworkers are super nice and always willing to help me out. They teach me new things and make sure I understand everything I need to do. I also get to talk to clients on the phone and help them with any questions they have. It can be a bit scary at first, but I'm getting better at it every day.Even though my job can be tiring sometimes, I really enjoy it.I get to learn new skills, make new friends, and be part of a team. I'm so grateful for this opportunity and can't wait to see what else I can achieve in the future.Thanks for listening to my story! I hope you enjoyed learning about my new job. Keep chasing your dreams and never give up on what you want to achieve. Bye for now!篇9Hello everyone, I am a student in primary school and today I want to share with you about the new profession I learned in my English class. In the fourth unit of my English course, we talked about different occupations and the skills needed for those jobs.One profession that caught my attention was a digital marketer. A digital marketer uses online marketing techniques to promote products or services through social media, email campaigns, and other digital platforms. They need to be creative, analytical, and have good communication skills to understand the needs of the target audience.I was fascinated by how digital marketers can reach a large audience by using online tools and data analysis. They can create engaging content, run targeted ads, and track the performance of their campaigns to improve results. It sounds like a fun and challenging job that requires both technical skills and creativity.I also learned about other professions like software engineer, data analyst, and graphic designer. Each of these jobs requires different skills and knowledge, but they all play an important role in the digital world we live in today.I am excited to learn more about different professions and how they contribute to our society. Who knows, maybe one day I will become a digital marketer or pursue a career in another exciting field. The possibilities are endless!That's all for today. Thank you for listening to my article about new professions in English. I hope you enjoyed it! See you next time. Bye bye!篇10Hello everyone, today I want to tell you about the new jobs that we learned in our English class.First, let's talk about "Flight Attendant". A flight attendant works on an airplane and helps passengers. They serve food and drinks, help people with their bags, and make sure everyone is safe during the flight. It seems like a fun job because you get to travel all the time and meet new people!Next, let's talk about "Chef". A chef cooks food in a restaurant. They have to be really good at cooking and be creative with recipes. I think being a chef would be cool because you get to make yummy food all day!Now, let's talk about "Architect". An architect designs buildings and houses. They have to be good at drawing and know a lot about math. It seems like a hard job, but also really interesting because you get to create cool buildings!Lastly, let's talk about "Vet". A vet takes care of animals when they are sick. They have to know a lot about animals and medicine. I think being a vet would be awesome because you get to help cute animals all day!In conclusion, there are so many cool jobs out there, and we learned about some of them in our English class. I can't wait to grow up and choose a job that I love! Thank you for listening!。
2024年新职业英语2通用版Unit4教育课件
2024年新职业英语2通用版Unit4教育课件一、教学内容1. Chapter 1: 教育的重要性Section 1.1: 介绍教育的定义及其在个人成长中的作用Section 1.2: 阐述教育对社会发展的重要性2. Chapter 2: 现代教育体系Section 2.1: 国内外教育体系的比较Section 2.2: 现代教育的多元化发展3. Chapter 3: 教育与职业发展Section 3.1: 教育对职业发展的影响Section 3.2: 如何选择合适的教育途径以促进职业发展二、教学目标1. 了解教育的重要性，认识到教育对个人成长和社会发展的关键作用。
2. 掌握现代教育体系的基本概念和特点，能够进行国内外教育体系的比较。
3. 了解教育与职业发展的关系，学会选择适合自己的教育途径。
三、教学难点与重点1. 教学难点：国内外教育体系的比较、教育与职业发展的关系。
2. 教学重点：教育的重要性、现代教育体系的基本概念和特点。
四、教具与学具准备1. 教具：PPT课件、黑板、粉笔、教学视频。
五、教学过程1. 导入：通过展示一组关于教育对个人成长和社会发展的图片，引发学生对教育重要性的思考。
2. 新课内容讲解：Chapter 1：介绍教育的定义，分析教育在个人成长和社会发展中的作用。
Chapter 2：比较国内外教育体系，阐述现代教育的多元化发展。
Chapter 3：讲解教育与职业发展的关系，指导学生如何选择合适的教育途径。
3. 例题讲解：针对每个章节的重点内容，设计相关例题，进行详细讲解。
4. 随堂练习：让学生针对每个章节的知识点进行随堂练习，巩固所学内容。
六、板书设计1. 板书2024年新职业英语2通用版Unit 4 教育课件2. 板书内容：Chapter 1: 教育的重要性Chapter 2: 现代教育体系Chapter 3: 教育与职业发展七、作业设计1. 作业题目：根据所学内容，谈谈你对教育重要性的认识。
新职业英语2-unit4
Reading A A-Trans-3
一个例子就能清楚地说明此骗局是如何运作的 。假设该骗局承诺每月10%的回报，行骗者收取 投资者的资金，然后在每月月底拿出十分之一作 为回报。投资者似乎得到了所承诺的回报，这就 会鼓励更多的人把资金投入这一骗局，甚至还会 诱使原来的投资者继续投资。十个月之后行骗者 就会把第一批投资者的本金〔假设他们没有再继 续投资〕全部归还，但此时行骗者已经得到了后 期投资者的大局部资金，此时，行骗者便可以携 款消失。
ReTeaxt dA-5ing A
More complex forms of Ponzi scheme can be harder to detect. They may well appear to be legitimate investments. They may even be part of an investment that includes both legitimate and Ponzi elements. An example of the latter is an investment company that offers very high returns to depositors, and does lend the money (as a real investment company would) to make returns, but does so knowing that the returns on loans will not suffice to cover the interest paid to depositors.
Reading A
scheme
n. a clever plan, especially to do something that is bad or illegal (often used to show disapproval); an official plan that is intended to help people in some way
大学英语二级视听说Unit4答案+原文
Unit Four Psychology in Our Daily LifePart 1 Listening, Understanding and SpeakingListening IExercise 1 1)F 2)T 3)T 4)F 5)F 6)FExercise 2 1)prison 2)the digging 3)ten 4)the money; the gun 5)plant the potatoesScript:A potato farmer was sent to prison just at the time when he should have been digging the ground for planting the new crop of potatoes. He knew that his wife would not be strong enough to do the digging by herself, but she could manage to do the planting; and he also knew that he did not have any friends or neighbors who would be willing to do the digging for him. So he wrote a letter to his wife which said, “Please do not dig the potato field. I hid the money and the gun there.”Ten days later he got a le tter from his wife. It said, “I think somebody is reading your letters before they go out of the prison. Some policemen arrived here two days ago and dug up the whole potato field. What shall I do now?”The prisoner wrote back at once, “Plant the potatoes, of course.”Listening IIExercise 1 √4 √5Exercise 21)the lift service 2)engineers 3)Add more lifts 4)faster ones 5)too expensive 6)a psychologist 7)Place a large mirror 8)simple 9)inexpensiveScript:The manager of a large office building received many complaints about the lift service in the building. He hired a group of engineers to study the situation. They suggested two solutions: 1) adding more lifts of the same type; 2) replacing the lifts with faster ones.The manager decided that both suggestions were too expensive. So he asked a psychologist to study the problem. The psychologist noticed that many people felt angry and impatient because they thought they had to wait too long for the lifts. However, the psychologist found that they had to wait only a relatively short time. It occurred to him that the reason they felt angry and impatient was that they had nothing to do while they were waiting for the lifts. He suggested a simple, inexpensive solution to the manager. This was adopted and complaints stopped immediately. The solution was to place a large mirror next to the lifts.Listening IIIExercise 1 1)T 2)T 3)F 4)F 5)TExercise 21)office 2)discussion 3)Immediately 4)long 5)describing 6)wrongs 7)over 8)shoulders 9)minutes 10)speechlessScript:After just a few years of marriage, filled with constant arguments, a young man and his wife decided the only way to save their marriage was to try therapy. They had been at each other's throats for some time and felt that this was their last resort.When they arrived at the therapist's office, the therapist jumped right in and opened the floor fordiscussion, “What seems to be the problem?” Immediately, the husband held his long face down without anything to say. On the other hand, the wife began describing all the wrongs within their marriage.After 5—10—15 minutes of listening to the wife, the therapist went over to her, picked her up by her shoulders, kissed her for several minutes, and sat her back down. Afterwards, the wife sat there—speechless.He looked over at the husband who was staring in disbelief at what had happened. The therapist spoke to the husband, “Your wife NEEDS that at least twice a week!”The husband scratched his head and replied, “I can have her here on Tuesdays and Thursdays.”Listening IVExercise 1 1)T 2)T 3)F 4)F 5)FExercise 2 1)less stressed 2)stress level; heart rate; blood pressure 3)discussion; social interaction; relaxed 4)laugh; greatScript:Joan: I'm so stressed out! I just can't get that new computer program written. I wonder if I'll ever finish it. I'm supposed to have dinner with my best friend from college tonight but I think I should call her and say I can't.Thomas: No, Joan, don't call her. Have dinner with her and have a good time.Shelly: I agree with Kristen. Have dinner and talk about what fun you two had in college. Tomorrowyou'll feel less stressed.Joan: How do you know, Shelly?Shelly: I recently read an article in the magazine Psychology Today. It said social support, especially with old and good friends, can help you keep down your stress level. It can actually slow your heart rate and reduce your blood pressure.Thomas: I read that too. It also said that making time for close relationships is vital to helping you have good health. Some research suggests that people who are socially connected get a better night's rest too.Joan: OK, I'll go. I really wanted to, but, well, you know... By the way, Kristen, your job is stressful too. What are you doing tonight?Thomas: I've joined a book discussion group. We're meeting tonight. I always enjoy the discussion and social interaction, so I go home afterwards, feeling relaxed.Shelly: I'm going to call my sister. We don't live close to each other so we phone when we can and laugh a lot. I always feel great afterwards.Joan:Sounds like we'll all be “distressing” tonight. I'm glad we talked.Part 2 Viewing, Understanding and SpeakingExercise 1 1)BCFHI 2)ADEGExercise 21)6:55 2)New Y ork 3)mechanical problems 4)their flight is overdue/delayed 5)the coffee shop 6)seating on another airline 7)1120Part 3 Video Appreciation and Singing for FunExercise 1 1)F 2)F 3)F 4)T 5)T 6)F 7)T 8)TExercise 2 √A √B √C √DExercise 3 1)curse 2)stuck 3)checkout 4)assess; objectively; 5)field; vision 6)fed 7)shoot 8)overtake Part 4 Further ListeningListening IExercise 1 √B √EExercise 2 1)T 2)F 3)F 4)T 5)TScript:Not everyone in the world requires the same amount of living space. The amount of space a person needs around him is a cultural preference, not an economic one. Knowing your own psychological space needs is important because they strongly influence your choices, including, for example, the number of bedrooms in the home. If you were brought up in a two-child family and both you and your sister or brother had your own bedrooms, then it's very likely that you will also provide separate bedrooms for your children. In America they train people to want their own private rooms by giving them their own rooms when they are babies. This is very rare in the world. In many cultures the baby sleeps in the same bed with his parents or in a crib near their bed.The areas in the home where people meet also reveal a lot about psychological space needs. Some families cluster, and the size of their house has nothing to do with it. Others have separate little places where family members go to be alone.Although psychological space needs are not determined by economic factors, they sometimes have to be modified a little because of economic pressures. It is almost impossible, however, to completely change your psychological space needs.Listening IIExercise 1 1)psychologists 2)influence 3)experimented 4)carrier 5)observed 6)normal 7)10 percent of the passers-by helped the non-handicapped man, and 15 percent helped the man with a cast. 8)set up a similar experiment in a situation where the subjects couldn’t leave.Exercise 2 1)A student volunteer 2)experiment 3)same 4)books 5)75 6)37.5 7)distracting 8)notice 9)respond 10)further annoyed 11)the noise 12)help outScript:Two recent studies by psychologists suggest that noise can influence how nice we are to others. They experimented by giving people a chance to help someone in trouble. A person would see a man carrying two boxes filled with books. As the person came closer, the book carrier dropped several books. The other researcher observed whether the passer-by offered to help.When the noise level was normal, 20 percent of the passers-by helped. When the experimenter wore a cast on his arm, 80 percent offered help.But when a very noisy lawnmower was nearby, 10 percent of the passers-by helped the non-handicapped man, and 15 percent helped the man with a cast.It seemed that people were less helpful when it was noisy because they wanted to escape the noise. So the researchers set up a similar experiment in a situation where the subjects couldn't leave.A student volunteer waited in a room before being called for an experiment he expected. The experimenter waited in the same room, holding some books. He dropped the books. The noise level in the room varied from normal to loud; 75 percent of the 52 students helped pick up the books under normal conditions, but only half that many volunteered when the room was noisy. Perhaps because of the distracting noise, the students didn't notice and respond quickly to the book-dropping. Or perhaps the book-dropping further annoyed the students already irritated by the noise, making them less likely to help out.Listening IIIExercise 1 1)C 2)A 3)C 4)A 5)BExercise 2 1)identify personalities 2)achievement 3)parties 4)center 5)crowd 6)getting along with 7)friendly; caring 8)planned 9)structured 10)a few friends 11)a big groupScript:(Three students, John, Sue, and Kelly, are looking at magazines in the library and commenting on some articles they see.)John: I think I've seen everything now!Sue: What do you mean?John: Have you ever heard of psycho-geometrics?Sue: No.John: I hadn't either. It's a new way of identifying personalities.Kelly: How?John: You think of the four basic shapes—square, triangle, circle and rectangle and decide which shape you like best.Sue: I like triangles. They make me think of the ancient Egyptian pyramids. What does that say about me?John: The triangle stands for ambition and high achievement.Sue: I like that. What else?John: You like to achieve. Once you decide what you want, nothing will stop you. Also you like to give big parties for friends and love being in the center of the crowd.Kelly: That fits you, Sue. What about me? I like circles. That's why I wear my blouse with the dots on it so often.John: The circle is a symbol of unity. Getting along with others is most important to you. You're friendly, caring and a good listener. No wonder you're so popular!Kelly: That's nice to know. What about you?John: I like squares. This is supposed to mean that I like things to be planned and structured, and also that finishing things is important to me.Kelly: What else?John: It says that I prefer being with just a few friends rather than with a big group. That's really true. Sue: Do you believe all of this, John?John: I don't know but it's fun to think about.Listening IVExercise 11)American history 2)$64,000 3)the best guest; missed a question 4)second 5)easier; play it safe Exercise 2 1)C 2)B 3)B 4)A 5)AScript:Bob had finally made it to the last round of the $64,000 Question. The night before the big question, he told the host that he desired a question on American history. The big night had arrived. Bob made his way on stage in front of the studio and TV audience. He had become the talk of the week. He was the best guest this show had ever seen. The host stepped up to the mike.“Bob, you have chosen American history as your final question. You know that if you correctly answer this question, you wi ll walk away $64,000 richer. Are you ready?”Bob nodded with confidence. The audience went nuts. He hadn't missed a question all week.“Bob, your question on American history is a two-part question. As you know, you may answer either part first. As a rule, the second half of the question is always easier. Which part would you like to answer first?”Bob was now becoming very nervous. He couldn't believe it, but he was drawing a blank. American history was his easiest subject, but he played it safe. “I'll try the easier part first.”The host nodded approvingly. “Here we go, Bob. I will ask you the second half first, then the first half.” The audience silenced with great anticipation.“Bob, here is your question: And in what year did it happen?”。
新视野视听说第二册第四单元答案
Listening intask1The son wants to buy a pair of basketball shoes as his old ones look kind offunny. But the father thinks there is still a lot of life left in the old shoes. The son points out that in an ad Yao Ming claims that these shoes give himextra spring. The father, on the other hand, says that he does not make as muchmoneyas Yao Ming does, and that the tall man does not need extra spring. What's more, the advertiser may give him dollers for wearing the shoes in the ad. To this the son answers jokingly that he would wear the new shoes for nothing. Then the father replies that Yao Ming did not reach the top simply because of the shoes. Rather, there must be something else. The son knows his father means things likehard workand dedication. Finally the father asks the son to focus on his studies and get the shoes.Your answer Correct answer(1) shoes shoes(2) funny funny(3) a lot of life a lot of life(4) ad ad(5) extra spring extra spring(6) money money(7) dollers millions of dollars(8) for nothing for nothing(9) reach the top reach the top(10) hard work hard work(11) focus on focus on(12) get forget1. The firm has been asked to change the wording of its advertising because itprejudices against friendly people.(A)True(B)False2. Travelco is looking for an employee to provide food for its staff.(A)True(B)False3. Mr. Smith agreed to the decision to remove the word "friendly" from theadvertisement.(A)True(B)False4. The job center intends to set guidelines of not using personality characteristics inadvertisements.(A)True(B)False5. According to an official of the job center, the local judges will determine the resultsof the dispute.(A)True(B)False1.How does the Pepsi commercial begin?(A)Shaq is playing basketball while a kid is looking on.(B)Shaq drinks Pepsi while a kid plays basketball.(C)Shaq and a kid are both drinking Pepsi.(D)Shaq is teaching a kid to play basketball.2.Why does Shaq walk toward the kid?(A)Because he wants to know if the kid admires him.(B)Because he wants to ask the kid for the Pepsi.(C)Because he is going to buy a Pepsi from the kid.(D)Because he likes the kid.3.What is the Pepsi commercial trying to say?(A) The basketball star has a stronger appeal to the kid than anythingelse.(B)Pepsi has a stronger appeal to the kid than the basketball star does.(C)The kid likes basketball better than anything else.(D)Pepsi is better than Coca-Cola.4.What is the Coca-Cola commercial trying to tell us?(A)Coke is more valuable than any other souvenir.(B)The boy likes Coke better than the football star's towel.(C)The football star likes Coke very much.(D)Coke is superior to other drinks.5.What does the road sign in New York City mean?(A)While parking, don't think too much about anything else.(B)The road there is dangerous.(C)Parking there is not allowed.(D)Parking is permitted only beside the road sign.1. An advertiser should begin with what benefits consumers can get.(A)True(B)False2. In an advertisement you should use such pronouns as you, we and I, butnot yours, ours and mine.(A)True(B)False3. Both an extra number and a percentage can be used in an ad.(A)True(B)False4. In an advertisement you should use many adverbs to modify verbs to conveya sense of action and urgency.(A)True(B)False5. At the end of your ad, you need to tell consumers what they should donext.(A)True(B)False1. What have many countries done to discourage smoking?banned tobacco adscompletely.Your answer Correct answerbanned tobacco ads banned tobacco ads / bannedcigarette ads2. What kind of tobacco advertising is not allowed in the United States?Advertisers are not allowed to show young people smoking cigarettes.Your answer Correct answeryoung people smoking cigarettes young people smoking cigarettes3. What do advertisers do with the law against cigarette ads aimed at youth?They keep finding ways around the law.Your answer Correct answerways around the law ways around the law4. Why do cigarette manufacturers want to target young people?They must keep bringing in new customers, as the old ones are dying of lung cancer.Your answer Correct answer(1) new customers new customers(2) old ones old ones5. According to the woman, what should the Student Union do?It should do some publicity against smoking on campus.Your answer Correct answersmoking on campus smoking on campus1.What is true of the contemporary business world?(A)Supply usually outnumbers demand.(B)Demand usually outnumbers supply.(C)Supply is usually equal to demand.(D)When supply exceeds demand, prices rise.2.What is NOT mentioned in the passage?(A)Manufacturers advertise their products in newspapers.(B)Manufacturers advertise their products through songs.(C) Manufacturers advertise their products by sponsoring sportingevents.(D)Manufacturers advertise their products through salesgirls.3.According to the passage, what is the most important means of advertising?(A)The cinema.(B)The television.(C)The newspaper.(D)The radio.4.According to the passage, why can advertisements influence people?(A)Because ads are cleverly designed.(B)Because many people are eager to buy.(C) Because people like ads even if they know ads may not be telling thetruth.(D) Because people believe what ads say without thinking if the ads aretrue.5.What is the passage discussing?(A)The importance of advertising.(B)Various ways of advertising.(C)The successes and failures of advertising.(D)The causes, methods and effects of advertising.1. A small range of good-quality items is being sold at the store.(A)True(B)False2. "An easy rent-to-own plan" probably means a plan to help customers rentsomething until finally they own it.(A)True(B)False3. The maximum price of a digital piano is 399 dollars.(A)True(B)False4. Major items are delivered free of charge.(A)True(B)False5. The ad encourages customers to go further outside the city to findbetter and cheaper furniture.(A)True(B)False单元测试Part I ScriptDirections: Listen to the short dialogs, and then choose the correct answers to the questions.You will hear the recording twice. After the first playing, there will be time for you to choosethe correct answers. Use the second playing to check your answers.1.(Listen to the audio recording for the question.)A. Because short slogans are refreshing.B. Because short slogans can catch busy people's attention.C. Because only short slogans are impressive.D. Because the Coca-Cola company has set a good example.2.(Listen to the audio recording for the question.)A. The man asks for some money to buy bread.B. The woman spends a lot of money shopping.C. The woman wants to buy some spring clothes for the man.D. The man is quite angry at the woman not buying him bread.3.(Listen to the audio recording for the question.)A. Ads should be made by local people.B. The lipstick ad is more effective in Germany.C. Ads should be adapted for particular places.D. The same ad can be used in various places.4.(Listen to the audio recording for the question.)A. To show how fast one can buy things with the card.B. To show how much he likes the card.C. To express his disagreement with the woman.D. To express his agreement with the woman.5.(Listen to the audio recording for the question.)A. She is a loyal customer to Nokia.B. She is a loyal customer to Ericsson.C. She is easily influenced by advertisements.D. She is a tough consumer.Part II ScriptDirections: Listen to the following recording, and then fill in the blanks with the missing words. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers.W:So, Mr. Smith, you want to increase ridership on the buses.M:(1)We do, and we hope you can help us.W:Certainly we can. First, we must (2)change the image of bus travel. M:How do you do that?W:Well, we'll (3)do some survice to see what people really think about taking the bus. We'll investigate (4)different dates and so on. M:Will that work?W:It works (5)all the time. Once we get a profile of (6)users, we can see who we can (7)target it.Your answer Correct answer(1)We do We do(2)change the image change the image(3)do some survice do some surveys(4)different dates different age groups(5)all the time all the time(6)users your users(7)target it targetPart III ScriptDirections: Listen to the following recording, and then choose the correct answers to thequestions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.1.Which of the following is NOT mentioned as a purpose of advertising?A. To encourage listeners to buy a product.B. To persuade readers to support an organization.C. To encourage readers to get rid of a certain idea.D. To persuade listeners to agree with a certain idea.2.According to the passage, who is most likely to pay for an ad?A. The advertiser.B. An advertising agency.C. The retailer.D. The shop.3.Which of the following is second in importance?A. Local advertising.B. Trade advertising.C. National advertising.D. Professional advertising.4.Which of the following is true of direct mail?A. Mail advertisements go to people with certain characteristics.B. Mail advertisements go to producers rather than professionals.C. Mail advertisements are more effective than TV commercials.D. Mail advertisements are more expensive than other forms of advertisements.5.What is the passage mainly talking about?A. The role of advertising in modern society.B. The definition and classification of ads.C. The effects of various types of ads.D. The importance of various types of ads.Part IVDirections: Choose the best answer to each of the following statements.1.Dad, I need some new shoes. My old ones look ______ funny.A. kindB. a kindC. kind ofD. a kind of2.They probably give Yao Ming millions of dollars to wear those shoes. But if you boughtme the shoes, I'd wear them ________.A. nothingB. with nothingC. in nothingD. for nothing3.In the States, advertisers are not allowed ________ young people smoking cigarettes.A. showB. showingC. to showD. to be shown4.Cigarette manufacturers need to keep _______ new customers.A. bringing aboutB. bringing toC. bringing forwardD. bringing in5.Manufacturers often spend large _______ of money on the advertisements.A. volumesB. numbersC. sumsD. dollars6."Don't _____ think about it!" is an expression commonly used in the United States whena person emphatically denies another person something.A. soB. reallyC. evenD. ever7.It is _____________ for us to specify what kind of people we want.A. too only naturalB. only too naturalC. too natural onlyD. only natural too8.Advertisers keep finding ways _____ the law.A. overB. aboutC. roundD. around9.Our student union should ___________ against smoking on campus.A. make some publicityB. do some publicityC. make some publicationD. do some publication10.We have everything you need. Stereos, video machines, refrigerators, dining roomtables. _______; we have it.A. Naming itB. To name itC. You name itD. You put a name on it。
新视野视听说2 Unit 4 Let's_talk
Work in groups. Watch the video clip of a speech on advertising and discuss the questions.
1. Do you think the advertisement of the “diamond” cereal will succeed? Why / Why not? 2. Why do you think the man tasting the cereal thought the first cereal was better? 3. According to the speaker, for most people, more expensive wine tends to taste better. Do you agree with him? Why / Why not?
英语视听说2第四单元答案
Part I ScriptDirections: Listen to the short dialogs, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.1.(Listen to the audio recording for the question.)A.Because short slogans are refreshing.B.Because short slogans can catch busy people's attention.C.Because only short slogans are impressive.D.Because the Coca-Cola company has set a good example.2.(Listen to the audio recording for the question.)A.The man asks for some money to buy bread.B.The woman spends a lot of money shopping.C.The woman wants to buy some spring clothes for the man.D.The man is quite angry at the woman not buying him bread.3.(Listen to the audio recording for the question.)A.Ads should be made by local people.B.The lipstick ad is more effective in Germany.C.Ads should be adapted for particular places.D.The same ad can be used in various places.4.(Listen to the audio recording for the question.)A.To show how fast one can buy things with the card.B.To show how much he likes the card.C. To express his disagreement with thewoman.D. To express his agreement with the woman. 5. (Listen to the audio recording for the question.)A. She is a loyal customer to Nokia.B. She is a loyal customer to Ericsson.C. She is easily influenced by advertisements.D. She is a tough consumer. Script Directions: Listen the missing words. there will betime your answers. PartII to the following recording, and then fill in the blanks with You will hear the recording twice. After the first playing, to write the missing words. Use the second playing to check W: So, Mr. Smith, you want to increase ridership on the buses.M:(1) We do, and we hope you can help us.W:Certainly we can. First, we must(2) change the imageof bus travel.M: How do you dothat? W: Well, we'll (3)do some surviceto see what people really think about M: W:taking the bus. We'll investigate Will thatwork? It works (5)(4) differentdates and so on.all the timeusers. Once we get a profile(6)userstarget it we can see who we can (7)Your answer Correct answer(1) We do We do(2) change the image change the image(3) do some survice do some surveys(4) different dates different age groups(5) all the time all the time(6) users your users(7) target it targetPart III ScriptDirections: Listen to the following recording, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.1.Which of the following is NOT mentioned as a purpose of advertising?A.To encourage listeners to buy a product.B.To persuade readers to support an organization.C.To encourage readers to get rid of a certain idea.D.To persuade listeners to agree with a certain idea.2.According to the passage, who is most likely to pay for an ad?A.The advertiser.B.An advertising agency.C.The retailer.D.The shop.3.Which of the following is second in importance?A.Local advertising.B.Trade advertising.C.National advertising.D.Professional advertising.4.Which of the following is true of direct mail?A.Mail advertisements go to people with certain characteristics.B.Mail advertisements go to producers rather than professionals.C.Mail advertisements are more effective than TV commercials.D.Mail advertisements are more expensive than other forms ofadvertisements.5.What is the passage mainly talking about?A.The role of advertising in modern society.B.The definition and classification of ads.C.The effects of various types of ads.D.The importance of various types of ads.Part IVDirections: Choose the best answer to each of the following statements.1.Dad, I need some new shoes. My old ones look _ funny.A.kindB.a kindC. kind ofD. a kind of2. They probably give Yao Ming millions of dollars to wear those shoes. But if you bought me the shoes, I'd wear them _ .A. nothingB. with nothingC. in nothingD. for nothing3. In the States, advertisers are not allowed young people smoking cigarettes.5. Manufacturers often spend large __ of money on the advertisements.A. volumes4. Cigarette manufacturers need to keep __ new customers.A. showB.showing C. to D. to beA. bringingabout B. bringing toC. bringing forwardD. bringing inB. numbers6. "Don't _____ think about it!" is an expression commonly used in theUnitedStates when a person emphatically denies another person something.A. soB. reallyC. evenD. everIt is ___________ for us to specify what kind of people we want.8. Advertisers keep finding ways the law.B. about9. Our student union should ________against smoking on campus.7.C. roundD.C. sumsD.A. too only naturalB. only too naturalC. too natural onlyD. only natural too A.A. make some publicityB. do some publicityC. make some publicationD. do some publication10. We have everything you need. Stereos, video machines, refrigerators,dining room tables. ___ ; we have it.B. To name itC. You name itD. You put a name on itA. Namingit。
新职业英语2 通用版 Unit 4 Teaching Plan
English for Careers 2Unit Focuscharge for purchase charge account optioncapture access multiple original embarrassment embarrass merge concepton hand individual transaction subscriber universal take rootTeaching proceduresThis unit is arranged for a time span of 8 hours, during which a time limit is suggested for each step. T hough it’s always important to keep a time limit in mind for each activity, a teacher should never stick to a rigid time plan in teaching, but rather follow a more flexible time table when dealing with unexpected in-class occurrences and make necessary adjustments accordingly.Note that not every step suggested here is a must in teaching. A teacher can make whatever changes he thinks necessary.Hour 1:Course introduction 45 minutes Warming-up Task 1 10 minutes Objective: Ss can identify different currencies and tell their names.Steps:• Ss read Warming-up Task 1.• Ask Ss to match the currencies with their names.• Give the key.Key:A—Japanese Yen B—United States Dollar C—Pound Sterling D—European Dollar E—Korean Won F—Canadian Dollar Notes:Pound Sterling 英镑European Dollar 欧元Canadian Dollar 加拿大元United States Dollar 美元Japanese Yen 日元Korean Won 韩国元Task 2 10 minutes Objective: Ss can identify different c urrencies’ codes and symbols.Steps:• Ss read Warming-up Task 2.• Ask Ss to discuss with each other and tell the codes and symbols of the given currencies.• Give the key.Key:Notes:currency code: 货币代码currency symbol: 货币符号New words in Reading A 15 minutes Objective: Ss can get familiar with the new words and expressions, etc.Steps:• Ss listen to the new words and expressions, etc.• Ss read the new words and expressions, etc.Notes: For a class with higher English proficiency, the teacher may follow the following steps:• Ss preview the new words and expressions.• Ss read the new words and expressions.• Ss dictate several important new words and expressions.Discussions before Reading A 10 minutes Objective: Ss can get familiar with the new words and expressions, etc..Steps:• Ss know something about Reading A.• Ss discuss the following two questions:1.When was a credit card that could be used at multiple stores invented?2.What made McNamara come up with the new idea: a credit card that could beused at multiple locations?• Comment briefly on their work.Reading A 45 minutesLanguage points 35 minutesParagraph 1charge for: to ask for an amount of money for goods or servicee.g. What did they charge for the repair?The restaurant charged 20 pounds for the dinner.purchase: v. to buy somethinge.g. The equipment can be purchased from your local suppliers.Please ensure that you purchase your tickets for the film in advance.They purchased the land for $1 million.n. the act or process of buying somethinge.g. Keep your receipt as proof of your purchase.This company has just announced its $3 million purchase for Park Hotel.If you are not satisfied with your purchase, we will give you a full refund. Paragraph 2charge account: credit extended by a business to a customere.g. My father has just bought a new house on his charge account.I am used to buying my daily necessities on my charge account.option: n. the freedom to choose what you do; something that you can choose to have or doe.g. As I see it, we have two options.There are various options open to you.Going to university is not an option for me.capture: v. to succeed in getting control of someone or something that other people are also trying to controle.g. The company has now captured over 90% of the local market.The novel captured the imagination of thousands of readers.The American drive to land a man on the moon captured the attention of thewhole world.access: v. to reach, enter or use somethinge.g. At the moment, the site can be accessed only by PCs running Windows.Bank customers can access their checking accounts instantly through theelectronic system.The road is closed but can be accessed by emergency vehicles.Paragraph 3multiple: a. many in number; involving many different people or thingse.g. I have made multiple copies of documents for the participants of the meeting.I have got a multiple entry visa.original: a. existing at the beginning of a particular period, process or activitye.g. The hotel still has many of its original features.I think you should go back to your original plan.The original picture is in the British Museum.Paragraph 5embarrassment: n. shy, awkward or guilty feelingse.g. Much to her embarrassment, she realized that everybody had been listening to hersinging.Her resignation will be a severe embarrassment to the company.embarrass: v. to make someone feel shy, awkward, especially in a social situatione.g. Her question about my private life embarrassed me in the public.I didn’t want to embarrass him by kissing him in front of his friends.Paragraph 6merge: v. to combine or make two or more things combine to form a single thinge.g. Fact and fiction merge together in his latest novel.His department will be merged with mine.The villages expanded and merged into one large town.concept: n. an idea or a principle that is connected with somethinge.g. The concept of social class is at the very core of her theory.I cannot understand the abstract concept.It is difficult to grasp the concept of infinite space.on hand: close by and ready when needede.g. The nurse will be on hand if you need her.The emergency services were on hand with medical advice.Paragraph 7individual: a. considered separately rather than as part of a groupe.g. We interviewed each individual member of the community.The minister refused to comment on the individual case.transaction: n. a piece of business that is done between people, especially an act of buying or sellinge.g. We have not arranged financial transactions with those companies.His failure in this transaction was due to nothing else than his own carelessness.What do you want to do after you have concluded this transaction? subscriber: n. a person who pays regularly to receive a servicee.g. Are you a pay TV service subscriber?The subscriber you dialed is power-off; please redial later.The magazine is trying to get more subscribers.Paragraph 8universal: a. done by or involving all the people in the world or in a particular groupe.g. Such problems are a universal feature of old age.Agreement on this issue is almost universal.Music has been called the universal language.take root: (of an idea) to become accepted widely; (of a plant) to develop rootse.g. The concepts of democracy and free trade are finally beginning to take root.Many European customs failed to take root in some Asian countries.Plants cannot take root for lack of water.Task 1 5 minutes Objective:Ss can understand the passage and accurately write down the missing information.Steps:• Ss do Task 1.• Ask Ss to work individually.• Check the answers.Suggested AnswersTask 2 5 minutes Objective:Ss can correct the statements according to the passage.Steps:• Ss read the passage.• Ss complete the task.• Ss compare their work with others.• Select Ss to present their work.KeyKey:1. In the early 20th century, eredit cards became popular. charge accounts2. Charge accounts could be accessed by cash. a card3. Credit cards which could be used at a single merchant was invented in 1950.multiple merchants4. The Diners Club offered charge accounts to individuals for many companies. credit5. The subscribers to the card were charged $3 each month. year6. By 1958, the concept of a universal credit card had taken root and quickly spread across the country. worldLanguage lab 45 minutes Task 1 5 minutes Objective:Ss know the spelling and meaning of the words and expressions from Reading A.Steps:• Ss read Task 1.• Allow Ss 5 minutes to do the task.• Check the answers.Key:1. B2. J3. A4. C5. K6. D7. E8. F9. L 10. GTask 2 10 minutes Objective:Ss can use the words and expressions from Reading A.Steps:• Ss do Task 2.• Ask Ss to work individually.• Check the answers.Answers1. subscribers2. merged3. take root4. options5. original6. concept7. individual8. capture9. multiple 10. transactionTask 3 10 minutes Objective:Ss can use the words and expressions from Reading A.Steps:• Ss do Task 3.• Ask Ss to work individually.• Check the answers.Key:1. Our staff are always on hand to help.2. The government is committed to/commits itself to supporting technology development.3. The database allows you to access the sales figures in a number of ways.4. We won’t charge for delivery if you pay now.5. They have been working day and night in an effort to get the products ready on time.Task 4 10 minutesObjective: Ss can express ideas in writing using the two models outlined for Task 4. Steps:• Read the models to Ss with an explanation if needed.• Ss work in pairs.• Check the answers.Key:Model 11. Never will I forget the day when I met that famous poet.2. Seldom have I seen such a remarkable creature.3. Not only did we lose all our money, but also we came close to losing our lives. Model 21. Instead of fixing the old machine, they bought a new one.2. Instead of having a rest, we went on working.3. Instead of laughing at me, Tom came to help me.Task 5 10 minutes Objective:Ss can use the vocabulary in Reading A for translation.Steps:• Ss work individually or in pairs and translate the sentences.• Ask two Ss to write their translations on the board.• Comment briefly on their work with emphasis on the structures of their sentences.Key:1. I stayed and did some extra work yesterday.2. She has been studying very hard in an effort to catch up with her classmates.3. Television provides universal entertainment.4. How can we improve customer loyalty?5. Please send us a copy of your latest catalog at your convenience.6. He has too much work on hand to go picnicking with us.7. The advertisement will capture the attention of readers everywhere.8. The news program came to us via satellite.Hours 4-5:Listening 45 minutes Task 1 5 minutes Objective:Ss can choose the right answer according to the conversation.Script:M: May I speak to someone concerning the opening of a business account?W: Certainly. I’m Stephanie Grant. How can I help you?M: Good morning. I’m David Moor. I’d like to open a new account. Can you give me some information?W: What types of account are you interested in opening?M: I need a checking account for a new business.W: Please fill out this form and sign your name here.M: What’s the minimum amount for opening a checking account?W: It’s 1,000 dollars.M: Is there any charge for the checks I write? Is there a limit on the number of checks we can write per month?W: No. You needn’t pay any service charge and there isn’t a limit on the number of checks written. But please be careful not to write checks with insufficient funds to your account. We charge 15 dollars for each returned check.Q1: What kind of account does Mr. Moor intend to open?Q2: What is the minimum amount Mr. Moor is required to put in his new account?Q3: On what occasion will Mr. Moor be charged?Key: 1. C 2. C 3. BTask 2 10 minutes Objective:Ss can accurately write down the missing information.Script:W: Hello. Are you Mr. Brown? You were here last week and exchanged 10,000 dollars for RMB.M: Yes. Good memory! I’m here to trouble you again.W: No trouble at all. What can I do for you?M: I’ve got about 42,000 yuan unused. I wonder whether I could take it along with me to my home country.W: No. You can’t take so large a sum of RMB back to your native country according to our foreign exchange control regulations. But, we can convert it back intoforeign currency.M: Is that so? All right. I’d like to convert it back into dollars. Here is the money. W: Today’s exchange rate is just the same as last time. So 42,000 yuan will be 6,000 dollars. Here you are, Mr. Brown. Your 6,000 dollars. Please check.M: Exactly right. Thank you very much. But how about the small sum of RMB?Could I keep it as a souvenir?W: Yes, you can.M: Great! Goodbye.W: Bye.Q1: How much unused RMB does Mr. Brown have?Q2: Why can’t Mr. Brown take the unused RMB back to his home country?Q3: What is the exchange rate between RMB and USD in Mr. Brown’s memo? Key:1. 42,0002. it is a large sum of RMB3. 7Task 3 10 minutesObjective: Ss can decide whether the statements are true or false.Script:W: This is our inquiry list, Mr. Pound.M: Thanks.W: I’d like to have your lowest quotation CIF New York.M: Please tell us the quantity you want so we can work out the offer.W: All right, but could you give us an indication of your price?M: Sure. This is our FOB quotation sheet. All the quotations are subject to our final confirmation.W: OK, thanks. As to the quantity we intend to order, we’l l let you know tomorrow. M: All these articles are our best selling lines. And if your order is big enough, we may give you a more favorable price.W: How long will you leave your offer open?M: It’s valid for two days.Suggested Answers:1. F If your order is big enough, we may give you a more favorable price.2. F All the quotations are subject to our final confirmation.3. T4. F It’s valid for two days.Task 4 10 minutes Objective: Ss can accurately write down the missing information.Ss can understand the conversation and choose the best answer.Script:W: I have compared your offer with quotations from other suppliers and talked with my manager; it’s very difficult to market your product in our market at the price you offered.M: Our offer is very reasonable.W: We’ve contacted other suppliers who are willing to supply similar goods at the price 10% lower than yours.M: You know that the quality of our shoes is superior and the style is up to date. Good quality and style mean higher cost.W: The quality of your product is good, but the price gap shouldn’t be as big as 10%. M: What do you have in mind?W: We suggest a reduction of 4 dollars for each pair of women’s shoes.M: We’ll never be able to come down to your price. The gap is too great. I would suggest a reduction of 2.5 dollars.W: Then you must supply us with a commission of 5%.M: What we can promise is only 2%.W: 3% and that will conclude this transaction.M: You are really a tough bargainer.W: In addition, if we guarantee an annual order of a certain amount, would you give me a special discount?M: Well, we can discuss about that.Suggested Answers:1. 2.5 dollars2. 3%3. large orders in the futureTask 5 10 minutes Objective:Ss can accurately write down the missing information.Script & Key:A few days ago, Ivan decided to add some money to his bank account via ATM. After he put $74, the ATM took the money and returned him a slip. To his surprise, the amount on the slip was $7,430,000. He got another slip—and still the amount was the same. So he decided to go to the bank and tell them about the mistake the ATM had made.Ivan arrived at the bank and told a clerk his story, also showed a slip, but the clerk was not interested in the situation. “Many strange things happen, buddy,” said the clerk to the 7 million dollars account holder. “Come back please some other time, I’ve got a lot of things to do right now.”Ivan got offended with such a response. He went straight to the nearest ATM and started withdrawing the cash. He went from one ATM to another withdrawing the daily limit of each one. He put all the money in big shoe boxes and afterwards took all those boxes to that bank clerk. He threw the boxes on the clerk’s desk. “What’s this?” asked the clerk. “It’s money. Millions of dollars.”The clerk was really shocked. He called other bank workers and they all got greatly amazed by what they were presented. They took the money from the cardholder, and told him “thank you” for his courteous and unusual behavior.Speaking 45 minutes Task 6 45 minutes Objective:Ss are able to practice withdrawing, exchanging and depositing money. Steps:• Ss read Task 6.• Ss work in pairs, one as the travel agent and the other as the customer.Key: (Omitted)Hours 6-7:Reading B 45 minutes New words 5 minutes Objective: Ss can get familiar with the new words and expressions, etc.Steps:• Ss listen to the new words and expressions, etc.• Ss read the new words and expressions, etc.Fast reading 20 minutes Objective:Ss can comprehend Reading B.Steps:• Ss read the passage.• Provide help if needed.Task 1 10 minutes Objective:Ss can decide whether the following statements are true or false according to the passage.Steps:• Ss read the passage.• Ss complete the task.• Ss compare their work with others.• Select Ss to present their work.Key: 1. F 2. T 3. T 4. T 5. FTask 2 10 minutes Objective:Ss can comprehend the specific information taken from the passage. Steps:• Ss read the passage.• Ss complete the task.• Ss compare their work with others.• Select Ss to present their work.Key: 1. E 2. C 3. A 4. B 5. DWriting 45 minutes Task 1 15 minutes Objective:Ss can get familiar with the style of request letter.Steps:• Ss do the task individually.• Ss compare with each other’s answer s.• Provide help if needed.• Present the answers.Key: 1. b 2. c 3. d 4. aTask 2 15 minutes Objective:Ss can get familiar with some expressions of request letter.Steps:• Ss do the task individually.• Ss compare with each other’s answers.• Provide help if needed.• Present the answers.Suggested Answers:Dear Mr. Wang,Given our moderate cash reserves, we would like to apply for a $200,000 credit line with your company so as to avoid unnecessary transaction delays.Over the past several years, we had a number of large deals with you on cash basis, which, we are sure, have adequately established our credit. If you require further credit data, you have our permission to directly contact Huaqiao Bank at 4567892 for banking and credit history.Your early reply will be appreciated.Sincerely,JasonTask 3 15 minutes Objective:Ss can get familiar with the style of request letter.Steps:• Ss do the task individually.• Ss compare with each other’s answers.• Provide help if needed.• Present the answers.Key: (Omitted)Hour 8:Mini-Project 40 minutesObjective:Ss can know how to make a trip budget.Steps:•Grouping. Divide the class into groups.•Defining the project. Go through the project with the class and clarify requirements. Remind Ss that in this project they need to search online and offer real fees for flight tickets, hotels and other items listed on the budget. They also need to check online today’s exchange rate and figure out the amount of local money Mr. Wang needs.•Timing & cooperation. Give Ss the deadline for completion and guidelines on working together.•Presentation. Ss present their evidence for completion. In this project, they should hand in a written report of budget, and also give an oral report in class. Ask them to do it after studying the whole unit.Quiz 5 minutes。
新职业英语视听说教程2Unit 4
Listening 1 TASK 2 Exchanging Foreign Currency
New Words & Expressions
1. Euro n. 欧元 There are 100 cents in a euro, sometimes called euro cents. 一欧 元相当于100分，或称为欧分。
UNIT 4 Money
Outline
Listening Watching Speaking Supplementary Material
12 12 12
Further Listening Further Watching
Fun Time
Lead-in
What is money?
In the financial field, money includes not only cash, but also deposits, credit cards, shares and so on.
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Period 3: Listening 2 → Speaking 2 (Task 1-2)
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Period 4: Watching 2 → Speaking 2 (Task 3-4)
• After Class
Unit File + Supplementary Listening + Project
Learning Focus
Listening 1 TASK 2 Exchanging Foreign Currency
Ⅰ Warming-up
Do research on the exchange rate between RMB and the following currencies. Then discuss with your partner the difference between selling rate and buying rate.