乔布斯演讲技巧

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乔布斯演讲技巧

篇一:乔布斯的演讲技巧

乔布斯的演讲技巧:教你站在讲台上怎样化腐朽为神奇导读:乔布斯的逝去,不仅让IT界损失了一代奇才,同时也让我们失去了一个很了不起的presenter,我们都爱他的presentation,是什么原因呢?Camine Gallo为我们分享乔布斯的演讲技巧。

Camine Gallo 讲解乔布斯演讲技巧的中英文对照演讲稿:

Anyone who is watched the Steve Job’s keynote, will tell you, he is one of the most extraordinary speakers and cooperators in America.但凡看过Steve Jobs的主题演讲的人都觉得,他是全美最棒的演说家,最了不起的合作伙伴。

-Who does the best job of that in the world

-这个行当里谁最牛

Well, most presenter simply convey information, Jobs inspires.多数演讲者只是简单地传达信息,乔布斯的演讲却能点燃激情。

I'm Camine Gallo. And today I'll walk you to several key techniques that Steve Jobs uses to electrify his audience, the relevants you can adopt for your very next

presentation.

我是卡迈恩·加洛,今天我将带领你们领略乔布斯的演讲艺术,教您如何在演讲中化腐朽为神奇。

-Welcome to Mac world XX. We got some great stuffs for you.

-欢迎来到XX苹果大会今天要给大家带来非同凡响的新产品

-There's clearly something in the air today.

-有没有感受到它们的"小宇宙"即将爆发

With those words Jobs open Mac Pro XX, setting the theme for his presentation and hitting the major announcement of the day by launching the ultra thin Mac book air. Whether it's the notebook or the Iphone, Jobs unveils a single headline that set the theme.

乔布斯开场的寥寥几句就揭示了大会主题营造出了Mac book air的发布氛围。不管是发布Mac book还是iPhone 乔布斯只用简单的一句话就点明了主题——

-Today Apple is going to reinvents the phone.

-今天苹果将掀起一场手机革命!

Once you identify a theme, make sure it’s clear and consistent throughout the presentation. Think of a staff meeting as a presentation. So let's say your

sales manager introducing a new software tool that helps your team generate track and share sales leads. You might kick off a meeting this way: Good Morning! Thanks for coming. I know you'll be really excited about this. Today we'll make it easier for you to make a quota. That's the headline: easier to make a quota. It's memorable, and it sets the direction for the rest of the meeting. It gives your audience a reason to listen.

一旦你确立演讲主题,整个演讲就要清晰地围绕这个主题来展开。例如,要在员工大会上推广一款追踪销售数据的软件。你可以这样开场:早上好,感谢大家参加会议。我知道大家都很期待,让我们直奔主题:如何轻松完成工作配额。如何完成工作配额,这个主题令人印象深刻。而且接下来怎么说一目了然相信听众会非常乐意倾听下去。

-I got four things I'd like to talk about with you today. So let's get started. Steve Jobs always provides an outline for his presentation and then verbally opens and closes each section with clear transition and between. Here's an example.

-今天我有4项成果要与大家分享...演讲开始乔布斯列出一个大纲,并明确告诉听众每个部分何时开始,何时结束。例如:

-So that's time capsule, a perfect companion to leopard.

-这就是Time Capsule,完美的系统伴侣。

-And that's the first thing I wanna share with you this morning.

-这是我要发布的第一款产品。

The point is, make it easy for your listeners to follow your story. Your outline will serves as guide post along the way. You also know that during his presentation Jobs uses words like "extraordinary", "amazing" and "cool". He is passionate, enthusiastic and it shows.

为了让听众不会半路跟丢,大纲会是一个不错的选择。它就像路标指引着听众紧跟你的步伐。在乔布斯的演讲中,你还会听到这样一些词:非同凡响、华丽丽、酷毕了。这些词汇充分展现了他的兴奋与激动。

-Incredible, unbelievable, awesome, extraordinary year for Apple.-对于苹果来说,这是难以想象、非同凡响的一年。

You know your audience wants to be wowed, not put to sleep. Too many people fall into this presentation mode, its stiff, its formal, it lacks possess. We, your

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