企业文化的经济学分析【外文翻译】

本科毕业论文（设计）

外文翻译

原文

An Economic Analysis of Corporate Culture Corporate culture is an important part of an enterprise’s soft strength. Lack of sound and active corporate culture will greatly affect livingness, cohesion and operational efficiency of an enterprise, as well as the ability of survival and development in a long term especially. Currently, the ideas and the practice of corporate culture construction in domestic enterprises lag behind greatly compared with the ones in many successful foreign big companies. The distance in this aspect is one of the main factors which actually impair operational efficiency, ability of stable development and international competition of the enterprises in our country. The lag of idea and practice in corporate culture construction in the enterprises in our country is naturally related with the short period during which our country began to develop market economy and during which the enterprises operate, especially in the condition of market economy. But at the same time, this lag is also highly related with our insufficient research about the theory of corporate culture. Today, in our country, the research in this field is not only deficient, but also remain in the analysis about some superficial problems such as concepts, roles, modes and experience study. It is greatly lack of the analysis which goes deep into the micro-behavior of economic agents, especially via economic tools like the nature and key features of corporate culture, the process and mechanism to establish and develop corporate culture, the environmental conditions and relevant strategies of forming corporate culture, and so on.

Consequently, considering the imperious demand in current research and arming at the existing problems of corporate culture in our country, this paper uses analytical tools in economics, especially game theory and evolutionary game theory, to study corporate culture deeply. The first chapter in this paper firstly introduces, induces and analyzes the practice and academic situation in the study about corporate culture

inside and outside of China, especially the distance between the international advanced level of practice and research and the situations in our country. At the same time, it also gives the main point, the analytical ideas and methods of this paper. The second chapter clarifies some problems such as the intension, feature, structure, type and functional mechanism and other aspects of corporate culture. The third chapter gives a general theoretical analysis and a summary of market environments and internally game relationship in the face of corporate culture, and explores the interaction between owners of human resource and enterprises in the market environment, which prepares for the deeply theoretical analysis about corporate culture via the methods of economics in the following chapters. Under the assumption that enterprises and employees act according to “utility maximization” and “free contract”, the fourth to the sixth chapters go deep into exploring the interacti on driven by interest among the agents related with formation and development of corporate culture as well as the internally evolutionary mechanism of collective behaviors ,by using game theory to analyses the relationships between employees inside enterprises and enterprises and between the employees in the aspects of competition and cooperation. These studies reveal the essential rules of formation and development of corporate culture and the restriction in internal environment to play its role. Based on the above study, the last chapter concludes and further discusses the problems such as the rules and the constructive ways of corporate culture, gives some suggestion for the enterprises in our country to construct good corporate culture, and summarizes the theoretic significance of this paper.

There are several main conclusions obtained in this paper. First of all, corporate culture exists in the marker environment. Owners of human resource entering the enterprises via contract as potential employees or exiting the enterprises is highly related with the real situations in markets. Secondly, corporate culture should be constructed aiming at and suiting the rationally economic behaviors of enterprises and employees. The interest relationship between enterprises and employees and between employees can directly influence their working ways. While enterprises keep their confidence in employees and increase productivity via establishing reasonable