Unit Selling online 体验商务英语综合教程
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体验商务英语2 Selling Online共42页
When implemented properly, ecommerce is often faster, cheaper and more convenient than the traditional methods of bartering goods and services.
Five business benefits of E-Commerce
If you are selling products online, you need to remember this basic rule of e-commerce, which IBM has so concisely summed up in one of its latest as campaigns.
What’s E-commerce?
By connecting to a standardized network we can find information, buy and sell quickly and easily, with lower process and administration cost.
1 we offer a _____to customers who buy in bulk. A refund B discount C delivery
Brainstorming
Warming -up Questions:
Do you do shopping online? What kind of goods do you usually buy online? Have you ever met any problems when you do
What’s B2B?
Business to business or B2B refers to electronic cБайду номын сангаасmmerce between businesses rather than between a business and a consumer(B2C).
Five business benefits of E-Commerce
If you are selling products online, you need to remember this basic rule of e-commerce, which IBM has so concisely summed up in one of its latest as campaigns.
What’s E-commerce?
By connecting to a standardized network we can find information, buy and sell quickly and easily, with lower process and administration cost.
1 we offer a _____to customers who buy in bulk. A refund B discount C delivery
Brainstorming
Warming -up Questions:
Do you do shopping online? What kind of goods do you usually buy online? Have you ever met any problems when you do
What’s B2B?
Business to business or B2B refers to electronic cБайду номын сангаасmmerce between businesses rather than between a business and a consumer(B2C).
体验商务英语综合教程4(第二版)电子教案Unit 7
lary A We often use the words and phrases below to
Internet terms
talk about e-commerce. Check that you understand their meaning. Use a dictionary to
site: a series of related screens with information about a subject, organisation, etc.
surfers: people who go and look at different sites, perhaps in a random way with no particular purpose in mind.
2. People will still want to go to shops to touch
and feel products.
False
3. Advances in technology will encourage
people to shop online.
True
D Do you agree with the statements in Exercise C above?
Listening A 7.1 Listen to the first part of the interview with
Success online
Jeff Kimbell, Marketing Director Europe, for
Dell, and complete the sentences below.
3.Are there any things which could not or should not be sold on the Net?
Internet terms
talk about e-commerce. Check that you understand their meaning. Use a dictionary to
site: a series of related screens with information about a subject, organisation, etc.
surfers: people who go and look at different sites, perhaps in a random way with no particular purpose in mind.
2. People will still want to go to shops to touch
and feel products.
False
3. Advances in technology will encourage
people to shop online.
True
D Do you agree with the statements in Exercise C above?
Listening A 7.1 Listen to the first part of the interview with
Success online
Jeff Kimbell, Marketing Director Europe, for
Dell, and complete the sentences below.
3.Are there any things which could not or should not be sold on the Net?
体验商务英语综合教程2 unit2 Case study
Our advertising budget is 300,000 – at least!
Share costs on a 70%/30% basis (70% Lifetime Holidays ) Media: include radio advertising. Investment and profits 50%/50%basis. We suggest that your company manages the project because of your greater experience and knowledge of selling online.
We reach an agreement on a joint venture!
We need a four-year contract. Our destinations is offer all the holidays in both companies’. Our customers aim at all age groups. We can provide car hire and insurance services as they are very profitable for your company. Our advertising budget is 250,000 pounds. Share costs on 50/50 basis. Media ：Mail shots and press adverting. Investment and profits 50%/50% basis. We decided that we manages the project together.
Unit2Sellingonline体验商务英语综合教程2专题培训课件
Money)
Listening (online selling vs. high street selling)
Language Review (must, need to, Have to, should)
Skills (reaching agreements)
Case Study (negotiate & e-mail)
Online shopping websites
Quotation
Bad ideas don’t get better online.
----IBM advertisemeline shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
Listening (online selling vs. high street selling)
Language Review (must, need to, Have to, should)
Skills (reaching agreements)
Case Study (negotiate & e-mail)
Online shopping websites
Quotation
Bad ideas don’t get better online.
----IBM advertisemeline shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
体验商务英语综合教程3中文双语对照版
体验商务英语综合教程3 第二版双语对照版Unit1 Made in Europe 欧洲制造Almost every fashion label outside the top super-luxury brands is either already manufacturing in Asia or 5 thinking of it. Coach, the US leather goods maker, is a classic example. Over the past five years, it has lifted all its gross margins by manufacturing solely in low-cost markets. In March 2002 it closed its factory in Lares, Puerto Rico, its last company-owned plant, and outsources all its products.除了顶级奢侈品牌外几乎所有的时尚品牌都已经在亚洲生产，或者正在考虑这么做。
美国的皮革商品制造商蔻驰（Coach）就是一个经典的例子。
在过去的五年中，它通过仅在低成本市场生产来提升毛利率。
在2002年的3月，它关闭了在波多黎各拉雷斯的最后一间公司所属工厂，将所有产品全部外包。
Burberry has many Asian licensing arrangements. In 2000 it decided to renew Sanyo's Japanese licence for ten years. This means that almost half of Burberry's sales at retail value will continue to be produced under license in Asia. At the same time however, Japanese consumers prefer the group's European-made products.巴宝莉（Burberry）在亚洲持有许多许可授权安排。
(完整版)Unit-2-Selling-online体验商务英语综合教程2---
Online shopping
tips
Know who you’re dealing with. Anyone can set up shop online under almost any name. Confirm the online seller’s physical address and phone number in case you have questions or problems. If you get an email or pop-up message while you’re browsing that asks for financial information, don’t reply or click on the link in the message. Legitimate companies don’t ask for this information via email.
Skills (reaching agreements)
Case Study (negotiate & e-mail)
Starting up A Do you enjoy shopping? Do you shop online?
B Which of the following goods do you think are suitable to be bought online?
Keep a paper trail. Print and save records of your online transactions, including the product description and price, the online receipt, and copies of every email you send or receive from the seller. Read your credit card statements as you receive them and be on the lookout for unauthorized charges.
体验商务英语综合教程4(第二版)电子教案Unit 7
2. People will still want to go to shops to touch
and feel products.
False
3. Advances in technology will encourage
people to shop online.
True
D Do you agree with the statements in Exercise C above?
site: a series of related screens with information about a subject, organisation, etc.
surfers: people who go and look at different sites, perhaps in a random way with no particular purpose in mind.
Max Frisch was a Swiss playwright and novelist. Frisch's works focused on problems of identity, individuality, responsibility, morality, and political commitment. His use of irony is a significant feature of his post-war publications. Frisch was one of the founders of Gruppe Olten. He was awarded the Neustadt International Prize for Literature in 1986.
体验商务英语market leader 第二册Unit Selling online
Unit 2 Selling online
Quotation
This quotation means a bad business idea will not work any better just because it is being used as the basis for selling via the Internet. The technology will not, in itself, make up for any deficiencies.
Overview
Starting up (online shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Me selling vs. high street selling)
Language Review (must, need to, Have to, should)
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
Quotation
This quotation means a bad business idea will not work any better just because it is being used as the basis for selling via the Internet. The technology will not, in itself, make up for any deficiencies.
Overview
Starting up (online shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Me selling vs. high street selling)
Language Review (must, need to, Have to, should)
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
Unit-2-Selling-online-体验商务英语综合教程2-
Online shopping websites
Starting up
C
Why do some people prefer not to buy goods and services online?
You may find that goods are not suitable when they arrive or get things you did not order.
Keep a paper trail. Print and save records of your online transactions, including the product description and price, the online receipt, and copies of every email you send or receive from the seller. Read your credit card statements as you receive them and be on the lookout for unauthorized charges.
Unit 2 Selling online
Quotation
This quotation means a bad business idea will not work any better just because it is being used as the basis for selling via the Internet. The technology will not, in itself, make up for any deficiencies.
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
体验商务英语第二册Unit 2 Selling online
You may have security problems with using credit cards and find yourself paying for things you did not buy.
You may enjoy shopping in real shops. You may like the feeling of walking in the supermarket with a shopping cart.
warehouse
return
bargain
Vocabulary B Make phrases that match definitions 1 – 7.
Shopping
Online
credit card
cooling off
money back
method of
interest-free
out of
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
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Online shopping
tips
Know who you’re dealing with. Anyone can set up shop online under almost any name. Confirm the online seller’s physical address and phone number in case you have questions or problems. If you get an email or pop-up message while you’re browsing that asks for financial information, don’t reply or click on the link in the message. Legitimate companies don’t ask for this information via email.
Unit 2 Selling online
Quotation
Bad ideas don’t get better online.
----IBM advertisement
Overview
Starting up (online shopping)
Vocabulary (Online Shopping)
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
Keep a paper trail. Print and save records of your online transactions, including the product description and price, the online receipt, and copies of every email you send or receive from the seller. Read your credit card statements as you receive them and be on the lookout for unauthorized charges.
Case Study (negotiate & e-mail)
Starting up A Do you enjoy shopping? Do you shop online?
B Which of the following goods do you think are suitable to be bought online?
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
Know what it will cost. Check out websites that offer price comparisons and then, compare “apples to apples.” Factor shipping and handling — along with your needs and budget — into the total cost of the order. Do not send cash under any circumstances.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
Reading (Virtual Pocket
Money)
Listenineet selling)
Language Review (must, need to, Have to, should)
Skills (reaching agreements)