贵州省肇兴侗寨乡村旅游发展对策与探讨

山东工商学院

SHANDONG INSTITUTE OF BUSINESS AND TECHNOLOGY 毕业论文(设计)

GRADUATION THESIS（DESIGN）论文（设计）题目

Title Of Thesis（Design）

贵州省肇兴侗寨乡村旅游发展对策与探讨

分院（系别）

Department

工商管理学院

专业Speciality 旅游管理

班级

Class

旅游101

论文（设计）作者Author of Thesis（Design）石春阳论文完成日期

Date 2014年05月30日

论文（设计）指导教师

Advisor 曾蓓指导教师职称

The Title of Advisor

副教授

贵州省肇兴侗寨乡村旅游发展对策与探讨Discussion And Development Countermeasures Of Rural

Tourism In Zhaoxing DongZhai Village Of Guizhou Province

作者：***

目录

引言 (1)

一、乡村旅游概述 (1)

（一）乡村旅游的概念 (1)

（二）乡村旅游的特点 (1)

（三）肇兴侗寨发展乡村旅游的意义 (2)

二、肇兴侗寨发展乡村旅游的资源优势 (3)

（一）特殊地质地貌构建的自然景观 (3)

（二）独特的天然避暑型气候 (4)

（三）浓郁、神奇、原始、古朴的侗族风情 (4)

（四）独特、精湛的民族古建筑 (4)

三、肇兴侗寨发展乡村旅游的现状 (4)

（一）肇兴侗寨的概况 (4)

（二）肇兴侗寨的交通现状 (4)

（三）肇兴侗寨景区的开发与规划现状 (5)

（四）肇兴侗寨的客源市场 (5)

四、肇兴侗寨发展乡村旅游的问题 (6)

（一）旅游产品单一、特色少 (6)

（二）民族文化遭到破坏 (6)

（三）肇兴侗寨乡村旅游业服务人员少、素质低 (7)

（四）宣传力度不够 (7)

五、发展肇兴侗寨乡村旅游的对策 (7)

（一）挖掘本地特色，努力打造精品 (7)

（二）加强民族文化的保护 (8)

（三）加强从业人员培训，加大专业人员的引进 (8)

（四）加大宣传力度 (8)

结束 (9)

致谢语 (10)

参考文献 (11)

贵州省肇兴侗寨乡村旅游发展对策与探讨

摘要：随着社会经济发展，产生了一种新的旅游形式，即乡村旅游，乡村旅游是今后一段时期我国旅游发展的主旋律。从资源禀赋和国内外市场发展趋势来看，贵州省黔东南肇兴侗寨具有发展乡村旅游的独特的资源优势和地域优势。

本文以贵州省黔东南肇兴侗寨为例，分别阐述了乡村旅游的概念、乡村旅游的特点，以及黔东南肇兴侗寨发展乡村旅游的意义，通过对贵州省黔东南肇兴侗寨乡村旅游的交通现状、开发与规划现状及客源市场的分析，介绍了肇兴侗寨发展乡村旅游的资源优势，指出了该地乡村旅游发展中存在的一些问题，提出了黔东南肇兴侗寨乡村旅游的对策和建议，从而推动了黔东南肇兴侗寨乡村旅游业更快、更好的发展，让肇兴侗寨成为理想的旅游观光地和避暑胜地。

关键词：乡村旅游肇兴侗寨现状问题对策

Discussion And Development Countermeasures Of Rural

Tourism In Zhaoxing DongZhai Village Of Guizhou Province

Abstract substance：With the development of social economy, the creation of a new form of tourism, the rural tourism, rural tourism is in a period of the future development of China's tourism theme. From the resources and the development of domestic and international market trends, Guizhou province Qiandongnan tongzhai Zhaoxing development of rural tourism has unique advantages in resources and geographical advantages.

This paper takes Guizhou province Qiandongnan tongzhai Zhaoxing as example, illustrates the characteristics of the concept of rural tourism, rural tourism, as well as Qiandongnan tongzhai Zhaoxing the meaning of developing rural tourism, through the analysis to the Guizhou province Qiandongnan tongzhai Zhaoxing village tourism traffic situation, planning and development present situation and the tourist market, introduces the Zhaoxing Dongzhai development of rural tourism resources, points out some problems existing in the development of rural tourism, put forward Qiandongnan tongzhai Zhaoxing village tourism countermeasures and suggestions, so as to promote the development of Qiandongnan rural tourism tongzhai Zhaoxing faster, better, let tongzhai Zhaoxing is an ideal tourist destination and summer resort.

KEY WORDS: Rural Tourism Zhaoxing Dong stockaded village Present situation problems Countermeasures