HND大综合1GU1答案

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大学英语综合教程第一册课后习题答案

大学英语综合教程第一册课后习题答案

大学英语综合教程1课后习题第一篇Unit 11.那是个正规宴会,我照妈妈对我讲的那样穿着礼服去了。

(formal)As it was a formal dinner party, I wore formal dress, as Mother told me to.2.他的女朋友劝他趁抽烟的坏习惯尚未根深蒂固之前把它改掉。

(take hold)His girlfriend advised him to get out of his bad habit of smoking before it took hold.3.他们预料到下几个月电的需求量很大,决定增加生产。

Anticipating that the demand for electricity will be high during the next few months, they have decided to increase its production.4.据说比尔因一再违反公司的安全规章而被解雇。

(violate)It is said that Bill has been fired for continually violating the company‟s safety rules. Bill is said to have been fired for continually violating the company‟s safety rules.5.据报道地方政府已采取适当措施避免严重缺水(water shortage)的可能性。

It is reported that the government has taken proper measures to avoid the possibility of a severe water shortage.The local government is reported to have taken proper measures to avoid the possibili ty of a severe water shortage.6.苏珊(Susan)因车祸失去了双腿。

最新HND-大综合1-GU1答案资料

最新HND-大综合1-GU1答案资料

Section1Question 1:Part AGiven the competitive nature of the mobile telecommunications market analyse the likely advantages and disadvantages to Opal of establishing a partnership agreement with another company.12Advantages:Firstly, the partnership agreements can provide Opal with technology assistance. It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnership not only gives Opal access to local knowledge but also provides an air of acceptability that is important when conducting business in China. Thirdly, local firms’ well-reputation and wealth of experience will also help Opal to ensure that product development and customer service is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal’s competitive advantages. Secondly, in a partnership with others, the control power of Opal’s own company might be distributed because of the consideration of other partners’ benefits. Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreements with more companies, to gain more comprehensive market information and share the technology and develop new products.Thirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to the environment, use more green and environmental materials to produce ‘environmentally friendly’ products and services, and keep offering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in thecoming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘opening-up’ of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competing networks allowing access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales.Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resources and investment capital resources. It may not be able to meet the needs of cooperation with other companies.Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how it has impacted upon the company’s activities. 8Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the ServiceDevelopment Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them are aim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology.The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful in identifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opal which requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expand its business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal’s capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and they do not participate in the running of the companylike shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay the principle on time, while it won’t be necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。

全新版大学进阶英语综合教程 第一二册英语答案

全新版大学进阶英语综合教程 第一二册英语答案

2.3合集第一册U11.Over time----------------Gradually I lost more of my hearing2.After doing that-----------I because really interested in3.It was reassurance---------Their attitude encouraged me as it4.Music is not all------------Music benefits from the use of sences5.I’m big on talking----------I love and really enjoy talkingU21.I thought about those----------------I thought about how the young man2.So whatever are you doing-----------So I don’t understand why you are still3.I learned to find my way through------I went through the challenges4,Naturally,I made mistakes------------you see, I still make mistakes5,They never set foot in a--------------My parents never received a collU31.Less Wel known, howver, was the fact-----------------But few people were aware2.It was the time of surging----------------------------Anti-Semitism spread quickly3.I wanted to allow myself the pleasure of this joke.------I hope to have a lot of fun4.Family stories are always prone to exaggeration.------- Family stories are very likely5.The parents were equally shocked---------------------The parents were horrified U41 Li, as Premier and Party Secretary of ------------Li has to handle many issues2.NO x-ray machines or body scanners such ------There were no x-ray machines3 As an example of how China is moving forward--making huge progress in this area4.he was admitted to the elite Peking University---which gave him a start on his wayU51 One night,I didn’t turn off the water fast enough-------she wasn’t pleased with2.We need conserve our resources to buy---------------so the resources will3 His list,in descending order of importance, was--------His list contains ten items4.The reason energy and water sit at the top------------more important than food5. even though fixing water would help our energy------solving the water problemsU61 In fact,Miller realized that without the net he---As a matter of fact…disconnected2 I’ve been plugged in 24-7--------------------online round-the-clock3 S till,I’d forgotten one key lesson--------------Nevertheless, I’d forgotten4 I found myself reflecting on how living---------I was thinking about how immersing5 So instead of funny cat pictures--------------spend your time reading some great第二册U11 What? No electricity? | almost dismissed-------How could there be2 Forty acres would give us plenty of room------Forty acres would be large3 to learn the ins and outs of hauling-----------to learn each and every aspect4 With only a 5,000-gallon water tank----------With only 5000 gallons of water5 Everything from lights and ceiling fans--------Everything from lights and ceilingU21 AII day I have been fighting the feling---------I have been trying all day2 I keep continually thinking of home-----------I have been terribly homesick3 It is possible | may be a member in------------Just as I can possibly die4 Not my will God, but Thine-------------------Weather we win or lose5 I would certainly like to be on hand-----------I would be very glad toU31 The decision to relocate for a new school------When you decide to move2 What tends to hurt most is when just one-----It tends to hurt most3 The same applies to friendship---------------It is also true of friendship4 Eventually even the closest of friendships-----In the end it is possible5 Even those amazing close friendships---------Even for those amazing close1.1合集第一册U13.Making mistakes is inevitable as one grows up. What is important is to learn from them.4.Remember what our professor said. If you fail to complete your assignments on time, you may lose points for your final grade.5.What’s done is done. Believe me! You’ll feel less pain in life if you learn to let go.6.In the U.S., two thirds of students pay for college through loans and will have to pay them back with interest after graduation.7.Wherever you go in China, it is a common sight that people stand in line whether it is a restaurant, a bank, a hospital or a subway station.8.I’m really feeling embarrassed. I wish I had never said such stupid things in the presence of my friend.9.If students are not satisfied with their grades, should the college allow them to negotiate grades with their professors?10.The Minister of Education is visiting our campus, accompanied by our university president.11.Our professor meets his advanced students once a week to hold a(n) seminar on adult development. He always invites us to attend it too.12.No matter how big the campus is, I’m sure I can find my way around in a few days.13.Several students have reported the loss of valuables in their dorms. Police are now investigating these serious incidents.14.Reflecting on my past language learning experiences, I’ve come to realize that practice makes perfect.15.Our university enrol ls more students than our city’s other two colleges combined.U31.The reports of terror attacks in Paris were splashed across newspapers and websites.2.Today’s assignment is to go to the library and find out more about what happened to Jews during World War II.3.The bloody images in this war film are not suitable for young viewers.4.All TV entertainment shows have been cancelled because this is a special day for the state memorial service in Nanjing.5.The professor has just come out with a new book on war and world politics.U4U5U67.One of the first flight training lessons taught to student pilots is how to performan emergency landing in a small airplane.8.When you read the newspaper, you’re probably not reading it word-by-word, instead you’re scanning the text.9.In one of my first articles published on LinkedIn, I wrote about the importance of public speaking to every leader.10.For a while that story book was indeed very popular, but it was not long before the demand declined.11.Movie ticket prices have reached an all-time high. No wonder some people choose instead to watch movies at home.12.In the absence of anyone to spend New Year’s Eve with, I went to watch a show alone and I truly enjoyed it.13.In a recent study, more than 20% of drivers said they cannot resist the urge to send or check messages while driving.14.There is no doubt that human activity has something to do with climate change, and climate will continue to change unless we reduce our carbon emissions.第二册U11. Jack has no interest whatsoever in pursuing an acting career. He loves writing anddirecting.2. The idea was to have users upload their medical records, so that they could beavailable at any time.3. Traffic jams often build up when drivers slow down to see what happened in acrash.4. A native New Yorker, Ben is familiar with the city, its neighborhoods, and all hehas connections with.5. You may have already seen your dream house. Before you put in an offer, youcan do a few more things to ensure you purchase the right property for the right price.6. Buying organic fruit and vegetables costs more, and for many shoppers, thebenefits hardly seem worth the extra expense.7. Self-sufficient living is the practice of providing for your own needs withoutoutside aid or resources.8. In the interview, the writer was asked how he set about writing a novel based ona dream he once had.9. Are you thinking of becoming an insurance sales agent? Take this quiz to find outif this is the right career choice for you.10. The rent for the apartment is reasonable; besides, the utilities are included, whichmeans you don’t have to pay anything for gas, electricity and water.11. A central heating and cooling system produces warm or cool air in one centralarea and distributes it throughout the building.12. We were deeply shocked and saddened when we learned of the sudden death ofour newly retired professor.13. If you know the ins and outs of something, you know all the details about it andunderstand how it works.14. It’s long been proven that we can accomplish any project if we break it up intosmall pieces and do the project one piece at a time.U21. While I was working in a fast-food restaurant, I constantly dreamt of being able toown one someday.2. It was common for people to keep up correspondence with friends through lettersbefore the age of the Internet.3. In modern Chinese society, women, to a large extent, are no longer dominated bymen either in family life or in the workplace.4. There is now a growing realization of the importance of recycling among theresidents in our neighborhood.5. The Japanese invasion during World War II met with fierce resistance from theChinese people.6. It is wonderful to see flowers bloom in different colours after a long bleak winter.7. The elderly landlady couldn’t endure the behavior of the young man any more:he tossed trash all over the building.8. It is true that human beings have had war constantly throughout history;nevertheless human civilization has managed to survive.9. An increasingly large number of Chinese plan to spend their time travelling todifferent countries and seeing more of the world when they retire.10. Last week I submitted my first project proposal and I was very anxious to knowhow the department manager would react to it.11. We all sympathize with those who lost loved ones in the disaster.12. The general decided to launch an assault on the enemy at midnight.13. At that time, most stores in that region allowed shoppers to exchange goods andservices at a mutually agreed price.14. The kids never received any professional training previously, but theirperformance was impressive.15. It’s amazing that the toddler can count up to one hundred and backward.U31. We set out to find the truth behind the mystery of the scientist’s disappearance.2. A good relationship is built on honesty, trust, and mutual respect.3. Kids may grow faster or slower but most of them still end up with an averageheight.4. In the joint venture, the Chinese party will hold a 51 percent controlling interest.5. Although John has dated the girl for a year, he is still in two minds as to whetherto marry her or not.6. Many people are unaware of just how much food and drink they consume eachday.7. In order not to hurt Mary’s feelings, please don’t refer to the incident again.8. He and Jeannie used to live together, but recently they have been apart for thefirst time.9. Adam has announced that he is to take an extended touring break in order tospend more time with his family.10. Jim survived the heart attack thanks to the prompt first aid treatment.11. His interview did not go well and his chance of getting the job slipped away.12. Kids exposed to an unhealthy environment tend to grow up with more problems.13. An occasional all-nighter is rough, but he is young enough to bounce back.14. Olivier turned it down flat and tried to persuade Vivien to do likewise.15. Nowadays when you buy a house in a big city, you have to invest lots of money.1.2合集第一册U11.I’m a tech fan---------------------big on2.Instead of going------------------all the way3.If you ask me what----------------motivation4.I personally don’t believe----------predicting5.I made up my mind to-------------hooked6.He will not easily------------------pursuit of7.The questions were so-------------elementary8.My father taught me---------------folk9.Since the debate,it ----------------taken overU21.I’ll never go to the------------------------set foot in2.Setting goals can help to------------------take charge3.I wasn’t really interested in math-----------muddle through4.Just stay where you are-------------------stay put5.I threw a birthday------------------------in towU31 Baby boomers refer to those born-------------------surged2 Over time Steven Spielberg gained---------------------made it big3 Without doubt, civilians are going to suffer--------------Definitely4 Hundreds and thousands of people---------------------fled5 Hitler was the leader of the Nazi party-------------------throughoutU41 Bar hopping is an absolute--------------------------off limits2 In the beginning the tomatoes were green, but--------At first3 Have you contacted the former owner of this---------previous4 I caught the flight all because of the ride you---------thanks5 Mary, I think you'd better change into something-----appropriateU51.You see the lights in the students' reading--------around the corner2 At that time the working class was still too--------enable a successful revolution3 The high-rise building in the back makes---------dwarfs our old house4 The figures show that our economy is healthy----on track5 The two girls spent the whole night panning-----and so forthU61 Different from her father, who is a remarkable writer------------Unlike2 This washing machine factory has introduced a-----------------unique3 Amy Chua's book Battle Hymn of the Tiger Mother created------made waves4 Of all the things my grandma used to say----------------------turn out5 Every year a report comes out describing fully which cities-------detailing第二册U11 All electronic computers are made up of----------------------consist of2 The moment I saw it clearly for what it was--------------------tossed3 True, the furnishings are dated but in-------------------------overall4 They had little difficulty in hooking the fish--------------------hauling5 They built a fireplace to heat the small flat---------------------went out6 The pot you saw had been in service for four-------------------in useU21 The research team has made all necessary---------------------postponed2 What disturbs investors is the fact that the--------------------of late3 It's natural for young people to have a very strong-------------long for4 The client was very hard to please and had been---------------continually5 The travel agency apologized to the clients who---------------compensated for6 As the outdoor concert attracted crowds----------------------on land7 The proud woman intensely loved her son---------------------Adored8 Those days the number of the unemployed--------------------by the dayU31 While in New York, Sara developed a-------------------------passion2 Our friendship finally broke up mainly------------------------due to3 She had no liking for aimlessness----------------------------moreover4 We have to notice the presence of other cultures--------------cannot help but5 The king tried to overcome the difficulty---------------------receive6 Even though | wanted to keep our friendship-----------------As much as7 Mary paid no attention to my repeated----------------------neglected8 Because she spoke Spanish, she got around the--------------on her own9 Press reports say that firearms (枪械) kill---------------------injureReading1合集(True的句子题号前有*)第一册U1*1.Gac Filipaj is an2.After he came to the U.S.*3.In 1993,he started4.For ten years,he5.During the day,he studied*6.For his work as a janitor*7.As a janitor,he did8.On May 13,2012*9.He values education and believes in an*10.He has a plan to goU2*1 The author and his wife drove their youngest2 They felt relaxed when they said3 Freshman year is the most special*4 The author appreciates the education*5 On the way home the author kept on thinking6 Young people like the author's son are concerned*7 Both Albert Einstein and the author*8 When we judge the value of a man*9.Book learning and lab time will be most10.It can be inferred from the text that the authorU3*1 Alex Kurzem's family was killed2Alex survived the Nazi killing because*3.Whie wandering alone in the forest*4 The Nazi soldies made Aelx the*5 The soldiers left Alex with a Nazi family when*6 The only thing Alex remembered about his childhood7 People failed to discover Alex's identity*8 Alex's lifelong wish was to put flowers on his mother's grave.9 It turned out that, instead of being a Jew*10 Alex finally returned to his hometown and found out his real nameU41 This text records the first meeting between Oprah and Neson Mandela. *2 Nelson Mandela was imprisoned for 27 years for fighting3 Nelson Mandela spent 27 years on Robben lsland.*4 Before imprisonment, Nelson Mandela was too busy to think.*5 Thanks to his prison years, Nelson Mandela was determined to*6 Nelson Mandela valued education greatly, for children, adults and himself.7 Nelson Mandela received two degrees while in prison.*8 Nelson Mandela thought himself a wiser person when coming out of prison.9 Oprah recommended The Grapes of Wrath to Nelson Mandela.*10 Nelson Mandela knew he was not going to spend his whole life in prisonU5*1 Water is a precious natural resource. But many people don't seem to see that.2 Fresh water is surface water in the form of rivers, lakes and swamps.*3 A global water crisis will come sooner or later if we do4 Water scarcity causes climate change directly.*5 Low quality drinking water creates a health problem in many developing countries. *6 Agriculture needs far more water than any other economic sector.*7 Urbanization is a factor that causes water shortage.8 Raising public awareness of the water problem is the first thing9 Desalination is not necessary because the 3% fresh water is enough for*10 There is a high chance that people who have easy access to water do not thinkU61 The writer's smartphone has dominated her thoughts and actions and she2 The writer finds it easy to sit through a show uninterrupted by her smartphone.3 While attending a weekly conference call with her boss, the writer wrote this letter of *4 The writer feels a sense of guilt for trying to be a professional and a parent at the*5 The writer's smartphone practically lets her lead her professional life and personal life *6 With her smartphone, the writer can capture the sweet7 The writer believes that it is almost impossible for her smartphone to let her go.*8 Instead of being dominated by the smartphone9 The writer hopes that her smartphone will get away from her life10 The writer holds that her relationship with her smartphone should be第二册U11 Last year, the writer's family conducted a 5-week experiment*2 After they sold the only car3 As their suburban household was close to*4 For trips outside their local suburb5 Usually, the traffic was light and smooth on their way to6 They used a trail-a-bike for shopping trips.*7 A most arduous part of*8 Living without a car, they achieved better physical*9 There were risks involved in riding a bike10 Since their return to the USA, they haveU21 The reason Jim sfered a series of accidents during2 Jim los this job because he suffered3 The first accident took place when Jim*4 Fortunately, in the two car accidents5 Instead of Kennedy Airport*6 On his way back home after returning*7 Anne was always sure Jim would return8 Anne had to work on weekends and holidays to make9 Jim went to Philadelphia*10 Jim recalled vaguely who he was while watching television one day.U31 The author begins his essay by*2 In the imagined trial, the reader3 Trompenaars' studies suggest that the*4 In the eyes of the typical American*5 The typical American will apply the*6 South Koreans have a different concept*7 Megan and Cheryl take quite different8 Students in France tended to see the*9 In the eyes of students from China, Spain and Cuba*10 The concept of friendship differs from culture to culture.。

HND大综合1GU1答案

HND大综合1GU1答案

Sectio n1Questio n 1:Part AGive n the competitive n ature of the mobile telecom muni cati ons market an alyse the likely advantages and disadvantages to Opal of establishing a partnership agreeme nt with ano ther compa ny .12Adva ntages:Firstly, the part nership agreeme ntsca n provide Opal with tech no logy assista nce」t allows Opal for the joint developme nt of new products and the shari ng of tech no logy. Secon dly, a Chin ese part nership not only gives Opal access to local kno wledge but also provides an air of acceptability that is importa nt whe n con duct ing bus in ess in China. Thirdly, local firms 'ell-reputation and wealth of experience will also help Opal to en sure that product developme nt and customer service is specifically targeted at meet ing the local n eeds and dema nds of the local market. Fourthly, compa nies in part nership can share the costs and reduce the risk.Disadva ntages:As for the disadva ntages, firstly, the own tech no logy of Opal might be leaked because of the shari ng of tech no logy which may result in the loss of Opal'competitive adva ntages. Secon dly, in a part nership with others, the con trol power of Opal compa ny might be distributed because of the con siderati on of other part ners Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART Bs be iIden tify and justify possible opti ons the senior man ageme nt may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chin ese market has eno rmous pote ntial. Opal n eeds con ti nue to in vest in Chin ese market to gai n more market shares for its expa nsion.Secondly, Opal can sign the partnership agreementswith more companies, to gain more comprehe nsive market in formatio n and share the tech no logy and develop new products.Thirdly, in order to maintain the characteristics and good reputation. Opal needs to keep the strong stanee in relation to the environment, use more green and en vir onmen tal materials to produce ‘ en vir onmen 上&11卩血欣1祖蚁 and services,and keep offeri ng a comprehe nsive mobile phone recycli ng scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chin ese telecoms market. By doing so, Opal can achieve the further expa nsion.Questio n 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in thecoming years. 12Stren gthsFirstly, the further deregulati on of the telecom muni cati ons markets en abled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘openin-up' of the Chinese market is curre ntly providi ng Opal with opport un ities for further expa nsion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competi ng n etworks allowi ng access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the en vir onment, and they were one of the first pho ne manu facturers in the world to offer a comprehe nsive mobile phone recycli ng scheme and offers en vir onmen tally frie ndly products and services.Weak nessesFirstly, the first han d-held phones were high priced because of the high research and developme nt costs and the n eed for highly specialized product ion facilities. And this may cause the n eeds of a large amount of inv estme nt capital and the decrease in sales.Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resourcesa nd inv estme nt capital resources. It may not be able to meet the n eeds of cooperati on with other compa ni es.Thirdly, the regulatory complexities of operating within the Chinese market may hin der the developme nt and expa nsion of Opal.Lastly, the regulatory complexities of operati ng with in the Chin ese market and the fierce competiti on may hin der the expa nsion of Opal and in crease a certa in level of risk.PART BChoose two Key values highlighted in Appe ndix 3 and for each, expla in how ithas impacted upon the company ' s activities. 8Firstly, the customer deserves service excelle nce.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and the n the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Developme nt Sectio n and Customer Care Departme nt. With the rapid developme nt of tech no logy, the ServiceDevelopme nt Secti on is tasked to enhance the customer experie nee of the mobile andweb-based services. And the Customer Care secti on is tasked to en sure that customer expectati ons are con siste ntly met. Both of them are aim to provide customers with excelle nt services.Secon dly, we accept that while we are drive n by tech no logy we will always aspire to drive tech no logy.The developme nt of tech no logy can provide Opal with higher tech-competitive ness, and help it to develop new products and expa nd to larger market. As for Opal, they continue inv est in other inno vative products and market research, and has bee n very successful in ide ntify ing market trends and the n using the latest tech no logical developme nts to satisfy customer n eeds. And, there is a Special projects sect ion in Opal which requires sig nifica nt inv estme nt and provides the lead in g-edge tech no logy required for mobile and others.Sectio n 2Questio n1PART AEvaluate possible sources of finance that Gold could access as it seeks to expa ndits bus in ess operati ons.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal ' s capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secon dly, issu ing debe ntures are a useful way too. Debe ntures are loa ns made to compa nies that carry a fixed rate of in terest. However, the debe nture holders n eed to repay the prin ciples on time and they do not participate in the running of the compa ny like shareholders do.Thirdly, eve n though both issu ing shares and divide nds are appropriate for Opal, therestill some differences between them. The shareholders have the control right of the compa ny, but the divide nd holders do not. And, the divide nds holders n eed to repay the principle on time, while it won' tbe necessary for shareholders. Lastly, the shareholders can get ben efits from the divide nds while the debe nture holders can get them from the in terests.PART B找到一类可以同时满足Opal公司股东和Opal在中国市场合作伙伴用来检验企业效率的财务数据信息.请解释这类数据是如何满足这些利益相关者要求的。

大学综合英语1课后答案.doc

大学综合英语1课后答案.doc

大学综合英语 1 课后答案【篇一:大学英语综合教程 1 unit 5 课后习题答案】ss=txt>i.ii.iii.1. b t t f t t refer to paragraphs 4,9,12. they are, first, to standfirmly for your convictions in the face of personal pressure;second, always to give others credit that is rightfully theirs;and third, to be honest and open about what you really arerefer to paragraph 8. the author concludes that you can ’t givein when you know you are right.refer to paragraph 9. this example shows that you shouldappreciate and accept those who are smarter and brighter thanyou are.refer to paragraph 12. they usually rely on external factors.they do so because, neglecting the development of their innervalue and personal growth, only their looks or status can makethem feel good.refer to paragraph 14 they are self-respect and a clearconscience.refer to the last paragraph. a life of principle will always winthe day without succumbing to the seductive sirens of an easymorality, and will take you forward into the 21st centurywithout having to check your tracks in a rearview mirror.1. integrity means having one’s own norms and rules ofjudging what is right, what is wrong, which one should notgive up for immediate personal advantages. o2. integrity is rare at present.3. an explanation was given for how all instruments andmaterial were used and located during an operation.4. when you are right, you should insist.5. unavoidably they will do everything possible to keep theirlooks and status. 2. 3. 4. 5. 6. iv.vocabulary exercises i. 1. thatis current2. difficult to find or obtain3. make aneffort to attain4. insist on/ stick to; despite/when faced with5. always recognize and praise rightly others ’achievement6. behave in a way that is natural, or normal1. appointed2. politically3. account for4. succumbed to5. ensured6. instinctively7. tough8. object9. challenge10. seductive d a b c b ac a1. morality; morality; ethics; ethics2. demands; asked; asking; demanded3. real; genuine; real; genuine4. preserve; preserve; save; save2. outer, external, exterior3. rare, uncommon, scant5. resolutely, determinedly, unyieldingly ii. iii. iv. v. 1. truthful, upright, frank 4. fire, sack, dismiss6. fearless, dauntless, brave, boldold-fashioned, outdated vi.1. inexperienced2. rightful 6.straightening 7. sleepy7. unpleasant, disagreeable 8. unfashionable, 3. impoliteness8. beggar 4. handful 5. headygrammar exercises i.1. giving instruction.2.expressing a wish.3. making a suggestion.4. givingan order.5. giving an order and expressing anger.6. inviting.7. warning.8. forbidding. ii.1. take a break.2. let ’s not stay here any longer.3. stop criticizingothers.4. have another biscuit, please.5. in this play you be the princess and i be the witch.6. go and buy yourself a new pair of shoes.7. don ’t you ever be late again!/never be late again.8. let us never forget the brave men and women who made the ultimate sacrifice.iii.1. will/ can/ can ’t you2.will/won ’t you3. will you4.shall we5. will/could/can you 7. willyou 8. shall weiv. 3 5 4 8 7 2 1 6 v.1. another2. another3. others4. other5. another6. the other7. the others8. another,othersvi.and that is exactly what her parents expected her to be--- a world-famous ballerina.translation exercises i.1. 人的一生就像被刚降下的雪覆盖的田野,无论在哪儿走过都会留下自己的足迹。

大学英语综合教程1课后习题标准答案

大学英语综合教程1课后习题标准答案

Unit 1 Part ⅡReading Task VocabularyⅠ1. 1)respectable 2)agony 3)put down 4)sequence 5)hold back 6)distribute 7)off and on 8)vivid 9)associate 10)finally 11)turn in 12)tackle2. 1)has been assigned to the newspaper’s Paris office. 2)was so extraordinary that I didn’t know whether to believe him or not. 3)a clear image of how she would look in twenty years’time. 4)gave the command the soldiers opened fire. 5)buying bikes we’ll keep turning them out.3. 1)reputation。

rigid。

to inspire 2)and tedious。

What’s more。

out of date ideas 3)compose。

career。

avoid showing。

hardly hold backⅡposed 2.severe 3.agony 4.extraordinary 5.recall mand 7.was violating 8.anticipate Ⅲ1.at 2.for 3.of 4.with 5.as 6.about 7.to 8.in。

in 9.from 10.on/uponComprehensive ExercisesⅠCloze 1.hold back。

tedious。

scanned。

recall。

vivid。

off and on。

turn out/in。

HND大综合(GU1)

HND大综合(GU1)
钻石第一款商用在 1986 年推出自己的手持式移动电话,虽然他们重,体积大, 很难使用,其发射和随后的成功代表为公司的一个重大步骤。他们的第一台手 持式手机售价在 4000 美元左右,因为较高的研究和开发成本,并需要高度专 业化的生产设施。,它们与摩托罗拉相比,虽然价格高,但是其早期进入市场 给了他们一个后来者的优势。 The Global System for Mobile communications (GSM) was adopted in 1987 as the European standard. This allowed for high-quality voice calls, the ability for customers to use their phones across international boundaries, and text messaging, thus laying the foundations for a worldwide boom in mobile phone use.
移动通信全球系统(GSM)于 1987 年通过的欧洲标准。这使得高品质的语音 通话,能够为客户跨越国际边界,短信,从而使用他们的手机在手机使用一个
世界性的热潮奠定了基础。 In the late 1980s and throughout the 90s further deregulation of the telecommunications markets enabled Diamond to capitalize on a number of opportunities. The company continued to work closely with several of the former state telecoms firms in developing and operating mobile networks, further cementing its position as an influential player in the telecommunications market. Diamond’s main focus has remained in Europe, but they have ventured into the North and South American, and Asian marketplaces. The recent ’opening-up’ of the Chinese market is currently providing Diamond with opportunities for further expansion both in the provision of networks and in sales of mobile devices. This expansion has, and will continue to require substantial investment. In 1998 the owners sought fresh capital from existing share holders to allow them to take advantage of the expansion opportunities.

HND GU1 大综合1

HND GU1 大综合1

GU.11.(a)Product mix means that the full set of all products offered for sale by a company. From the case, it shows that the product width of product mix of Barr’s is not wide enough. So:Advantage:The Barr’s product mix is very simple and specialized which likes the operational activities. Barr’s just only operates in the drinks market. However, the company has great subsection of products, and there are many product lines and items in it. Moreover, with the edgy humorous theme advertisement, the product s of Barr’s are well-known in many places.In the case, Barr’s produces many different brands, such as Irn-Bru, Tizer, Simply Citrus, Simply Clear, etc. It also operates the UK franchise for Orangina and for Lipton Ice Tea. For its products, Barr’s uses th e advertisement to maintain an up-to-date image. This will help Barr’s to gain economies of scale in promotion and operation, and build managerial expertise.To gain the profits, a number of different markets are targeted by the company. The product lines and items of the company have various focuses. For example, Tizer aims at the market of 13-15 years old boys. And Orangina aims at the market of 18-30 years old people.Disadvantage:Most products of the Barr’s are at the maturity stage. According to the ca se, for example: Irn-Bru is one old brand, it over 100 years old, it is up against the decline stage.Soft drink is one of rapidly changing markets; so many companies will be durative to research, and then put out new brand of drinks.From the case, Barr’s is very hard to set up a new brand, because its own brands such as Irn-Bru are accepted abroad very well. The company is not able to develop its own brand.While, Orangina, one franchise agreement, is not in a steady market, and the Lipton Ice Tea is just in the introduction of its product life cycle in the UK.(B).Price elastic, which is known as elastic demand, means the quantity demanded will change by larger percentage than price. That is to say, price elastic is much more sensitive than price.Price elasticity would influence the brand loyalty of Barr’s, so Barr’s need to improve its brand loyalty, which could makes price elasticity less sensitive. This will affect price changing on sales.According to the case, Barr’s uses advertising to maintain an up-to-date image for its products. Barr’s tries to build brand share and brand loyalty, Barr’s uses different strategies to market its Price Elastic Products and increase its promotion activities.Here is an example: in 2003, free Irn-Bru samples were given to concert goers at events in England by sales people who arrived in ‘Irn-Bru Scooterettes’ - scooters in Irn-Bru colors. This type of ‘guerilla campaign’ was also used successfully in 2002.One more: During 2002, Tizer, in conjunction with Alcan, ran a campaign in conjunction with schools whereby containers are provided in schools for recycling. Nearly 250 schools participated in the scheme which offered prizes including musical instruments.2.Competitors’ behaviour depends on market characteristic, which includes competitors and oligopoly.For one market, the total demand of market is fixed, and the competitors have a number of the market shares. So the impact of main competitors is very important to Barr’s. That is to say, competitors also want to attract the same range of customers.Because of the fixing total demand of market, they could rely on some extent others in the industry to help itsoverall growth. So Barr’s have well activity to confront the external environment.Barr’s uses a range of promotional activities to make considerable use of advertising. It is a vital part in maintaining an up to date image for its products, particularly as carbonated soft drinks, most of them are bought by young people.Barr’s is proud of its reputation for u sing innovative tactics alongside tried and tested methods. But there are some complaints to the advertising standards authority. However, the Advertising Standards Authority (ASA) did not uphold the complaint. They agreed with Barr’s view that the advert was intended to be humorous and that the idea in it was meant to be ridiculous and not to be taken seriously.The ASA considered that the claim would be regarded as nonsensical humour. The company has the particular advertising which is be famous for the most people. Most of the customers are interested in the advertisement. Barr’s tailors its advertising and promotional activities very closely to the situation of the brand involved. A significant factor was the help obtained by Barr’s from government agen cies, particularly Scottish Trade International, which is responsible for encouraging Scottish based companies to export. The goods of the Barr’s that they sell abroad give an income into this country. And exports must be added on, so the government of Russian always help the company to acquire the good income.However, the Russian economy collapsed, and despite a successful advertising campaign in 1999 essence sales to Russia in 2001 fell. Because Barr’s began exporting Irn-Bru directly to Russia in 1994 when the market opened up to western firms after the fall of the communist regime. Previously, goods like soft drinks were not readily available and awareness of all brands was low.In February 2002, Barr’s concluded a new franchise agreement with the Peps i Bottling Group, the largest franchise bottler for Pepsi-Cola in the world. Irn-Bru is produced at its bottling plants in Russia and is distributed through PBG’s extensive distribution netword. This arrangement seems to be working well: at the end of its first year, in 2003, Irn-Bru sales accounted for almost 1% of the Russian market.In addition, the company has changed promotional methods to make use of the internet. For example, Barr’s has gained exclusive rights for the provision of drinks at tourist attractions in Scotland, such as the Falkirk Wheel and the Lomond Shores development at Loch Lomond.Tizer has sponsored the ITV show. It has developed special characters like ‘Ed the Head’ who have become associalted by consumers with the product. This sponsorship is regarded as particularly efficient as this TV show has the greatest proportion of the target market viewing at any one time.3. (a)The stakeholder is any group shares of the interest with the company. The company of Finsbury Growth Trust plc has the shares of 4.01%, so the company is the stakeholder. The stakeholder include the governments, suppliers and employees. The information which it needs will depend on its organisational goals, and they should know they can take which level of degree of risk.In the case, we have no idea of the objective of the company, so it is hard to say which information will be valuable for the stakeholder. But according to my idea, the following information will be interested:The investment of the new machinery. It can arouse a large cash outflow, so that the capital will be influenced. They will also be interested in dividends. Because this will influence earnings that it gets and how much it can pay its unit holders. For the Barr’s, the dividends are steady.The promotional campaigns are paid attention. It will influence demand for products, gradually influence the achievements.Another piece of information is the franchise agreements. It will influence the Barr’s earnings when they start and end.They will take care of the complaints made to the advertising Standards Authority. It may affect the demand forBarr’s products.(b)The main users of financial statements will use financial information to assist decision-making. Users of financial information can be split into 2 categories: internal and external users.Internally, management and employees study the information provided by the financial and management accounting statements. Existing shareholders, who will check the company’s performance, are al so considered internal users of financial information.According to the case, the shareholder is the external user, he will receive a share of any profits in return for the investments. Shareholders are primarily interested in the value of their shares and the return on their investment. They will use this information to help decide whether to remain a shareholder in this business or to sell their shares and invest elsewhere.Profitability ratios will be of ultimate interest to shareholders, in particular, it is a ratio known as return on capital employed. Barr’s managers are internal users, they will use the accounting information to compare performance. They will use all sources of financial information.In the case, I will choose the profit after tax, which could meet the requirements of each of the two companies. The profit after tax is the revenues minus the expenditure, and then minus the taxation, this part is the profit after tax. As the shareholder, there are some advantages to measure it:It could be used to monitor whether it has invested in terms of its objectives, these may relate to companies which have stable earnings.Whether it’s previous share purchasing decisions should be reviewed.Whether it’s a suitable share profile among several co mpanies could be implemented. It can be seen as the bench mark to scale the investment of the company.The measure also can reconsider whether it is suitable for investment. If the profit after tax is not so good, the company is able to sell the shares.As the Barr’s, it could use it to monitor the year to year progress of the company. And it also can monitor the effectiveness of its profit sharing schemes.4.According to analyse the case, Barr’s already has three partnership agreements, such as those with Pernod Ricard, with Unilever in the UK, and with Pepsi in Russia. If Barr’s concludes another partnership agreement with another company, these are maybe several advantages and disadvantages.Advantages:The company has a long-standing aim that is about increasing the sales of southern border. Sales there have been rising, while comparing with the sales in Scotland the quantity is still very low. So Barr’s has to change its marketing mix, the company extends its product lines and items, which could help the company to get much more profits, and gain larger market share.Branding is highly significant in the soft drinks market. It means that companies should have adequate funds spending on propagandizing their products, and most of customers who have purchased are full of satisfaction. At the same time, they have to be able to produce in sufficient quantities to gain economies of scale in production. The company want to enter the French market to open up new markets, so that Barr’s could acquire further profits. Moreover, Barr’s wants to promote its production to abroad for being a well-known company.These partnership arrangements, known as franchise agreements, normally last for a specified period of time such as five years. Barr’s has the UK franchis e for Orangina and for Lipton Ice Tea.Disadvantages:Concluding a new agreement, Barr’s should get more capital to support the promotional activitieson new products. And one more problem is building own brand. In the case, Barr’s uses the advertisement t o maintaining brand awareness, which is as a vital part in maintaining an up-to-date image for its products. This should cost large number of capital. Advertising and promotional activities are used for growing and increasing the famous level of a new bran d. Barr’s may change attention from efforts to building its own new brands such as Simply Citrus.However, Barr’s is still a small company, and its resources are too thin for spreading, so Barr’s should be overstretched. In the case, Barr’s just operates the drinks market, so Barr’s could beat into some other areas of markets, such as selling furniture, selling electrical machines, etc.5.Barr’s has clearly forms of structure. Now I will analyse the structure from finance and marketing. The Barr’s only have one horizontal hierarchy. The hierarchy is an integrating and coordinating device intended to bring together among the activities of individuals, teams, groups and departments.The company has clear roles and responsibilities. Barr’s controls costs o f raw materials, like sugar, it is through rigorous procurement and purchase methods. Finance uses to maintain and control on costs. While marketing is about creating an impact, finance may be able to adjudicate between spending in demands of operations and in marketing.Barr’s is traditional company with traditional values and this may fit well within a traditional structure. The traditional organisational structure is a less effective structure.Analysing the case, if Jonathan Kemp, the Director of Market Department, wants to do some promotional activities and advertising, it is hard to get enough money, because it will conflict between Finance and Market. Finance Department maintains on cost, and adjusts spending demand.In soft drink market, marketing is expensive. And Finance maybe could provide the capital. Under such structure, it is hard to be changed. The appointment of two new young directors, Jonathan and Roger suggests that the company may need to develop more quickly than it has.So in my opini on, a brand based structure may help Barr’s to achieve its further development and ensure the organisation of Barr’s appearing its commitment to brands. In such new structure, communication between Finance and Marketing will be much easier than in the current structure. A brand based structure could help ensure funds allocated to the requirements of marketing each brand more closely.(A) There are several main factors affecting the demand for Irn-Bru in the UK.The soft drinks market is sensitive to price, in the case, owing to the value of the pound was high against the Euro and a knock-on effect, Barr’s was forced to cut prices to wholesalers by 30%.For some products, tastes and fashion is very important. In the case, Tizer was re-launched in 1993 and in late 1996, another redesign was introduced. A further re-launch in 2003, this time it is more close to its target market. Weather as one more factors, could influence the demand. In the case, in a very poor summer, in 2002, sales of soft drinks are low, s o Barr’s gets low profit.Advertising and promotion is vital in influencing tastes, and increasing people’s awareness of Barr’s products, e.g. Irn-bru sponsorships.(b) Due to the value of the pound was high against the Euro, prices of other goods affect demand of UK, and it forces reducing in price to maintain sales levels. In the case, Barr’s cuts prices to wholesalers by 30%.Weather conditions could affect cash flow. In the case, in 2002, in a very poor summer, sales of soft drinks are low, so it reduces the cash inflow.Promotion could increase demand; it could help get higher sales and profits.A knock-on effect on sales revenue and costs could affect profits directly.(c)Price and other determinants could affect the demand curve.If prices rise from P1 to P2, the quantity will moves along the demand curve from A to B, this means quantity will decrease from Q1 to Q2.If prices fall from P1 to P2, the quantity will moves along the demand curve from B to A, this means quantity will increase from Q2 to Q1.In the case, when the value of pound is high against the Euro, the demand of soft drinks in the UK is decreased, so Barr’s has to cuts prices.Consumers like the tastes and increasing of consumer’s income will shift the demand curve to the right. Howe ver, if the weather is not hot and decreasing of consumer’s income will shift the demand curve to the left. In the case, the summer of 2002 is not hot; it causes the demand decreased, so Barr’s profits are lower than other years.7. (a) Advantages:Barr’s h as a good reputation especially in Scotland. In the case, Irn-Bru that is over 100 years old is the leading brand in Scotland, and one of the top 100 in the UK.From the finance statement, Barr’s has a good profit, dividends record is very steady, and net cash inflow is healthy. This shows the management of Barr’s is making a useful decision, and the liquidity of the company is good, so that Barr’s has money for further investment, and lead stakeholders to keep on holding the shares, or buy more.Barr’s i s focus on a single soft drinks market, and it has a record of investing in its brands. It also has built a reputation for innovative advertising. In the case, Barr’s uses promotional activities and advertising to maintain an up-to-date image for its products. And used for maintaining brand awareness in Scotland, and growing and increasing brand awareness in England.Barr’s has well-motivated staff.Disadvantages:In the highly competitive market, Barr’s is still a small company, and it is very vulnerable. I n the case, Irn-Bru is in the mature stage of its product life cycle in Scotland, so it is hard for further growth in that place.It is not easy to get established in England, it should cost a long time to beat in a new market. And Barr’s depends on carbonated soft drinks too much, although it has a small water product.Franchising is short term, and is a risky operation, while Barr’s has three franchise agreements.(b) Barr’s should find some ways to rebuild its product mix. In the case, Barr’s depends up on the Irn-Bru too much, and it does not other main brand to be depended on.Barr’s had better to end the franchise of Orangina in the next year. In the case, such product aims at adults, which is a good target, but this franchise does not work very well, so it could be ended.Barr’s could develop new markets for Irn-Bru. In the case, Irn-Bru in England is developing slowly, so like Russia these new markets will have a good value to development.Barr’s is a traditional company, and it does very successfully. So Roger White may have to retain the benefits of the old style to keep on competing.In my opinion, I think the company is the traditional company, it has traditional ideas and manage methods, while it has own advantages. Roger White may have to find ways to maintain the benefits of the old style family business in order to make sure it can continue to compete.The company should develop new products at immature stage or growth stage of the product life cycle. So that it could have successful sales and the profit contribution will increase rapidly.For the Irn-Bru, they should find ways to re-invigorate the product mix of the company. They should design morefashion products for the adults and old people, for which more and more people will know the brands, and the market of Barr’s will be larger.A G Barr has held the UK manufacturing and distribution franchise since 1995, and the current deal lasts until 2007. So they should do good preparing for it. This product appeals to adults and is good for this reason but its market is static.。

全新版大学进阶英语 综合教程 1 答案

全新版大学进阶英语 综合教程 1 答案

全新版大学进阶英语综合教程 1 答案Unit 1Language Quiz1-5 B D A B B6-10 A C D D ATextbook StudyViewing and Listening1. hobby2. happy3. great4. sympathy5. sounds6. proudWritingMy Dream JobMy dream is to become an astronaut (宇航员) . Sounds a challenge, I know, but, as we learn from the three dream pursuers we have read about, it is wise to reach for the stars. It’s just that I want to do so literally. It’s my ambition. I know that this will require careful choice of courses and endless hard work, but I have the motivation and perseverance to do well in my studies. In the end, it may well be that I have to do just a small part here on Earth in our space program, but I know that that is the area I want to work in. I' m hooked on it. And who knows, one never can predict with certainty. Hopefully one day I'll make it all the way and journey into space.Anna (请勿完全抄写,否则系统会判0分)Unit TestPart I: News ReportsC AD DPart II: Banked ClozeI. influenceH. fameB. challengesD. corporateO. sympathyF. determinationN. pursuitE. creativityA. bclieveJ. motivationPart III: Long PassageG C B A I E F A D HUnit 2Language Quiz1-5 C A B D A6-10 B B C C ATextbook StudyViewing and Listening1. great2. proud3. scary4. hurt5. ready6. independent7. miss8. happy9. happier10. Exciting11. dream12. miss13. great14. proud15. peace16. best17. concernedW ritingDear Mom and DadLovely to receive your email. As you can guess, I've been really busy, what with finding my way around campus and exnloring different courses. We have heen allowed to attend lectures on a range of different courses before making a final commitment on those we arc going to undertake. No doubt all part of making us begin to take charge of our learning!l But we have to choose before the end of the week Then it will be gettingdown to hard work with weekly assignments and seminars, many on things completely new to me. Don't worry, I'm not complaining. In fact, I'm sure I m going to love it here and still in disbelief about my good fortune. And I promise to remember your good advice about everyone making mistakes and try to be not too embarrassed when I make them myself.My room-mates are great fun. As soon as I sct foot in the dorm I knew that we would all get along fine. Anyway, I must go now, as some seniors are about to put on a performance and we are all invited. Give my love to Aunty when you see her!Lots of love,Anna (请勿完全抄写,否则系统会判0分)Unit TestPart I: News ReportsB D D CPart II: Banked ClozeI.F. concerned2. N. nonetheless3. K. misguided4. D. combined5. B assionments6. L. muddle .7. J. issue8. I. inevitable9. G. crush10. O. reflectingPart III: Long PassageG D F B E H A F G DUnit 3Language Quiz1-5 B D A B B6-10 A C D D ATextbook StudyViewing and Listening1.19352. perfect3. Jewish4. birthday5. celebration6. congratulationsWritingWar causcs immensc human suffering. Take World War ll,for example. It is claimed that worldwide it caused a total of61 million casualties, including 40 million civilians. In ourown resistance to Japanese aggression, China suffered over35 million casualties, with 300 thousand Chinese killed inthe infamous Nanjing Massacre alone. In Europe, 6 millionJews perished. While some managed to flee the Holocaust intime, many did not. Children were not spared. Along withtheir parents they were delivered to the slaughter in cattletrucks to serve Hitler's insane image of an Aryan masterracc that would take control of the world. Throughout everycontinent those who survived the horrors of war had to beardeep emotional scars.(请勿完全抄写,否则系统会判0分)Unit TestPart l: News ReportsC B B DPart Il: Banked ClozeF. invadedI. originsB. claimedJ. pretensesE. identity0. throughoutD. fledK. remarkableG. miracleN. survivedPart III: Long PassageD F G AE I B HF CUnit 4Language QuizI-5 B C D A C6-10 ABCCDTextbook StudyViewing and Listeningl. only respond2. fight3. put our foot down4. Our emotion5. our brain6. for many years to come7. nor since8.to shake his handWritingW inston Churchill, the great British statesman. was not anoutstanding student. Quite the opposite. His performance onmany subjects at school was so bad that he was enrolled inthe lowest class. Yet he claimed that this gave him a significant benefit when it came to his career. For at the timeall the pupils in the higher classes at his school were required to spend an enormous proportion of their timeleaming Latin and Greek; this was off limits for the lowestclass, which was made to spend the time on English lessonsinstead. Thanks to that the young Winston developed a deeplove of his language that was to give him an unrivalled ability to capture in words the resolve of the British peopleto defv Hitler. As he put it when asked about his farous wartime speeches, "The nation had the lion's hearluck to give the roar."(请勿完全抄写,否则系统会判0分)Unit TestPart I: News ReportsCBCBPart ll: Banked ClozeE. careerG. criticalN. visionB. attainM. solutionsC. attendsH. demonstrateA. addressF. cooperationI. cnsurePart IlI: Long PassageBFDBIHCAGEUnit 5Language QuizI-5 CCADC6-10 BADBDTextbook StudyViewing and Listening1. down2. size3. turning into desert4. 50 to 3005. bread basket6. won't last forever7. 80 feet8. fall9. completely dry10. hand over their landl1. Not anymore12. drinking water13. not a drop14. oceanWritingThere are many things we can do to help conserve cleanwater supplies. First, we can help keep our water sourcesclean by persuading people not to throw dirty things intorivers or wells. Besides, since all of us use water every day,we can stop wasting water and learn to do whatever we canto save water in our daily life. Rest assured, it's not complicated. For example. we should remember to turn off the water as often as we can when doing dishes or takingshowers. Wc should also buy toilets that use less water, anduse other water-saving equipment. Perhaps, when we foreseea heavy rain, we can even try to preserve some rainwater anduse it to water our plants later. Don' t think these etfforts aretoo small. They all help to make our water resources lastlonger.(请勿完全抄写,否则系统会判0分)Unit TestPart I: News ReportsCDADPart ll: Banked ClozeF. environmentA. abundantE. distributedI. intensifiedK. ratD. confrontedL. reliableH. innovationsM. replaceJ. outcomcPart III: Long PassageFEHGADFBECUnit 6Language Quiz1-5 DCBBC6-10 BDACA ,Textbook StudyListeningl. the biggest threat2. more than six3. 20054. education5. drug6. military training7. self-controlWritingFor my part, 1 am all in favour of a digital-free vacation. Inthe absence of digital devices, there would be no distractions:no short messages, no constantly checking on what stuff myfriends were posting on Weibo or WeChat, no ending uprcading my emails all the time. I amsure it would pay off.For I would be able to focus all my attetion on marveling atsights, observing and thinking. IfI wished, I could even attimes write down bits and pieces of what I see and think about in the old-fashioned way, with a pen and a notebook. Iam surc that when the vacation cnded, I would havc gainedall had hoped for and come back feeling an altogether happier person.Unit TestPart l: News ReportsCABDPart ll: Banked ClozeB. amazingH. onlineL. surfingN. UnlikeF. mediaJ. publishE. interactC. criticizedK. relatedA. absencePart Il: Long PassageCFHJDIAGEB。

新世纪大学英语综合教程(1)课后答案(完整)分析解析

新世纪大学英语综合教程(1)课后答案(完整)分析解析

新世纪大学英语综合教程1教材答案The Answers to Unit 1Enhance Your Language Awareness(I)Working with Words and Expressions2. (1) obtain (2) confident (3) communicate (4) advantage (5) relevant (6) helpful (7) extreme (8) enjoyable(9) means (10) process (11) particularly (12) characters (13) astonished (14) apparently3. (1) fond of (2) is…related to (3) according to(4) To a certain degree (5) vice versa (6) no doubt(7) rid… of (8) cleared up (9) or else(10) at all costs (11) sure enough (12) let alone(13) similar to (14) It’s no use (15) in my opinion (16) was worth(II)Increasing Your Word Power1. (1) c (2) d (3) b (4) b (5) b (6) d2. (1) highly/very (2) quite/very (3) quite/very/increasingly (4) quite/simply/very3.Adverbs Adjectivesefficiently efficientparticularly particularfluently fluentquickly quickcheaply cheapcontinually continualprobably probableadventurously adventurousfinally finalsteadily steadyslowly slowsolemnly solemnreally realapparently apparenttentatively tentativeexactly exact4.No Mistakeespecial→ especiallynecessarily → necessaryfrequent → frequen tlyNo Mistakeeasily → easyNo Mistakei ndividually → individualm uch → manyh igh → highlya pparently → apparentr emarkably → remarkablep robable → probablyNo Mistake(III)GrammarTask 1:(1)would/should (2) should/would (3) might (4) would(5) must (6) can’t (7) should would (8) mustTask 2:(1)We passed the afternoon very pleasantly, roller-skating in the sun and talkingabout our childhood under a tree. / The afternoon passed very pleasantly, while we roller-skated in the sun and talked about our childhood under a tree.(2)On entering the lecture hall, I was surprised at the size of the crowd. / WhenI entered the lecture hall, I was surprised at the size of the crowd.(3)When I was only a small boy, my father took me to Beijing and we had a lot offun together.(4)To write well, a person must read good books.(IV)Cloze(1) doubt (2) efficient (3) where (4) advantage (5) afford (6) claim (7) fluently (8) qualified (9) extent (10) ridiculous (11) perfect (12) as (13) because (14) individual(V)Translation1. Translate the sentences(1) The baby can’t even crawl yet, let alone walk.(2) Will claimed he was dining with a group of friends at the time of the murder, but in my opinion he told a lie.(3) To a certain extent the speed of reading is closely related to reading skills; and with reading skills you can cope with outside class reading better.(4) According to the regulation/rule, they both can play the game/participate in the game.(5) Some people assume that there is a Chinese equivalent for every Japanese word.(6) We have passed all the relevant information on to the police.(7) There/ It is no use asking me any more questions about that matter because I won’t answer.(8) It was a mistake on Jim’s part to sign the contract without reading it carefully.(9) They refused to provide us with all the information we need.(10) This accident is very similar to the one that happened three years ago.(11) The film is based on a play by/ of Shakespeare.(12) If you have a good command/ mastery of English and computer skills, you will surely have an advantage over others in finding a job/ in job-hunting.2. Translate the paragraph近年来英语教学法有了很大的改变,但是还是有大量的教学活动建立在行为主义心理学基础之上。

大学英语综合教程1答案

大学英语综合教程1答案

大学英语综合教程1答案第一部分:听力理解一、听力短对话1. W: How did you like the movie last night?M: It was a waste of time and money. I wish I had stayed home.Q: What does the man mean?A) He doesn't think the movie was good.B) He thinks he wasted his money.C) He wishes he had stayed home.D) All of the above.2. M: I'm going to the library to study for my English exam.W: Good idea. I'll join you later.Q: What is the woman going to do?A) She is going to the library.B) She is going to study.C) She is going to join the man later.D) She is going to take an English exam.二、听力长对话对话内容:一位学生和一位图书馆管理员在讨论如何使用图书馆的电子资源。

1. Why does the student want to use the library's electronic resources?A) He wants to find a book.B) He wants to find an article for his research paper.D) He wants to ask the librarian for help.2. What does the librarian suggest the student do to find the article?A) Use the library's online catalog.B) Ask a librarian for help.C) Go to the stacks and look for the article.D) Use a search engine on the internet.三、听力短文短文内容:介绍一位著名的科学家和他的发现。

新世纪大学英语综合教程(1)课后答案(完整)分析解析

新世纪大学英语综合教程(1)课后答案(完整)分析解析

新世纪大学英语综合教程(1)课后答案(完整)分析解析新世纪大学英语综合教程1教材答案The Answers to Unit 1Enhance Your Language Awareness (I) Working with Words and Expressions 2. (1) obtain (2) confident (3) communicate (4) advantage (5) relevant (6) helpful (7) extreme (8) enjoyable (9) means (10) process (11) particularly (12) characters (13) astonished (14) apparently3. (1) fond of (2) is…related to (3) according to (4) To a certain degree (5) vice versa (6) no doubt (7) rid… of (8) cleared up (9) or else(10) at all costs (11) sure enough (12) let alone(13) similar to (14) It’s no use (15) in my opinion (16) was worth(II) Increasing Your Word Power 1. (1) c (2) d (3) b (4) b (5) b (6) d2. (1) highly/very (2) quite/very (3) quite/very/increasingly (4) quite/simply/very3. Adverbs efficiently particularly fluently quickly cheaply continually probably adventurously finally steadily slowly solemnly really apparently tentatively exactly4. No Mistakeespecial→ especially necessarily → necessary frequent → frequently No Mistakeeasily → easy No Mistakein dividually → individualAdjectives efficient particular fluent quick cheap continual probable adventurous final steady slow solemn real apparent tentative exact much → many high → highlyapparently → apparent remarkably → remarkable probable → probably No Mistake(III) Grammar Task 1:(1) would/should (2) should/would (3) might (4) would (5) must(6) can’t (7) should would (8) mustTask 2:(1) We passed the afternoon very pleasantly, roller-skating in the sun and talkingabout our childhood under a tree. / The afternoon passed very pleasantly, while we roller-skated in the sun and talked about our childhood under a tree. (2) On entering the lecture hall, I was surprised at the size of the crowd. / WhenI entered the lecture hall, I was surprised at the size of the crowd.(3) When I was only a small boy, my father took me to Beijing and we had a lot offun together.(4) To write well, a person must read good books.(IV) Cloze (1) doubt (2) efficient (3) where (4) advantage (5) afford (6) claim (7) fluently (8) qualified (9) extent (10) ridiculous (11) perfect (12) as (13) because (14) individual (V) Translation 1. Translate the sentences(1) The baby can’t even crawl yet, let alone walk.(2) Will claimed he was dining with a group of friends at the time of the murder, but in my opinion he told a lie.(3) To a certain extent the speed of reading is closely related to reading skills; and with reading skills you can cope with outside class reading better.(4) According to the regulation/rule, they both can play the game/participate in the game.(5) Some people assume that there is a Chinese equivalent for every Japanese word. (6) We have passed all the relevant information on to the police.(7) There/ It is no use asking me any more questions about that matter because I won’t answer.(8) It was a mistake on Jim’s part to sign the contract without reading it carefully. (9) They refused to provide us with all the information we need.(10) This accident is very similar to the one that happened three years ago. (11) The film is based on a play by/ of Shakespeare.(12) If you have a good command/ mastery of English and computer skills, you will surely have an advantage over others in finding a job/ in job-hunting.2. Translate the paragraph近年来英语教学法有了很大的改变,但是还是有大量的教学活动建立在行为主义心理学基础之上。

(2024版)新一代大学英语发展篇综合教程1答案

(2024版)新一代大学英语发展篇综合教程1答案

可编辑修改精选全文完整版新一代大学英语发展篇综合教程1答案Unit 1 Social media and friendship iExplore 11-2 iExplore 1: Learning before classReading comprehension lA B A B ADealing with vocabulary lA B A A A B1-3 iExplore 1: Reviewing after classApplication lReference:1. To say is easier than to do.2. Mary wantedto make a lot of money, buy stock, andretire early.3. She stayed up late either studving her English or goingto parties. iExplore 21-4 iExplore 2: Learning before classReading comprehension lB A DDealing with vocabulary l1.interactpatible3.massive4.contrast5.criticize/criticise6.hesitantiProduce1-6 Unit projectReference:Step 2: Make pre-debate preparationsA. Aristotle on friendship翻译:对于亚里士多德而言,友情可以分为三类:实用型友情,愉悦型友情和美德型友情。

实用型友情的基础是双方能够相互利用。

愉悦型友情视双方所能获得的快乐多少而定。

实用型友情和愉悦型友情都允许一一个人有多位朋友,而美德型友情与这两种关系不同,只能存在于一-对一-的关系里。

只有两个人德行一致(或非常相似),且都是品格高尚的人,才能发展这种美德型友情。

HND-大综合1-GU1答案

HND-大综合1-GU1答案

Section1Question 1:Part AGiven the competitive nature of the mobile telecommunications market analyse the likely advantages and disadvantages to Opal of establishing a partnership agreement with another company.12 Advantages:Firstly, the partnership agreements can provide Opal with technology assistance. It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnership not only gives Opal access to local knowledge but also provides an air of acceptability that is important when conducting business in China. Thirdly, local firms’ well-reputation and wealth of experience will also help Opal to ensure that product development and customer service is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal’s competitive advantages. Secondly, in a partnership with others, the control power of Opal’s own company might be distributed because of the consideration of other partners’ benefits. Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreements with more companies, to gain more comprehensive market information and share the technology and develop new products.Thirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to the environment, usemore green and environmental materials to produce ‘environmentally friendly’ products and services, and keep offering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in the coming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘opening-up’ of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phonesto competing networks allowing access to a much larger market. Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales.Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resources and investment capital resources. It may not be able to meet the needs of cooperation with other companies. Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how it has impacted upon the company’s activities. 8 Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the Service Development Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them are aim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology.The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful in identifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opal which requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expand its business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal’s capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and they do not participate in the running of the company like shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay the principle on time, while it won’t be necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。

大学英语综合教程1答案

大学英语综合教程1答案

大学英语综合教程1答案第一部分:听力理解一、听力练习1. Listen to the conversation and choose the best answer to each question.a. What is the relationship between the speakers?b. Why does the man want to visit the woman's city?c. What is the woman's suggestion for the man's visit?2. Listen to the passage and fill in the blanks with the missing words.The (1)______ is one of the most famous tourist attractions in our country. It is located in the (2)______ of the city and (3)______ a large number of visitors every year. The (4)______ was built in the 18th century and is known for its (5)______ architecture.二、听力答案1. a. Friendsb. To attend a conferencec. To visit the local museums2. a. Palaceb. centerc. attractsd. impressivee. unique第二部分:阅读理解一、阅读练习1. Read the passage and answer the questions.a. What is the main idea of the passage?b. What are the advantages of online learning?c. What challenges does online learning face?2. Read the article and choose the best answer to each question.a. What is the author's opinion on the importance of exercise?b. What are the benefits of regular exercise?二、阅读答案1. a. The passage discusses the advantages and challenges of online learning.b. The advantages include flexibility, convenience, and access to a wide range of resources.c. The challenges include lack of facetoface interaction, selfdiscipline, and potential technical difficulties.2. a. The author believes that exercise is essential for maintaining good health.b. The benefits include improved physical fitness, reduced risk of chronic diseases, and increased mental wellbeing.c. Common misconceptions include the need for expensive equipment, the belief that exercise is only for young people, and the perception that exercise is timeconsuming.第三部分:语法练习一、语法练习1. Choose the correct form of the verb in each sentence.a. If I (be) you, I (go) to the party.b. She (do) her homework every evening.c. They (eat) dinner when I arrived.2. Fill in the blanks with the correct form of the modal verb.a. You (can) borrow my book if you need it.b. He (should) have finished his work now.c. She (must) be tired after such a long journey.二、语法答案1. a. were / would gob. doesc. were eating2. a. canb. shouldc. must第四部分:写作练习一、写作练习1. Write a short essay on the topic "The Impact of Social Media on Young People."2. Write a letter to a friend inviting them to your graduation ceremony.二、写作答案1. The Impact of Social Media on Young People2. Letter to a FriendDear [Friend's Name],I hope this letter finds you well. I am writing to invite you to my graduation ceremony, which will take place on [date] at [time] in [venue]. It would be a great honor to have you there to celebrate this special occasion with me.As you know, graduation is a significant milestone inone's life, and I would love to share this joyous moment with you. The ceremony will be followed a reception where we can catch up and celebrate together. I have attached theinvitation card for your convenience.Please let me know if you are able to attend. I amlooking forward to seeing you and celebrating this achievement together. If you have any questions or needfurther information, feel free to contact me.Thank you once again for your support and friendship. I hope to see you soon.Best regards,[Your Name]大学英语综合教程1答案第五部分:口语练习一、口语练习1. Discuss the advantages and disadvantages of studying abroad with a partner.2. Roleplay a conversation between a customer and a waiter in a restaurant.二、口语答案1. Advantages of studying abroad:Exposure to different cultures and perspectivesOpportunity to improve language skillsPersonal growth and independenceAccess to better education and career opportunitiesDisadvantages of studying abroad:High costs and financial burdenHomesickness and culture shockAdjusting to a new environment and making new friends2. Roleplay conversation:Customer: Good evening, I'd like to make a reservation for tonight.Waiter: Good evening. How many people are in your party?Customer: It's just me.Waiter: Okay, how about 8:00 PM? Is that suitable for you?Customer: Yes, that sounds good. Can I have a table the window?Waiter: Sure, I'll make a note of that. What would you like to drink while you wait?Customer: I'll have a glass of water, please.Waiter: Noted. Thank you for your reservation. We'll see you at 8:00 PM.第六部分:翻译练习一、翻译练习1. Translate the following sentences from English to Chinese.a. The sun sets in the west and rises in the east.b. She enjoys reading books in her spare time.c. They are planning to go on a trip to Japan next year.2. Translate the following sentences from Chinese to English.a. 他每天早上都去晨跑。

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Section1Question 1:Part AGiven the competitive nature of the mobile telecommunications market analysethe likely advantagesand disadvantagesto Opal of establishinga partnershipagreement with another company.12Advantages:Firstly, the partnership agreementscan provide Opal with technology assistance.It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnershipnot only gives Opal access to local knowledge but also provides an air of acceptability that is important when conducting business in China. Thirdly, local firms 'well -reputation and wealth of experience will also help Opal to ensure that product development and customer service is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal 'csompetitive advantages. Secondly, in apartnership with others, the control power of Opal company might be distributed because of the consideration of other partners Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which willenable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreementswith more companies, to gain more comprehensive market information and share the technology and develop new products.s be nThirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to the environment, use more green and environmental materials to produce‘ environmentally friendly ' products and services and keep offering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssessthe strengthsand weaknessesof Opal as they seek to expanding in thecoming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘ openin-gup'of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competing networks allowing access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stancein relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales. Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resourcesand investment capital resources. It may not be able to meet the needs of cooperation with other companies.Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how ithas impacted upon the company ' s activities. 8Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved. According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the Service Development Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them are aim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology. The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful in identifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opalwhich requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expandits business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal 's capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and they do not participate in the running of the company like shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay the principle on time, while it won' tbe necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。

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