外贸英文函电100句(1)

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外贸英文函电100句(1)

Format and Basic principles of Business Writing Letters

商务信函的格式及写作基本原则

1. A good business letter can play an important role in trade,

increase friendship and obtain complete understanding between the parties involved. Business letter writing is one of the necessary business activities.

一封好的商业信函可以在贸易中扮演很重要的角色,它增进友谊并且使贸易双方获得互信。商业信函写作是商业活动中必不可少环节。

2.Only when the letter conveys the intended message faultlessly can

it be regarded as an effective business letter.

只有当信函完整地表达预期的信息才会被看作是一封有效的商务信函。

3.Effective business letters should be easy to read and easy to

understand. They must be friendly and courteous.

有效的商务信函应该易读和易懂,也一定是友好和礼貌的。

4.Generally speaking, we need to apply some specific writing

principle while writing a business letter. They are: consideration, completeness, correctness, concreteness, conciseness, clarity and courtesy.

一般而言,书写商务信函时,应该遵守其特有的写作规则,即体

贴、完整、准确、具体、简洁、清楚、礼貌。

5.Consideration is an important rule of good business writing .The

letter you send out must create a good impression。Try to put yourself in his or her place to give consideration to his or her varied wishes, demand, interest and difficulties.

体贴是商务写作应遵守的重要原则。你寄出的信件一定要给对方留下良好的印象。尝试站在对方的立场考虑其不同的愿望、需求、利益和困难。

6.Correctness means not only proper expression with correct

grammar, punctuation and spelling, but also appropriate tone which helps to achieve the purpose.

准确表达不仅是指语法、标点符号和拼写使用的正确,而且要使用恰当的语调来帮助达到目的。

7. A business letter is successful and functions well only it contains

all the necessary information. An outline helps to make the letter full and complete. See to it that all the matters are discussed, and all questions are answered. Incompleteness is not only impolite but also leads to the recipient’s unfavorable impression towards your firm.

商务信函只有包含所有必要的信息时才能达到理想效果,而列出提纲则有助于信函全面而完整。注意讨论所有的事情回答所有的问题。不完整不仅仅意味着不礼貌,同样会导致收件人对你公司

不佳的印象。

8.The following guidelines can help us write concretely: use specific

facts and figures; put action in your verbs, prefer active verbs to passive verbs or words in which action in hidden; choose vivid, image-building words; pay attention to word orders, put modifiers in the right place.

以下方法可以帮助我们把书信写得更具体:使用具体的事实与数据;用恰当的动词表达你要采取的行动;多使用主动语态,少用被动语态或隐含动作的词语;选择生动、形象的词语;注意语序,妥善放置修饰语。

9.Conciseness is often considered to be the most important writing

principle. It can save both the writer’s and recipient’s time.

Conciseness means the message expresses with brevity without sacrificing clarity or courtesy.

简洁常常被视作写作的第一要义,因为这样可以同时节约写信人和收信人的时间。简洁意味着信息简短且又不失清晰和礼貌。10.When you are certain about what you want to say, express it in

plain and simple words, present it in well-constructed sentences and paragraphs, and include necessary transitional words or expressions to link them up.

当你明了想要表达的想法,请用清晰、简单的词语,用准确无误语句、段落表达出来,其中包括必要的过渡词语。

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