二手物品交易网站外文文献翻译中英文.pdf
电子商务网上购物中英文对照外文翻译文献
中英文对照外文翻译(文档含英文原文和中文翻译)附件1：外文翻译译文网上购物的自由、控制和乐趣网上购物的消费者数量和网上购物的数额正在上升；费雷斯特研究公司估计，今年互联网销售额是去年的20亿倍以上。
相比之下，美国去年的整体零售销售额达13万亿美元。
因此，目前电子商务的销售额仅占零售销售额的1%左右。
专家和学者闷得争执消费者网上消费的百分比的可能上限。
网上消费上限将超过其他直接营销的15%，或者如费雷斯特研究公司所建议的，到2010年占许多零售采购产品类别的1/3.最终，在何种程度上满足购物目标导向和有经验的消费者需求将影响消费者会选择花在每个环境中的美元金额。
虽然许多作家都在鼓吹在线媒体提供交互性和个性化的体验的独特功能，例如，很少有系统的集中于网上购物者真正需要什么，以及为什么他们把网上购物放在第一位清楚的了解什么激发消费者网上购物可以并应告知战略、技术和市场营销的决定，以及网站设计。
那么，什么激发网上购物？在离线的环境中营销人员认识到，消费者不同的消费方式取决于他们用于搜索的动机是否主要是体验（因为好玩）还是目标导向（因为效率高）。
我们的网上客户的研究表明，这两种动机同样可以推广到在线环境。
体验行为特别可能发生在消费者有一个持续的爱好型的兴趣类别中。
收藏家和爱好者享受“惊险的狩猎”一样收藏各种收藏品。
同样，有时间保证和欲望刺激可以引起更多的体验购物行为。
学者们还发现，更高的娱乐性与体验行为比专注于目标的购物引起更积极的情绪、更大的网上购物满意度和更高可能性的购物冲动行为。
目标导向或功利购物已被各种营销学者描述为任务导向的，高效的，合理的和蓄意的。
因此，专注于目标的购物是以交易为导向，希望快速购买他们想要的东西而无需焦急。
零售消费者将功力购买描述为“工作”和评估其努力的成功的条款通常与工作表现相关词汇联系起来，如“成功”“完成”。
重要的是，市场调查公司发现，2/3到4/5的互联网买家从事特定产品的狭义在线搜索。
网络购物行为分析中英文对照外文翻译文献
网络购物行为分析中英文对照外文翻译文献(文档含英文原文和中文翻译)The network shopping behavior analysisAbstractThe thesis analyzes the current situation of online shopping in China. It offers a further analysis to its advantages, and disadvantages, gives solutions to the problems, gives a deep analysis of the benefits it brings to both producer and consumer and make people be more confident with the promising prospect of online shopping in china. It systematically illustrates the exiting problems of online shopping in china from a different view attached with exactly figures and vivid examples. At the same time, it gives relevant resolutions to the existing problems. It includes personal information safety, online payment, logistics, and a series of relevant law problems. The thesis chooses the authentic English materials which gave me a valuable guide and instruction; meanwhile, it has also been attached with specific figures so that people can understand them easily.Key words: Online shopping marketing research logistics service online payment distribution1. IntroductionWith the rapid development of Internet, online shopping has gradually entered the lives of ordinary people. And with the rapid development of Internet in China, more and more Chinese begin to favor online shopping for its convenience, quick delivery and benefit. According to the latest statistics released by China Internet Network Information Centre (CNNIC), the number of netizen in China has hit 87 million, and 7.3 percent said they had the experience of online shopping. Meanwhile, the statistics also showed that 58 percent of netizen in China would try the online shopping next year.Online shopping, in a narrow sense, can be understood as getting online information and inking online deals. In a broad sense, however, once one section of shopping is finished online, it can be regarded as online shopping. In that way, traditional or burgeoning online enterprises may seek a combination, mingling two modes' advantages.The percentage of online shopping in China is growing year on year. According to the experts' prediction, the total volume of China's online shopping is expected to reach 28 billion Yuan in years to come.2. Advantages of the online shopping2.1 Benefits to consumers2.1.1 Saving time and convenienceOnline shopping is becoming popularity ,not only because the great convenience ,but also you can find a shop with so many goods that you may favor. And it also saves your a great some of time ! You can just typing-in the key word of what you want to find , the target will appear on the screen quickly .The online shopping industry has grown a lot in the recent year, and millions of people prefer to buy from the large variety from the online stores than to waste time at the long lines from supermarkets. Furthermore, the online shopping industry keeps growing, and more and more products are made available online. You can now find everything from CD to fruits and books, and you can purchase the items you want just with a few clicks.After you've done some online shopping you'll see how easy it is and you'll quickly get used to it. Soon you will know what the best shopping websites are and you will be able to buy the things you need very easy and fast, saving a lot of time and trouble. Online shopping is the most practical, economical and fun method of shopping, that is perfect for everyone."Online payment provides a more convenient way for consumers who don't carry cash."Beijing resident Ding Xin(丁欣)in her late 20s bought a bottle of perfume online last month."I often browse the websites of online shops because the goods have more attractive prices," she said.With the fast development of the society, the rhythm of life is accelerated progressively, the traffic jam changes crowd gradually, people are unwilling to spend much time to go shopping, and network marketing is accepted by consumers for it’s convenient characteristic Consumers can select the goods at home without going out , with the help of strong database, the shopping course is simplified to an action of " click ", consumers can finish doing shopping at any time, with the appointment of a place to deliver goods.About 41.8 per cent of all online shopping payments are handled over the Internet, the survey shows. And 43.2 per cent of online shopping payments are handled via money remittance personnel and 34.7 per cent are completed in person, the survey shows.2.1.2 Customization and personalizationOnline shopping can provide mass customization and personalization with moderate cost. Point cast, for example, delivers customized news and financial data toevery single customer based on his or her specific needs. displays specific recommendations based on the customer’s previous purchases. These kinds of services are very expensive in traditional marketing .The web providing online shopping can move from providing general products or services customized to a customer’s needs, tastes, and preferences.2.1.3 Access to more informationOne important consumer benefit associated with marketing on the web is the access to greater amounts of dynamic information to support queries for consumer decision-making. Furthermore, the interactive nature of the web and the hypertext environment allow deep, non-liner searches initiated and controlled by customers. Hence marketing communication on the web is more consumer-driven than those provided by traditional media. In addition, recreational uses of the medium manifested in the form of non-directed search behavior are such an important benefit to consumers that they are intrinsically motivated to use the medium.2.1.4 Easier market research and comparisonThe ability of the web to access, analyze and control large quantities of specialized data can enable comparison shopping and spread the process of finding line which may stimulate purchase. There is also the potential of wider availability of hard-to- find products and wider selection of items due to the width and efficiency of the channel.2.2 Benefits to the firms2.2.1 Lower costs and pricesIncreased competition in procurement as more suppliers are able to compete in an electronically open market place causes a greater competition, which naturallylowers prices and costs. This increase in competition leads to better quality and variety of goods through expanded markets and the ability to produce customized goods. One of the reasons to lower cost is that they haven’t traditional warehouses and retail shops in the retailing business of the great majority in the commercial city online. Generally speaking, the network does not have a traditional retail channel to sell. For example like , the online retailing bookshop with no stock of books, places an order with bookseller and sends to consumers directly which aims to realize real " zero stock " to lower cost.2.2.2 Better distributionFirm benefits arise partly from the use of the web as a distribution channel. First, the web potentially offers certain classes of providers and opportunity of participating in a market in which distribution costs or cost-of-sales shrink to zero. This is most likely for product categories. For example, digital products can be delivered immediately and hence such businesses may encounter massive disintermediation or even the eventually elimination of middleman. Moreover buyers and sellers can access and contact each other directly, potentially eliminating some of the marketing cost and constraints imposed by such interactions in the terrestrial world. This may also have the effect of shrinking the channel and making distribution much more efficient (mainly due to reduced overhead costs through such outcomes as uniformity, automation and large-scale integration of management processes). Time to complete business transaction may be reduced as well, translating into additional efficiencies for the firm. However, such potential efficiencies must be tempered with market realities.2.2.3 Marketing communicationWeb sites are available on demand to consumers 24 hours a day. The interactive nature of the medium can be used by marketers to hold the attention of the consumer by engaging the consumer in an asynchronous “dialogue” that occurs at both parties’ convenience. This capability of the medium offers unprecedented opportunities to tailor communications precisely to individual customers, allowing individual consumers to request as much information as desired.Further, it allows the marketer to obtain relevant information from customers for the purpose of serving them more effectively in the future. The simplestimplementations involve engaging customers through the use of the E-mail buttons located strategically on the site. More sophisticated implementations may involve fill-out forms and other incentives designed to engage customers in ongoing relationships with the firm. The objective of such continuous relationship building is dual- pronged: to give consumers information about the firm and its offers and to receive information from consumers about their needs with respect to such offerings.3. Limitations of online shoppingDespite the prospects is optimistic, a shortage in types of online payment, lagging logistics and lack of relevant laws are just some of the problems which continue to hinder the development of online shopping.3.1 Online paymentOnline payment plays a key role in e-commerce, and a safe, convenient, and efficient online payment system is essential. However, safety authentication, one of the main factors of online payment system, is inadequate in China.Online shopping is information technology ---based business , which makes the trade between consumers and firms online through the internet . The two sides from time and space limitation , thus not only greatly expand its network of consumers and firms online on the opportunities of commodities trading , but also greatly reduce the cost of commodities trading. However there are still a number of factors influence the development of online shopping in China .1.Security .Security issues is the biggest problem that have hindered the development of online shopping . Although the existing methods Alipay online shopping played a good role, but it is only a substitute in the period of electronic payments . It has obvious defects on security of electronic payments and real-time of financial flows , which can not fully meet the financial electronic requirements.2.Taxation .With the rapid development of online shopping and online shopping as paperless, no site-based, intangible, unbounded, virtual and electronic payments, etc. to make the work difficult to carry out effectively, there has been a series of loopholesin tax administration led to the draining away of tax chargeable caused enormous economic losses to the state. As for the traditional legal system and tax collection management , it is difficult to resolve tax and related issues online shopping . However there is no clear policy for online shopping recently in China .3.Protection of the interests of consumers .In online shopping activities, there is a shortage of face to face communication , the transaction has a large uncertainty. The buyer gets the goods information through the network. Some unscrupulous Internet companies know consumers can not see the real goods and they can’t see each other , in order to reap huge profits, manufacturing counterfeit products. Therefore, the public generally feel online shopping is not intuitive, secure, they don’t believe the network's "rhetoric". The result is caused to the development of online shopping has a large obstacle . Online shopping is also a vacuum of after-sale security, some problem often arise that customers don’t know who to look for . Thus, in recent years online trading complaints are significant increase. In addition, the delivery time is not accurate . The development of shopping depends on a strong logistics system. But in our country, so far still lack a systematic national freight distribution business. Inadequate logistics infrastructure, third-party logistics services developed slowly, that all hampered the development of online shopping.Although many banks have already set up their own financial authentication center, there lacks a notified and authoritative nationwide authentication center, leading to many cases of cross authentication, repeated authentication and a waste of resources.3.2 Logistics serviceSecond is the limitation in the logistics system. Present from the perspective of the development of the logistics, the logistics of electronic commerce have following problems: the weak link at logistics infrastructure, it has n’t high ly specialization, the third party logistics ineffective work , limited services, that all impact the logistics, logistics have a flavor of planned economy color, from the perspective of logistics activities, our main problems is the development of immature distribution center, a small range of logistics activities, logistics alliance is not high, the low level oflogistics technology, information system applications still closed .Among the corporations providing logistic services for online shopping in China, some 1,000 are traditional ones and their service quality is not good enough; therefore, the need to provide a speedy transaction and delivery regardless of space and distance can hardly be fulfilled.3.3 Legal problems and public-social policiesThe laws and regulations are imperfect. Online shopping, as a new commercial activity, brings unavoidable a series of legal problems, such as the electronic contract, the legal effect question of signing in figure, an economic dispute question of the online trade, computer crime question, etc.There are a number of questions concerning marketing through the web: validity of an electronic signature, legality of an electronic contract, risk, trademarks, loss of right to trade secrets and liabilit y. There are also government’s rules, regulations, economic policies and censorship.Besides, due to the lack of legal protection in this field, arbitration and liability cognizance are difficult when disputes arise. In addition, the efficiency of online payment in China is still low: payment validation from the bank takes a long time (about 10 days), the charge is too high (5 per cent service fee of credit cards transaction), and there are too many restrictions. All these hinder the development of e-commerce in China.4. Solutions to the problems4.1 Establishing a good payment mechanismConsistent with Phoneme Institute's other Privacy Trust studies, the biggest fear consumers have is identity theft (82%), followed by unauthorized access to their bank accounts and telemarketing abuse. Eighty percent of respondents said that the privacy of their personal information is very important or important to them.Based on these findings, banks should concentrate strength on solving the security encryption of the online shopping system, authentication, key technology problem on payment, etc., technically, banks should not only prevent mischief anddestruction to the network of computer by virus and hacker, but also guarantee national benefit and commercial rights and interests and secret of enterprises .At the same time the bank should make breakthrough in trade account settlement and cash allocation between different banks or different regions in order to meet the development demand of network marketingAt the same time, banks should address the online security of their Web sites and provide information about the measures customers can take to protect their financial assets. Banks should clearly communicate their commitment to protecting the privacy of their customers and provide information on how consumers can contact the bank with questions or concerns.Respondents were also asked to suggest actions their bank could take to increase confidence in its ability to protect personal information. The most important issue with online consumers is setting limits on the sharing of personal information with third parties. This finding is also consistent with the results of our 2005 Online Consumer Permissions Study. According to that study, consumers want control over their online experience.The rewards from listening to and respecting the concerns of online consumers can lead to greater trust. And, in the world of online banking, trust is positively related to consumer acceptance and greater use of online banking services.4.2 Improving the lagging logisticsLogistics is defined as a business planning framework for the management of material, service, information, and capital flows .It includes the increasingly complex information, communication and control systems required in today’s business environment.The allocate-and-deliver system of logistics should be perfected. The network marketing has offered internal motive force and external demand to the variety and dispersiveness of the allocate-and-deliver demand and the reform of resources in logistic enterprises. It is urgent to establish a nationwide allocate-and-deliver system, which covers both the urban and rural areas to be accorded to the demand of allocate-and-deliver system of network marketing. Logistic enterprise should not only deliver goods, but also become the service supplier to customer finally to help enterprises to finish the after-sales service, to offer more appreciated service contents,for example, to follow the products order, to offer selling statistics and report form, etc., to further increase the kernel service value of enterprises. In addition, they can develop the third-party-logistics, unify manufacturer service thus to optimize the logistics deliver network, and then the cost of allocate-and-deliver service will be reduced.4.3 Making relevant lawsThe research and formulation of strengthening the laws and regulations to offer the favorable external environment for development of marketing of the network, in order to protect the development of network marketing, developing relevant network management by centering the marketing of the networks, the information safety, settle account in finance, such problems as intellectual property protection, etc., at the same time they should accelerate the modification paces of the current laws and regulations , make and issue the new trade regulation at the same timeThey need not only make the relevant laws, but also strengthen the government’s management the management of government except making the relevant laws.Facing the opportunities and challenges in global development of online shopping, the Chinese government has placed online shopping high on the agenda in its basic economic construction.The key task at present is to establish a unified application and service platform with Chinese characteristics. Upon its completion, currently complicated online shopping can be turned into a simple platform operation, and an advanced service mechanism and infrastructure can be set up, which will facilitate the establishment of a new economic model for e-commerce in traditional enterprises.The government should take an active role in encouraging and supporting the Internationalization of traditional corporations. Besides, it also emphasized the business nature of online shopping, and warned that online shopping activities cannot be done by simply building networks.5. ConclusionThe main advantage of online shopping is that it allows people to browse through many items and categories without leaving their house, to compare the prices of as many shops as they want, and also to order as many items as they can afford without having to worry about how they will transport them, because the online shopping websites also deliver the things to the buyer's home. Furthermore, the Internet is open 24 hours a day, 365 days a year, so you don't have to hurry or worry about finding a parking spot.A new survey shows Internet shopping is increasing thanks to improvements of online payment systems and delivery services. The China Internet Network Information Centre survey reveals 17.9 per cent of consumers shop online often.Among those who have never purchased online, 63.7 per cent said they would convert to online shopping in the future, which means the existence of greater potential market.Online shopping has very bright prospect in china. By the end of 2004, the netizen of Chinese Internet users is 94 million. It is estimated by 2007, Chinese Internet user will reach 140 million. The one faster than this speed is the development of user's number of China's online shopping. It is that 5,630,000 will use users in 2004. It is estimated by 2007, this figure will be up to 16 million, online shopping users will be 3 times those of 2004 in 2007, 28 times those of 2001. In addition, the market scale of online shopping increase by 160% in 2004, the turnover rises to 4,500 million RMB by a wide margin. In 2007 this figure is hopeful to be up to 29,600 million RMB, 6 times those of 2004. In the face of more and more users, in the face of such a big market, I think nobody dares to neglect this market; nobody bets and speaks NO to this market.References1.Hu Chunlan (Hu, Chunlan). New economic English [M]. Tsinghua university press, 20042.Zhang Qingying (Zhang Qingying). Logistics engineering English [M]. Chemical industry press, 20033.ZhuangPeiJun (Zhuang Peijun). Logistics professional English [M]. Electronic industry press, 20034. The fourth one (Ding Mingyi.) enterprise electronic commerce foundation [M]. Electronic industry press, 20025. NiJin (Ni Jin). The wto English [M]. Southeast university press, 2001网络购物行为分析摘要此文从对我国目前网上购物的现实状况入手，深入的分析了网上购物的优，缺点，以及解决的方法等一系列的问题，深入的分析了网上购物给商家和消费者双方带来的利益，使人们对网上购物在中国的发展充满信心。
二手物品交易网站毕业设计外文翻译(译文)
河北科技师范学院本科毕业设计外文翻译二手物品网上交易资源效率的贡献：eBay用户的实证研究院（系、部）名称：专业名称：学生姓名：学生学号：指导教师：2016年03月08日二手物品网上交易资源效率的贡献：eBay用户的实证研究Jens Clausen , Birgit Blättel-Mink , Lorenz Erdmann ,Christine Henseling 摘要：本文探讨了网上二手交易的可持续性的影响（对可持续发展的贡献，减少对环境的不利影响）。
eBay用户的一项调查显示，二手商品交易和自然资源的保护之间的联系很难实现。
其次，保护环境的动机和以可持续的方式采取行动的消费者群体之间的差别很大。
鉴于这些结果，从用户的角度考虑，本文试图寻找网上的二手交易对环境影响的一些客观提示。
由于交易所造成的温室气体排放量似乎比生产新产品的排放量要低得多。
本文的结论与二手交易和消费政策的一套建议有关。
购买二手商品的可持续性利益的信息应包括在一般消费者的信息，并且行为变化的参数应该是针对不同的消费者群体。
关键词：网上市场，在线拍卖，消费者，电子商务，应用产品，二手市场，可持续消费1.介绍在线拍卖和交易平台增加了可持续消费的机会。
基于网络的二手交易的潜力很大程度上来说是在延长产品的寿命，从而避免了由于购买新产品产生额外的环境压力。
到目前为止，私人家庭往往因为高交易成本未能利用二手物品的潜力。
二手货物贸易仍然局限于区域市场，这些障碍经常阻止本地区二手商品市场达到临界质量并阻止他们成为有吸引力的买家和卖家。
然而近年来，互联网和交易平台的迅速增加，比如eBay网，已经从根本上改变了这种市场的基本条件。
在线市场不仅大大增加了市场参与者的数量，也改变了传统分配给消费者和生产者的角色。
交换网站、拍卖平台和其他以互联网为基础的交易模式，用户不仅是买家，而且在同一时间，也成为了活跃产品或服务的卖家，这些已经改变了消费者的作用。
二手的英语作文带翻译
二手的英语作文带翻译关于二手的英语作文带翻译在移动互联网时代，共享经济大大促进了的二手商品的流动和交易。
以下是店铺为你整理的关于二手的英语作文，希望能帮到你。
二手货英语作文Secondhand GoodsIn recent years, second-hand transactions have become quite common. Nowadays there are more and more secondhand goods in the market, such as secondhand books,furniture, appliances, cars, and so on. Why do so many people like to buy secondhand goods?The following reasons can account for this phenomenon. Above all, secondhand goods are cheaper than new ones. This enables those people who have poor financial abilities to buy the things they want. Moreover, secondhand goods transactions make it possible for people to make good use of the goods which may be useless in their hands.Besides, Internet provides a more convenient and quicker transaction platform for secondhand goods.However, there are also some problems in secondhand goods transactions. For one thing, the quality of secondhand goods can not be promised and you can not enjoy the good after-sale service. For another, secondhand goods market lacks enough supervision and management, and there exist many dishonest business activities. In a word, I think secondhand goods transaction is a good trading way, but it needs further perfection of the rules.近年来，二手交易已经变得很普遍。
二手交易市场大学英语作文带翻译
二手交易市场大学英语作文带翻译二手交易市场大学英语作文带翻译无论是在学校还是在社会中，大家或多或少都会接触过作文吧，借助作文可以宣泄心中的情感，调节自己的心情。
那么，怎么去写作文呢？以下是帮大家整理的二手交易市场大学英语作文带翻译，仅供参考，希望能够帮助到大家。
Second-hand transaction is enjoying an enlarging market nowadays. Some people are in favor of second-hand transaction while others take an opposite side. As far as I am concerned, we cannot afford to ignore the chance to turn the waste into treasure and access to affordable products.现在而搜交易市场的规模越来越大。
有些人喜欢二手交易，然而有些人持反面观点。
就我看来，我们不能无视变废为宝，还有买能支付得起的’产品的机会。
On the one hand, second-hand transaction obtains approval from both sellers and buyers. Firstly, in the seller’s eyes, the products which little or no use to them but still have the potential to be used by others, which turns the waste into treasure. Secondly, from the buyer’s side, some of them can not afford the new products they need urgently. Thus, buyingsecondhand goods is a very effective and provident approach. On the other hand, the demerits of second-hand products are as plain as Salisbury, and the most obvious one concerns the quality-related issue. Some of the second-hand products are of inferior quality or just fake goods that are brought from the unscrupulous businessmen.就一方面来说，二手交易能让卖家与卖家都获利。
英语作文模板二手
英语作文模板二手英文回答：Introduction。
In a rapidly evolving world where technology and innovation are constantly reshaping the landscape, the concept of a "secondhand" product has undergone asignificant transformation. While traditionally associated with notions of inferiority or obsolescence, the secondhand market has witnessed a remarkable resurgence in recent years, driven by a confluence of factors such as sustainability, affordability, and uniqueness.This essay will delve into the multifaceted aspects of the secondhand market, examining its historical evolution, the various motivations for buying and selling secondhand goods, its environmental impact, and the challenges and opportunities it presents in the contemporary era. Through an interdisciplinary approach, we will explore the cultural,economic, and environmental implications of secondhand consumption, drawing insights from diverse fields such as sociology, economics, and environmental science.The Historical Evolution of the Secondhand Market。
跨境电子商务中英文对照外文翻译文献
中英文对照外文翻译(文档含英文原文和中文翻译)译文:本地化跨境电子商务的模型摘要通过对国际供应链的B2B电子商务交易量的快速增长和伊朗快速增加的跨境交易业务，跨境电商过程的有效管理对B2B电子商务系统十分重要。
本文对局部模型的结构是基于B2B电子商务的基础设施三大层，消息层、业务流程层和内容层。
由于伊朗的电子商务的要求，每一层的需要适当的标准和合适的方案的选择。
当电子文件需要移动顺利向伊朗，建议文件的标准为文件内容支持纸质和电子文件阅读。
验证提出的模型是通过案例研究方法呈现一到四阶段的情景。
本文试图通过交换商业文件在贸易过程中这一局部模型，实现在全球电子贸易供应链更接近区域单一窗口建设的关键目标。
关键词：电子商务;跨境贸易;电子文档管理;国际供应链1.简介电子商务是关于在互联网或其他网络电子系统购买和销售产品或服务。
术语B2B（企业对企业），描述了企业间的电子商务交易，如制造商和批发商，或批发商和零售商之间。
本文的研究目标是上两个不同国家贸易商之间的通信。
今天的世界贸易组织的主要目标之一是建立区域单一窗口，可以提高世界各地的贸易便利化。
建立区域单一窗口需要跨境海关，可以有效地交换贸易文件。
因此，首先，简化跨境贸易文件的关键在于朝着国家单一窗口移动。
然后，区域单一窗口可以授权国家之间的通信。
电子商务模型是基于三个主要逻辑层的研究。
这三个层消息传输层，业务处理层和内容层。
本文的局部模型是一种能够自动交换读取文件的过程。
通过与东亚和中东国家的建立区域单一窗口可以在将来得到改善的更多的互操作性，从而建立伊朗国家单一窗口在本文的第二部分讨论引进国际供应链中的跨境B2B模式所需的基本概念和标准。
第三部分介绍在大的模型中引入的组件功能和范围。
第四部分讨论了B2B交易层模型的定位，最后结束本文。
2.背景在本节中，除了了解B2B电子商务在伊朗的情况，还有参考模型的背景等概念以及讨论B2B电子商务跨境模式的本土化。
消费者行为研究报告中英文外文翻译文献
消费者行为研究报告中英文外文翻译文献本文档提供了一些关于消费者行为研究领域的中英文外文翻译文献，旨在帮助读者对该领域进行深入了解。
1. 文献标题英文标题： Consumer Behavior in Online Shopping: A Literature Review and Classification Consumer Behavior in Online Shopping: A Literature Review and Classification中文标题：网上购物中的消费者行为：文献综述和分类网上购物中的消费者行为：文献综述和分类2. 文献概要该文献对网上购物中的消费者行为进行了综述和分类。
通过系统地研究和分析大量相关研究，文献作者对消费者的在线购物行为、决策过程、购物动机等方面进行了深入研究。
3. 文献标题英文标题： The Impact of Social Media on Consumer Buying Behavior The Impact of Social Media on Consumer Buying Behavior 中文标题：社交媒体对消费者购买行为的影响社交媒体对消费者购买行为的影响4. 文献概要这篇文献研究了社交媒体对消费者购买行为的影响。
通过调查和分析社交媒体在消费者购买决策过程中的作用，研究者探讨了社交媒体推广、影响因素和消费者行为之间的关系。
5. 文献标题英文标题： Factors Influencing Consumer Buying Decision in the Automobile Industry: A Review Factors Influencing Consumer Buying Decision in the Automobile Industry: A Review中文标题：汽车行业中影响消费者购买决策的因素：一项综述汽车行业中影响消费者购买决策的因素：一项综述6. 文献概要此文献回顾了汽车行业中影响消费者购买决策的因素。
校园二手交易网站文献综述.doc
通过使用该系统达到校园内用户之间的交易，交流。
关键词：网上购物；二手物品交易；ASP；Sqlserver；Dreamweaver
In this system,Dreamweaver_MX andtheASPwhich combined with theACCESS databaseswere desided to bethe development of tools.Itincludes region of usermanagementinformation module, commodity informationmodule, upload productsmodule, the purchase of goodsmodule, and theinteractionmodulebetweenthe buyers and the sellers.The system includes the establishment and maintenance for the background and the application program for the frontplatform.The former calls forthatthe datamust be integrated, coincident, and secure.With regard to the latter,werequireapplication program full functiongsandeasy to use.
二手物品交易网站外文文献翻译中英文
外文文献翻译(含: 英文原文及中文译文)文献出处：Jens Clausen, Birgit Blättel-Mink2, Lorenz Erdmann, Christine Henseling .Contribution of Online Trading of Used Goods to Resource Efficiency: An Empirical Study of eBay Users [J].Sustainability, 2010, 2: 10-30.英文原文Contribution of Online Trading of Used Goods to Resource Efficiency:An Empirical Study of eBay UsersJens Clausen, Birgit Blättel-Mink , Lorenz Erdmann and ChristineHenselingAbstractThis paper discusses the sustainability impact (contribution to sustainability, reduction of adverse environmental impacts) of online second-hand trading.A survey of eBay users shows that a relationship between the trading of used goods and the protection of natural resources is hardly realized.Secondly, the environmental motivation and the willingness to act in a sustainable manner differ widely between groups of consumers.Given these results from a user perspective, the paper tries to find some objective hints of online second-hand trading’s environmental impact.The greenhouse gas emissions resulting from theenergy used for the trading transactions seem to be considerably lower than the emissions due to the (avoided) production of new goods.The paper concludes with a set of recommendations for second-hand trade and consumer rmation about the sustainability benefits of purchasing second-hand goods should be included in general consumer information, and arguments for changes in behavior should be targeted to different groups of consumers.Keywords: online marketplaces; online auctions; consumer; electronic commerce; used products; second-hand market; sustainable consumption1.IntroductionOnline auction and trading platforms are increasing the opportunities for sustainable consumption.The potential of online based second-hand trading lies largely in the opportunity to extend the life span of products, thereby avoiding additional environmental stresses due to the purchase of new goods.To date, private households often failed to exploit the potentials for reusing products because of high transaction costs.Trade in second-hand goods remained limited to regional markets.These barriers frequently prevented local and regional used goods markets from attaining critical mass and becoming attractive for both buyers and sellers.In recent years, however, rapidly increasing use of the Internet and trading platforms, such as eBay, have fundamentally transformed the underlying conditions of such markets.Online markets have not only significantly increased the numbers of market participants; they have also changed the roles traditionally assigned to consumers and producers.Exchange sites, auction platforms and other Internet-based trading models where users are not merely buyers, but at the same time, also active sellers of products or services, have shifted the role of consumers.Against this background, this article examines consumption processes using the example of eBay, the world’s largest online trading platform for used goods, by focusing on the following question: Which sustainability potentials are connected with the electronic trading of used goods, and how can these potentials be exploited? This question lies in the center of the research project “From Consumer to Prosumer—Development of new trading mechanisms and auction cultures to promote sustainable consumption.”The project is intentionally linked with various streams of research and insights, especially concerning the intensification of use, lifestyle research, and life-cycle assessment, in the fields of information technology and telecommunications, and integrates them from the perspective of the research guiding question.After giving an overview of the scientific work on environmental attitudes and behavior in the context of internet based used goods trading, and an empirical look on internet usage in Chapter 2, the empirical results of an online survey on online trading and sustainability are presented inChapter 3.Chapter 4 draws conclusions from the empirical study and Chapter 5 focuses on the ecological assessment of used goods trading.The paper concludes with some remarks on the consequences of second-hand trade, online platforms, and consumer policy.2.Internet-Based Used Goods Trading from a Subjective PerspectiveSustainability researchers in the social sciences assume that environmentally-oriented behavior is supported to a non-negligible degree by positive attitudes toward the environment and by knowledge about the environment [1-7].Time and again, however, representative surveys of the population provide evidence for a discrepancy between concern about increasing environmental devastation and its consequences, as well as knowledge about the environment on the one hand, and environmental behavior that is in line with such knowledge on the other.It is possible to identify groups of individuals who display environmentally-friendly behavior, but not the corresponding attitudes toward the environment (e.g., older single women), just as there are groups of individuals who display a high degree of ecological awareness, but whose behavior is nonetheless not consistently environmentally oriented (e.g., families whose environmentally-friendly behavior is organized to the hilt, but who still drive a family car).Three bundles of characteristics that influence the sustainability of styles of consumption have emerged in the research [8]: the household’s social situation(socio-demographic characteristics and time resources), consumer preferences (subjective preferences relating to the selection of products and behaviors), and actual consumption behavior.Socio-demographic characteristics that substantially influence differences in terms of sustainable consumption patterns include age, educational level, gender, marital status, and income, with women, well educated people, and parents striving for consistency of attitudes and behavior.Grunenberg and Kuckartz [1] were able to identify the group they called the “environmentally committed”in their study, which was representative for Germany.“[A group] that takes environmental problems more seriously and is actively committed to solving them.Entirely consistent pro-environment behavior is not demanded of this group; that would require, for example, that these individuals would not just eat exclusively organically-grown food, but would also sell their cars and take bicycling vacations.”(Grunenberg/Kuckartz, p.204 [1]).The following indicators were used to define the group of environmentally-committed individuals: membership in an organization promoting conservation or environmental protection; donation to such an organization in the previous year; familiarity with the term “sustainable development;”high willingness to pay for improved environmental protection; frequenting of information about environmental problems from specialist periodicals; environmental mentality type 1 (motto: “Be arole model when it comes to environmental protection!”); declared shared responsibility for environmental protection (statement: “It isn’t difficult for an individual person to do something for the environment!”) (Grunenberg/Kuckartz, p.204 [1]).Members of this group are often in the familial phase of life, have a relatively high level of education, often live in major cities or small communities, seldom in medium-sized towns or villages, tend to come from West Germany, as a rule have a higher professional position (senior staff, upper-middle-level or upper-level civil servants, the professions), have a medium to high, but not very high income, and tend to live in quiet neighborhoods in single- or two-family houses.Regarding their political preferences, the authors ascertained a more pronounced interest in politics in general, and a clear focus on post-materialist values.As to trading in used goods as a specific area of consumption, a study of West Berlin showed that buying and selling used goods is linked fairly rarely to ecological motives [9].Pragmatic reasons for selling used goods are mentioned more frequently, for instance “making room”or “getting rid of items we no longer need.”In contrast, when purchasing used goods, financial motives are more important.The proportion of men who buy and sell used goods is somewhat higher than that of women.The average age is 36.More than two-thirds of those offering goods on the second-hand market have a job.Housewives and students comprise 10%of sellers each, the unemployed and pensioners about 5% each.The sellers often live in multi-person households, and live less commonly alone.Among the buyers of second-hand goods, 29.4% are in the 19- to 25-year age group and 35.7% are in the 26- to 35-year group.Most people have a job (61%), and students form 15% of the buyers, which is substantially higher than their proportion of the cational levels are above-average among buyers, too, as is the proportion of individuals living in multi-person households.3.Online Trading and Sustainability—Empirical ResultsTaking the example of eBay, the above mentioned relationships were more closely looked at with an online survey that was carried out by the authors in November, 2008.The survey was intended to gain insight into eBay users’consumption patterns, their attitudes, and their ways of dealing with used products on eBay.The survey was directed to private eBay users who use the site, both for buying and selling, and who carried out at least one transaction during the preceding 12 months.In total, 2,511 valid questionnaires were analyzed.In contrast to Germany’s total population, more men (57.1%) than women responded, more persons who live with their partners (73.4%), and more people living in households of three or more (52.4%).The sample also displays a relatively high educational (49.4% level A) and employment status (49.2% working full time), and the respondents tend to live in or near urban areas.The agedistribution of the respondents (biggest cluster 40–49 years old; 29.8%) and their income distribution (40% medium to low income) are comparable with the overall population.More women (45.1%) than men (34.0%) of the sample live in households with children; the proportion of men increases with increasing age.The women who buy or sell on eBay have lower incomes.48.7%, of all female eBay buyers earn less than 2,000 Euros per month compared to 39.8% of all male eBay pared to the group of Internet users mentioned above, the sample analyzed here differs only in relation to income, with Internet users displaying higher incomes.The following subjects will be approached: Attitudes toward the environment and motives for trading on eBay, attitudes of eBay users regarding used products and their handling of used products.Then, a typology of consumer patterns of eBay users that was derived from the data will be presented.4.Conclusions from the Empirical StudyThe results of the survey show that environmental aspects play only a minor role for the majority of the surveyed eBay users when trading used products.When concerning their motivations in particular, other aspects have been more important to date: practical and financial considerations, as well as having fun trading on eBay.Opportunities to make trading on eBay more environmentally friendly lie in providing information about the environmental relevance of used goods trading, e.g.,directly on the eBay platform.In addition, the broad range of motivations that eBay speaks to offers good starting points for creating alliances of motivations that connect ecological aspects with other aspects of use.A concrete strategic point of intervention is the option to provide opportunities for climate-neutral shipping on the eBay platform, and eBay users have indicated a high willingness to use such an option.The survey also made it possible to identify various starting points for intensifying used goods trading.When developing communications strategies in this regard, the value of used goods for others should be emphasized more strongly.This could happen, for example, by pointing more clearly to the quality, as well as the monetary value, of used products in such communications.Interesting approaches that take this direction include quality tests of used products, as well as tools with which users can learn about the prices they can get for used products.The test lab introduced by eBay in mid-2008 is an interesting approach.Certain used products were tested here to show their value in relation to the value of new products.The results highlight the significance of situations of change in life for trading used products.Such phases, for example, the birth of one’s first child or retirement can (under certain circumstances) function as times when people start trading used goods, or they can be situations in which the willingness to buy and to sell second-hand products is especially high.An important aspect for used goods trading is that the effort invested in selling the product must be financially worthwhile.The responses showed, however, that this is not always the case.This aspect must be taken into account when developing measures to intensify used goods trading.Another finding: a central problem of used goods trading lies in the fact that many buyers are unsure of the quality of the products for sale (lack of warranties, doubts about whether the products are in fact in proper working order).In order to address this concern, it is important to develop mechanisms that increase trust in second-hand products and reflect their quality.Initial starting points include initiatives to refurbish used products.One example for this is the initiative which purchases, refurbishes and then resells used cell phones and provides a warranty.Identification of the five consumption patterns in online used goods trading contributed to structuring the various behavior patterns of private eBay users.Above all, the fact that the respondents’differences in socio-demographic characteristics are very small is remarkable.The five types do differ significantly, however, regarding their attitudes and their behavior on eBay.They also differ with respect to their concern for the sustainability-related contexts of eBay trading.The environmentally oriented buyers of used goods and the prosumers, as different as they may be, are those upon whom we pin our hopes for sustainability.Although the former group displays a certain consistency in terms of attitudes andbehavior, which is also characterized by increasing awareness of sustainability, it is the prosumers who treat new and used products with care in order to resell them, thereby contributing to lengthening of the life spans of products, even if they are not aware of this effect.中文译文二手物品网上交易资源效率的贡献:eBay用户的实证研究Jens Clausen , Birgit Blättel-Mink , Lorenz Erdmann ,Christine Henseling 摘要本文探讨了网上二手交易的可持续性的影响(对可持续发展的贡献,减少对环境的不利影响) 。
订单管理系统中英文对照外文翻译文献
中英文对照外文翻译(文档含英文原文和中文翻译)MySQL and JSP Web applicationsJSP developers encounter unique problems when building web applications that require intense database connectivity. MySQL and JSP Web Applications addresses the challenges of building data-driven applications based on the JavaServer Pages development model. MySQL and JSP Web Applications begins with an overview of the core technologies required for JSP database development--JavaServer Pages, JDBC, and the database schema. The book then outlines and presents an Internet commerce application that demonstrates concepts such as receiving and processing user input, designing and implementing business rules, and balancing the user load on the server. Through the JDBC (Java DataBase Connector), the developer can communicate with most commercial databases, such as Oracle. The solutions presented in MySQL and JSP Web Applications center on the open source tools MySQL and Tomcat, allowing the reader an affordable way to test applications and experiment with the book'sexamples.So What Is JSP All About?If you meet the requirements mentioned, you should already have a pretty good idea what the answer to this question is. JSP is all about doing highly object-oriented Web sites that can leverage all the best practices of modern software engineering. These practices include things such as SQL databases and UML-based design. This isn't to say that JSP is a cure-all and that using it will automatically make your Web site a paragon of engineering art. It's just as possible to design bad Web sites in JSP as with any other technology. That's why, as you go through the text, you will see how to incorporate the best practices and how to avoid the pitfalls of convenience when projects get stressful. JSP itself is an evolutionary step along the path that started with the first static Web servers, moved through CGI-enabled servers, and finally the first generation of script-enabled servers. JSP is less a Web server with a Java component than it is a Java engine that understands the Web.JSP grew out of Java servlets. Servlets allow the developer to handle the incoming Web requests using a Java program that has access to all the normal information that a Common Gateway Interface (CGI) program would. In addition, the servlet has access to session-persistent objects. These are Java objects that are associated with a specific user session and can be used to store state between requests. Servlet programming was a major step forward in allowing developers to write well-structured modular Web applications using an object-oriented language. It also solved the problem of state persistence, allowing more information to reside on the server during a transaction and less to have to pass back and forth between the user and the server. Servlets still suffered from one major problem. Because they eventually need to spit out HTML, the HTML coding had to be embedded in the servlet code. This led to code fragments like the one shown here:Out.println("<HTML>\n<HEAD>\n<TITLE>Thank you forRegistering</TITLE></HEAD>\n");Out.println("<IMG SRC=\"thanks.jpg\" WIDTH=200 HEIGHT=100 ALIGN=\"LEFT\”>");This kind of embedding gets very old very fast when you have to code a lot of pages. In addition, having to escape all of the quotation marks can lead to a lot of confusing andhard-to-find errors if you leave out a backslash. Eventually, a still-better idea emerged. Suppose that you could combine the best of static HTML pages and with the interactive capabilities of servlets. The result was JavaServer Pages (on the Microsoft side, the result was Active Server Pages). As Figure I.1 shows, JSP is a complicated beast. In the next chapter, you'll walk through this flow in detail, but for the moment, here are the major steps:1. A request comes in from a browser using the normal HTTP request format.2. The Web server hands off the request to JSP. JSP looks at the filename and finds the appropriate JSP file.3. The .jsp file is converted into a .java file, containing Java code that will create a class whose name is derived from the .jsp filename.4. JSP then compiles the .java file using javac to produce a .class file. Note that the two previous steps are skipped if a .class file already exists and is newer than the .jsp file.5. An instance of the newly created class is instantiated and sent the _jspService message.6. The new instance looks to see if there is already an instance of the er object called user existing in the session object space for the currently connected user. If not, one is instantiated.7. As part of servicing stuff.jsp, the user instance is called with the getUserName() method.8. If the JSP processing requires access to information in a database, it uses JDBC to make the connection and handle the SQL requests.As you can see, a tremendous amount of power is available in the JSP world. Developers are free to write Web pages that look mostly like HTML, except where callouts to Java are required. But, at the same time, they are free to develop fully fleshed-out object-oriented applications using all the features that Java can bring to bear. They also get all the benefits of servlets, including session persistence.Why Do We Need Databases?Well, one reason is so that Larry Ellison of Oracle can afford to keep himself on Prozac when he thinks about Bill Gates. A more serious answer is the same reason that drove man to first press a stick against a piece of wet mud: because it's good to write things down. Web servers are marvelous creatures, but they're a bit like idiot savants. Ask them to serve a Web page or run a piece of Java, and they perform like a champ. But start asking them to remember what they didfive minutes ago, and they develop amnesia faster than a character in a soap opera.The first and most important reason that you use databases is that there's a lot in an e-commerce transaction that you need to remember and track:•A user's name, address, credit card, and other information previously entered on a registration page•hat the user might have put into a shopping car t and left from a previous transaction•What items are in stock, along with their price, description, and so on•Orders that need to be fulfilled, orders that have been shipped, and items that have been backordered .Now, you could store all this information in a flat file on the server's hard disk, but there are other important properties that you want to have for this data:•You want to be able to back out a transaction if part of it fails.•You want to be able to locate the data somewhere more secure than the Web server, which could be in a DMZ or outside the firewall altogether.•You want to be able to access data such as user data or products quickly, even if there are thousands or millions of them.When you add these items to the shopping list, only a relational database will really do the job effectively.MySQLMany sites don't need the battleship strength (and price tag) of Oracle. MySQL is an open-source SQL database available for anyone to use, with many (although not all) of the features of its big brothers, such as Oracle.MySQL is available for just about any computer that has decent power—it is fairly lightweight on the processor and easy to install (10 minutes, as opposed to multiple hours for Oracle).So, perhaps you are wondering, what's the catch? What are you not getting in MySQL that makes people turn to Oracle? Well, MySQL is a neat little package, but it is missing some things that would be nice to have in a perfect world.A major feature that MySQL does not offer is database consistency checking. You can useforeign key tags in your schema, but MySQL cheerfully ignores them. A lot of DB As I know would consider this a very bad thing.A foreign key constraint prevents you from creating inconsistent data. For example, let's suppose that you had a scheme that looked like this:CREATE TABLE USER (USERID INTEGER,FIRST_NAME V ARCHAR(80),LAST_NAME V ARCHAR(80));CREATE TABLE PURCHASE (USERID FOREIGN KEY USER(USERID),ITEM INTEGER,QUANTITY INTEGER);In a database such as Oracle's, if you created an entry in the PURCHASE table with a user ID of 3, there would have to already be a user ID of 3 in the USER table or an error would occur. Similarly, you couldn't delete user 3 from USER if it was referenced in PURCHASE.The MySQL folks make a pretty impassioned argument in their documentation that depending on foreign keys for data integrity is a bad idea anyway, but convincing your DBA of this philosophy is likely to degrade into a religious debate.In addition, some other features are missing, such as subselects and select into. But probably the other major piece that you will miss is the rollback/commit functionality. MySQL does implement rollback and commit for certain types of tables, but not all of them. Again, the MySQL folks offer their own spin on why this is okay, but being able to roll back transactions is (in my opinion) important enough to make sure that you have it available.Rollback allows you to set a savepoint on the database before starting to do a series of transactions with it, and be able to either roll back to the original state or commit the changes at the end. For example, when recording a purchase, you need to record a debit against the user's account and enter a record into the shipping table so that you'll know later to ship the item. Let's say that the second part fails. You wouldn't want to charge the user but not ship the item. Thus, you'd want to roll back to the state before the transaction began.So, MySQL isn't a full-blown production database—at least, not yet. It's still good enoughfor probably 90% of the e-commerce sites in the world, however. And version 4.0, which is in alpha as of this writing, addresses a number of these concerns, including row-level locking and transaction control.Putting Tomcat and MySQL TogetherCombining Tomcat and MySQL provides a powerful, reliable, and free platform that you can use to learn, develop, and deploy JSP applications. And, best of all, the code that you develop using this platform will run nicely using iPlanet and Oracle or WebSphere and SQL Server.As a learning tool the two together are almost "reference implementations" of their respective protocols (JSP and SQL). As a result, you won't pick up any nasty vendor-proprietary bad habits while you're getting up to speed.In addition, you can enjoy the knowledge that you are supporting the open-source software movement. Open-source software is code that is made freely available under one of several public licenses, frequently the GNU General Public License (GPL).Why is it good to support this movement? There are two sides to this answer: one technical and one political. Technically, it's a good thing because open-source software tends to encourage the development of open standards such as JSP and JDBC, allowing youto choose your tools from among a larger group rather than being locked into one vendor's proprietary solution. It's a positive thing politically because it keeps the large companies honest. WebLogic and iPlanet have to stay competitive and responsive because they know that there's a free solution out there if they aren't. And when you use open-source software, you are sending a message that your overriding concerns are features and reliability, not having a large company to sue if something goes wrong.MySQL和JSP的Web应用程序JSP开发人员构建Web应用程序时遇到需要强大的数据库连接的特殊问题。
校园电子商务—二手交易网站(英文)
Campus E-commerce - Second-hand Exchange WebsitePosted:2008-12-29 13:04:00 Browse:6523 作者：付长青[Abstract] online shopping has become more prevalent, the students can not be ignored is an online shopping group, the campus has a large secondary market and potential for development. This paper analyzes the significance of the establishment of the campus secondary trading networks, introducing secondary trading of the campus main functions of the site.[Keywords:] secondary market secondary campus e-commerce trading networks1 Introductioncations in the growing popularity worldwide in many Web services, Web gives refreshing feeling, but it is here where the growing popularity of online shopping has been a lot of people through network shopping. The benefits of online shopping is that it can not pay rent, do not hire guys 24 hours a day at any time be able to carry out services. Currently the Internet has become an integral part of college life, college students an average Internet penetration rate of 92%, of which more than 10 hours a week online students accounted for more than one-third of the total number of students in school. Now college students basically BBS-based online trading, BBS although many users, but because it is not a stand-alone site, providing limited functionality, the user can not be a detailed understanding of Information goods can not be quickly and easily check goods, can not be to meet the needs of the students in the actual transactions. Second-hand trading sites on campus college students in the school to provide a supply-demand platform, students can do their own things on the Web, also available on the web to find they need something inexpensive to achieve win-win situation.Second, the characteristics of second-hand trading site1. Information and practical, to facilitate studentsUsed Web site provides a number of items to facilitate student learning and living information, such as being out of the modern family, especially semi-new and old, the price is low the small size of TV sets, widely popular in the college students. Dormitories no television, in order to make rich and colorful life after school, several friends have to pay a joint venture with the homes, from buying one, do not underestimate the 'TV', a soccer match to go to war, and many students sitting on its side, enough to look at out of its 'fascinating', there is. The end of university life, but also sold to low-grade classmates.'Used the old bike' in a very much sought-after college students, university campus 'big', and some even sub-several campuses, a day school, doing experiments, ran really hard, and sometimes even the occasional stroll along the streets, go out together nature of the bike needs a lot of fun. Buy a new, high prices are prone to being 'locked in', or 'used' the good. 5 with a three set, then lower hands, even if the throw is also cost-effective. Semester, many students will not go to buy new books, but to the site search for the same teaching materials and curriculum requirements, which in college students is widespread. If grade exam tutorials, book 40 yuan, while the second-hand book is only 10 yuan, Moreover, in the books also includes a high-grade notes, and more practical. Web site of beautiful commodities, computers, MP3, removable disk, lamps, tape recorders, racks, rackets, fitness, etc., abound.2. To develop students awareness of the businessOver the past one to the end of, or close to graduation, books, household items are treated as waste, it is cheaper to sell waste received, and now, students can hang these items of information used in the campus Web site so that students can choose between the two-way, creating a certain The Economic value, and some students have to collect, collate the information and materials to carry out operations, try to do 'the boss' feelings。
企业门户网站中英文对照外文翻译文献
中英文对照外文翻译文献(文档含英文原文和中文翻译)Corporate portal: a tool for knowledge managementsynchronizationAbstractAs the basis of value creation and success of organizations increasingly depends on the leverage of knowledge available internally, knowledge management systems(KMS)are emerging as vital tools for competitive advantage. Among these KMS, corporate portals present the potential of providing organizations with a rich and complex shared information workspace for the generation, exchange, and use of knowledge. But developing corporate portals and building the critical mass of users required to make them successful is not an easy task. In this paper, drawing upon theliterature review and an analysis of early adopters of corporate portals, we address the strength of this tool which consists mainly in synchronizing and supporting knowledge processes, put the emphasis on factors inhibiting its adoption by companies and finally propose some perspectives for a successful implementation.1.IntroductionThe widespread adoption of networks and information technology has vas tly increased our ability to store, transfer and generate knowledge, enabling a nd accelerating the emergence of an economic, organizational and technologic al landscape, that is knowledge-based(Schwartz, Eamonn,&Boyer,1999;Romano, Elia,&Passiante,2001).This perspective builds upon and extends the resource-ba sed view(RBV)of the firm initially promoted by Penrose(1959)and expanded b y others(Barney,1986;Chandler,1992;Prahalad&Hamel,1990;Teece,Pisano,&Shuen, 1997).The premise of the RBV is that organizations employ a mix of acquisit ion and configuration of resources to change how their business is accomplish ed. Knowledge is often the basis for the effective utilization of many importa nt resources. In this context, Information and Communication technologies ma y play an important role in effectuating the knowledge-based view of the fir m by enhancing the firm’s capability to manage the knowledge it possesses. This awareness is one of the main reasons for the exponential growth of kno wledge management systems(KMS).KMS are technologies that support knowle dge management in organizations, specifically, knowledge generation, codificati on, and transfer(Ruggles,1997).In fact, a 2000 survey conducted by KPMG sh ows that the use of KMS is common in organizations worldwide and has nu merous benefits(KPMG,2000).However, despite the potential benefits from KM S, the report also finds that companies were experiencing difficulties in effect ively using these technologies. To address this issue, this paper focuses on a particular type of KMS, which is corporate portal, that presents the potential of providing organizations with a rich and complex shared information works pace for the generation, exchange, and use of knowledge. Building upon a lar ge literature review, insights from eight case studies of early adopters and ourown experience in dealing with some aspects of the implementation phase of STMicroelectronics portal, we address the strengths of this tool which consist mainly in supporting knowledge development phases and focus on challenges and problems that organizations may face during its implementation.The paper is organized as follows: Section 1 presents a review on knowledge, knowledge management processes and systems. The following section focuses on a particular tool of KMS, that is the corporate portal; we present a comprehensive view of definitions and characteristics of this tool based on a comparative analysis of eight case studies in order to identify the potential role of corporate portal features in the various stages of the knowledge management processes. We then focus on the major barriers limiting its adoption and use by organizations. In the final section, building on the factors identified, we provide some perspectives for a successful implementation.2.Knowledge management processes and systemsBefore focusing on portals as KMS, its necessary to define knowledge and knowledge management processes.2.1.Knowledge definitionsMultiple definitions of knowledge have been proposed in the literature, and debates about this concept have been expressed from a variety of perspectives and positions. In fact, ever since the ancient Greek period ,the quest of philosophy has been to find what knowledge is. Early thinkers such as Plato and Aristotle were followed by Hobbes and Locke to name just a few of the more prominent western philosophers. It seems we have no choice but to return to the question that has kept philosophers occupied for thousands of years. However, we should not approach it from a philosophical perspective. As observed by Alavi and Leidner(2001),the knowledge-based theory of the firm was never built on a universal truth of what knowledge really is but on a pragmatic interest in being able to manage organisational knowledge. In recent years, we have witnessed a booming interest in knowledge also from other disciplines. Mainly two perspectives are dominant, an Information Technology view and a Strategic management view. While the IT viewmakes the distinction between data, information and knowledge, and considers the ambiguity existing between these three concepts, the strategic management perspective views knowledge as a state of mind, a capability or a process. In fact, data is mainly considered as raw numbers that once processed becomes information, and when put in specific context this information becomes knowledge(Vance,1997).Whereas, the perspective of knowledge as a state of mind posits that individuals expand their personal knowledge through the inputs received from their environment. Further, the view of knowledge as a capability to act suggests that it is not the specific actions of knowledge ‘‘per se’’, but the ability to interpret and use information and experience that influences decisions(Watson,1999). Finally knowledge as a process, focuses on applying expertise, i.e. simultaneously knowing and acting(Zack,1999).In this article, we emphasize the view of knowledge as a ‘‘capability to act effectively ’’.Knowledge is seen as a justified personal belief that increases an individual’s capacity to take effective action. Knowledge management in this view is best understood by considering knowledge management as the systemic and organizationally specified process of acquiring, organizing and communicating knowledge of employees so that other employees may make use of it to be more effective and productive in their work(Alavi&Leidner,1999).2.2.Knowledge processesWe can describe knowledge management life cycle as an iterative sequence of activities (Nissen, 2000).Building upon this notion, we outlined from knowledge management frameworks, key elements of several life cycle models.Several key points emerge from our review of the analyzed knowledge management frameworks:(1)There is no single or commonly accepted definition of what constitutes a knowledge management framework.(2)There are many concepts that are similar in the frameworks analyzed, but their ordering or structure varies.For example, while the majority of the frameworks refer to the first phase as knowledge creation, Davenport and Prusak use the term generate knowledge,whereas Van der Spek and Spijkervet title this analogous phase knowledge development. In general, the different frameworks proposed share considerable similarities. Most of the life cycles are articulated in four phases where the first one is a ‘‘create’’ phase. The second phase corresponds to the organization of knowledge. Phase three uses different term across the models, but they all address some mechanism for making knowledge formal. Finally, the fourth phase concerns the ability to share and use knowledge in the enterprise. Therefore, in this article, the knowledge development cycle is defined as the process of knowledge generation, knowledge storage, knowledge distribution and knowledge application. A detailed definition of these processes will be presented when linking them with the different tools of the corporate portal that support them.3.Portals support for knowledge management processes3.1.Portal definitionsPortals enable e-business by providing a unified application access, information management and knowledge management both within enterprises, and between enterprises and their trading partners, channel partner and customers(Gartner Group,1998).From this definition, we can distinguish two types of corporate portals: extranet portals which provide depth content rather than breadth of content, offer special advantages for business-to-business, e-commerce because they can provide something closer to a solution; and enterprise intranet portals that support knowledge management and internal communications and they are emerging as home bases for employees. In this article, we will focus on the second type of portals. A portal can be viewed as away to access disseminated information within a company since information chunks can be stored in various systems using different formats. One of the major differences between a traditional web site and a portal resides in the fact that the portal is usually tailored according to the user s’ need. A portal is consequently, a single point of access to Internet resources, an integration platform focusing on unification oriented towards the business processes of the company. Therefore, portals synchronize knowledge and applications, creating a single view into the organization’s intellectual capital. Portals have seen anevolutionary approach, the first ones were search engines, that evolved by integrating a variety of services such as virtual communities, real time chat, i.e. the best example in this category is Yahoo; Today the term is used widely to describe many different types of products with different purposes. The terms Employees Portals, Enterprise Intranet Portals, Corporate Portals, Business-to- Employees Portals and Business-to-Employees Systems are sometimes used interchangeably as synonyms to refer to the category of portals, which aim at providing employees with in-time relevant information they need to perform their duties and make efficient business decisions.4.Perspectives for a successful implementationBased upon the earlier analysis, we can offer some perspectives in order to define, implement and execute effective corporate portals.mitment and support of the CEOMany authors suggest that leadership commitment is a key challenge for the success of any knowledge management initiative(Nonaka&Takeuchi,1995).If management spends a significant amount of resources on either purchasing or developing and implementing such technology, employees could interpret this as a sign of management’s support for this ideal, and act accordingly. However, as Martinsons(1991)acknowledges, if employees perceive that management is not very committed to implementing this new technology, then the initiative to promote a strong knowledge sharing culture is not likely to be successful.4.2.Motivation and commitment for adoption of these technologiesUnderstanding what motivates people to apply their expertise is key to avoiding the trap of building technology marvels that no one uses. Frequently, a critical mass of employees end up not using the applications because they are not convinced the applications will benefit them. Managers should not assume that they know what employees want. They must research the needs and latent dissatisfactions of their employees, much as they do those of their customers and then create a compelling offering that encourages employees to use the new online tools.4.3.Linking knowledge and business processesIt has become largely agreed that knowledge management activities should be integrated within day-to-day business processes to ensure continual process improvement and facilitate learning and the gradual development of ‘‘organizational memory’’. The portal should present an ideal environment to integrate the business process aspects with knowledge processes and actively supports the worker in using and adding to knowledge resources by establishing standards for information collection, processing, and presentation.rmation sharing cultureIt is the culture of the organization that supports or impedes knowledge creation and transference both internally and to its customers. Therefore, rather than just encouraging or mandating knowledge sharing, fostering the motivation to share knowledge must precede it.4.5.Learning from failuresCompanies must review their successes and failures, assess them systematically, and record the lessons in form that employees find accessible. Many companies like Microsoft, are following this process of identifying and transferring Internal Best practices. This process is referred as the “Santayana Review’’, citing the philosopher George Santayana, who coined the phrase, ‘‘those who cannot remember the past are condemned to repeat it’’(Garvin,1994).4.6.Immaterial incentivesIn line with Malhotra(2002),we consider that, design of incentives must consider that institutional controls as well as some monetary rewards and incentives are inadequate and do not necessarily ensure desired knowledge sharing behaviors. Instead they can be replaced by immaterial incentives and recognition. Companies should champion the new ethics and values that are at the heart of a knowledge-based enterprise. At the core of this new understanding lies a very simple ethic that Verna Allee calls the principle of fair e xchange: ‘‘Do people feel that they are being treated fairly for the intelligence, creativity innovation, experience and passion they bring to their work’’.5.ConclusionThis article, based on an analysis of eight case studies of early adopters of corporate portal, focused mainly on the benefits and challenges presented by this tool. Corporate portals seem to present the potential of providing organizations with a rich and complex shared information workspace for the generation, exchange, and use of knowledge. They synchronize knowledge and applications, creating a single view into the organization’s intellectual capital. But developing corporate portals and building the critical mass of users required to make them successful is not an easy task. Given the risk that corporate portals fail to deliver the expected benefits, an important task for knowledge management research is to contribute knowledge that will support researchers and practitioners in their efforts to successfully develop and implement corporate portals. This article contributes to this stream of research by studying potential barriers in portal’s implementation and suggesting some perspectives for a successful implementation.译文:企业门户网站：知识管理的同步工具摘要由于价值创造基础和组织成功越来越依赖内部可用的知识杠杆作用，知识管理系统（KMS）从而称为竞争优势的重要工具。
文献翻译----电子商务中英文对照
外文文献及译文文献、资料题目：Electronic Commerce外文文献：Electronic CommerceElectronic commerce, or Electronic trade, or electronic business as a newly rising mode of commerce will have far-reaching influence on social economy and play an important role in social development worldwide. It represents the trend of world trade in the 21st century and beyond.1. What is Electronic Commerce?Electronic commerce refers to commercial data exchange in digital form through electronic transmission means and commercial activities conducted on-line. Usually, electronic commerce can be divided into two levels: One is low-level electronic commerce that is, electronic commercial intelligence, electronic trade, and electronic contracts. Another is high-level electronic commerce which includes all commercial activities done via Internet, ranging from searching for clients, commercial negotia-tion, making orders, on-line payment, releasing electronic invoice, to electronic dec-laration to Customs, electronic tax-payment, all conducted on Internet.Electronic commerce means electrification of all trade transactions. It is featured by these characters: ①fairness and freedom, ②high efficiency, ③globalization, ④virtualization, ⑤interactivity, ⑥autonomy, ⑦personalized service. With electronic commerce, clients andsuppliers can closely and conveniently contact with each other on a global scale, so that clients can find satisfactory suppliers from all comers of the world to meet their demands.Electronic commerce will change the environment in which enterprises compete with each other and reduce costs which would otherwise be high in traditional market structure. Low costs in transactions, convenience in market entry and government encouragement to use Internet (exemption from tax) activate electronic commerce and boost it to develop rapidly right from its beginning. As experts predicted, by 2000, electronic commerce would reach a scale of 300billion US dollars worldwide. And it has exceeded this scale.To ensure security of electronic commerce, an electronic certification center should be established. Digital ID is used to validate identity. Digital 11 is trusted to a third party, namely, an authorized agency, to release, including identifying informa-tion of the holder (name, address, liaison way, ID card number), an encryptive key for common use by the both parties, period of validity, password and identification in-formation of the authorized agency, etc. With digital ID, both parties in transactions can be assured of identifying the other party and validate that the information sent out from the other party has not been subject to alteration.2. Influence That Electronic Commerce May HaveCompared with traditional commerce, electronic commerce has superiorities as follows *Extensive coverage. A network system combining Internet, Intranet (local area network inside enterprises) and Extranet (networks outside enterprises) enables buy-ers, sellers, manufacturers and their partners to contact with each other and conven-iently transmit commercial intelligence and documents worldwide.*Complete functions. In electronic commerce, users of different types and on dif-ferent tiers can realize different targets in trade, for example, releasing commercial intelligence,on-line negotiation, electronic payment, establishment of virtual com-mercial market place and on-line banking, etc.*Convenience and flexibility in use.. Based on Internet, electronic commerce is free from restriction by specialized protocol for data exchange. Transactions can be conducted conveniently on computer screen, by using any type of PCs, at any place around the world.*Low cost. Use of electronic commerce can cut down costs for hiring employees, maintaining warehouse and storefront, expense for international travel and postage to a great extent. The cost for using Internet is very low.Electronic commerce will have substantial influence on social economy:*Electronic commerce will change the way people used to take in commercial ac-tivities. Through networks, people can enter virtual stores and browse around, select what they are interested in, and enjoy various on-line services. On the other hand, merchants can contact with consumers through networks, decide on buying in goods (categories and quantities) and perform settlement of accounts. Government agencies can perform electronic tendering and pursue government purchase through networks.*The core of electronic commerce is people. It is a social system. On-line shop-ping changes the way of people's daily life and fully embodies autonomy of consum-ers in trade.*Electronic commerce changes the way enterprises produce their goods. Through networks, manufacturers know market demand directly and make arrangement of production, in accordance with consumers' need.*Electronic commerce dramatically raises efficiency of trade. Intermediate links can be cut down; costs for sales will be reduced to minimum. Production can be ar-ranged in "small batches plus diverse varieties", and "zero stock" will be reality.*Electronic commerce calls for reformation of banking services. New concepts like on-line bank, on-line cash card and credit card, on-line settlement of accounts, electronic invoice, electronic "cash"-consumers will no longer use the real cash when shopping-will become reality.*Electronic commerce will change government behavior. Called "on-line gov-ernment", an on-line administration plays the important role of a social channel, maintaining order and fairness and detecting and cracking down on-line fraud.3. The Present Situation of Electronic Commerce in Developed CountriesIn the mid-1990s, when Internet experienced explosive development and micro-computers entered homes in great numbers, computer networks became an indispen-sable part of people's daily life. People expect for more interests and convenience brought in by computer networks. Electronic Commerce emerged just in time. In de-veloped countries, governments timely made policies to boost electronic commerce to practical use and dominant position in a new round of worldwide competition.In 1998, Internet helped the United States to create productive out put of 507 bil-lion US dollars, national income of 301 billion US dollars, and 1. 2 million job op-portunities; of these, electronic commerce created an income of 100 billion US dollars. Internet has be-come the first big industry with yearly productive output increasing by 60%，and accounting for 6% of GDP. Service export from the United States has at-tained 160 billion US dollars each year, and it is predicted that it can compensate trade deficit in commodity trade. Internet played an important role in promoting ex-port from the United States: in 1999, books, automobiles and services were sold through electronic commerce to foreign countries, exceeding 102 billion US dollars.Advocated by the United States, 132 members of WTO decided to turn Internet into a freetrade zone within at least one-year term. Some countries and organizations scrambled to work out development framework for electronic commerce and made laws and regulations for developing electronic commerce. In 1996, the UN Confer-ence on Trade and Development passed "Model Law of Electronic Commerce". In December, 1996, the US government issued "Policy Framework for Global Electronic Commerce"．In April 1997, European Union issued "Proposal for Electronic Com-merce in Europe"．On July 1 1997, US President Clinton promulgated" A framework for Global Electronic Commerce" which has had great influence on global electronic commerce. In May 1998, WTO minister conference passed "A Manifesto on Global Electronic Commerce", and in September 1998, WTO general council passed "Scheme for Electronic Commerce Work"．In October 1998, UN Organization of Economy and Cooperation ＆Development (OECD) held minister conference at Ottawa, Canada on electronic commerce, which is praised as a milestone of global electronic commerce. In September 1999, Global Business Dialog on Electronic Commerce (GBDE) was held in France and is-sued "Paris Proposal"．In December 1999, the United States issued another Internet commerce standard.Electronic commerce in the United States takes the rein of the trade in the world. At present, there are 60 million subscribers of Internet in the United States. More than 98% of purchasing managers seek targets on-line. As estimated, by 2002, the value involved in transactions done through electronic commerce between US enterprises will account for 6.1% of GDP. Fortune magazine's statistics show the 500 top com-panies in the world all engaged in on-line business.25% of income to IBM (about 20 billion US dollars) is related with electronic commerce. Thanks to electronic com-merce, IBM saved its expenses of 250 million US dollars during 1999. HP Company designated its electronic Commerce solution as E-world-anelectronized world. This solution is oriented to medium-and small-size enterprises, and great investment was made to third parties-software companies to develop software suited for medium-and small-size enterprises to engage in electronic commerce. Intel places its risky invest-ment mainly on Internet and electronic commerce. In July 1998, Intel began on-line transactions Its monthly business turn electronic commerce reached one billion US dollars.As a survey made by European Information Technology Observation shows, of the surveyed 570 companies, 47% have implemented electronic commerce of some sorts, and 4/5 of them began their electronic commerce in the latest two years. Execu-tive Committee of European Union plans at least 25% of its purchase done through electronic commerce by 2001. In1998, in Australia, web sites related with electronic commerce on Internet doubled in number, and 11% of Australian enterprises have their web sites. 80% of Australian companies use Internet to transmit E-mails and conduct commercial activities. In 1998, Singapore government promulgated，for electronic commerce. Singapore is the only country in Southeast Asia that formally joined the "Rights and Obligation Electronic commerce In cooperation with US manufacturers and firms, Singapore established an electronic commerce entry in Asia, providing comprehensive Business-to-Business (B to B) service, so as to enable Asian trade companies to enter the rank of global electronic commerce.4. Development of Electronic Commerce in ChinaExploration in electronic commerce, governmental and civil began in 1993 in China. Today, electronic commerce has found its applications in foreign trade, Cus-toms, finance and commerce. Local frameworks have been established in Beijing and Shanghai for electronic commerce. Some electronic commerce web sites have been opened to on-line shopping and on-line settlement of accounts.The Ministry of Foreign Trade set up in February 1996 China Electronic Com-merce Center responsible for research, construction, and operation of international electronic commerce project in CT he Center established "China Commodity Trade Market" on Internet, to put rich resources of goods in China to world market, opening new channel for our exports. The subject "Security Proof of Electronic Commerce" as a key item in science and technology during th9th Five-year Plan period was ap-praised in early 1996 by State Department of Science and Technology and State En-cryptive Code Administration, which laid a foundation for establishing a safe and normal environment for electronic commerce in our country.In March 1999, the Ministry of Information Industry approved the electronic commercial network of pharmaceutics and health as a model project of electronic commerce for all trades. It is one of the six specialized networks in China, which pro-vide all-direction serve of market information, product transaction, warehousing and delivery, and account settlement, etc.In Shanghai, in 1999, "Shanghai Administrative Center of Electronic Commerce Security Certificate" was set up, which provide security platform for electronic com-merce and is responsible for application, appraisal, making and management of digital certificate domestic and foreign clients in Shanghai, and offers services such as certi-fication of digital identity and digital signature, electronic notarization, secure E-mail and secure encryption, etc. In January 1 the first on-line bookstore in China-Shanghai Book City On-line standard. It provides VISA cardholders and card-holders of domestic Great Wall card, Dragon card, Peony card and Pacific card with instant and authorized security service.The measure taken in Beijing to develop electronic commerce is to build a capital electronic commerce city. In November 1998, the capital electronic commerce project formally activated, and a frame-work formally showed off. The Legend Computer Company open editselectronic commerce system in June 1999, and web sites 8848, sina, 163, all activated their electronic commerce.In April 2000, sponsored by the Ministry of Information Indus-try，National Economy and Trade Commission, and China Council for Promotion of International Trade, the 4th China International Electronic Commerce Conference was held. State leaders and superintendents of various ministries and commissions joined the opening conference. Mr. Levy, secretary of Commercial Department of the US government led a delegation of famous US enterprises and media, totally more than 100 persons, to join the conference. More than 60 seminars were held during the conference, to dis-cuss extensive topics on electronic commerce.Despite all these efforts, companies engaged in electronic commerce service in China suffer losses in their B-to-C business (B refers to Business, C refers to Con-sumers). Some Chinese experts attribute this to Chinese shopping habit-Chinese con-sumers treat shopping as an interesting hobby; they enjoy the pleasure of spending their money through appreciating and comparing merchandise, and bargaining; but all these will vanish from on-line shopping. Other experts attribute this phenomenon to the ubiquitous incredulity in society-banks can-not interconnect their business be-cause they fear their customers will be captured by their rivals; cash cards cannot be popularized because banks do not trust civilians; and civilians do not like to do on-line shopping because they do not trust on-line stores,…etc. Why？That's because many things on-line and in society are false, for ex-ample, false number of subscribers, false statistics of access flux, shoddy goods, forged diploma, sham curriculum vitae, sham investment, sham listing, false revenue to listed enterprises, etc. Such an over-all environment will not change within a long period of time. In such environment, no commercial activity can be done. Many IT practitioners are disheartened with elec-tronic commerce in our country.5. Prospects of Electronic CommerceAlthough developing rapidly and seeming to have brilliant prospects, electronic commerce faces a series of real problems, for example, problems involving security, technology, expense, legal system, tax system, conception, protection of privacy, in-frastructure, etc. However, electronic commerce is the mainstream of enterprises in the new century and will develop rapidly in the coming years. Some companies pre-dict that by 2003, electronic commerce between enterprises in developed countries will account for over 9%of the total turnover（1,300 billion US dollars）, and in consumer electronic commerce the turnover will attain 76. 3 billion US dollars by 2002. And as experts predicted, electronic commerce in China will catch up with de-veloped countries on the average level, in 10 years. They suggested 3 to 5 years be spent on working out plans, policies and regulations necessary for developing elec-tronic commerce, building substantial and tangible electronic commerce systems, fos-tering specialized talents, optimizing of the electronic commerce systems in some trades and areas; and then 5 to 7 years be spent on linking with international elec-tronic commerce to enable our electronic commerce system as an important compo-nent of international electronic commerce; popularizing of electronic commerce in application, raising electronic commerce in our country to a higher level in research, development and application, to the average level in developed countries.The following description tells what major I/e strategies some major manufactur-ers in the world are taking in development of electronic commerce.IBM: IBM is the pioneer that held up the banner of electronic commerce as a new application of Internet. In people's mind, IBM is now not only manufacturer of main-frames, PCs, servers, software but also the “godfather" of electronic commerce. IBM has always been dedicated to promoting secure commerce over the Internet. It sin-come from selling servers hasaccounted for 60% of its total in-come.IBM not only provides products for large-scale applications of secure, efficient, reliable electronic commerce and payment over Internet, but also for small electronic business as well.IBM Micro Payments an application enabling buyers to purchase low cost items over Internet-is another example of how IBM is expanding to new areas of commerce. By enabling billing servers, content providers and other merchants to profitably sell items for even a few cents, IBM opens up a whole new market.IBM Micro Payments allows buyers, sellers and billing systems to sell content, information, and services over Internet, for small amounts. IBM's commitment to electronic commerce and electronic business makes it a leader in the area of electronic payments. An automated compiler tool transforms existing HTML pages, creating "click and pay" links with either fixed or dynamic prices. Content and service provid-ers can take advantage of the extensive set of APIs and authoring tools to extend IBM Micro Payments available from OEMs. Billing servers can easily integrate the IBM Micro Payments application with existing billing systems and use it to attract content providers and open new sources of revenue.IBM Micro Payments provides scalability and interoperability, which allows widespread availability across Internet, including multi-currency and multilingual support, and low operational costs it easily supports transactions as low as one cent.SUN: SUN as a global leading supplier treats Internet not only a tool but also a new mode of commerce. SUN has provided very flexible solutions to commercial af-fairs for BBC, ETRADE, Federal Express, First Auction, Fruit of the Loom, Kodak, Thomas Cook, Virgin.Microsoft: Microsoft aims at helping enterprises to set up more powerful relation with their clients and partners by three means: (I)Windows 2000, BackOffice, Site Server, Biztalk,etc; (2) MSN (in the United States, more than 40% web users access MSN, and consumers can conduct comparative study when buying articles and ser-vices); (3) Partners provide customers with various products and services on Mi-crosoft MSN platform, realizing electronic commerce solutions, including settling account, paying tax, shopping, logistics, purchasing, accounting, ERP (Electronic Remote Processing) and EDI (Electronic Data Interchange), etc.Site Server and Biz talk are the two major products of Microsoft adopted in exist-ing system for enterprises to develop electronic commerce. Site Server is used for constructing web stores, based on data-it enables the client to easily realize on-line catalog, buying/selling order, exchange of documents for promoting sale, etc. Disre-garding what platform, operating system or technology used in low layer.Novell: Novell defines itself as "NET Service Supplier" after2000. The word NET includes intranet, extranet, Internet, company net, public net, cable net, wireless net. Its aim is to breakout the existing service domain in which most software products can provide services only in a specific environment or for a specific procedure or server (rather than the whole network)．Novell's network service software NDS eDirectory as a nucleus helps clients to reduce complexity of business on network, and improve security, so that it enables network, applications and business processing to adapt to electronic commerce, and thus speed up their transfer to electronic commerce.SCO: SCO’s Tarantella is the best solution for existing users to conduct elect ronic commerce. Users can use only a browser to access any applications of platforms in back counter, without the need of re-writing existing applications, in their effort to transfer their business to electronic commercial mode. To ensure electronic commerce to continually operate, SCO provides an incessant cluster solution based on UNIXWARE 7. This product is easy to use,easy to manage and its cost is one-tenth of large-scale product of the same sort for mainframes while its performance doubles. It is a security solution with higher performance/ cost ratio among the same sort for electronic commerce.Tivoli Systems Inc. today announced Tivoli Business Systems Manager, a new, fully integrated solution that allows businesses to manage their IT environments from the top down, creating a powerful view of business systems management.The Tivoli Business Systems Manager solution provides us with business views and control mechanisms to manage all of our distributed IT resources in the retail, banking and electronic commerce environments-including system resources, data-bases, application servers, web servers and electronic commerce applications-from one central location. The Graphical User Interface allows us to monitor all of our re-sources on a single screen, regardless of geographical location.Combining the features of Tivoli Global Enterprise and Tivoli Manager for OS/390, Tivoli Business Systems Manager provides true end-to-end enterprise management from one console, simplifying the administration of heterogeneous environments. Tivoli Business Systems Manager enables customers to manage and control multiple applications that are required for different business functions.中文译文：电子商务电子商务或电子贸易，电子商业，或作为一个新兴的商业模式将产生深远的影响，经济和社会中发挥重要作用的社会发展世界各地。
二手车外文翻译文献编辑
文献信息：文献标题：Why Is It So Difficult To Buy a High-Quality Used Car?（为什么买一辆高质量的二手车这么难？）国外作者：Scott A. Wolla文献出处：《Page One Economics Newsletter》 , 2016字数统计：英文1522单词，7636字符；中文2705汉字外文文献：Why Is It So Difficult To Buy a High-Quality Used Car?“I discovered that the informational problems that exist in the used car market were potentially present to some degree in all markets.”—George A. Akerlof, Nobel Prize winner, 2001Are you in the market for a vehicle? During the 2007-09 recession, new vehicle sales plunged to their lowest levels in nearly 30 years. They have since fully recovered as people replace their aging vehicles with shiny new cars, trucks, vans, and sport utility vehicles. Prices of new vehicles, however, are at all-time highs, leading many buyers to look for used vehicles. It can be a challenge, though, for buyers to figure out whether they are getting a good deal. The seller generally knows far more about the vehicle. Even with careful examination, the buyer still likely won’t know everything the seller knows. When one party knows more about the product than the other party, there is “asymmetric information.” In the case of a used car, the seller has more information and the advantage. The opposite can also be true in a transaction—the buyer can have more information and the advantage.The Market for LemonsThe used-car market is often used to discuss the implications of asymmetricinformation. In this market, sellers have greater knowledge about the condition and quality of their cars than buyers. For example, a seller is likely to know about engine or transmission problems, the maintenance history, and any defective equipment. In other words, the seller is likely to know whether the car is a “lemon” (a car with defects). The buyer, however, is at a disadvantage. Even with a careful visual inspection or a test drive, defects can be missed or hidden. The seller is in the driver’s seat (so to speak) in this market.To better understand asymmetric information, consider a buyer looking for a particular car make and model. Let’s call it the Economy car Utility Maximizer. The buyer is willing to pay up to $14,000 for a high-quality used car (a “cherry”) but only $10,000 for a low-quality used car (a lemon). Imagine she visits two sellers advertising 2012 Utility Maximizers. One seller is selling a cherry; the other is selling a lemon. Each seller knows the history of the car for sale—they have good information and know whether it is a cherry or a lemon. The buyer, however, doesn’t see much difference between the two cars. She can’t tell whether either car is a cherry or a lemon. In other words, there is asymmetric information. As such, because she can’t know for sure, the buyer assumes that neither car is of high quality. So, she is willing to only offer a price below that of a highquality car: $12,000.Now consider the larger used-car market. Other buyers behave in similar ways. Because they cannot distinguish between lemons and cherries, they offer prices somewhere in the middle. Some sellers who really do have high-quality used cars aren’t willing to sell them below their true value, so they keep the cars instead. Sellers of low-quality cars, however, gladly sell their lemons. Low prices, then, reduce the overall quality of used cars on the market, leading to a market dominated by lemons. With fewer cherries on the market, buyers offer even less, further reducing the quantity of high-quality cars on the market. This cycle leads to market inefficiency because transactions that would have benefited both buyers and sellers fail to take place. That is, although sellers are willing to sell high-quality used cars to buyers at a fair price, the transactions do not occur because the buyers are unsure about the condition of the cars.Closing the Asymmetric Information GapRegulation has helped buyers receive better information. The 1975 Magnuson-Moss Warranty Act (also known as the Lemon Law) regulates warranties on vehicles (and other consumer goods), and a variety of state laws (also referred to as lemon laws) protect consumers from defective products, including vehicles.To reassure used-car buyers—and to get them to pay a higher price—some sellers provide warranties or “certify” their highest-quality used cars. Generally, a car labeled certified has been inspected and repaired (if necessary) to meet high quality standards and may include a warranty. Buyers can also take several steps to help reduce the asymmetric Information gap. First, research can help steer them to a generally more-reliable car. Third-party sources, such as Consumer Reports and J.D. Power, collect and analyze data to estimate the average reliability and quality of certain car models.Once a buyer finds a car, various sources can provide additional information about that car. For example, auto mechanics can look for defects hidden or overlooked. For a fee, they will look “under the hood” and run diagnostic tests. Additional information (such as maintenance, odometer, and accident history) is available by researching the car’s VIN (vehicle identification number). Various companies will provide a VIN report for a fee.In the future, buyers may be able to easily obtain even more information about a car’s history from the car’s event data recorder (EDR), which is similar to the “black box” on an airplane. Today, nearly all new cars have an EDR. These microcomputers collect data related to safety and accidents, including speed, braking, seatbelt use, and airbag deployment. EDRs are likely to become more powerful and collect more data over time.Consider the CostIn the rush to close the asymmetric information gap, it is important to realize that obtaining information can be costly. Some information may have explicit costs (feesor subscriptions), while others have implicit, or opportunity, costs. Any time you spend researching a product is time you could have spent doing something else. Therefore, the more expensive a transaction is, the more beneficial your research may be. So it’s wise to seek out information before buying a house or car or choosing a college but less important for choosing a frying pan or a stapler.Other Markets with Asymmetric InformationOther markets also have the challenge of asymmetric information. In the insurance market, for example, buyers usually have more information than sellers (insurance companies). The person wanting health insurance has more information about his or her current health than the insurance company. This imbalance can lead to two potential problems in the health insurance market. The first is adverse selection: People with health problems are more likely to buy health insurance than healthy people, who might decide they don’t need health insurance. This imbalance can create a pool of insured people with more health problems than the general population. If this is the case, health insurance companies will likely pay more claims and charge higher premiums. The Patient Protection and Affordable Care Act has attempted to reduce adverse selection by creating financial incentives to encourage all people (even the young and healthy) to buy insurance.The second potential pitfall is moral hazard: People with insurance tend to take on more risk (knowing insurance will pay some of the cost if anything bad happens) than they would otherwise. This increase in risky behavior could increase the number of claims insurance companies must pay and result in higher premiums. Insurance companies attempt to learn about a potential customer’s health and other habits before granting medical or life insurance to reduce the risk to the company and ensure an appropriate monthly premium is charged.Credit markets also notably feature asymmetric information problems. A potential borrower has better information about his or her own ability and willingness to repay a loan than the lender. Lenders attempt to learn about potential borrowers’ credit and financial history from credit reports. This information improves the abilityof lenders to choose whom they should lend to and what interest rate they should charge.Finally, asymmetric information problems also plague labor markets. Job seekers know more about their own job skills and work ethic than potential employers. Employers generally conduct interviews and check references but may also give assessments and seek additional information online, including on social media. In addition, some employers review credit reports, require drug testing, and/or perform a criminal background check.ConclusionWhen one party to a transaction has more information than the other, the party with more information has the advantage. This circumstance is a problem not only for the party with less information, but also for the market itself as transactions that would have benefited both buyers and sellers fail to occur. For example, even though some people are willing to sell high-quality cars for a suitable price, buyers won’t pay top dollar because they are unable to assess a car’s true condition. So, the car owners won’t sell, and the beneficial transactions never occur. However, the growing availability of information— if you seek it out—may help close the asymmetric information gap.中文译文：为什么买一辆高质量的二手车这么难？我发现二手车市场存在的信息问题在所有的市场都有可能出现。
The Impact of E-commerce on International Trade and Employment外文文献翻译
The Impact of E-commerce on InternationalTrade and Employment(Partly)The benefits of e-commerce on economy are classified into three groups: firms, prices, productivity. A combination of technological and market forces have compelled companies to examine and reinvent their supply chain strategies. To stay competitive, firms have searched for greater coordination and collaboration among supply chain partners to wring out the inefficiencies that might exist within firm transactions. Many of the transactions can be done externally, via electronic markets. The Internet and its applications have thus served to enhance the process to increase efficiencies in supply chain management . Moreover, ICTs allows firms to identify the market for the inputs they need in production and substantially reduces the cost of gathering and processing information about the prices and input characteristics of different goods and services. In addition, information and communication technologies make it easier to integrate and control remote operations without incurring prohibitive costs. Better ICTs enable optimized operations to be established in low cost domestic locations and countries where comparative advantage is present for the outsourced task. E-commerce thus facilitates the efforts of companies to separate and spin out every conceivable activity in the production process to entities outside the firm .The available empirical evidence on price is mixed. Some of the first studies found that prices of goods sold through the Internet were on average higher than their equivalent purchased through traditional retailers. A more recent study, however, found prices for books and CDs on average to be about 10 per cent lower on the Internet compared with traditional retailers in the1United States . Evidence on demand sensitivity to price is also mixed, with some work suggesting a low and others a high price elasticity of demand .Evidence from countries were the use of information and communication technologies is widespread suggests substantial improvements in productivity. In an analysis of the contribution of information and communications technology to economic growth in nine OECD countries, over the past two decades, ICTs contributed between 0.2 and 0.5 % per year to economic growth . During the second half of the 1990s, this contribution rose to 0.3 to 0.9% per year. Effects were the largest in the United States, followed by Australia, Finland and Canada . Another study suggests that the rise of B2B e-commerce will in the long run increase the level of GDP by 5 per cent . In addition, it has been argued that Internet related technologies could increase the speed of financial operations, which raises the issue as to how interest rates should be set and whether the short end of interest setting needs to become shorter i.e. time units smaller than a day .Moreover, several studies conclude that information and communication technologies were an important factor in improving the overall efficiency of labor and capital, in the United States . Most importantly, productivity increased not only in the information and communication producing sectors but in sectors of the economy that do not produce information and communications technology . In other words, users of these technologies also benefited from increased productivity. In addition, the data seems to reveal that workers in the US may have also benefited from increased productivity induced by e-commerce and ICTs .Effects of e-commerce on international trade and employmentElectronic commerce offers important opportunities to both developing and developed countries. The development of e-commerce is likely to have both direct and indirect impacts on international trade as well as the labor markets.2E-commerce and International TradeThe use of electronic means and the internet can make the process of initiating and doing trade a lot easier, faster, and less expensive. Collecting information is a costly activity when it involves acquiring information across national borders. In fact, these costs can be so high that they can be considered a substantial barrier to trade. Finding the right supplier, specifying the product’s requirements and quality, negotiating the price, arranging deliveries and marketing products is also very costly. With the internet and e-commerce applications, a whole range of these activities can occur without having buyer and seller in close physical proximity. In this respect, the internet will likely promote trade much in the same way as lifting other trade barriers would. Thus, it is the volume of international trade will likely increase .Especially, the internet when organized via electronic markets through e-commerce applications, reduces information costs and allows consumers and sellers to be matched and interact electronically, reducing the significance of geographic proximity and traditional business networks . A study found ample evidence that, development of global markets via the Internet makes historical linkages less important and suggest that countries with the fewest past trade links have the most to gain from the Internet, especially for developing countries . An evident from a 1998 survey of enterprises in 15 low and middle-income countries suggests that firms in these countries use search engines to research market opportunities .However, whether e-commerce promote international trade will depend on the nature of the good. On the one hand, a number of products that traditionally have required physical delivery can be delivered to a customer via a network in digital form. Examples of these include media products, such as text, film and computer software. On the other hand, most of the goods traded internationally are not deliverable in digital form and therefore transportation costs will3continue to play a significant role. In this regard, world trade in digital media products amounted to about US$44 billion in 1996, less than 1 per cent of total world trade. For most countries, trade in digital media products was less than 2% of total trade. The rate of growth of trade in digital media products is high and above the average rate growth of total trade: the growth in trade for digital media products on average was about 10% between 1990 and 1996, 1.5 times faster than total world merchandise trade .E-commerce will also have a significant impact on trade in services. The most relevant change in trade in services is e-commerce’s and information technology’s ability to make non-tradable services into tradable. Activities that were previously non-tradable (i.e. research and development, computing, inventory management, quality control, accounting, personnel management, marketing, advertising and distribution) will be traded through the use of e-commerce. All that is required is that the quality, speed and cost of communication between buyer and seller be adequate. International cross-border trade in a wide range of services, financial, legal, telecommunications and customized software will increasingly be carried out by electronic means .Internet effectively opens markets that were previously closed; it is tempting to think of it as another form of trade liberalization. A technical improvement lowers costs of transactions and generates far larger benefits than the triangular efficiency gains from trade liberalization. Indeed, the decline in costs increases potential benefits from trade liberalization in many services sectors .As communications costs continue to fall, the potential for international outsourcing grows. As a result, outsourcing management and production activities will become more important. Obviously, some sectors and activities throughout the world are more prone than others to be affected by developments in e-commerce. In this respect, there have been attempts to identify industries or4sectors that may be more predisposed to the effects of developments in e-commerce and technology. For example, a research, based on criteria that weighed the effect of cost savings, increases in productivity, industry readiness and product fitness to e-commerce, has elaborated an index of Internet intensiveness. The finding based on data from the United States and Europe suggests that the most internet intensive sectors are electronic components, food, pharmaceuticals and forest/paper products. It is likely to expect that in other regions, these same sectors and industries will be affected by e-commerce via outsourcing . At the same time, recent evidence suggests that transnational corporations are likely to be the most intensive users of electronic commerce .The potential benefits from international e-commerce to a developing country arise from a reduction in the cost of imports as much as from an increase in the price received for exports. Even if a country does not export any services, it can benefit from imports of services, paying for them in terms of goods. Cheaper availability of medical, engineering and architectural services, long-distance learning and reduced costs of transactions can confer benefits even if the country does not immediately export the services traded through Internet .Several recent studies have suggested that trade also stimulates internet use. For example, a study suggests that the extent to which a country is integrated into the global economy can play a role in its access to IT. Countries with greater contact, either via trade, tourism, or geographical location, with the outside world, are more likely to be advanced in digital technology than other countries. Similarly, another study argues that countries open to imports from high-income OECD economies will benefit from knowledge spillovers and, hence, be more likely to adopt new technologies. Following figure and table shows world trade volume and the growth of world internet usage. According to figure 1, although world trade volume fluctuated between 2000 and 2010, it had5a positive situation until 2008. After 2008, it declined because of the global financial crisis and then started to increase again. World internet usage increased all regions between 2000 and 2010.Several recent studies have asked whether internet use affects trade. For example, using data from 20 low and middle income countries in Eastern Europe and Central Asia, a research shows that enterprises with internet connections export more, as a share of their total sales, than enterprises without connections . In addition, using a gravity model of trade, another research find that Internet use appears to be significantly correlated with trade after 1996, although it finds only a weak correlation in 1995 and 1996. The same research also found that internet has a greater effect on trade in developing countries than it does in developed countries. In a second paper, same researchers find that exports of services to the United States grew more quickly for countries with greater internet penetration in a sample of 31 middle-and high-income countries .Developing countries with higher Internet penetration export more to high-income countries than do developing countries where penetration is lower. However, they do not appear to export more to other developing countries and high-income countries with greater Internet penetration do not appear to export more to either developing or developed countries. These results make intuitive sense. First, Internet access is so common among manufacturing enterprises in high-income countries that the differences in the number of internet users as a percent of the population probably reflects differences at the consumer, rather than the enterprise, level in developed countries. In developing countries, contrarily, many manufacturing enterprises remain unconnected. Second, because Internet access is less common in developing countries than in developed countries, being connected to the Internet would seem to be a greater advantage for enterprises in developing countries with respect to exporting to6developed countries. Finally, because of strong regional differences in income, and taking into account the fact that most exports from developing countries to other developing countries will be within the same region, communication costs will presumably be greater for exports to distant developed countries than it would be for exports to neighboring developing countries.Employment and e-commerceAs e-commerce continues expanding, its impact on employment and wages will be the result of a complex set of interactive forces. Electronic commerce is expected to directly and indirectly create new jobs as well as cause job losses. New jobs will be gained in information-related goods and services, entertainment, software and digital products, for instance. Indirect creation of jobs will occur via increased demand and productivity. Jobs will be lost when e-commerce substitutes for the traditional way of doing business. The jobs most likely affected, as preliminary evidence suggests, are those in the retail sector, postal offices and travel agencies. However, the effects will not be uniform across countries, geographic areas, industries or skill groups.Evidence for the United States and the European Union reveals that employment in ICT-related industries and in the finance, business and commerce-related sectors account for almost one- third and one-fourth of total employment, respectively. More importantly, they accounted for 28% and 35% of job creation in 1993-96.The increased demand for high-skill workers, with augmented managerial and executive responsibilities and a greater need for specialized expertise, who will command higher wages are viewed by some researchers as a cause of worsening of income distribution. Evidence for the U.S. seems to suggest that demand has shifted from low and middle-wage occupations and skills toward highly rewarded jobs and tasks requiring specific talent, training or management ability. Much of the labor demand shift is being explained by skill-biased7technical change. Overall, low wage, low-skill production, did not enjoy the wage increases that IT-intensive, high productivity growth industries experienced. Thus, real wages grew in IT-intensive industries, were wages were already relatively high and did not change in IT-poor industries that faced workforce reductions and were already employing low-wage workers .Among developing countries, countries best situated to benefit from e-commerce through export expansion are those with a substantial pool of skilled labor, capable of working on or near the frontier of computer technology. The case of India, which is already benefiting from e-exports in a big way, best illustrates this point .A consulting firm made a estimate to calculate the multiplier effects of e-commerce on employment in France, Germany, Italy and the U.K. By utilizing input-output framework and methodology, three types of economic effects were obtained –direct effects produced by e-commerce revenues in the industries directly involved, indirect effects generated by inter-industry linkages, and second order effects determined through the basic Keynesian income-consumption circuit from the value added generated in the first-order round. The results reveal that indirect and second-order effects for employment requirements are large enough to counterbalance the direct losses of jobs (assuming a 100% substitution rate of e-commerce with traditional industries), with the exception of the case of Germany. This also confirms the potential of e-commerce to create jobs in the future. Their estimates also show that e-commerce businesses that rely on labor -intensive intermediaries will directly eliminate a larger share of direct jobs.This article concludes following results. Internet will promote international trade much as lifting other trade barriers would. Thus, the volume of international trade will increase via e-commerce. The countries open to imports from high-income economies will benefit from knowledge spillovers.8E-commerce can also have a significant impact on trade in services. In addition, electronic commerce is also expected to directly and indirectly create new jobs as well as cause job losses. New jobs will be generated in the information and communication technologies sector, while the indirect creation of jobs will occur via increased demand and productivity. The net employment gains and losses will depend on the demand for certain skills.9电子商务对国际贸易和就业的影响（部分）电子商务对经济的促进作用体现在三个方面：企业，价格，生产力。
校园电子商务—二手交易网站(英文)【范本模板】
Campus E—commerce - Second—hand Exchange WebsitePosted:2008-12-29 13：04：00 Browse：6523 作者:付长青[Abstract] online shopping has become more prevalent, the students can not be ignored is an online shopping group, the campus has a large secondary market and potential for development. This paper analyzes the significance of the establishment of the campus secondary trading networks, introducing secondary trading of the campus main functions of the site。
[Keywords：] secondary market secondary campus e-commerce trading networks1 Introductioncations in the growing popularity worldwide in many Web services，Web gives refreshing feeling，but it is here where the growing popularity of online shopping has been a lot of people through network shopping. The benefits of online shopping is that it can not pay rent, do not hire guys 24 hours a day at any time be able to carry out services。