(完整版)M4U1Reading导学案含答案

M4U1Reading导学案

Learning aims:

1.To memorize the new words and phrases in this article.

2.To get a general idea about the text.

3.To become familiar with the detailed information about the text.

Important points:

1.How to understand the text better.

2.How to help the students finish all the exercises.

3.How to help the students develop their creative, comprehensive abilities.

Teaching procedure

Step 1 Lead in

Step 2 Fast reading

1)What do ads try to persuade people to do?

To buy a product or service, or to believe in an idea.

2)What does PSA stand for?Public service advertisements

3)What do PSAs aim to do?They aim to teach us and help us lead better lives.

Step 3 Careful reading

Task1 T or F

1.Most people are not aware of how many ads are around them.

2. Advertisements are always meant to promote a product or service.

3. PSAs are only found in newspapers and on TV.

4.PSAs and commercial ads use some of the same methods.

mercial ads can often give us valuable information about how to live our lives.

6.An ad warning people against smoking is an example of PSA.

T F F T F T

Task2 Some questions

1.Where are advertisements usually found?They are usually found in newspapers and magazine,

on the Internet, radio and television.

2.Why are some of the advertisements clever according to the article? Because even if an ad does

not lie, it does not mean it is altogether innocent.

3.When did China begin a nationwide public service advertising campaign?China began the

campaign in 1996.

4.Why should we follow the advice in PSAs?Because PSAs are meant to benefit the public, and

by following the advice in PSAs, we can often learn a lot.

Step 4 Reading strategy

1.What is expository writing meant to do?

It is meant to introduce you to basic information on a topic.

2.What is its basic format?

Introduction of the subject, examples and facts that develop or support the details, conclusion. Step 5 Discussion

1. Do you think young people are easily persuaded by ads? Why or why not?

2. What is the best PSA you have ever seen? Why do you think it is so good?

Step 6 Homework

1.Read the passage again and again.

2.Try to keep the new words in mind.

Language points

Difficult sentences

1. We are so used to them that we often do not even realize how many we see and hear in a day. So…that…引导结果状语从句，意为“如此···以至于···”

常用句式：so +adj./adv.+that

so +adj. +a(n)+单数名词+that

so +many/few+复数名词+that