如何写英文开发信标题

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七种外贸开发信英文模板

1.主动跟新买家建立联糸Dear Mr. Jones:We understand from your information posted on that you are in themarket for textiles. We would like to take this opportunity to introduce ourcompany and products, with the hope that we may work with Bright Ideas Importsin the future.We are a joint venture specializing in the manufacture and export of textiles.We have enclosed our catalog, which introduces our company in detail and coversthe main products we supply at present. You may also visit our online companyintroduction at which includes our latest product line.Should any of these items be of interest to you, please let us know. We will behappy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts2.对新买家要求建立业务联糸的回复Dear Mr. Jones:We have received your letter of 9th April showing your interest in our completeproduct information.Our product lines mainly include high quality textile products. To give you ageneral idea of the various kinds of textiles now available for export, we haveenclosed a catalogue and a price list. You may also visit our online companyintroduction at which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity towork together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息Dear Mr. Jones:We have refreshed our online catalog at, and now itcovers the latest new products, which are now available from stock.We believe that you will find some attractive additions to our product line. Onceyou have had time to study the supplement, please let us know if you would liketo take the matter further. We would be very happy to send samples to you forclose inspection.We will keep you informed on our progress and look forward to hearing from you.Sincerely,4.回复对某个产品的查询Dear Mr. Jones:Thank you for your inquiry of 16 March. We are pleased to hear that you areinterested in our product "toaster".We've enclosed the photo and detailed information of the product for yourreference:Product: toasterSpecification: xxxxxxxxxxxxxxxPackage: 1pcs/boxPrice: 10usd/pcsPayment: L/CFor purchase quantities over 1,000pcs of individual items we would allow you adiscount of 1%. Payment is to be made byirrevocable L.C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时Dear Mr. Jones:Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much thatwe are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the followingmaterial as a close substitute:Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at for more information on this item. Ifyou find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品Dear Sir or Madam:We know that you are exporters of textile fabrics. We would like you to send usdetails of your various ranges, including colors and prices, and also samplesof the different qualities of material used.We are volume dealers in textiles and believe there is a promising market inour area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allowon purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘(a.)Dear Mr. Jones:We thank you for your email enquiry for both groundnuts and Walnutmeat CNFCopenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or beforeFebruary 26 for 250 metric tons of groundnuts, handpicked, shelled and ungradedat RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment to be made within two months after receipt of your order payment byL/C payable by sight draft.Please note that we have quoted our most favorable price and are unable toentertain any counter offer.As you are aware that there has lately been a large demand for the abovecommodities. Such growing demand will likely result in increased prices.However you can secure these prices if you send us an immediate reply.Sincerely,(b.)Dear Mr. Jones:We thank you for your letter dated April 8 inquiring about our leatherhandbags. As requested, we take pleasure in offering you, subject to our finalconfirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozenCIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/Cissued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts forexportation, and enclosed a brochure of products for your reference. We hopesome of them meet your taste and needs.If we can be of any further help, please feel free to let us know. Customers'inquiries are always meet with our careful attention.Sincerely,(c.)Re: SWC SugarDear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000metric tons of the subject sugar for shipment to Japan and appreciate very muchyour interest in our product.To comply with your request, we are offering you the following:1. Commodity: Qingdao Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100kgs. each.3. Quantity: Ten thousand (10000) metric tons.4. Price: US dollars one hundred and five (US$105.00) per metric ton, FobQingdao.5. Payment: 100% by irrevocable and confirmed letter of credit to be opened inour favor through A1 bank in Qingdao andto be drawn at sight.6. Shipment: Three or four weeks after receipt of letter of credit by the firstavailable boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand. Therefore, it isimportant that, in order to enable us to effect early shipment, your letter ofcredit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,。

外贸开发信标题该如何写完整版

外贸开发信标题该如何写HEN system office room 【HEN16H-HENS2AHENS8Q8-HENH1688】做就离不开邮件营销，如何做好邮件营销其中几点很重要，比如开发信标题该如何写？因为在众多的开发信中，如何快迅抓住老外的眼球，这可起到至关重要的作用，下面小编整理了一些实战例子分享给大家：相关阅读：1、Manufacturer of bamboo flooring/Supplier of Wal-Mart这个标题为什么好呢？前半部分告诉客户我是做什么产品的，后半部分告诉客户我是沃尔玛的供货商。

因为我们公司原来和沃尔玛合作过，而能成为它的供货商条件还是很苛刻的。

首先付款方式是O/A 90天，每3个月结一次帐，如果中间质量或交货期出了什么问题，货款就要扣下来或者打折了。

其次沃尔玛的需求量是很高的，这就需要你的生产能力很强，同时保证质量和交货期符合要求。

所以如果能成为沃尔玛的供货商，的确是公司的一大卖点。

可以毫不犹豫的把它写到邮件标题里，吸引客户的注意。

Supplier of Wal-Mart 这一句就可以顶十句话。

我用4个字概括叫做名人效应？如果告诉大家我认识凤姐，大家是不是也对我刮目相看了。

有的朋友这时候可能会想，我没有沃尔玛这样的大客户那该怎么办？其实就算没有，也可以这样写。

因为你的客户的客户有可能就是知名的大买家。

你可以尝试去和你现有客户八卦一下，看看他们的下家客户中有没有大型买家。

如果有的话，就可以这样写了。

因为事实上，你的货物最终的确是到了大型买家的手上。

2、Re: Ecotimber/product catalogue /brief intro.这个标题后半部分没有什么特别神奇的地方，关键是开头有一个“Re:”。

一般我们在回复别人的邮件后，系统自动会在原来邮件前面加一个“Re:”表示这是一封回复邮件。

如果在给客人写的第一封信中，就加上了“Re:”会给对方造成一种错觉，以为是自己写了一封邮件，然后你回复他。

开发信英文范文

开发信英文模板Dear [Receiver's Name],I hope this letter finds you well. My name is [Your Name], and I am the [Your Position] at [Your Company], a leading [Your Industry]. We specialize in [Your Products or Services], and I am writing today to explore the possibility of a business partnership.Our company has been in operation for [Your Company's Establishment Year] years, during which time we have built a strong reputation for providing top-quality [Your Products or Services] to our clients. We pride ourselves on our commitment to excellence, and we are always looking for opportunities to expand our reach and enhance our product offerings.I believe that a partnership with your company could be mutually beneficial. Not only would we be able to offer our clients access to your exceptional [Receiver's Products or Services], but we also feel that our products and services could complement yours, allowing us to provide a more comprehensive solution to our collective customers.To this end, I would greatly appreciate the opportunity to discuss the potential partnership with you further. Perhaps we could arrange a meeting to explore the various possibilities and determine how we might best proceed.Thank you for considering my request. I look forward to hearing from you soon.Best regards,[Your Name][Your Position][Your Contact Information]。

外贸行业开发客户邮件英语模板

史上最全的外贸基本英文邮件模版外贸邮件的模版, 包括“开发信”、“请求建立商业关系”、“主动跟新买家建立联系”、“对新买家要求建立业务联系的回复”、“向老客户介绍公司新的产品信息”、“回复对某个产品的查询”、“无法提供对方查询中所要求的产品时”、“查询对方公司的产品”、“几种报盘”、“信用证相关”、“报价相关”，“放假通知”、“圣诞节祝福邮件”等模版.开发信模板(一)Company Name:Mailing Add:Tel.:Fax.:Email:Web.:Kind Attn.: Mr. Jack Wey-- General Manager (hope I would be the GM one day)Subject: XXXXX Cooperation/Dear Mr. Jack Wey[Your company] is the main [your product] manufacturer in China since 1968, our major clients are[those have very good reputation and renown companies in the field that have direct or indirect biz with your company, i.e. IBM, SONY .. ].We believe that you can rely on us as we provide you quite satisfactory service and products with best quality at most competitive price in the world. We are very happy if you do not hesitate to send us any of your inquiries and we will always give satisfactory services.Products: (product range)Standards: (product design standard, if any)Service: (product applicable field, function)Size: (don’t fuckingly tell your client you don’t know)Etc.Certificates: (certificates that your company got)Annual Sales Turnover: ( just list some number here,)Staff No.staff no of your company, if your company is big, if not, omit this point)Cover of Land list some number here)Looking forward to hearing from you at your convenience.Thanks & best regards,P.S. I am attaching our product catalogue/scope of service for your future reference in my following email to you, please kindly check.( please don’t send your product catalogue in the email, you are telling him here is showing your respect to him that you are sending good info to him,but not spam, therefore, you better send another email to your client with your product catalogue. Your client will check it if your products are of him/her interest)YOUR NAMEPOSITIONDEPARTMENTCOMPANY NAMEADDTELMOBILEFAXEMAILWEBDear all, I am jack wey, this above mentioned email for marketing is only one sample to your general potential clients, it would be revised accordingly to different clients.Kindly be informed that email marketing is mainly depending on your SET title, therefore pls try to improve TO SET THE TITLE OF YOUR EMAIL.（开发信的成功与否，跟开发信内容的大少无关，关键是你怎么把涉及到客户每一个利益、兴趣都说到，能连起来，他都会像继续看下去，要不我们还看电视连续剧干嘛？)邮件开发成功与否与以下几个方面有关（个人认为）：（按主次顺序）1. 邮件标题（要是我，邮件标题一看就知道是推销的，I am sorry, please fuck off and stay in my trash box）2. 邮件内容是否吸引/对客户是否有效，有利可图；客户是否感兴趣.3. 所联系的人的职位和权利（Pls send to the RIGHT PERSON）4. 发信人日后沟通技巧，plus5. others以上的开发信只是针对任意一家公司，如果要想开发信更成功，你就得研究或者了解一下这个公司的情况再发。

如何写英文开发信标题

如何写英文开发信标题呢？随着生产力的发展，劳动效率的提高，世界经济在整体上，早已形成一个巨大的买方市场。

尤其是低端的基础的产品。

网络大发展使地球愈来愈像一个村落，坐在地球这边，就可以听到地球那边的鸡犬之声，不必往来，也可相知。

甚至是同呼吸，共命运。

以网络为基础的电子商务降低了国际贸易的门槛，使全球商业活动更加高效，商业信息更加透明。

致使更多的人，更多的公司涌入国际贸易的大潮中。

同行间同质化竞争日趋激烈。

为了在竞争中生存，就不得不挖掘更精细化的服务和更高的产品质量。

我曾经在一家化工进出口公司工作了将近两年。

深深地体会了外贸人的艰辛与无奈。

XX市一地大大小小化工外贸公司几百家，经营产品99%相同。

同质化竞争异常惨烈。

甚至有时候已经到了畸形的地步。

怎么在竞争中不败，如何在夹缝中生存？这就要我们有对大形势的把握和别于他人的独特本领。

有人说，细节决定成败。

今天对于我们外贸人来说，这更是不二的真理。

需要注意的细节很多，那么这里我们把放大镜放在开发新的标题上，在外贸的开发客户过程中，如何让你的标题吸引住客户的眼球，引导他朝你想要的方向发展。

首先，我们要了解邮件标题的作用。

邮件标题可以是邮件内容的一个高度概括，让收件人对邮件内容有个初步的了解。

提示他对邮件做进一步的处理。

也可以是发件人有意的设置以引导收件人对邮件进行有利于发件人的处理等等。

那么在激烈的竞争中，我们更想通过有意的设置，别于他人，吸引客户，占得先机。

通过个人的切身感受，同时借鉴网络上网友的分享，聊一聊个人的看法，以供参考。

作为共性，电子邮件标题要言简意赅，举例说明：如上所示，是一段邮箱截图。

邮件标题为PET Resin，说明邮件内容是针对PET Resin这个产品展开的。

由于双方已经邮件来往数封，彼此心知肚明，这个标题也就足够了。

但如果初次交流，这个标题就不免让人猜测，发件人到底要干什么？如果客户有时间，可能打开看一看，如果很忙，看的几率也就不大。

如何写好开发信（英文版，带翻译）

如何写好开发信（英文版，带翻译）Having an e-mail address like[url=mailto:************************]************************[/url]shows that the buyer has registered the URL with the local internet service. If there is a problem the buyer can be found through the internet service. Companies that try to cheat other people use free e-mail services ([url=mailto:********************]********************[/url]) because they do not have to officially register. If you complain about this company there is no address on record for follow up.注册一个企业邮箱如[url=mailto:************************]************************[/url]意味着客人已经购买了当地的网络服务，如果出了问题，他们可以通过网络服务找出问题。

通常骗子公司为了骗人钱财才用免费邮箱，因为免费邮箱不需要正规注册，一旦出了问题，无处可寻。

The bottom line is this, if you have a free e-mail address get rid of it now. Register your company URL address with a local internet ISP and get a dedicated e-mail address. You will notice a dramatic increase in the number of buyers that will contact you.解决问题的办法是：如果你现在用免费邮箱发推广信，那么停用它。

让你的开发信标题更加诱人

推荐：1）Supplying High Quality ***PRODUCT （很普通，打开率50%）2）***PRODUCT from China （有产品，有国家）3）***PRODUCT Supplier （有点贸易商的感觉）4）Serve High Quality ***PRODUCT （感觉用serve比supply稍好一点)强烈推荐：1) ***PRODUCT for XXXX Industry （有具体的应用领域）2）***PRODUCT from China （写出具体的产品名称，前提是你要知道对方的行业以及需要什么产品）3）For/To ***COMPANY/MR. /MS. *** （写出对方的名字或者公司名，阅读率应该算是最高的，但是发信速度也是最慢的）4）RE：***PRODUCT （加上Re有一种回复的感觉）5）Re: Quotation about ***PRODUCT for ***COMPANY（有价格有产品有对方公司名称）6）Re: *** inc/*** vendor-***PRODUCT /*** Co., Ltd.（有对方公司名称，有合作大买家，有自己公司名称，万无一失）解决办法：一.开发信标题：不同客户的心理虽然各不相同，但总的来说都喜欢看到新颖、简洁、最好带点创造性的标题。

总体来说，只要在标题里注明自己的产品，加上一点点新意，你的标题就会与那些群发的明显与众不同。

比如，下面的标题就很有新意："Stay Cool With Us--*** air conditioner" 一语双关;或者"Your air, we care -- *** air conditioner" 押韵。

希望大家多花点时间思考一下，创造一些新颖的标题。

二.标题也可以直接勇敢地使用一些有力度的疑问句，如:Are you satisfied with your present supplier?Are you tired of buying inferior ***PRODUCT?三.直接用 RE: 或者多个RE:RE:RE: + title 作为开头，第一时间引起客户注意。

最全外贸开发信英文模板

最全外贸开发信英文模板（总有一个对你有帮助）1.主动跟新买家建立联糸Dear Mr. Jones:We understand from your information posted on that you are in the market for two way radio. We would like to take this opportunity to introduce our company and products, with the hope that we may work with your company in the future.We are a factory specializing in the manufacture and export of two way radio .We have enclosed our catalog, which introduces our company in detail and coversthe main products we supply at present. You may also visit our online company in troduction at which includes our latest product line.Should any of these items be of interest to you, please let us know. We will behappy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts2.对新买家要求建立业务联糸的回复Dear Mr. Jones:We have received your letter of 9th April showing your interest in our complete product information.Our product lines mainly include high quality textile products. To give you ageneral idea of the various kinds of textiles now available for export, we have enclosed a catalogue and a price list. You may also visit our online company in troduction at which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity towork together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息Dear Mr. Jones:We have refreshed our online catalog at , and now itcovers the latest new products, which are now available from stock.We believe that you will find some attractive additions to our product line. Onceyou have had time to study the supplement, please let us know if you would liketo take the matter further. We would be very happy to send samples to you forclose inspection.We will keep you informed on our progress and look forward to hearing from you.Sincerely,4.回复对某个产品的查询Dear Mr. Jones:Thank you for your inquiry of 16 March. We are pleased to hear that you areinterested in our product "toaster".We've enclosed the photo and detailed information of the product for yourreference:Product: toasterSpecification: xxxxxxxxxxxxxxxPackage: 1pcs/boxPrice: 10usd/pcsPayment: L/CFor purchase quantities over 1,000pcs of individual items we would allow you adiscount of 1%. Payment is to be made byirrevocable L.C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时Dear Mr. Jones:Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much thatwe are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the followingmaterial as a close substitute:Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at for more information on this item. Ifyou find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品Dear Sir or Madam:We know that you are exporters of textile fabrics. We would like you to send usdetails of your various ranges, including colors and prices, and also samplesof the different qualities of material used.We are volume dealers in textiles and believe there is a promising market inour area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allowon purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘(a.)Dear Mr. Jones:We thank you for your email enquiry for both groundnuts and Walnutmeat CNFCopenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or beforeFebruary 26 for 250 metric tons of groundnuts, handpicked, shelled and ungradedat RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment to be made within two months after receipt of your order payment byL/C payable by sight draft.Please note that we have quoted our most favorable price and are unable toentertain any counter offer.As you are aware that there has lately been a large demand for the abovecommodities.Such growing demand will likely result in increased prices.However you can secure these prices if you send us an immediate reply.Sincerely,(b.)Dear Mr. Jones:We thank you for your letter dated April 8 inquiring about our leatherhandbags. As requested, we take pleasure in offering you, subject to our finalconfirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozenCIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/Cissued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts forexportation, and enclosed a brochure of products for your reference. We hopesome of them meet your taste and needs.If we can be of any further help, please feel free to let us know. Customers'inquiries are always meet with our careful attention.Sincerely,(c.)Re: SWC SugarDear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000metric tons of the subject sugar for shipment to Japan and appreciate very muchyour interest in our product.To comply with your request, we are offering you the following:1. Commodity: Qingdao Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100kgs. each.3. Quantity: Ten thousand (10000) metric tons.4. Price: US dollars one hundred and five (US$105.00) per metric ton, FobQingdao.5. Payment: 100% by irrevocable and confirmed letter of credit to be opened inour favor through A1 bank in Qingdao andto be drawn at sight.6. Shipment: Three or four weeks after receipt of letter of credit by the firstavailable boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand. Therefore, it isimportant that, in order to enable us to effect early shipment, your letter ofcredit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,。

简洁有力的英文开发信

简洁有力的英文开发信Dear [Recipient],I hope this email finds you well. I am writing to inform you abouta new development that may be of interest to you.We are pleased to announce the release of our latest product, [Product Name]. This innovative solution aims to revolutionize [industry sector] by providing [brief description of keyfeatures/benefits].With [Product Name], our team of experts have worked hard to develop a reliable and user-friendly tool that meets the needs of our customers. Its cutting-edge technology delivers unparalleled performance, allowing users to [describe main functionalities].Our customers have already experienced significant improvements in their productivity and efficiency since implementing [Product Name]. They have praised its simplicity and effectiveness, remarking on the seamless integration into their existing systems.We are confident that [Product Name] will not only meet but exceed your expectations. Its streamlined design ensures a hassle-free installation and operation process, saving you time and resources. Additionally, our dedicated support team is available 24/7 to assist you with any inquiries or troubleshooting.I encourage you to visit our website [website URL] to learn more about [Product Name] and how it can benefit your business. Should you have any questions or require further information,please do not hesitate to reach out to me directly.Thank you for your time, and I look forward to the opportunity to discuss this exciting development further with you.Best regards,[Your Name][Your Title/Position][Company Name][Contact Information]。

七种外贸开发信英文模板

Wearevolumedealersintextilesandbelievethereisapromisingmarketinourareaformoderatelypricedgoodsofthiskindmentioned.
Whenquoting,pleasestateyourtermsofpaymentanddiscountyouwouldallowonpurchasesofquantitiesofnotlessthan1000metersofindividualitems.PricesquotedshouldincludeinsuranceandfreighttoSanFrancisco.
Forpurchasequantitiesover1,000pcsofindividualitemswewouldallowyouadiscountof1%.Paymentistobemadeby
irrevocableL.Catsight.
Welookforwardtoreceivingyourfirstorder.
4.Price:USdollarsonehundredandfive(US$105.00)permetricton,FobQingdao.
5.Payment:100%byirrevocableandconfirmedletterofcredittobeopenedinourfavorthroughA1bankinQingdaoand
Tocomplywithyourrequest,weareofferingyouthefollowing:
modity:QingdaoSuperiorWhiteCrystalSugar.
2.Packing:Tobepackedinnewgunnybagof100kgs.each.

教你写一封完美的英文开发信

教你写一封完美的英文开发信问：我进公司两个多月了,起码也发了一百封开发信,可是几乎都象石沉大海一样,我很困惑,不知道是不是自己的开发信定得不好,不够吸引人,引不起人阅读的兴趣来?措辞方面一定也有不当. 我很想请各位过来人指点一下,一般第一次写给客户的开发信,应该如何措辞? 要写得详细些好还是简单明了些好?标题应该用什么才不致于被人当作垃圾邮件删掉呢??回答1：Dear Mr. Jones:We understand from your information posted on that you are in the market for textiles. We would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Idea s Imports in the future.We are a joint venture specializing in the manufacture and export of textil es. We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present. You may also visit our online company introduction at which includes our latest product l ine.Should any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requireme nts.We look forward to receiving your enquires soon.Sincerely,John Roberts回答2：商务信函写作要点写作商务信函并不要求您使用华丽优美的词句。

英文开发信写作要点

开发信要点：说明三点即可：你来自哪里，做什么的，有什么优势1..简短；2.正文中最好不要带网址，否则很容易被外国服务器拦截；3.少用主动语态，多用被动语态写email时常范的错误：1）邮件写得过长。

2）没有明确的主题。

一个不明确的主题，会让客人根本没兴趣去打开陌生人的邮件。

这个就需要经验了，内容要言简意赅，直接吸引客人通过主题去点开邮件，目的就达到了。

至于他看了以后有没有反应，就要看实际情况和你内容的功力了。

有些人写邮件会这样设置主题：“we are the manufacturer of lights”，又或者“need cooperation”，或者“Guangdong *** trading company ltd”，或者“price list for lights-Guangdong *** trading company ltd”等等，一看就知道是推销信。

当你一个礼拜就收到一封推销信，你可能会有兴趣看看，但是如果你一天收到N封推销信，估计就会很厌烦，直接删掉算是客气的了。

所以如何把主题写好，让客人知道这是封推销信，还是要忍不住打开看看？就要根据之际情况来判断了。

举个例子吧，假设我是做太阳能灯的公司DEF Co. Ltd，目前公司最大的客人是美国的Home Depot，尽管可能是通过贸易商做的，不是直接合作，但是完全可以当作一个开发新客人的筹码！如果我要写一封开发信给美国的ABC inc（这个名字是我编的），我从google上了解了一些这个公司的信息，知道他们是美国的进口商，有做太阳能灯系列，希望能试着开发这个客人，我一般会这样写主题，“Re: ABC inc/Home Depot vendor-solar light/DEF Co., Ltd.”其中，ABC inc代表了客人的公司名，你在写给他的主题上首先加上他公司名，表示对他们公司的尊重；Home Depot vendor-solar light明确表示你是北美第二大零售商Home Depot的太阳能灯供应商，既表明了实力，也勾起他的兴趣；最后的DEF Co., Ltd.代表自己公司。

开发信格式范例

外贸开发信，好的标题很重要，这让你的目标对象感兴趣，并且打开你的邮件来读，而不是直接作为垃圾邮件而删除。

标题要独特，醒目，同时也要照应你推广的内容。

就贵公司经营的产品业务而言，课试用类似标题：1.Stay Cool With Us----XXX air-conditioner2.Your air, we care----XXX air-conditioner Cold so fast, 3XXX refrigerant gas3.Freeze! Freeze! Yes, XXX refrigeration oils4.God plan us for you, trust Him, trust us (外国很多人信奉上帝，用上帝吸引他们的注意)5.直接用RE: 或者多个。

RE:RE:RE: + title 作为开头，第一时间引起客户注意。

如果客户每天收发很多邮件，他不会在意你这样做的。

7.写开发信都是在充分熟悉客户网站的基础上，观察他们网站的标语，然后就把相应的重要的放上去，人家一看这个标题很熟悉，就会打开来看的了。

不管是谁，对自己企业的口号类标语总是会多看几眼的1.Dear Sir or Madam,I am writing to you on behalf of the XXX Company, which is a trading company in Hong Kong. We owe your name and address to the Commercial Counselor’s Office. We avail ourselves of this opportunity to approach you for the establishment of trade relations with you.We are a trading company, mainly engaged in refrigerant gas, refrigeration oils, air-conditioning and generator and so on, the main sales market is the Middle East, Africa, South America and Asia and other regions.Should any of the items be of interest to you, please let me know. We shall be glad to give you our lowest quotations upon receipt of your detailed requirements.In our trade with merchants of various countries, we always adhere to the principle of equality and mutual benefit. It is our hope to promote, by joint efforts, both trade and friendship to our mutual advantage. We look forward to receiving your enquiries soon.Yours Faithfully,XXXXX 2.Dear Mr. XX,Wish you enjoy a great day!I would like to introduce myself, I am XX and I am writing this letter on behalf of the XXX Company in Hong Kong, China. I was referred by friend in Middle East retail business who is familiar with your corporation.As a professional company, I would like to introduce our products to you and offer you a quote.We mainly engaged in refrigerant gas, refrigeration oils, air-conditioning and generator and so on, the main sales market is the Middle East, Africa, South America and Asia and other regions. The catalogue I attached includes just some of our high quality products. And you could visit our web site at ……（写自己公司的网址）.We have passed through ISO9001:2000; ISO14001:2004, our products are quality assured. It would be our pleasure to begin a business relationship with you.Yours Sincerely,XXXXX 3.Dear Sir or Madam,We get your name and email address from your trade lead on . We would like to introduce our company and products, hope that we may build business cooperation in the future.We are a foreign trade enterprise in Hong Kong, the main products are refrigerant gas, refrigeration oils, air-conditioning and generator and so on, and the main sales market is the Middle East, Africa, South America and Asia and other regions. We run a very high quality of products, and our price is very competitive. You are welcome to visit our website (改为自己公司的网址) which includes our company profiles, history and something latest designs.Should any of these items be of interest to you, please let us know, we will be happy to give you details.Wishing you every success in your future. We look forward to hearing from you.Yours Sincerely,XXXXXXX 4.Dear Sir or Madam,Good day! This is XXX from Hong Kong, China. We are writing to you to establish long-term trade relations with you.From your company web, we get to know that your company is an influence company in your business and your production and business needs, such as refrigerant gas, refrigeration oils, air-conditioning, etc. We would like to take this opportunity to introduce our company and products.We are a leading company with many years' experience in export business. We mainly engaged in refrigerant gas, refrigeration oils, air-conditioning and generator and so on, which enjoy popularity in the Middle East, Africa, South America and Asia and other regions. You may also visit our online company introduction, which includes our latest product.Should any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to receiving your enquires soon.Yours Faithfully,XXXXXXXDear Sirs：We got your name and address from internet and knew that you are one of the largest importers in Electrical Industry，which is within the scope of our business.Take this opportunity，we introduce our company，as one of the biggest trading of Electrical Industry in Hong Kong，China．mainly operate refrigerant gas、refrigeration oil、air conditioner and generator etc．We export large quantity to The Middle East, Africa，South America and Asia, our products are proved to be high quality and always in reasonable price. We are ready to refer you our favorable price and relative samples, for quality evaluation and marketing activities. Enclosed please find an OFFER SHEET from us, including product picture，price，packing info and other details. We believe some of them will have chance to fall into your business line. Should you have interest of items in the OFFER SHEET, kindly let us know by return mail. For getting all the detailed information, you are invited to visit our web site:(公司网址). We are sincerely looking forward to hearing from you soon.Best regardsxxx(发信人姓名)TEI（公司电话）:FAX（传真）:URL（网址）:。

外贸笔记之《开发信》

One of our hotest constant speed dome camera, we are selling them at USD123/PC, including chinese 10X model, wall bracket and an adapter, I think our offer may bring your much more benefit.
我觉得针对不同的客户应该有不同的设置。比如针对印度客户，很多人觉得不会很愿意合作，而你专门为他们提供产品，他们会觉得心里很满足。
5.The best mini speaker for computer promotion（关联产品的标题）
很多供应商通常会先方是做电脑的，音响很可能做电脑促销品，我就会这么写。
3.跟踪技巧：打电话是最直接
大家都说写了开发信没有回复，那么针对同一个客人，有没有发过5封以上不同的开发信，打过5以上的电话呢？如果都没有做到，只有1%的回复已经算高了，所以没有回复，希望大家多用一点心思，不是群发出去就完了，基本不会打电话，那么你的开发信没人回是正常。
面对国际长途，很多老板都会觉得无法承受，要试图说服老板才行，这时候不妨给老板建议，开通一下skype这类国际长途电话，帮老板省钱。
和老外做生意光有精明的头脑的同时，如果能加上一点幽默感和创意，保证你可以脱颖而出。
大家看法：
1有诗意并姐体现了空调的特征
2感觉如果人家不看的话他就要落后了似的
3.walmark trusted supplier of mp3 player或者MP3 player/walmart supplier/厂名人效应（标题）
如何提高开发信的点击率(取巧)：/thread-3909724-1-1.html

最全外贸开发信英文模板

最全外贸开发信英文模板（总有一个对你有帮助）1.主动跟新买家建立联糸Dear Mr. Jones:We understand from your information posted on that you are in the market for two way radio. We would like to take this opportunity to introduce our company and products, with the hope that we may work with your company in the future.We are a factory specializing in the manufacture and export of two way radio .We have enclosed our catalog, which introduces our company in detail and coversthe main products we supply at present. You may also visit our online company in troduction at which includes our latest product line.Should any of these items be of interest to you, please let us know. We will behappy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts2.对新买家要求建立业务联糸的回复Dear Mr. Jones:We have received your letter of 9th April showing your interest in our complete product information.Our product lines mainly include high quality textile products. To give you ageneral idea of the various kinds of textiles now available for export, we have enclosed a catalogue and a price list. You may also visit our online company in troduction at which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity towork together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息Dear Mr. Jones:We have refreshed our online catalog at 回复对某个产品的查询Dear Mr. Jones:Thank you for your inquiry of 16 March. We are pleased to hear that you areinterested in our product "toaster".We've enclosed the photo and detailed information of the product for yourreference:Product: toasterSpecification: xxxxxxxxxxxxxxxPackage: 1pcs/boxPrice: 10usd/pcsPayment: L/CFor purchase quantities over 1,000pcs of individual items we would allow you adiscount of 1%. Payment is to be made byirrevocable L.C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时Dear Mr. Jones:Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much thatwe are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the followingmaterial as a close substitute:Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at for more information on this item. Ifyou find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品Dear Sir or Madam:We know that you are exporters of textile fabrics. We would like you to send usdetails of your various ranges, including colors and prices, and also samplesof the different qualities of material used.We are volume dealers in textiles and believe there is a promising market inour area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allowon purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘(a.)Dear Mr. Jones:We thank you for your email enquiry for both groundnuts and Walnutmeat CNFCopenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or beforeFebruary 26 for 250 metric tons of groundnuts, handpicked, shelled and ungradedat RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment to be made within two months after receipt of your order payment byL/C payable by sight draft.Please note that we have quoted our most favorable price and are unable toentertain any counter offer.As you are aware that there has lately been a large demand for the abovecommodities. Such growing demand will likely result in increased prices.However you can secure these prices if you send us an immediate reply.Sincerely,(b.)Dear Mr. Jones:We thank you for your letter dated April 8 inquiring about our leatherhandbags. As requested, we take pleasure in offering you, subject to our finalconfirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozenCIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/Cissued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts forexportation, and enclosed a brochure of products for your reference. We hopesome of them meet your taste and needs.If we can be of any further help, please feel free to let us know. Customers'inquiries are always meet with our careful attention.Sincerely,(c.)Re: SWC SugarDear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000metric tons of the subject sugar for shipment to Japan and appreciate very muchyour interest in our product.To comply with your request, we are offering you the following:1. Commodity: Qingdao Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100kgs. each.3. Quantity: Ten thousand (10000) metric tons.4. Price: US dollars one hundred and five (US$105.00) per metric ton, FobQingdao.5. Payment: 100% by irrevocable and confirmed letter of credit to be opened inour favor through A1 bank in Qingdao andto be drawn at sight.6. Shipment: Three or four weeks after receipt of letter of credit by the firstavailable boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand. Therefore, it isimportant that, in order to enable us to effect early shipment, your letter ofcredit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,。

英文开发信模板

英文开发信模板Dear [Recipient's Name],I hope this email finds you well. We are writing to inform you about the latest developments at our company and our exciting new products.Firstly, I am pleased to announce that we have recently launched a new line of innovative software solutions that are designed to enhance productivity and streamline workflow. These products have been received with great enthusiasm by our existing customers, and we are confident that they will create significant value for your business as well.In addition to our new software offerings, we have also made notable improvements to our customer support system. We have expanded our team of experienced support professionals who are dedicated to providing prompt and efficient assistance to our valued clients. Furthermore, we have implemented a user-friendly online knowledge base that contains comprehensive information and tutorials for our products. We believe that these enhancements will greatly enhance your experience with our company. Moreover, we have recently completed several important collaborations and partnerships with leading industry players. These alliances have allowed us to further expand our product offerings and provide our customers with a wider range of solutions to meet their diverse needs. We are confident that these partnerships will contribute to our continued success and will enable us to better serve you in the future.Finally, I would like to express our gratitude for your continued support and trust in our company. We are committed to providing you with the highest quality products and services, and we look forward to serving you in the years to come. Should you have any questions or require further information, please do not hesitate to contact us.Thank you for your attention, and we look forward to hearing from you soon.Best regards,[Your Name][Your Title][Company Name]。

外贸开发信标题该如何写

做就离不开邮件营销,如何做好邮件营销其中几点很重要,比如开发信标题该如何写因为在众多的开发信中,如何快迅抓住老外的眼球,这可起到至关重要的作用,下面小编整理了一些实战例子分享给大家：相关阅读：1、Manufacturer of bamboo flooring/Supplier of Wal-Mart这个标题为什么好呢前半部分告诉客户我是做什么产品的,后半部分告诉客户我是沃尔玛的供货商.因为我们公司原来和沃尔玛合作过,而能成为它的供货商条件还是很苛刻的.首先付款方式是O/A 90天,每3个月结一次帐,如果中间质量或交货期出了什么问题,货款就要扣下来或者打折了.其次沃尔玛的需求量是很高的,这就需要你的生产能力很强,同时保证质量和交货期符合要求. 所以如果能成为沃尔玛的供货商,的确是公司的一大卖点.可以毫不犹豫的把它写到邮件标题里,吸引客户的注意. Supplier of Wal-Mart 这一句就可以顶十句话.我用4个字概括叫做名人效应如果告诉大家我认识凤姐,大家是不是也对我刮目相看了.有的朋友这时候可能会想,我没有沃尔玛这样的大客户那该怎么办其实就算没有,也可以这样写.因为你的客户的客户有可能就是知名的大买家.你可以尝试去和你现有客户八卦一下,看看他们的下家客户中有没有大型买家.如果有的话,就可以这样写了.因为事实上,你的货物最终的确是到了大型买家的手上.2、Re: Ecotimber/product catalogue /brief intro.这个标题后半部分没有什么特别神奇的地方,关键是开头有一个“Re:”.一般我们在回复别人的邮件后,系统自动会在原来邮件前面加一个“Re:”表示这是一封回复邮件.如果在给客人写的第一封信中,就加上了“Re:”会给对方造成一种错觉,以为是自己写了一封邮件,然后你回复他.十有八九客户会点来看一看.这招还是蛮管用的,但是要慎用,属于不得已而为之的方法.3、John, are you ok with your suppliers这个标题的杀伤力体现在指名道姓,平易近人.如果你知道你写信对象的姓名,那请你务必把它放到你的标题,正文中去.人多自己的名字总是很敏感.如果人群中有人叫你的名字,你会发现这个时候你的耳朵会特别尖.对于一个人最好的尊重就是首先要记得住他的名字. 写邮件同样也如此.客户一眼扫过去,100个标题中,唯独你这一条中出现了他的名字,首先被点击的很可能就是你的邮件.4、Stay Cool With Us– air conditioner supplier这是一家卖空调的供应商,标题中Stay cool with us是一个英语的俗语, 意思是和我们在一起可以无忧无虑.同时cool又让人联想到空调,所以是一语双关.这就是一种创意,和老外做生意光有精明的头脑的同时,如果能加上一点幽默感和创意.保证你可以脱颖而出.5、Regarding mp3, Can you get your questions answered on the spot这个标题中,用了一个反问句,问客户你能立即解决你的问题吗写信人的身份是一家外贸公司的业务员.外贸公司相对于工厂来说,显然具有一些劣势,但优势也是存在的.比如说提供的服务要更好,更灵活,更全面.从这个问句中就是这种优势的体现.6、 Is there a middle man draining your profit. Get rid of them, it’s information age.同样的,这个标题大家看的出来适合于哪一类的供应商吗没错就是工厂.工厂的优势在于物廉价美,在于定制,在于直接.这个标题就是很好的体现.7、Can you reach your supplier at 3 .这是一个SOHO（SMALL OFFICE HOME OFFICE）外贸员写的一个标题,是一个反问句,反问客户凌晨3点你能找到你的供应商吗因为国内外有时差,有的时候客户白天遇到问题,十万火急,但是我们这里越是深夜,无法及时沟通.但是SOHO就可以做到,因为他们的上班时间很灵活,这是他们的优势.用最直白简介的话把它表达出来,杀伤力非同一般.看了上面几个正例和反例,大家应该心里对什么是好的标题有点感觉了.归纳成3点就是：1、简结,通俗,有名有姓.2、秀出你的公司,产品或者个人的亮点.3、避免人云亦云,通过新颖的措辞或创意吸引客户注意力,激发好奇心.良好的开端成功的一半,只有一个好的标题才能让客户继续阅读你的正文.就像在国际站的操作中,好的标题可以提高产品点击率.但是物极必反,如果做过了头就变成“标题党”了.要让一封开发信最终发挥作用,还是要看里面有没有真材实料.今天先写到这里,在下一篇中我们就来探讨一下开发信正文的具体写法,如何最终一锤定音,抓住客户.1）喜欢用奇奇怪怪的字体.很多人为了追求醒目,总喜欢用很夸张的字体,颜色,甚至放大,加粗,再用斜体等等,其实一眼看上去会让人很不舒服.经常跟老外写email的人会发现,客人很少会用奇怪的字体或者粗体,甚至全部大写来写邮件,除了少数的尼日利亚、非洲客人,我还真没遇到过别的.欧美人一般比较常用的字体就是以下几种：Arial,Verdana,Calibri,Times new roman,也有一些用Tahoma字体的,但相对少一点.一部分台湾和香港客人会用PMingLiU这种字体.至于颜色,一般都是黑色或者蓝色,别在一封邮件里出现多种奇奇挂怪的颜色,像彩虹一样,看着不舒服.一般客人在邮件里特别加粗,或者大写,或者用红色标注的,肯定是特别强调的东西.比如有个客人的邮件如下：Dear C,Please help to send the samples to my HK office BEFORE THIS WEEKEND. Thanks.Rio这就很明显了,客人用大写的目的是为了提醒并强调,必须要周末前寄出可能这封邮件很简单,你不太容易忽视,但是如果一封很长的邮件,里面详细确认各种规格的时候,突然加了一句要你周末前寄样品,是很容易被忽略的.2）主动语态用得太多.英文信函中,如果你仔细琢磨老外的行文方式,很少会充满We,I之类的人称的.相反要多用被动语态.比如说,我们明天会寄你样品.中国人喜欢说We’ll send you the samples tomorrow. 这句话没错,语法正确,意思清楚,但是老外就不喜欢这样说.他们通常会这样写：Samples will be sent to you tomorrow. 用得是被动语态,人称就没有了.3）经常会问一些毫无意义的话.比如Do you want our products这句话被我列为最傻疑问句排行榜第一名.如果客人说No,你怎么回复那就没下文了哦.而且本身你是去推销的,你希望客人感兴趣,你要引起客人的兴趣.但是这句话就大煞风景,等于一下子就把客人逼到了绝路上,一定要说是或者否.还有诸如Do you interested in our products Are you sourcing for How is your business recently Would you like to cooperate with us 这些都是毫无意义的话.开发信还是要直接一点,告诉客人你是谁,你做什么,你的优势在那里.只要清楚表述出这3点,就完全足够了.其他的东西可以以后慢慢谈.4）喜欢用附件和图片.附件和图片并不是不好,但是第一次发开发信的时候如果有附件或者插入了图片,很容易被国外的服务器拦截的.很多人喜欢第一次联系客人的时候就使用报价单,或者打包很多产品图片,或者发电子样本给客人,这样的成功率并不高,不是被默认为垃圾邮件,就是直接被客人删了.只有一种情况除外,当你收到一个新客人的询价的时候,那你回复的时候,就可以插入报价单或者图片了.第一次联系客人的时候最好全文本,不要出现任何的图片和附件.即使收到客人询价后第一次报价,如果不是客人指定,尽量避免用excel或word附件,最好是直接在邮件里写明.我一般会这样写：Item: Solar lantern with soft handleModel No.: HBC-294847/KTDescription:……………..(把详细的规格写清楚)Package: color boxMOQ: 1,000pcsPcs/ctn: 20pcs/ctnCtn size: 504060cmGW/NW: 20kg/18kgQ’ty/20′: ….pcs; Q’ty/40′: …pcsLoading port: ShenzhenPayment terms: T/T, L/C, D/P, etc.Valid time: 60 daysFOB Shenzhen: pcCIF Valencia: pc以上是我随便写的,只是想说明一点,报价单少用,尽量用文字描述清楚,然后在附件里添加一张500K以下的清楚图片就可以了.这样做的好处是,避免很多懒的客人不去点开附件的word或excel报价单.其次防止客人把你的报价单随便转给别人套价格.如果客人要你报很多款产品,没法全部在邮件里写清楚的时候,那就只能用word或excel做报价单了,但是最好在完成的时候用acrobat生成pdf格式,这样就不容易改.因为很多老外比较懒,你辛辛苦苦花了大半天时间做个完整的报价单给他,他只要删掉其中price这栏,就会把它转给别的供应商报价.5）喜欢插入URL链接.很多朋友在写开发信的时候,总是会在内容里加上自己公司的网址,或者在签名的下面加上链接,这样做,同样有很大的概率被服务器拦截掉的最好在客人回复后,第二次给他写邮件的时候插入这些就没问题了.6）语气过于生硬.其实邮件本身是比较死板的,在电脑面前阅读那些冰冷的字眼,和面对面的交谈或者沟通是完全不一样的.看一句话“Pls give me reply today.”这句话如果面对面讲,客人不会觉得有什么问题,会很高兴说ok,或者no problem；如果里说,也不会有大问题；但如果放在邮件里,是不是略微生硬了一点点呢如果改成”Could you please help to give me reply today”用的是疑问句,加上could, help这样的字眼显得十分委婉,但是又明确表达了你希望今天得到答复的准确意愿.这样不是更好么所以”please, help, kindly, could, thank you, appreciate”这样的话在邮件来往中是很普遍的.除非你和客人已经非常熟了,偶尔客套一下即可,平常就可以不需要了.所以在我看来,新手最容易犯的就是以上的几个错误,当然也不排除一些老业务员也有有1-2个问题.朋友们可以自己对照一下,看这10个错误中,有哪些是自己会经常犯的,或者是没有意识到的.如果某个朋友看了后发现自己一个问题都不会有,那恭喜您了,这篇帖子不适合您,但是也请您有空的话在这里多指点一下大家,让各位朋友也包括我多学习学习.这些只是我个人的一点点经验,自然希望大家的指正.呵呵,坦白说,我以前的email写得并不好,后来有个比较热心的老外指点过我一些,然后我开始有意识地去模仿他们的行文方式和遣词用句,尽管还是有这样那样的缺点,但比一开始已经好很多了.不怕大家笑话,我把我刚工作的时候写的开发信给大家看看：Dear Katherine:This is C from DEF Co. Ltd. in Shenzhen. Very glad to write to you here It’s my pleasure to be on service of you if possibleFirstly, let me introduce my company in short. We’re ……….. (长篇大论的公司介绍,写了整整两大段,这边就不贴了)Our products are very popular in both global market and domestic market. Welcome to visit our company if you have time We’ll arrange the car to pick you up from the airport. It’s convenient to our company, just 50 kilometers Our goal is……(这边是写公司的宗旨,什么质量第一,服务优良之类的,总之都是些废话)Enclosed our price quotation sheet for your reference. Please check and find if some items meet your interest. If so, I’ll be happy to send you samples for evaluation We sincerely hope to establish business relationship with your esteemed company And I also hope to be your friend in privateIf any questions, please contact me freely Thank youLooking forward to your early replyYours sincerely,CDEF Co. Ltd.Road, city, province, ChinaTel:Fax:Email:Website:够震撼吧我现在自己看看都想笑.这就是学校里外贸函电学出来的东西呢,实际应用中实在惨不忍睹,甚至还要教你在email的左上角写上公司名和公司地址、日期,我的妈呀,现在哪有老外这样写的,只有以前用手写的时候貌似才有.接下来给大家分享一封老外写的email开发信,大家看看：Hey guy,XYZ trading here, exporting LANTERNS with good quality and low price in US. Call me, let’s talk details.Rgds,RickPhone: …….这是一个巴西的贸易公司写给陌生的美国公司的开发信.别人也是做trading的,怎么就写的和我们不一样呢有些人会说,哎呀,老外比较懒惰.没错,很多老外是很懒,但是你明知道他很懒,你还长篇大论的,你觉得这么懒的人会花时间仔细读你的开发信么懒是一方面,这点没错,老外通常没有中国人勤奋,但是反过来看,他们往往是言简意赅,只说最重要的话,一句废话都没有.因为在他们的文化里,时间很宝贵,不能耽误自己的时间,也不要耽误别人的时间.运用好邮件营销这种免费高效的方式,让你的业绩快迅增长.。

史上最全的外贸基本英文邮件模版

史上最全的外贸基本英文邮件模版针对外贸中的邮件往来，本人从网上整理了一下外贸邮件的模版。

包括“开发信”、“请求建立商业关系”、“主动跟新买家建立联系”、“对新买家要求建立业务联系的回复”、“向老客户介绍公司新的产品信息”、“回复对某个产品的查询”、“无法提供对方查询中所要求的产品时”、“查询对方公司的产品”、“几种报盘”、“信用证相关”、“报价相关”，“放假通知”、“圣诞节祝福邮件”等模版，希望对大家有所帮助！开发信模板(一)Company Name:Mailing Add:Tel.:Fax.:Email:Web.:Kind Attn.:Mr.Jack Wey--General Manager(hope I would be the GM one day)Subject:XXXXX Cooperation/Dear Mr.Jack Wey[Your company]is the main[your product]manufacturer in China since1968, our major clients are[those have very good reputation and renown companies in the field that have direct or indirect biz with your company,i.e.IBM, SONY..].We believe that you can rely on us as we provide you quite satisfactory service and products with best quality at most competitive price in the world.We are very happy if you do not hesitate to send us any of your inquiries and we will always give satisfactory services.Products:(product range)Standards:(product design standard,if any)Service:(product applicable field,function)Size:(don’t fuckingly tell your client you don’t know)Etc.Certificates:(certificates that your company got)Annual Sales Turnover:(just list some number here,)Staff No.staff no of your company,if your company is big,if not,omit this point)Cover of Land list some number here)Looking forward to hearing from you at your convenience.Thanks&best regards,P.S.I am attaching our product catalogue/scope of service for your future reference in my following email to you,please kindly check.(please don’t send your product catalogue in the email,you are telling him here is showing your respect to him that you are sending good info to him,but not spam,therefore,you better send another email to your client with your product catalogue.Your client will check it if your products are of him/her interest)YOUR NAMEPOSITIONDEPARTMENTCOMPANY NAMEADDTELMOBILEFAXEMAILWEBDear all,I am jack wey,this above mentioned email for marketing is only one sample to your general potential clients,it would be revised accordingly to different clients.Kindly be informed that email marketing is mainly depending on your SET title, therefore pls try to improve TO SET THE TITLE OF YOUR EMAIL.（开发信的成功与否，跟开发信内容的大少无关，关键是你怎么把涉及到客户每一个利益、兴趣都说到，能连起来，他都会像继续看下去，要不我们还看电视连续剧干嘛？)邮件开发成功与否与以下几个方面有关（个人认为）：（按主次顺序）1.邮件标题（要是我，邮件标题一看就知道是推销的，I am sorry,please fuck off and stay in my trash box）2.邮件内容是否吸引/对客户是否有效，有利可图；客户是否感兴趣.3.所联系的人的职位和权利（Pls send to the RIGHT PERSON）4.发信人日后沟通技巧，plus5.others以上的开发信只是针对任意一家公司，如果要想开发信更成功，你就得研究或者了解一下这个公司的情况再发。

七种外贸开发信英文模板

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如何写英文开发信标题呢？如XXX company supply PET Resin。

明确告诉对方我们是供应该产品的。

如果对方正好需要该产品，他会很方便的找到你。

这样就轻易地战胜一部分标题不够明确的竞争者。

又如：这个标题就很明确。

把邮件内容基本概括清楚。

且标题长度适中。

最近在网上也看到一些类似的文章，摘些精华和大家分享。

例如来自阿里巴巴出口通的一篇文章写到：“一个不明确的主题，会让客人根本没兴趣去打开陌生人的邮件。

这个就需要经验了，内容要言简意赅，直接吸引客人通过主题去点开邮件，目的就达到了。

至于他看了以后有没有反应，就要看实际情况和你内容的功力了。

当你一个礼拜就收到一封推销信，你可能会有兴趣看看，但是如果你一天收到N封推销信，估计就会很厌烦，直接删掉算是客气的了。

所以如何把主题写好，让客人知道这是封推销信，还是要忍不住打开看看？就要根据实际情况来判断了。

这样一来，假设你找对了人，这个正是ABC 公司太阳能灯的buyer，又或者是他的某一个主管，突然某一天收到这么一个主题的邮件，哇，home depot的供应商找上来了，太棒了，应该看看是不是有合作机会，是不是比原有供应商更好？他打开邮件的概率会非常非常大！再说了，这个主题设置的还有一个好处，就是客人即使暂时不回你邮件，只是放在收件箱里，但是将来某一天他突然想让你报报价，很容易就能找到这封邮件！只要关键词输入home depot，保证一下子就找到。

”此一招可谓独辟蹊径，给人耳目一新的感觉。

循此线索，如能举一反三，练出属于自己的独门绝技，善莫大焉。

这位仁兄还将一些常见的问题和建议总结如下：a.不推荐：1）、Establishing Business Relations （十有八九会被退回）2）、We are XXXX Chemical Co., Ltd. （在对方还不知道你们公司的时候，这样写无疑是要被打入垃圾邮件组）3）、Chemical Raw Materials （只有产品名称，对方会感到莫明其妙）b.推荐：1）、Supplying High Quality Chemical Raw Materials （很普通，打开率50%）2）、Chemical Materials from China （有产品，有国家）3）、Chemical Raw Materials Supplier （有点贸易商的感觉）4）、Serve High Quality Chemical Materials （感觉用serve比supply稍好一点)c.强烈推荐：1）、Chemical Materials for XXXX Industry （有具体的应用领域）2）、XXXX from China （写出具体的产品名称，前提是你要知道对方的行业以及需要什么产品）3）、For/To XXXX （写出对方的名字或者公司名，阅读率应该算是最高的，但是发信速度也是最慢的）4）、RE：Chemicals （加上Re有一种回复的感觉）5）、Re: Quotation about chemicals for XXX（有价格有产品有对方公司名称）6）、Re: XXX inc/Home Depot vendor-solar light/DEF Co., Ltd.（有对方公司名称，有合作大买家，有自己公司名称，万无一失）摘在此处以供大家参考。

2.作为开发信标题还要有自己的特性，从形式到内容都要新颖：这里再借鉴一位仁兄发表到福步上的一些经验，您看看是不是很有启发呢？摘录如下：“开发信标题的作用！您是否还在使用以下的开发信标题？一.问候性的标题：How are you?How is your business going?......二.毫无意义的疑问句Do you want *** product?Are you searching for *** supplier?......三.没有任何力度的陈述句Good supplier from China*** company form China*** product supplierBusiness of *** productWe want to establish business relationship with youSeeking business cooperationChance of cooperation about ***......实际效果怎么样呢？是否挺让人沮丧的？解决办法：一.就开发信标题问题我也和我的一个客户谈到过。

不同客户的心理虽然各不相同，但总的来说都喜欢看到新颖，简洁，最好带点创造性的标题。

总体来说，只要在标题里注明自己的产品，加上一点点新意，你的标题就会与那些群发的明显与众不同。

就我自己而言，我做空调业务，一般用的是"Stay Cool With Us--*** air conditioner" 一语双关;或者"Your air, we care -- *** air conditioner" 押韵。

这里只是抛砖引玉，希望大家多花点时间思考一下二.标题也可以直接勇敢地使用一些有力度的疑问句，如:Are you satisfy with your present supplier?Are you tired of buying inferior *** product?其他的等等三.直接用 RE: 或者多个。

RE:RE:RE: + title 作为开头，第一时间引起客户注意。

如果客户每天收发很多邮件，他不会在意你这样做的。

四.引用CathyJo的方法：写开发信都是在充分熟悉客户网站的基础上，观察他们网站的标语，然后就把相应的重要的放上去，人家一看这个标题很熟悉，就会打开来看的了。

不管是谁，对自己企业的口号类标语总是会多看几眼的我和我的朋友们一直使用这几种发法，受益颇多。

希望大家也能对这些细节重新思考。

”真是听君一席话，胜读十年书。

见解如此独到，精深，如非亲身实践，亦恐怕不是十年寒窗能学得到的。

更可贵的是，如此绝学，大侠没有私藏，分与众人共享，实是难能可贵。

连同前边引用的文章作者，小弟在此一并谢过。

俗话说，尽信书，不如无书。

上边种种，乃集思广益，笔者认为或有裨益，稍加总结，以供参考。

如您有更好的经验，方法。

也希望您发一家之言，拿到微贸相关板块发表，让群众借鉴，让人民检验。

取精华，舍不足，共同进步，让每一个外贸人的明天更好，让我们共同的外贸事业更好。

如何写好优质开发信？（之开发信标题）7年外贸欢迎交流，。

做个广告，精彩内容，请去本站：要写好开发信，其实就是要解决如何提高开发信阅读率的我问题！知己知彼，百战不殆。

花更多的时间在准备上，而真正提笔写信往往就是几分钟的功夫。

只有在做好了充分的准备后，才能写一封落地有声的开发信。

很多人抱怨说，对着一张白板，不知道从何写起。

或者就是把一些开发信模板搬来，填进去一些产品信息，公司信息，联系方式，一发了事，回复率不尽人意。

其实我刚开始做外贸的时候也是这样，收集过很多模板，都大同小异。

模板中的文字四平八稳，滴水不漏，但是总感觉缺少些什么，并且用模板的人多了，客户看的多了，就会很烦。

东坡肉味道很好，但是能一口气吃下一打的我还没遇到过。

如何才能写一份有杀伤力的开发信，如何让客人看了以后兴致勃勃，如何让客人迫不及待的回复你的邮件呢？一家叫做Return path公司的市场调查公司在2006年12月做的一次调查，其中列出了读者打开和阅读邮件的主要原因。

在什么情况下会打开一封邮件，根据Return path的调查结果，排在前三位的原因分别是：1，你认识并信任发件人；2，以前打开过发件人的EMAIL，或进而有过回复；3，邮件标题吸引人。

在这三大原因中前2项原因我们无法控制，因为你在写开发信前客户一般都不认识你，之前也没有回复过你的邮件，唯一能让客户打开你邮件的最大可能是你的“邮件标题”可以吸引到客户。

客户平时是很忙的，处理邮件的时候，不可能一封封的当小说来读，根据一个AMA(美国营销协会)的数据，一个商务人士花在每封信上的时间大概是2秒钟，2秒钟是什么概念？眼睛一眨就过去了。

如果标题不够吸引人，客人直接忽略了，里面正文写的再精彩都没用，套用一个流行的说法，你伤不起啊！许多人写的开发信标题，大部分都有这样或那样的问题，写的还算科学的有一小部分，写的让人眼前一亮的就寥寥了。

先把几个具有代表性的挑了出来，大家来一起看看：1，How do you do?这个标题是一个外贸销售员写的。

我看了以后就问他为什么要这样写，他说写信就像聊天呀，刚一见面首先要打招呼。

他的这句话我只同意一半，写信和聊天的确有像的地方，比如我们都应该用生活的语言。

但是标题不是用来打招呼的。

标题的作用是什么？就一句话：吸引客户的眼球。

如果你是客户的话，看到How do you do? 会怎么想呢？会觉得你是一个优质供应商吗？还是会觉得是一封垃圾邮件？2，manufacturer of cable shelf，ISO9001:2000这个标题让客户知道你是做什么的,知道你是一个生产商，而且更进一步，说明了产品通过了ISO认证。

那这样的标题好吗？比第一个好一点，但是有一个致命的问题，就是不够吸引人。

和你同是manufacturer的供应商千千万万，客户为什么要打开你这一封。