新职业英语经贸英语Unit
新职业英语1Unit5Trade课件
新职业英语1Unit5Trade课件一、教学内容本节课我们将学习新职业英语1的Unit5“Trade”。
具体内容包括：1. Text A: “The World of Trade”，着重介绍全球贸易的概况、贸易术语以及不同国家的贸易特点。
2. Text B: “The Challenge of International Trade”，讨论国际贸易中的挑战及其应对策略。
3. Reading Practice: “China's Trade with Africa”，通过阅读实践，了解中国与非洲的贸易往来。
二、教学目标1. 掌握与贸易相关的词汇和表达方式，并能运用到实际场景中。
2. 了解全球贸易的基本概况，理解国际贸易中的挑战及其应对策略。
3. 培养学生的阅读理解能力，提高他们分析和解决问题的能力。
三、教学难点与重点1. 教学难点：贸易术语的理解和运用，如FOB、CIF等。
2. 教学重点：阅读理解的技巧，如快速捕捉关键信息、分析文章结构等。
四、教具与学具准备1. 教具：PPT、黑板、教学视频。
2. 学具：教材、笔记本、词典。
五、教学过程1. 导入：通过展示一组与贸易相关的图片，引发学生对贸易话题的兴趣。
2. 新课内容：讲解Text A和Text B，分析文章结构，讲解重点词汇和表达方式。
3. 例题讲解：针对贸易术语和阅读理解进行例题讲解，帮助学生巩固所学知识。
4. 随堂练习：进行小组讨论，让学生运用所学词汇和表达方式，讨论中国与非洲的贸易往来。
六、板书设计1. Unit5 Trade2. 主要内容：Text A: The World of TradeText B: The Challenge of International TradeReading Practice: China's Trade with Africa3. 重点词汇和表达方式七、作业设计1. 作业题目：Write a short essay about the trade between China and your hometown.2. 答案要求：不少于100词，要求运用本节课所学词汇和表达方式。
新职业英语职业综合英语Unit-5-Trade
Unit 5 Tade
Reading A
A-Trans-2
通过进出口可以创造出更加多 品。一个国家通过专门生产自己生产效率最高的商
品，就能提高产量，就有机会来提高销量，并增加
利润。更多的利润则可转化为员工更高的工资和对
工厂及设备更多的投资。进出口也会为消费者提供
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Unit 5 Tade
Warming-up Warm-2
Task 2 Work in pairs. Please tell where you have seen or heard the above slogans. Discuss with your partner and list three places. poster, newspaper, TV commercial, outdoor signs, etc.
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Unit 5 Tade
Readi Reading A ng A
Text Task 1
Task 2
Business Know-how
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Unit 5 Tade
Text Reading A A-1
International Trade
Every time we walk into a store, restaurant, theater or any other place of business to buy something, we trade. Basically, international trade does not differ from trade with other people in our country. The key to understanding trade is to remember why it takes place. The reason people trade, regardless of where they live, is that they believe they will be better off by trading. When we consider the alternative—each of us producing everything for ourselves—trade simply makes more sense. Next > < Back
新职业英语经贸英语Unit_1—5_英语翻译汇总
1.Our company is willing to establish business relations with your company (愿意与贵公司建立业务关系). (be willing to do sth.)2.I wrote to the manager for the purpose of expanding our business (为了扩展我们公司的业务). (for the purpose of, expand）3.I enclose in the letter our latest catalog (随信寄去我公司最新的产品目录). (enclose, catalog）4.His intention of writing the letter is to persuade us to invest in their company (劝说我们投资给他们公司). (persuade sb. to do sth., invest)5.He is interested in our high-quality fabrics and other related products (优质的布料及其他相关产品). (fabric)6.It is desirable to conduct an in-depth enquiry (最好进行深度调查) when it comes to significant business. (be desirable to do)7.In addition to the activities of the company (除了公司活动之外), those of its principals should also be investigated.(In addition to)8.It is imperative to conduct business background checks before embarking on a new business relationship (在开始业务关系之前，必须进行商业背景调查). (imperative, embark on)9.Boasting a 40% of the market share, the company ranks No. 1 in Chinese textile industry (在中国纺织行业排名第一). (rank)10.The reputation will improve further,so will the market share (市场分额也将增加). (market share)11.Scholars and business VIPs from home and abroad in the industry attended (来自该行业的国内外学者和商界要人参加了)the summit in Shanghai.(from home and abroad)12.Once the contract is signed by both parties, it will legally bind upon both sides (它对双方都具有法律约束力).（bind upon）13.When uploading the goods finishes, Party A is obliged to inform Party B of the departure time and arrival time of the shipment（甲方有义务通知乙方货船驶离时间和到港时间）(be obliged to)14.The new economic proposal paves the way for the economic growth in the next five years (为下一个五年经济增长铺平了道路).(pave the way for)15.Anything relating to the quality inspection of soybeans should be conducted by the agency stated in the contract (任何有关大豆质量的检验都必须由合同中约定的机构进行), or we will not accept it.(relate to)16.The contract is made out in six copies, three copies to be held by each party (本合同一式六份，每方各持三份), and it shall come into effect since being signed by both parties. (make out)17.We are sorry to inform you of the late delivery of the goods due to bad weather (我们非常抱歉的告知您您所进口的货物由于恶劣天气而延迟), so we need your advice on how to deal with the situation. (inform…of)18.The contract must be in conformity with Chinese laws (该合同应该遵守中国的法律), which is stipulated clearly in the contract. (inconformity with)19.You are entitled to terminate the contract (你有权终止合同) if any of the following cases occurs. (be entitled to)20.The goods do not conform to the quality provision in the contract (货物不符合质量条款的规定) for at least 10% of the goods failed to work immediately after their arriving at the port. (conform to)21.For our future business, we agree to change the terms of payment from payment in advance to D/P at sight (不用预付货款，而改用即期付款交单方式).(payment in advance, D/P at sight)22.As the goods under your Order No. 1009 have been ready for shipment, we hope that you will open the letter of credit as soon as possible (尽快开证). (open the L/C)23.We have asked the Citibank here to issue an L/C for $4,000 in your favor (开立以你方为受益人、金额为4000美元的信用证). (issue, in your favor)24.We request to make the following amendments to the L/C (对该信用证做如下修改). (make amendments to)25.This L/C will remain valid until June 2, 2009 (于2009年6月2日到期). (valid until)。
新职业英语3经贸英语unit6答案
新职业英语3经贸英语unit6答案1、Chinese is one of ____ most widely used languages in ____ world. [单选题] *A. a, theB. /, theC. the, the(正确答案)D. a, /2、When Max rushed to the classroom, his classmates _____ exercises attentively. [单选题] *A. didB. have doneC. were doing(正确答案)D. do3、37．It’s fun _________ a horse with your best friends on the grass. [单选题] *A．to ride (正确答案)B．ridingC．ridesD．ride4、______this story, and you will realize that not everything can be bought with money. [单选题] *A. ReadingB. ReadC. To readD.Being read(正确答案)5、Chinese people spend _____ money on travelling today as they did ten years ago. [单选题] *A. more than twiceB. as twice muchC. twice as much(正确答案)D. twice more than6、The bookshop is far away. You’d better _______. [单选题] *A. by the busB. by busC. take busD. take?the bus(正确答案)7、Mike and his friend are going to the _______ to see the new action movie tonight. [单选题] *A. book shopB. restaurantC. concertD. cinema(正确答案)8、Your homework must_______ tomorrow. [单选题] *A. hand inB. is handed inC. hands inD. be handed in(正确答案)9、Since we have _____ money left,we can't afford the expensive computer. [单选题] *A. a littleB. a fewC. little(正确答案)D. few10、The book is _______. You’d better buy it. [单选题] *A. useful(正确答案)B. uselessC. useD. careful11、_______, Mr. Smith. [单选题] *A. Here your tea isB. Here is your tea(正确答案)C. Here your tea areD. Here are your tea12、I’ve got some very _______ news to tell you. [单选题] *A. exciting(正确答案)B. comfortableC. convenientD. beautiful13、You should _______ your card. [单选题] *A. drawB. depositC. investD. insert(正确答案)14、I’m so tired after _______ walk. [单选题] *A. three hour’sB. three hours’(正确答案)C. three hoursD. three hour15、—How do you find（）birthday party of the Blairs? —I should say it was __________ complete failure．[单选题] *A．a; aB. the ; a(正确答案)C．a; /D．the; /16、This seat is vacant and you can take it. [单选题] *A. 干净的B. 没人的(正确答案)C. 舒适的D. 前排的17、Jim will _______ New York at 12 o’clock. [单选题] *A. get onB. get outC. get offD. get to(正确答案)18、Can you tell me how the accident _______? [单选题] *A. came about(正确答案)B. came backC. came downD. came from19、Some people were born with a good sense of direction. [单选题] *A. 听觉B. 方向感(正确答案)C. 辨别力D. 抽象思维20、22．______ is convenient to travel between Pudong and Puxi now. [单选题] * A．It(正确答案)B．ThisC．ThatD．What21、75．Why not________ for a walk? [单选题] *A．go out(正确答案)B．to go outC．going outD．goes out22、He used to get up at six in the morning,（)? [单选题] *A. used heB. did heC. didnt he (正确答案)D. should he23、Tony wants _______ a job as a language teacher in China. [单选题] *A. findB. findingC. to find(正确答案)D. to be found24、There is a bank ______ the street. [单选题] *A. on the end ofB. in the end ofC. at the end of(正确答案)D. by the end of25、77．–Hey! Any idea about learning abroad? --You （)google the College Board to learn the names of college you ____ be interested in [单选题] *A. may;needB. can; might (正确答案)C. will; shouldD. shall; must26、--Which is Tom?--He is _______ of the two boys. [单选题] *A. tallB. tallerC. the taller(正确答案)D. the tallest27、Tom and Mary's house bought last year is（）Lucy, s. [单选题] *A. the three size ofB. three times the size of(正确答案)C. as three times large asD. three times as larger as28、We got up early this morning and took a long walk after breakfast. We walked _____ the business section of the city. [单选题] *A. amongB. betweenC. through(正确答案)D. upon29、I have seldom seen my father（）pleased with my progress as he is now. [单选题] *A. so(正确答案)B. veryC. tooD. rather30、There are about eight ______ students in my school.（）[单选题] *A. hundred(正确答案)B. hundredsC. hundred ofD. hundreds of。
新职业英语_经贸英语Unit2 (1)
Unit 1Business Relations本单元结合国际经贸业务中的典型工作流程、工作场景，概述国际贸易中建立业务联系之后的一个重要环节——“背景调查”：●背景调查综述：介绍背景调查在国际贸易业务中的重要地位，以及调查所需要涉及的主要昂面和方法（Reading A），为进行实际调查工作提供方法指导；●布置调查任务：在建立业务联系之后，公司领导委托下属对潜在合作方进行调查（Listening & Speaking & Writing），学习如何以书面和口头形式布置工作任务；●搜集相关信息：下属通过各种方式了解前爱合作方信息，并在其过程中与相关人员进行讨论(Listening & Speaking)，以熟悉背景调查报告所设计的主要内容和方法；●形成报告：提供报告的样本(Reading B & Writing)，熟悉报告的各项内容。
Unit ObjectivesAfter studying this unit, you are able to:●Understand what a business background report covers●Know how to conduct a business background report●Make phone calls for information regarding business background check●Write and answer emails for back ground information1.Warming-upTask 1Talk about what aspects should be covered in the business background check.Task 2Discuss with your classmates to arrange the above aspects in the order of priority.2.Reading ABackground InformationAbusiness background checkis a process that allowspotential customers,investors, and partners to become acquainted with pertinent information about thehistory of the company. At the same time, running a background check on a corporation will reveal or verify data about the current status of the business. This data includes financial data that would be important to know before investing in the company or entering into a partnership with the corporation.Conducting a business background check involves looking into a number ofdifferent types of public records in order to get a true picture of the history and present status of the company.Task 1Before reading the passage, see how much you know about business background check by answering the following questions.1. Why do companies need to conduct business background checks?Just as you don’t want to make friends with peo ple who might fool you, you want to enter into business with partners whom you can rely on. Business world is more complicated than personal life. There are news and stories widely spread that how a company has been framed by its partners and the consequence can be fatal. As a result, one must be careful about whom to cooperate with and be sure that the company is reliable. The most common way to do so is to conduct a business background check.2. What do you think is the most important part of a business background check?W ell, that is not an easy question. If I have to choose which part is the most important, I would like to choose “criminal records”. Nobody likes to do business with a company that has been sued many times or has been involved in business criminals. It is just too dangerous. Dealing with a small company or company with ill reference, one might run into the risk of poor goods or service quality, while working with a big company with criminal records, one might be dragged into lawsuits or put into prison.TextHow to Conduct Business Background ChecksThere are more and more news stories about companies that defraud investors of millions of dollars. Therefore, it is important to be certain that the company you are intending to establish a relation with is reputable and the usual practice to do so is to run a business background check. In order to do this, the following straightforward steps are recommended:投资者被某公司骗数百万美元的报道屡见不鲜。
新职业英语职业综合英语Unit 5 Trade【优质PPT】
Reading A
specialize (in)
v. to limit all or most of your study, business, etc. to a particular subject or activity
e.g. There are a wider choice of goods for the consumers in big cities.
ENGLISH FOR CAREERS
职业综合英语 1
新职业英语
Unit 5 Trade
Listening & Speaking
4
Warming-up
1
Reading A
2
Reading B
3
Language Lab
7
Language Lab
7
Writing
5
Mini-project
通过进出口可以创造出更加多样化的商品和服务，因为各个国家都可以专注于自己最有优势的产品。一个国家通过专门生产自己生产效率最高的商品，就能提高产量，就有机会来提高销量，并增加利润。更多的利润则可转化为员工更高的工资和对工厂及设备更多的投资。进出口也会为消费者提供更多廉价的商品。
Reading A
e.g. Read this and tell me if it makes sense.
Reading A
make sense
to have a clear meaning and be easy to understand
e.g. Getting fit again has been a long slow process.
poster, newspaper, TV commercial, outdoor signs, etc.
新职业英语经贸英语Unit2
Unit 2 Business Background Check
Reading A
How to Conduct Business Background Checks
There are more and more news stories about companies that defraud investors of millions of dollars. Therefore, it is important to be certain that the company you are intending to establish a relation with is reputable and the usual practice to do so is to run a business background check. In order to do this, the following straightforward steps are recommended: (1) Finding Basic Information of a Company Always start at the local level, especially for a small company, as this may be the only source of information available. All companies must conform to local laws or codes since they are essentially rooted in a community. City records are a good place to start. They will provide the information about the origin of the business, tax evasion, judgments filed or actions against the business. The information is normally public and available to all who ask.
新职业英语经贸英语Unit3.
ENGLISH FOR CAREERS
经贸英语 Unit 3 Business Negotiation
1
Warming-up
2
Reading A
3Listening4来自Speaking5
Reading B
6
Writing
7
Project
8 Vocabulary and Structure
10
经贸英语 Unit 3 Business Negotiation
After sending the enquiry, it comes to “offer”. An offer is the expression of the wish of the seller to sell particular goods under stated terms, including quantity, prices, shipment, terms of payment, etc. It usually follows an enquiry that is either written or oral.
Reading an advertisement for jeans
Asking for detailed information of the jeans
Sending a quotation of the jeans and samples
Negotiating about what they differ in
Task 1 The following jeans picture is a sample for whole
sales advertised in China Daily. Discuss with your partner what you will enquire of the seller when you plan to import them.
新职业英语-经贸英语教案-Unit6
Background Information
Packing is of particular importance in foreign trade because ocean voyages may be most damaging to the goods that are not properly packed. Accident, rough weather, unloading, reloading and pilferage, everything on the way has to be taken into consideration to ensure the safe arrival of the goods. Different types of goods—goods subject to breakage, goods subject to moisture, goods with still other special treatment in transit—require different types of packing. That’s why some large export forms have a special department for export packing and the whole question is under regular review. Many firms employ special export packers or forwarding agents to do their packing ng
本单元结合国际经贸业务中的典型工作流程、工作场景概述国际货物买卖过程中商业背景调查之后的一个重要环节——“产品包装”：
经贸英语Unit one
教案2014 - 2015 学年第二学期教学系部外语系教研室公共英语教研室课程名称经贸英语专业、年级、班级14会计1、2班等主讲教师赵熹妮、王银燕等使用教材新职业英语—经贸英语教务处制Unit One Business Relations课型：理实一体课教学地点：授课方式：集中教学I. Periods: 4II. Content:Period1-2 Warming-upReading A –Establish Business RelationsPeriod 3-4 Listening & SpeakingReading B--It Is Not Just SportIII. Unit ObjectivesAfter studying this part, Ss are able to:◆Understand how to establish business relations◆Receive a client◆Answer phone calls from potential customersIV. Main & Hard PointsImportant Points: Reading ADifficulties: Listening;V. Teaching Methods:Interactions; Task-based ApproachVI. Teaching Instruments:textbook，recorderVII. Procedures:Period1- 2Warming-upReading A—Establish Business RelationsStep 1 Warming-upToday we will know something about the logos representing some famous multinational companies in the world and some qualities making a qualified receptionist.1. Learn the logos representing some famous multinational companies in the world, such as Philips, Nokia, Wal-Mart, Lenovo, Dunhill, Toyota.2. Learn to make a qualified receptionist, you should have the qualities as follows:⑴Cordial and Friendly Attitude⑵Considerable Flexibility⑶Great Familiarity with Products⑷Standard Mandarin (or English)Step 2 Reading A—Establish Business Relations★Read the passage and help the Ss grasp some key words and expressions：The functions of establishing business relations:expanding business; starting business; increasing the turnoversources of getting information about potential dealers:exhibitions; business connections; chambers of commerce; advertisement in the media; trade fairsregarding sb./sth.; for the purpose of sth./doing sth.; business associate; establish business relations; market survey; chamber commerce★Language Points:①scope :(做某事物的)机会，余地opportunity to do or achieve sthscope (for sth/to do sth)e.g. a job with (a lot of ) scope for self-fulfillmenta house with some scope of improvementscope : range of matters being deal with, studied etc.(处理、研究事物的)范围)e.g. This subject is outside the scope of our inquiry.②Regarding:对于（某人/事）；关于；至于e.g. She said nothing regarding your request.③turnover 营业额，成交量e.g. The reform in the management resulted in a great increase in the turnover.④potential 潜在的，可能的e.g. Potential problems are the focus of the inspection.⑤prospective 预期的，可能要成为、、、的e.g. Those students in the normal school are prospective teachers.⑥associate 合作人，同事e.g. He is on good terms with his associates wherever he works.⑦agency 代理，代理机构e.g. I never believe employment agencies because I used to be cheated by one of them.⑧enclose 把、、、附带装入同一个信封或包裹e.g. I enclosed a check in the envelop and sent it to the orphanage.Useful Expressions:enclose…in…把…..封入enclose… with …随…..附上Step 3 Guide the Ss do the tasks:Task3:Objective: Ss can scan the sample letter to find related information.Read the passage again and tick off the facts mentioned in the sample letter.□1. Location□2. Brief introduction to the company□3. The intention of writing the letter□4. The history of the company□5. Competition on the market□6. Expectation of cooperation and early reply□7. Payment for sales□8. Plan for development□9. The source of information□10. Previous customers’ satisfaction* Suggested Answers: No.2,3,6,9.Period 3- 4Listening & SpeakingReading B--It Is Not Just SportSteps:1) Guide the Ss to read the information and predict the answers.2) Let Ss listen to the tape and finish the tasks.3) Check the answers,explaining any difficult points.4) Ss listen again & repeat.Task 1Objective: Ss can accurately write down the missing words in the conversation.Key: 1. business 2. cooperation 3. in 4. the5. business6. appointment7. suit8. youTask 2Objective: Ss can accurately match the people with the correct information.Key:John Foster: visit to see if there is possibility to enter into business relationships with the company;Sales representative from Smart Software CorporationGrace King: assistant to the manager;from the Network Department;consider after-sales technical services are of great importance to thecompany.Task 3Objective: Ss can decide whether the statements are true or false.Key: 1.F 2. T…3. F…4. T… 5. F…. 6. FTask 4Objective: Ss can record information about meeting clients.1.the sales2.the report by her assistant and clerks3.considerable discount4.payment and delivery, their after-sales serviceTask 5Objective: Ss can find specific information from the conversation to answer the given question.1.Toys2.His purpose of visit is to negotiate business3.Some items he’d like to order4.The next morning5.SpeakingTask2:Work in pairs. Speedy Shoe Factory produces high- quality sports shoes and enjoys great popularity. Suppose the sales representative of Speedy is receiving a new client from abroad who hopes to enter into business relations with Speedy. Practice making a conversation. Some useful expressions are provided in the box for your reference.Period 5- 6Writing -- OrderLanguage lab – ExercisesStep1 Writing – OrderLearn how to write an order.An order is a request made by the buyer to the seller, asking the seller to supply a specified quantity of goods on terms agreed upon by both parties. Usually a formal orTask 3 Work in pairs. Vice President of Green Electrical Appliance is paying a visit to the General Manager of Sky Electrical Co. which produces household appliances. Discuss with your partner, decide the right order of the steps and make a conversation accordingly.Suggested order: 3-6-5-2-7-4-1Reading B--It Is Not Just SportObjective:★Language Points:1. adapt (oneself) (to sth.)become adjusted to new conditions, etc.适应（新环境等）e.g. She adapted (herself) quickly to the new climate.2. as well as (sb./sth)in addition (to sb/sth/doing sth)除了（某人/事）也，还，而且e.g. Are they coming as well ？He grows flowers as well as vegetables.She is a talented musician as well as being a photographer.★Guide the Ss to finish the tasksTask 1Suggested Answers:1. F2. T3. F.4. F.5.T6. TTask 2Suggested Answers:1.j2.f3.g4.b .5. h.6. c.7. d .8.e.9.a. 10.i 教学后记：Unit One Business Relations课型：理实一体课授课方式：集中教学I. Periods: 4II. Content:Period 1-2 V ocabulary and StructurePeriod 3-4 Writing & GrammarIII. Unit ObjectivesAfter studying this part, Ss are able to:◆Learn to establish business relations by various ways◆Write and answer emails for establishing business relationsIV. Main & Hard PointsImportant Points: Grammar; WritingDifficulties: WritingV. Teaching Methods:Interactions; Task-based ApproachVI. Teaching Instruments:textbook，recorderVII. Procedures:Period 1-2V ocabulary and StructureTask 1 Fill in the blanks with the words or phrases from Reading A and Reading B that match the meanings in the column on the right. The first letters are already given. p__________ likely to become or bee__________ to insert into the same envelope or packagec__________ made to orderr__________ mention of a person, an occurrence or a situationf__________.cloth produced especially by knitting or weavingt__________ the value of goods and services that a company sells during a given period of timee__________to increase the size, volume, quantity, or scope of; enlarges__________ a detailed inspection or investigationr__________ one who attempts to equal or surpass another, or who pursues the same object as anotherb______ a______ a person united with another or others in an enterprise or a business Suggested Answers:1. prospective2. enclose3. custom4. reference5. fabric6. turnover7. expand8. survey9. rival 10. business associateTask 2 Fill in each blank with the appropriate form of the word given in brackets.1. We assure you of our best __________(serve) at all time.2. They mainly trade with Chinese __________(nation) firms.3. Our foreign trade is continuously __________(expand).4. We are writing to you for the purpose of __________(establish) business relations.5. We believe in the bright future of long-term __________(cooperate) with your company.6. From the Chamber of Commerce, we have understood that you are one of the largest__________(import) of coals.7. We are the__________ (manufacture) of electric shavers.8. If you need more information__________ (regard) our products, please contact us.9. To support your sales, we have specially prepared for you some samples of our new products for your __________ (consider).10. If the businessman __________(intend) to buy for import, he may also request for catalogues, samples, price lists, etc.Suggested Answers:1. service2. national3. expansion4. establishment5. cooperation6. importers7. manufacturer8. regarding9. consideration 10. intentionTask 3 Translate the following sentences into English using the words or phrases given in brackets.1.Our company___________________________________________(愿意与贵公司建立业务关系). (be willing to do sth.)2.I wrote to the manager____________________________________________(为了扩展我们公司的业务). (for the purpose of, expand）3.I ________________________________(随信寄去我公司最新的产品目录). (enclose, catalog）4. His intention of writing the letter is to_________________________________(劝说我们投资给他们公司). (persuade sb. to do sth., invest)5. He is interested in our___________________________________________(优质的布料及其他相关产品). (fabric)Suggested Answers:1.is willing to establish business relations with your company2.for the purpose of expanding our business3.enclose in the letter our latest catalog4.persuade us to invest in their company5.high-quality fabric and other related productsPeriod 3-4Writing★Teaching Aims and Demands:I. The teacher explains the format and characteristics of emails to the students and then ask them to write emails either to the teacher or to their friends.II. The teacher asks the students to identify the sentences often used to write an email message.★Teaching Procedures:Step One: Information Related to EmailsEmail, short for electronic mail, is one of the most popular forms of communication. With emails, people can communicate instantly around the world. In order to send someone an email message, you first must have person’s email address.In the same way, if you want to receive an email, you must get your own email address ready. They can be formal or informal. Speed and convenience are the features of all emails. An email usually consists of the following parts: the receiver’s email address, C.C., the subject and the body. An attachment is often used for a long message which is not proper to be put in the text of the email.Step Two: Useful expressions used in Emails1. The greeting that you sent to Wu Jing(wujing@) on January 24, 2006 has been picked up!2. If you’d like to send another greeting, you can do so at http||greetings. .3. Thanks for using Hotmail!4. This message was undeliverable due to the following reason.5. The user account is disabled.6. Please reply to Postmaster@ if you feel this message to be in error.7. Please let me know if you have problems opening the file.8. I can be reached seven days a week at Howie@.9. I am writing to ask you to make a homepage for my company.Step Three: Sample Study according to exercises.Task 1 Suppose you are Jane Trappe from Swift Communication Company. Write an email to Starcom in the hope of establishing business relations.Suggested Answer:Mr. Blare,I am Jane Trappe from Swift Communication Company. We are one of the largest communication service providers in Brazil. I know you have been an established international company, and your handset products enjoy great popularity in Brazil. Weshall be pleased if we can establish business relations with you.At present we are interested in your new series of mobile phones designed for business purposes, with high technology applied. Could you send your latest catalog for our reference?I am expecting your early reply, and looking forward to cooperating with you.Yours sincerely,Jane TrappeSwift Communication Company Task 2 The following letter is sent to your company. Please write a reply to it.Suggested Answers:Dear Mr. Brown,Thank you for your letter of July 11, 2009. We are glad to learn that you are interested in our products and hope to enter into business relations with us.In compliance with your request, we are sending you by air a catalog togetherwith a range of pamphlets for your reference. If any item in the catalog appeals to you, please let us know and our quotation will be forwarded without delay.I am expecting our successful cooperation.Yours faithfully,Dave LincolnSales ManagerStep Four Summary电子邮件与普通信件格式稍有不同，一般包括如下内容：地址（写信人及收信人电子邮件地址，抄送人电子邮件地址）、主题、称呼、文章开头、正文、结束语、签名及附件等。
新职业英语_经贸英语教案_Unit1
Unit 1Business Relations本单元结合国际经贸业务中的典型工作流程、工作场景，概述经贸行业中的第一个工作环节——“建立业务关系”：●建立业务关系：通过整体介绍首先明确建立业务关系的重要性、常用方法以及一些注意事项，并结合具体实力初步掌握业务关系的方法，如写商务信件(Reading A);●客户接待：在具体的场景下——包括打电话和直接会面，公司相关人员约见、接待客户，向客户介绍自己的公司及产品，并就合作意向和事宜进行初步接洽(Listening & Speaking);●客户背景：通过多种途径了解客户的背景信息，对可能进行合作的客户及其产品有比较清楚准确的了解(Reading B);●确立业务关系：客户与公司通过比较正式的形式——书面方式，沟通和确立业务关系(Writing).Unit ObjectivesAfter studying this unit, you are able to:●Understand how to establish business relations●Receive a client●Answer phone calls from potential customers●Write and answer emails for establishing business relations1.Warming-upTask 1The following logos represent some of the most famous multinational companies in the world. Which ones are you familiar with? Please choose and talk about the companies and their products or services briefly.Task 2Receptions are normally considered the first business card of a company. Among the following qualities, what would make a qualified receptionist? Arrange your choices in order from the most important to the least and explain why.⏹Standard Mandarin(普通话)⏹Cordial and Friendly Attitude⏹Attractive Appearance⏹Good Management Skill⏹Great Familiarity with Products⏹Considerable Flexibility2.Reading ABackground InformationIn modern international trade, it is primary and necessary for a company to seek prospective clients and to establish business relations with them so as to start and develop its business. In doing this, the seller and the buyer often choose writing letters, sending emails, making phone calls, or simply meeting each other, among which, writing letters or emails is most frequently used. A good letter for establishing business relations should comply with the following principles: complete—the letter should include necessary information; considerate—the letter should be composed with due consideration of the receiver’s need or expectation; courteous—the tone of the letter should be courteous and polite; clear—the writer’s ideas should be expressed clearly in the letter, avoiding possibly misleading words or expressions; concise—the letter should be concise and direct; correct—the information, grammar, andpunctuations, etc. in the letter should be correct.Task 1Before reading the passage, see how much you know about establishing business relations by answering the following questions.1.Why do companies need to establish business relations?Because establishing business relations is the very first step of doing business with clients, especially when your company is newly established, or the client is new, or your company is entering a new market.2. What are the methods generally adopted to establish business relations?Meeting in person, making phone calls, writing business letters, sending emails, etc3. What kind of business letter contributes to successful establishment of business relations?A successful business letter should be polite, cordial, friendly, with your intention clearly stated, and include necessary information such as the introduction to your company and products.TextEstablish Business RelationsEstablishing business relations is usually the first step for a company to do business, and it is very important either for a new firm or an old one. For the former, it helps start business and secure its position on the market; for the latter, it enables the old firm to expand business and increase the turnover.建立业务关系通常是公司开展业务的第一步，无论对于新公司还是老公司都非常重要。
新职业英语1Unit5Trade课件
新职业英语1Unit5Trade课件一、教学内容二、教学目标1. 了解全球贸易的发展趋势，理解贸易在国际商务中的重要性。
2. 掌握进出口贸易的基本概念、流程和相关术语，能运用所学知识进行简单的贸易业务交流。
3. 学会阅读和分析贸易合同，明确合同中的关键条款和注意事项。
三、教学难点与重点1. 教学难点：贸易合同条款的理解和应用。
2. 教学重点：进出口贸易的基本概念、流程和相关术语。
四、教具与学具准备1. 教具：PPT课件、黑板、粉笔。
2. 学具：教材、笔记本、文具。
五、教学过程1. 导入：通过展示全球贸易的发展数据，引出本节课的主题，激发学生对贸易的兴趣。
2. 知识讲解：a. 讲解Chapter 1，让学生了解全球贸易的发展趋势及其重要性。
b. 讲解Chapter 2，详细解释进出口贸易的基本概念、流程和相关术语。
c. 讲解Chapter 3，通过实际案例，分析贸易合同的主要条款和注意事项。
3. 例题讲解：结合教材中的例题，讲解如何运用所学知识解决实际问题。
4. 随堂练习：让学生完成教材中的练习题，巩固所学知识。
5. 小组讨论：分组讨论贸易合同的相关问题，培养学生的团队合作能力。
六、板书设计1. 新职业英语1 Unit5 Trade2. 内容：a. 全球贸易发展趋势b. 进出口贸易基本概念、流程、相关术语c. 贸易合同主要条款及注意事项七、作业设计1. 作业题目：a. 根据教材内容，简述全球贸易的发展趋势及其重要性。
b. 列举进出口贸易的基本流程，并解释相关术语。
答案：1. a. 全球贸易发展趋势：全球化、区域一体化、电子商务等。
b. 进出口贸易基本流程：询盘、报价、还盘、成交、签订合同、履行合同等。
相关术语：FOB、CIF、DDP等。
c. 合同条款分析及注意事项：略。
d. 洽谈记录：略。
八、课后反思及拓展延伸1. 反思：本节课学生对进出口贸易的基本概念、流程和相关术语掌握较好，但在合同条款的理解上存在一定难度，需要在今后的教学中加强指导。
新职业英语经贸英语Unit5
payment by collection should be accepted with much care. It is usually used when the financial
favorable to him or her but that the other party will also accept. To avoid
possible financial losses, both the seller and the buyer must understand
the various methods; otherwise, he or she may accept a method of
精品PPT
经贸英语
国际贸易中的支付方式有很多种。三种(sān zhǒnɡ)经常使用
的方式包括汇付、托收和信用ห้องสมุดไป่ตู้。
汇付包括电汇、信汇和票汇。其中，电汇快捷安全，但是费用较
高；信汇速度略慢，但费用也略低；票汇适用于货到付款的贸易方
式。
有时，进口商会根据付款交单或承兑交单的条款要求银行采取托
收的方式。实际上，采用托收方式时要非常小心，通常在进口商的
口商有足够的时间备货装运。虽然信用证没有统一的格式，但是
以下主要项目必须包括其中：有关各方的描述、要求与汇票同时
(tóngshí)发出的单据以及其他必要条款。
中国建设银行
精品PPT
中国工商银行
经贸英语
Unit 5
Payment
新职业英语经贸英语
Business Negotiation
New Words and Expressions Vocabulary and Structure
A Sales Contract
Conclusion of a Contract
New Words and Expressions Vocabulary and Structure
Dealing with Complaint and Claim
Bill of Lading
Shipping Instruction Email, Confirma to Deal Claim, with Claims Reply to a Claim
Delivery
Client Background
Emails for Establishing Business Relations, Reply
Business Relations
New Words and Expressions Vocabulary and Structure
Unit 2
Business Background Check (p23)
New Words and Expressions Vocabulary and Structure
Unit 7
Delivery (p137)
Incoterms
Unit 8
Complaint and
Complaint and Claim Claim (p159)
Client Contact About Delivery
The Smartest Dog
Subjunctive The Place to Bury
Mood
Mother-in-law
新职业英语经贸英语Unit4
pay close attention to
____________
whether the version in
your native language is
effective or not.
经贸英语
Unit 4
Conclusion of a
Contract
Reading A
Background Information
Task 1
Text
Task 2
Task 3
Task 4
经贸英语
Background Information
The United Nations Convention on Contracts for the International Sale
language
Terms of payment
SELLER
BUYER
经贸英语
Unit 4
Conclusion of a
Contract
Task 2 Based on the discussion in Task 1, choose three of the
terms that you think are the most important and
4
Speaking
8
Vocabulary and Structure
经贸英语
Unit 4
Conclusion of a
Contract
Task 1 The following picture represents two parties’
negotiation on drafting their business contract. What
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For the seller, the safest method of payment is cash in advance, or telegraphic transfer; for the buyer, the safest method of payment is cash on delivery.
services are available in China. Please find out from the following table the full name for each, and talk about the banks.
Huaxia Bank
华夏银行
China Merchants Bank
招商银行
Bank of Communications
交通银行
Citibank
花旗银行Βιβλιοθήκη The Hong Kong and Shanghai Banking Corporatio汇n丰银行
Bank of Beijing
北京银行
Industrial and Commercial Bank of China 中国工商银行
China Construction Bank
中国建设银行
Unit 5 Payment
Task 2 Banks play a very important role in paying in international
trade. The following are the main business banks deal in. Which business are you familiar with? Which business do you think is related to payment in international trade?
Unit 5 Payment
1
Warming-up
2
Reading A
3
Listening
4
Speaking
5
Reading B
6
Writing
7
Project
8 Vocabulary and Structure
Unit 5 Payment
Task 1 The following logos represent four major banks whose
Deposit
√ Collection
Investmen t
Withdrawa l
Credit Card Loan
Remittance √
Unit 5 Payment
Reading A
Background Information Task 1 Text Task 2 Task 3 Task 4
Background Information Risk is the primary concern in payment in international trade. Both the exporter and the importer face risks because of the characteristics of international trade. So business people adopt various terms of payment according to how much risk is involved. Each party seeks a term that is favorable to him or her but that the other party will also accept. To avoid possible financial losses, both the seller and the buyer must understand the various methods; otherwise, he or she may accept a method of payment that is riskier or more expensive. And as a result, cost may offset the profit.
Unit 5 Payment
Reading A
Payment in International Trade
There are many ways of payment in international trade. The three modes of payment usually used are Remittance, Collection and Letter of Credit.
Unit 5 Payment
Reading A
Task 1 Before reading the passage, see how much you know about
payment in international trade by answering the following questions.
or the buyer makes the payment with the goods never received; financial losses—the buyer receives the shipment or the seller receives the payment later than the date stated in the contract; dispute—the buyer receives the shipment but claims the goods are inferior or not in compliance with the contract, for which the seller
1. What are the risks that dealers may be faced with in international Cphaeyamt—etnhte? seller makes the shipment but is never able to receive the payment,