商务函电笔记整理

商务函电笔记整理（仅供参考）

第一章函电

1.7C原则：completeness完整性, concreteness具体,clearness/clarity清晰,conciseness简明,courtesy礼貌,consideration, correctness.

2.美式日期：Month-day-year 英式日期：Day-month-year

3. 12个信函要件：letterhead, reference number, date, inside address, salutation, subject heading/caption, body of the letter, complimentary close, signature, enclose（Encl./Enc.）, carbon copy（c.c.）, postscript

4.称呼语——结尾谦语

Dear Sirs/Madam——Yours faithfully

Dear sir or Madam/Gentlemen——Yours truly

Dear Mr. Henry——Yours sincerely/lovingly/affectionately

5.信函格式（详见P9-P13）

缩行式Indented Style:封内地址和其需要分行的地方的后一行都比前一行缩进，正文每一段开始一行都缩进。

平头式Block Style:打字机打上去的每一行字包括日期、封内地址、事由和结尾礼词都从左边空白边缘打起。

改良平头式Modified Block Style:除了日期、结尾礼词、签名位于中间靠右，其他部分每行开头都与左边空白边缘看齐。

混合式Semiblock Style with Indented Paragraphs: 日期、结尾礼词、签名中间靠右，封内地址平头，正文每一段开始行缩进。

6.信封写法

缩进式：收信人地址从三分之一处向右写，寄信人地址位于左上角，邮票贴在右上角

平头式：收信人地址从二分之一往右写，寄信人地址位于左上角，邮票贴在右上角

7.常用句式p22-p24

第二章建交函

1.如何得到客户信息

Website, exhibition and trade fair, trade directory, banks, advertisements, market survey, chambers of commerce商业行会, trade delegation and group, commercial counsellor’s office商务参赞处

2.信函建交步骤

The source of information——the purpose of writing the letter ——little advertising your company——your hope of cooperation and early reply

3.建立贸易关系考虑因素

Business policy and customary practice, political and economic stability, diplomatic relations with your country, culture and interests of potential buyers, geographic conditions, natural environment（climate）

4.相关要点

Many thanks for your letter/ favor/communication/correspondence of March 5,2016 regarding/concerning/referring to …

Inform/notify/advise sb of/that

Take the liberty of冒昧地

Contact/approach/get in touch with

Item=article=product

Scope=sphere=range=frame

在某处in one’s place/area/district/region=at one’s end=on one’s side

有意购买，有兴趣be in the market for=have/take interest in=be of interest to

属于我们的经营范围内fall/lie/be within the scope/sphere/range/frame of our business activity

Come under the scope of our trade activity

合时宜的in line 不合时宜的out of line

按照Be in line/agreement/conformity/compliance/keeping with

Enclosed please find=please find enclosed= we are enclosing here with

坚持adhere to

Exchange of needed goods互通有无

By/through joint/mutual/collective efforts 共同努力

To be only/but/all/ready too pleased/glad to do 十分乐于做某事

Handle/trade/specialize in 主营

There is nothing available/suppliable/exportable/obtainable at present

With a view to/in the hope of/hoping that鉴于，目的是

Be indebted/obliged/appreciated/grateful to sb for sth感激某人做某事

Owe to 把…归功于

For your examination/study/information/reference/perusal/consideration供参考

Be in a position to 能够做..

第三章询价函

1.内容

Name of commodity, discount, quality, quantity, packing method, time of shipment, specification, terms of payment, price

2.相关要点

Fair/reasonable/moderate/rational price 合理价格

Advanced/appreciated price 上涨价格

Dealer/merchant/businessman/trader 商人

we can allow/give/make/grant the discount打折at a discount 折扣，不受欢迎

成交make the deal=business is possible=come to terms/business=close a bargain/deal=put the deal through=give one’s hands on bargain

Reduce/cut/cut down/lower the price to…

Shipping company=forwarding agent

Invite/call/draw/direct one’s attention to提请某人注意

In due/good time/course 及时的

Present/prevailing/current price现价bedrock/bottom/floor price 最低价格

favorable price 优惠价格

maximum/minimum quality

by separate post =under separate cover另封

prime/tip-top quality一流质量

please be （rest）assured of/that 请放心，请确认

in receipt of 收到state-operated 国营out of season 不合时令