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(3) The mobile phone is a magic device widely used these days. Although it has been nearly 30 years since the first commercial mobile-phone network was launched, advertisers have yet to figure out how to get their __1__ out to mobile-phone users
in a big way. There are 2.2 billion cell-phone users worldwide, a __2__ that is growing by about 25% each year. Yet spending on ads carried over cell-phone networks last year __3__ to just $1.5 billion worldwide, a fraction of the $424 billion global ad market.But as the number of eyeballs glued to __4__ screens multiplies, so too does the mobile phone's value as a pocket billboard(广告牌) Consumers are
__5__ using their phones for things other than voice calls, such as text messaging, downloading songs and games, and __6__ the Internet. By 2010, 70 million Asians are expected to be watching videos and TV programs on mobile phones. All of these activities give advertisers __7__ options for reaching audiences. During soccer's World Cup last summer, for example, Adidas used real-time scores and games to
__8__ thousands of fans to a website set up for mobile-phone access. "Our target audience was males aged 17 to 25," says Marcus Spurrell, Adidas regional manager for Asia. "Their mobiles are always on, always in their pocket-you just can't __9__ cell phones as an advertising tool." Mobile-phone marketing has become as __10__ a platform as TV, online or print. A) accessing B) amounted C) approaching D) attract E) casual F) characters G) fresh H) ignore I) increasingly J) messages K) patiently L) tiny M) total N) violated O) vital
(4) Walking, if you do it vigorously enough, is the overall best exercise for regular physical activity. It requires no equipment, everyone knows how to do it and it carries the 1 risk of injury. The human body is designed to walk. You can walk in parks or along a river or in your neighborhood. To get 2 benefit from walking, aim for 45 minutes a day, an average of five days a week.
Strength training is another important 3 of physical activity. Its purpose is to build and 4 bone and muscle mass, both of which shrink with age. In general, you will want to do strength training two or three days a week, 5 recovery days between sessions.
Finally, flexibility and balance training are 6 important as the body ages. Aches and pains are high on the list of complaints in old age. The result of constant muscle tension and stiffness of joints, many of them are 7 , and simple flexibility training can 8 these by making muscles stronger and keeping joints lubricated (润滑 ). Some of this you do whenever you stretch. If you watch dogs and cats, you’ll get an idea of how natural it is. The general 9 is simple: whenever the body has been in one position for a while, it is good to 10 stretch it in an opposite position.
A) allowing F) helping K) prevent
B) avoidable G) increasingly L) principle
C) briefly H) lowest M) provoke
D) component I) maintain N) seriously
E) determined J) maximum O) topic。