世纪商务英语外贸函电(第四版13
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disadvantages of electronic correspondence? 3. Can you say something about the differences between a traditional business letter and
a modern e-mail? 4. Do you know the best or the most proper scenarios for using emails or letters? 5. Are there any risks f来自百度文库r using e- mails improperly? How can you avoid potential losses if you are sending an e-mail? 6. Can you make a tips list for writing a professional and an e-mail?
Part 1 Basic Knowledge Concerned
1. Cross-border E-commerce and Cross-border E-mails
Modern e-commerce typically uses the World Wide Web for at least one part of the transaction’s life cycle. Online merchants communicate mainly by all kinds of social software such as Instant Message Software (IMS) and Social Networking Services (SNS) including ICQ, Anychat, Skype, Tencent QQ, WeChat and so on. Of course, it may also use other technologies such as electronic mails. An electronic mail, or“e-mail”for short, is actually an electronic letter. It is a relatively new form of written communication in the business world. As the use of e-mail meets the needs of the fast pace of business and society, of all the above online methods, the e-mail is most widely used in business activities.
Part 1 Basic Knowledge Concerned 1. Cross-border E-commerce and Cross-border E-mails
Electronic commerce, or“E-commerce”for short, has emerged as a fairly hot business word in recent years. It is a transaction of buying or selling online. International e-commerce is called crossborder e-commerce, which is defined as any cross-border online purchases. E-commerce has made it possible for business to directly reach customers in the world anywhere, anytime. Everyone who hooks up to the Internet is a potential customer. As global trade grows, cross-border e-commerce has become a new way of international trade.
Can you tell some basic characteristics and functions of electronic mails? 2. Comparing with the traditional business letters, what are the advantages and
新世纪高职高专 商务英语类课程规划教材
（第四版）
新世纪高职高专教材编委会 组编 主 编 胡秋华 吴思乐
Project 13 Writing Training of E-mails for Cross-border E-commerce
Part 1 Basic Knowledge Concerned Part 2 Letter-writing Guide Part 3 Other Commonly Used Expressions and Sentences Part 4 Sample Letters Part 5 Practical Training
Project 12 Complaints, Claims and Settlement
Leading-in Tasks
In small groups, discuss and talk about your answers to the following questions about cross-border e-commerce and e-mails writing and see how much you know about these issues. 1. How much do you know about the cross-border e-commerce and cross-border emails?
a modern e-mail? 4. Do you know the best or the most proper scenarios for using emails or letters? 5. Are there any risks f来自百度文库r using e- mails improperly? How can you avoid potential losses if you are sending an e-mail? 6. Can you make a tips list for writing a professional and an e-mail?
Part 1 Basic Knowledge Concerned
1. Cross-border E-commerce and Cross-border E-mails
Modern e-commerce typically uses the World Wide Web for at least one part of the transaction’s life cycle. Online merchants communicate mainly by all kinds of social software such as Instant Message Software (IMS) and Social Networking Services (SNS) including ICQ, Anychat, Skype, Tencent QQ, WeChat and so on. Of course, it may also use other technologies such as electronic mails. An electronic mail, or“e-mail”for short, is actually an electronic letter. It is a relatively new form of written communication in the business world. As the use of e-mail meets the needs of the fast pace of business and society, of all the above online methods, the e-mail is most widely used in business activities.
Part 1 Basic Knowledge Concerned 1. Cross-border E-commerce and Cross-border E-mails
Electronic commerce, or“E-commerce”for short, has emerged as a fairly hot business word in recent years. It is a transaction of buying or selling online. International e-commerce is called crossborder e-commerce, which is defined as any cross-border online purchases. E-commerce has made it possible for business to directly reach customers in the world anywhere, anytime. Everyone who hooks up to the Internet is a potential customer. As global trade grows, cross-border e-commerce has become a new way of international trade.
Can you tell some basic characteristics and functions of electronic mails? 2. Comparing with the traditional business letters, what are the advantages and
新世纪高职高专 商务英语类课程规划教材
（第四版）
新世纪高职高专教材编委会 组编 主 编 胡秋华 吴思乐
Project 13 Writing Training of E-mails for Cross-border E-commerce
Part 1 Basic Knowledge Concerned Part 2 Letter-writing Guide Part 3 Other Commonly Used Expressions and Sentences Part 4 Sample Letters Part 5 Practical Training
Project 12 Complaints, Claims and Settlement
Leading-in Tasks
In small groups, discuss and talk about your answers to the following questions about cross-border e-commerce and e-mails writing and see how much you know about these issues. 1. How much do you know about the cross-border e-commerce and cross-border emails?